The Genius Who Automated His Entire Business With One AI Agent — Transcript
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- 0:00This is Nick. Nick is the co-founder of
- 0:02Orgo and they build cloud desktop
- 0:04computers for you that you can give to
- 0:06your agent so it can run your life and
- 0:09business for you. And one of the things
- 0:12that you're going to learn in this
- 0:12episode is how easy it is to actually
- 0:15use these agents. This complicated tool
- 0:17stack, it overwhelms a lot of people and
- 0:19what we're going to show you in this
- 0:20video is it is so much easier than you
- 0:23think to set this stuff up. So we're
- 0:24going to break it down really simple,
- 0:26step-by-step, tell you exactly what to
- 0:28do so that you can get started in the
- 0:30most easy and frictionless way possible.
- 0:34Nick, how's it going? Uh do you want to
- 0:36tell people who you are and what people
- 0:39are going to learn if they stick around
- 0:40until the end of this episode?
- 0:42>> Yeah, so I'm the co-founder of Orgo. We
- 0:45give your agent a computer and really I
- 0:48want to teach everybody how they can use
- 0:50agents like Hermes, Open Clock, Rockbot,
- 0:52any tools you're using today, Codex. How
- 0:54can you use that to get you more
- 0:56customers and how can you use it to make
- 0:58you more money? There's really only two
- 0:59ways you can grow your business is get
- 1:01more customers or charge them more
- 1:02money. So we'll kind of go through both
- 1:04of these use cases and how we can use AI
- 1:06and how maybe where not to use AI and
- 1:08we'll kind of find our way through that.
- 1:09So
- 1:10>> Love it. I mean this is basically what
- 1:12every founder and CMO and marketer wants
- 1:15to know right now which is just like
- 1:17okay, there's all these agents. What is
- 1:18a specific way that I can use these AI
- 1:21agents to actually make more money and
- 1:23so let's let's kick it off.
- 1:25>> I'm going to fig jam here and I'm going
- 1:27to just do this live. So like our goal
- 1:29is how to make more money with existing
- 1:31customers or how to get new customers,
- 1:35right? And so essentially I really kind
- 1:37of like to break this down into two
- 1:40categories really. One is okay, A
- 1:43content. This is how you can get inbound
- 1:46customers. I know that there's a few
- 1:48different versions of content. One of
- 1:50them being like AEO or SEO, right? If
- 1:53you're writing like blog post kind of
- 1:55content or what what's your favorite
- 1:57style of content for this sort of
- 1:59category cuz I know this is kind of your
- 2:00your thing really.
- 2:01>> The the most important pages that people
- 2:03should have and should just create at
- 2:07the beginning of their AI journey is
- 2:09they should have versus pages. So taking
- 2:11their top five competitors, especially
- 2:13if they're well-known competitors that
- 2:14have search volume, and creating versus
- 2:16pages. So this might be like Beehiiv
- 2:19versus Kit as an example.
- 2:21And then you also want to have best of
- 2:23pages. So best product category for XYZ
- 2:27use case. You can just call that like
- 2:28best or best of. And then those are we
- 2:31can even just stop there.
- 2:33>> This is great. Yeah, so like versus
- 2:35pages. So yeah, like Beehiiv versus Kit.
- 2:37Or obviously if you're building, you
- 2:39know, for for us it's like if we're
- 2:40building a cloud computer for an agent,
- 2:42it's like why would I use Hermes and
- 2:44Orgo versus just using Grok Bot maybe?
- 2:47Like these kinds of pages. And then also
- 2:49best of use cases. So these are like how
- 2:51to use maybe Codex for video editing. Is
- 2:55that like a good example of that, right?
- 2:56>> Yeah, it might be like best AI agent for
- 2:59video editing.
- 3:00>> Mhm, got it. Okay, got it. Nice. And
- 3:03this works really well for like blog
- 3:05style content, but also I'm assuming
- 3:07this also works really well for like
- 3:09YouTube videos in general, right?
- 3:11>> It's so elite right now for YouTube
- 3:13videos and then also LinkedIn Pulse
- 3:14articles. Especially the best of pages.
- 3:18So as an example, we have a client where
- 3:20we did a best of page and it was again
- 3:22it was like best agency for XYZ use
- 3:26case. And we did a page on their
- 3:27website, like a blog style page. And
- 3:30then we just rewrote it, published it as
- 3:31a LinkedIn Pulse article. That ranked in
- 3:33less than 24 hours. And then you also
- 3:36can rewrite that as a YouTube video. You
- 3:38create this one asset and you can create
- 3:40multiple streams of value from it.
- 3:43>> Beautiful, beautiful. So I'm going to
- 3:45show like best of use cases here. You
- 3:47could do LinkedIn Pulse articles. Is
- 3:48that right? Is that what it's called?
- 3:49LinkedIn Pulse articles?
- 3:50>> Nice. I don't know why, but yeah, it is.
- 3:53>> And what is what is that? Cuz I actually
- 3:54I need to get better at at at using
- 3:56LinkedIn. But what is a pulse article?
- 3:58>> I don't know why they call it pulse.
