This Boring YouTube Strategy Made Me $1.2M in 3 Months — Transcript

Full transcript

1. 0:00Most businesses waste their time and
2. 0:01miss out on a ton of consistent sales
3. 0:03from YouTube because they overlook the
4. 0:05six critical steps for generating leads
5. 0:07and income that should be baked into
6. 0:09every single video that you make. So, in
7. 0:11this video, I'm going to show you the
8. 0:12exact sales system I use to drive
9. 0:14thousands of leads, calls, and make $1.2
10. 0:16million in the first 3 months of 2025
11. 0:18alone without any ads. And oh, yeah,
12. 0:21it's going to get you more views, too.
13. 0:22Okay, so to start, you need to
14. 0:24understand the strategy we're going to
15. 0:25use to generate sales and why it is so
16. 0:27powerful. So, let me show you behind the
17. 0:29scenes of my channel now so that you can
18. 0:31see how this works. All right, so check
19. 0:33out this views per hour metric down the
20. 0:35side here. You'll have it, too. And then
21. 0:37notice how three or four videos are
22. 0:39pulling in 70 to 100 views an hour all
23. 0:42the time on the channel. That's what we
24. 0:43want to see. But to some of you, that's
25. 0:44going to feel like a lot. To others, not
26. 0:46that many. But the reason having
27. 0:47multiple videos pushed at the same time
28. 0:49like this is a complete gamecher for a
29. 0:51business, even if it's 10 views an hour
30. 0:53or 10,000 views an hour per video, is
31. 0:55because all YouTube wants to do is keep
32. 0:57people on the platform watching. So when
33. 0:59someone discovers one of your videos,
34. 1:02YouTube is keeping track of what else
35. 1:04you made that they clearly enjoyed. So
36. 1:06if it works out that four of your videos
37. 1:08have created high viewer satisfaction
38. 1:11with viewers, it will try to get more
39. 1:13people to watch those four. So you can
40. 1:16see on this graphic here, this is what's
41. 1:18happening on my channel. A new viewer
42. 1:19discovers a video. So let's say it's
43. 1:21this video. And then YouTube recommends
44. 1:23they watch one of these four others
45. 1:25because its data tells them people like
46. 1:28them. So it keeps pushing them. The
47. 1:30thing is once someone's watched one of
48. 1:31the four videos YouTube keeps pushing,
49. 1:33it will keep showing them the other
50. 1:35three they've not seen, too. So these
51. 1:38four videos are basically referring each
52. 1:41other all of the time. And that's why
53. 1:43they're generating 70 to 100 views an
54. 1:45hour because they work as a team like
55. 1:46this. But that's not the best thing
56. 1:48about this for businesses because
57. 1:50imagine if each of these videos was
58. 1:51optimized to generate sales and leads as
59. 1:53well. So they didn't just get views,
60. 1:56they grew your business harnessing this
61. 1:58system 24/7 on autopilot. That's exactly
62. 2:00what I'm going to show you how to build
63. 2:02right now with a very simple six-step
64. 2:04strategy, which is harder to say than it
65. 2:06is to do. All right, so step one, this
66. 2:07is really important because if this
67. 2:09fails, you can't really start the system
68. 2:10in the first place. And all you need to
69. 2:12do is three very specific things in your
70. 2:14intro. So, let me show you how this
71. 2:16works. So, here's my script and I'm
72. 2:18going to read it out and then I'm going
73. 2:19to pull out what those three things are.
