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Say This Only Once - You'll Become So Rich You'll Be Afraid | Florence Scovel Shinn — Transcript

by Florence Scovel Abundance · 3,728 words · 650 segments · language en · Watch on YouTube

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0:01Florence Scoville Shen taught throughout
0:04the majority of her career and
0:06throughout the majority of her published
0:08work the value of repetition, consistent
0:11daily declaration, sustained gratitude
0:14practice, the patient repeated speaking
0:17of the same words morning after morning
0:20until they became genuinely
0:21internalized. This principle of
0:24repetition forms the foundation of
0:26nearly everything discussed throughout
0:28this channel. But she also identified in
0:31a small number of very specific
0:33circumstances an entirely different
0:36category of declaration, one that she
0:39taught should be spoken exactly once
0:41with complete and total conviction and
0:44never repeated again in the same form.
0:47She believed that repeating this
0:48particular category of declaration
0:51actually diminished its power rather
0:53than strengthening it. a principle that
0:55stood in direct and for many of her
0:58students quite confusing contrast to
1:00everything else she taught about the
1:02value of consistent repetition. Today I
1:06am going to give you her complete
1:07teaching on this specific category of
1:10single utterance declaration. Why she
1:13believed certain declarations lose power
1:15through repetition rather than gaining
1:17it. The exact conditions she required
1:20before a student was permitted to
1:22attempt this kind of declaration. the
1:24specific and in her own words
1:26occasionally frightening quality of
1:28anticipation that she said genuinely
1:31precedes the delivery this particular
1:33declaration sets in motion. an
1:35anticipation she distinguished quite
1:37carefully and quite deliberately from
1:40the blocking self-sabotaging fear
1:42discussed in earlier teaching and the
1:45real recorded cases illustrating both
1:48the successful use of this declaration
1:50and the specific mistakes Florence
1:52warned against. I want to be very clear
1:55from the outset about one thing because
1:57I do not want any confusion between this
2:00teaching and what has been discussed
2:02elsewhere on this channel. This is not
2:04the same as the sentence test and it is
2:07not the same as the daily declarations
2:09discussed extensively throughout
2:11Florence's broader teaching. This is a
2:14specific, narrow, and considerably more
2:17advanced practice reserved by Florence's
2:20own explicit instruction for a specific
2:22and quite limited circumstance. Listen
2:25carefully to exactly what that
2:27circumstance is before deciding whether
2:29this teaching applies to you today.
2:32Florence's theory regarding the single
2:35utterance declaration developed from her
2:37observation of a specific and in her
2:39assessment quite rare category of
2:42financial deliveries. Deliveries of a
2:44scale and a suddeness that exceeded even
2:47the extraordinary cases she documented
2:49elsewhere in her teaching on the
2:51billionaire shift and the preparation
2:54silence. She wrote, "I have documented
2:56across my career many cases of genuine
2:59and substantial financial transformation
3:02arrived at through the patient repeated
3:04practice I teach in the great majority
3:07of my work. But I have also documented a
3:10small number of cases, considerably
3:12fewer in number, but considerably more
3:14dramatic in scale, where the delivery
3:17arrived not through patient
3:18accumulation, but through what can only
3:21be described as a single decisive
3:23rupture in the previously established
3:25pattern of a person's financial life. A
3:28rupture that on careful examination
3:30traced back to one specific, unreped,
3:34and completely convicted utterance. She
3:36continued, "I want to explain why I
3:40believe repetition so essential to the
3:43ordinary practice of this law actually
3:46works against this particular and rare
3:48category of declaration.