- 3:59It's like it's literally just LinkedIn
- 4:02article. It's like their version of like
- 4:03an X article. I think pulse is just a
- 4:05name that they came up with. They
- 4:06thought it sounded cool. I don't think
- 4:07it's deeper than that.
- 4:09>> Okay. And then and then and then you can
- 4:11do it obviously you can repurpose into a
- 4:13YouTube video. Like maybe if it does
- 4:14really good on the LinkedIn pulse
- 4:16article, you can turn it into, you know,
- 4:18a long-form YouTube video, something
- 4:19like that.
- 4:20>> You can and the other thing by the way
- 4:21that people don't realize is YouTube for
- 4:23AI overviews to show up in AI overviews,
- 4:26it's the most cited website on Earth
- 4:27right now. So YouTube is like really
- 4:29overpowered right now. So yeah, having
- 4:32blog article goes to LinkedIn article,
- 4:34goes to YouTube video, super valuable
- 4:37flow if you're trying to get clients.
- 4:38>> This right here feels like a flywheel.
- 4:41Like you can just dish out, especially
- 4:44like the volume. If you can just do a
- 4:46lot of volume of AEO SEO best of use
- 4:48cases for versus pages. Like this gives
- 4:51you a a lot of data of like, okay, I
- 4:54don't think it's like as high effort as
- 4:56making a high production YouTube video.
- 4:57So you can do a lot more of it and of
- 4:59the ones that do really well, then you
- 5:01can turn those outperforming outliers
- 5:04into LinkedIn pulse articles and then
- 5:06you can turn them into YouTube videos.
- 5:07So like it's almost like a discovery
- 5:09mechanism for how you can, you know,
- 5:11target what YouTube videos to make and
- 5:12what content to make.
- 5:13>> 100%. That's it.
- 5:15>> it. I love it. Okay, so and I want to
- 5:17just mention one thing about content.
- 5:18The reason I love content so much is
- 5:20because it's like I don't know if you've
- 5:22ever gone on a sales call. Like no
- 5:23matter what it is you're selling, if
- 5:25people know who you are and they know
- 5:27what your product is and they know what
- 5:29you have to sell already before you even
- 5:31get on a call, like they're already
- 5:33warm. Like your job is very easy at that
- 5:35point. So I love content for that reason
- 5:37cuz it's so warm and it creates trust.
- 5:40>> Your goal is should be that you your
- 5:42content is so good that you turn your
- 5:44sales team into just like order takers
- 5:46is what I've heard people where they're
- 5:47they're kind of just like a server like
- 5:49just taking down all right, what do you
- 5:51want? And I actually heard there's a
- 5:52really good framing on this thing is by
- 5:54George Mack who's talks about like 1 g
- 5:58of sales framing of just like framing
- 6:01and marketing before they get on the
- 6:02call is like worth more than a kilogram
- 6:05of sales skills. So if you really master
- 6:08this and you get people coming on to
- 6:09your calls warm, it's such a higher
- 6:11leverage activity than trying to master
- 6:14sales and have the right tonality on
- 6:16sales calls and all this other stuff.
- 6:18>> Exactly. Like I don't know. It's like
- 6:21you could follow every kind of rule
- 6:23there is to sales of like how to have a
- 6:25script and follow say these words and
- 6:28this this and that but really I mean it
- 6:29just comes down to trust like the amount
- 6:31of times I buy from people who I just
- 6:33like because I just like them is insane.
- 6:35So this is where YouTube I think is is
- 6:38is the best. A part of me dies anytime I
- 6:40have to do cold outbound to be honest
- 6:42with you. Like a part of my soul is just
- 6:44like you know, leaves me. But you know,
- 6:46sometimes I get it because at the end of
- 6:49the day there is something to content
- 6:52that is like, you know, sometimes people
- 6:53just you don't have it. I hate to say
- 6:56that.
- 6:56>> [laughter]
- 6:57>> I know it sounds bad but if you if you
- 6:59have this problem, you know it you're
- 7:02like, you know what? No matter like what
- 7:03I do like it's a learning process with
- 7:05with content being on YouTube and and
- 7:07and doing this sort of thing but if you
- 7:09want to kind of do something in the
- 7:11meantime while you're learning that
- 7:12skill, you don't got it yet then cold
- 7:15outbound makes sense and and look I've
- 7:16had to do cold outbound too and I think
- 7:18that the best way to do cold outbound
- 7:20especially if you're selling like kind
- 7:21of B2B products based off of what I've
- 7:24learned actually less AI here is better.
- 7:27It's like [laughter]
- 7:28So like I in in general as we move into
- 7:31kind of a very AI saturated world of
- 7:34like you know, dead internet theory
- 7:36where everything on the internet is just
- 7:37bots, the differentiator becomes doing
- 7:39less of that and appear appealing to be
- 7:41more more human.
- 7:42>> Do you Do you want to shelve cold
- 7:44outbound for a second and we can come
- 7:46back to it and we can focus on the
- 7:48content side of things and start to get
- 7:50into Okay, like if people agree that
- 7:53they want to at least get this flywheel
- 7:55set up where they can create even just
- 7:58five best of articles that they can turn
- 8:00into LinkedIn articles and YouTube
- 8:02videos, how they can use agents to help
- 8:05them do that and what agents are the
- 8:06best to use.
