Top 13 books every business owner should read — Transcript
Full transcript
- 0:00I buy about 50 books a year I skim most
- 0:02of them and I study a select few here
- 0:05are the only books that I have studied
- 0:06and I reread every so often in no order
- 0:08number one is influenced by Robert
- 0:10chaldini the second book is persuasion
- 0:12also by Robert chaldini third is 50
- 0:14scientific ways of getting to yes which
- 0:16is also chaaldini's Forest effort
- 0:17Secrets by Russell Brunson one to many
- 0:19by Jason fladley number six is ready
- 0:21fire aim number seven is how to make
- 0:22friends and influence people eight is
- 0:24wooden on leadership number nine was
- 0:25bezos's letters to shareholders 10 100
- 0:27million offers and I have to say that I
- 0:29studied it more because I've read that
- 0:30book more than any other book because I
- 0:32wrote it sales acceleration formula by
- 0:34Mark Roberts predictable Revenue by
- 0:35Aaron Ross and the final one which I
- 0:37have which is number 13 is the motive by
- 0:39Patrick lincione those are the 13 books
- 0:40that probably most influence my business
- 0:42career
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