3:51Repetition in the ordinary practice
3:54functions to gradually build conviction
3:56where conviction does not yet fully
3:59exist. Wearing a groove into the
4:02subconscious mind through consistent
4:04patient return to the same words. But
4:08there is a different and rarer state of
4:10consciousness. One in which complete
4:13conviction is already fully present in a
4:16single moment arrived at not gradually
4:19but suddenly often at the peak of an
4:22extended period of preparation,
4:24declaration and genuine consciousness
4:27work. When this state of complete
4:30already arrived conviction is met with
4:33the declaration, I have found that
4:35repeating this declaration afterward
4:38does not strengthen it. It actually
4:40introduces doubt because the act of
4:43repetition implicitly suggests that the
4:45first utterance was somehow
4:47insufficient, that it required
4:49reinforcement, an implicit suggestion
4:52the fully convicted single utterance
4:55never needed, and that repetition itself
4:58introduces where none previously
5:00existed.
5:02This distinction between building
5:04conviction through repetition and
5:07expressing already complete conviction
5:10through a single unreped utterance was
5:13central to everything else Florence
5:15taught about this specific practice.
5:18I want to be extremely direct about the
5:21specific and in Florence's own words
5:24quite strict conditions she required
5:27before a student was permitted to
5:29attempt this single utterance
5:31declaration because I believe the
5:33majority of the confusion and the
5:35majority of the disappointment connected
5:37to this teaching arises from attempting
5:40it before these conditions have
5:42genuinely been met. She identified three
5:46specific and sequential conditions, all
5:49of which she required to be genuinely
5:51and honestly present before this
5:54practice would in her assessment
5:56actually function as intended.
5:59The first condition was what she called
6:02complete foundational mastery. Meaning
6:05the student had already engaged in
6:07extended sincere and demonstrably
6:10effective practice with the fuller
6:12declarations, the identity renewal work,
6:15and the other foundational elements
6:17discussed throughout the majority of her
6:19teaching for a period of no less than
6:22one full year with genuine and
6:25verifiable evidence of at least moderate
6:27financial improvement already having
6:30occurred through this foundational work.
6:33She wrote, "I want to be unmistakably
6:36clear that this single utterance
6:39declaration is not a shortcut around the
6:42foundational work. It is available only
6:45to those who have already done that
6:47foundational work thoroughly and who
6:49have already begun to see its genuine
6:52fruit. A student who has not yet built
6:54this foundation attempting this single
6:57utterance declaration in the hope of
6:59skipping directly to a dramatic result
7:02will find in my extensive experience
7:05that the declaration produces nothing at
7:07all. Precisely because the state of
7:10complete already arrived conviction this
7:13practice requires simply cannot exist in
7:16a consciousness that has not yet done
7:18the patient work required to build it.
7:21The second condition Florence identified
7:24was what she called the moment of
7:26unmistakable readiness. A specific and
7:29by her own account quite distincted
7:31internal experience that she said
7:33arrives for the small number of students
7:36for whom this practice is genuinely
7:38appropriate without being deliberately
7:40sought or deliberately manufactured. She
7:43described this moment as a sudden,
7:45complete, and entirely embodied
7:48certainty arising typically after an
7:50extended period of foundational practice
7:53in which the student simply knows with a
7:56clarity that requires no further
7:57examination or further building exactly
8:00what they are declaring and exactly why
8:03it is already true. She wrote, "I cannot
8:07teach a student how to manufacture this
8:09moment. I can only teach them to
8:11recognize it when it genuinely arise and
8:14to distinguish it clearly from the more
8:16common experience of simply wanting very
8:19badly for a declaration to be true,
8:22which is not the same thing at all. The
8:24moment of unmistakable readiness carries
8:27a specific quality of calm, settled
8:30certainty, entirely different from the
8:32effortful, hopeful quality of an
8:34ordinary declaration spoken before
8:37genuine conviction has been fully built.