- 8:07>> Yeah, let's dive into it. So, this is
- 8:09super relevant, especially for me
- 8:11because I have on um
- 8:14on my YouTube channel. So, I have a
- 8:16quite small YouTube I mean, I have like
- 8:1710,000 subscribers ish. You can see here
- 8:20I have a couple of videos recently that
- 8:22I've just started doing. This is like a
- 8:24new thing I'm doing which is like
- 8:25podcasts, talking to kind of industry
- 8:28experts, people in my industry who are
- 8:29selling agents to businesses. That's
- 8:32kind of our our audience here. And what
- 8:34I do is I have AI at every step of the
- 8:37process. What I use for my whole
- 8:40flywheel here, it literally I'll kind of
- 8:42tell you what it does first. So, first,
- 8:44I film a video. I literally hand it off
- 8:46to my agent. It creates the thumbnail.
- 8:49It creates the the title. It It creates
- 8:52the description. This is all done by the
- 8:55agent. The website, everything mentioned
- 8:57in the video, done. Transcript,
- 8:59everything tagged of like chapters, all
- 9:02of this, it literally did all of this.
- 9:04And then it even edited the video at
- 9:06certain times of like I think there was
- 9:08a time in here where I had to like blur
- 9:10something out. It edited all of that.
- 9:13And then it cuts it up into shorts,
- 9:15posts the shorts, posts it to every
- 9:17platform. I'm not even done yet. It then
- 9:19turns it into a newsletter, which then
- 9:21goes out to everybody, generates the
- 9:23image to go inside of the newsletter. I
- 9:24mean, that's pretty much it. Then
- 9:25schedules those shorts to be twice a day
- 9:27for the next like, you know, five days
- 9:29depending on how many clips were in
- 9:30there, all automated by agents. And the
- 9:33agent that I use to do this is actually
- 9:36Codex. So, OpenAI's Codex. and I can
- 9:38kind of talk through how I set that up.
- 9:40I showed this to our editor. I'm like,
- 9:42"Okay, I'm using AI for all of this
- 9:44stuff, but I would like to have an
- 9:45editor, too, cuz like there is an
- 9:46element of like human design and and all
- 9:49of that as well." And I told him all
- 9:50this, he's like, "Dude, what?"
- 9:52>> [laughter]
- 9:54>> He's like, at least he's like, "Okay,
- 9:55I'm going to obviously do how I know,
- 9:57you know, of editing and designing, but
- 9:59he's like, if you could teach me this as
- 10:01well, cuz at least it could speed me up
- 10:02a bit, um that would be amazing." So,
- 10:04people don't realize, but you can do
- 10:06that today and and that's kind of my
- 10:07flywheel. It's like, you know, for for
- 10:09filming one podcast, it gets turned into
- 10:11a newsletter, it gets turned into clips
- 10:13and shorts, etc. It's posted every
- 10:14platform. I mean, you can do it today
- 10:16and people don't realize that.
- 10:18>> And quick question on that, does that
- 10:19cost a ton of tokens?
- 10:21>> Yeah, so I think the full run, it
- 10:23literally takes the video, goes into
- 10:24CapCut, does computer use in CapCut,
- 10:27clips everything. Like, it does take
- 10:29around, I think it's like an hour-ish
- 10:31for everything to run through and
- 10:33through. And yeah, I I do have the 200 a
- 10:35month max plans. I don't really think
- 10:37about the tokens too much.
- 10:39>> But that's it. Like, that's actually not
- 10:40for most business owners, they're like,
- 10:42"200 a month?" Like, I was expecting you
- 10:44to be like, "Yeah, it's going to cost
- 10:45additional tokens above and beyond
- 10:46that." But it doesn't?
- 10:47>> Yeah, no, it's I do everything in the
- 10:49200 a month plan and I know that OpenAI,
- 10:52they're launching a new model today. So,
- 10:54I use GPT-6 Astra is the their most
- 10:57advanced model for all the computer use
- 10:59and and everything. They're launching
- 11:01GPT-6 Soul, which is like going to be
- 11:03probably 20% of the cost of Astra and
- 11:06it'll probably be 80%, 90% of its
- 11:09capabilities. So, I think they're
- 11:10launching that today. Intelligence, it's
- 11:12only going to get cheaper. So, it's
- 11:13like, you might as well be building with
- 11:15these things and building out the skills
- 11:16and automations and everything for it to
- 11:18be able to do this. And I can kind of
- 11:19show my setup here. So, this is inside
- 11:21of Codex. So, if you don't know, if
- 11:22people don't know what Codex is, Codex
- 11:24is like, you know, OpenAI's cloud code,
- 11:27essentially. And it has these amazing
- 11:29capabilities for like things like
- 11:31computer use and obviously it has all
- 11:33these connectors that you can use, and
- 11:34you can set scheduled tasks, etc. So, in
- 11:37here, I have a project that I made
- 11:39called Bots, because Codex doesn't have
- 11:41their own Grok Bot yet. People will
- 11:43probably know what Grok Bot is, but it's
- 11:44like Cursor or XAI's version of like
- 11:47creating a bunch of agents that could do
- 11:48work for you. Codex doesn't have their
- 11:50version of of that yet, but I kind of
- 11:52built my own version of it, and it's
- 11:55really just a project in Codex, and in
- 11:57this project, it's called Bots, and then
- 11:59I have all of my bots, and they're
- 12:00literally just ongoing Codex sessions.
