The ONLY Shopify Dropshipping Tutorial You Need 2026: Step-By-Step for Beginners — Transcript
Full transcript
- 0:00If you're looking for a complete
- 0:02step-by-step drop shipping tutorial,
- 0:04you're in the right place because today
- 0:05I'm going to be showing you the exact
- 0:07process for building a drop shipping
- 0:09store from scratch [music] using the
- 0:11latest AI and automation tools. This is
- 0:13going to be an all-in-one comprehensive
- 0:16guide. By the end of this video, you'll
- 0:17have a clear understanding of what drop
- 0:20shipping is, how to discover high demand
- 0:23products, how to market those products.
- 0:25We'll cover the exact tools that you
- 0:27need for drop shipping. will look at an
- 0:29AI tool that will help you to generate
- 0:31your store's layout and populate it with
- 0:33products that have a high demand. But
- 0:36even more important than that is I'm
- 0:38going to teach you the skill of finding
- 0:41these types of products for yourself and
- 0:44then different marketing strategies to
- 0:46actually start getting your first
- 0:47visitors. Now, with that being said,
- 0:50make no mistake about it, okay? Drop
- 0:52shipping is not a get-richquick scheme.
- 0:54It is going to require a significant
- 0:57amount of work. But this is true with
- 0:59basically everything in life that's
- 1:02worthwhile. [music]
- 1:02And I'm saying that because I don't want
- 1:04you to start drop shipping with this
- 1:06idea in your head that you're going to
- 1:08get rich overnight with this, right? No
- 1:11one wants to tell you that because they
- 1:12want you to stick around and watch their
- 1:14video. But I just want to be completely
- 1:16transparent with you. Now, with that
- 1:18being said, though, if you're willing to
- 1:20show up, put in the work, and make the
- 1:23sacrifices, and like actually do this,
- 1:26then you're already ahead of most people
- 1:28who start this business with the wrong
- 1:31mindset. So, there are really just four
- 1:34simple steps that you need to start drop
- 1:36shipping on Shopify. But before we get
- 1:38into those four steps, I want to take a
- 1:41step back and talk about step zero,
- 1:44which I don't really ever hear anybody
- 1:46talk about when it comes to drop
- 1:48shipping. And honestly, this information
- 1:49alone could be the single thing that
- 1:52causes you to win with drop shipping or
- 1:55not. So, uh there are basically two main
- 1:58types of drop shipping stores that you
- 2:00can create. Okay? You've got general
- 2:02stores and then you've got niche stores.
- 2:05And then technically there is a third
- 2:07option called one product stores. But in
- 2:10my opinion these are basically just
- 2:12niche stores. Also a general store
- 2:14though is a type of drop shipping store
- 2:16that really sells just about anything,
- 2:19right? It can sell electronics, home
- 2:21decor, beauty items, and pet supplies
- 2:25all under the same store. Okay. A niche
- 2:28drop shipping store though focuses on
- 2:30just one single product or a small niche
- 2:34of items that all kind of go together.
- 2:36And so this could be things like outdoor
- 2:38accessories or like a gaming console
- 2:41like this product right here in
- 2:43particular got really popular over the
- 2:452025 holiday season. Everybody and their
- 2:49mom and their brother was trying to
- 2:51start a drop shipping store for this
- 2:53specific product. Okay. Um and we'll
- 2:55talk about that a little bit later. Now,
- 2:57you'll hear a lot of people say that
- 2:58beginners should start a general store,
- 3:01okay? And the reason they say this is
- 3:02because it allows you to attract a wider
- 3:05audience and test multiple different
- 3:08products to see what might work.
- 3:10However, you'll then hear those same
- 3:12people say that once you've got
- 3:14experience, once you understand how to
- 3:17use the tools and all that stuff, then
- 3:19you should go and create a niche drop
- 3:22shipping store because that is where the
- 3:24real money is made. Okay. And [music]
- 3:27I've always disagreed with that advice,
- 3:30right? I believe that you should start a
- 3:32niche store at the very beginning and
- 3:34just jump straight into the thing that
- 3:37makes you the most money, right? Because
- 3:38you're still going to have to learn all
- 3:40the tools and learn all the tricks of
- 3:42the trade along the way. But at least
- 3:43you'll be doing it with the thing that
- 3:45you're going to be making the most money
- 3:47with. Does that make sense? So, let's go
- 3:49ahead and jump into step number one.
- 3:50Now, the first thing that you'll need
- 3:52obviously is an online store. Now, if
- 3:56you're watching this video, you probably
- 3:58already know what drop shipping is. Uh,
- 4:00for those of you who might need like a
- 4:02quick refresh, it's basically when you
- 4:04sell products that you never touch or
- 4:06even own yourself. All you're doing is
- 4:09building an online store and then
- 4:11anytime somebody buys a product on your
- 4:13store, your supplier will fulfill and
- 4:16ship that product directly to your
- 4:19customer for you without you having to
- 4:21do anything else. And so, yeah, the
- 4:23first thing we need is a store to
- 4:25actually, you know, send customers to so
- 4:27that they can buy things that you can
- 4:29drop ship. So, the first thing you're
- 4:30going to do is click on the link down
- 4:32below in the description of this video,
- 4:34uh, which is buildyourstore,
- 4:36uh.ai/joshuao,
- 4:39but I'll also have that linked down
- 4:40below as well, uh, in the pinned comment
- 4:42and in the description. Now, when you
- 4:44click that link, it's going to take you
- 4:46to this landing page right here. So,
- 4:49from this page, we're just going to
- 4:50click right here on build my free store,
- 4:53and it'll open up this right here. Enter
- 4:55your uh full name, your email, or your
- 4:57password. You can also just sign up with
- 4:59Google if you want, which is what I'll
- 5:01do. After that, uh you can just click on
- 5:03skip for now. We'll skip that question.
- 5:05And so, from this page, uh this is where
- 5:07you pick a niche for your store. So, you
- 5:09got fashion and apparel, pets,
- 5:11electronics, and gadgets, etc. If you're
- 5:13not sure about what niche you want to
- 5:15start your store in yet, you can click
- 5:17right here on I'm not sure. For this
- 5:18example, I'm just going to click on
- 5:20electronics and gadgets and then click
- 5:22done. And then from here, you'll choose
- 5:24uh banners for your homepage. So, just
- 5:26click on a couple of images that stand
- 5:28out to you and then choose done. The
- 5:30next step is to access Shopify. So, we
- 5:33have to create your Shopify account.
- 5:34Shopify is where the entire business
- 5:37exists. And so, click right here on
- 5:39access Shopify. Then you're going to go
- 5:42ahead and sign up for your free trial.
- 5:44Now, the good thing about signing up
- 5:46this way is that first you get a
- 5:48three-day free trial and then you get
- 5:50Shopify for just $1 per month for 3
- 5:54months. Okay? So, it's a really really
- 5:56good deal. So, I'm just going to enter
- 5:57my email in there and go ahead and uh
- 5:59choose a password and then click on
- 6:01create account. Once that's done, it's
- 6:03going to uh ask you to enter in your
- 6:05payment details. This is just so that
- 6:07after the 3-day trial, uh, it'll
- 6:09automatically start your $1 per month
- 6:12trial for you. And so, just go ahead and
- 6:13enter your credit card details here and
- 6:15then click subscribe for $1. And then,
- 6:18of course, that that $1 subscription
- 6:20will start after your 3-day free trial.
- 6:23The next step, it'll ask you to choose
- 6:25your plan. You don't overthink this.
- 6:27Just go with the basic plan. Mostly,
- 6:30pretty much everybody who's watching
- 6:31this video is they don't need anything
- 6:33more than the basic plan. Uh once you
- 6:35begin scaling, making more money, making
- 6:37more sales, things like that, you can
- 6:39scale up to a bigger plan. At the
- 6:41beginning, though, the basic plan is
- 6:42more than enough. It's going to ask you
- 6:44to share your business address. You can
- 6:46uh feel free to add this later or add it
- 6:48now. For the sake of this video, I'll
- 6:50just add this later. So, click add
- 6:52later. And then we're also going to
- 6:53click on uh skip customize setup. You
- 6:56can feel free to go through all those if
- 6:57you want. I don't think it's necessary.
- 6:58It's not going to change anything. And
- 7:00then once you're done doing that, let's
- 7:02go ahead and click back over to the
- 7:04build your store uh AI tool. That should
- 7:07still be open in another tab on your
- 7:09browser. And then we're just going to
- 7:10click right here on done to go to the
- 7:12next step. Next, it's going to ask us to
- 7:14link your Shopify store to this AI.
