YouTube Shorts Algorithm Explained for 2026 (TRICKS to Gain MORE Subscribers FAST) — Transcript

Full transcript

1. 0:00YouTube just dropped the biggest
2. 0:01algorithm update that I've personally
3. 0:02ever seen them drop. And I've been doing
4. 0:04YouTube for over six years. And if you
5. 0:06implement the five things that I share
6. 0:07with you in this video, it's going to
7. 0:08skyrocket your growth right now before
8. 0:102026. Because you need to make sure that
9. 0:12you're going through, you're turning on
10. 0:14these settings and you're changing your
11. 0:15focus to the things that actually
12. 0:17matter, that going to help you get more
13. 0:19views and grow faster, especially if
14. 0:21you're a small channel. In fact, these
15. 0:22tips just helped this creator gain over
16. 0:24500,000 subscribers. This creator almost
17. 0:27200,000 subscribers, and this creator
18. 0:29over 80,000 subscribers, and you could
19. 0:31grow faster, too, if you make these
20. 0:33changes. Change number one is you need
21. 0:35to completely change your YouTube short
22. 0:37strategy right now. And you need to
23. 0:39begin ranking for search. What do I mean
24. 0:41by this? One, you need to know exactly
25. 0:43what your ideal audience is searching
26. 0:45for. Two, you need to start making
27. 0:47content that has 2026 in the title. And
28. 0:49I know what you're thinking, Rob. We're
29. 0:51not in 2026 yet. But guess what? The
30. 0:53people that begin to post about 2026 in
31. 0:56December are going to be people that
32. 0:57rank for search. And then as a result,
33. 0:59you're going to get more views and
34. 1:00you're going to get more subscribers all
35. 1:022026. Let me explain. Because now what
36. 1:05you're going to notice is when you come
37. 1:07over to YouTube and you come to your
38. 1:08homepage, you're going to get shown a
39. 1:10lot more shorts. In addition to that, if
40. 1:12we come over here and we look at
41. 1:14something like NFL highlights for this
42. 1:16week, what you're going to notice is
43. 1:18that whenever you search for something
44. 1:19now, you're going to get shown the
45. 1:21normal long form content, but then after
46. 1:23that, you are going to get shown tons of
47. 1:25shorts. And as we can see right here,
48. 1:27there are tons of them, recently
49. 1:29uploaded shorts. And we can see that
50. 1:31there's a bunch, and these are all from
51. 1:33small channels. So basically what
52. 1:34YouTube is doing right now is if you're
53. 1:37a small channel and you upload shorts,
54. 1:39it is going to show up under this recent
55. 1:41tab right here. And this is going to
56. 1:43help you get more views, get more
57. 1:45exposure, and rank for search on
58. 1:47YouTube. And I personally have ranked up
59. 1:49for search on YouTube with literally
60. 1:50hundreds of videos that have the
61. 1:52majority of the time gone viral. For
62. 1:54example, this video right here, 1.2
63. 1:56million views. If we come over to Inia
64. 1:58analytics, we can see 95% of the traffic
65. 2:01comes from search. And I want to show
66. 2:02you the reason that this happened. The
67. 2:04reason that this happened is because
68. 2:06this video is a howto video. If you're
69. 2:09doing search related content, you need
70. 2:10two things to show up in the title. One,
71. 2:13the year to show relevance ideally, or
72. 2:16two, it needs to be a how-to video. So,
73. 2:18we have this right here. And the keyword
74. 2:20on this video is going to be changing
75. 2:23thumbnail. So, if we come over here and
76. 2:25look at change thumbnail, we could see
77. 2:26that it shows up multiple times in my
78. 2:29tags. It shows up in my description here
79. 2:32and it shows up in my title here. And
80. 2:34that's the reason that this video was
81. 2:36able to rank for search. And if you
82. 2:38create content about the search terms
83. 2:40that your ideal audience is searching
84. 2:42for with the keyword, in the title, in
85. 2:45the description, in the tags, and you
86. 2:46put 2026 in the video, guess what's
87. 2:48going to end up happening? You're going
88. 2:50to end up getting more views, and this
89. 2:52is going to help you rank for search. On
90. 2:53top of that, you need to make sure you
91. 2:55fill out this category correctly. If
92. 2:57you're doing how-to content, if your
93. 2:59content is how-to, you want this to say
94. 3:01education and then type howto and it
95. 3:04helps the video rank for search. Change
96. 3:07number two is you need to make sure that
97. 3:08you're turning on some new settings that
98. 3:10YouTube just released both on your
99. 3:12account and every video you upload.