- 12:04Just long-running sessions. I just keep
- 12:05the same session running, and each
- 12:07session knows that it has like a bot
- 12:10persona. And in here, I have, you can
- 12:12see like this is the podcast publishing
- 12:14bot, Beacon, and it does, you know, all
- 12:17of the publishing to all the different
- 12:18platforms. Jewels does the editing of my
- 12:21website, so like when I post a new
- 12:23video, my website gets updated, that
- 12:25video gets added to my website, there's
- 12:27a a blog article that's written on my
- 12:29website about the video. It's all
- 12:31automated for me.
- 12:32>> You use CapCut for editing, and then,
- 12:34you know, whatever else, and then
- 12:35basically just go, "Hey, can you connect
- 12:37to all these different softwares?"
- 12:39Assuming that Codex makes it really easy
- 12:40to do that, you know, kind of go from
- 12:42there. So, aside from aside from CapCut
- 12:44for editing, do you know off the top of
- 12:46your head like what are the other
- 12:47softwares that you're using for this
- 12:49workflow?
- 12:50>> Yeah, I was actually just talking with
- 12:51my editor about this, cuz I was like
- 12:53kind of going through like how I do
- 12:56everything, and I was showing him here
- 12:57like, "Okay, like let's ideate on like
- 12:59Google Docs
- 13:00>> or Notion, okay.
- 13:00>> The thumbnails that my agent makes,
- 13:03Codex connects to these two tools that I
- 13:05use uh specifically, Hixfield and VidIQ.
- 13:08What you do is you connect Codex to
- 13:12these two tools, Hixfield,
- 13:14and I'll tell I'll tell you what these
- 13:15are, and VidIQ.
- 13:18So, let me talk about Hixfield. Hixfield
- 13:21is the thumbnail generation, so like
- 13:23when you see a YouTube video thumbnail,
- 13:25it is able to take my face, stores it as
- 13:28an avatar that it can use and create
- 13:30consistent characters from, and then it
- 13:31can create these YouTube thumbnails for
- 13:33me based off of VidIQ telling it what
- 13:37videos on YouTube are outliers. So, it
- 13:40could tell you outliers based on like
- 13:42thumbnail outliers that are really well,
- 13:44like oh, this thumbnail resulted in this
- 13:47video being 100x more performant or the
- 13:49click-through rate this much higher. So,
- 13:51like VidIQ is the intelligence layer of
- 13:53YouTube of like these are the titles
- 13:55that work, these are the thumbnails that
- 13:57work, these are the videos that work.
- 14:00And Higgs Field will then use that to
- 14:02generate the thumbnail, and yeah, those
- 14:04are like the two tools that I just
- 14:06connect to to GPT-6 Astra for kind of
- 14:08like the the YouTube stack at that at
- 14:10least at that level.
- 14:11>> Do you have to like set anything up in
- 14:12VidIQ or you're just signing up for the
- 14:14platform and then going into Codex and
- 14:16being like, use VidIQ for your
- 14:18intelligence and use Higgs Field to turn
- 14:20that into a thumbnail?
- 14:21>> Literally that. Like I I think people
- 14:24would be amazed. I could include my
- 14:26skills here in this video, and and
- 14:28perhaps I will. I'll I'll I'll make sure
- 14:30I can make a version that everyone here
- 14:31can just copy and paste into their Codex
- 14:34and it'll be able to do what mine does.
- 14:36Uh so, I'll do that, but the way I got
- 14:38that was just by talking to the agent.
- 14:39So, like I encourage everyone, just talk
- 14:41to your agent. If you don't understand
- 14:42how something works or you want to like
- 14:45be able to have a new capability, just
- 14:47ask your agent. It'll know better and
- 14:48it'll help you set itself up. So.
- 14:50>> Yeah, I think people really get like
- 14:52intimidated by oh, I need to have this
- 14:54complicated skill and there's all this
- 14:56jargon that makes it sound more
- 14:57complicated than it is when really what
- 14:59I think you're saying and what I found
- 15:01is just go, sign up for Higgs Field,
- 15:03sign up for VidIQ, open up ChatGPT, in
- 15:06ChatGPT open up Codex, and just say
- 15:09like, hey, can you connect to VidIQ and
- 15:11Higgs Field? And then just voice to text
- 15:14using Whisper Flow or whatever you use,
- 15:16and then just describe what you want
- 15:18where it's like, can you use VidIQ and
- 15:20Higgs Field together to create the best
- 15:22possible thumbnails for YouTube so that
- 15:25hopefully my videos can go viral. And
- 15:27just simple stuff like that is like all
- 15:29it takes and the AI will run with that
- 15:32and kind of do the rest of the work for
- 15:33you.
- 15:34>> Exactly. And like it's really cool cuz
- 15:36vidIQ it tells you here like I have the
- 15:38extension installed and so you can see
- 15:40here on this video uh let me zoom out a
- 15:43bit. It tells you like all of these kind
- 15:46of details up here in the top right of
- 15:48like what was the engagement or how much
- 15:50of an outlier was this video? So this
- 15:52video was a 5x outlier. So like you can
- 15:54use the vidIQ extension inside of CodeX.
