YouTube2Text

đŸŠ· PRÓTESE DENTÁRIA: COMO A EVOLUÇÃO DOS MATERIAIS MUDARAM A ODONTOLOGIA | GDR LIVE 54 — Transcript

by GDR - Grupo Dental Research · 16,235 words · 2,532 segments · language en · Watch on YouTube

Full transcript

  1. 0:01Good evening, and welcome to another
  2. 0:04GDR Live. And before I introduce
  3. 0:07tonight's guest, I'm going to ask those
  4. 0:09of you watching to share this video
  5. 0:12with a colleague who doesn't yet know
  6. 0:14the sensational professor we are going
  7. 0:16to interview today, who we are going to
  8. 0:18talk to today, a professor with a lot
  9. 0:21of experience in ceramic materials. So,
  10. 0:24send this live stream to your friend
  11. 0:27who is a dentist or a technician so
  12. 0:29they can watch it today and get as much
  13. 0:31information as possible. Comment below
  14. 0:35with any topic you want us to address
  15. 0:38here today so we can discuss it and
  16. 0:41gather information from our guest,
  17. 0:43alright? Don't forget to subscribe to
  18. 0:46our channel. We are here every month
  19. 0:49doing live streams for you, so you can
  20. 0:51learn more about this sensational
  21. 0:54profession that is dentistry. So don't
  22. 0:57forget to like and subscribe to our
  23. 1:00channel. Turn on the notification bell
  24. 1:03so you receive all our videos and also
  25. 1:05receive information about the upcoming
  26. 1:07live streams. So, before introducing
  27. 1:10our professor tonight, I want to thank
  28. 1:12Ivoclar immensely for their support in
  29. 1:14bringing this sensational professor
  30. 1:16here today, so we can have the
  31. 1:17opportunity to learn more from him and
  32. 1:19talk more. So, Professor Adriano,
  33. 1:23welcome to the live stream today. It is
  34. 1:25an immense pleasure to have you here.
  35. 1:27>> Thank you.
  36. 1:28>> I will briefly mention Professor
  37. 1:29Adriano's resume. Professor Adriano is
  38. 1:32a dental prosthetic technician from
  39. 1:34Senac, a specialist in fixed prostheses
  40. 1:37and ceramics, has a degree in marketing
  41. 1:39from UNInov, and is certified by
  42. 1:41Ivoclar Liechtenstein, which is the
  43. 1:43headquarters of Ivoclar, right? He is
  44. 1:47also a product manager at Ivoclar and
  45. 1:50works in this sector focused on
  46. 1:52innovation, right? Innovation in
  47. 1:55ceramic materials, CAD/CAM materials,
  48. 1:57and laboratory practice. Professor,
  49. 1:59good evening, welcome.
  50. 2:00>> Good evening. Thank you.
  51. 2:02>> It is an immense pleasure to have you
  52. 2:03here. So, let's talk a little bit about
  53. 2:07the evolution of materials, right? I
  54. 2:09would like, if possible, for you to
  55. 2:12share a little bit of your experience:
  56. 2:14how did it start, how did you get into
  57. 2:17dentistry, how did dentistry appear in
  58. 2:19your life?
  59. 2:21>> Well, I started with dentistry...I
  60. 2:23graduated in prosthetics in '93,
  61. 2:26>> so it's been...
  62. 2:28>> 33 years, that's a long time, it's been
  63. 2:31a long time. And I started in
  64. 2:33prosthetics in '93 and, for me, it was
  65. 2:35just a profession, man. I wanted to
  66. 2:37start doing something. I was young, I
  67. 2:39needed to do something, and let's see
  68. 2:41what would come of it. During that
  69. 2:44evolution, I graduated, worked in
  70. 2:46laboratories, worked in clinics, worked
  71. 2:48in companies, and worked in many
  72. 2:50different types of labs. And in 97, I
  73. 2:54went to work at Senac. I went to teach,
  74. 2:58I used to teach at Senac. I started
  75. 3:00teaching at Senac from 97 until 2004.
  76. 3:05In 2004, I started working at Ivoclar
  77. 3:07and I joined as a technician, as a
  78. 3:09technical salesperson at the time; we
  79. 3:12used to hit the streets to sell,
  80. 3:14visiting people to sell.
  81. 3:16>> Cool. And then we changed that role
  82. 3:19from technical salesperson to
  83. 3:21technician to start providing training.
