Robert Greene: How To Seduce Anyone, Become Powerful & Irreplaceable — Transcript
Full transcript
- 0:00The source of your power, I don't care
- 0:02who you are or wherever you grew up, is
- 0:04being different from other people. If
- 0:06you have a skill [music] that makes you
- 0:07different and unique, then you have
- 0:09power because you can't be replaced.
- 0:11Making it that people depend on you is
- 0:13an extremely [music] powerful position
- 0:15to be in. The question is, how do you
- 0:17get into that position?
- 0:18>> Does power look differently for men
- 0:20versus [music] women?
- 0:21>> Women have skills that I think make them
- 0:24in some ways superior [music] in the
- 0:26game of power. The art of seduction, I
- 0:28can tell you very simply, is when I
- 0:30leave you and you're thinking about me,
- 0:32I have seduced you. [music] The weakness
- 0:34that we all have is that we don't have
- 0:36enough pleasure and things that raise us
- 0:38out [music] of the finalities of
- 0:40everyday life. If you're a man or a
- 0:41woman and you know how to give people a
- 0:44taste of that pleasure and [music] get
- 0:45them eating out of your hand and running
- 0:47after you, you are a master seducer or
- 0:49seductress. Words are the woman's
- 0:51weakness. [music] For men, it's
- 0:52appearances. It's visuals. For women, a
- 0:54lot of it revolves around ideas and
- 0:56thoughts and fantasies.
- 0:58>> Is there a way for someone to cultivate
- 1:00this magnetic seductive aura?
- 1:03>> There's [music] one path that is the
- 1:04most powerful of all that is
- 1:07>> Hello everyone and welcome back to
- 1:09today's episode. We have a very special
- 1:12guest joining us today. Someone that I
- 1:15have been following for a very long
- 1:17time. His name is Robert Green. He's one
- 1:20of the most influential authors of our
- 1:22time. known for his best-selling books,
- 1:25The 48 Laws of Power, The Art of
- 1:27Seduction, and The Laws of Human Nature,
- 1:30amongst many others. Robert, thank you
- 1:32so much for being here today and taking
- 1:35the time.
- 1:36>> My pleasure, Francesca. I'm very
- 1:38excited.
- 1:39>> I'm super excited as well. And as I
- 1:41mentioned before, one of your
- 1:42bestselling books is The 48 Laws of
- 1:45Power, which by the way, I heard it was
- 1:48banned in prisons. Is that true?
- 1:52in some prisons in the United States,
- 1:54most notably like um Utah, Pennsylvania,
- 1:57and I believe Texas.
- 2:00>> Yeah.
- 2:00>> What What is that about? Why?
- 2:04>> Well, um I get um emails from prisoners
- 2:07who explain to me what it's about. And
- 2:10essentially in prison, they try and
- 2:13curate your experience. They don't want
- 2:15any friction. They don't want any
- 2:16confrontation. They want to completely
- 2:18control you. Right? M
- 2:19>> and this is a book that can tell you how
- 2:23power operates, how people can try to
- 2:26manipulate you. And so if you're a
- 2:28prisoner, if you can imagine it isn't I'
- 2:31look, I've never been in prison, but I
- 2:33can imagine it's a very [snorts]
- 2:35frightening experience, right? You're
- 2:37surrounded by, if you're a man, you're
- 2:39surrounded by all these aggressive,
- 2:41threatening people and um you just don't
- 2:45know where you are. And then you're also
- 2:46dealing with the prison system which can
- 2:48be very intimidating. So it's a book
- 2:50that teaches you how to handle [snorts]
- 2:53really powerful situations like that.
- 2:56And people in who run prisons don't want
- 2:59their prisoners having that kind of
- 3:01knowledge. So that's basically why it's
- 3:03banned.
- 3:04>> Wow. That just goes to show how powerful
- 3:08this book is. So amazing. And I want to
- 3:12start by asking you what is power? like
- 3:15what does it mean to be a powerful
- 3:17person?
- 3:18>> You know, in our life um we can't
- 3:21control everything, right? You don't
- 3:24control who your parents are, where you
- 3:27were born into, the time that you live
- 3:29in. And so many circumstances that occur
- 3:32in your life are things that are are
- 3:33random. They're just circumstances you
- 3:35have no control over. Okay? But the
- 3:38sense for a human being to have no
- 3:42control over your life or anything
- 3:44around you, no control over your
- 3:47children, over your spouse, over your
- 3:50colleagues at work, over your boss is
- 3:53terrible. It's a terrifying feeling and
- 3:56we don't like it. So, we try to gain
- 3:58some kind of power, some kind of
- 4:00control. But we're social animals,
- 4:03right?
- 4:04>> And and people are very tricky. I don't
- 4:07know if you know if you've experienced
- 4:08how tricky people are. You probably
- 4:10have. They don't tell you what they're
- 4:12thinking. They wear these masks. They're
- 4:15very elusive. They smile and they say,
- 4:17"Oh, I love your podcast, Francesca."
- 4:20But deep down they don't feel that at
- 4:21all. Right? People are very tricky.
- 4:23They're very political. Okay? So power
- 4:26is the ability to understand the social
- 4:30elements of life, the political
- 4:33elements, the egos that people have. so
- 4:36that you can navigate this very tricky
- 4:39environment and not make so many
- 4:42terrible mistakes that you end up having
- 4:44trouble, you know, causing yourself all
- 4:46sorts of problems. So, you can gain a
- 4:49little degree of control over yourself,
- 4:53over your own emotions, over your own
- 4:55irrationality,
- 4:57and over the people around you. Not that
- 4:59you are going to be a master
- 5:00manipulator, but that you can see
- 5:03through the manipulations that other
- 5:05people are working on you and have more
- 5:07of a control over everything that's
- 5:09going on around you. To me, that is
- 5:11power.
- 5:13>> And I can't wait to talk about all the
- 5:15things you mentioned, including
- 5:17manipulation and how to spot it.
- 5:20>> Um, but first of all, I want to ask,
- 5:23what are some signs that someone is
- 5:25powerful? that you've met someone who's
- 5:27powerful.
- 5:31>> Well, um that's a very good question. Um
- 5:36you know, it's hard to gauge how
- 5:39powerful a person is personally in their
- 5:42in their um presence. Now, I know for
- 5:45instance, I did a book with 50 Cent
- 5:48called the 50th law. And in his
- 5:50presence, you can sense that this guy
- 5:52has power, right? But the way you judge
- 5:56a person's power is not their personal
- 5:59presence but by their actions by the
- 6:02results of what of things that they can
- 6:04get done. Now a lot of that has to do
- 6:07with your appearance how you appear to
- 6:09people your charisma how you come across
- 6:12but also a lot of it so sometimes
- 6:15somebody can appear to be very powerful.
- 6:17I don't know if you've had this
- 6:18experience, Francesca, but you'll be at
- 6:20work and you have a boss who appears to
- 6:25be very powerful, very strong, very
- 6:27aggressive, but actually their actions
- 6:30aren't effective. They don't get things
- 6:31done well. People don't like them. Okay?
- 6:35So, you have to learn to judge people by
- 6:38their actions, by the results of what
- 6:40they do. And that's what reveals whether
- 6:42a person is powerful or not. Sometimes
- 6:45people seem powerful, but they're
- 6:47actually very weak and insecure inside.
- 6:50So, I like to look at the results. I
- 6:52like to see, oh, that company is doing
- 6:55really well. It's making a lot of money.
- 6:57Oh, that political figure is solid in
- 7:00their his or her power. Or that artist
- 7:03is creating things that are lasting that
- 7:06are very popular and successful. I like
- 7:08to look at the results and not get so
- 7:10bewitched by people's personal
- 7:13appearance.
- 7:15It reminds me of a study I read which
- 7:18was talking about power and influence
- 7:21and how it's made up of, you know,
- 7:24charisma and the personal element you
- 7:26mentioned and appearance but also
- 7:28competence and if competence is lacking
- 7:31which is what you were talking about
- 7:34then you know the appearance and
- 7:36everything else doesn't matter at the
- 7:37end of the day. So it was competence
- 7:39that was most important the skills and
- 7:42yeah so super interesting
- 7:45>> and you know you wrote about 48 laws but
- 7:49are there some laws that you think are
- 7:52most important?
- 7:57Well, everything depends on you as an
- 7:59individual, you know. So, um, some
- 8:02people have certain strengths, some
- 8:04people have certain character traits
- 8:06that lend themselves to a law or that
- 8:08they're not good at that they should be
- 8:10good at. So, one of the laws I think is
- 8:12very important is interaction with
- 8:15boldness.
- 8:17And what that means is when you begin a
- 8:20project, when you enter into a
- 8:22relationship, when you enter into any
- 8:24kind of business um environment,
- 8:27the way you begin, the way you will
- 8:29present yourself, if it's bold, if
- 8:31you're confident, if you think this
- 8:33project is going to be extremely
- 8:35successful, it's going to do well. It
- 8:37infects other people that get drawn into
- 8:40it. And because you appear confident, it
- 8:43makes it seem that you know what you're
- 8:45doing, that you have that competence
- 8:46that you mentioned, right? But you've
- 8:49you've we've all experienced this. If
- 8:51you're around somebody who's timid,
- 8:53who's insecure, who's anxious in a
- 8:56social situation, it makes you timid and
- 8:59anxious, right? But if you're around
- 9:01somebody powerful, you get caught up in
- 9:03it. So having that kind of boldness,
- 9:07people are in this world today,
- 9:08particularly now in 2026,
- 9:12people are too timid. They're so afraid.
- 9:15They're so afraid of being different
- 9:16from other people. They're so cowardly,
- 9:19right? They want to fit in. And I'm
- 9:21telling you, your boldness, your abil,
- 9:23you're you're not afraid to be
- 9:25different. You're not afraid to take
- 9:26risks is what will translate into power.
- 9:30That's an very very important one. And
- 9:32there are others. It depends on the
- 9:33circumstances. So, um I have a law, I
- 9:37can't remember the exact title. It's
- 9:38about creating dependence.
- 9:41So,
- 9:43if you're trying to have some power in
- 9:46this world, if you have a skill that
- 9:49nobody else has, if you have a an
- 9:51ability that makes you different and
- 9:53unique, then you have power because you
- 9:56can't be replaced. But if you're working
- 9:58in an office or in some environment like
- 10:01that and you're just like everybody
- 10:04else, you have you don't have that kind
- 10:06of irreplaceable quality. When you reach
- 10:09the age of 28, 29 or 30, they're going
- 10:12to find somebody younger who they can
- 10:14pay less to replace you. So not being
- 10:18replaceable, making it that people
- 10:20depend on you. you're the only person
- 10:22that can get something done is an
- 10:24extremely extremely powerful position to
- 10:27be in. Of course, the question is how do
- 10:29you get into that position? And that's
- 10:31what I talk about in the chapter. So,
- 10:33you have to kind of read that chapter
- 10:34and I explain how you can accomplish
- 10:36that.
- 10:38>> Can I ask you how can you accomplish
- 10:40that?
- 10:44[laughter]
- 10:46>> Well, um
- 10:48there are several ways you do that. So
- 10:51um you have to think first of all in
- 10:55this particular business that you're in
- 10:57whatever it is right what is that skill
- 11:01that I can do that nobody else can do
- 11:04right okay so they're going to be other
- 11:06people around you and you're all going
- 11:08to basically have the same kind of
- 11:10training the same background that makes
- 11:12you kind of similar right what is it
- 11:15that can make you stand out what is the
- 11:16thing that you have the skill the power
- 11:19the quality it can be personal, it could
- 11:21be technical, that is different from
- 11:23everybody else. And then you lean on
- 11:25that skill and you make it very strong
- 11:28and you make it clear to the people
- 11:30working in your business or wherever you
- 11:33are that to get rid of you is going to
- 11:37be very very costly. Okay? So it depends
- 11:42on the job that you're in. I can't say
- 11:44it a general strategy that'll work
- 11:47everywhere. But just focus on this one
- 11:50thing.
