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What Do I Do Now That My Ads Are Banned? — Transcript

by MoreMozi · 643 words · 96 segments · language en · Watch on YouTube

Full transcript

  1. 0:00Let's go, uh, this first question. All
  2. 0:02right. My name is Yasser. I'm 20 years
  3. 0:04old. I run a business selling peptides,
  4. 0:06okay, uh, in the UAE. I built it from
  5. 0:07nothing. Uh, now it makes 350,000 a
  6. 0:10year. Great. Enough that my family
  7. 0:12doesn't live paycheck to paycheck.
  8. 0:13Awesome.
  9. 0:15What's stopping me is that my once
  10. 0:17killer ads that were, jeez, 40 41 LTV to
  11. 0:20CAC, that's pretty pretty wild. Um,
  12. 0:23have stopped working after a month of
  13. 0:25having my ads banned. Okay, that makes
  14. 0:26sense. I want to do right by the public
  15. 0:28by giving access to quality info and
  16. 0:30phone product. I love what I do. It's
  17. 0:32all I've studied for years. The idea
  18. 0:33that it stripped away from someone else
  19. 0:34less qualified pains me. How do I keep
  20. 0:37my business running in an industry where
  21. 0:39the rules around advertising and
  22. 0:40regulation keep shifting underneath me?
  23. 0:41All right.
  24. 0:43Here's the Here's the reality slap for
  25. 0:45you, Yasser.
  26. 0:47The reason that you have the absurd LTV
  27. 0:49to CAC that you have is that you're in
  28. 0:50the wild wild west. There are There are
  29. 0:53always businesses that have higher
  30. 0:55regulatory scrutiny
  31. 0:58and risk associated. So, this is a very
  32. 1:00clear example of high risk high return.
  33. 1:02And so, you have these crazy high LTV to
  34. 1:04CAC numbers because you're in a space
  35. 1:06that has the issues that you're dealing
  36. 1:08with. Like, other people don't want to
  37. 1:09deal with these issues and so, they
  38. 1:11don't play and the people who do play
  39. 1:13deal with this volatility. Now, that
  40. 1:14being said, um,
  41. 1:16there are advertising rules of the
  42. 1:18platform and if you disobey those rules,
  43. 1:20then it is that platform's prerogative
  44. 1:21to not allow you to play games on their
  45. 1:23platform anymore. That's their
  46. 1:24prerogative. You can advertise in a
  47. 1:26hundred other ways. You can do outbound.
  48. 1:27You can, you know, contact There's
  49. 1:28There's literally They can make content
  50. 1:30on it. There's There's so many ways to
  51. 1:32get customers. Um, pick any of them. If
  52. 1:36you are concerned about the volatility
  53. 1:38of the ad platform, if you understand
  54. 1:40the volatility of the ad platform and
  55. 1:42realize that you may be breaking
  56. 1:43platform rules, then observe the
  57. 1:45platform rules and start new accounts
  58. 1:47like anyone else would and then try to
  59. 1:49maintain yourself within the box. If
  60. 1:50they If you are actually breaking the
  61. 1:51rules, then you should expect to get
  62. 1:53shut down and then you're just going to
  63. 1:54play this whack-a-mole game for for the
  64. 1:56rest of your life. And good for you that
  65. 1:58like what you did work Uh, you know for
  66. 2:00you and your family and I'm hoping that
  67. 2:01you're doing something that's ethical
  68. 2:02not weird.
  69. 2:04Yeah, this is the nature of it. It's
  70. 2:05like if you were selling guns
  71. 2:08Facebook doesn't allow that and so they
  72. 2:10don't want you to run ads for guns and
  73. 2:12if you ran ads for guns and it worked
  74. 2:14it's probably because you're not
  75. 2:15supposed to and there's a short window
  76. 2:17before they figured it out. And so
  77. 2:19yes, my TLDR is find the platforms that
  78. 2:22allow you to advertise in that specific
  79. 2:23way if you want the long term solution.
  80. 2:25If you want this kind of high risk high
  81. 2:26reward thing then expect volatility and
  82. 2:28when you have a good month bank it
  83. 2:30knowing that you might have a couple If
  84. 2:31you like this video and you're a
  85. 2:32business owner who wants to break
  86. 2:33through your current revenue ceiling, I
  87. 2:34distill every lesson from scaling 10
  88. 2:36businesses past 10 million and three
  89. 2:38businesses past 100 million into a
  90. 2:39completely free scaling roadmap that
  91. 2:41I've used to go from zero to one, zero
  92. 2:43to 10, and zero to 100 plus. And so you
  93. 2:45can click here and you can check it out.
  94. 2:46Again, absolutely free and since you're
  95. 2:48a business owner I appreciate you and
  96. 2:50enjoy.

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