  84. 3:24Ivoclar has a very long history of
  85. 3:26training spanning many years, always,
  86. 3:29ever since I've known Ivoclar, even
  87. 3:32before working there, it always had a
  88. 3:34history of training, courses, product
  89. 3:37development, and training professionals
  90. 3:40so they could work better with the
  91. 3:42material. The goal is always to clear
  92. 3:46up all the doubts of the technician or
  93. 3:48the dentist, regardless of the entire
  94. 3:51dental field, so that the person learns
  95. 3:53to use the material and grows along
  96. 3:56with it. The idea is that the more the
  97. 3:59professional understands the material,
  98. 4:01the more success they will have with it
  99. 4:03and the easier it will be for them to
  100. 4:06work with it. So, the more people we
  101. 4:08train, the fewer problems people have
  102. 4:10with the material, the better the
  103. 4:12material is accepted in the market, and
  104. 4:14the higher the company's productivity
  105. 4:15will be.
  106. 4:16>> Yes.
  107. 4:17>> So it is a thing, it's a chain.
  108. 4:19>> Uh-huh. And we try to do that. And so,
  109. 4:22when I joined Ivoclar, we started...At
  110. 4:23the time, we didn't have an Academy, we
  111. 4:25didn't have a training room inside
  112. 4:26Ivoclar. We were in a...we were in a
  113. 4:29small building. Later, we moved to
  114. 4:31another building; it had a room we used
  115. 4:33for courses, but it still wasn't a
  116. 4:35laboratory. Then, about two or three
  117. 4:37years later, we left there. We were on
  118. 4:39Berrini in SĂŁo Paulo, we moved from
  119. 4:41there, we went to another building over
  120. 4:42in Barueri. In that building in Barueri
  121. 4:45, that's when we finally had a
  122. 4:46laboratory that we called the ICDE,
  123. 4:48right? International Center for Dental
  124. 4:52Education, the ICDE was already quite
  125. 4:54glamorous, man. We had workstations, we
  126. 4:57had space, it was a large area.
  127. 5:00That’s when we started developing
  128. 5:02more courses, and from there we moved
  129. 5:04to the building where we are now, where
  130. 5:07we have an ICDE, an Academy, with
  131. 5:09everything you can imagine in terms of
  132. 5:11equipment; everything works really well
  133. 5:13. And we host courses there every week.
  134. 5:17Every week there’s a course on
  135. 5:19something inside the Academy.
  136. 5:20>> Yeah, that’s a very interesting thing
  137. 5:22about Ivoclar. And that’s what I
  138. 5:24noticed during my training as a dentist
  139. 5:26, that Ivoclar had this differential
  140. 5:28compared to other companies of bringing
  141. 5:31the dentist closer, teaching them how
  142. 5:33to use and know the materials. So
  143. 5:36that’s always been a really cool
  144. 5:37thing about the brand, and we really
  145. 5:39see that it continues to this day.
  146. 5:41Every week we, and I follow Ivoclar’s
  147. 5:43Instagram, we see there are
  148. 5:44professional courses; every week
  149. 5:45there’s some knowledge being shared
  150. 5:47there, right? So that’s very cool,
  151. 5:50>> very nice. And let me ask the professor
  152. 5:52a question. Back when you entered
  153. 5:55college, what material was used at that
  154. 5:58time, and what were the perspectives
  155. 6:00for the future back then? What did we
  156. 6:04see as a material that could dominate
  157. 6:05the future? What we saw as the future
  158. 6:07at the time—I started in 2004, man,
  159. 6:09we’re talking about quite a long time
  160. 6:11ago.
  161. 6:12>> It’s not that long ago
  162. 6:13>> actually. Stamped crowns had already
  163. 6:15gone out of fashion.
  164. 6:18>> Yeah, it’s been a long time, but not
  165. 6:20that long. 20 years ago, we worked
  166. 6:24quite a lot; actually, Ivoclar was
  167. 6:27launching a new pressing ingot at the
  168. 6:30time, which was Empress Esthetic, an
  169. 6:33evolution of the first ingots that had
  170. 6:36been launched in '91. The pressing
  171. 6:40system started in '91. Around '96, the
  172. 6:44first system arrived in Brazil, or the
  173. 6:47first ones, which were Romanini, the
  174. 6:49Romanini lab, the Maranguelo lab, and
  175. 6:52Dr. Jurgen; there were three systems
  176. 6:55that came to Brazil. People who
  177. 6:59believed in it, and some brought it;
  178. 7:01they went to get the system, they went
  179. 7:03to Schaan for training, saw the system,
  180. 7:06believed in it, and brought it, not
  181. 7:08literally, but practically under their
  182. 7:10arm; they came with the furnace under
  183. 7:12their arm.