- 11:51If they want to fire me, they're going
- 11:54to pay a terrible price because they
- 11:56won't find anybody else that'll be able
- 11:58to do what I can do. So, you need to
- 12:01find those things that you can do that
- 12:03nobody else can do that they're not
- 12:05going to it's going to be very very um
- 12:09impactful and very painful for them to
- 12:12fire you whatever that will be in your
- 12:14particular situation. Also, having a lot
- 12:18of allies within your company. So, you
- 12:22have you know you just you just don't
- 12:24rely on one person in in the business.
- 12:27You just don't have like one like a boss
- 12:29who supports you. You have in the
- 12:32different departments or different areas
- 12:34of your job. You have three or four
- 12:36people that like you that are allied
- 12:38with you. And so to get rid of you is
- 12:41also going to cause friction in the
- 12:43company and a lot of other people are
- 12:44going to be upset. I mean, Franchesca, I
- 12:47could go into dozens of strategies on
- 12:49that, but that should give you a kind of
- 12:51idea. But I recommend reading that
- 12:53chapter.
- 12:54>> Yeah, absolutely. And I encourage my
- 12:56listeners also to do that. And you
- 12:59mentioned before, you know, that
- 13:01especially in today's day and age, 2026,
- 13:05people are more timid. I wanted to ask
- 13:08you why. Why is that?
- 13:14>> Well, you know, I don't mean to judge it
- 13:16so much because there are reasons for
- 13:18these things. And you know um and I
- 13:22didn't grow up in this world that you
- 13:25know in the internet age. I'm much older
- 13:27than that. So um if I grow up now, if I
- 13:32had been born in the '9s or the 2000s, I
- 13:35would probably be the same as other
- 13:36people. It's very understandable. But a
- 13:40lot of it has to do with social media to
- 13:42be quite frank. I mean there are many
- 13:44causes for it. So, I don't mean to make
- 13:46it simple, but one of the main causes is
- 13:49social media because you become so hyper
- 13:54aware of what other people are doing
- 13:56around you, right? And you're so afraid
- 13:59of being different, you're feeling like
- 14:02if if you're different from the group,
- 14:04people are going to judge you because
- 14:07you're so aware of what everybody else
- 14:09is doing. Back when I was growing up,
- 14:12people only only my friends knew what I
- 14:15was up to and I was only had
- 14:17interactions with them, right? And so to
- 14:20be different when I was growing up to be
- 14:23a non-conformist was a lot easier and
- 14:26less painful.
- 14:28But nowadays, you want to fit in. You
- 14:31want to have the same tastes as other
- 14:33people. You want to have, you know,
- 14:35you're all interested in the same memes.
- 14:37you you're you focus on the same things
- 14:40on social media and it gives incredible
- 14:43pressure for you to conform and to be
- 14:45like other people and to be different.
- 14:49It seems seems painful seems you know
- 14:51something you don't want. The other
- 14:53thing is this world has become much more
- 14:57chaotic and difficult than it was in my
- 15:00day. Right? There were so many things
- 15:03that have intervened in the last 15 20
- 15:05years that can make people very timid
- 15:08and very conservative. So you had the
- 15:11crash in 2008
- 15:13then you had uh co right and then you
- 15:18have the all the disturbances the
- 15:20financial things that are going on these
- 15:22days. It's very very chaotic, difficult
- 15:25world that people particularly who are
- 15:27young are having to navigate and it's
- 15:29very stressful and it's very dangerous.
- 15:32So you naturally when when humans are
- 15:35faced with chaotic situations,
- 15:38they become conservative. They want to
- 15:40try and control everything. And so
- 15:44there's a lot less openness to being
- 15:46different, to being a non-conformist.
- 15:49But I tell people, so I wrote a book
- 15:52called Mastery. I don't know if you're
- 15:54familiar with the book Mastery.
- 15:55>> Yeah.
- 15:56>> But um
- 15:58the source of your power in life, I
- 16:01don't care who you are or wherever you
- 16:03grew up or how old you are, the source
- 16:05of your power is being different from
- 16:07other people, it's your uniqueness.
- 16:10If you look at at people in music or in
- 16:14film or in politics that are powerful,
- 16:18there is nobody else like them. They are
- 16:20unique. They're one of a kind. And you,
- 16:23every single person out there in your
- 16:25audience has that quality. You all have
- 16:27something unique about who you are. And
- 16:30when you lean into that, when you're
- 16:32strong on that, you're going to stand
- 16:34out from others and you're going to be
- 16:35powerful. But if you're so afraid and
- 16:38you're so wanting to be like other
- 16:40people and you're so worried about
- 16:42people's judgments and criticisms, then
- 16:45you're going to have a very it's going
- 16:46to be very tough for you in life.
- 16:48[snorts]
- 16:50>> Absolutely. That makes so much sense.
- 16:52And I actually wanted to ask you, how do
- 16:55you go about finding that uniqueness and
- 16:59that source of power within? Do you have
- 17:01any practical strategies?
- 17:05Well, you're asking all the tough
- 17:07questions. I spend like hours trying to
- 17:10answer that. It's all right. It's all
- 17:12right.
- 17:12>> Well,
- 17:14in in mastery, I I have a chapter on
- 17:17that. The first chapter, it's called
- 17:19discover your life's task. And I don't
- 17:23mean to brag or anything, but to me,
- 17:24it's the most important thing I've ever
- 17:26written. Because if you don't understand
- 17:30who you are as an individual, of what
- 17:33makes you unique, of what could possibly
- 17:35be the source of your success in life,
- 17:39you're going to have a very hard time,
- 17:41right? So, you have to know who you are.
- 17:43You have to figure out the puzzle that
- 17:45you represent. Okay? So, the image that
- 17:50I try and tell people is you your DNA
- 17:54that you have as an individual is
- 17:56unique. It's not like anybody else in
- 17:59the past, in the present or in the
- 18:01future. Okay? So, you are marked right
- 18:04there as an individual. You are
- 18:06completely unique the way your brain is
- 18:08wired. All right? And then you have your
- 18:12parents who are also have their own
- 18:14uniqueness and they raised you. And so,
- 18:17you're raised like nobody else in the
- 18:19world. And then you have friends and
- 18:20experiences when you're three, four,
- 18:22five years old that are unlike
- 18:24experiences of anybody else.
- 18:27All of that stamps you as somebody
- 18:29completely different, completely unique.
- 18:32Okay? And when you're a child, when
- 18:34you're three years old, four years old,
- 18:36you kind of have a sense of that. You
- 18:38don't have to. It's not about words or
- 18:40anything that you can naturally think.
- 18:42It's an inclination. It's an impulse.
- 18:44It's an intuition. I'm attracted to
- 18:47sports. I'm attracted to physical
- 18:49activity. I like patterns and music. I'm
- 18:53interested in words and language. I like
- 18:56to fix things. I'm good with my hands. I
- 18:58have mechanical skills. I'm really good
- 19:00with people. I have social skills.
- 19:03There's something when you're very young
- 19:05that you're attracted to that makes that
- 19:07that is very powerful, right? It has
- 19:10nothing to do with thinking or words.
- 19:12It's something preverbal. You're drawn
- 19:14to it. Okay?
- 19:17And then when you get older, you stop
- 19:19hearing that voice. You stop you you
- 19:22lose contact with what makes you so
- 19:24different. And you start listening to
- 19:26other people. You listen to your parents
- 19:28who tell you you need to get a job and
- 19:29make a lot of money. You listen to your
- 19:31friends who tell you what's cool. Listen
- 19:33to teachers. You listen to to bosses.
- 19:36And you lose complete contact with that
- 19:39source of what makes you different from
- 19:41everybody else. And in mastery, I talk
- 19:44about all these very successful, famous
- 19:46people, some of whom I interviewed for
- 19:48the book. And in each case, you can go
- 19:52back to that moment when they were four
- 19:53or five years old and something happened
- 19:55where they go, "Wow, I'm so excited by
- 19:59this." Right? It could be Martha Graham,
- 20:01the great um dancer, the great
- 20:03choreographer, and how she just got
- 20:06entranced by physical movement when she
- 20:08was like eight years old, or Steve Jobs
- 20:12passing by a window where there were all
- 20:14these electronic things in there, and
- 20:16he's going, "Wow, how beautiful it is.
- 20:17I'd love to design those things." right?
- 20:20Or Albert Einstein getting a compass
- 20:23when he was four years old and marveling
- 20:25at the fact that something invisible was
- 20:28moving the needle on the compass. When
- 20:30you're a child, these things are very
- 20:32obvious. You're so drawn to them. You
- 20:35have to go back and you have to figure
- 20:37out what it is that you are so excited
- 20:39about that that had that kind of power
- 20:42over you when you were very young. It's
- 20:45very complicated, Francesca. So, if
- 20:48you're 19,
- 20:50it's very it's it's very easy and much
- 20:52easier to go through this process and
- 20:54it's very important that you do. By the
- 20:57time you're 30 and you haven't thought
- 21:00about it, it gets harder. If you're 40
- 21:02or 50, it's almost too late. So, it's
- 21:05better to begin figuring this out,
- 21:07figuring out who you are, figuring out
- 21:09what you love and what you're excited
- 21:11about. You know, if you love something,
- 21:13if you're interested in a subject, you
- 21:16learn and you absorb information much
- 21:19more quickly, much faster, right? Than
- 21:21if you're decide to become a lawyer
- 21:24because your parents tell you that
- 21:25that's how you can make a lot of money,
- 21:27but you're not really interested. You're
- 21:29not really engaged. You're not going to
- 21:32learn at such a fast rate that as
- 21:34opposed to, wow, I love music and this
- 21:36absorbs me. You're going to learn
- 21:38quickly. you're going to learn in two
- 21:39years what would take somebody five or
- 21:42six years to learn because they're not
- 21:43interested in it. So it's extremely
- 21:46important process to go through and a
- 21:50lot of people come to me with this
- 21:51problem. They go Robert I can't figure
- 21:52out what my life's task is
- 21:55and we have to go through a process that
- 21:58I could explain. That's that's that's
- 22:00quite involved. But it's a matter of
- 22:03digging into your past and digging into
- 22:04who you are and the kinds of things that
- 22:07you love and the kinds of things that
- 22:08you hate. I don't know if that answers
- 22:11your question. I went kind of
- 22:13>> Yeah. Yeah. Absolutely. And it's such a
- 22:16fascinating topic. I'd love to learn
- 22:18more about it. I think
- 22:20>> you know what you mentioned about,
- 22:22>> you know, going back to your childhood
- 22:24is so so valuable and it's true for me
- 22:27as well. And
- 22:29>> well, tell me about yourself. What was
- 22:30that about yourself?
- 22:32>> Well, first of all, I really liked um
- 22:35asking questions. I've always been
- 22:37really curious and really fascinated by
- 22:40human psychology.
- 22:42And you know, I thought, okay, maybe
- 22:44I'll be a psychologist and you know,
- 22:45maybe I'll go down that path. But that
- 22:48was too limiting for me. And it wasn't
- 22:50using other skills because I also liked
- 22:52being on stage and acting. And so I kind
- 22:55of found this perfect path for myself
- 22:58where all these things that I like to do
- 23:00were combined because now I'm like a
- 23:02psychology content creator and I have a
- 23:04podcast and I'm like I'm kind of acting
- 23:07on stage but also you know interviewing
- 23:10people like yourself and you know it it
- 23:13kind of tied in really beautifully.
- 23:16>> When did when did that all start to come
- 23:18together for you? When were you able did
- 23:20you go through some moments where you
- 23:21weren't so so uh keyed in on what on
- 23:25this kind of thing? I mean when did it
- 23:27happen for you?