100. 3:15Okay. Now, the first settings I want to
101. 3:17bring your attention to is if we come
102. 3:18over into settings right here, you then
103. 3:20click on channel, you click on advanced
104. 3:22settings, scroll all the way down,
105. 3:24you're going to see hype. You need to
106. 3:26make sure that's turned on. In addition
107. 3:27to that, this video quality enhancement,
108. 3:30this is brand new. You want to make sure
109. 3:31that this is turned on. This is turned
110. 3:33on. And clips, you want to make sure
111. 3:35that this is turned on. So, basically,
112. 3:37these four things at the bottom right
113. 3:38here, you want to make sure turned on
114. 3:40because this is going to help YouTube
115. 3:41increase the quality of your content.
116. 3:43And this is going to help your audience
117. 3:45push out your content even more by
118. 3:47potentially clipping your content or
119. 3:48hyping your content, which are massive
120. 3:50signals to the YouTube algorithm that
121. 3:52they need to push out more of your
122. 3:53content. And the more you can get your
123. 3:55audience to do this before 2026, the
124. 3:58higher the odds that your channel is
125. 4:00going to skyrocket. In addition to that,
126. 4:02on each video that you upload, you need
127. 4:04to make sure that you have a few things
128. 4:06correct. First and foremost, if we
129. 4:08scroll down here, you want to make sure
130. 4:10that you are not filling this out.
131. 4:12Unless your content is actually AI
132. 4:14generated or you have something AI
133. 4:16generated in there, I would recommend
134. 4:18just not touching this at all. In
135. 4:19addition to that, if we scroll up a
136. 4:21little more, no, it's not made for kids
137. 4:23should be what you are selecting unless
138. 4:26you are directly uploading children's
139. 4:28content. In addition to that, automatic
140. 4:30chapters turned on, featured places
141. 4:32turned on, automatic concepts turned on.
142. 4:35If we scroll down here, you also want to
143. 4:37make sure that you allow embedding. You
144. 4:39want to make sure that automatic dubbing
145. 4:41is turned on. You want to make sure that
146. 4:43shorts remixing is turned on, both for
147. 4:45audio and for video. And what these
148. 4:47settings are going to do is help your
149. 4:49audience, help you increase the views
150. 4:51that you get. Change number three is you
151. 4:54need to make sure that you are only
152. 4:55posting about topics that YouTube
153. 4:56actually wants to push out in your niche
154. 4:58for small channels. And lucky for you,
155. 5:00it's actually easier than ever before
156. 5:02for you to be able to view this. And
157. 5:03it's not going to be something that
158. 5:05YouTube's analytics are going to tell
159. 5:06you or that you'll be able to see in
160. 5:08your YouTube search results. Instead,
161. 5:10you need to use this special tool
162. 5:11because I'm telling you, this is going
163. 5:13to make it way easier for you to get
164. 5:14views. Okay, so let's say that you are
165. 5:17going to be uploading content about
166. 5:19something like affiliate marketing. And
167. 5:20by the way, this works literally for
168. 5:22everything that you could think of. So
169. 5:24what you're going to be able to do is
170. 5:25you're going to be able to type in
171. 5:26affiliate marketing and you're going to
172. 5:28see all the content that gets shown are
173. 5:30from big channels, right? This one right
174. 5:33here, 850K subscribers, million
175. 5:35subscribers, 100,000 subscribers. These
176. 5:38aren't the videos that you want to
177. 5:39compete against. So instead, what you
178. 5:41need to do is use a tool like Vid IQ. In
179. 5:43fact, Vid IQ is the only tool that could
180. 5:45do this. You're going to download this
181. 5:46and click on filters right here. This is
182. 5:49going to allow you to change this so
183. 5:50that you can only get shown shorts. If
184. 5:52you wanted to see this for long form,
185. 5:54you'd be able to do this, but this video
186. 5:55is about the YouTube shorts algorithm,
187. 5:57so we're only going to be looking at
188. 5:58shorts. In addition to that, we could
189. 6:00change how many subscribers these
190. 6:01channels have. What I would do is I
191. 6:03would recommend that you put this at
192. 6:05about 60,000. Click on load more right
193. 6:07here. And then what this is going to
194. 6:09show you is what type of content is
195. 6:11getting small channels in your niche the
196. 6:13most views. And something that's really
197. 6:15cool that this is showing is that this
198. 6:17video is about 2021 still getting views.