74. 2:20So, it says, "Most businesses waste time
75. 2:22and miss out on more consistent sales
76. 2:24from YouTube because they overlook the
77. 2:25six critical steps for generating leads
78. 2:27and income that should be baked into
79. 2:28every video you make." So, in this
80. 2:30video, I'm going to show you the exact
81. 2:31system I use to drive thousands of
82. 2:32leads, calls, and make $1.2 million in
83. 2:34the first 3 months of 2012 alone without
84. 2:36any ads. And oh, yeah, it can also get
85. 2:38you more views, too. So, the first thing
86. 2:40you have to check off is why someone
87. 2:41should care about the coming content,
88. 2:44which I did right here in this first
89. 2:46line where I set up the problem. And
90. 2:47then in the second line, I did it too,
91. 2:50where I said what they would learn if
92. 2:52they stuck around. That's it. Now, the
93. 2:54next thing every intro needs is just to
94. 2:56show that you are credible and worth
95. 2:58listening to, which I did here in the
96. 3:00second line where I talk about some of
97. 3:01my accolades. And then the third step is
98. 3:03just to try and keep this thing under 15
99. 3:04seconds. That's it. If you can tick off
100. 3:07all those three things, the referral
101. 3:09network's going to work really well for
102. 3:10you. When that moves us on to step two,
103. 3:12which is going to rehook viewers, and
104. 3:14it's going to get them past the first
105. 3:15third of a video. So, when people get
106. 3:17past the first third of a video, they're
107. 3:19just more likely to stay to the very
108. 3:20end. And the end is where the sales and
109. 3:23leads magic happens. So, we really need
110. 3:26to get them there. So, for this step,
111. 3:27what you want to do is you want to ask
112. 3:29yourself, what's my most killer insight
113. 3:33that I want to talk about in this video?
114. 3:35and then frontload it right after your
115. 3:37intro. So, a killer insight is simply
116. 3:39putting what you think your best point
117. 3:42might be for your target audience early.
118. 3:45I mean, it makes sense, right? If the
119. 3:46viewers are instantly blown away,
120. 3:48they're going to listen to everything
121. 3:49else that follows, even if those points
122. 3:51are maybe not quite as strong. Which
123. 3:53moves us on to step three, which is the
124. 3:55bridge from views to leads and sales.
125. 3:57And it works like this. So, have a look
126. 3:59at these two videos. The first one here
127. 4:01has significantly more views yet fewer
128. 4:04link clicks and leads. The second one
129. 4:06has less views overall, yet it brings in
130. 4:09way more clicks and leads. Why is this
131. 4:11happening? Well, it's because I use step
132. 4:13three of the system and I just ask
133. 4:15viewers to click the link to sign up to
134. 4:17my email in the first 90 seconds of a
135. 4:20video. That is it. Asking sooner just
136. 4:23makes all the difference. So, imagine if
137. 4:25every video in your referral network did
138. 4:27this. If you're getting hundreds of
139. 4:28views an hour, you're going to be
140. 4:29funneling a huge amount of people into
141. 4:30your email, which is a complete
142. 4:32gamecher. And that brings us on to step
143. 4:34four of the system, which is the
144. 4:36solution to a massive problem all of us
145. 4:38face. So, YouTube and the internet have
146. 4:40been around forever now. And because of
147. 4:41that, the chances are your viewers have
148. 4:43already heard the same tips a thousand
149. 4:46times over. So, if you give them things
150. 4:48they already know, it kind of wrecks
151. 4:50your content, which wrecks the referral
152. 4:52network system because they get bored
153. 4:53and they leave. But how can you possibly
154. 4:55know what viewers already know to get
155. 4:57around this? Well, you can't. But that
156. 4:59doesn't matter if you do what I did in
157. 5:02this example that you can see on screen
158. 5:04right now. So, you've probably watched
159. 5:06videos where someone says, "You need to
160. 5:08increase your sales page conversion."
161. 5:09And it's like, "Yeah, duh. Of course,
162. 5:12that makes sense." Like, it's not that
163. 5:13useful. The thing is, I wanted to make
164. 5:15that point in a video. So, in this
165. 5:17example, instead of just repeating the
166. 5:18obvious that everyone's heard said a
167. 5:19million times before, what I did was
168. 5:21create a simple spreadsheet where I
169. 5:23loaded in the amount of views a channel
170. 5:25had and then showed the viewers how many
171. 5:27sales that they could expect based on
172. 5:30the different conversion rates of the
173. 5:31sales page. What that meant was viewers
174. 5:33could now see the problem for themselves
175. 5:34in a unique way that made the
176. 5:36information feel new. I also told
177. 5:38viewers that they could access the sheet
178. 5:40for themselves using the link below the
179. 5:42video, which doubled up as a lead magnet
180. 5:44and generated thousands of emails as a
181. 5:46result. So, the secret to driving people
182. 5:48from one video to the next and creating
183. 5:50the referral network is making your
184. 5:51information feel new. So, even if people
185. 5:54have heard it before, they remained
186. 5:56hooked. But, do you have to build a
187. 5:58spreadsheet like I did? Well, no. Making
188. 6:00information feel new can actually be a
189. 6:01lot simpler. So, for example, in this
190. 6:03other video here, I made a triangle to
191. 6:04help people understand the different
192. 6:06types of YouTube creators they could be.