- 23:28>> Yeah, absolutely. I mean for most of my
- 23:30life I didn't know what my career path
- 23:32would look like. I guess kids nowadays
- 23:35they know they want to be an influencer
- 23:37or YouTuber but you know when I was
- 23:39younger it was still like the most the
- 23:41more traditional roles like okay you
- 23:44could work in marketing. is not just
- 23:46doctor or lawyer but you know you h
- 23:48still have to kind of choose a career
- 23:50path and it wasn't until
- 23:53>> maybe I was 18 19 that you know I found
- 23:57out like okay there's actually
- 23:59alternatives and you can make money from
- 24:01these things and that could be a career
- 24:03path. So it's it's super fascinating. I
- 24:07want to know also about you like when
- 24:09did you discover you know this passion
- 24:12for writing and everything you do now?
- 24:16Well, um, you know, it's it's uh when I
- 24:20was probably about eight years old or so
- 24:22or or even younger, I had this thing
- 24:26about words. I thought words were kind
- 24:28of like magic and um just the sound of
- 24:32words. I'm very a person that's very
- 24:34into the sounds of things and I love
- 24:36hearing language and when I write
- 24:39something, I'm always hearing it in my
- 24:41head first. And so words kind of
- 24:44obsessed me at a very early age. And
- 24:47then
- 24:48when I was about eight years old, I I
- 24:51sudden we got this thing in school where
- 24:53you could um they gave you a pamphlet
- 24:56and you could buy these books if you put
- 24:59a little check by them and there would
- 25:00be like you know hundreds of book titles
- 25:03in there. They were for children, books
- 25:05for children. And I remember I ticked
- 25:08off about 80 of these books. My parents
- 25:11got really upset because 80 books were
- 25:14delivered. They had to pay for it. But I
- 25:16I got so into reading. Suddenly reading
- 25:19became like this magical world. I mean
- 25:23think of it. I tell people reading a
- 25:26book if you think about what it is it is
- 25:30like magic. It is like a total process
- 25:33of enchantment. You're entering into the
- 25:35mind of another person who's weaving
- 25:38this if it's fiction, weaving this
- 25:40imaginary world. And for a child, for
- 25:43me, it was like I was so in love with
- 25:46this. I wanted to be a writer. And then
- 25:50like you, I couldn't figure out where
- 25:53exactly my writing would fit. Right? It
- 25:57wasn't in journalism that I tried. I
- 26:00tried writing novels. That didn't work.
- 26:03I got into Hollywood. I tried writing
- 26:05screenplays that didn't work. And then
- 26:07suddenly it clicked with writing a
- 26:09non-fiction book with giving the chance
- 26:12to write the 48 laws of power. And then
- 26:14everything came together just like it
- 26:16did for you in podcasting.
- 26:19But the main thing is I I never gave up.
- 26:22I had a lot of pain. I didn't have
- 26:25success until I was almost 40 years old.
- 26:28And so, but I never gave up. I knew that
- 26:31this is what I was meant to do. I knew
- 26:32that this was I was different from other
- 26:35people in this one thing. And so I I
- 26:38never had doubts. I just kept trying and
- 26:40trying and trying and trying.
- 26:43>> That's incredibly inspiring. And I love
- 26:46I think a lot of people, you know,
- 26:47they're in their 30s or 40s and they
- 26:50feel lost and they feel like I should
- 26:52have already found that thing or my path
- 26:55or and they haven't and they feel maybe
- 26:57like failures. And you know, it's so
- 27:00inspiring to hear a story like yours and
- 27:02know that
- 27:04>> no, you don't have to be in your 20s or
- 27:0615 to find your life path. You could be
- 27:0940, you could be 50, you could be much
- 27:11older than that.
- 27:13So, thank you so much for sharing that.
- 27:15>> Yeah. Well, um, like you, um, I had many
- 27:19different sides to my personality. I
- 27:21also liked kind of acting and performing
- 27:24and being out in public and stuff. I had
- 27:26many different interests. I liked
- 27:28fiction. I liked stories, but I also
- 27:31liked history. How can you possibly put
- 27:34all that together into one skill into
- 27:37into making money and having a living in
- 27:38life? That's was the puzzle I couldn't
- 27:41solve.
- 27:42And finally I solved it. There was also
- 27:45some luck involved I have to admit. You
- 27:47know I met a man who was a book producer
- 27:50of books. He asked me for an idea for a
- 27:54book if I had any. And I improvised the
- 27:5748 laws of power. If I hadn't met him I
- 28:01wouldn't be talking to you right now. So
- 28:03luck certainly intervenes in our career
- 28:05paths. Right. But opportunities are
- 28:09always there for for people. I don't
- 28:10know how your opportunity to do podcast
- 28:12came about, but if you're ready, if the
- 28:15moment is right, you will you will seize
- 28:17that opportunity.
- 28:20>> Absolutely. I love that. That's amazing.
- 28:23And just going back to talking about,
- 28:27you know, the laws of power. I wanted to
- 28:29ask also, does power look differently
- 28:32for men versus women?
- 28:36>> Yeah, it's a great question. Um,
- 28:40I I think it's um a lot harder for
- 28:43women, you know, because what they're
- 28:45judged by, the standards they're judged
- 28:48by, makes the game more difficult. So,
- 28:51we should have much more respect in our
- 28:54culture for women who do make it, who
- 28:56are successful because they have to go
- 28:58through so many more hurdles than a man
- 29:01does. So if a man is kind of tough and a
- 29:05little bit mean and a little bit hard,
- 29:08it's okay because that's part of being
- 29:10masculine. That's part of what goes
- 29:11with. But if a woman has these
- 29:13qualities, she's a right? And
- 29:16that's not seen, you know? So women have
- 29:18to be so much more careful about the
- 29:21steps that they take, you know? So some
- 29:24of the laws that I have in there are
- 29:26kind of strong. And if a woman uses
- 29:29them, she's going to be judged very
- 29:31negatively negatively. Whereas suppose a
- 29:34man will be admired for those same
- 29:35qualities. [snorts] So, but the thing is
- 29:40women have skills and of course we're
- 29:43generalizing here. It's absurd, but
- 29:45women have qualities that I think make
- 29:48them in some ways superior in the game
- 29:51of power to men. Okay. So, I mentioned
- 29:56earlier that we're social animals. We're
- 29:59very political. People are tricky. They
- 30:02don't reveal who they are. They don't
- 30:03reveal what they're thinking. But women,
- 30:07at least traditionally, and maybe
- 30:09they're losing it now, I don't know, are
- 30:12much more sensitive to the social world.
- 30:16They're much more sensitive the way they
- 30:17are raised, to what people are feeling,
- 30:20right? To what might be going on in
- 30:22their heads. They're more socialized.
- 30:25They're more sensitive to what to what's
- 30:28going on in a group. That kind of of
- 30:32empathy, that kind of thinking inside of
- 30:34what's going on in people's minds is
- 30:37very very powerful tool in the game of
- 30:40power.
- 30:42So whereas women have to jump through
- 30:43hurdles that make it more complicated
- 30:46and difficult for them, they have
- 30:48natural skills that in a group setting
- 30:50as a leader or working in a group can
- 30:54make them superior actors. Because men
- 30:57tend to be so involved in their egos and
- 31:01in their own worlds and in their own
- 31:03ideas and thoughts that they can be very
- 31:06insensitive and very coarse and not
- 31:08understand. If you're a leader and
- 31:11you're dealing with all these different
- 31:12people and you're not attuned to their
- 31:14different personalities, it can be very
- 31:17counterproductive.
- 31:19Women have a a greater ability to tune
- 31:22into those kinds of things. I know I'm
- 31:24generalizing,
- 31:26but in the world today where power is
- 31:29becoming more subtle, more difficult,
- 31:32that skill of understanding people, of
- 31:34being better at the social game is, I
- 31:36think, a great advantage. So in some
- 31:39ways
- 31:41um in the future I think there's going
- 31:43to be women are going to be infinite
- 31:45going to be much more powerful. The game
- 31:47is going to equalize because right now
- 31:48it's not equal.
- 31:52>> Maybe you should write 48 laws of power
- 31:54for women next. I' [laughter] I've been
- 31:56asked to do that but you know I'm a man
- 32:00[laughter] and uh I don't know these you
- 32:04know I can get inside the experiences of
- 32:07other people. I get inside the
- 32:09experiences of animals. I'm an animal
- 32:11lover. I have cats and I'm always
- 32:14thinking of what they're thinking and
- 32:16what's going on in their world. So I can
- 32:18enter into I can imagine what it could
- 32:21be like to be a woman. But there are
- 32:24limits to that game. So for instance,
- 32:28>> I do know that in the moments of my life
- 32:31where people judged me for how I look,
- 32:34for the clothes that I wear or for, you
- 32:37know, my hair or how I look. I hated
- 32:39that, man. I hated that. I think that is
- 32:42I found that so offensive and so
- 32:44upsetting to me. But then I think, God,
- 32:47women have to deal with that all of the
- 32:49time. that's like so much of their life.
- 32:53I couldn't I couldn't endure that. It
- 32:55would drive me crazy. So, if you think
- 32:58in terms of that, if you think of what
- 33:00uh women experience or what men
- 33:02experience if you're a woman and try and
- 33:04imagine what their world is like, you
- 33:06can gain more insights into how into the
- 33:09difficulties or the problems or the
- 33:11advantages that they have.
- 33:14>> Absolutely.
- 33:15And [snorts] yeah, it's it's just always
- 33:18horrible and sad when people, you know,
- 33:21are being offensive and judge you and
- 33:24it's but whether you're a man or women
- 33:26because I feel like men are more are
- 33:28becoming more aware of how they look
- 33:30nowadays as well with social media and
- 33:32everything. So it used to be more women
- 33:35but men are equally you know offended by
- 33:39these kind of things and
- 33:43um you know in the art of seduction you
- 33:46talk about seduction archetypes. I was
- 33:49curious if there's also power archetypes
- 33:53if you know you mentioned power can look
- 33:55in different ways based on your gender.
- 33:58Are there some other power archetypes
- 34:00you could talk about?
- 34:03Well, yeah. I mean, that's a a great
- 34:05question. I think when I originally was
- 34:07doing the 48 laws of power, I was going
- 34:09to do something similar to that. I mean,
- 34:13you have people So, uh, in the in the 48
- 34:17laws of power, one of the types was
- 34:20seducers. And that's why I decided to
- 34:22write the art of seduction. So,
- 34:23seducers, seduction is a form of power,
- 34:27is a form of soft power.
- 34:29Then you have people who are absolutely
- 34:33brilliant at the game of attention,
- 34:37right? A lot of that's in social media,
- 34:39influencers, etc. They know how to gain
- 34:42attention. Either it's by being
- 34:45ridiculous and clownlike or it's by
- 34:47being very funny and humorous, or it's
- 34:50by saying things that are extremely
- 34:52interesting and provocative to people.
- 34:55So there there's there's one law in
- 34:57there about court attention at all cost.
- 35:00So there are types of people who are
- 35:02absolutely brilliant at the attention
- 35:06game, right? Okay. So that's one thing.
- 35:08The seducers are the other type. Then
- 35:11there are people
- 35:13who are master manipulators. Okay. Now
- 35:18gaining attention and being a seducer,
- 35:22you know, involves some manipulation.
- 35:24But there are others who are just
- 35:26absolutely brilliant at that. And what
- 35:29that requires is the ability to think
- 35:32several moves in advance and also
- 35:35understand the weaknesses of the people
- 35:38around you. Okay? And so among the group
- 35:42of manipulators, I would I would
- 35:45classify two different types. They're
- 35:47the aggressive manu manipulators who
- 35:49know how to push people around, who know
- 35:51how to press certain buttons and get you
- 35:54upset and worried and anxious and they
- 35:56know how to kind of manipulate your
- 35:58emotions. Then there are the clever,
- 36:01intriguing types who are much more
- 36:03political and they think three moves in
- 36:07advance. So I'm working in this office.