199. 6:19So if you made it about 2026, you would
200. 6:21get views. I would take this title right
201. 6:23here, do it for 2026. I would take this
202. 6:25title right here, do it for 2026. I
203. 6:28would do this title right here, do it
204. 6:30for 2026. Same with this one. Same with
205. 6:32this one. As you can see here, there's a
206. 6:34bunch of outdated content that's still
207. 6:36getting views. And what this shows you
208. 6:38is there is a massive opportunity,
209. 6:40especially if you don't have a lot of
210. 6:42subscribers, to recreate this content
211. 6:45with the same title except add 2026. And
212. 6:48then as a result, you're going to rank
213. 6:49for search and you're going to get more
214. 6:50views on YouTube because YouTube is
215. 6:52looking for more relevant content about
216. 6:54this. And obviously, they're pushing
217. 6:56these videos out. This person only has
218. 6:585,000 subscribers, got over 100,000
219. 7:00views. This person has less than 10,000
220. 7:02subscribers, got over 250,000 views. And
221. 7:05there are tons of people under here that
222. 7:07don't have a lot of subscribers that are
223. 7:08getting a lot of views and you could
224. 7:10talk about the same topics and replicate
225. 7:12their results. And the best part about
226. 7:14Vid IQ is you could go to the pin
227. 7:16comment below and get started with it
228. 7:17today for only $1. Please don't let $1
229. 7:20be the difference between you getting
230. 7:21the growth that you want to on YouTube
231. 7:22and you finally hitting your goals in
232. 7:242026 versus you continuing to flop.
233. 7:26Because without their tool, you're never
234. 7:28going to know what kind of content
235. 7:30YouTube is pushing for small channels in
236. 7:32your niche. So, what are you waiting
237. 7:32for? get it right now at the pin comment
238. 7:34below. You've got absolutely nothing to
239. 7:36lose. Now, change number four is you
240. 7:38need to make sure that you're creating
241. 7:40content that's actually in the right
242. 7:42length. Because if you are posting
243. 7:43content that is the wrong length on
244. 7:45YouTube right now, they could be
245. 7:46classifying your content the wrong way.
246. 7:48Especially if you're uploading shorts,
247. 7:49because not all shorts are created
248. 7:51equal. Let me explain. Okay, so once you
249. 7:54actually know what kind of content
250. 7:55you're going to upload, for example,
251. 7:57let's take this one right here, best
252. 7:58affiliate marketing websites. The next
253. 8:00thing you're going to want to do is
254. 8:01you're going to want to come into your
255. 8:03YouTube studio. You're then going to
256. 8:05click on analytics. You're going to
257. 8:07click on trends right here. And what
258. 8:09this is going to allow you to do is do a
259. 8:11search for whatever topic you're going
260. 8:13to be uploading on. And then what you
261. 8:14want to do is click on show all right
262. 8:16here. Click on shorts. And you want to
263. 8:18look at what length these videos are.
