Your Ability to Work Without Reward Beats Raw Talent — Transcript

Full transcript

1. 0:00Entrepreneurship is one of the greatest
2. 0:02vehicles of personal development because
3. 0:03I because it forces you to confront
4. 0:05every weakness that you've been
5. 0:07avoiding.
6. 0:08The market, your customers, your
7. 0:10competitors, your competitors won't let
8. 0:12you hide from yourself.
9. 0:14And 10 out of 10 times, the person
10. 0:16limiting the business, limiting your
11. 0:18growth, is you.
12. 0:25Real, right?
13. 0:27Like entrepreneurship, like the reason
14. 0:29that I'm such a fan of this and why I
15. 0:30talk about it so much for people who
16. 0:31are, you know, in the game or not in the
17. 0:33game is that like
18. 0:35the amount I've grown as an entrepreneur
19. 0:36versus when I was not an entrepreneur,
20. 0:38it pales in comparison because
21. 0:40people want to protect your feelings.
22. 0:42Your friends, your family, they don't
23. 0:43want you to feel bad.
24. 0:45The market does not care.
25. 0:47And if you want truth, the market will
26. 0:49will give you the truth.
27. 0:51And as long as you can humble yourself
28. 0:52and listen to the market,
29. 0:55it will tell you where you suck. If I
30. 0:56made content that no one's no one liked,
31. 0:58I would have to change.
32. 1:00Right? I'd have to change what I was
33. 1:01doing.
34. 1:02And if you make products that no one
35. 1:03wants to buy, you have to change what
36. 1:04you're doing. If when you get in front
37. 1:06of somebody and no one wants to buy, you
38. 1:07have to change what you're saying.
39. 1:08Period. But if you go and do that in
40. 1:10front of your mom, she's like, "Great
41. 1:12job, Timmy. I It was really good. Really
42. 1:14good. Great job." So it just fluffs you.
43. 1:17It's not real.
44. 1:18And so I think that over time what
45. 1:20happens is people end up optimizing
46. 1:22towards real, reality, truth.
47. 1:25And I think entrepreneurship is one of
48. 1:26the best vehicles for that.
49. 1:29So, one of the next issues is that like
50. 1:31most people think the hard part is
51. 1:34getting started,
52. 1:35but the hard part is continuing to do
53. 1:38the work when the excitement wears off
54. 1:40and the grind, the repetitions, the
55. 1:43volume without variety, feels hopeless.
56. 1:48Your inability to work without reward
57. 1:50for an extended period of time will hurt
58. 1:52your potential far more than your lack
59. 1:54of talent. Real.
60. 1:57Because the most dangerous person in the
61. 1:58world is the one who continues to show
62. 2:00up every day even when the rewards are
63. 2:03not guaranteed.
64. 2:05Your potential is determined by the
65. 2:06amount of uncertainty that you're able
66. 2:08to tolerate and how long you can
67. 2:10tolerate it for.
68. 2:13This is what people miss.
69. 2:15Like if you want to be dangerous
70. 2:18in any domain,
71. 2:20your potential is determined by how much
72. 2:23uncertainty that you can tolerate. How
73. 2:25much can you deal with? How much can you
74. 2:26take? And how long you can take it for.
75. 2:29So, Sam Altman said this from OpenAI. He
76. 2:32said, "I still think one of the last
77. 2:33alphas that exist in terms of a superior
78. 2:36return on effort is long-term thinking."
79. 2:39He said because so few people are
80. 2:40willing to do it.
81. 2:43Actually think in terms of
82. 2:451 year,
83. 2:465 years, 10 years. Most people can't.
84. 2:49And I get that you can't have a vision
85. 2:52if you have bills to pay. If rent is
86. 2:55due, I understand that.
87. 2:57And so, this is why I'm such an advocate
88. 2:59of like
89. 3:00get yourself out of the hole as fast as
90. 3:02humanly possible.
91. 3:04Like do whatever you got to do to get
92. 3:06your oxygen mask on. Work three jobs,
93. 3:09right? Do your main thing, get your side
94. 3:11thing going, right? Do whatever it takes
95. 3:13so that you can get above that. Just get
96. 3:15your head above water. At that point,
97. 3:18options open up. If you like this video
98. 3:20and you're a business owner who wants to
99. 3:21break through your current revenue
100. 3:22ceiling, I distilled every lesson from
101. 3:24scaling 10 businesses past 10 million
102. 3:26and three businesses past 100 million
103. 3:27into a completely free scaling roadmap
104. 3:29that I've used to go from zero to one,
105. 3:31zero to 10, and zero to 100 plus. And
106. 3:33so, you can click here and you can check
107. 3:34it out. Again, absolutely free. And
108. 3:36since you're a business owner, I
109. 3:37appreciate you and enjoy.