8:40The third condition, and the one
8:42Florence considered most essential, was
8:44what she called the willingness to
8:46release completely. An internal state in
8:49which the student having spoken the
8:51single declaration genuinely and
8:54completely lets go of any further
8:56attention to it, any further discussion
8:58of it, any further checking or
9:00monitoring of whether it appears to be
9:02working for a period of no less than
9:05several weeks following the utterance. I
9:08want to give you the specific and in
9:10Florence's own account unusual quality
9:13of experience she said genuinely tends
9:15to precede the delivery this practice
9:18sets in motion because this is the
9:20element of today's teaching that
9:21connects directly to the specific
9:23promise in this video's title. She
9:26wrote, "I have observed in the small
9:29number of cases where this single
9:31utterance declaration was spoken under
9:33the genuine conditions I have described
9:35a specific and quite consistent
9:37experience in the days and weeks that
9:40follow." An experience students have
9:42described to me independently and
9:44without prompting using remarkably
9:46similar language. They describe a
9:49growing sense difficult to fully
9:51articulate that something of
9:53considerable and even overwhelming scale
9:55is approaching. A sense that carries
9:58with it not the anxious blocking quality
10:00of the success fear I have discussed
10:02elsewhere, but a different and more
10:04awefilled quality closer to the
10:07sensation of standing at the edge of
10:09something genuinely vast. she continued.
10:12Several of my students have used the
10:14specific word afraid to describe this
10:17sensation, and I want to address this
10:19word directly because I do not want it
10:22confused with the fear that blocks and
10:24undermines genuine abundance discussed
10:26at length in other portions of my
10:28teaching. This is not the fear of a
10:31threat to be avoided. It is closer to
10:33what a person might feel standing at the
10:35edge of a genuinely vast landscape. A
10:38feeling that combines awe, a sense of
10:41one's own smallalness before something
10:43larger, and a specific embodied
10:46recognition that what is approaching
10:48exceeds the scale of what one had
10:50previously, even in their most ambitious
10:52declarations, fully imagined for
10:54themselves. She was careful and specific
10:57about the distinction between this
10:59allquality anticipation and the blocking
11:02success fear discussed in earlier
11:04teaching. She wrote, "The blocking fear
11:07I described elsewhere produces
11:09avoidance, a pulling back from the very
11:12success being consciously declared,
11:15expressed through self-sabotaging
11:17decisions and circumstances. This
11:19different quality of anticipation, the
11:22one I am describing today, produces the
11:24opposite. It produces a kind of settled,
11:27if aruck, readiness. A willingness to
11:30simply continue forward undisturbed into
11:33whatever is approaching without any
11:35accompanying impulse to retreat or to
11:38undermine. If you find yourself
11:40experiencing genuine anticipatory awe
11:43following a genuinely convicted single
11:46utterance without any corresponding
11:48impulse toward avoidance or
11:50self-sabotage, I would encourage you to
11:53trust this feeling as a sign of genuine
11:56scale approaching rather than mistaking
11:58it for the blocking pattern discussed
12:00elsewhere.
12:02I want to give you a complete case from
12:04Florence's records illustrating this
12:06practice from beginning to end because I
12:09believe the specific arc of this case
12:11demonstrates both the genuine conditions
12:14required and the genuine experience that
12:17followed. She described a woman who had
12:19engaged in sincere and consistent
12:22foundational practice with Florence's
12:24broader teaching for slightly over 18
12:27months, showing across this period
12:29genuine and verifiable improvement in
12:32her business circumstances. Improvement
12:35Florence considered clear evidence of
12:37the first condition, foundational
12:39mastery, having been genuinely met. This
12:43woman reported to Florence during a
12:44session following approximately a year
12:47and a half of this foundational work. A
12:49specific and unprompted experience she
12:52struggled to fully describe. A sudden,
12:55complete and entirely embodied certainty
12:58arising during a period of quiet
13:00reflection unconnected to any specific
13:03practice session that a specific and
13:05quite considerable expansion of her
13:08business was not merely possible. but
13:10already in some sense she could not
13:12fully articulate decided and complete
13:16awaiting only its visible expression in
13:18the physical world. Florence recognizing
13:21in this description the specific quality
13:24of the moment of unmistakable readiness
13:26guided this woman through the single
13:28utterance practice. The woman spoke once
13:32with what Florence recorded as complete
13:34and unmistakable conviction, a specific
13:37declaration naming the exact scale of
13:40expansion she had suddenly and
13:42completely come to know as already true,
13:45and then following Florence's explicit
13:47instruction, did not speak this
13:50declaration again, did not discuss it
13:52further, even with Florence herself, and
13:55returned to her ordinary daily practice
13:57and her ordinary daily life.