- 7:17Okay? So, click right here on access
- 7:19Shopify. Uh if you already created your
- 7:21Shopify account, it should just bring
- 7:23you back to this page here. Then, you're
- 7:26just going to copy this link right up
- 7:28here within your browser. Okay? Copy
- 7:30that link and then head back over to
- 7:32build your store and then just paste
- 7:33that link in there. Click on save
- 7:37and then click on done. Next, it's time
- 7:39to grab your Shopify discount. Okay, so
- 7:41click right here on access Shopify
- 7:43again. It's going to bring us over here
- 7:45to this page. Uh just click right here
- 7:47on subscribe. That's all you need to do.
- 7:49And once that's done, we'll just head
- 7:51back into build your store and then
- 7:53click right here on done. The next step
- 7:55after that is we want to install uh the
- 7:58build your store app onto your Shopify
- 8:00store. This is going to be a very
- 8:02important step. So, click right there on
- 8:04install and then we'll just install this
- 8:06app right here. Uh after that, it should
- 8:08automatically bring you back to build
- 8:09your store. And then you can either
- 8:11choose to go with the free beginner
- 8:14store, which costs no money to you, or
- 8:16you can pay $97 to go with one of the
- 8:19professional one product stores. It's
- 8:22completely up to you. For the sake of
- 8:23this video, we're just going to start
- 8:24with the free beginner store. This will
- 8:27give us the free Shopify theme plus 10
- 8:29preloaded products. But if you have the
- 8:31money to spend and you want like a a
- 8:33more customized solution built
- 8:35specifically for a one product or like a
- 8:37niche store like we talked about
- 8:39earlier, then it could be worth it to go
- 8:41with this $97 um option right here. For
- 8:44this video, we'll just stick with the
- 8:45free beginner store and then click right
- 8:47here on continue with the basic store
- 8:49and then click yes, skip, I'll do all
- 8:51the work myself. After that, you might
- 8:53get this offer pop up right here, which
- 8:55is instead of $97, you only have to pay
- 8:57$47. In that situation, I'm not trying
- 9:00to force you guys to spend any money uh
- 9:02unnecessarily, but it could be worth it
- 9:05to pay, you know, $47 to have a little
- 9:08bit more of a custom uh store built for
- 9:10you. And so, in this situation, I am
- 9:13going to actually click right here on
- 9:14yes, upgrade my store for $47 and then
- 9:18go ahead and enter my credit card
- 9:19details. But again, I can't emphasize
- 9:21this enough. You don't have to go with a
- 9:24paid theme if you don't want to. It's
- 9:26just that this is going to give us a
- 9:28more premium customized setup, which I
- 9:30think is worth it at that $47 price
- 9:33range. So, click right here on create my
- 9:36custom store, and it's going to begin
- 9:37customizing your Shopify store for you.
- 9:40So, we'll just wait for it to finish.
- 9:42Once that's done, it'll uh say add top
- 9:44selling products. And so, we have to
- 9:46actually begin registering with AutoDS.
- 9:49AutoDS is the drop shipping uh
- 9:51fulfillment platform that we'll be using
- 9:53to kind of automate and help us with
- 9:55fulfillment of the drop shipping
- 9:57products. So, click right here on
- 9:59register to AutoDS. Once you uh sign up,
- 10:01it's going to ask you to select your
- 10:03selling channel. For this, we'll click
- 10:05on Shopify and then we're going to
- 10:07choose a plan uh to continue with. So,
- 10:09basically, there's three different
- 10:10plans. Again, kind of similar with the
- 10:12Shopify plan. I would recommend you just
- 10:14start with the lowest plan, which is the
- 10:16import 200. It's only $20 per month if
- 10:20you pay annually and $27 per month if
- 10:23you pay monthtomonth. So, it's not
- 10:25really that expensive. You'll get your
- 10:26first month for only 99 though, so you
- 10:29can give it a try to see if you like it.
- 10:31Uh, so we'll stick with the monthly. And
- 10:33so, under the import 200, just click on
- 10:35start now for 99. And again, enter your
- 10:38credit card details and then sign up.
- 10:40Now, you might be thinking to yourself
- 10:41right now, Joshua, it seems like we're
- 10:42signing up for a ton of different
- 10:44subscriptions and softwares and things
- 10:46like that. That this is the cost of
- 10:48doing business with drop shipping. You
- 10:50have to have these tools because these
- 10:53tools are what make it even possible in
- 10:55the first place for you to do this
- 10:57business. Okay? It's a very very small
- 10:59price to pay all of these tools and
- 11:01there's not even a lot. We have Shopify
- 11:03and AutoDS, right? Those are the only
- 11:05two tools that we that we've paid for so
- 11:07far. Between those two tools and we
- 11:08upgraded to a more premium theme with
- 11:11Build Your Store, it's not a lot of
- 11:13money to spend for something that has
- 11:15the potential to scale to a massive
- 11:18level. Okay. Uh so the monthly expenses
- 11:20are not going to be that crazy. Plus,
- 11:22we've got the free months, the free
- 11:23trials, all that stuff so that we can
- 11:25test the waters. So once that's all
- 11:27done, I'm going to click X-ray here to
- 11:29exit out. And you should land on the uh
- 11:32the AutoDS dashboard. once this is
- 11:34finished loading. So after that, you'll
- 11:35land on this page right here. It says,
- 11:37"Hi Joshua Mayo, connect your Shopify
- 11:38store to AutoDS." It'll give you three
- 11:40options. Um we're going to click right
- 11:42here on the first option. I have a
- 11:43Shopify store connected to AutoDS
- 11:46because the build your store AI has
- 11:48already created the Shopify store for
- 11:50us, right? So we technically do have a
- 11:53store ready. So we'll just click on that
- 11:55and then continue. And then it should
- 11:57take you to this page right here that
- 11:58says install. So, we'll install the
- 12:01AutoDS plugin and then click install
- 12:04again. And this is going to connect the
- 12:06drop shipping software AutoDS to our
- 12:09Shopify store to make it possible to
- 12:12even drop ship in the first place. Once
- 12:13you do that, you'll land on the AutoDS
- 12:16dashboard. Okay? And you can feel free
- 12:17to kind of go through this platform by
- 12:19yourself and learn how where everything
- 12:22is and learn how things work and stuff.
- 12:24Really the key places you'll want to be
- 12:25looking though are the marketplace which
- 12:27will show you all of the different drop
- 12:29shipping products that AutoDS has ready
- 12:31to import into your store and start
- 12:33selling immediately. Um and then we'll
- 12:35talk about the sourcing request which is
- 12:37another very important um part of the
- 12:40platform. Once you're done signing up,
- 12:41head back over to build your store and
- 12:43click right here on done. And then from
- 12:45here we can click right here on access
- 12:48my store and it'll take us to our new
- 12:51store. Now, I think that it is it was
- 12:54worth it to pay for this premium upgrade
- 12:56because this store looks incredible. You
- 12:59can see that the focus, ironically, is
- 13:01on this um this this uh portable vacuum,
- 13:05which is a very popular product. We saw
- 13:07this all over Tik Tok and even Amazon.
- 13:09And you can see it sets up this really
- 13:11really cool like bundle and save feature
- 13:13here where if you buy more of these
- 13:15vacuums, you'll save more. This
- 13:16obviously encourages, you know,
- 13:18upselling and like getting more units
- 13:20sold per customer. Um, but if we scroll
- 13:22down, you can see all these other
- 13:24details and we can obviously edit all of
- 13:26this. We can add sections and stuff.
- 13:28We'll talk about that in a little bit.
