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Setting the Record Straight with Andrew Cunningham — Transcript

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  1. 0:00If you find something you really like,
  2. 0:03tie [music] it up. Don't wait for this
  3. 0:06or don't wait for that. Make it subject
  4. 0:07to a lease that's acceptable. Make it
  5. 0:09subject to verification of the equipment
  6. 0:12or verification of the utilities or
  7. 0:13veric of the revenue. Make it subject to
  8. 0:16bank financing. Even if you're going to
  9. 0:18pay all cash, tie it up. You're going to
  10. 0:22come to me in 6 months and say, "Andy, I
  11. 0:24still haven't found anything." And you,
  12. 0:25you know, I should have bought that
  13. 0:26laundromat that you and I talked about
  14. 0:28six months ago. I can't tell you how
  15. 0:30many people have said that to me. Don't
  16. 0:32be afraid to pay a little bit more for
  17. 0:33the laundromat because that's
  18. 0:34opportunity. So, lease, financials,
  19. 0:37equipment, location, growth potential,
  20. 0:40and opportunity costs. This is an
  21. 0:42opportunity cost.
  22. 0:44What do you think is the most important
  23. 0:46or one of the one of the most important
  24. 0:48things that existing owners need to be
  25. 0:51either thinking about or doing right now
  26. 0:53[music] to not get left behind as things
  27. 0:55are changing pretty rapidly in our
  28. 0:57industry right now? I I think that they
  29. 0:59I think that everybody should be um
  30. 1:02>> Hey, what's up guys? It's Jordan with
  31. 1:04the Lawnmat Resource Podcast. This is
  32. 1:06show 240. I had to go look it up. I'm
  33. 1:10losing count. There's too many uh for my
  34. 1:12fingers and toes these days. Uh but I'm
  35. 1:15super pumped that you're here today cuz
  36. 1:17today you know him, you love him. He's
  37. 1:20the human laundromat encyclopedia.
  38. 1:22Andrew Cunningham back on the show to
  39. 1:25talk all things. If you guys don't know
  40. 1:28Andrew Cunningham, this is a going to be
  41. 1:30a treat for you. And if you do know who
  42. 1:32Andrew Cunningham is, this is also going
  43. 1:34to be a treat for you. It was a treat
  44. 1:36for me. Always grateful for Andrew
  45. 1:38coming on the show. Uh listen, I don't
  46. 1:41want to, you know, create any further
  47. 1:44ado. I don't [laughter]
  48. 1:47I don't think that's the right way to
  49. 1:48say that. But anyways, uh I want to jump
  50. 1:49into it right with Andrew. Hey, I just
  51. 1:51want to point out real quick, we've got
  52. 1:53a bunch of free resources at
  53. 1:54lonerresource.com/resources.
  54. 1:56Just go check them out over there.
  55. 1:58Browse around on the website. There's a
  56. 2:00whole bunch of stuff to help you get
  57. 2:01started or
  58. 2:03give you a rocket boost on your
  59. 2:06laundromat journey. So, depending on
  60. 2:07where you're at, go check it out.
  61. 2:08Lawnmatresource.com.
  62. 2:10Let's jump into it with Andrew
  63. 2:12Cunningham back on the show. Andrew
  64. 2:15Cunningham back on the show, man. How
  65. 2:17you doing?
  66. 2:17>> I'm doing great. How are you,
  67. 2:20>> D? You know what? Anytime I get to sit
  68. 2:21down and talk mats with you, I'm having
  69. 2:24a great day already. So, I'm I'm
  70. 2:26excited.
  71. 2:27>> I agree. You know, you've been around
  72. 2:28the world a few times and uh you've got
  73. 2:31some really interesting uh podcasts with
  74. 2:33other people and their experiences. And
  75. 2:35I like the idea that people are sharing
  76. 2:37more and more about this industry. Uh
  77. 2:40the smarter we operators
  78. 2:43become, the better off we're going to be
  79. 2:45in the long run.
  80. 2:46>> That's right. And uh it's it's important
  81. 2:49to stay enlightened in what's going on
  82. 2:50with what's happening in industry. And
  83. 2:53uh the reason why we're going to talk
  84. 2:55today is a couple things that I've got
  85. 2:56on my mind that I haven't been able to
  86. 2:58talk to pretty much anyone with. And so
  87. 3:00I figured well I I'll come in and twist
  88. 3:03your brain since you hear a lot of
  89. 3:04things.
  90. 3:05>> That's right. Well,
  91. 3:07>> listen, man. There's anybody who you can
  92. 3:10gripe about this industry with. Uh and
  93. 3:12uh it's me, man. I I love uh talking the
  94. 3:16good things and the bad things and and
  95. 3:18talking about how we can make these
  96. 3:19things better and how we can make it
  97. 3:21better for owners, how we can make it
  98. 3:22better for people getting into the
  99. 3:24industry. And uh I know we share that
  100. 3:26>> that desire, that passion. So, uh what's
  101. 3:29on your mind, man?
  102. 3:31I said, what's on your mind? I mean,
  103. 3:32that's a little bit of a scary question
  104. 3:34to ask you what's on your mind, but
  105. 3:36>> there's a lot on my mind. Um you know,
  106. 3:38it's interesting. Um you know, I get a
  107. 3:39lot of questions these days about wash,
  108. 3:41dry, fold.
  109. 3:42>> Yeah. and and it's a it's a topic that
  110. 3:45um we're all still learning about and
  111. 3:47you know um
  112. 3:51some of the biggest things that that I'm
  113. 3:53faced with when people want to grow
  114. 3:54their business, they want to get into
  115. 3:55the wash, dry I fold business and um
  116. 3:58they have an existing laundromat and
  117. 4:00when you look at the existing
  118. 4:01laundromat, there's really no room
  119. 4:04to do what they want to do
  120. 4:07>> to do it
  121. 4:10efficiently. I won't say poorly, but
  122. 4:13efficiently because you need a place for
  123. 4:16somewhere to drop it off. You need a
  124. 4:18place for a scale if you're using a
  125. 4:19scale or if you're using bags and you're
  126. 4:22just charging per bag. But you also need
  127. 4:24a place to store the finished product.
  128. 4:26And then you need rules and regulations
  129. 4:28for the employees about when they can do
  130. 4:30wash, dry, and fold. What machines do
  131. 4:32they use for wash, dry, and fold? Um, if
  132. 4:35you're at a card system, you're in a
  133. 4:36better off because they can start the
  134. 4:38machine. you know what machine they're
  135. 4:40starting and what it's costing them. If
  136. 4:42it's cash, you don't have any really uh
  137. 4:46uh uh uh restraints on it. Some cash
  138. 4:48gets walking.
  139. 4:49>> Yeah. No cash accountability there.
  140. 4:51>> Yeah. And um and then you also have I I
  141. 4:54don't want you to do laundry when it's
  142. 4:56busy. Well, they don't know what busy
  143. 4:57really means.
  144. 4:59>> Um and you know, they may have uh two or
  145. 5:01three machines they're using, but
  146. 5:03they're spread out over the whole store.
  147. 5:05Um and and and then do you do the the
  148. 5:08business at night and now you got more
  149. 5:10labor hours so you got more cost
  150. 5:12associated with that product. And then
  151. 5:14where do you store the product and how
  152. 5:15many days product do you store? What's
  153. 5:18the average
  154. 5:19turnaround for someone to come back and
  155. 5:21pick up their clothing once it's done?
  156. 5:23And so you start to cannibalize the
  157. 5:25existing self-service with is I think I
  158. 5:28could take out a couple of dryers. Well,
  159. 5:29if you take out a couple of dryers now,
  160. 5:31you're going to upset the balance
  161. 5:33between the poundage for my washing
  162. 5:35machines and the poundage for my dryers.
  163. 5:37And you know, okay, well then I'll add
  164. 5:39some bigger dryers. And you go, okay,
  165. 5:41but you're really only gaining 15 lbs
  166. 5:43per dryer if it's a 45 lb stack or it's
  167. 5:46a 50 lb 20 lb. So, how many more of
  168. 5:48those do you have to put in? And the
  169. 5:49next thing you know, it's a 50 or
  170. 5:51$60,000 hit for five more machines or
  171. 5:54whatever the case may be. And it's
  172. 5:56starting to not make it look profitable.
  173. 5:58So you kind of pull the reinss back. So
  174. 6:02the question is is that what I thought
  175. 6:04of is that at all these seminars and I
  176. 6:07haven't been to one and I probably will
  177. 6:08be going to a couple but all these
  178. 6:11experts in the seminars that they're
  179. 6:13putting on in uh oh I see ten and
  180. 6:17Nashville and across the United States
  181. 6:18and Texas whatever. When you go to these
  182. 6:21seminars what are they talking about?
  183. 6:23How to do laundry quicker more
  184. 6:24efficiently? How to raise prices? How to
  185. 6:26market? Are you talk where's the growth?