14:00Over the following three weeks, this
14:02woman reported to Florence the specific
14:04quality of awefilled anticipation
14:06described above, a growing and, in her
14:09own words, almost overwhelming sense
14:12that something of considerable scale was
14:14approaching, a sensation she described
14:17as simultaneously thrilling and in the
14:20specific and non-blocking sense Florence
14:22had described, genuinely a little
14:24frightening, given how far it exceeded
14:27what she had previously, even in her
14:29most ambitious ordinary declarations
14:32allowed herself to imagine. In the
14:34fourth week following the single
14:36utterance, this woman received an
14:38unexpected approach from a considerably
14:41larger company interested in a specific
14:43partnership or acquisition arrangement.
14:46an opportunity that upon negotiation
14:49over the following months resulted in a
14:51transformation of her business
14:53considerably exceeding in scale anything
14:56her prior more incremental foundational
14:59practice had produced. Florence wrote of
15:02this case, "I want to note specifically
15:05that this woman did nothing in the weeks
15:07following her single utterance beyond
15:09her ordinary foundational practice. She
15:12did not repeat the declaration. She did
15:15not discuss it. She did not monitor for
15:17evidence of its progress with any
15:19unusual intensity beyond her ordinary
15:22practice of noticing genuine signs
15:25discussed elsewhere in my teaching. She
15:27spoke it once with complete conviction
15:30and then genuinely released it. And I
15:33believe this genuine release,
15:35considerably more difficult to achieve
15:37than it may sound, was as essential to
15:39the outcome as the conviction of the
15:41original utterance itself.
15:44I want to address directly and with
15:46considerable care a specific mistake
15:49Florence warned against repeatedly
15:51because I believe this is the single
15:53most common way this teaching is
15:55misapplied by students who have not
15:58genuinely met the three conditions
16:00discussed above. She wrote, "I have
16:03observed students upon learning of this
16:05single utterance practice attempt to
16:07manufacture the moment of unmistakable
16:10readiness through sheer effort or sheer
16:12desire. Speaking a dramatic single
16:15declaration before the genuine
16:17foundational work has been done and
16:20before genuine embodied conviction has
16:22actually arrived. hoping that the mere
16:25form of the practice, a single utterance
16:27rather than repeated declaration, will
16:30itself produce the dramatic result they
16:32are seeking. She continued, "This
16:35attempt virtually always fails. And I
16:38want to explain specifically why the
16:40power of this practice does not lie in
16:43its single unreped form considered in
16:45isolation. It lies in what that single
16:48unreped form expresses. A state of
16:51complete and already arrived conviction
16:54that can only exist after genuine
16:56foundational work has been done. A
16:59single utterance spoken from a state of
17:01hopeful desire rather than genuine
17:03embodied certainty is not a more
17:06powerful version of an ordinary
17:08declaration. It is simply an ordinary
17:10declaration spoken once instead of
17:13repeatedly and therefore if anything
17:15considerably less effective than the
17:17ordinary repeated practice would have
17:19been since the repetition that would
17:22ordinarily have gradually built genuine
17:24conviction has been deliberately
17:26withheld. She offered a specific and I
17:30believe genuinely useful test for
17:32distinguishing genuine readiness from
17:34premature manufactured desire to attempt
17:37this practice. She wrote, "Ask yourself
17:40honestly whether the specific certainty
17:43you are experiencing arrived unbidden,
17:46unprompted by any specific desire to
17:48attempt this particular practice, or
17:50whether it arose specifically because
17:52you learned of this teaching and began
17:55hoping to experience the readiness it
17:57requires." Genuine readiness in my
18:00extensive observation arrives on its own
18:02timeline entirely independent of a
18:05students awareness that this specific
18:07practice exists. If your sense of
18:09readiness arose only after and
18:12specifically because you learned of this
18:14teaching, I would encourage you to treat
18:16this with considerable honest suspicion
18:19and to return without any sense of
18:21impatience or failure to the
18:23foundational practice that remains for
18:25the great majority of students across
18:27the great majority of circumstances the
18:30genuine and reliable path toward the
18:32abundance you are seeking. I want to
18:35give you a second case from Florence's
18:37records because it addresses an
18:39important variation. A student for whom
18:41the single utterance practice was
18:43attempted prematurely, illustrating
18:46exactly the mistake Florence warns
18:48against and showing what she recommended
18:50once this mistake had already occurred.