264. 8:21Now, really easy thing that you could do
265. 8:23is you can take a screenshot of this
266. 8:25right here. And then you're going to
267. 8:27pull up chatbt. You are then going to
268. 8:29drop the screenshot in here and you were
269. 8:31going to say based on the length of
270. 8:34these videos. If I made a video on the
271. 8:38same topic, what length should I make
272. 8:43mine? And then what this is going to do
273. 8:45is this is going to analyze this and
274. 8:48this is going to tell you what length
275. 8:49you should make your content. So we can
276. 8:51see right here that it's saying all the
277. 8:52viral videos are short. They're from 9
278. 8:55to 17 seconds. There's one outlier
279. 8:57that's 30 seconds, but this recommends
280. 8:59making the content 11 to 17 seconds
281. 9:02because most of the videos in this niche
282. 9:04that pass 100K to 500k views fall in
283. 9:07this range. But please never just ask
284. 9:09ChatBT this blindly. You need to give it
285. 9:12data like what I just did with this
286. 9:13screenshot so that it actually knows and
287. 9:16understands what kind of content is
288. 9:18ranking under there because this is the
289. 9:19type of content that YouTube is showing
290. 9:21you in the analytics. You just take
291. 9:23these links right here and this is going
292. 9:24to allow you to know the perfect length
293. 9:26to make your YouTube content for a
294. 9:29specific topic. And remember, if we
295. 9:31choose a different topic like Pinterest
296. 9:33affiliate marketing or chatbing
297. 9:37or we talk about fashion, this is going
298. 9:39to completely change what type of length
299. 9:41it should be. And even within your
300. 9:43niche, it's going to change depending on
301. 9:45the topic you're uploading about. Then
302. 9:47change number five is you need to make
303. 9:48sure that you're focused on the right
304. 9:50analytics. And lucky for you, there are
305. 9:52only three analytics that matter right
306. 9:53now on YouTube. And it's easier than
307. 9:55ever before for you to be able to hit
308. 9:56these because they just lower the
309. 9:58threshold that you need to hit, which is
310. 10:00pretty cool. Okay, so the first thing
311. 10:02that you need to be checking is going to
312. 10:03be the views per hour on whatever topic
313. 10:06you're going to be posting about. For
314. 10:07example, the Panthers won yesterday, I
315. 10:09believe. So, I'm going to type in
316. 10:10Panthers highlights. We're going to come
317. 10:11over to filters right here. We're going
318. 10:13to make sure that this is on shorts.
319. 10:14Want to make sure that this is on people
320. 10:16with low subscribers. I'm going to click
321. 10:18on load more videos so that we get a few
322. 10:20more views right here. But essentially
323. 10:22with the first thing that you want to
324. 10:23look at is how many views per hour the
325. 10:24topic that you're uploading on is
326. 10:26getting. Now this is all going to be
327. 10:28relative. So let's say that we could
328. 10:29upload about the Panthers or we could
329. 10:31upload about the 49ers. This is going to
330. 10:34completely change how many views per
331. 10:35hour these videos are getting. And we
332. 10:37could see that these videos are actually
333. 10:39getting less views per hour than the
334. 10:40Panthers video. So if I was uploading
335. 10:42NFL content at this point I'm going to
336. 10:44choose to upload about the Panthers. So
337. 10:47I would then go through and do that. Now
338. 10:49that's not the only analytic you need to
339. 10:51be paying attention to because also what
340. 10:52you need to see is if you come into
341. 10:54shorts, there are two things that you
342. 10:56want to look at. So if we filter this by
343. 10:58views right here and let's say that we
344. 11:00look at this video right here, 1.2
345. 11:03million views. The reason it got so many
346. 11:04views is because of these two metrics
347. 11:07right here. And this is what YouTube
348. 11:08actually just made easier. So this state
349. 11:11to watch needs to be over 70%. That is
350. 11:13non-negotiable. If you're not hitting
351. 11:1570%, your video is not going to go
352. 11:18viral. Now, the second thing is you need
353. 11:20to make sure that your average view
354. 11:22duration is within 80% of the length of
355. 11:25your content. Now, if your video is
356. 11:27going to be really short, like less than
357. 11:2915 seconds, your average view duration
358. 11:31needs to be higher than the length of
359. 11:33the video. But for right now, just aim
360. 11:35for 80%. So, this is a 23 second video.
361. 11:38So if we do 23 * 08, this is going to
362. 11:42show us that we need an average view
363. 11:43duration of at least 18.4. I would round
364. 11:46that up to 19. So it needs to be at
365. 11:48least 19 seconds. This was 20 seconds
366. 11:50with a state to watch over 70%. And this
367. 11:54right here has a high views per hour.
368. 11:55And then as a result, the video ends up
369. 11:57going viral. We got 1.2 million views on
370. 11:59it. And if you hit those same exact
371. 12:01analytics on your post and choose high
372. 12:03views per hour content, you could go
373. 12:05viral, too. Now, if you're serious about
374. 12:08growing faster on YouTube in 2026 and
375. 12:10you finally want to get monetized, or
376. 12:11you want to grow the same exact way that
377. 12:13I helped this creator grow and this
378. 12:14creator grow and this creator grow,
379. 12:16well, I want to work with you one-on-one
380. 12:18to make growing on YouTube easy for you.
381. 12:20If that sounds interesting, check out
382. 12:22this video right here where I walk
383. 12:23through the three different ways that we
384. 12:24can work together and I can tell you
385. 12:26everything that you need to do in order
386. 12:27to take the guesswork out of growing on
387. 12:29YouTube. I'll see you over there.