  186. 6:29And if they're talking growth, what are
  187. 6:31they talking about growthwise and how to
  188. 6:34take existing things that we have and
  189. 6:36use them and expand it from there as
  190. 6:39opposed to
  191. 6:41trying to grow it by adding another
  192. 6:43location? Well, you're going to add
  193. 6:44another location. You still have all the
  194. 6:46utilities, all the startup costs, all
  195. 6:48that. So, you you're you're up against
  196. 6:50the wall that every laundromat owner is
  197. 6:52up against. If I want to make my own
  198. 6:54laundry, what's it going to cost to
  199. 6:55build a new laundry? So, those are some
  200. 6:57of the things that I get asked weekly
  201. 6:59from my customers
  202. 7:01>> that, you know, it's it's it's a it's a
  203. 7:03conundrum.
  204. 7:05>> What have you heard or what have you
  205. 7:08>> Well, you know what's interesting? I
  206. 7:09mean, it's interesting you bring this up
  207. 7:11because and and by the way, this is uh
  208. 7:14you know, Andrew has mats unfiltered.
  209. 7:16This is mats unfiltered. We have not
  210. 7:18prepped this. We can just wrap on
  211. 7:20laundromats all day long. So, you're
  212. 7:23getting the uh laundromats unfiltered
  213. 7:24here with the Andrew Cunningham. Uh, but
  214. 7:27it's interesting you bring this up
  215. 7:28because I've actually been uh having
  216. 7:31more and more clients who are interested
  217. 7:34in building from scratch uh in in you
  218. 7:39know in Midwest markets but also in
  219. 7:41coastal markets uh which I would say
  220. 7:44happens less so or has traditionally at
  221. 7:46least happened less so because it's
  222. 7:47expensive in a lot of the coastal
  223. 7:49markets. But I think one thing we're
  224. 7:51bumping up against and you're kind of
  225. 7:53dancing around this too is we've got an
  226. 7:56aging infrastructure of laundromats in
  227. 8:01our country right now where um yes I
  228. 8:04mean like pipes and stuff are getting
  229. 8:06older. But what I mean by aging
  230. 8:07infrastructure is most of the
  231. 8:09laundromats that were built in a lot of
  232. 8:11these places were built for a different
  233. 8:14kind of laundromat business than we're
  234. 8:17running these days. Right now, we're
  235. 8:19running larger machines. We're running
  236. 8:22more machines. We're doing wash and
  237. 8:23fold, pick up and delivery. What's the
  238. 8:25biggest constraint, the biggest
  239. 8:27complaint from anybody who has a wash
  240. 8:29and fold or pick up and delivery?
  241. 8:30Storage. And the reason for it is stores
  242. 8:34were built smaller. They were jam-packed
  243. 8:35with machines. There was no forethought
  244. 8:38into storage on the wash and fold. And
  245. 8:41so, you know, a lot of people are
  246. 8:43actually just looking at the laundromats
  247. 8:45around. Number one, they're really hard
  248. 8:46to find right now to buy them. Um, in
  249. 8:49fact, um, by the time this comes out at
  250. 8:52least, that I will have had a video out
  251. 8:53that goes through our insane system that
  252. 8:57our team goes through to help people
  253. 8:58find a laundromat. We have an insane
  254. 9:00system, but that's what it takes to find
  255. 9:02laundromats for clients these days. And
  256. 9:03if you're looking too, uh, it's it's
  257. 9:06tough to find them, right? So, even if
  258. 9:07you can find them, they're priced high
  259. 9:09and they have this sort of aging
  260. 9:12infrastructure. They're built for a
  261. 9:13different business model than what where
  262. 9:16our industry is heading right now. And
  263. 9:18it it's tough. This is tough to navigate
  264. 9:21all this.
  265. 9:22>> Are you So, we're going to touch on a
  266. 9:24couple of things that you just mentioned
  267. 9:25now because coincidentally that I have
  268. 9:27on my cheat sheet here, but are you
  269. 9:29specifically dealing with self-service
  270. 9:32or wash, dry, and fold? Are you finding
  271. 9:34more clients calling you up and you go,
  272. 9:36you know, I like self-service, but I
  273. 9:38don't want to pay the price for that
  274. 9:41for that store because it's it's it's
  275. 9:43it's not worth it. And so, am I better
  276. 9:46off finding a thousand square foot uh uh
  277. 9:49industrial building and opening up my
  278. 9:51own wash, dry, and fold because I really
  279. 9:53just want to be in the wash, dry, and
  280. 9:55fold business. I don't really want I I
  281. 9:57don't mind being in self-service, but I
  282. 9:59don't want to pay the price to be in
  283. 10:00self-service.
  284. 10:01>> Yeah. Yeah. What's the cost of startup?
  285. 10:04So, are you seeing an influx of people
  286. 10:07calling you up and going, "Hey, do we
  287. 10:08have any just washd dry fold
  288. 10:09facilities?"
  289. 10:10>> Uh, some Yeah, some. Yeah. But I I mean,
  290. 10:13I think here's the thing is that all the
  291. 10:15social media hype right now is on
  292. 10:17laundromats, right? And and like
  293. 10:20laundromats specifically, and I guess by
  294. 10:23by that I mean mostly self-s serve is
  295. 10:25highlighted the most. Collecting the
  296. 10:27coins, showing the fat stacks of cash,
  297. 10:29talking about how we left our 9 to5. So,
  298. 10:31I mean, I think that's the biggest hype,
  299. 10:33but I see a huge influx of people coming
  300. 10:37in trying to start a pickup and
  301. 10:38delivery, bootstrapping it. Um, either
  302. 10:41doing it somebody else's laundromat or
  303. 10:44picking up a couple machines in their
  304. 10:45garage or something like that. We've had
  305. 10:47a couple of them on the on on the show
  306. 10:48here. Um, and I I am seeing more, but
  307. 10:52still not very many people who are like,
  308. 10:54I want to go build uh I want to go build
  309. 10:57a a pickup and delivery warehouse. uh
  310. 11:01processing plant. Um I have I have two
  311. 11:03clients like that right now that are
  312. 11:05looking for that but still not a lot
  313. 11:07compared to people looking
  314. 11:09>> Yeah.
  315. 11:10>> I have something for them.
  316. 11:11>> Awesome.
  317. 11:11>> I won't let it out today but I but you
  318. 11:13and I will talk privately. I have
  319. 11:14something for them and then that's part
  320. 11:16of this this this feel about about what
  321. 11:19are they talking about in these
  322. 11:20seminars.
  323. 11:21>> How are they talking about growth and
  324. 11:22how do they expect to get growth?
  325. 11:23because I personally believe that the
  326. 11:26wash dry fold income as it is right now
  327. 11:31based on selfservice so the total number
  328. 11:34I think that it's probably you're
  329. 11:36looking at about a 6040 60% uh
  330. 11:39self-service and 40% wash dry and fold I
  331. 11:42believe wash dry and fold will eclipse
  332. 11:45>> selfree
  333. 11:46>> I think that the the the younger
  334. 11:49generations um are not interested in
  335. 11:51doing laundry on the weekends or during
  336. 11:53during the week. Uh they they want
  337. 11:55somebody else to do it and
  338. 11:57>> they're going to go do something else.
  339. 11:59But
  340. 11:59>> here's the thing. I I don't think I
  341. 12:01qualify for the younger generation
  342. 12:02anymore. And and uh I also don't want to
  343. 12:05do laundry on the weekend. So I I don't
  344. 12:07think it's just the young I I know
  345. 12:08you're saying like that's the trend.
  346. 12:09That's where it's going. But here's I'm
  347. 12:11curious what you think about this
  348. 12:12because here's another um thing that I
  349. 12:16think we might be heading towards right
  350. 12:18now is it might be necessary
  351. 12:21for most laundromats or at least many
  352. 12:24laundromats to have
  353. 12:27a a larger wash and fold or pick them
  354. 12:29and delivery business in order to make a
  355. 12:31living. Like I'm watching uh machine
  356. 12:34prices go through the roof. Just talked
  357. 12:36with a client yesterday who they they uh
  358. 12:39bought and retoled a laundromat last
  359. 12:41year. They're doing it again right now
  360. 12:43and they got an equipment quote for an
  361. 12:45ident identical uh equipment mix. Same
  362. 12:48exact distributor. Uh no no new versions
  363. 12:53of the equipment or anything like that.
  364. 12:55$120,000 more this year than last year
  365. 12:58for that same quote. And we're seeing
  366. 13:00those prices going up. Obviously, like
  367. 13:03rents are going up, utilities are going
  368. 13:05like expenses are are tough right now.
  369. 13:07And I'm wondering if we're going to get
  370. 13:11forced [snorts] into having a wash and
  371. 13:13fold business here pretty soon,
  372. 13:15especially in the bigger markets. I'd
  373. 13:16say
  374. 13:17>> I would agree. I think that the the
  375. 13:19social economics that you just
  376. 13:21explained, as well as the the the
  377. 13:25lack of space in the existing
  378. 13:28>> Yeah.
  379. 13:29um are going to create that need. It's
  380. 13:31it's it's it's a it's it's a real thing
  381. 13:33that's happening here and it's something
  382. 13:35that needs to be addressed.
  383. 13:37>> Yeah. Which by the way, I mean, this is
  384. 13:38a little teaser and you and I can talk
  385. 13:40offline. We haven't really talked about
  386. 13:41this yet, but I'm I I've got a potential
  387. 13:44solution to to that issue as well. I
  388. 13:46know uh you've got some ideas, too.