- 13:30But I think that it was worth it to pay
- 13:31$47 to have a more custom store compared
- 13:35to one that is just going to give us 10
- 13:37different products and we have to kind
- 13:38of um navigate those products and choose
- 13:40which ones we want to sell versus having
- 13:42just one product selected for us. I
- 13:45think that's a game changer. Um, and so
- 13:47anyways, we'll head back over to build
- 13:49your store. Click on done. And a really
- 13:52cool feature here that they just
- 13:54recently added was you can now create
- 13:56these viral videos using like UGC AI
- 14:01avatars. I mean, it's it's incredible
- 14:03how this works. So, I'm going to click
- 14:05right here on generate my first video
- 14:07because I want to show you how cool this
- 14:09technology actually is. It's going to
- 14:10bring us over here to this create UGC
- 14:13page. And this what I'm going to show
- 14:15you here will make a lot more sense
- 14:17later on when we talk about how to
- 14:20actually market your drop shipping
- 14:22store. You'll be able to see how you can
- 14:24use this platform right here for your
- 14:27marketing purposes. But anyways, yeah,
- 14:29there you have it. There's your store
- 14:31right there. We can click right here on
- 14:33buy now and you can see that it's built
- 14:34us this impressive uh one product aka
- 14:38niche store. And I think this looks very
- 14:41very good. Every single successful drop
- 14:43shipping store that I've seen over the
- 14:45past like 2 years uses this exact setup
- 14:48where they've got these this bundle
- 14:50option right here. They've got details
- 14:52and high-quality images of the photo.
- 14:55They've got all this different
- 14:56information and customer reviews and all
- 14:58that stuff. And you know, like I said,
- 15:00of course, we can go through and
- 15:01customize any of this stuff using the
- 15:03built-in Shopify editor, which I'll show
- 15:05you how to do soon. But there it is.
- 15:07There's your store. And it was all built
- 15:09for us in just a few minutes. But yeah,
- 15:11we'll go through this platform in a
- 15:13little bit more detail once we actually
- 15:15find or begin searching for the drop
- 15:18shipping product that we want to sell.
- 15:20All right. Now, the next step, step
- 15:21number two, is we actually have to
- 15:23decide on a product uh to sell in your
- 15:26store, right? And to be honest with you,
- 15:28this really is the hardest part of the
- 15:30entire drop shipping business in my
- 15:32[music] opinion, right? But I don't want
- 15:33you to overthink this process because
- 15:35after I break all of this down, I
- 15:37promise you, you'll completely
- 15:39understand how this works. Now, you
- 15:41might be wondering, Joshua, why are we
- 15:44going to find a new product if our AI
- 15:47built store already has preloaded
- 15:49winning products in it? Like, shouldn't
- 15:52I just sell those ones? Well, you
- 15:53certainly can choose, you know, one of
- 15:56those pre-loaded products to sell.
- 15:57That's totally fine. But regardless, you
- 16:00still need to learn how to like the art
- 16:02of actually finding and validating new
- 16:05product ideas as well. Okay? It's kind
- 16:08of the same idea of give a man a fish,
- 16:09he'll eat for a day. Teach him how to
- 16:12fish, he'll eat the rest of his life,
- 16:14right? Uh so it's it's that same
- 16:16philosophy. We have to teach you how to
- 16:18actually research and validate products
- 16:20so that you can do this again and again
- 16:23for yourself in the future. And so this
- 16:26step is probably going to be the most
- 16:27important in this video. So I would pay
- 16:29very close attention. Now the most
- 16:31common question that I get when it comes
- 16:32to drop shipping is Joshua, I want to
- 16:36start drop shipping, but I don't know
- 16:38what niche or product to choose. And my
- 16:41answer to that question is always the
- 16:43exact same. First of all, don't
- 16:45overthink it. Okay? Uh, second of all, I
- 16:48want you to remember that just because a
- 16:50product is hot or trending right now
- 16:53does not mean it will make you money.
- 16:55People have this tendency when they
- 16:57start drop shipping to look at products
- 16:59that are like really trendy or like just
- 17:02really hot right now and they'll start
- 17:03trying to drop ship those products. A
- 17:06perfect example of this, I'll refer back
- 17:08to this, was this really cool gaming
- 17:11console right here. This thing's got
- 17:12over 21,000 games on it. It's got GTA,
- 17:17all of the old PlayStation games, pretty
- 17:19much every popular console. Um, all the
- 17:23games are on this device right here,
- 17:24right? And this product was extremely
- 17:27hot during the 2025 holiday season.
- 17:29However, because it was so trendy,
- 17:32everybody was trying to drop ship it and
- 17:34therefore there was not a lot of money
- 17:36to be made because the market just got
- 17:38way too saturated. So, with that being
- 17:40said, how do you find a winning product
- 17:43to begin selling for your drop shipping
- 17:46store? Well, any niche or product you
- 17:48choose needs to make sense in three
- 17:50different ways. You can kind of treat
- 17:51these three things as your criteria. The
- 17:54first criteria is that the product needs
- 17:56to be in demand. People already need to
- 17:59be buying this type of product. We're
- 18:01not trying to convince the market that
- 18:03something should exist. We are just
- 18:06tapping into demand that's already
- 18:09there. Second, it needs to make money.
- 18:11That might be obvious, but if the
- 18:12margins don't work, nothing else
- 18:15matters. As a general rule that you can
- 18:17follow, you want to make sure to price
- 18:19the product that you're going to sell at
- 18:21least two and a half times or like
- 18:23between two and three times the cost uh
- 18:26of the product so that you have room for
- 18:28profit and marketing if you're doing
- 18:31paid ads. And the third criteria is I
- 18:34personally like products that have some
- 18:36longevity to them. These are called
- 18:38evergreen products. And so things that
- 18:40solve a real problem or fulfill an
- 18:43ongoing desire, not just something that
- 18:46spikes for a few weeks during Christmas
- 18:49and then, you know, disappears after the
- 18:52holiday season is over. Now, don't get
- 18:53me wrong, okay? selling trendy products
- 18:56absolutely can work and you can make a
- 18:58lot of money doing it. But the thing is
- 19:00is that you have to time them absolutely
- 19:03perfectly right before everybody else
- 19:06starts jumping on the bandwagon and
- 19:08trying to run ads for it and trying to
- 19:10build their own landing page for it and
- 19:11trying to drop ship this one product
- 19:13before the market gets too saturated.
- 19:15And so you have to time it absolutely
- 19:17perfectly. And honestly, sometimes that
- 19:20just means being lucky. I hate to say
- 19:22it, but it's it's true. But the good
- 19:24news is that you don't have to be lucky
- 19:26to win with drop shipping. And this is
- 19:28why I like evergreen products so much
- 19:31because they've got the longevity. They
- 19:32end up working out for you better long
- 19:34term because people always need those
- 19:37products year round. And so with those
- 19:40three uh things in mind, that three
- 19:42criteria, now it's time to actually
- 19:44begin doing some product research. Now
- 19:47the goal of product research is very
- 19:49simple. The goal is to first find a
- 19:52product. and I'll show you how to do
- 19:54that. But then we need to validate that
- 19:56product. And I'll show you how to do
- 19:58that as well. And the good thing is that
- 20:00you don't need any fancy tools to do
- 20:02this. Basically, we're just going to
- 20:04look around using some free tools to see
- 20:06what other people are having success
- 20:08selling. And this will help to kind of
- 20:10give us an idea for what we can sell.
- 20:12And the first place that I would check
- 20:14personally is the Tik Tok creative
- 20:17center. So this right here is the Tik
- 20:18Tok creative center. And if you just go
- 20:20to Google and type in Tik Tok Creative
- 20:22Center, this will pop up right here with
- 20:24the first link. So basically with this,
- 20:26it's pretty cool. You don't even have to
- 20:27sign into an account to use this. But um
- 20:30it just basically shows you all of the
- 20:32top like trending ads and like products
- 20:35that are working on Tik Tok shop. Now,
- 20:37the reason we're referring to Tik Tok
- 20:40shop is because um oftent times drop
- 20:42shippers will first of all they'll drop
- 20:44ship using Tik Tok shop, but also
- 20:46they'll just use it to find inspiration
- 20:48because if people are buying things on
- 20:50Tik Tok shop, then chances are those are
- 20:53going to be good products to drop ship
- 20:55as well. And so from here, the first
- 20:57place that I would look is right here
- 20:58under inspiration and then click on top
- 21:01ads. And so there's a few ways you can
- 21:02go about this. The first way is you can
- 21:04search uh using the top ads dashboard.
- 21:07And so you can like filter through these
- 21:08different options. You can filter by the
- 21:10country by the industry. You got like
- 21:13you know apparel and accessories,
- 21:14appliances, baby, kids and maternity,
- 21:17you know, education, games, all these
- 21:20different um industries or categories.