- 36:11If I get this particular person
- 36:14interested in my idea that could advance
- 36:17me a little further, then they're going
- 36:18to connect me to this other person.
- 36:20They're thinking several moves in
- 36:22advance. They're very clever
- 36:24strategists. So there there's the
- 36:26manipulators, they're the great
- 36:28strategists in the world, they're the
- 36:29attention seekers, there are the
- 36:32seducers.
- 36:34Uh um I don't know there I'm sure there
- 36:37are others but that's those are some of
- 36:39the types that I would imagine I would
- 36:41mention. If you give me time Francesca I
- 36:44could come up with four or five other
- 36:45types but you know that should do for
- 36:47now.
- 36:48>> That's absolutely fine and it's super
- 36:51valuable to know about these types of
- 36:53power. And you know, talking about
- 36:56manipulation,
- 36:57um, I was curious, can you pinpoint some
- 37:01techniques that someone might be using
- 37:03on you to try to manipulate you?
- 37:09>> Yes. Um well the main thing that you
- 37:12need to do [clears throat] the main
- 37:13protection you need in life is
- 37:17to recognize the type of people who are
- 37:20manipulators before you get involved
- 37:22with them. [cough]
- 37:24So people who are
- 37:27malignant narcissists for instance who
- 37:30and and the game of people who are
- 37:32malignant narcissists is to get is to
- 37:36infect your emotions to gain control
- 37:38over your emotions to create all kinds
- 37:41of drama where they're making you react.
- 37:43They're making you upset and they're in
- 37:45complete control of that. Okay. So
- 37:48that's like one of the worst forms of
- 37:50manipulators that are out there. But
- 37:53once you get involved with someone like
- 37:55that, the way you can recognize that
- 37:56you're being manipulated is by the
- 37:59emotional reactions people are
- 38:01turnurning up that you cannot control.
- 38:03They're making you angry. They're making
- 38:05you upset. They're making you excited.
- 38:08And then that excitement changes into
- 38:10fear, into insecurity.
- 38:14You feel constantly emotional, like
- 38:17you're being played, right? But you
- 38:20don't realize it sometimes in the moment
- 38:22because when we get emotional, we're we
- 38:24we don't think very well. We don't we're
- 38:26not being very rational. So you can
- 38:29recognize it when people by your
- 38:33reactions, by how emotional you are and
- 38:35how it's constantly shifting.
- 38:38[clears throat] The problem is is that
- 38:39by the time you realize that it's almost
- 38:42too late because you're so upset, you're
- 38:45so [clears throat] entangled in their
- 38:47power games that it's very hard to get
- 38:50yourself out of it. So the best defense
- 38:53in this world
- 38:55[clears throat] is to recognize the
- 38:57manipulators before you get involved
- 38:59with them.
- 39:00First of all, [clears throat and cough]
- 39:02you notice that they have a track record
- 39:05that [snorts] they've manipulated other
- 39:06people that they have a lot of enemies
- 39:08in this world, right? If they have a lot
- 39:11of enemies in this world, that must mean
- 39:13something. Okay? But um you also are
- 39:17attuned
- 39:18to their body language, to the
- 39:20non-verbal communication cues that
- 39:22people give. When people look at you,
- 39:27their eyes reveal a lot. Their eyes
- 39:30reveal that they're actually interested,
- 39:32they're actually engaging.
- 39:35Manipulators have this kind of distance
- 39:37in their eyes as if they're thinking as
- 39:40you can hear them thinking. They're not
- 39:42like looking at you. They're kind of
- 39:45going, "Wow, what can I what can I say
- 39:46to get this person interested in me?"
- 39:49The eyes reveal a lot about whether
- 39:51people are outwardly focused or inwardly
- 39:53focused.
- 39:55and [clears throat] be very attuned to
- 39:57the body language, to what seems
- 39:59authentic and what is fake. I mean,
- 40:02these are some cues, but the most
- 40:04important thing is to be aware of your
- 40:07emotions and how you're being played and
- 40:09how they're constantly shifting because
- 40:12of all the drama that this person is
- 40:13stirring up.
- 40:16>> That's very useful. And those are some
- 40:19really great signs to look out for. And
- 40:21I always think about it as a roller
- 40:23coaster. Sorry.
- 40:25>> Have you ever dealt Have you ever dealt
- 40:27with someone who was a who was a great
- 40:29manipulator?
- 40:30>> Oh yeah, absolutely. Absolutely. Great
- 40:34social
- 40:35>> great social manipulator. It was a
- 40:38woman. It was a girl actually. She was
- 40:40quite young. But she had this since she
- 40:43was a baby, she had this ability. I
- 40:46think it was just narcissism to be
- 40:48honest. And I don't use that term
- 40:50lightly. I don't like throwing it
- 40:52around, but I think she was actually, if
- 40:55there's one person in the world, she was
- 40:56definitely diagnosed with narcissism.
- 40:59And you know, she could just um take you
- 41:04on this roller coaster of emotions from
- 41:06like hate to love to excitement to fear,
- 41:09everything you mentioned. And she could
- 41:12really control the group dynamic. So if
- 41:15she wanted someone excluded, she would
- 41:17make everyone else turn against the
- 41:19other person. And no one in the group
- 41:21actually liked her, but they were all
- 41:24kind of scared of her. And it's it
- 41:27wasn't like this was the boss or someone
- 41:29who had real power over other people.
- 41:33But the way she can manipulate people,
- 41:36honestly, it was impressive. You know, I
- 41:38I didn't like her at all, but it was
- 41:41impressive. I was like, "Wow, this is
- 41:44crazy."
- 41:46So, yeah, there's definitely people like
- 41:47that.
- 41:50Yeah,
- 41:51>> it's amazing as you say what one person
- 41:54can do and how they can completely
- 41:56disrupt and dominate a group dynamic,
- 41:59>> you know, and and you want to wonder
- 42:01what is it about them and what is that
- 42:02skill or what are they doing that gives
- 42:05them that power? It's a fascinating
- 42:06subject. Why don't you like using the
- 42:08word narcissist?
- 42:11I just think people nowadays throw it
- 42:14around overuse. Everyone's a narcissist.
- 42:18My mom's a narcissist. My dad's a nar,
- 42:19my boyfriend's a narcissist, you know,
- 42:21because they did one thing. And I think
- 42:24we're all narcissists to a degree or
- 42:27another. I think
- 42:28>> it's a spectrum. [laughter]
- 42:31And then you know the people that are
- 42:34>> actually diagnosed with it I think it
- 42:36was like one or two% of the population
- 42:39whereas everyone thinks everyone's a
- 42:41narcissist. So you know I think there's
- 42:43a difference like sure you can have
- 42:45narcissistic qualities or behaviors or
- 42:47you can be more narcissistic and then
- 42:49you can be more selfless in in different
- 42:52contexts but yeah I just don't like to
- 42:55throw that term around you know as
- 42:58easily as most people do.
- 43:01Well, yeah. Would you agree? [laughter]
- 43:04>> Yes, I do agree. In the laws of human
- 43:06nature, I have a chapter on narcissism
- 43:08and I say that we are all narcissists.
- 43:11We are all self-absorbed by our nature
- 43:14as human animals in the 21st century.
- 43:16It's unavoidable
- 43:18that we think first and foremost of
- 43:20oursel that we're more interested in our
- 43:22own ideas than in other people's ideas.
- 43:25You know, it's natural and it's normal.
- 43:29But what happens is that um you have
- 43:32people who are somewhat healthy with
- 43:35their narcissism, they're aware of it
- 43:38and they have a degree of self-love and
- 43:41self-respect
- 43:43so that when bad things happen to them
- 43:46and they and they start feeling
- 43:47depressed and low, they're able to raise
- 43:50themselves back up because they have a
- 43:52degree of self-love. So self-love is not
- 43:55a bad thing. It's actually a very good
- 43:57and powerful thing. And what happens
- 44:00with terrible narcissists, the 1%, I
- 44:03would say to me, I think it's more like
- 44:045%, but who knows? It's just a number.
- 44:07>> You're probably right.
- 44:08>> When bad things when bad things happen
- 44:12and they and they start feeling upset
- 44:13and insecure, they don't have that
- 44:15self-love to raise them back up. the
- 44:18only way that they can feel okay about
- 44:20it is to start hurting other people to
- 44:23start creating drama and getting
- 44:25attention instead of an internal voice
- 44:27that goes, "You're not so bad. Let's
- 44:30let's let's, you know, just wait it out.
- 44:32Things will get better." They go, "I'm
- 44:34so desperate. I'm so upset. I'm so
- 44:36angry. I have to get attention. I have
- 44:38to get other people. I have to
- 44:40manipulate other people." They cannot
- 44:42raise themselves back up. So to be to
- 44:46have some love for yourself, to have
- 44:47some self-esteem is actually a very good
- 44:50and positive and powerful thing.
- 44:53>> Absolutely. And I think that's an
- 44:55amazing way to differentiate people who
- 44:58are actually narcissistic diagnosed and
- 45:01then people who are just, you know,
- 45:03normal and are just on the spectrum,
- 45:05narcissistic spectrum. And
- 45:08>> yeah. Yeah. I think spectrum is a good
- 45:09word for it. Yeah.
- 45:11M and you know you were you mentioned
- 45:15seduction and you said also that
- 45:18manipulation is kind of part of it. I
- 45:21was wondering what is seduction?
- 45:24>> Well uh seduction is a form of power. So
- 45:27um
- 45:29[clears throat] you know uh
- 45:32people um have a weakness in life. Okay.
- 45:36And the weakness that we all have,
- 45:38myself included, everybody on this
- 45:40planet, is that we don't have enough
- 45:43pleasure. Okay? We don't have enough
- 45:46fun. We don't have enough excitement. We
- 45:49don't have enough theater and drama and
- 45:52things that are that raise us out of the
- 45:55finalities of everyday life. We're
- 45:58hungry for that, right? We have to work.
- 46:02We have to handle all the business
- 46:04things in our life. Life can be really
- 46:07drudgery and difficult and painful.
- 46:11And so that weakness is the fact that we
- 46:14want pleasure. We want to get out of our
- 46:17day-to-day world. We want to get out of
- 46:18the benalities that are weighing us
- 46:20down. So along comes a person, a man or
- 46:24a woman
- 46:26or an animal because animals seduce. Um,
- 46:30and they they say, "All right, I'm going
- 46:34to give this person a taste of some
- 46:36pleasure, a taste of some thrill, a
- 46:40taste of some excitement. It could be
- 46:42sexual, but doesn't have to be sexual.
- 46:44It could be an adventure. You know, men
- 46:47are very much seduced by women who are
- 46:50offering an adventure because they like
- 46:54the thrill of the hunt. They like to
- 46:56chase. They like anything that has a
- 46:58little bit of danger involved. Okay. So,
- 47:02what you're offering is something that
- 47:04people don't normally get in their
- 47:06day-to-day life. If you're a man or a
- 47:08woman and you know how to give people a
- 47:11taste of that pleasure and get them
- 47:13eating out of your hand and running
- 47:15after you, you are a master seducer or
- 47:17seductress. That is the art. It is
- 47:20knowing people's weakness and need for
- 47:23to be taken out of their boring
- 47:25day-to-day life and playing on that to
- 47:28seduce them, to make them fall in love,
- 47:30to make them vote for you in election,
- 47:33to sell them a product in marketing,
- 47:35whatever it is. It's all the same
- 47:37psychology.