- 15:57It'll be able to see all the outliers on
- 15:59YouTube relevant to your niche. But you
- 16:01could also like just scroll YouTube and
- 16:04like you can see like what the outliers
- 16:05are. Like this is a 100x outlier on
- 16:07YouTube. You don't have to copy the
- 16:09video but maybe you copy the title and
- 16:11apply it to your industry, right? You
- 16:12can kind of just scroll and and you you
- 16:15know relevant to your niche and see like
- 16:17what's doing well. Like none of this is
- 16:18really relevant to my niche. It's kind
- 16:20of like motivational stuff. I don't even
- 16:21know why that's there. But anyway, you
- 16:23get the gist and I could type in like
- 16:25sell agents to businesses on YouTube.
- 16:28And what I would do is I would literally
- 16:30come here. I have vidIQ. I would
- 16:31literally just scroll and say, "Okay,
- 16:33which of these are outliers?" Okay, this
- 16:36video I did with Andrew was a 4x
- 16:38outlier. Okay, not bad. This one here,
- 16:4017x outlier. What's the title? Oh, the
- 16:43only two I AI agents I sell to make 85k
- 16:46a month. Cool. Let me like reapply that
- 16:48title but for my use case. So maybe it's
- 16:50like the only two uh Grok bots I need to
- 16:54make a full content system. You see what
- 16:56I mean? Like you can you can plug and
- 16:58play.
- 16:58>> Okay, so we're basically trying to
- 17:01create YouTube videos that then becomes
- 17:04kind of like our hub content that we can
- 17:06use to edit up into shorter videos.
- 17:08Let's just kind of go back to the
- 17:09beginning. So you have CodeX. You signed
- 17:11up for CodeX. You now you signed up for
- 17:13Higgsfield and vidIQ. That's going to
- 17:15allow you to create titles and
- 17:17thumbnails that actually work and help
- 17:19you to go viral. We talked about
- 17:20thumbnails, you just talked about
- 17:22titles. What next? So, now people have
- 17:24like a title idea and a thumbnail idea.
- 17:26What comes next in the tool stack or
- 17:28like what's the next step?
- 17:29>> So, I actually we were recording inside
- 17:31of it right now. It's called Riverside
- 17:33Studio. So, you can record your videos
- 17:35inside of Riverside. It's really nice
- 17:36because it's like all kind of in the
- 17:39cloud. So, when you're done recording,
- 17:40it all goes to the cloud and you have
- 17:42all these different like assets. Like we
- 17:44can use the full video of just my face,
- 17:48your face, or the screen, or any kind of
- 17:51combination and mixture of that. So, I I
- 17:53like Riverside for that. But, I don't
- 17:55even give Riverside to my agent. I just
- 17:57download the video assets from
- 17:59Riverside. And then I tell Codex, "Hey,
- 18:02use CapCut." And you can use whatever
- 18:04Adobe Premiere, whatever video editing
- 18:06software you have. Use CapCut to take
- 18:09this video I just downloaded and go
- 18:11ahead and and clean it up, edit the
- 18:12video, and do etc. for it. And it
- 18:15literally it will use the computer use.
- 18:17You will see it take over your screen,
- 18:19take over the mouse, and then it'll
- 18:20actually like use the software like you
- 18:22and I would to edit the video. It's
- 18:24insane. It's like breaks my mind and and
- 18:26people they don't even realize that you
- 18:27can do this. It's incredible.
- 18:29>> That is wild. Okay, cool. So, now it's
- 18:30like you got the the title, the
- 18:32thumbnail, you film the actual video
- 18:35based on the title that you get from
- 18:38Codex that used VidIQ and Hixfield.
- 18:40Cool. Now, I'm going to like film the
- 18:42video. That obviously is going to
- 18:44require you to actually do like human
- 18:47creative work to create the video. But,
- 18:48then you take the video, which you film
- 18:50in Riverside, you download the video,
- 18:52which comes in like a a number of files.
- 18:54You'll have like one file which is like
- 18:56my screen, you'll have one file that's
- 18:58your screen. You just download them all,
- 19:00you drag and drop them, you put them
- 19:02into Codex, you connect Codex with
- 19:05CapCut, which you signed up for, and
- 19:07then you just say, "Here are the video
- 19:08files. Can you please create like one
- 19:11long-form video
- 19:14in CapCut using these files. Is that all
- 19:17correct?
- 19:17>> Exactly. So, then the agent Codex will
- 19:21then do the long-form video edit with
- 19:23CapCut. And then it'll also do I'll have
- 19:26it do the short-form clips cuz you can
- 19:28then chop that one piece of content up
- 19:31that you know, that long-form into into
- 19:32short-form. And then it will post I
- 19:35usually always have it just post the
- 19:36long-form immediately. And it will post
- 19:38it to every platforms.
- 19:40>> I'm talking X, LinkedIn, YouTube,
- 19:42school. And then whatever other platform
- 19:45you want. It'll post it to all the
- 19:47platforms. And then it'll schedule these
- 19:50short-form clips to be like twice a day
- 19:52over however many days depending on how
- 19:54many clips were were clippable from your
- 19:56long-form. So, like this is like a
- 19:58flywheel already. You see?