- 21:22You can filter by objective. And when
- 21:24you filter, it'll show you different ads
- 21:27uh based on those filters, right? Uh the
- 21:30other way that you can search is just
- 21:31looking at the top ad spotlight. And so
- 21:34like for example, if we scroll down
- 21:35here, we can see that this it looks like
- 21:37some kind of projector. Um has performed
- 21:40extremely well. So yeah, it's it's
- 21:42basically just a projector that you can
- 21:44like lay on your bed and it'll project
- 21:46onto your onto your um ceiling for you
- 21:48to watch shows, which is pretty cool, or
- 21:51play games. And so this is getting a ton
- 21:54of likes and a ton of engagement on Tik
- 21:57Tok. And so you could look at that and
- 21:59say, you know what, that could be a
- 22:00product that we could end up drop
- 22:02shipping, right? If we click on see
- 22:03analytics, it'll show us even more
- 22:05details. It'll also show us like
- 22:07different ads that people have ran that
- 22:09are similar to this projector ad right
- 22:12here. So that's one way to use the Tik
- 22:13Tok creative center. Another way is to
- 22:16go back to inspiration and then click on
- 22:18top product. And then from here, same
- 22:20thing. You can filter by the country,
- 22:21you can filter by the product. And so
- 22:23let's just say that we wanted to filter
- 22:25by, I don't know, maybe household
- 22:28appliances. And then we'll do last seven
- 22:31days. Let's change this to last 30 days
- 22:33just to give us a little bit broader of
- 22:35a horizon. So you can see right here,
- 22:36air purifiers, uh, vacuum cleaners,
- 22:39juicers, and blenders. All these things
- 22:41are are popular household products that
- 22:43are selling really well on Tik Tok shop
- 22:45right now. If we were to click, for
- 22:47example, on air purifiers, or maybe
- 22:49we'll do vacuum cleaners and sweepers,
- 22:51we'll click on details right here. It's
- 22:53going to show us some more details about
- 22:55it, but also if you scroll down, you'll
- 22:57see related videos that people have have
- 22:59posted about different vacuum cleaners
- 23:01that they're drop shipping on Tik Tok
- 23:04shop, right? And so, like, if we click
- 23:06on this one, for example, that's for a
- 23:08mop. It's like a duster mop. But in any
- 23:10any case, any case, I'm not going to
- 23:11watch the video. The point though is
- 23:13that you can look at these videos. You
- 23:15can get ideas first of all for, you
- 23:17know, making your own organic ads on Tik
- 23:19Tok, but you can also just see what
- 23:21products they're selling and you can see
- 23:23if they're selling a lot of that
- 23:24product. If there's getting if the
- 23:26videos are getting a lot of engagement,
- 23:28that can be an indication to you that
- 23:30that's going to be a product that you
- 23:31could try drop shipping yourself. And so
- 23:34this is a very very powerful and free
- 23:36tool that you can use to get ideas and
- 23:38insight for you know products that you
- 23:40can drop ship on your own store. Now
- 23:42something else you can do is sign up for
- 23:44the Tik Tok creator affiliate program.
- 23:47And I'll explain why you should do this
- 23:48in a second. Uh but signing up for this
- 23:50program literally takes 10 seconds. I've
- 23:53got an entire video on my channel that
- 23:55walks you through this entire process.
- 23:56I'll leave that down in the uh
- 23:58description below if you want to watch
- 23:59it. But once you join the affiliate
- 24:01program, you'll get access to this kind
- 24:03of dashboard area here that gives you a
- 24:05ton of valuable information that you can
- 24:07use to figure out what you might want to
- 24:09drop ship yourself. And so we can just
- 24:11scroll through this dashboard of
- 24:12products here and just get a ton of like
- 24:15really useful information. Like we can
- 24:16see how many times the product has sold,
- 24:18kind of what the average price it's
- 24:20selling for. Uh look at this right here.
- 24:22This is the gaming device that I have
- 24:24right here. And you can see right here
- 24:26it's being sold on Tik Tok shop. It's
- 24:28sold over 80,000 times, you know,
- 24:30through different Tik Tok shop affiliate
- 24:32sellers. But in any case, one product in
- 24:35particular that I keep seeing pop up
- 24:37that is getting a ton of sales are these
- 24:40little mini like leaf blower things,
- 24:43right? You can see this one right here
- 24:44has sold almost 200,000
- 24:48times. That [music] is a really big
- 24:50deal. And so that is something that we
- 24:52could potentially start trying to drop
- 24:54ship ourself. And so we can click on
- 24:56this product right here just to kind of
- 24:57get some more info on it. We can see the
- 24:59price range for what wear typically
- 25:01sells at. We can scroll down some more.
- 25:03We can see videos that people have
- 25:05posted of them like using the product
- 25:07and like promoting the product for
- 25:08themselves to to sell. So once again,
- 25:10this can give you an idea for the type
- 25:13of video that you could make the like
- 25:15the organic ad that you can post on Tik
- 25:17Tok to bring sales to your drop shipping
- 25:20store. This is a perfect example and
- 25:22there's tons of videos like this being
- 25:24posted. Okay. And so yeah, uh for my
- 25:26drop shipping store that I'm starting in
- 25:28this video, I'm just going to drop ship
- 25:29a product that is similar to this one or
- 25:32this exact one if I can find it. And so
- 25:34you can see Tik Tok shop affiliates
- 25:36dashboard is a really good resource to
- 25:38use to find products that you can sell,
- 25:41but also then to research those same
- 25:44products. So that's another place. Um
- 25:46another really great place that you
- 25:47should be checking is Google Trends.
- 25:49Whenever I have like one or two products
- 25:52that I'm considering drop shipping, I'll
- 25:54head over to Google Trends and then
- 25:57search for that product within Google
- 25:59Trends. Now, the goal of Google Trends
- 26:01is to see if that product or if the the
- 26:05category of products that that product
- 26:07exist in is trending up or trending down
- 26:10or maybe just going sideways. And so for
- 26:12this, I'll type in mini leaf blower
- 26:15because that's kind of the general
- 26:16category of the product that is being
- 26:18sold. And I'm going to go maybe to the
- 26:21last month to see how this is uh
- 26:24trending. And so you can see right here
- 26:27starting at the top of this year, it had
- 26:29a huge spike in interest, [music] which
- 26:32is a really good sign. Now, I want to go
- 26:33back a little bit further, like the past
- 26:35year, to see if it's overall trending up
- 26:38or going kind of sideways. So you can
- 26:40see over the past year it's got very
- 26:43consistent like interest which is a good
- 26:45sign. That's what we want because that's
- 26:47what you want out of an evergreen
- 26:49product is just kind of like almost a
- 26:51flat line of consistent interest year
- 26:53round. Now if it spikes up like this
- 26:56occasionally that's totally fine. That's
- 26:58that's good. That means you know that
- 27:00you can make extra money during that
- 27:01season. But overall we can see that this
- 27:04product right here is not going up on
- 27:06average. It's not going down over time.
- 27:09it's just kind of staying straight. And
- 27:11we can even zoom out to see over the
- 27:13past 5 years if it's doing the same
- 27:15thing. And that kind of remains true.
- 27:17Like over time it is going up a little
- 27:19bit I would say, but for the most part
- 27:22it's a pretty flat line which is
- 27:24absolutely perfect for um evergreen
- 27:27products. And so Google Trends kind of
- 27:29helps to validate our product idea
- 27:31because we can see with real live data
- 27:34pulled directly from Google that this
- 27:35product does have interest over time.
- 27:38Okay. Now, the final place that I would
- 27:40check even after all of that, even after
- 27:42you validate it with Google Trends, I
- 27:44would also check amazon.com. So, I would
- 27:46go into Amazon and then just type in the
- 27:49name of the product that you are
- 27:50interested in drop shipping. And so, in
- 27:53this case, we'll go into Amazon and type
- 27:55in mini uh leaf blower. And really, the
- 27:57goal here is to see once again, is this
- 28:00product actually selling? Because, you
- 28:02know, we got Tik Tok shop. We can see
- 28:03that people are buying this product on
- 28:05Tik Tok shop. What about Amazon? because
- 28:07Amazon is another massive e-commerce
- 28:09platform that people are constantly
- 28:11shopping on. And so if people are buying
- 28:13this product on Amazon.com as well, it
- 28:16just kind of helps to validate to us
- 28:17that this is broadly speaking a popular
- 28:21product that people are constantly
- 28:22looking for. And so we can see right
- 28:24here the first one on the list of 5,000
- 28:26plus people bought this mini leaf blower
- 28:29last month. Right? We can keep scrolling
- 28:31down here. We got one right here that's
- 28:334,000 plus people. Um, even 300 plus
- 28:36people is still good. So, we can keep
- 28:38scrolling down here. You can see all
- 28:39these different leaf blowers. Some have
- 28:41more sales than others. This one right
- 28:43here, gosh, has 40,000 plus people
- 28:46bought this one in the past month.