- 47:39>> So, seduction is not just in the
- 47:41romantic context. It could be in any
- 47:45kind of context,
- 47:48>> of course. I mean, to [clears throat]
- 47:49win an election these days as a
- 47:51politician,
- 47:53you have to be really good at media,
- 47:55right? It's a new phenomenon. It wasn't
- 47:57necessarily like that 200 years ago. Um,
- 48:01you have to, it's not that you're not
- 48:02just a good speaker, but you're good on
- 48:04television, you're good on social media,
- 48:05you're good, you know, in any kind of
- 48:08image um orientation, right? So, you
- 48:11have to be a seducer. You have to know
- 48:14that voters
- 48:16are missing something. Usually in an
- 48:18election, what that is is people want
- 48:21change. They're bored and they're tired
- 48:23with the same Labor party, Republicans,
- 48:26Democrats. I want change. I want things
- 48:28different. You know how to appeal to
- 48:30that. You're a seducer. You're giving
- 48:32them something that they don't have. In
- 48:35marketing, you're figuring out audiences
- 48:38are so inundated with this particular
- 48:40approach. here's a new approach that's
- 48:43going to get their attention, right? And
- 48:46make them excited. That's seduction,
- 48:49okay? You're working in an office and
- 48:52you're not you don't want to be sexually
- 48:54seducing people in your office,
- 48:55hopefully. Okay, but you know that
- 48:59people want to be liked. They want
- 49:02respect. They want validation.
- 49:04You want to you want to feel that your
- 49:07ideas are great ideas. Well, that's what
- 49:09that person does in this in the work
- 49:12office. It's called a charmer. That's
- 49:14one of the types of seducers. They know
- 49:16how to make you feel great about
- 49:18yourself. That's a seduction.
- 49:21Social, political, sexual, marketing,
- 49:24it's all the same.
- 49:27>> Very interesting. So, besides the
- 49:29charmer, what are the other archetypes
- 49:31of seduction?
- 49:36Well, uh, starting at the beginning,
- 49:38there's the siren. So, I maintain in the
- 49:40art of seduction that it is women that
- 49:42invented the art of seduction and the
- 49:45most ancient archetypes of seduction are
- 49:47women and the siren is the preeeminent
- 49:51female seductress
- 49:53and it has a very physical component to
- 49:56it. Uh, a seduct a siren has a very
- 50:00powerful sexual energy that isn't
- 50:03obvious. It's not like they go around
- 50:05naked or anything, but it's in their
- 50:07aura. I often when I'm watching a movie
- 50:11and I'm looking at actresses,
- 50:14I can see I can feel it in them. I don't
- 50:17know what it is exactly, but I know one
- 50:20of the archetypes that I talk about is
- 50:22Marilyn Monroe. And Marilyn Monroe
- 50:26would literally make love to the camera.
- 50:29She wanted you to love her, right?
- 50:32Right? And so she was so vulnerable and
- 50:34so open and that gave her that kind of
- 50:36siren presence. But it's a sort of
- 50:39physical quality that men only really a
- 50:42man can appreciate because the siren is
- 50:44a powerful sedu seductress of men. A man
- 50:48feels that energy in the woman and is
- 50:51really drawn to it. Also, sirens are
- 50:54very theatrical. They create a lot of
- 50:56drama. They create fantasy. like
- 50:58Cleopatra was creating incredible
- 51:00fantasies. So that's the siren. On the
- 51:04flip side is the male seducer because
- 51:07all the other types can be male or
- 51:09female, but these two types are
- 51:11generally one or the other.
- 51:13Is the rake. That's the most primal
- 51:16[snorts]
- 51:17powerful form of male seduction is the
- 51:20rake. And the rake is a man
- 51:25who really understands and really likes
- 51:27women. He's very interested in women. He
- 51:30was probably had sisters that had a
- 51:34strong mother and he was around women.
- 51:36He likes them. He appreciates them. He
- 51:38understands their psychology, their
- 51:40needs. The thing is he's never satisfied
- 51:44by one woman.
- 51:46It's after a couple of months he's on to
- 51:48somebody else. Okay? But in those two
- 51:51months that a rake is interested in you,
- 51:54no woman can resist him because he fills
- 51:57you with so much attention that's so
- 51:59focused on you and it's not like creepy
- 52:01attention. It's not like a stalking
- 52:03attention. It's loving romantic
- 52:06attention that you don't get from any
- 52:08other men man because men are so
- 52:10interested in their work and their
- 52:12business. They don't even they don't
- 52:13care about women's things. This man is
- 52:16all focused on you. He understands you.
- 52:19He's giving you what you want. No woman
- 52:21can resist it. And men who are rakes are
- 52:24also very good with words
- 52:27because words are the woman's weakness.
- 52:29A man who can speak well, who can weave
- 52:32stories and poetic things with his with
- 52:35his tongue is extremely seductive.
- 52:38Right? For men, it's appearances. It's
- 52:41visuals. It's that sexual energy. For
- 52:43women, a lot of it revolves around words
- 52:45and ideas and thoughts and concepts and
- 52:48fantasies that a man can evol can evoke.
- 52:52That is the rake. All right? No man can
- 52:56resist a siren and no woman can resist a
- 52:59true rake. The other types are like the
- 53:02dandy which is a type of man or woman
- 53:06who has qualities of the opposite sex
- 53:09oppos the other gender. So, it's a man
- 53:12with a touch of femininity. It's a woman
- 53:14with a touch of masculinity. And believe
- 53:17it or not, that has very, very powerful
- 53:19sexual and social appeal to people. I
- 53:22could go into why that is, but that's a
- 53:24very powerful type. There is the uh
- 53:27natural, which is somebody who has a
- 53:29very childlike ability. They're
- 53:31spontaneous.
- 53:33They they may be in their 20s, but they
- 53:36you have the feeling that they're five
- 53:37years old. They're so real and natural
- 53:40and spontaneous and kind of helpless and
- 53:43vulnerable. They go, "Wow, that's
- 53:45lovable. I want to, you know, I want
- 53:47that person." There's the coette, which
- 53:50traditionally is a woman, but can be a
- 53:52man. Is the one who plays hot and cold.
- 53:56They They're suddenly so excited about
- 53:58you, their eyes go, "Wow, there's
- 54:00there's something going on there." And
- 54:02then the next minute, they're all cold
- 54:04and distant. and they've completely
- 54:06wrapped you around your finger by this
- 54:08pattern of coldness and hotness.
- 54:11Uh there are a few others, but I don't
- 54:13want to exhaust the list. That gives you
- 54:14an idea.
- 54:16>> Super interesting. Yeah, thank you so
- 54:18much for the
- 54:18>> whole list.
- 54:21>> No, that was good enough. And yeah, I
- 54:23think but those are kind of most of
- 54:25them, right? So, um that was really
- 54:29>> That's like five of six of of the nine.
- 54:31Yeah.
- 54:33>> Very interesting.
- 54:35And for someone who's listening right
- 54:37now and they're thinking, you know, this
- 54:41sounds amazing, but they don't
- 54:43necessarily feel seductive or they don't
- 54:45feel like they have any of those
- 54:48qualities or they don't feel like
- 54:50they're attracting someone. Is there a
- 54:52way for someone to cultivate this
- 54:55magnetic seductive aura?
- 54:57>> Yeah. Yeah.
- 54:59>> How do they do it?
- 54:59>> It's very simple.
- 55:01I mean there are there are many
- 55:03different ways to get there but there's
- 55:05one path that is the most powerful of
- 55:07all and that is to be more interested in
- 55:11other people. So what makes you
- 55:14unseductive, what I call anti-seductive
- 55:16is that you're so self-absorbed. You're
- 55:19only thinking about yourself. You're
- 55:21insecure. You're worried about what
- 55:23people think about you. You're
- 55:25constantly going, "Am I saying the right
- 55:28things to this woman in the bar? Is she
- 55:30bored? Am I? You're so wrapped up in
- 55:33your own thoughts that you're not paying
- 55:35attention. The ability to get outside of
- 55:38yourself. And you can practice this. The
- 55:41problem nowadays is everything is
- 55:43virtual.
- 55:44You're swiping to find somebody. You
- 55:48need to practice this on people in the
- 55:50world and not virtually. Okay? And the
- 55:53practice is this
- 55:56thinking about them. So, if I were
- 56:00interested in you, Francesca, right now,
- 56:02just as a scenario, right, and I was
- 56:05trying to seduce you, okay, and we were
- 56:08in a restaurant or a bar,
- 56:10I'd be focusing on what are who you are,
- 56:15what your world is like, I would be
- 56:18asking questions that aren't obvious,
- 56:20but that show that I'm interested in
- 56:23your world, how you think, what's going
- 56:25on with you, what has been your what was
- 56:27your childhood? Like I get you to talk
- 56:30about yourself.
- 56:32People never feel like they're the star
- 56:34of the show. They never feel like they
- 56:35get to talk about themselves. You get
- 56:37the other person to talk because you're
- 56:39focused on them. You're not focused on
- 56:41yourself. Right? I'm interested in you.
- 56:44I'm interested in what makes Francesca
- 56:46tick. What What were her horrible
- 56:49experiences with boyfriends in the past
- 56:51and why? I'm interested. I'm trying to
- 56:54get inside of your world and think like
- 56:56you think so I can understand what it is
- 56:59that you're missing in life. Okay. What
- 57:03makes people bad at the game is they
- 57:05can't get inside of other people.
- 57:07They're so locked in their heads.
- 57:09They're so in only can only think about
- 57:11what they need, what they want, what
- 57:14they think is funny or what they think
- 57:16is interesting. But you have to think of
- 57:18what the other person finds interesting.
- 57:20I have this famous quote that I'm going
- 57:22to mangle terribly in the art of
- 57:25seduction where in England in the 19th
- 57:28century there were these two political
- 57:30rivals Benjamin Draeli who was a great
- 57:34prime minister and uh this other man
- 57:36gold I can't remember what his name was
- 57:38goldmith goldsmith maybe gold something
- 57:41or other sorry um and
- 57:46was the master seducer and this woman
- 57:49this prince princess or whatever was at
- 57:51a a a party an evening with them and she
- 57:54said sitting next to Mr. Goldsmith
- 57:57whatever his name was I thought he was
- 57:59the most interesting man in the world
- 58:02sitting next to Mr. Israeli. I thought I
- 58:05was the most interesting person in the
- 58:07world. That is what charm, that is what
- 58:10seduction is. So, you're not trying to
- 58:13impress people with how brilliant you
- 58:14are. You're trying to make them feel
- 58:16brilliant. You're trying to make them
- 58:18feel wonderful and great. Not you.
- 58:21>> Get out of yourself. Get out of your
- 58:23world. Get out of your own problems and
- 58:25get inside other people, inside their
- 58:28minds. Ask questions. And then this is a
- 58:32very brilliant seduction technique. When
- 58:35somebody says something that seems kind
- 58:38of interesting or telling,
- 58:40the next day or later that evening, you
- 58:43come back to them and you quote what
- 58:45they were saying in some context.
- 58:48What this reveals is that you were
- 58:50listening to them, that you've retained
- 58:52something they said that was very
- 58:54personal, and you've quoted it back to
- 58:57them. Not in an obvious way, but it
- 58:59reveals indirectly that you were truly
- 59:01listening to them. Man, that is powerful
- 59:03because people don't listen to each
- 59:05other anymore.
- 59:07>> Yeah, absolutely. That makes total
- 59:10sense. And I think a lot of women are
- 59:12complaining about that. They're going on
- 59:14dates and they feel like the guy hasn't
- 59:16asked them any questions or they only
- 59:18talked about themselves. And you know,
- 59:21it seems like a simple ask like, "Please
- 59:23just ask me some questions." But you'd
- 59:25be surprised how little it actually
- 59:28happens.
- 59:29>> Well, that's that's men's that's men's
- 59:31weakness when it comes to seduction.
- 59:32They talk too much about themselves.
- 59:35>> It's a terrible quality.