- 19:59>> Yeah, this is already amazing. So,
- 20:02really quick question on connecting X,
- 20:03LinkedIn, YouTube, etc. Is that just as
- 20:05simple as going into Codex and just
- 20:08being like, "Can you connect to my X?"
- 20:10And then it just gives you like, "Sure,
- 20:11like drop in your X profile." Or like
- 20:14how easy is it to connect to to connect
- 20:16those?
- 20:17>> Yeah, so you have a couple options. Like
- 20:19there are tools out there that you can
- 20:21do cross-platform posting inside of
- 20:24Codex. So, you can connect Codex to
- 20:26either like an MCP I think like Post
- 20:29Bridge. This guy on Twitter made this,
- 20:31you know, post to every platform tool. I
- 20:32think you could you could use something
- 20:34like that. Yeah, Jack. Um but you could
- 20:37also just tell it to use the browser.
- 20:38Like yeah, like I'm logged in on X. I'm
- 20:41logged in on LinkedIn. Just use the
- 20:43browser. Like go do it yourself. And it
- 20:45could do it that way. So, yeah, it's
- 20:47really up to you.
- 20:48>> It's wild cuz to you you're probably
- 20:50like, "Yeah, like this is obvious." But
- 20:52to me and like other laymen who like
- 20:54haven't done this, it's like, "Oh
- 20:56like I can just have it do the browser
- 20:57use where it's controlling my mouse."
- 20:59And it like I'm just logged in on my
- 21:01computer all the time. And it'll just
- 21:02open up and do it. That's crazy. And
- 21:04then for scheduling, is it the same
- 21:05thing? Just browser use and it'll use
- 21:08LinkedIn's native scheduling function or
- 21:10is there anything else that you use for
- 21:12that?
- 21:12>> Exactly. Like you can just schedule like
- 21:15LinkedIn should have a a native
- 21:16scheduling. I think Twitter has native
- 21:18scheduling, YouTube as well. School for
- 21:21instance, like the community where you
- 21:23know, you you make you know, videos and
- 21:25courses etc. It doesn't have a native
- 21:27scheduling. So for something like this,
- 21:30you could just tell Codex to create a
- 21:32scheduled task for itself so that the
- 21:35day that you want it published, it will
- 21:36just use the browser on your own
- 21:38computer or go to school and post it at
- 21:40that time.
- 21:41>> That's so crazy. And then okay, so now
- 21:44you kind of you have this little
- 21:46flywheel going and you had mentioned
- 21:49newsletters and text-based posts and I
- 21:51want to talk about that cuz on
- 21:53Riverside, when you download the assets
- 21:55and again, like if you haven't used
- 21:56Riverside, this stuff is really easy as
- 21:58soon as you get into Riverside. When we
- 22:00say download the assets, like yeah,
- 22:02you'll you'll you'll be able to figure
- 22:03that out very easily. One of the assets
- 22:04is the transcript. So I'm assuming that
- 22:06that transcript can then get fed into
- 22:09Codex for it to create a newsletter
- 22:12version or maybe some like short-form X
- 22:14posts or things like that. Before we get
- 22:15into that, is there anything else on the
- 22:18video editing side of things before we
- 22:20get into the text-based posts?
- 22:21>> It does the short-form clips like you
- 22:24said based off of like the transcript.
- 22:25So it'll read the transcript, it'll say,
- 22:27"Okay, here were the memorable memorable
- 22:30golden nuggets." It'll clip those and I
- 22:32can even show you like the kinds of
- 22:34clips that it makes. Like it's really
- 22:36impressive. So now these clips on my
- 22:38YouTube, they didn't do that well. Okay,
- 22:40this one here it did like 1.3k views,
- 22:42but it's another touch point. Like it
- 22:43doesn't hurt you. And and if you spend a
- 22:45little more time, I'm sure you could
- 22:47make it even better, but this is
- 22:48entirely done by the agent here. You can
- 22:51see it has a title here. It has the
- 22:53transcription. It even has like, you
- 22:55know, this over here at the bottom. Like
- 22:57I didn't do any of this. And you know,
- 22:59it's 1.3k views. For your industry, for
- 23:01your niche, Is that valuable? I think
- 23:03so.
- 23:04>> Most people, like we're probably too
- 23:06like we've been doing content for a
- 23:07while. For most people, they would be
- 23:09like, "Yeah, 1.3k views is 10x what I'm
- 23:11getting right now." So, yeah, it's
- 23:13great.
- 23:13>> It's a It's amazing. And it's It costs
- 23:15you like no nothing on your end of like
- 23:17editing or anything like that. So, it's
- 23:18like might as well. And for that, so
- 23:21there's this other tools you could use
- 23:22once again to post cross-platform, etc.
- 23:25But, you could even tell uh your agent
- 23:27when it does the cross-platform posting
- 23:29like I have skills so that it knows the
- 23:32kind of way to format the the post on X.
- 23:35It knows how to post it for LinkedIn.