  389. 13:48We've talked about a little bit of that,
  390. 13:49but uh I I got some stuff to share, too.
  391. 13:51It'll be coming out here not too long,
  392. 13:53but I'll I'll I'll fill you in before we
  393. 13:55go public with it, for sure.
  394. 13:56>> Right. Yeah. Oh, yeah. [laughter]
  395. 13:59Okay. Um, so, so that that covers that
  396. 14:02covers that topic. The next topic that I
  397. 14:04wanted to talk about was, you know, um,
  398. 14:09it's near and dear to my heart because I
  399. 14:10I haven't seen anybody address it yet.
  400. 14:13And, um, and I'm going to share this
  401. 14:15with everybody out there. And so,
  402. 14:16anybody that wants to have a
  403. 14:17conversation with me on it, don't don't
  404. 14:19be shy. Zing me. Just send me questions
  405. 14:22left and right. This industry is in dire
  406. 14:25need of a a service and repair company.
  407. 14:30Dire need.
  408. 14:31>> Yep.
  409. 14:32>> And the only way it's going to work is
  410. 14:34if you give them part of the company so
  411. 14:37that they don't leave you in in a year
  412. 14:39and a half after they've get all their
  413. 14:40knowledge to go out on their own. You
  414. 14:43got to make it fat enough to where hey,
  415. 14:45everybody's going to make some money
  416. 14:46here. But I mean, there's only a handful
  417. 14:48of installers. [snorts]
  418. 14:51Good luck getting them in at any given
  419. 14:52time. And on any given time, any
  420. 14:54installer that you have is going to get
  421. 14:56a hit. It's going to take a hit. They're
  422. 14:58going to get dung for not being there on
  423. 15:01time, working on another project, trying
  424. 15:04to finish up. They've got six or seven
  425. 15:05deals going on cuz they're trying to
  426. 15:07live, too. And you need four four dryers
  427. 15:10installed. It takes forever. Or you need
  428. 15:13something repaired, god forbid, and try
  429. 15:16to get a mechanic in there. Try to get
  430. 15:19them in there with the parts.
  431. 15:21>> Mhm. and then the time it takes to do
  432. 15:24it. So if someone came to me today and
  433. 15:26said I want to make a lot of money and I
  434. 15:27want to be in the lawn man industry, I'd
  435. 15:29say I'd start my own service company
  436. 15:33and I would and I would make keep it
  437. 15:35small to begin with and I wouldn't just
  438. 15:37limit it to washers and dryers. and I'd
  439. 15:40branch out and it would be security and
  440. 15:42it would be the cameras and it would be
  441. 15:43in the cloud and it would be the voice
  442. 15:45down and you would sell your own have
  443. 15:47your own subscription on a monthly basis
  444. 15:50and you'd have trucks that went out and
  445. 15:52just handled the cameras. You'd have
  446. 15:53trucks that went out and just handled
  447. 15:55the equipment and you keep it small so
  448. 15:57you can replicate it and then someone's
  449. 15:59going to come along and go, "Does this
  450. 16:00really work?" And you go, "Yeah, here it
  451. 16:01is. I got eight employees. I got four
  452. 16:03trucks and this is what we're doing."
  453. 16:05And they're just going to put the money
  454. 16:06in and expand it. But this what's really
  455. 16:09needed in this industry in the big
  456. 16:12picture because there's nothing out
  457. 16:14there and the guys that are out there
  458. 16:15now are already in their 40s
  459. 16:18>> or later.
  460. 16:19>> Yeah.
  461. 16:20>> Or later. And it's and
  462. 16:23you're you're not going to get what you
  463. 16:24need. And so if you want to do it, and
  464. 16:26most of the owners will say, "Well, the
  465. 16:28big the chain guys, and this is I like
  466. 16:31this, the chain guys, anything east of
  467. 16:34Colorado, cuz everything west of
  468. 16:37Colorado, you don't see a lot of chains.
  469. 16:40You see more chains in the Midwest and
  470. 16:41the East Coast, you know, you got a guy
  471. 16:43that's got 40 40 stores. In California,
  472. 16:46I know there's chain operators, but
  473. 16:48there aren't a lot of them. And a lot of
  474. 16:49the chain operators are three or four
  475. 16:51unit, 5 unit operator. They're not 10,
  476. 16:5315 or 20 unit stores. I mean, chain
  477. 16:55operator.
  478. 16:57Most of them have a in-house service and
  479. 17:00repair. But for the mom and pops that
  480. 17:02have one and two stores, they rely on
  481. 17:05themselves to be a handyman and they
  482. 17:07rely on themselves to be able to do some
  483. 17:10of the minor repairs, not a bad thing.
  484. 17:12But for the major repairs, which every
  485. 17:13laundromat has over time, they're sunk
  486. 17:16and they have to wait. And what suffers
  487. 17:19is your pocketbook suffers because you
  488. 17:20can't have that equipment fixed in a
  489. 17:22reasonable amount of time. Customers
  490. 17:24walk in, they don't have faith in the
  491. 17:27fact that your machines are going to
  492. 17:28work and therefore they're going to go
  493. 17:29to somebody else who's got newer
  494. 17:31equipment, not because it's newer, but
  495. 17:33because it works and and and that's
  496. 17:37where you're at. And then you struggle
  497. 17:38to find a guy to keep them. And you
  498. 17:41might pay him some more, which would
  499. 17:42probably wouldn't hurt. But that's the
  500. 17:44biggest challenge I see in this industry
  501. 17:47going forward besides the wash drive
  502. 17:49full which you talked about. But the
  503. 17:50reality of it is we need to find or
  504. 17:53somebody needs to step up and start the
  505. 17:54service and repairs and make it work
  506. 17:57because we can't fix everything else we
  507. 17:59have out there right now.
  508. 18:01>> Yeah. Well, I listen, I know you and I
  509. 18:04have had conversations over the last
  510. 18:06maybe couple years about putting
  511. 18:09something together there. And uh I you
  512. 18:11know, listen, I'm just going to put it
  513. 18:13out there. Uh anybody out there who's
  514. 18:15like, "Hey, I want to join these two."
  515. 18:17And I think I think we need one more to
  516. 18:19get us going and get us in the right
  517. 18:21direction. Somebody's out there and it's
  518. 18:23like, "Hey, the three of us can can get
  519. 18:26this thing off the road. I'm I'm in."
  520. 18:28Shoot shoot one of us an email.
  521. 18:29jordanatresource.com.
  522. 18:31Andrew is at LaMats unfiltered. Uh
  523. 18:34laundromats-unfiltered.com.
  524. 18:36Right.
  525. 18:36>> Right.
  526. 18:37>> Uh yeah, connect up with us if if that's
  527. 18:39something that piques your interest
  528. 18:40because I think it's a huge
  529. 18:42uh I I'll call it an opportunity, but
  530. 18:44only because I'm putting a positive spin
  531. 18:46on a huge problem.
  532. 18:48>> Uh and and you know, the the problem is
  533. 18:52real. And I, you know, I refer clients
  534. 18:56out to service, uh, you know, repair
  535. 18:59techs right now all the time, but if I
  536. 19:02can, but most of those guys are already,
  537. 19:05they're full, man. They don't have
  538. 19:07>> I didn't get a call back.
  539. 19:08>> Yeah,
  540. 19:10>> it's not my company. I don't know what
  541. 19:11to tell you. I mean, let me try to find
  542. 19:14somebody else for you. But
  543. 19:15>> yeah, they're they're full. and and it's
  544. 19:18because you know there's plenty of
  545. 19:19business out there cuz you know you
  546. 19:21mentioned they're they're all 40 40 plus
  547. 19:23most of them. Uh but but the other thing
  548. 19:26of it there's not enough of them like
  549. 19:29even whatever age it doesn't matter what
  550. 19:3280 doesn't care it doesn't matter 20 uh
  551. 19:34there's just not enough of them out
  552. 19:36there and so it's a huge problem um and
  553. 19:40and I can say confidently I know you can
  554. 19:41say this too but I can say confidently
  555. 19:43it's not a Southern California problem.
  556. 19:46This is a nationwide problem.
  557. 19:48>> I was just going to say that. I mean, I
  558. 19:49would love to have input from Texas and
  559. 19:52and Oklahoma and New Jersey and
  560. 19:54whatever. I think that we're not this
  561. 19:56isn't isolated. This is something that
  562. 19:59needs to happen. And there's companies
  563. 20:00out there that, you know, are looking
  564. 20:02for expansion
  565. 20:04>> and and this would be, you know,
  566. 20:07you you could take just an appliance
  567. 20:09company that fixes equipment and say,
  568. 20:11"Hey, you've got the vehicles. You want
  569. 20:13to stay busier?
  570. 20:16We'll show you how to do it. I mean,
  571. 20:19>> yeah. Or maybe we just go out and
  572. 20:21acquire some of these appliance
  573. 20:22companies.
  574. 20:22>> Well, that would be then another one to
  575. 20:24look at, you know, and I'm sure there's
  576. 20:25a couple appliance companies that are
  577. 20:26for sale. The guy's worn out and he's in
  578. 20:28his 60s or 70s and he wants out and he's
  579. 20:31tired of it and, you know,
  580. 20:34>> but but it is, I think, one I think the
  581. 20:36number one issue uh when it comes to uh
  582. 20:39the operational aspects of the lottery.