- 59:38>> Mhm. Are there any you mentioned some
- 59:40anti- seductive qualities? Are there
- 59:43other habits that maybe people are doing
- 59:46unconsciously that are anti-seductive?
- 59:50Well, uh, one quality is moralizing and
- 59:54judging and always judging other people
- 59:57and judging them for what they said and
- 59:59judging them for what they look and
- 1:00:01judging from the clothes that they wear
- 1:00:02and judging them for their friends and
- 1:00:04their political opinions, that is
- 1:00:06completely unseductive. Being moralizing
- 1:00:10and superior,
- 1:00:12that that will put anybody off. Okay?
- 1:00:15being um so insecure that you're always
- 1:00:19worried about what you're going to say
- 1:00:21and whether you're pleasing people. We
- 1:00:24can read that kind of insecurity on
- 1:00:26people. It's very anti-seductive
- 1:00:28insecurity.
- 1:00:29The lack of generosity.
- 1:00:32So,
- 1:00:33um if you're a man, uh I mean this is
- 1:00:37I'm being very traditional here, so it's
- 1:00:39I'm I don't know. It's probably not very
- 1:00:41good for the 21st century, but pay pay
- 1:00:44the money. Pick up the bill. Don't be
- 1:00:47tight. Don't be such a tight wad. Don't
- 1:00:49be having always to split the bill. Pay
- 1:00:51for things. Give generous gifts, but not
- 1:00:54just material things. Be generous with
- 1:00:58your attention. Right? So, you're
- 1:01:01somebody that's always involved in your
- 1:01:03business and your work and you have no
- 1:01:05time for the for your partner or the
- 1:01:07person you're trying to seduce. Do the
- 1:01:09opposite and be generous with the time
- 1:01:12that you give them. If the woman for
- 1:01:15instance, if it's a man and woman, the
- 1:01:17woman knows that you're very busy. Okay?
- 1:01:19But if suddenly you take off a complete
- 1:01:22day and you say, "Let's just go off and
- 1:01:23do our things and let's just be together
- 1:01:25for that whole day." That's powerful.
- 1:01:27You're being generous with your spirit.
- 1:01:29You're being generous with your time.
- 1:01:31That is un lack of that is a very
- 1:01:35anti-seductive quality. Those are some
- 1:01:38of them. Once again, I could go through
- 1:01:40all 10, but I'm just gonna leave it at
- 1:01:42that for now.
- 1:01:43>> Yeah. I think those are so spot on.
- 1:01:47Yeah, absolutely. And I can so much
- 1:01:50resonate with that. And
- 1:01:52>> I mean, the one I left out, but I kind
- 1:01:54of mentioned is the talker, the big
- 1:01:56talker, the person that's always
- 1:01:57bragging and saying, "God, I was so
- 1:01:59great and look at all the wonderful
- 1:02:01things I've done and all the people that
- 1:02:03have been interested in me and all the
- 1:02:04things I've accomplished and how many
- 1:02:06books I've written and how fantastic and
- 1:02:08how many followers I have on Instagram."
- 1:02:10Man, that is really anti-seductive.
- 1:02:13Yeah, absolutely. And also, you know,
- 1:02:16you mentioning generosity. I think it
- 1:02:19applies to both men and women. And you
- 1:02:22know, even if you, for instance, I
- 1:02:25remember going out with this like girl
- 1:02:29um just like as friends. And I think it
- 1:02:32was like we met at the book club and
- 1:02:34then we went for a coffee and at the end
- 1:02:36she picked up the bill and like she paid
- 1:02:38for it. And I was like, "Wow, that had
- 1:02:40never happened to me before with a
- 1:02:42woman, you know, like like a friend has
- 1:02:45never really paid for my coffee before."
- 1:02:47And I really appreciated that, you know,
- 1:02:50it really made me like like [snorts] her
- 1:02:52more. And then the other example is I
- 1:02:56don't know what it is about the UK, but
- 1:02:59on birthdays, people don't bring you
- 1:03:01gifts. Whereas where I'm from, which is
- 1:03:04Romania, people always bring you
- 1:03:06thoughtful, really nice gifts, you know,
- 1:03:09and they pay for things and they invest
- 1:03:11money and time. And then it was such a
- 1:03:14shock to see, you know, I made some
- 1:03:17British friends and they came to my
- 1:03:19birthday and they came empty-handed and
- 1:03:22I had to adjust.
- 1:03:23>> When is your birthday, Francesca?
- 1:03:25>> It's on the 28th of March.
- 1:03:29>> 20th of March.
- 1:03:30>> 28th.
- 1:03:31>> 20th. 28th.
- 1:03:32>> 28th of March.
- 1:03:34>> Yeah.
- 1:03:34>> Okay. I have friends who are that. So,
- 1:03:36you're an Aries.
- 1:03:38>> Yes, I'm an Aries. How about you? When's
- 1:03:40your birthday?
- 1:03:42>> Uh, May 14.
- 1:03:44>> So, are you a Taurus? Yeah. Oh, very
- 1:03:47cool.
- 1:03:48>> So, yeah, I think, you know,
- 1:03:51>> it really puts you off when people
- 1:03:53aren't being generous.
- 1:03:55>> On the subject of gifts, gifts are a
- 1:03:57very important topic in in the art of
- 1:03:59seduction. And what you must understand
- 1:04:02is the power of a gift isn't necessarily
- 1:04:06in the money that you've spent on it.
- 1:04:09It's in the thoughtfulness of it. And
- 1:04:12the thoughtfulness is
- 1:04:14you're giving them something that
- 1:04:16appeals to them as an individual. This
- 1:04:19is the other thing about seduction that
- 1:04:21you need to understand.
- 1:04:23You know, back in the early 2000s, we
- 1:04:26had this big thing about the pickup
- 1:04:27artist, right?
- 1:04:29particularly in Los Angeles, the game,
- 1:04:32you know, playing the game. Men knew all
- 1:04:34these techniques for how to seduce
- 1:04:36women. The problem was that it wasn't
- 1:04:38geared towards a woman who as an
- 1:04:40individual, her specific needs. It was
- 1:04:43just this kind of general strategies
- 1:04:44that you applied and women could see
- 1:04:46through it. It was very off-putting. So,
- 1:04:49you're dealing with people as an
- 1:04:50individual. Do you, Francesca, have your
- 1:04:53own needs, your own interests, your own
- 1:04:56peculiar tastes? If I give you a gift
- 1:04:59that shows I understand
- 1:05:02what you who you are as an individual, I
- 1:05:05give you some music that I know is your
- 1:05:09taste or I give you not just flowers,
- 1:05:12not just the general cliched stuff, but
- 1:05:14something that shows that I was
- 1:05:16listening to you, that I understand you,
- 1:05:18that the gift is personal. It's not just
- 1:05:19that it was expensive, but that there
- 1:05:21was some thinking going on in it. That
- 1:05:24is the more seductive, powerful way to
- 1:05:26give a gift.
- 1:05:28Absolutely. And women really appreciate
- 1:05:30that. Probably men as well, but I'd say
- 1:05:33particularly women.
- 1:05:35>> Men too.
- 1:05:38>> Very interesting. And the other thing I
- 1:05:41wanted to ask you, you know, you
- 1:05:42mentioned charm and charisma. Are
- 1:05:45charisma and seduction the same thing or
- 1:05:48are they different?
- 1:05:51Well, um, one of the types of seducers
- 1:05:55that I did not mention was the
- 1:05:56charismatic.
- 1:05:59So, uh, it's definitely a form of
- 1:06:02seduction.
- 1:06:04And the idea is, um, backing up a little
- 1:06:08bit here, seduction and the art of
- 1:06:10seduction is seduction is a language.
- 1:06:15It's a language that you are learning.
- 1:06:17It's not a language of words. It's a
- 1:06:20language of actions. It's a language of
- 1:06:24your body, of how you present yourself.
- 1:06:26It's how you dress, how you look, how
- 1:06:30you smell. It's a un It's a preverbal
- 1:06:34language that you have to learn. It's
- 1:06:36about giving gifts. It's about where you
- 1:06:38take people. Okay? So, we humans are
- 1:06:42very attuned to people's nonverbal
- 1:06:44communication, to their body language.
- 1:06:47We pick it up. It's the animal part of
- 1:06:49ourselves, right? And it's very powerful
- 1:06:52and it's very seductive. Okay? So, a
- 1:06:56charismatic
- 1:06:58has very very very powerful body
- 1:07:02language. And what is that? It's they
- 1:07:06believe something so strongly. They're
- 1:07:10so certain about something powerful
- 1:07:13about their world or what they want that
- 1:07:16it radiates to them. It's like there's a
- 1:07:19light bulb inside of them that you can't
- 1:07:21see, but that animates all their
- 1:07:24gestures, their eyes, their mouth, their
- 1:07:26expression. They seem alive. They see
- 1:07:29it's almost a slight sexual energy, but
- 1:07:32it's this energy of self-belief, of
- 1:07:35confidence, of wanting people to like
- 1:07:38them. Right? This the kind of power that
- 1:07:41Marilyn Monroe had before the camera. Um
- 1:07:45and it's extremely powerful. You can
- 1:07:49read it in people, right? So
- 1:07:52it's very important for a political
- 1:07:54figure or an actor or somebody in the
- 1:07:56public eye to have that quality, right?
- 1:08:00Um and it can't be faked. That's the
- 1:08:03thing about it. Um, the thing that's
- 1:08:06interesting about people with charisma
- 1:08:08that I discovered in my research is that
- 1:08:11they generally come from troubled, bad
- 1:08:14backgrounds. They had bad childhoods.
- 1:08:17They were abused. They were neglected.
- 1:08:19They were abandoned. Right? And what
- 1:08:22happens in that scenario is
- 1:08:25they didn't get the love and attention
- 1:08:27that they needed from their parents,
- 1:08:29from their early caregivers, right? And
- 1:08:32so they need to get that love and
- 1:08:34attention from the public. That is how
- 1:08:37they get their sense of validation and
- 1:08:40love not from mommy and daddy but from a
- 1:08:43whole country from an entire audience.
- 1:08:46You know Winston Churchill had
- 1:08:48tremendous charisma. But it only came
- 1:08:51about during World War II in in a time
- 1:08:54of crisis. But Winston Churchill came
- 1:08:57from a very broken was very much
- 1:08:59neglected as a child. John F. Kennedy
- 1:09:02who had tremendous charisma. His father
- 1:09:05was extremely cruel and mean to him.
- 1:09:08Marilyn Monroe was basically raised in
- 1:09:10an orphanage. She never knew her
- 1:09:11parents. These types of people feel a
- 1:09:14tremendous need to get that what they
- 1:09:17want from the public from a large
- 1:09:19public. And we can feel it in them
- 1:09:21nonverbally. It comes out in their face
- 1:09:24in their manner. And that's these are
- 1:09:26elements in charisma. M that's so
- 1:09:30interesting how childhood trauma can
- 1:09:33make you super charismatic.
- 1:09:36What other ways in in what other ways
- 1:09:38does your childhood affect you when it
- 1:09:41comes to seduction or who you are
- 1:09:43attracted to?
- 1:09:48>> Well, um whole books could be written
- 1:09:50about that. Um and uh you know a lot of
- 1:09:54it is um [snorts]
- 1:09:58so when we were very young one or two
- 1:10:01years old I mean for boys the mother
- 1:10:04figure had a very important impact on
- 1:10:07them right so it's different for girls
- 1:10:11because your early years are with
- 1:10:14somebody of your own gender because
- 1:10:17generally we're generalizing but It's
- 1:10:21changing now, but women were more
- 1:10:23involved in the first two or three years
- 1:10:26of a child. It's not changing that much.
- 1:10:28It's still pretty much the same.