- 28:48That's that's insane. Okay. And so, I
- 28:52think that that pretty much validates it
- 28:54that this is a product that we could
- 28:56absolutely sell on our drop shipping
- 28:58store. And so, we were able to discover
- 29:01this product using Tik Tok shop. and you
- 29:03know the Tik Tok creative platform and
- 29:06then we were able to validate it also
- 29:09using Tik Tok shop affiliates platform
- 29:11uh Google trends and then now Amazon
- 29:14right and so I think it's safe to say
- 29:15that this is a product that we could
- 29:17absolutely have success drop shipping
- 29:19now I want to say something really quick
- 29:21as clearly as I possibly can so that you
- 29:24don't get stuck with you know analysis
- 29:26paralysis trying to find like the
- 29:27perfect product or something drop
- 29:29shipping is not about trying to find the
- 29:31perfect product Some products won't work
- 29:35and that's fine. That's normal. Even
- 29:37after your research, right? Even after
- 29:40validating the idea with data and stuff
- 29:42like that, you might start drop shipping
- 29:44it and it might not work. And that's
- 29:46normal. That's okay. You only need to
- 29:49find one or two winners to build
- 29:51something real, to make a lot of money,
- 29:54and to build something that is going to
- 29:55last, right? And so I wouldn't get stuck
- 29:58in analysis paralysis trying to find the
- 30:00most perfect product that has ever
- 30:02existed because you're probably not
- 30:04going to find it. Pick something that
- 30:06just makes sense that you would say to
- 30:08yourself like, "Yeah, sure. I would buy
- 30:10that." Make sure that there's demand for
- 30:12it and that there's actually margin to
- 30:14make money with it, right? Make sure it
- 30:15follows the three criteria that we
- 30:17talked about earlier. And then if it
- 30:19does and you've done the research and
- 30:21you validated the idea and it looks
- 30:23good, just move forward with it. And
- 30:26that actually brings us to step number
- 30:27three. And step number three is all
- 30:29about product fulfillment. We have to
- 30:31make sure that the product you are
- 30:33selling actually gets delivered to the
- 30:36customer uh once they start buying it
- 30:38from your store. And this is where
- 30:40AutoDS comes in because remember as a
- 30:42drop shipper you the drop shipper are
- 30:45not handling the product at all. Right?
- 30:48Because your only responsibility is
- 30:50finding good products to sell in the
- 30:53first place and then getting those
- 30:55products in front of people with videos,
- 30:58organic content on social media or paid
- 31:01ads or whatever. Getting those products
- 31:03in front of people and convincing them
- 31:05to buy the product. And then when they
- 31:08buy the product from your store, AutoDS
- 31:10will fulfill that product for you. And
- 31:12so this means they'll contact the
- 31:14supplier, have the supplier prepare the
- 31:17order, ship the order to your customer
- 31:19in a timely manner, and really just take
- 31:21care of all of the back-end stuff for
- 31:24you. And so we're back in this dashboard
- 31:26now, and let me just really quickly run
- 31:28through this tool so that you can see
- 31:29how amazing it is. This right here is
- 31:32the marketplace. This is where you can
- 31:34browse for new products to sell, kind of
- 31:37discover new ideas, and things like
- 31:39that. AutoDS has an insane amount of
- 31:42products that you can import into your
- 31:44store right now and start selling. Now,
- 31:47with these products, I would pay
- 31:48attention to the price of the product
- 31:50and also the shipping time. Usually, if
- 31:53the product has a very long shipping
- 31:55time, it's simply not worth your time to
- 31:58try and sell it. Now, you could always
- 32:01try and find a supplier with a better
- 32:02shipping time, and we'll talk about how
- 32:04to do that in a second. But overall, you
- 32:06definitely don't want the shipping time
- 32:07to be like over a week on any product
- 32:10that you're selling. That would just
- 32:11take way too long to get to the buyer,
- 32:13and you'll end up getting a ton of
- 32:14complaints. But anyways, you can also
- 32:16filter the product by different
- 32:18categories if you want, and you can sort
- 32:19by things like best sellers or fast
- 32:22shipping, or you can just search for a
- 32:24specific product if you already have a
- 32:26product in mind that you want to start
- 32:28selling. And so let's just say for
- 32:29example that we wanted to start selling
- 32:31the mini leaf blower, right? I could
- 32:33come in here and I could search for mini
- 32:36uh leaf blower and see what options pop
- 32:38up here. Now if I didn't see the exact
- 32:41leaf blower that I wanted to start drop
- 32:43shipping on my store or whatever product
- 32:45you were trying to sell, if you didn't
- 32:47see it in the marketplace here, you can
- 32:49come over here to the side and click on
- 32:52sourcing request. This is a very, very
- 32:55powerful feature that basically lets you
- 32:58tell AutoDS what product you're looking
- 33:00for and their team goes out and finds a
- 33:04supplier for you, usually with better
- 33:06pricing and faster shipping. And so,
- 33:09yeah, you can use this feature if you
- 33:11want AutoDS to source a specific product
- 33:13for you. And so, yeah, so let's just say
- 33:15for the sake of this example, I wanted
- 33:17to start drop shipping these mini uh
- 33:19leaf blowers. I'm basically just looking
- 33:21for one within the marketplace here that
- 33:23is decently priced and has a shorter
- 33:26shipping time, right? And just overall,
- 33:29it looks like a good mini leaf blower.
- 33:31And so I like the way this one looks
- 33:33right here. The pricing looks good. It
- 33:35looks like the margins will work and the
- 33:37shipping time is relatively short. And
- 33:39you can see right here that AutoDS shows
- 33:41us the item cost as well as the shipping
- 33:43price and the shipping and processing
- 33:46time, which is very low, which is good.
- 33:49That's what we want. We've also got some
- 33:50good product photos right here that we
- 33:52can use for our drop shipping store, a
- 33:55detailed product description, and
- 33:57everything here is pretty much already
- 33:59done for us. The only thing we have to
- 34:01do now is import this product into our
- 34:04store. Plus, this brand is the same one
- 34:06that we saw being sold on Tik Tok, the C
- 34:09ceay or however you pronounce that. So,
- 34:12we're just going to click right here on
- 34:13import uh draft. And then it's going to
- 34:16say that items added to drafts. And then
- 34:18we'll just click here to track the
- 34:20progress. So you can see it's uh
- 34:22currently creating the draft. And so
- 34:23we'll just wait for this to finish. And
- 34:25then once it's done, we'll come back.
- 34:27Once that's done, all you have to do is
- 34:28click right here on import. And it'll
- 34:30begin importing this product into your
- 34:33Shopify store. So um once it's done,
- 34:36it'll say products have been imported
- 34:38and then click on view. You can see that
- 34:41we got these two products now in our
- 34:42store. The vacuum cleaner and the uh
- 34:46leaf the mini leaf blower. Okay. So,
- 34:47obviously the vacuum cleaner was the
- 34:49product that Builder Store chose for us
- 34:51and added into our store. Like I said
- 34:54earlier, you can feel free to use that
- 34:56product if you want. It's a product that
- 34:58they chose based on their internal
- 35:00research and their internal data. And
- 35:03so, they know that this is probably a
- 35:04good product that it's a winning product
- 35:06that you can sell. But, we're just going
- 35:08to go ahead and switch over our store to
- 35:10begin selling this mini leaf blower
- 35:13instead. And so now we're going to
- 35:15transition into the part where I show
- 35:16you how to actually edit your Shopify
- 35:18store. So I'm going to head back into
- 35:20Shopify really quick. Click right here
- 35:22on products. So you can see that we now
- 35:24have this new product that was added
- 35:26from AutoDS. And yeah, but let's talk
- 35:28about how to actually edit your store
- 35:30though. So to edit your store from the
- 35:32main Shopify uh homepage, you'll click
- 35:35right here where it says online store
- 35:37and then you should land on themes. And
- 35:39if you click right here on edit theme,
- 35:41it's going to bring you into the Shopify
- 35:44editor. So the Shopify editor is a drag
- 35:47and drop page builder. That means that
- 35:50anything that you hover on, if you click
- 35:52on it, you'll have access to edit that
- 35:54information on that page. So let's just
- 35:56say for example, we wanted to change the
- 35:58info within this top banner up here. All
- 36:00we have to do is hover over the top
- 36:03banner, click anywhere in the top
- 36:04banner, and then right here in this left
- 36:06sidebar, you can see that we can change
- 36:08the heading text to be anything that we
- 36:12want with terrible spelling. We can
- 36:14change the subheading text, the uh
- 36:16button text, the button link. We can
- 36:18change the background image right here.