  583. 20:40I think we're nailing down the POSOS
  584. 20:43systems, the card systems, and the
  585. 20:45verifications of this and tightening up
  586. 20:47on this and labor on that. We're doing
  587. 20:49our best to cut back on utilities. Um,
  588. 20:52putting all the energy efficient things
  589. 20:54together. And I think this is this is
  590. 20:56just the one big glaring hole that uh
  591. 20:58that that really absolutely needs to get
  592. 21:00uh uh looked at and and try to figure
  593. 21:02out. It's not going to happen overnight,
  594. 21:05but at least, you know, we're going to
  595. 21:06address it here. Well, it's a it's a
  596. 21:09potentially fatal point. It's like the
  597. 21:11the weakness in our armor here because
  598. 21:14we can't we can't run laundromats if we
  599. 21:18can't get them repaired, right?
  600. 21:20Distributors can't sell laundromats.
  601. 21:22Manufacturers
  602. 21:24>> will not be able to manufacture more
  603. 21:26machines because they're not getting
  604. 21:27sold because they can't get fixed,
  605. 21:28right? It and on down the line. Uh we
  606. 21:31can't operate our businesses, our
  607. 21:32clients can't get their clothes washed
  608. 21:33if we can't get them fixed. And I mean
  609. 21:35obviously listen there are people out
  610. 21:37there who can who can work on them on
  611. 21:39their own or and there are service techs
  612. 21:41out there but just not enough and the
  613. 21:44downstream and upstream effects of that
  614. 21:46as this problem continues to get worse
  615. 21:49are only going to get exaggerated
  616. 21:52exacerbated. They're going to get worse.
  617. 21:54>> Exacerbated.
  618. 21:55>> Yeah. Thank you. Yeah.
  619. 21:56>> All right. So let's talk to another one
  620. 21:58of my favorite little [laughter] topics
  621. 21:59here.
  622. 22:00>> We're just checking them off the list
  623. 22:01right now. I love the list. So, I can't
  624. 22:03tell you how many times in the last six
  625. 22:06months, you know, I got a listing and,
  626. 22:09you know, and I'm answering all the biz,
  627. 22:11buy, sell leads, and it was quite a few
  628. 22:13of them. and you know, they start to
  629. 22:16talk to a buyer and uh the first thing
  630. 22:18is is that sometimes you got to reframe
  631. 22:22them from whatever they've talked to or
  632. 22:24whoever they've talked to prior to
  633. 22:26talking to you because they've got some
  634. 22:29ideas that were they were given that
  635. 22:31that really aren't um not truthful is
  636. 22:34not the right word, but um um beneficial
  637. 22:38or or uh they're not the total picture.
  638. 22:42>> Yeah. wouldn't say they're lying, but
  639. 22:44you know, it's it's it's this been told.
  640. 22:47>> There's some [clears throat]
  641. 22:47misinformation out there.
  642. 22:48>> Yeah. And you need to kind of put them
  643. 22:50back on the put the train back on the
  644. 22:53track and watch you go down a lane. And
  645. 22:55and and and the biggest one is is that
  646. 22:57they want to buy a laundromat for 3x.
  647. 22:59Now, I can't tell you the last time I
  648. 23:02saw a laundromat that was for sale for
  649. 23:043x. By the way, for anybody who doesn't
  650. 23:07understand, 3x is the multiple that you
  651. 23:09give the net income after the proper
  652. 23:11expenses and the gross income. It's the
  653. 23:14it's
  654. 23:14>> determine the value of of the laundry.
  655. 23:16That's what we're talking.
  656. 23:17>> You factor in age of equipment, length
  657. 23:19of lease, and condition of the the
  658. 23:22industry itself, and then you weigh it
  659. 23:24on the the competition and and what
  660. 23:26they're doing and free parking and
  661. 23:28exposure and lighting and and all the
  662. 23:30above that goes into this package.
  663. 23:34Several times I've had a talk with them
  664. 23:36and say, "Where are you getting 3x from?
  665. 23:38In fact, where are you getting 4x from?"
  666. 23:42and and and a and you know, I'm sure
  667. 23:46that there's 4X's out there that you
  668. 23:48could buy, but I'm not sure that the
  669. 23:49length of the lease is the right one or
  670. 23:51or you haven't really taken into
  671. 23:53consideration that there's nine
  672. 23:54competitors or there's a bunch of other
  673. 23:56things and and
  674. 23:57>> or the net income's not right and it's
  675. 23:59not really 4x, it's 7x when you get the
  676. 24:02real numbers,
  677. 24:03>> the real expenses and you know, it's
  678. 24:05it's it's it's Yeah. So, so it it's it's
  679. 24:10where are we? And and and and in today's
  680. 24:12market, first of all, um I can I I can
  681. 24:16speak for most brokers out there,
  682. 24:21the ratio, and this is probably a little
  683. 24:23bit wonky, but I will tell you that the
  684. 24:25ratio of buyers to sellers is probably
  685. 24:28500 to one.
  686. 24:31>> Oh, yeah.
  687. 24:32>> Because of all the advertising, all the
  688. 24:35Tik Toks, make your money. Oh, I just
  689. 24:37saw one the other day that got me was I
  690. 24:39was a nurse and now I'm I'm I'm I'm I'm
  691. 24:42in the laundry m industry. Look at all
  692. 24:43my money.
  693. 24:44>> Yeah. Okay. Okay. So, I mean, I love the
  694. 24:48story.
  695. 24:48>> Good for her.
  696. 24:49>> Yeah. Good for her.
  697. 24:50>> Yeah. Yeah, I'm not.
  698. 24:51>> Yeah,
  699. 24:51>> but the reality of it is is that you're
  700. 24:54trying to buy a laundromat in a a a a
  701. 24:56rougher neighborhood and you're going to
  702. 24:58repaint it and make the floor nice and
  703. 25:00you you're going to add equipment
  704. 25:01hopefully and you're going to give it a
  705. 25:03shot of making this thing more
  706. 25:04profitable than it was before, which is
  707. 25:06the truth. But the truth of the matter
  708. 25:08is that things are selling at 5x. And
  709. 25:11I'll tell you a quick story. I was at
  710. 25:13the clean show and uh I was sitting down
  711. 25:17for lunch and I was introduced to a guy
  712. 25:20by the name of uh Hinrich
  713. 25:24and and he's uh on the east coast and uh
  714. 25:27he's uh his dad had the distributorship
  715. 25:29and I think he had the distributorship
  716. 25:31but he owns a chain of laundry and I'm
  717. 25:33having lunch and he we traded
  718. 25:37how long we've been doing what we've
  719. 25:38been doing and we got some good laughs
  720. 25:40and and he said to me he goes is a card
  721. 25:44store
  722. 25:46worth more than a coin store?
  723. 25:50And I looked over at him and I said,
  724. 25:52"Well, of course it is."
  725. 25:54And so we debated back and forth the
  726. 25:56reasons why it was. There's no
  727. 25:58collecting of quarters anymore. No
  728. 26:01hassles with that. You don't you're not
  729. 26:03playing your dirty dirty money. It's not
  730. 26:04I mean all the things that went in.
  731. 26:06You're saving four or five hours a week
  732. 26:08from collecting quarters. U changers.
  733. 26:11Real quick, I just want to I just want
  734. 26:13to say there is no debate about that.
  735. 26:15It's absolutely more valuable and it all
  736. 26:17that stuff is true that you're saying,
  737. 26:18but the the real reason it's more
  738. 26:20valuable is and this is I think where
  739. 26:23you're going with it, but the real
  740. 26:24reason it's more valuable is because
  741. 26:26it's trust and and security, right? You
  742. 26:29you have a better idea of how the
  743. 26:31laundromat is actually performing.
  744. 26:33That's worth more than the ambiguity of
  745. 26:37the napkin P&L or the spreadsheet P&L
  746. 26:39even. And that's why it's worth more and
  747. 26:43all the other things and the management
  748. 26:45all that but but the the the core of the
  749. 26:49value is certainty trust uh security
  750. 26:54less risk in those stores and like
  751. 26:57you're saying the the management
  752. 26:59capabilities but that's I would say I
  753. 27:00would argue that's secondary to
  754. 27:04the the lack of risk in those stores.
  755. 27:06What the other thing is that I know that
  756. 27:09that that that that that
  757. 27:12the lenders in this industry are happy
  758. 27:13when they get a 18-month printout from
  759. 27:16one of the card systems and they look at
  760. 27:18it, they go, "Yep, numbers are here. I
  761. 27:21mean,
  762. 27:22I don't need I don't need the the the
  763. 27:25the the tax return or whatever the case
  764. 27:27may be. This is perfect for me. It's it
  765. 27:30makes our job that much easier to to get
  766. 27:33the buyer to see that there's what
  767. 27:36they're telling is the truth. And then
  768. 27:37you match that up and then you go with
  769. 27:39the expenses. You got the only thing you
  770. 27:40don't have on expenses
  771. 27:43nowadays is actually the the repair
  772. 27:44bills.