- 1:10:31So, for a man, the impact of his mother
- 1:10:36on his
- 1:10:38on who he's attracted to is incredibly
- 1:10:42powerful. Right? So um
- 1:10:46and uh Carl Jung the psychologist you're
- 1:10:50probably familiar with him right he had
- 1:10:53this concept of the anima and the
- 1:10:55animous
- 1:10:57and the anima is the image that a man
- 1:11:00carries in him of this kind of ideal
- 1:11:03woman and it'll be a woman that will
- 1:11:05appear in his dreams she's usually a
- 1:11:08little bit elusive she's often maybe a
- 1:11:11little bit crazy or something Right? But
- 1:11:14it's a quality that's embedded in him
- 1:11:17from his mother, from that mother image
- 1:11:19that is deep, deep, deep deep deep deep
- 1:11:21down in his psyche. And so later in
- 1:11:25life, he will be interested, attracted
- 1:11:27to women who don't consciously conjure
- 1:11:30up the image of his mother.
- 1:11:33Unconsciously they do in mannerisms
- 1:11:37in in in certain vocal patterns in the
- 1:11:39sound of their voice in the in the fact
- 1:11:42that they have a nurturing quality or
- 1:11:44they lack of nurturing quality but
- 1:11:46something about that mother figure is
- 1:11:48reflected there. Now women on the other
- 1:11:52side Jung called it the animos and it's
- 1:11:55kind of the male the masculine image in
- 1:11:58your head. And so the thing about the
- 1:12:00anima for men is that it's the woman
- 1:12:03part of their personality that is
- 1:12:05attracted to a woman. I know this sounds
- 1:12:08strange, but it's actually very
- 1:12:09interesting. And I've written about it.
- 1:12:11For woman, it's the masculine part of
- 1:12:14inside of them, and it's that male voice
- 1:12:17that they've internalized from their
- 1:12:18father. And so
- 1:12:21that father figure, if he's
- 1:12:24[clears throat] abusive
- 1:12:26and negative and not loving, it still
- 1:12:29has a deep deep deep impact on their
- 1:12:32choices later on in life. It'll be
- 1:12:36they don't want that type of man. Okay.
- 1:12:38But that they don't want the type of the
- 1:12:39father. The father is influencing that
- 1:12:42choice or there's a quality in that
- 1:12:45particular powerful figure that is that
- 1:12:48they were very much attracted to and
- 1:12:51they're still striving for later in
- 1:12:53life. And then siblings have a very
- 1:12:56powerful impact on on on the choices
- 1:12:59that we have. Particularly if you're a
- 1:13:02man who has sisters or a girl who has
- 1:13:05brothers. those sisters and brothers get
- 1:13:09inside your early years. You were like a
- 1:13:12sponge and you were absorbing people's
- 1:13:15energy, right? And had a tremendous
- 1:13:18impact on you're not even aware of it.
- 1:13:20And so those siblings that you had, I
- 1:13:23had a sister who was four years older
- 1:13:24than me had a very powerful impact on my
- 1:13:28mind and my interest in things. So the
- 1:13:31siblings and the parents have a very
- 1:13:34very powerful effect on who we choose as
- 1:13:36partners later in life.
- 1:13:40>> Absolutely. And that makes a lot of
- 1:13:42sense. I don't think it's strange at
- 1:13:44all. I can absolutely see it around me
- 1:13:46and how people make this unconscious
- 1:13:49choices. I think that's why it's
- 1:13:51important not to take things personally
- 1:13:54because a woman might be like, you know,
- 1:13:55I gave him everything. I was so
- 1:13:57affectionate. And you know, maybe his
- 1:13:59mom was not affectionate and that's what
- 1:14:01he was attracted to and that's why he
- 1:14:03didn't choose you. So,
- 1:14:05>> you know, it's it's it's not personal a
- 1:14:08lot of the times.
- 1:14:09>> Well, that's that's a very good thing
- 1:14:11that you bring up because it's important
- 1:14:14um to not take anything personally in in
- 1:14:17the game of seduction. So uh a lot of
- 1:14:20men
- 1:14:21when you feel rejected by a woman you
- 1:14:24get very angry and upset and kind of
- 1:14:27bitter and you carry it with you around
- 1:14:30with you. And the whole thing is in
- 1:14:33seduction you need to have a light
- 1:14:35touch. So if somebody rejected you fine
- 1:14:40I'm on to the next one. There are other
- 1:14:41women out there. There are other fish in
- 1:14:43the ocean. You know I learned something.
- 1:14:45I learned that I made a mistake. I
- 1:14:47learned that I I'm not attractive to
- 1:14:49everyone. Fine. On to the next one.
- 1:14:52Don't take things personally and don't
- 1:14:54get so heavy. Seduction is a realm of
- 1:14:56lightness.
- 1:14:58>> Absolutely.
- 1:15:00And I think a lot of people need to
- 1:15:03really integrate that advice because
- 1:15:05rejection is quite hard especially in
- 1:15:09today's world. And that was kind of like
- 1:15:11my next question is how has seduction
- 1:15:14and love, you know, how did they change
- 1:15:17in the modern world?
- 1:15:22>> Well, I don't know if I'm the best
- 1:15:24person qualified to answer that since I
- 1:15:27am, you know, I'm in my 60s. Um, so I'd
- 1:15:31hate to say that, but it's true. So, I
- 1:15:33grew up in a different world and I know
- 1:15:36that world very well. I don't know what
- 1:15:39it's like to be, you know, in your 20s
- 1:15:43right now. I have no real access to
- 1:15:45that, but I know that it's much more
- 1:15:48difficult. Um, so
- 1:15:52in my day and age, you only met a woman.
- 1:15:56I mean, or if you're gay, I mean, we've
- 1:15:57been very heterosexual here, but it it
- 1:16:00applies to to all persuasions.
- 1:16:04um to meet somebody you had to go out
- 1:16:07physically and do it right and it took a
- 1:16:10lot of for a man this took a lot of kind
- 1:16:13of guts to like go up and talk to
- 1:16:15somebody that you didn't know. It was
- 1:16:17almost kind of frightening. Then you got
- 1:16:19used to it. Maybe you got more
- 1:16:20comfortable and you got better at it and
- 1:16:22you had more interactions and it became
- 1:16:25easier and easier and easier. Um, but it
- 1:16:29was you had to go through this barrier
- 1:16:32where to meet somebody were in there
- 1:16:35with them face to face in a bar, in a
- 1:16:38restaurant, in a club, in any kind of
- 1:16:41setting. And you had to overcome that
- 1:16:43fear of rejection, of your timidity. And
- 1:16:47it was not easy, right? And it developed
- 1:16:49a skill. And women had something
- 1:16:52similar. They had to deal with men
- 1:16:54directly. And that meant sometimes men
- 1:16:57were kind of frightening and kind of you
- 1:17:00know too much came on too strong. But
- 1:17:03you had to deal with that. You had to
- 1:17:04understand how to negotiate that kind of
- 1:17:07situation where a man is continually
- 1:17:09after you.
- 1:17:11That's like a social skill that you have
- 1:17:14to learn how to handle these
- 1:17:16interactions.
- 1:17:18And now when it's
- 1:17:22you're not having that. Okay. Yes. you
- 1:17:24you swiped here and you're going out and
- 1:17:26you're meeting that person, right? But
- 1:17:28there's already some interest there
- 1:17:31involved. You already you didn't have to
- 1:17:33go up and make that first bold kind of
- 1:17:36step or deal with that person coming
- 1:17:38after you in a bar or whatever. And so
- 1:17:42something social is missing. A skill is
- 1:17:45missing in in your in your um you know
- 1:17:48in your set your skill set, right? And
- 1:17:51so it's a problem. And um also the other
- 1:17:57thing I would say is uh
- 1:18:01to fall in love with somebody
- 1:18:04uh requires opening yourself up and
- 1:18:06being vulnerable and the possibility of
- 1:18:10being rejected, the possibility of pain,
- 1:18:14of being of of of a breakup, right? It
- 1:18:18can be very debilitating these kinds of
- 1:18:20experiences and we've all been through
- 1:18:22them.
- 1:18:24But people are more afraid now than ever
- 1:18:26of that of being vulnerable of being
- 1:18:29open to another person of experiencing
- 1:18:31that kind of pain. And it makes people
- 1:18:34afraid of relationships.
- 1:18:37Now, it's not all bad. Some things have
- 1:18:39gotten better. Some things about the
- 1:18:41relationships between men and women have
- 1:18:43gotten better. Men have had to become
- 1:18:46probably more sensitive and aware and
- 1:18:49it's not a completely a man's world
- 1:18:51anymore. Some things have gotten better.
- 1:18:54Also, if you're not straight, you know,
- 1:18:56things have gotten a lot better.
- 1:18:59But in some ways, it's not it's more
- 1:19:02difficult for young people, and I can
- 1:19:04understand that because of
- 1:19:08the the harshness of the world that
- 1:19:10they're growing up in makes you much
- 1:19:12less open to the pain and the
- 1:19:16vulnerability of a relationship. and the
- 1:19:18swiping makes it so much harder
- 1:19:22to understand the social element in
- 1:19:24dealing with in a seduction. So
- 1:19:29>> for someone who's not in their 20ies,
- 1:19:31that was so spot on and I think you
- 1:19:33absolutely are the person to talk about
- 1:19:36this. That was that really resonated and
- 1:19:39I think it resonates with a lot of
- 1:19:41people what you mentioned about you know
- 1:19:44the fear of rejection which became way
- 1:19:47way bigger than it used to be because
- 1:19:49dating apps basically removed you know
- 1:19:52any kind of rejection and then you know
- 1:19:56what you mentioned about vulnerability
- 1:19:57and how it's required and people
- 1:20:00nowadays they they don't have that
- 1:20:02openness anymore. Super fascinating.
- 1:20:05>> Um Yeah.
- 1:20:06>> You know, something I hear all the time
- 1:20:09when it comes to dating advice is just
- 1:20:12be yourself. Be authentic. What do you
- 1:20:15think about that?
- 1:20:19>> Well, um you know, it has some truth to
- 1:20:23it. I mean, as I mentioned before, um,
- 1:20:26with the, uh, the game, the pickup
- 1:20:29artist game, that there's nothing uh,
- 1:20:32less seductive
- 1:20:35than you've read a book, you've read
- 1:20:38Robert Green's Art of Seduction, and
- 1:20:40you're applying these tactics to
- 1:20:42somebody, right? You're not being real,
- 1:20:44you're not being authentic, you're not
- 1:20:46being okay, so it's that's not
- 1:20:48seductive. On the other hand,
- 1:20:51if you're just who you are,
- 1:20:54then then that's not going to work
- 1:20:56either. So, if I want to date you and I
- 1:21:00just wear the kind of clothes that I
- 1:21:02wear in the house, like shorts and a
- 1:21:04t-shirt, and then I just take you to the
- 1:21:07pub where I, you know, have my usual
- 1:21:09food and beer, that's not seductive, but
- 1:21:12that's being who I am. That's what I
- 1:21:13normally would like. You know, that's
- 1:21:15that's me. No, you dress nicely.
- 1:21:20You know, you put some effort into it.
- 1:21:23All right, that's not how you normally
- 1:21:24would necessarily be. You take them to a
- 1:21:27place that you think is going to
- 1:21:28interest them. It isn't normally what
- 1:21:30you would do in your day-to-day life.
- 1:21:33You can't be completely yourself because
- 1:21:35there's no mystery involved. There's no
- 1:21:37interest. There's no spark going on. You
- 1:21:39have to create a little bit of mystery.
- 1:21:42The person can't know exactly who you
- 1:21:45are. If you just tell them everything
- 1:21:47about yourself and you just give them
- 1:21:49everything you have on social media,
- 1:21:51they know everything about you. There's
- 1:21:54there's no need to be fascinated by it.