- 36:20So, if we click on change, we can either
- 36:22select our own custom image or we can
- 36:25explore free images that come with
- 36:28Shopify. So, you can either just scroll
- 36:29through the different categories here,
- 36:31or if you had a specific stock image
- 36:33that you had in mind, like let's just
- 36:35say, for example, we typed in living
- 36:37room. You can see all these different
- 36:39living room images pop up. Perhaps I
- 36:41want to add this one into my banner. And
- 36:44so, it adds that image right there, just
- 36:45like that. And then we'll click right
- 36:47here on select to confirm our selection.
- 36:49And yeah, so anything that you want to
- 36:51make changes to, you just click into it
- 36:53and then you adjust it in this left
- 36:54sidebar over here. Once you're done with
- 36:56the edits, you'll click up here on save.
- 36:59Okay. If you want to go to a different
- 37:02page, all you have to do is come up here
- 37:03to this top dropdown right here. And
- 37:06right now, we're on the homepage. But
- 37:07let's just say, for example, we wanted
- 37:09to edit the default product page. We'll
- 37:11just click into products, select default
- 37:14product, and it's going to take us to
- 37:16our product page right here. And there
- 37:18is the um mini leaf blower that we just
- 37:21imported from AutoDS. So, kind of the
- 37:24same theory here, right? Anything you
- 37:25want to update, just click on it and the
- 37:28options for that section will be will
- 37:30appear over here in this left sidebar.
- 37:33So you want to change uh info for the
- 37:35title right here. Click on it, settings
- 37:38in the left. You want to change info for
- 37:39the quantity selector, you click it and
- 37:42the info will be available in the left.
- 37:44Let's just say you wanted to add a new
- 37:47section. Perhaps you wanted a section
- 37:48underneath the main section right here
- 37:51that shows perhaps more images of
- 37:54somebody using the the leaf blower or
- 37:56like a video or something. All you have
- 37:58to do is when you hover in between two
- 38:00sections, there's going to be this
- 38:02option here that says add section. If
- 38:04you click on that, it's going to open up
- 38:06a list of different sections that you
- 38:08can add. And the cool thing about this
- 38:10is that these are all pre-built
- 38:12sections. And so let's just say for
- 38:14example, like I mentioned, we wanted to
- 38:16add a video. I'll click on video. Just
- 38:19going to drop that section in there. And
- 38:21all we have to do from this point is
- 38:23click on that section. We can add our
- 38:25video. And just like that, the video
- 38:27will be added onto our page. And once
- 38:29you're done with your changes, you'll
- 38:30click right here on save. Okay. And all
- 38:33of these once you save it, all the
- 38:35changes will now be live on your
- 38:37website. And so yeah, that's basically
- 38:39how you edit Shopify. It's very, very
- 38:41straightforward. Let's go back to the
- 38:43main Shopify dashboard really quick and
- 38:45just talk about a couple of small
- 38:46things, a couple of small details here.
- 38:48Okay, so I want to really quickly point
- 38:50out that when you are ready to launch
- 38:52your Shopify store, like you've
- 38:54customized it, you've got your product
- 38:56selected, you've done all the things you
- 38:57want to do to it, you want to make sure
- 38:59that you first make your store live.
- 39:01Okay. So, the way you do this is on your
- 39:04main dashboard, you'll see this option,
- 39:06this this notice right here that says
- 39:08password protected. To remove the
- 39:10password, add a store address. So, the
- 39:13first thing you have to do is click
- 39:14right here on add the store address. And
- 39:16if you have not already done this, you
- 39:18have to add your business address. Okay?
- 39:20Um, your business address is typically
- 39:23going to be your home address, unless
- 39:25you have a real business address
- 39:27somewhere else. So, I'll just go ahead
- 39:29and enter my home address here. and then
- 39:31click on save business details. And then
- 39:34once that's done, we can now remove the
- 39:37password because if I were to go to the
- 39:39website right now, um well, we're logged
- 39:42in, so it's not going to show. If
- 39:44somebody else were to go to the website,
- 39:45they would not see the website. They
- 39:47would see like a password screen. So, we
- 39:49have to remove that. And you can do that
- 39:51just by clicking right here on remove
- 39:53password. And now your online store is
- 39:56open to everyone. So, that is a very
- 39:58important step that you have to take
- 40:00before you can officially launch your
- 40:02Shopify store. Now, once you've got your
- 40:05product imported into your store, your
- 40:07store is built, everything looks good,
- 40:08it's time to actually start getting
- 40:10traffic to your store so that you can
- 40:13get sales and actually start making
- 40:15money with this. And this brings us to
- 40:17the final step of this process, which is
- 40:20marketing. Now, when you hear the word
- 40:23marketing, it might sound intimidating,
- 40:26right? But honestly, don't even
- 40:27overthink it. Marketing is simply about
- 40:30distribution, right? Your job is not to
- 40:33be some insanely creative marketer who
- 40:37can come up with clever ads. Your job is
- 40:40to simply put your product in front of
- 40:42the right people. Even if it's with a 30
- 40:46secondond video that you filmed on your
- 40:48phone that you're, you know, filming of
- 40:50your product and then you have a voice
- 40:52over uh talking about the product over
- 40:54the video that you're filming. It could
- 40:56be something stupid simple like that. It
- 40:57doesn't have to be anything fancy. It
- 40:59just has to make it in front of the
- 41:01right people. That's it. That's all
- 41:03marketing really is. If you have a
- 41:06decent product and the right people
- 41:08actually see it, sales will happen. It's
- 41:12literally that simple. Most people don't
- 41:14fail at drop shipping because their
- 41:15product is terrible. They fail because
- 41:18nobody ever sees the product, right? No
- 41:21views means no traffic and no traffic
- 41:24means no sales. Everything we're about
- 41:27to talk about in this step is simply
- 41:28about getting eyeballs on your product.
- 41:31Now, there are really only three ways
- 41:34that people will ever find your drop
- 41:36shipping store. Three types of like
- 41:38marketing, if you will. Uh there's
- 41:40organic content, paid ads, and
- 41:44influencer or creator marketing. Let's
- 41:47start with organic marketing first,
- 41:49which is my personal favorite. So,
- 41:51organic marketing is when you post
- 41:53content on platforms like Tik Tok,
- 41:55Instagram reels, uh YouTube shorts, even
- 41:58Pinterest nowadays. Um, and the content
- 42:01that you're posting is just organic to
- 42:03that platform, right? Like you're not
- 42:05paying for views. You're not paying to
- 42:08be boosted. You're simply relying on the
- 42:11algorithm to serve your content to the
- 42:14correct viewer. With this marketing
- 42:16type, you're basically trading your time
- 42:18and effort for attention. But the
- 42:21benefit of this is that the cost is
- 42:23usually zero minus whatever money you
- 42:26spend to create the videos themselves,
- 42:28which really shouldn't be that much. But
- 42:30anyways, uh, next are paid ads. This is
- 42:32when you pay platforms like Tik Tok,
- 42:35Facebook, Instagram, or YouTube to show
- 42:37your product to people. you simply
- 42:39create an ad and then you pay to have
- 42:42that ad boosted or pushed to a specific
- 42:45audience. And so instead of waiting
- 42:47around for the algorithm to push your
- 42:50content, which takes time sometimes,
- 42:52you're simply boosting it or pushing it
- 42:54to the right people by just throwing
- 42:56money at it. And third is influencer or
- 42:59creator marketing. This is basically
- 43:01when you leverage someone else's
- 43:03audience. And so instead of building an
- 43:04audience yourself, you pay or you
- 43:07partner with somebody who already has an
- 43:09audience. They've already got the
- 43:10attention and they promote your product
- 43:13for you to their audience. Now, this can
- 43:16work extremely well, but it requires
- 43:18outreach. It requires negotiation and
- 43:21testing different creators to see who
- 43:24actually converts. Now, here's the key
- 43:25with all of this that I want you to
- 43:27remember, okay? You do not and should
- 43:30not master all three of these,
- 43:32especially not at the beginning, right?