  773. 27:45>> Repairs. Going right back to it. Huh.
  774. 27:47>> Right. I am right back to the repair.
  775. 27:49>> Right back to it. Yeah.
  776. 27:52And so um so anyway, so
  777. 27:55what we what I ended up talking with
  778. 27:57this gentleman with who's been in the
  779. 27:59industry longer than I have and I've
  780. 28:00been in quite a bit um is the fact that
  781. 28:04is 6x
  782. 28:06around the corner
  783. 28:08and I I got news for you. It is.
  784. 28:12>> It's not. It's already here. And so like
  785. 28:15some of these card stores are already
  786. 28:16going. If they're newer machines, fully
  787. 28:19automated,
  788. 28:20>> shorter le longer leases and and the
  789. 28:22rent to gross ratios are all falling in
  790. 28:24under the 20%. You're looking at it,
  791. 28:27you're going, why wouldn't I?
  792. 28:29>> And the other problem is what's on the
  793. 28:31market? What is available today?
  794. 28:36You take today versus 2021
  795. 28:41>> and you look at on the average that
  796. 28:44there was probably 30 laundry mats for
  797. 28:46sale at any given time in Southern
  798. 28:47California. Not the rest of the world,
  799. 28:49but just Southern Cal. And of those,
  800. 28:52there was at least 15 of them that were
  801. 28:54really sharp. You could go in there, it
  802. 28:56had a nice long-term lease. You didn't
  803. 28:58have to negotiate that. You were going
  804. 28:59to buy new equipment because you wanted
  805. 29:00to change the equipment mix from those
  806. 29:01top loaders into another. You were you
  807. 29:04were going to make this a run. and you
  808. 29:05did.
  809. 29:07That was then. This is now there. There
  810. 29:09probably is a half a dozen decent
  811. 29:12laundromats on the market today. And
  812. 29:15most of the laundromats that are very
  813. 29:18profitable and are selling for 6x, the
  814. 29:21broker who has the listing, he's already
  815. 29:24selling it to one of his buyers
  816. 29:26>> and it never hits the market. Mhm.
  817. 29:29>> So when I talk with clients and I'm
  818. 29:31trying to give them a p perspective of
  819. 29:34what's going on, I say, "Look, if you
  820. 29:37find something that you like and it's
  821. 29:39worthwhile and you're not going to get a
  822. 29:4120% ROI, but you're around 16, you may
  823. 29:44want to look at that and say, I think
  824. 29:46I'm going to take that, so I take it off
  825. 29:47the market because is there anything
  826. 29:49better that I've seen in the last 6
  827. 29:51months or a year that's going to beat
  828. 29:53that?" And to stick on this
  829. 29:5620% ROI. Listen, I'm with you. But
  830. 29:59today, you're going to have to look at
  831. 30:01it from a different perspective.
  832. 30:03Brings you to the next question. Wash,
  833. 30:06dry, fold, pick up, and delivery.
  834. 30:09Are they worth the same multiple or are
  835. 30:13they worth more or are they worth less?
  836. 30:18>> Are you asking me? You want me to
  837. 30:19answer?
  838. 30:19>> Sure.
  839. 30:21>> I mean, we're we're playing volleyball
  840. 30:22here. I want to see the ball go back and
  841. 30:24forth.
  842. 30:24>> Yeah. Yeah, I mean always it comes back
  843. 30:26to it comes back to uh what would you
  844. 30:28rather have a card operated self-s
  845. 30:31served laundromat that made $100,000 a
  846. 30:33year net or a pickup and delivery where
  847. 30:37you have more employees you have more
  848. 30:38logistics you have a vehicle you have to
  849. 30:40maintain but you still make $100,000
  850. 30:42which one would you pay more for and I
  851. 30:44think unless there's huge potential to
  852. 30:48massively grow that wash and folder that
  853. 30:51pick them and delivery easily
  854. 30:5499 times out of 100, you're going to
  855. 30:56choose the self-s serve because it's
  856. 30:57easier. So, the multiple for that self
  857. 31:00serve is more appealing on the on the
  858. 31:03market right now than the wash and fold,
  859. 31:06which means that the multiple is higher
  860. 31:08than than the wash and fold.
  861. 31:10>> I don't know. Do you agree or disagree?
  862. 31:12>> Well, you so so so well, I've had I've
  863. 31:14had conversations where people have told
  864. 31:15me the wash fold is only worth 3x,
  865. 31:19>> and I'm like,
  866. 31:20>> well, I don't know about that. No, no,
  867. 31:22no. I My question is why would you say
  868. 31:24it? Why would you where would you give
  869. 31:26me the data to support why it takes more
  870. 31:30to get there?
  871. 31:32Okay. And they're going to say, well,
  872. 31:33you don't have permanent customers.
  873. 31:35Well, hold on. That's not to say that
  874. 31:36they don't, but tell me that you have
  875. 31:39permanent customers in your
  876. 31:40self-service. Show me, demonstrate to me
  877. 31:43that the reason why those customers are
  878. 31:45here because they have a monthly
  879. 31:46contract with you. They don't have a
  880. 31:48monthly contract with you. You just
  881. 31:50happen to be giving them the best
  882. 31:52possible service and the self-service, a
  883. 31:54clean, safe, well-lit laundry
  884. 31:55laundromat, well priced, good parking
  885. 31:57that they can come in and come and go
  886. 31:59they want. Safe. Okay. No different than
  887. 32:02wash, dry, and fold. Those people are
  888. 32:04actually paying more for the service.
  889. 32:06>> Well, and I I I think I would argue
  890. 32:09that's where there's a little more risk
  891. 32:11in the wash and fold, pick them
  892. 32:12delivery. Again, I don't I don't think
  893. 32:14the dispare the disparity between
  894. 32:16multiples is very big, but I would still
  895. 32:19I think unless you can convince me
  896. 32:20otherwise, which I'm willing to be
  897. 32:21convinced, I would still think there's a
  898. 32:23little more risk on that because I know
  899. 32:25that as hard times hit or you know,
  900. 32:29recessions hit or business model
  901. 32:31changes, you lose some customers or
  902. 32:32whatever,
  903. 32:34those things that you outsource often
  904. 32:36times become the first things that
  905. 32:38you're like, okay, we'll take them on
  906. 32:40ourselves to save a little bit on money.
  907. 32:42And that's where I think there's a
  908. 32:43little more risk on the service side of
  909. 32:45the business, wash and fold, pick up and
  910. 32:47delivery, than on the self-s serve side.
  911. 32:49I don't know. I'm I'm open though.
  912. 32:51>> My my thought process I don't think the
  913. 32:53discrepancy is that far.
  914. 32:56>> I don't either. I I think that
  915. 32:58>> and I think it's narrowing to be honest
  916. 33:00with you because like you said,
  917. 33:01especially if there's even an
  918. 33:03established wash and fold or pick up and
  919. 33:05delivery that's breaking even or making
  920. 33:08a little bit of money like I think you
  921. 33:09were starting to say this like it's a
  922. 33:11lot of work to start these businesses
  923. 33:13from scratch.
  924. 33:15>> It's a lot of work, a lot of time, a lot
  925. 33:16of effort and there's a ton of value in
  926. 33:19being able to start from that pedestal
  927. 33:21of, hey, we're already breaking even or
  928. 33:23making a little bit of money and to be
  929. 33:24able to build up from there. I agree.
  930. 33:27You know, uh that's why and same thing
  931. 33:29with pickup and delivery because you've
  932. 33:30got you've got more com more components
  933. 33:33go together.
  934. 33:34>> Yeah. I think even more so on the pick
  935. 33:35up and delivery. Yeah.
  936. 33:37>> I'd be interested to hear some people
  937. 33:38chime in on that that that have the
  938. 33:40experience like finance people or what
  939. 33:42haveot. They're looking at doing
  940. 33:44valuations and why they're valuing if
  941. 33:46they are the pickup and delivery list.
  942. 33:48That would almost be like, well, let's
  943. 33:51just let's take out the vending because,
  944. 33:52you know, the vending is, you know, you
  945. 33:54just stock a machine and then they just
  946. 33:56buy it and it's not worth it. But I
  947. 33:58haven't seen anybody discount the
  948. 34:00vending. I mean, I know some people that
  949. 34:02do 7 8 9 $10,000 a month in vending.
  950. 34:07>> Oh, yeah.
  951. 34:08>> And it nets it nets about 50% or about
  952. 34:1045% of that. You're going to tell them,
  953. 34:12"Oh, that's only worth a oneex." And
  954. 34:15we're going to se we're now going to
  955. 34:16separate self-service from pickup and
  956. 34:18delivery and wash, dry, and fold because
  957. 34:20pick up and delivery and wash, dry, and
  958. 34:22fold both have different uh multiples.
  959. 34:24And then you have vending and it has a
  960. 34:26different multiple. I don't think that
  961. 34:28that's the way it should be, but I'm
  962. 34:31telling you that there's a thought
  963. 34:32process that goes with that. I'm not for
  964. 34:34it. I think it all goes together for hey
  965. 34:37here's a value of your business based on
  966. 34:39the cash flow the correct cash flow the
  967. 34:42expenses
  968. 34:44um the the location the age of the
  969. 34:47equipment the length of the lease and
  970. 34:49the the the language in the lease on
  971. 34:51whether the options are personal to the
  972. 34:54seller or they're not personal to the
  973. 34:56seller and on down the line and you
  974. 34:58start to look at it and those are the
  975. 35:00things that you use to value a
  976. 35:01laundromat.