- 23:37Like it You You don't want the same kind
- 23:39of text for LinkedIn and X and and
- 23:41LinkedIn. So, and YouTube and and
- 23:42school. So, it contextualizes it to the
- 23:44platform. And then for the short-form
- 23:46clips, it has to do that here as well of
- 23:48like for Instagram, it can have this
- 23:50kind of description, but on YouTube
- 23:52Shorts, you don't have the ability to
- 23:54add like as big of a kind of description
- 23:56as you can on Instagram. So, once again,
- 23:58contextualized every platform. Once
- 24:00those are scheduled, so the long-form
- 24:02goes out, it gets posted to every
- 24:04platform. Short-form clips get
- 24:05scheduled. The next thing is turning it
- 24:07into a newsletter, which you can see
- 24:10here if you go to my website. So, this
- 24:13website is my personal website entirely
- 24:16managed by Codex. So, it has a scheduled
- 24:19task that updates this every Friday. So,
- 24:22like I did a video last week with the
- 24:25founder of Agent Phone. This guy built a
- 24:27way that you can give your agent an
- 24:29iMessage number, and you can text it.
- 24:31And my website was automatically updated
- 24:33to add his video here, read the
- 24:35takeaways uh done by the agent, like and
- 24:39then sign up for the newsletter so that
- 24:41you can actually get it in your email
- 24:43inbox, which is also done by the agent.
- 24:45So, like entirely done for me. I I don't
- 24:48do anything here. This is all run by
- 24:49itself.
- 24:50>> To follow the flow of like, "Okay, one
- 24:52YouTube video becomes all these smaller
- 24:54assets." So, that YouTube video, that
- 24:56becomes a newsletter issue. Can you show
- 24:59an example of what your newsletter
- 25:00actually looks like?
- 25:01>> Yeah, let me show you. So, I use this
- 25:03platform called Loops. They're another
- 25:04YC company. They have here, let me show
- 25:08you. Okay, so here inside of Loops, you
- 25:10have the way that you can set up a
- 25:12newsletter. This was the one that I did
- 25:14with like for Corey's video, and it's
- 25:16like, "Who runs the agent next month?"
- 25:18And it it just goes it generated this
- 25:20image here. It generated all this copy.
- 25:22It says, "Try this." It breaks down the
- 25:24video into actionable steps. It plugs
- 25:27our product. It gives the link to the
- 25:29video, and and it's pretty impressive
- 25:32cuz if you look at the metrics here, the
- 25:34open rate was 41%.
- 25:36>> That's so wild.
- 25:38>> Click rate was 3%. Pretty good.
- 25:40>> Yeah, these are
- 25:41great metrics.
- 25:43Damn, that's amazing. And you use Codex
- 25:45as well, and specifically you're using
- 25:47Astra? Or for dummies like me, can you
- 25:50explain that and and why?
- 25:51>> So, for Codex, yeah, I I use Astra. It's
- 25:55the it's their most advanced model, and
- 25:56it's the best at computer use. And then
- 25:58for the newsletter, I use loops.so, and
- 26:02Codex actually does have a plugin for
- 26:04this. You can use it with the plugin.
- 26:06It's like a MCP connector. And and then
- 26:08it can manage your whole newsletter
- 26:09using using Loops to send out the
- 26:11campaign, do all the management of
- 26:13analytics, etc. So, this this is only on
- 26:15your on your side. If you take the time
- 26:17to set this up, it's just going to get
- 26:18cheaper, better, faster. It's an asset
- 26:20that'll grow with you.
- 26:21>> I think like the next step here that you
- 26:24could take would be, okay, now how do
- 26:26you take this content and start to
- 26:29create even just a first draft of AI
- 26:32search content. So, as an example, a
- 26:35blog article that can live on your
- 26:37website, as well as a LinkedIn Pulse
- 26:39article, which is ranking really well
- 26:41right now in AI search. And you would
- 26:44probably need a few extra steps to just
- 26:46know how to actually optimize that
- 26:48content for AI search, but I I just
- 26:50imagine that like like this already is
- 26:52such a tight flywheel and then adding
- 26:55that extra step it's like now you just
- 26:57have this whole inbound content engine
- 27:00and the only thing that you have to do
- 27:03is to create the actual YouTube video
- 27:07which obviously like that's work in and
- 27:09of itself. It's not like that's
- 27:10necessarily easy to create a YouTube
- 27:11video. But before you would have to do
- 27:13that plus do the thumbnailing plus the
- 27:16like titles and the the cutdowns and
- 27:18everything else. So like just takes all
- 27:20that off your plate and actually that
- 27:22reminded me the last thing
- 27:24I wanted to show is the YouTube
- 27:25description cuz this is one of the
- 27:27little details that when you create a
- 27:28YouTube video then you have to create
- 27:29the description and it's just this like
- 27:32task that normally would take like 20
- 27:34minutes that becomes this unnecessary
- 27:37blocker and if you do it right then it
- 27:40adds a lot of value. It can help you to
- 27:41rank in AI search and so it is worth
- 27:43taking the time but it is just like one
- 27:45of these time consuming little tasks.
- 27:47This this was all also created with your
- 27:50Codex agent.
- 27:51>> Yeah, this this was all built by the
- 27:54Codex agent. Like I didn't do any of
- 27:55these timestamps. It even included all
- 27:57the links that all the tools that we
- 27:59talked about. It included links for all
- 28:01of them, added some hashtags, linked the
- 28:04podcast.