- 43:33You only need one traffic source to get
- 43:36started. That's it. And of these three
- 43:39types of marketing, you should always
- 43:41start with organic short form content,
- 43:43especially if you're brand new to drop
- 43:45shipping. And so what you should do is
- 43:47post organic content to Tik Tok and then
- 43:50repurpose that same video over to
- 43:53Instagram reels, YouTube shorts, and a
- 43:56lot of people don't know this, but you
- 43:57can even post short form content on
- 43:59Pinterest nowadays, right? And so make
- 44:01the content and just post it everywhere.
- 44:04Now, you might be wondering why why,
- 44:06Joshua, should I start with organic
- 44:08content instead of just paying for ads
- 44:11and reaching people immediately, right?
- 44:13I want to make money right now. I don't
- 44:15want to have to wait for some algorithm.
- 44:17Like, why can't I just jump straight
- 44:19into paid ads? Well, the issue with
- 44:21running ads immediately is that first of
- 44:24all, you don't even know if the product
- 44:26will work, right? People think that paid
- 44:29ads are like magic. That the moment you
- 44:31turn ads on, the moment you start
- 44:33throwing money at this platform, but
- 44:36that's simply not how ads work. Ads um
- 44:39are more like gasoline, right? The
- 44:42organic content that you make on these
- 44:44platforms are the fire. So imagine that
- 44:47you post a short video on Tik Tok that
- 44:50starts gaining traction. It starts
- 44:52getting really good views, good
- 44:54engagement. A small fire is starting to
- 44:57form. You then take your gasoline, aka
- 45:02paid ads, and you pour some of that
- 45:04gasoline into the fire to create an even
- 45:07bigger fire. Right? You get my analogy
- 45:09there. The issue here is that too many
- 45:12beginners are just dousing the ground
- 45:14with gasoline and nothing ever happens
- 45:17because there was never a fire in the
- 45:20first place. Are you tracking with me?
- 45:21And so definitely start with organic
- 45:23content first and then you can apply the
- 45:26paid ad strategy after a certain video
- 45:29starts gaining traction. simply boost
- 45:31that video, run that video as an ad
- 45:34because now you have proof that people
- 45:36are actually interested in this product
- 45:38because it's doing well organically.
- 45:40Now, let's actually talk about the type
- 45:43of organic content that actually drives
- 45:45sales because this is where a lot of
- 45:47people get stuck. The first thing I want
- 45:49you to know though about organic uh
- 45:51marketing, organic content, is that you
- 45:53don't need to do anything fancy, right?
- 45:55No fancy editing. You don't need a
- 45:58studio. You don't even need to show your
- 46:00face to make organic content. In fact,
- 46:03raw content usually performs better than
- 46:06polished content, especially when it
- 46:08comes to short form videos. And so, I
- 46:11want to really quickly go down a list of
- 46:12the types of videos that consistently
- 46:15work for drop shipping product, right?
- 46:18Like these videos are proven to convert
- 46:21time and time again and drive traffic
- 46:24for drop shipping stores. So, the first
- 46:27type of video is problem to solution
- 46:30videos. This is where you show the
- 46:33problem first before you ever even show
- 46:36the product. For example, maybe it's a
- 46:38video of a messy car. The car is dirty.
- 46:41It's got trash, like crumbs everywhere,
- 46:43and then you take this mini vacuum
- 46:44cleaner and you start cleaning the car,
- 46:46and then like before you know it, it's
- 46:48it's clean, right? You're advertising
- 46:50that vacuum cleaner. Or maybe it's a
- 46:52video of you showing a bunch of tangled
- 46:54cords, uh, but then you show this other
- 46:58product that helps you to organize your
- 47:00cords. And then at the latter half the
- 47:01video, you show all of the the cords
- 47:03organized inside of this little thing.
- 47:05Or maybe it's like pet hair everywhere.
- 47:07And the same idea, you take this vacuum,
- 47:09you start vacuuming up the pet hair, and
- 47:11it it looks easy. It looks seamless. It
- 47:13looks like it works, right? You start
- 47:15the video off by showing that
- 47:17frustration and then you introduce the
- 47:19product as the solution to that
- 47:22frustration because remember people
- 47:24don't buy products, they buy solutions
- 47:26to problems that they already have. The
- 47:29second type of video though is before
- 47:31and after videos. This one is super
- 47:34simple. You start by showing what
- 47:36something looks like before the product
- 47:38is used and then you show what it looks
- 47:41like after the product is used. It's
- 47:43very similar to the first style of video
- 47:45to be honest with you. And so think
- 47:47dirty versus clean or disorganized
- 47:50versus organized or broken versus fixed.
- 47:53With these types of videos, there really
- 47:55is no talking required because the
- 47:57visuals do all of the work for you. The
- 47:59third video is demonstration videos.
- 48:02This is really when you just show the
- 48:04product being used. There's not really
- 48:06any talking. There's no explanation,
- 48:08nothing. For example, let's say that
- 48:10you're selling a portable uh mini
- 48:13blender. A demonstration video could
- 48:15literally be just a 15-second clip of
- 48:18you dropping some fruit into the
- 48:20blender, pressing the button, and
- 48:22watching it blend, and then you pouring
- 48:24that blended drink into a cup and start
- 48:27drinking it. And that is the entire
- 48:29video. You're simply letting the viewer
- 48:31figure it out themselves, which actually
- 48:34helps to build more trust because if
- 48:35somebody can understand what the product
- 48:37does by themselves just by watching it
- 48:40being used, that's a win. The fourth
- 48:42type of video though are curiositybased
- 48:45videos. And so, for example, let's say
- 48:47that you're selling a portable sticker
- 48:50printer. A curiositybased video could
- 48:53start with something like this. I didn't
- 48:55think that this would actually work. and
- 48:58the video immediately cuts to the
- 49:00sticker printer printing stickers in
- 49:02real time, right? Or maybe uh the first
- 49:05clip is you holding the product saying,
- 49:07"This little thing has completely
- 49:09changed my life." And then you show the
- 49:12product being used. You're not
- 49:14explaining anything upfront. You're
- 49:16simply starting with this really big
- 49:17statement. And by doing this, you are
- 49:20creating a small question in the
- 49:22viewer's mind because in the viewer's
- 49:23mind, they're wondering, "What is that
- 49:25thing? And why does it matter?" That
- 49:27curiosity is what makes people stop
- 49:29scrolling through the different videos
- 49:31and they keep watching your video and
- 49:33then hopefully if you did a good job of
- 49:35convincing and explaining then maybe
- 49:37they'll buy the product. And so yeah,
- 49:39those are really the highest converting
- 49:41videos that you can make on short form
- 49:43platforms like Tik Tok or Instagram
- 49:45reels or YouTube shorts. And just
- 49:47remember, okay, the most important thing
- 49:49with all of this is that you don't need
- 49:51to create perfect videos. I cannot even
- 49:54begin to stress that enough. What you
- 49:56need to do is create fast, post fast so
- 50:00that you can start getting feedback from
- 50:01the market fast and then you just
- 50:03reiterate, try again, reiterate, try
- 50:07again, and just keep testing, testing,
- 50:09and testing. And if you do this enough
- 50:11time, it's literally impossible to not
- 50:14start getting feedback that you can use
- 50:16to start driving traffic to your drop
- 50:18shipping store. And then like I said uh
- 50:21earlier, when you inevitably have a
- 50:24video that starts going semiviral or
- 50:26maybe even mega viral, that is when you
- 50:29start running paid ads with it because
- 50:32that is when sales really begin to take
- 50:35off. The last thing that I want to do in
- 50:37this video is answer some of the most
- 50:39common drop shipping questions that I
- 50:41get. These are kind of the most common
- 50:43questions that stop people from getting
- 50:45started with drop shipping or just being
- 50:47successful with it. And honestly,
- 50:49they're questions that you probably
- 50:51already have as you've been watching
- 50:52this video. So, the first question that
- 50:54I always get is, if drop shipping works
- 50:58so well, as you say, Joshua, why do most
- 51:01people fail at it? Well, it's very
- 51:04simple. Most people fail at drop
- 51:06shipping for a very simple reason. They
- 51:08quit too early, right? They expect
- 51:11results way faster than reality. They'll
- 51:14post a few videos or maybe run a couple
- 51:17of paid ads. They don't see any sales
- 51:19come in immediately and then they just
- 51:22assume that the business doesn't work.