  977. 35:04Agree. Agree. And I mean, I think it
  978. 35:07it's a I'm glad we're having this
  979. 35:08conversation right now because it'll be
  980. 35:09interesting to jump back on here next
  981. 35:12year or uh
  982. 35:14>> I might wait years I want to wait 90
  983. 35:17days and we'll come back. Oh, listen. I
  984. 35:19listen I I know that, but I mean I think
  985. 35:21revisiting this conversation next year,
  986. 35:22two years from now to see I I think
  987. 35:25there's a there's a chance that
  988. 35:26flip-flops, you know, where in at least
  989. 35:29in my mind where wash and fold, pick
  990. 35:31them delivery, that multiple is actually
  991. 35:33higher than than the self-s serve
  992. 35:36laundry because your your potential for
  993. 35:38growth, your your potential for
  994. 35:40expansion, your potential for your your
  995. 35:43cash flow is much higher most of the
  996. 35:46time in pickup and delivery than than it
  997. 35:48is in self-s serve because you're so
  998. 35:49limited by such a small radius in self-s
  999. 35:52serve and you're also limited on how you
  1000. 35:54can get customers and what kinds of
  1001. 35:56customers you can get. Whereas on the
  1002. 35:58pickup and delivery, you can go
  1003. 35:59commercial, you can go, you know, small
  1004. 36:01commercial like spas and salons and
  1005. 36:04stuff like that. You can go residential,
  1006. 36:06you can go big. I just did an interview
  1007. 36:08that either will have just come out or
  1008. 36:11maybe come out right after this uh with
  1009. 36:14uh with Randy who is crushing it and
  1010. 36:18does big big big big commercial clients
  1011. 36:21um in his laundromat in his laundry
  1012. 36:23facility. So, uh, I I think the
  1013. 36:26potential for revenue is massive in
  1014. 36:28there and I think there's a possibility
  1015. 36:31there's a point in time where wash and
  1016. 36:33fold pickup and delivery business is
  1017. 36:35actually valued more than the self-s
  1018. 36:36serve.
  1019. 36:37>> Well, I think I think what's going to
  1020. 36:38happen and I don't I don't like to hear
  1021. 36:40this, but I think what's going to happen
  1022. 36:41is this is a smaller thousand foot or or
  1023. 36:451500 foot laundromats going to going to
  1024. 36:47be faced with higher rents. utilities
  1025. 36:49are going through the roof and and they
  1026. 36:52can't they [clears throat] can't put
  1027. 36:53more poundage in there because they
  1028. 36:55don't have wall space and you're gonna
  1029. 36:59>> There's a solution coming for that.
  1030. 37:01>> Yeah,
  1031. 37:01>> there's a there's a solution coming for
  1032. 37:03that uh ASAP. Well, and here I'll just
  1033. 37:05you know just one of the things I saw at
  1034. 37:06the clean show,
  1035. 37:07>> right?
  1036. 37:08>> Uh is you know one of the one of the
  1037. 37:11things that won product of the year is
  1038. 37:13the uh washerd dryer combo machine where
  1039. 37:17it's a washer and dryer. There's no
  1040. 37:18changing from one machine to the other.
  1041. 37:21Um, Electrolux had one. I want I think
  1042. 37:23they won product of the year there, but
  1043. 37:25right, I want to say even maybe Alliance
  1044. 37:27had one or somebody else had one as
  1045. 37:28well.
  1046. 37:29>> And uh, there's more of that coming. I
  1047. 37:32think that that is
  1048. 37:33>> coming up in the future here where those
  1049. 37:36washerdryer combo machines which have a
  1050. 37:38questionable reputation in uh, in the
  1051. 37:42residential space. Some people love
  1052. 37:43them, some people hate them. But when I
  1053. 37:46travel overseas, I'm seeing these
  1054. 37:48machines crush it and they're way more
  1055. 37:50technologically advanced. And I think
  1056. 37:54there's a huge uh case to be made for
  1057. 37:56them.
  1058. 37:57>> I interesting and
  1059. 37:59>> it it'll be interesting to see. And if
  1060. 38:01you don't have uh if you don't have to
  1061. 38:03put a washer and a dryer, two separate
  1062. 38:05units, you you know, for your washer and
  1063. 38:08dryer, now you've just doubled your
  1064. 38:09capacity, your wash capacity by getting
  1065. 38:12rid of a bunch of those. But okay, but a
  1066. 38:15limitation to that would be is that
  1067. 38:18you're going to have to have venting for
  1068. 38:20those washers,
  1069. 38:22>> for those dryers and and therefore
  1070. 38:26Okay, so now you're going to you're
  1071. 38:27going to break away from the old pattern
  1072. 38:29of having dryers in the wall
  1073. 38:31>> because that's how they vent. Okay. And
  1074. 38:34then the backto back situation that you
  1075. 38:37have, your aisles are now going to be
  1076. 38:38twice as wide. that the bulkheads are
  1077. 38:41going to be twice as wide because you're
  1078. 38:42going to need the mechanical parts to be
  1079. 38:45able to vent up through there and go
  1080. 38:48straight up, too. So, there's some
  1081. 38:49things that
  1082. 38:50>> I think they're they're they're
  1083. 38:52engineered a little differently. I think
  1084. 38:53you're going to be surprised at how
  1085. 38:55these things come out and how how well
  1086. 38:56they are.
  1087. 38:57>> I'd like to see some pictures.
  1088. 38:58>> Yeah. Uh I I'll show you. I've taken a
  1089. 39:01look at some of them. Uh pretty hard
  1090. 39:02look at some of them and I think you'll
  1091. 39:04be surprised at how well they go. Uh I
  1092. 39:06don't know. I'll I'll be interested to
  1093. 39:07see if they catch on here in the States.
  1094. 39:10Uh and uh I but I think that there's a
  1095. 39:14case to be made especially especially in
  1096. 39:17some of the bigger cities like New York
  1097. 39:20where there's LA where there's a lot of
  1098. 39:22bowling alley laundromats, things like
  1099. 39:24that. I mean I think that's
  1100. 39:25>> that's huge. So anyways, I don't want to
  1101. 39:28get down that rabbit trail too far, bro.
  1102. 39:30We got that. Um,
  1103. 39:34so
  1104. 39:36we covered repairs, we covered
  1105. 39:38installation, we covered the seminars
  1106. 39:39and the growth.
  1107. 39:43Where are we going with this?
  1108. 39:45Well, that's that's one of my questions
  1109. 39:48here is uh I mean, what are you what are
  1110. 39:51you seeing? I mean, we we talked about a
  1111. 39:52lot of this stuff. Like, what are you
  1112. 39:53seeing for this industry? like is this
  1113. 39:56I'm I'm not trying to be uh you know
  1114. 39:58tongue and cheek here or anything but
  1115. 40:00but genuinely like we've talked about a
  1116. 40:02lot of like these difficulties in the
  1117. 40:03industry right now. What do you are you
  1118. 40:06still are you still bullish on
  1119. 40:09laundromats if somebody's thinking about
  1120. 40:11getting into them right now? We're
  1121. 40:12talking about a higher multiple
  1122. 40:13increased costs
  1123. 40:15>> the struggles no repairs like what do
  1124. 40:17you think? I think I think that we're in
  1125. 40:19a in a uh a growing pains
  1126. 40:23u process right now. We're in growing
  1127. 40:25pains. Um a lot of attention's been
  1128. 40:28brought to our table which um uh the
  1129. 40:32industry has tried for a long time to
  1130. 40:34get aware people aware and now uh I'm
  1131. 40:38not sure that they um were um
  1132. 40:43>> ready for it.
  1133. 40:44>> What's that?
  1134. 40:45>> Ready for it? Yeah. [laughter] or
  1135. 40:47prepared for the onslaught that would
  1136. 40:49happen. And I think that because of the
  1137. 40:51internet and everything that it
  1138. 40:52represents, it uh aided and abetted this
  1139. 40:55in a big way. [snorts]
  1140. 40:56>> Um so, you know, I I'm I'm still
  1141. 40:59bullish. I still think that there's a
  1142. 41:01there's years to go and miles to go on
  1143. 41:03this and and and uh a smart savvy uh
  1144. 41:06operator uh is going to do quite well in
  1145. 41:09the business. um and to keep his eye
  1146. 41:11focused on um you know providing
  1147. 41:13services and and and in in a safe
  1148. 41:15environment and and and you know um
  1149. 41:18every year raising your prices so that
  1150. 41:20you can keep ahead of the inflation and
  1151. 41:21keep ahead of utilities and the uh the
  1152. 41:24rents and what have you. I think you
  1153. 41:26know I think you're going to be there.