18:54She described a man who had been engaged
18:56in foundational practice for
18:58approximately 8 months, a period of
19:00genuine sincerity, but considerably
19:03short of the full year Florence
19:05typically required before considering
19:07this advanced practice appropriate. This
19:10man had however heard of the single
19:13utterance declaration through another
19:14student and had on his own initiative
19:17and without first consulting Florence
19:20attempted it, speaking a single dramatic
19:22declaration about a specific and quite
19:25considerable financial outcome he hoped
19:28to see arrive. He reported to Florence
19:30several weeks later that nothing had
19:33happened. No delivery, no awefilled
19:35anticipation, simply the ordinary
19:38continuation of his existing financial
19:40circumstances, a result that left him
19:43confused and somewhat discouraged given
19:45what he had heard about the practic's
19:47power in other cases. Florence,
19:50examining this man's specific
19:52experience, identified immediately what
19:54had occurred. She wrote, "This is a
19:57textbook instance of the premature
19:59attempt I warn against. He had not yet
20:02completed his foundational period I
20:04consider necessary. His declaration,
20:06however sincerely intended, was spoken
20:09from hopeful desire rather than genuine
20:12already arrived conviction, and the
20:14absence of any subsequent anticipatory
20:17experience, the awe, the growing sense
20:20of approaching scale, confirmed clearly
20:22that the state of consciousness this
20:24practice requires had simply not yet
20:27been present at the moment of his
20:28utterance. Her guidance for this man was
20:31direct and I believe genuinely important
20:34for anyone who recognizes themsself in
20:36this specific case. She did not tell him
20:39the law had failed him. And she did not
20:41tell him to attempt the single utterance
20:43declaration immediately in hopes of
20:46correcting the earlier attempt. She told
20:48him instead to return fully to his
20:51foundational practice, continuing his
20:53ordinary repeated declarations exactly
20:56as before and to set aside entirely for
20:59the remainder of his required
21:01foundational period any further thought
21:03of the single utterance practice. She
21:06wrote, "I told him plainly that the
21:08single unreped utterance he had already
21:11spoken was not in itself harmful and did
21:14not need to be undone or corrected
21:16through any additional ritual. It simply
21:19had not been spoken from the state of
21:21consciousness required for it to
21:23function as intended, and therefore it
21:25had produced quite reasonably no
21:27particular effect in either direction.
21:30His task now was not to fix this
21:32specific utterance, but to continue the
21:35patient, ordinary work that would in its
21:37own time produce the genuine readiness
21:40this advanced practice actually
21:42requires. This man returned to his
21:45foundational practice. And Florence
21:47recorded that he continued this
21:48ordinary, sincere work for a further 11
21:52months before reporting unprompted the
21:54genuine and unmistakable quality of
21:57readiness Florence's teaching describes,
22:00at which point she guided him through
22:01the practice again, this time under
22:04genuinely met conditions with results
22:06she recorded as consistent with the
22:08pattern described in the first case
22:10discussed today. She wrote of this
22:12second case. I include this example
22:15specifically because I want any student
22:18who has already attempted this practice
22:20prematurely as this man did to
22:23understand clearly that this earlier
22:26attempt is not a permanent obstacle or a
22:28spoiled opportunity. It simply was not
22:31yet the right moment. The right moment
22:34when it genuinely arrives is not
22:37diminished or blocked by an earlier
22:39premature attempt. It arrives on its own
22:42timeline available to you exactly as it
22:46would have been had you never attempted
22:48the practice too soon. I want to address
22:51one final and I believe genuinely
22:54important dimension of this teaching.