- 1:21:57The art of seduction, I can tell you
- 1:21:59very simply, is
- 1:22:01when I leave you, not after the podcast,
- 1:22:04but after, you know, a date of some
- 1:22:07sort, and you're thinking about me, I
- 1:22:11have seduced you. Okay? To the degree
- 1:22:14that you're thinking about me and that I
- 1:22:17got inside of your head, I have seduced
- 1:22:20you. Okay? Okay. That skill, that
- 1:22:23ability to do that isn't necessarily
- 1:22:26authentic. It's not necessarily who I
- 1:22:28am. It's I I understand. So it's it's
- 1:22:31it's like a dance. People in the world
- 1:22:34today are too black and white. They're
- 1:22:36too got to be authentic or I've got to
- 1:22:39learn how to play use these tactics.
- 1:22:42It's both. You're being natural. You
- 1:22:45know that you're a rake. You know that
- 1:22:47you're a cokehead and you're bringing
- 1:22:48that out. But you also understand the
- 1:22:52psychology of other people and how you
- 1:22:54have to play to people's individuality
- 1:22:58and what will get under their skin and
- 1:22:59what will make them think about you the
- 1:23:02next day. Right? So if you're a man who
- 1:23:06just loves to talk about himself and
- 1:23:08brag about all of your great
- 1:23:10achievements, you're being natural,
- 1:23:12you're being authentic, but you're also
- 1:23:14being a real turnoff. You're being a
- 1:23:16real anti-seducer.
- 1:23:18So, learn some skills. Learn to shut up,
- 1:23:21for instance, and don't be so authentic
- 1:23:23and learn how to control yourself a
- 1:23:25little bit.
- 1:23:27>> Yeah, absolutely. You know, I always
- 1:23:30thought about this, you know, just be
- 1:23:31yourself. It's like, but what if being
- 1:23:34yourself, you know, [snorts] isn't
- 1:23:36enough to get someone? Sometimes it's
- 1:23:39about learning some skills or unlearning
- 1:23:42some things like you mentioned and you
- 1:23:45know overall bettering yourself as a
- 1:23:48person as well because
- 1:23:51>> I guess some people are naturally born
- 1:23:53or not necessarily born but they grew up
- 1:23:56in an environment where their parents
- 1:23:58taught them how to listen for instance
- 1:24:00or you know they learn some skills but
- 1:24:03what if you didn't you know and then you
- 1:24:05lack the skills and you have all these
- 1:24:07anti seductive qualities like you only
- 1:24:09talk about yourself then it's actually a
- 1:24:12good idea to not be yourself and to
- 1:24:14learn some skills and maybe not do some
- 1:24:17things. So yeah super super interesting
- 1:24:19take on it because it's quite
- 1:24:21controversial as well to say no don't be
- 1:24:24yourself don't be authentic. [snorts]
- 1:24:27So,
- 1:24:27>> right,
- 1:24:28>> you know, when it comes to people not
- 1:24:32being authentic and wearing masks,
- 1:24:35how can you actually,
- 1:24:38you know, see through people's masks?
- 1:24:41Are there ways to kind of see through,
- 1:24:45you know, these masks and read people?
- 1:24:51>> Well, of yes. Um it it depends on uh the
- 1:24:56situation but
- 1:24:59um so
- 1:25:01you know the um people who are giving
- 1:25:05you individualized attention
- 1:25:09and seem to be interested in you, they
- 1:25:13have to have a quality
- 1:25:15that is social, that's pro-social,
- 1:25:19right? Um, of course that can be faked.
- 1:25:24And there are psychopaths in this world,
- 1:25:28sociopaths, whatever you want to call
- 1:25:29them, who are good at listening only to
- 1:25:33gather information to manipulate with
- 1:25:35you and hurt you with, but you can
- 1:25:38usually pick that up in their body
- 1:25:41language. Right? I tell people
- 1:25:45that with narcissists, I've said this
- 1:25:48before, there's a kind of distance in
- 1:25:50their eyes.
- 1:25:52They're listening to you. They're
- 1:25:53talking to you, but there's a deadness
- 1:25:56there. It's not connecting. And you
- 1:26:00know, I'm saying something kind of
- 1:26:01strange here. I mean, eyes are what they
- 1:26:04are. You know, eyes are just eyes. But
- 1:26:07you can feel through the eyes
- 1:26:11something inside a person's soul. I'm
- 1:26:13sorry to say that. I'm sorry to use a
- 1:26:14word like soul, but you can. You can see
- 1:26:18in their eyes whether they have general
- 1:26:22interest in other people or they're only
- 1:26:24inside their own mind all the time. You
- 1:26:27can see that there's something bitter
- 1:26:29about this. Envy is something you can
- 1:26:33read in people's eyes. I wrote about
- 1:26:35that in the laws of human nature.
- 1:26:37There's this kind of fake look and they
- 1:26:39seem to be interested in you, but the
- 1:26:41eyes there's something going on where
- 1:26:43they're revealing their envy. And in the
- 1:26:45ancient world, they call it the evil
- 1:26:47eye. The evil eye was the eye of envy.
- 1:26:50You can sense that in people's eyes.
- 1:26:52They reveal so much. I had a chapter in
- 1:26:55the laws of human nature that I think is
- 1:26:59important and it was about non-verbal
- 1:27:01communication.
- 1:27:03And this is all about non-verbal
- 1:27:04communication, but it's also about
- 1:27:07people's patterns of behavior. So, if
- 1:27:11there is a woman, and I'm just saying
- 1:27:13woman because it could be a man, who's
- 1:27:16has all this drama in her life, you
- 1:27:20know, and she's always been the victim.
- 1:27:22There's always these terrible men that
- 1:27:24they've been involved with. They did
- 1:27:25this, that, the other. And it's also
- 1:27:27women. They always bitter women who
- 1:27:29jealous and who've hurt her. and she's
- 1:27:31had so much drama in her life. There's a
- 1:27:34pattern there. There's a pattern of what
- 1:27:36I called in the in 48 laws of power
- 1:27:40infection,
- 1:27:42right?
- 1:27:43They are actually the ones who bring on
- 1:27:46all the bad things in their life because
- 1:27:49they love drama. They love having all
- 1:27:51this emotional around them.
- 1:27:54Okay? So their actions can also the
- 1:27:57people's past can reveal that you're
- 1:27:59dealing with an infecting type. They're
- 1:28:02too dramatic. Okay. But often times it's
- 1:28:05the body that reveals it. And you can
- 1:28:08see
- 1:28:09the way people the relaxed quality in
- 1:28:12their body language in in a seduction
- 1:28:15setting
- 1:28:17when people mirror each other. So if I
- 1:28:21move my arm this way, then the woman
- 1:28:23does that a few minutes later
- 1:28:26unconsciously she's falling under my
- 1:28:29spell kind of a because my relaxed
- 1:28:32behavior is inducing a similar relaxed
- 1:28:35reaction in her. So to read people's
- 1:28:39masks, you have to shut off all your
- 1:28:42intellectual crap, all your verbalizing,
- 1:28:45all your thinking and be attentive to
- 1:28:47the body. the body will tell you because
- 1:28:50I could say anything with my words. I
- 1:28:52could say, "You're so beautiful. I'm in
- 1:28:54love with you. You're just wonderful."
- 1:28:55And I'm lying. But I can't lie with my
- 1:28:58eyes. I can't lie with my mouth. I can't
- 1:29:00lie with my body language. It tells the
- 1:29:03truth. I can say I love you, but my eyes
- 1:29:05are just kind of dead and it's just it's
- 1:29:07just a form. It's just words.
- 1:29:12>> Very interesting. So following these
- 1:29:14micro expressions to sort of get get a
- 1:29:17read on people. Okay. So this is my last
- 1:29:20question. What is the best advice that
- 1:29:23you would have for someone in their 20s
- 1:29:26versus someone in their 30s?
- 1:29:29>> In your 20s,
- 1:29:31have fun. Don't get be so heavy. Don't
- 1:29:34be so mono. I've got to have I got to
- 1:29:37make money. I've got to have a family.
- 1:29:39I've got to get married. I got to do
- 1:29:40this, that, and the other.
- 1:29:42Have some explore.
- 1:29:44Try things out. Date a few people. Try
- 1:29:48different jobs. Don't be in such a
- 1:29:50hurry. Because to be honest with you,
- 1:29:54your 20s are your best, most exciting
- 1:29:56period of life. They were for me. And
- 1:29:59they go by quickly and they're gone. And
- 1:30:01then you're already in your 30s, your
- 1:30:0240s, your middle age goes, it's gone.
- 1:30:05It's very quick. It's very short.
- 1:30:08I don't mean to just have fun because I
- 1:30:10want you to be serious. I want you to
- 1:30:12learn things. I want you to develop
- 1:30:14skills. I want you to think a little bit
- 1:30:15about your future. Definitely. So, it's
- 1:30:18a little bit 50/50. Maybe it's 6040.
- 1:30:22But don't close yourself off to having
- 1:30:25an adventure, to exploring, to tr to
- 1:30:28dating different people, to trying
- 1:30:30different jobs, to traveling a little
- 1:30:32bit, and to just soak up experience that
- 1:30:36you're going to use later in life.
- 1:30:38That's my advice to people in their 20s.
- 1:30:41At the same time, you want to be serious
- 1:30:44and build real skills that now when you
- 1:30:48turn 30 and life starts to slow down and
- 1:30:52you have to become more serious. Not
- 1:30:53necessarily, but you usually do, you're
- 1:30:57ready. You had skills, you had
- 1:30:59experiences, you had adventures, you
- 1:31:02know about the world, and now you're
- 1:31:03ready to kick ass. You're ready to do
- 1:31:05something important. In your 30s, it's
- 1:31:09more like it's a turning point in your
- 1:31:12life. So when you turn 30, it's like a
- 1:31:17switches going on. It's not It's sort of
- 1:31:19silly because it's just a word. I mean,
- 1:31:23days and years don't actually exist.
- 1:31:25They're just words. So, we just say the
- 1:31:28word 30, but it often happens. that
- 1:31:30happened when I turned 30 that you start
- 1:31:32thinking a little more seriously about
- 1:31:35where you're going, about who you are,
- 1:31:37about where your life is. Okay? And
- 1:31:41that's where that element of the life's
- 1:31:44task that I mentioned earlier is so
- 1:31:46important.
- 1:31:47You have a solid sense of who you are,
- 1:31:50of what you want in your life. And
- 1:31:54now's the time to get it because when
- 1:31:57you're 30, 31, 32, that's your most
- 1:31:59creative part. That's when you're your
- 1:32:02most powerful. For me, it was when I was
- 1:32:0538, 39. So, it's not the same for
- 1:32:07everybody, but it's the time to get a
- 1:32:10little more serious with your life and
- 1:32:12to to reassess and to understand. I had
- 1:32:16these adventures. I developed these
- 1:32:18skills. And now I'm gonna bring it all
- 1:32:20together and I'm going to be a great
- 1:32:22podcaster. I'm gonna be a I'm gonna
- 1:32:24write books. I'm gonna win elections.
- 1:32:27I'm going to change the world. I'm going
- 1:32:29to organize this kind of social thing
- 1:32:31going on. That's that's would be my
- 1:32:34advice to people in their 20s and 30s.
- 1:32:37>> I love that. I mean, I've heard your
- 1:32:39advice for people in their 20s before,
- 1:32:41but never in their 30s. And it's great.
- 1:32:43Thank you so much, Robert. That was
- 1:32:45incredible. This whole conversation was
- 1:32:48so valuable and just so amazing. I think
- 1:32:52people are going to find it very
- 1:32:54inspiring and get a lot of insight and
- 1:32:57knowledge from it. So, thank you again
- 1:32:59for taking the time. Huge fan and I
- 1:33:02encourage
- 1:33:04>> I encourage everyone to read your books
- 1:33:05as well.
- 1:33:07>> It was great. Great questions. You're
- 1:33:09very good at this. So I I I had a good
- 1:33:12time
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