  1154. 41:27That's why another reason why on the
  1155. 41:29wash dry fold you're going to see that
  1156. 41:31the prices inch up and on the individual
  1157. 41:34machines and someone's going to go you
  1158. 41:36know it would be cheaper if someone did
  1159. 41:37it for me and if someone can do it for
  1160. 41:38me I would pay for that. So, you know,
  1161. 41:41that that portion is still there. Um,
  1162. 41:43but any, you know, anyone who who who
  1163. 41:46wants to to to talk to you or me about
  1164. 41:49uh the industry, they can always give
  1165. 41:50either one of us a a ring and say, "Hey,
  1166. 41:52what do you think of this and what do
  1167. 41:53you think of that?" Cuz we're both open
  1168. 41:55to new explore new ideas and I would
  1169. 41:57embrace it. Um you and I have to talk
  1170. 41:59about uh this idea that I have on uh the
  1171. 42:02wash fold which uh I think I shared with
  1172. 42:04you but I think uh um now's the time to
  1173. 42:07probably look at how we can uh improve
  1174. 42:10upon that uh model.
  1175. 42:13>> Yeah. Yeah. Yeah. And I've got some
  1176. 42:15ideas and we have talked a little bit
  1177. 42:16about it. Uh and I've got some ideas but
  1178. 42:18I I you know uh first of all I like how
  1179. 42:23you were able to sneak makeup air back
  1180. 42:26in here. I feel like every episode
  1181. 42:27Makeup Air has to come back in. Uh, and
  1182. 42:30I still curse you by the way. Curse you
  1183. 42:33because I still
  1184. 42:35every single week I have at least one
  1185. 42:37consulting call where somebody's talking
  1186. 42:39to me about makeup air and every time
  1187. 42:40I'm like that son of a gun, Andrew
  1188. 42:44Andy, he'll tell you all about
  1189. 42:45>> Yeah. Yeah. son of a gun, man. He's
  1190. 42:47making me talk about makeup air again.
  1191. 42:49Uh, but uh yeah, snuck it in there. Uh u
  1192. 42:53listen I'm I'm curious you know we
  1193. 42:56talked a lot about like what's happening
  1194. 42:58now and a little bit about like where
  1195. 43:00things might be going where we think
  1196. 43:02might things might be going uh in in a
  1197. 43:04in a few different ways. Uh I I'm
  1198. 43:07curious if you have any like okay you're
  1199. 43:09talking to an existing owner out there
  1200. 43:13right now. What do you think is the most
  1201. 43:16important or one of the one of the most
  1202. 43:18important things that existing owners
  1203. 43:20need to be either thinking about or
  1204. 43:22doing right now to not get left behind
  1205. 43:24as things are changing pretty rapidly in
  1206. 43:26our industry right now?
  1207. 43:27>> I I think that they um I think that
  1208. 43:30everybody should be on the security
  1209. 43:31train
  1210. 43:33>> and everybody ought to have cameras and
  1211. 43:35everybody ought to be able to videotape.
  1212. 43:37There's more slip and falls. There's
  1213. 43:39more BS happening. Um and and even to be
  1214. 43:42able to voice down and say, "I'm
  1215. 43:43watching you. I've called the police to
  1216. 43:45the guy who's about to use your top
  1217. 43:47loader for unmentionable things." And
  1218. 43:49and I mean just and it's all happened
  1219. 43:51every
  1220. 43:53>> everybody every one of us has been
  1221. 43:55there. Um and and um I think that um
  1222. 43:59it'll give you a sense of um uh a level
  1223. 44:02of security, but the cost to put in
  1224. 44:05eight cameras um and for someone to
  1225. 44:08maintain it for you um is is a
  1226. 44:10lifesaver. I think that uh I think the
  1227. 44:13next level is to for a peace of mind
  1228. 44:15that you can do that. Um, and I also
  1229. 44:18would recommend that they all have
  1230. 44:20automatic door locks that they
  1231. 44:21automatically open in the morning and
  1232. 44:23then at night someone closes them so
  1233. 44:25that they're not constantly having to be
  1234. 44:26there. Remember, your time is valuable.
  1235. 44:28Um, and that's be some of the things I'd
  1236. 44:30look at. The other thing I'd look at now
  1237. 44:32that you brought it to my attention is
  1238. 44:34on coinries. If you're still in the coin
  1239. 44:37business, I think you ought to consider
  1240. 44:38in your next upgrade to go to a card
  1241. 44:40system. Um, the benefits outweigh
  1242. 44:44anything you could. If not, then you
  1243. 44:46need to look at your changers and you
  1244. 44:48absolutely positively have to have at
  1245. 44:51least
  1246. 44:53um enough coin in those changers so that
  1247. 44:56you can fill your store once a week.
  1248. 44:59Now, you will have to probably uh
  1249. 45:02collect the 80 pounders and maybe the
  1250. 45:0660s cuz the coin boxes are full uh on a
  1251. 45:09Thursday. But the rest of the laundromat
  1252. 45:11you won't have to collect until the
  1253. 45:12weekend if you're if you're still doing.
  1254. 45:14But you got to have enough money in your
  1255. 45:16changer. If not, you're shooting
  1256. 45:17yourself in the foot and you're probably
  1257. 45:19losing money because your machines are
  1258. 45:21always out of order and you don't have
  1259. 45:23enough quarters. So,
  1260. 45:25>> can I sense
  1261. 45:27>> Yeah, I've got a I'm I'm glad you said
  1262. 45:29that actually because I got a video that
  1263. 45:31I'm putting together right now where I'm
  1264. 45:33talking about, hey, laundromats then
  1265. 45:34versus laundromats where we're going,
  1266. 45:37future versus past." And I'll just say,
  1267. 45:39I mean, you said it kind of nicely and
  1268. 45:41and gave some alternatives.
  1269. 45:43Listen, my my belief is only getting
  1270. 45:47stronger that the the coin versus card
  1271. 45:50debate is dead. Or if you don't have a
  1272. 45:53cashless payment system, a card payment
  1273. 45:55system or something like that, at least
  1274. 45:57as a hybrid, minimum,
  1275. 46:00you're you're getting left behind. Like
  1276. 46:02you are you are nobody uses coins
  1277. 46:04anywhere else in the world. the bus
  1278. 46:06doesn't use coins or tokens anymore.
  1279. 46:08There's nobody else who uses them. And
  1280. 46:11the fear of using these things is
  1281. 46:14keeping you, it's making you lose money.
  1282. 46:16It's making you waste more of your time
  1283. 46:18and it's keeping you from growing. I
  1284. 46:20mean, I'm just like I am Every time this
  1285. 46:23gets brought up, I am like I feel like I
  1286. 46:25want to throw up. I'm like, shoot
  1287. 46:27yourself in the foot, man.
  1288. 46:29>> Obama doesn't like cars.
  1289. 46:31>> Yeah. Yeah.
  1290. 46:34But the little the nine-year-old can
  1291. 46:37say, "Let me show you how to use Google
  1292. 46:38Pay, Mom." And and he knows already, he
  1293. 46:40or she already knows how to use it. The
  1294. 46:42other thing is, why would you subtract a
  1295. 46:44woman who
  1296. 46:46who's watching two kids who's doing I
  1297. 46:48don't know, a fair amount of laundry,
  1298. 46:50and you're going to force her to put
  1299. 46:51nine quarters in a machine or 29
  1300. 46:53quarters in a machine? [laughter]
  1301. 46:55>> I was like, where are you going for nine
  1302. 46:56quarters right now, man? No.
  1303. 46:58>> Yeah, that's true. Nine quarters.
  1304. 46:59>> A dryer, maybe.
  1305. 47:00>> Right. Maybe for maybe for a cookie.
  1306. 47:03Yeah.
  1307. 47:03>> Yeah. You're going to you're going to
  1308. 47:04pump in 25 or 30 quarters. It's like
  1309. 47:06why?
  1310. 47:09>> Yeah. It's Yeah. I I just
  1311. 47:11>> marketing capabilities with a card. Uh
  1312. 47:14if if you used a card and it's a loyalty
  1313. 47:16system, you're you're giving out $23 for
  1314. 47:19a $20 bill. I mean, you know, there's
  1315. 47:22more than one ways to market it.
  1316. 47:23Marketing. And I keep saying guorilla
  1317. 47:25marketing is still one of the best there
  1318. 47:27is. Um, I mean I there's a ton of things
  1319. 47:30you can do to to improve your marketing
  1320. 47:32that you don't have to go to X or you
  1321. 47:34don't have to go to the big social media
  1322. 47:36and pay a whole lot of money. You can go
  1323. 47:38to the local guy at the local apartment
  1324. 47:39building and say, "Here, here's $20.
  1325. 47:43Tell all your customers to come to my
  1326. 47:44laundromat. If they give me this card,
  1327. 47:46I'll give them a free dry." And all of a
  1328. 47:47sudden, you're gaining customers left
  1329. 47:49and right because you paid one guy off
  1330. 47:51and he's going to make sure that the
  1331. 47:52people he sees go go to that laundromat.
  1332. 47:54There's more than one ways to market
  1333. 47:55this. Gorilla marketing works well in
  1334. 47:57this industry. It still does. So,
  1335. 48:02>> yeah. I love it, dude. I love it.