193. 6:07So, instead of saying you need to
194. 6:08present like Mr. Beast, I showed them a
195. 6:10triangle and said each corner was a
196. 6:12different creator style, and you just
197. 6:13need to lean into one of these corners
198. 6:15more than another. Now, the next step is
199. 6:17deceptively simple, but incredibly
200. 6:19powerful. In fact, this tiny little
201. 6:21tweak is the main reason why this video
202. 6:23here got way more leads than this other
203. 6:26one. What did I do differently? Well, by
204. 6:28tracking my videos links and clicks and
205. 6:30signups, I realized that all you need to
206. 6:32do is at the end of your video, simply
207. 6:35remind viewers to take the action you
208. 6:36ask them to take in the first 90 seconds
209. 6:38again. So, if you're promoting an email
210. 6:41or a lead magnet, you say, "Don't forget
211. 6:43to download my free planner before the
212. 6:46video finishes." And if you really want
213. 6:47to turbocharge signups in your videos,
214. 6:49here's what else tracking my videos has
215. 6:50taught me. You want to do three things.
216. 6:52You want to ask people to take an action
217. 6:53in the first 90 seconds, in the middle
218. 6:54of the video, and at the end. That's it.
219. 6:57And you don't even have to interrupt
220. 6:58your video. I mean, look at this example
221. 7:00on screen right now. I can just use some
222. 7:02text on screen as that call to action.
223. 7:04Now, imagine if all your videos in your
224. 7:06network do this. Your leads just
225. 7:08explode. Which brings us on to the next
226. 7:10step. And it's the glue that holds the
227. 7:12referral network together so you can get
228. 7:13consistent views, leads, sales, and look
229. 7:16what it's done for my own. It's crazy,
230. 7:17right? Okay. So, it works like this. So,
231. 7:19imagine you made a bunch of videos and
232. 7:21you realize that one of them is amazing
233. 7:23for generating emails and conversions.
234. 7:25When you know this, all you do at the
235. 7:28end of your video is tell viewers to
236. 7:31watch it next by clicking your end
237. 7:32screen. And if you have four videos in
238. 7:34your evergreen referral network, all
239. 7:36getting 100red views an hour, all
240. 7:38pointing to this high converting video,
241. 7:40you create this automated sales system
242. 7:42that blows up your email list, calls,
243. 7:44leads, and sales. So that's why tracking
244. 7:46matters. Because if you don't know what
245. 7:48your videos are doing, how can you know
246. 7:50which video to point people back to
247. 7:52that's going to grow your business? If
248. 7:53you include these six steps in every
249. 7:55video you make, I can pretty much
250. 7:56guarantee you're going to grow your
251. 7:58business. But if you don't know how to
252. 8:00ideulate and plan and produce content
253. 8:01your buyers actually want to watch,
254. 8:03you're going to struggle gaining
255. 8:04traction on YouTube. And that is why
256. 8:05hundreds of businesses have joined Story
257. 8:07OS. Inside, they are learning a proven
258. 8:09content system that works for
259. 8:10businesses, not entertainment channels.
260. 8:12They're using purpose-built software to
261. 8:14put what they've learned into action.
262. 8:16They're using AI that helps them
263. 8:17generate scripts and plan content
264. 8:19faster. and they are submitting their
265. 8:21channels and businesses to live reviews
266. 8:22with myself where I dig deep, I identify
267. 8:25what's holding them back, and I show
268. 8:26them how to fix it. So, if you're
269. 8:28serious about using YouTube to grow your
270. 8:29business and want to follow a system
271. 8:31that's already helped thousands of
272. 8:32businesses generate more views and
273. 8:33sales, click the link below to learn