- 51:24But in reality, they just didn't give
- 51:26the market enough chances to respond to
- 51:30whatever they were trying to sell and
- 51:32promote. And even more importantly, they
- 51:34didn't persevere long enough for
- 51:36themselves. Another huge reason people
- 51:38fail, though, is because they spend way
- 51:40too much time preparing and not enough
- 51:43time testing. They obsess over things
- 51:46like their logo or their Shopify theme
- 51:49or their product descriptions or all
- 51:51these different things that sure might
- 51:54make you feel productive, but they never
- 51:56actually put products in front of real
- 51:59people. I mean, you saw for yourself in
- 52:01this video how little time we spent on
- 52:04the actual drop shipping store, right? I
- 52:07mean, we literally had AI build it for
- 52:09us and then that's about it. There were
- 52:11very minor changes that were made
- 52:13because that's not what is most
- 52:15important. Your logo and your brand
- 52:17colors have almost zero impact on your
- 52:20ability to generate sales. Most
- 52:22beginners also underestimate how much
- 52:25testing it takes, right? Not every
- 52:27product will work. I cannot stress that
- 52:30enough. Not every single video that you
- 52:32post on Tik Tok is going to work, is
- 52:35going to go viral. In fact, most won't.
- 52:38And that's normal. And also for the
- 52:40record, not only is that normal with
- 52:42dropshipping, it's also normal with
- 52:45really any business, right? The people
- 52:47who succeed are the ones who keep
- 52:49testing and trying long enough to find
- 52:52something that actually clicks, right?
- 52:54They don't take failure personally. They
- 52:57treat it like data. And once you can
- 53:00begin approaching drop shipping or
- 53:02really any business, that way your
- 53:04chances of success go way up. But
- 53:07anyways, another question that I get all
- 53:08the time is what are some of the biggest
- 53:10mistakes that beginners make? So, the
- 53:13biggest mistake that I see beginners
- 53:15making is they're trying to copy someone
- 53:18else. Exactly. Right. I used this
- 53:20example so many times in this video
- 53:22because I saw it happening so much just
- 53:24a few months ago. They'll see a product
- 53:26that worked really well for somebody
- 53:28else on TikTok and they'll try to
- 53:30recreate that same product step by step.
- 53:33And so the same video style, the same
- 53:36drop shipping store, the same everything
- 53:39without actually understanding why that
- 53:42product worked in the first place. What
- 53:45works for one person on one account at
- 53:48one moment in time during one season
- 53:52might not work for you the same way.
- 53:54That's why the goal of this isn't to
- 53:56copy a winning product. The goal is to
- 53:59learn how to test ideas quickly until
- 54:02you find something that works for you
- 54:05because typically by the time you spot a
- 54:07trending product in the first place
- 54:09that's working, usually that means it's
- 54:12the end of its life cycle. Like you're
- 54:14already too late to the party, right?
- 54:16The product is already kind of trending
- 54:18down. And this is why just copying
- 54:20people never works and why you have to
- 54:22learn how to test products and do the
- 54:24research for yourself. But anyways, the
- 54:26next question, and this might be one of
- 54:28the most common questions I get, is how
- 54:31long does it usually take to get my
- 54:33first sale? Like, when when will I see
- 54:35my first sale come in, Joshua? And the
- 54:38answer is really, it depends. It will
- 54:40probably take a lot longer than you
- 54:42want, but it'll be a lot shorter uh than
- 54:46you think. So, some people make their
- 54:48first sale like in the first few days.
- 54:50others takes a few weeks and for some it
- 54:54might take a couple of months and that's
- 54:56all completely normal. What most
- 54:58beginners get wrong is they assume
- 55:01there's some weird like specific
- 55:03timeline for getting their first sale.
- 55:05Like if I don't make my first sale in
- 55:07the first week, then something must be
- 55:09broken. Maybe I'm not like good at this.
- 55:11I should just go ahead and quit, right?
- 55:13That's not how this works. Okay? You
- 55:14can't just go and set these weird
- 55:16arbitrary timelines for yourself to try
- 55:19and meet because inevitably you'll
- 55:21probably end up not meeting those goals,
- 55:24not meeting those timelines, and that's
- 55:25just going to discourage you and make
- 55:27you want to quit. Your first sale
- 55:28usually comes uh after enough people
- 55:31have seen your product, not after a
- 55:33certain number of days. And so if you're
- 55:35posting content consistently, testing
- 55:38hooks, and actually driving traffic to
- 55:40your website, sales tend to show up
- 55:43faster than you expect. But if you're
- 55:45just sitting there tweaking your Shopify
- 55:48store and waiting for sales to magically
- 55:50appear and posting like one video per
- 55:52week, then you're probably going to be
- 55:54waiting for a sale forever. So don't
- 55:57obsess over specific arbitrary deadlines
- 56:00for getting your first sale. obsess over
- 56:03volume uh testing and getting eyeballs
- 56:06on the product because that is what
- 56:08actually speeds things up. Another
- 56:10question that I get is how do I price my
- 56:13products? So, pricing is way simpler
- 56:15than most people make it. Here's kind of
- 56:17the basic rule of thumb. You want to
- 56:19price your product at least 2.5 to 3x
- 56:24your total product cost. And when I say
- 56:27product cost, I mean the cost of the
- 56:29item itself plus shipping plus any
- 56:33additional fees, right? All of this
- 56:35needs to be built into the price of the
- 56:37product. And that margin gives you room
- 56:39to actually make a profit and eventually
- 56:42even run paid ads if you want to scale
- 56:44faster. But for example, if your product
- 56:47cost you $10 and you're selling it for
- 56:50$15,
- 56:52I mean, that's a losing game, right?
- 56:54that's not enough margin to actually be
- 56:57profitable or make a lot of money long
- 56:59term. If your product clearly solves a
- 57:01problem, it looks good and is marketed
- 57:04well, people will pay you a lot more
- 57:06money than you think for it. So, these
- 57:08are some of the most common questions
- 57:10that I get. Uh, if you have a different
- 57:12question that you want answered that I
- 57:14didn't answer in this video, leave it in
- 57:15the comment section down below and I'll
- 57:17do my best to answer um all the
- 57:19questions that you guys have as best as
- 57:21possible. Listen guys, if you made it
- 57:24this far into the video, I just want to
- 57:26say that I genuinely respect you because
- 57:29most people do not stick around long
- 57:31enough to actually learn how this works.
- 57:33What I wanted this video to be was a
- 57:36clear uh realistic overview of what it
- 57:39actually takes to get started with drop
- 57:42shipping without over complicating it
- 57:44and without turning it into some
- 57:46overwhelming 5-hour long video. There
- 57:49are definitely videos out there that go
- 57:51way deeper into each individual piece of
- 57:54this business and those definitely will
- 57:57be helpful. They might be helpful later
- 57:59on, but from my personal experience,
- 58:02when you're just getting started, too
- 58:03much detail too early on actually stops
- 58:07people from taking action because it
- 58:09creates uh analysis paralysis. And
- 58:12that's why this video exists. My advice
- 58:15to you is simple. Watch this video,
- 58:18follow along, take action, and then just
- 58:22learn as you go. You don't need to have
- 58:24everything figured out on day one.
- 58:27You'll actually end up learning faster
- 58:28by just doing the business than watching
- 58:3110 more tutorials like this one, okay?
- 58:34All of the tools that we talked about
- 58:36are linked down below in the
- 58:37description. And honestly, that's all
- 58:39you need to get started. And hey, if you
- 58:41know somebody personally who's been
- 58:43talking about starting drop shipping or
- 58:45starting some type of uh e-commerce or
- 58:47like online business, send them this
- 58:49video. It's free and it can save them a
- 58:51ton of confusion. And also, if you got
- 58:54value out of this video, do me a huge
- 58:55favor and drop a like down below for the
- 58:58video so that it can reach more people.
- 59:00Drop a comment and let me know where
- 59:02you're starting at, like which step
- 59:04you're starting at with drop shipping or
- 59:05if you have any questions. And also
- 59:07subscribe to the channel if you want
- 59:09more content. just like this. How to
- 59:11build online businesses, investing, and
- 59:14making money in realistic ways. Hey,
- 59:17thank you so much for watching. I
- 59:18appreciate every single one of you being
- 59:20here and watching until the end. It
- 59:22means the world. And as always, I will
- 59:24see you again very soon. Take care.
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