  1336. 48:05>> Uh, okay. Last question that I have for
  1337. 48:08you. I know you got to run here pretty
  1338. 48:09quick, but I got one more question for
  1339. 48:11you. I asked you, what do owners need to
  1340. 48:13be focusing on right now? Let me flip it
  1341. 48:15on you a little bit and say, hey,
  1342. 48:17somebody who's brand new trying to get
  1343. 48:19in the industry right now, it's a it's
  1344. 48:20trickier to get in this industry right
  1345. 48:22now than ever before. What does somebody
  1346. 48:24who's trying to get into this industry,
  1347. 48:26get their first laundromat, get their
  1348. 48:28foot in the door? What do they need to
  1349. 48:30know right now and going forward getting
  1350. 48:33into this business?
  1351. 48:36I think the biggest issue is they're
  1352. 48:38going to be looking at laundromats that
  1353. 48:39are not going to be giving them that 5x
  1354. 48:42and they're going to have to embrace the
  1355. 48:44fact that how do I get around that or
  1356. 48:46how can I improve
  1357. 48:48the the the 5.5x and not be stuck on it
  1358. 48:52because I promise you here's what here's
  1359. 48:54what my experience is my experience has
  1360. 48:56been this first of all don't be afraid
  1361. 48:58to pay a little bit more for the
  1362. 48:59laundromat because I call that o that
  1363. 49:02that's the opportunity expense that I
  1364. 49:04tell everybody that's opportunity. So,
  1365. 49:07real quick,
  1366. 49:08>> lease,
  1367. 49:10financials,
  1368. 49:12equipment, location, growth potential,
  1369. 49:15and opportunity costs. This is an
  1370. 49:17opportunity cost. So, you're going to
  1371. 49:20come to me in 6 months and say, Andy, I
  1372. 49:22still haven't found anything. And you,
  1373. 49:23you know, I should have bought that
  1374. 49:24laundromat that you and I talked about 6
  1375. 49:26months ago.
  1376. 49:28I can't tell you how many people have
  1377. 49:30said that to me.
  1378. 49:31>> And I I just shake my head and say,
  1379. 49:32"Yeah, I understand." and not like hey
  1380. 49:34knucklehead you should have but you
  1381. 49:36didn't you didn't see the value in it
  1382. 49:38now today 6 months later it's a great
  1383. 49:41value so
  1384. 49:44also too one more thing if you find
  1385. 49:46something you really like tie it up
  1386. 49:51don't wait for this or don't wait for
  1387. 49:54that make it subject to a lease that's
  1388. 49:56acceptable make it subject to
  1389. 49:57verification of the equipment or
  1390. 49:59verification of the utilities or veric
  1391. 50:01of the revenue make it subject to bank
  1392. 50:04financing. Even if you're going to pay
  1393. 50:05all cash, tie it up.
  1394. 50:09Don't let the seller or the broker get
  1395. 50:11into I'm going to collect 50 offers
  1396. 50:14before I study anything. Be the first
  1397. 50:16one in the door and have them present
  1398. 50:17that offer for you. At least they're
  1399. 50:20going to get the first foot in the door
  1400. 50:22and make it subject to. And that way you
  1401. 50:24don't waste anybody's time and you're
  1402. 50:26going to get what you want. It's going
  1403. 50:27to be on your terms, not on their terms.
  1404. 50:31>> Yeah. And here's here's what's here's
  1405. 50:33what's difficult about that and I want
  1406. 50:34to I'm going to say this even though uh
  1407. 50:37this might be self- serving for both you
  1408. 50:39and I. Uh but I'm going to say it
  1409. 50:41anyways because here's here's uh here's
  1410. 50:44the reality is if you're buying your
  1411. 50:46first business or your first laundromat
  1412. 50:48or your first laundromat and your first
  1413. 50:49business uh it's it's scary and it's
  1414. 50:52difficult. Yeah.
  1415. 50:54>> But like like you're saying, good deals
  1416. 50:56don't sit around. they don't last and
  1417. 50:58you have to act quickly and get them
  1418. 51:00tied up uh under contract. But it's
  1419. 51:03scary and it's hard and you want to
  1420. 51:05analyze. You don't know if it's the
  1421. 51:06right thing. Here's what I suggest that
  1422. 51:08you do.
  1423. 51:09>> If you're in that boat where you're
  1424. 51:10looking to buy a laundromat,
  1425. 51:13buy and borrow somebody else's
  1426. 51:16experience and knowledge
  1427. 51:17>> and their confidence that you're going
  1428. 51:20to make the right decision. Right?
  1429. 51:22>> If you don't know if the decision is
  1430. 51:23right, hire Andrew, hire us. Hire
  1431. 51:27somebody who knows the business, who you
  1432. 51:30trust, and who you get along with to
  1433. 51:33help you act quickly and know when to
  1434. 51:36pull the trigger on a good deal, and
  1435. 51:38when to pass or to slow down.
  1436. 51:41>> Buy that 10,000 hours worth of
  1437. 51:42experience. Buy that expertise. Buy that
  1438. 51:45confidence to make the move even if you
  1439. 51:47don't have it yourself. Right?
  1440. 51:48>> I know both of us offer that service,
  1441. 51:50and I know that can sound very self-
  1442. 51:52serving,
  1443. 51:53>> but even still, do it anyways. I highly,
  1444. 51:56highly, highly encourage you to do that
  1445. 51:57because it's so easy to go wrong buying
  1446. 52:01one of these businesses. And I've done
  1447. 52:03it before. If you buy it wrong the first
  1448. 52:05time, it's really difficult to dig your
  1449. 52:07way out. And I've done probably both of
  1450. 52:09us have done tons of consultations where
  1451. 52:12somebody calls us after the fact and
  1452. 52:14we're like, "Okay, listen. You either
  1453. 52:15got to ditch it and lose some money or
  1454. 52:18you're going to have to dig deep to dig
  1455. 52:19your way out of it. It's going to take
  1456. 52:21time, effort, money, blood, sweat,
  1457. 52:23tears, all the above to get out of it.
  1458. 52:25>> It's true. Somebody in there.
  1459. 52:27>> Save yourself and and have somebody. All
  1460. 52:29right. I don't want to like That was
  1461. 52:31like my soap box there. But
  1462. 52:33>> yeah.
  1463. 52:34>> All right. I've got a I've got a
  1464. 52:36scadattlele. It's been Oh, there it is.
  1465. 52:38It's been an hour. So
  1466. 52:39>> there there it is.
  1467. 52:42>> The wife is the wife is calling. But
  1468. 52:44man, I appreciate you coming on. We
  1469. 52:45always have uh a blast just chatting
  1470. 52:48mat. So, uh, let's, you know, we
  1471. 52:50probably should just make this regular
  1472. 52:51once a quarter or something like that.
  1473. 52:53And
  1474. 52:53>> we probably make it sooner than that
  1475. 52:55because I think that more things are
  1476. 52:56going to happen quickly.
  1477. 52:58>> I I agree. It's changing quick now. Uh,
  1478. 53:01>> not just laundromat quick. Laundromat
  1479. 53:03industry quick, but actually quick right
  1480. 53:05now. So,
  1481. 53:06>> absolutely.
  1482. 53:07>> Yeah. So, awesome, man. Appreciate it.
  1483. 53:09Enjoy your uh date night tonight. And
  1484. 53:12>> hold on. Hold on.
  1485. 53:12That'sununfiltered.com.
  1486. 53:15You can get a hold of me, Jordan
  1487. 53:18Resources.
  1488. 53:20>> Appreciate it.
  1489. 53:21>> I appreciate it, man. And uh hey, we'll
  1490. 53:23we'll do it again. Let's do a live one
  1491. 53:25here uh pretty soon.
  1492. 53:26>> Okay. I'd love
  1493. 53:27>> Let's get some on the calendar.
  1494. 53:28>> I'd love the input. I'd love to to talk
  1495. 53:30to people online. We should I'll tell
  1496. 53:32you what. You have my word. It's
  1497. 53:34January. February. Absolutely. We'll do
  1498. 53:37a live.
  1499. 53:39>> Love it. You heard it here first.
  1500. 53:40>> All right.
  1501. 53:40>> All right, man. Looking forward to it.
  1502. 53:42>> Take care. Thanks.
  1503. 53:43>> You, too. Bye. Bye. All right, I hope
  1504. 53:45you love that episode with Andrew
  1505. 53:46Cunningham. The guy is just a wealth of
  1506. 53:48knowledge. The guy knows the business
  1507. 53:50and uh listen, there are big things
  1508. 53:53coming. Um I know Andrew and I have been
  1509. 53:56having a lot of conversations about this
  1510. 53:57industry and Andrew and others and I and
  1511. 54:01others. There's a lot of stuff happening
  1512. 54:03right now. So keep your finger on the
  1513. 54:04poll. Stay right here at Lone My
  1514. 54:06Resource uh podcast and here on the
  1515. 54:09YouTube channel as well. And um listen,
  1516. 54:14all of this will have been very
  1517. 54:16educational, very informative, maybe a
  1518. 54:19little bit entertaining, but completely
  1519. 54:22useless unless you put something into
  1520. 54:23action. So take some action this week.
  1521. 54:26That's what's going to help you get your
  1522. 54:27goals. And we will see you here in the
  1523. 54:29next episode of the Lord Resource
  1524. 54:32Podcast. Peace.

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