- 28:05>> How did it know to do all that? Like how
- 28:07did it know what an optimized
- 28:08description looks like?
- 28:09>> I didn't even tell it this part. This
- 28:11part I didn't I didn't even instruct it.
- 28:12It just knew. But yeah, so it might
- 28:14spontaneously know to do certain things.
- 28:16If it doesn't you could just tell it to
- 28:18and yeah like but otherwise this was all
- 28:20set up by by Codex and and I even forgot
- 28:23that it's also set up that like this is
- 28:25a podcast. When I publish it to YouTube
- 28:28it gets published to Spotify and Apple
- 28:31podcast as well and I forgot that that's
- 28:33even there because Codex set that up. So
- 28:36[laughter] like
- 28:37like I forgot that that was even a thing
- 28:38cuz it took the time to go set that up
- 28:40and do it for me. So yeah, I I it's like
- 28:43it is genuinely a flywheel and like you
- 28:45said here I show you one example here of
- 28:48how I turn this video into clips and and
- 28:49and newsletters and and other pieces of
- 28:51content. You have the whole AEO SEO side
- 28:54of it, too, that I'm going to start to
- 28:56incorporate now, because that's another
- 28:58part of like you could use the YouTube
- 29:00video as an asset to create the AEO and
- 29:02SEO. The best of use cases, the versus
- 29:04pages, the beehive, you know, the
- 29:06comparison kits, all of that. And then
- 29:08the final touches like you can have from
- 29:11this one YouTube video that you make,
- 29:13you can also have a way that you set up
- 29:15agents to measure, okay, who is
- 29:17commenting on the video? Can, based on
- 29:19the people who comment on the video, can
- 29:21we enrich and do people search on them
- 29:23to find their LinkedIn, what their
- 29:25business is, what are they selling, etc.
- 29:28Find the ICPs of the people in the
- 29:30comments, and then of those people, they
- 29:32then you cold outbound them. But you're
- 29:34not cold anymore, you're warm. So you're
- 29:35not wasting your time, and they know
- 29:37you.
- 29:37>> Yeah, this is what we do. We we also do
- 29:39like uh we call it warm calling, where
- 29:42we'll take people who engage with our
- 29:44organic content, enrich the data, get
- 29:46their phone numbers, and then call them,
- 29:48and they're always surprised, cuz we're
- 29:49just like, "Hey, what's up? Like the X
- 29:51algorithm brought us together. How's it
- 29:52going?" And they're like, "Dang, that's
- 29:54crazy." That we'll probably have to
- 29:55leave to another episode, cuz I'm like,
- 29:57this already, I think for people if they
- 29:59just focus on getting this set up,
- 30:01number one, it's going to break a lot of
- 30:02beliefs that they have about how
- 30:04difficult it is to set these things up.
- 30:06Number two, it's just going to start to
- 30:07give them leverage on their time, so
- 30:08they do get time back and can start to
- 30:10build out these additional flywheels. Uh
- 30:13and those we can save for a future
- 30:15episode. Again, if you like this
- 30:16episode, let us know in the comments,
- 30:17cuz then we could do uh another one. But
- 30:19in terms of this specific flywheel, is
- 30:21there anything else, any additional
- 30:22sauce you want to give to the audience
- 30:24before we wrap up?
- 30:25>> I would just say, you know, if already
- 30:28building with these tools, just like
- 30:30start doing it. Codex is obviously like
- 30:33an amazing place to start, and they're
- 30:35going to make it easier and easier. You
- 30:37can use Grokbot as well, so I ended up
- 30:39just taking all of those Codex bots and
- 30:42adding them into Grokbot as well. I even
- 30:44have like a agent in here in Grokbot
- 30:46that, you know, auto accepts people into
- 30:48the school community, bans people who
- 30:50are spamming inside of the school
- 30:52community. I would use all the tools,
- 30:54really, is is what I'm getting at is is
- 30:56I would just use everything and if you
- 30:58do, you just become 100x more output,
- 31:00you know, if whatever your current
- 31:02output is, just 100x that because you're
- 31:04using agents. And I think that's the
- 31:06opportunity today. It's It's not like
- 31:08it's a a new opportunity with like new
- 31:10things you could do. It's just like
- 31:11everything you could already do, you
- 31:13could just do more of it.
- 31:14>> Nick, thank you, man, for coming on, for
- 31:16taking your valuable time and sharing
- 31:18your knowledge with the audience. Where
- 31:20can people find more of you and learn
- 31:23more?
- 31:24>> Yeah, so I have a YouTube channel. It's
- 31:26Nick Vasiljevski, it's my name. I make
- 31:28content about how to build these agents
- 31:30for other businesses. You can set up an
- 31:32open claw or a Hermes agent on on our
- 31:34Orgo cloud computer, build it for a
- 31:36business, and then charge them 5K a
- 31:38month, manage everything for them.
- 31:40You're building them an AI employee. So,
- 31:42if you like content like that, check me
- 31:43out. YouTube, Twitter are my two most
- 31:46popular platforms.
- 31:47>> All right, that's the pod.
- 31:48>> Thank you, guys.
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