22:56The specific question of what exactly
22:59should be included in the single
23:00utterance itself. Since Florence was
23:03notably less prescriptive about the
23:05precise wording of this declaration than
23:08she was about her more standard
23:09foundational declarations discussed
23:12throughout the rest of her teaching, she
23:14wrote, "Unlike the foundational
23:17declarations, which I have deliberately
23:19and carefully worded for broad and
23:21general use, I do not believe the single
23:24utterance declaration should be scripted
23:27in advance or borrowed from any fixed
23:29formula, including my own. Its power
23:33depends substantially on it arising
23:35directly from the specific embodied
23:38certainty of the moment itself expressed
23:40in whatever words genuinely and
23:43naturally carry that certainty for the
23:45specific student in the specific moment
23:48it arrives. She offered only general
23:51guidance regarding its construction,
23:53recommending that it be stated in the
23:55present tense as an already completed
23:58fact rather than a future hope. that it
24:01named the specific scale or specific
24:03nature of what has become certain with
24:06as much honest precision as the students
24:08own embodied knowing actually contains
24:12and that it avoid any hedging or
24:14qualifying language of the kind
24:16discussed extensively in her broader
24:18teaching on forbidden phrases. She
24:21wrote, "Beyond these general principles,
24:25I trust the genuinely prepared student
24:27to find in the moment their readiness
24:30arrives the exact words that moment
24:32requires. I have found without exception
24:36that students who have genuinely met the
24:38conditions I have described today have
24:41never struggled to find these words when
24:43the moment actually arrived. The
24:45struggle to find the right words is
24:48itself frequently a sign that the moment
24:50has not yet genuinely arrived since
24:53genuine embodied certainty tends to
24:56produce its own clear and immediate
24:58language rather than requiring effortful
25:01construction.
25:02This offered with the same care and the
25:05same important qualification she herself
25:08brought to this rare and advanced
25:10practice. She wrote, "This single
25:13utterance declaration is not for
25:15everyone, and it is not for most
25:17students at most points in their journey
25:19with this law. It is reserved for the
25:22rare and specific moment when genuine
25:25extended foundational work has already
25:28produced genuine embodied conviction of
25:31a scale and a completeness that
25:33repetition would only diminish rather
25:36than strengthen. If this moment has not
25:38yet arrived for you, and for the great
25:41majority of you watching today, it
25:43likely has not yet arrived, continue
25:46your foundational practice with patience
25:48and with genuine sincerity, trusting
25:51that the moment of unmistakable
25:53readiness, if it is meant to arrive for
25:55you, will arrive on its own timeline, in
25:58its own form, entirely independent of
26:01your seeking it. And if this moment does
26:04genuinely arrive, if you experience
26:08unbidden and unprompted the complete and
26:11embodied certainty Florence describes,
26:14speak your declaration once with your
26:17entire conviction and then release it
26:21completely. Do not repeat it. Do not
26:24discuss it. Return to your ordinary
26:27practice and your ordinary life and
26:30allow whatever awe, however large,
26:33however genuinely a little frightening
26:35in its scale to simply unfold in its own
26:39perfect timing. You are a beloved child
26:42of the universe and the universe has at
26:45certain rare moments in a genuinely
26:48prepared consciousness no need of your
26:51repetition to hear you clearly the very
26:54first time. Subscribe to this channel.
26:57come back every day because Florence
27:00left behind teaching precise enough to
27:02know the difference between the patient
27:04repetition most of us need and the rare
27:08single moment when repetition itself
27:11would only get in the way.

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