  184. 7:14>> They brought the system to Brazil,
  185. 7:16bought it, positioned it in the market,
  186. 7:19and a lot of people thought they were
  187. 7:22crazy. They brought a material that you
  188. 7:27have to wax up, then invest, and then
  189. 7:29inject. Man, metal-ceramic, you have
  190. 7:32the little metal piece ready, you just
  191. 7:33apply it here quickly, and it's done.
  192. 7:36>> And what did we see for the future?
  193. 7:38That the pressing system would change
  194. 7:40the market, would evolve, but the
  195. 7:42market didn't believe in it yet. You
  196. 7:47know, I always mention this while I'm
  197. 7:49in training, in a course, that changing
  198. 7:52a concept in the world of—well, it
  199. 7:54basically changed the world's concept
  200. 7:57of switching from one type of ceramic
  201. 8:00to another, to a stained ceramic. When
  202. 8:04we talked about stained ceramic, people
  203. 8:06would say, "No, that's going to peel,
  204. 8:08come off, bubble, you'll lose it, it'll
  205. 8:10disappear, break in the mouth, have a
  206. 8:12series of problems," which today we see
  207. 8:14don't happen.
  208. 8:15>> Uh-huh.
  209. 8:16>> Because we evolved, the company evolved
  210. 8:18, and back then we were launching
  211. 8:20Empress Aesthetic, after Empress
  212. 8:22Aesthetic. IPS e.max was a material
  213. 8:28that was launched in 2005 at IDS and it
  214. 8:31came to Brazil in 2008. We had a fight
  215. 8:36for practically 3 years to get it
  216. 8:39registered in Brazil and bring the
  217. 8:41material over. We managed to officially
  218. 8:46enter the country in 2008 with e.max.
  219. 8:50And when it arrived in Brazil, did
  220. 8:53dentists accept the material, or was
  221. 8:55there also all this work to get them to
  222. 8:58know it?
  223. 9:00>> So, '96 was the first. In 2008, when it
  224. 9:04entered Brazil, we had 70 systems on
  225. 9:07the Brazilian market. The Brazilian
  226. 9:09market is huge.
  227. 9:10>> Yes.
  228. 9:11>> 70 systems is almost nothing.
  229. 9:12>> Uh-huh. And some people believed in it
  230. 9:15a lot. When it entered in 2008, e.max
  231. 9:21was a game-changer, man.
  232. 9:23>> Yes.
  233. 9:23>> When e.max started in the market,
  234. 9:26>> it created something, there were even
  235. 9:29videos talking about it, and what did
  236. 9:34e.max do, what was different about it?
  237. 9:37It was a practical material for the
  238. 9:39technician, easy to work with, because
  239. 9:42he would do it there, he had a
  240. 9:44practical result; good for the dentist,
  241. 9:47because it was easy to cement, it was
  242. 9:50easy to adjust, it had good color, it
  243. 9:52had different translucency, it really
  244. 9:55looked like a tooth; and good for the
  245. 9:58patient, because it was aesthetic, it
  246. 10:00was durable, it had better adhesion, so
  247. 10:03it stayed in the mouth. In other words,
  248. 10:05they covered all sides. It was good for
  249. 10:08the technician, good for the dentist,
  250. 10:09and good for the patient. There's no
  251. 10:11way it could go wrong.
  252. 10:12>> Yeah.
  253. 10:13>> And it was a game-changer, man. If you
  254. 10:16look back into the history of dentistry
  255. 10:20, in the days of dentistry before 2008,
  256. 10:24we used to make some, though few people
  257. 10:27made veneers on refractory models,
  258. 10:30which was a real struggle. The guy
  259. 10:35would make it, sure, he'd make it in
  260. 10:37the lab, create the refractory model,
  261. 10:39duplicate it, apply the veneer, do all
  262. 10:41that, but it was a fragile veneer, a
  263. 10:43veneer that broke easily. Not every
  264. 10:45dentist had the skill. Dentists didn't
  265. 10:47believe in it, but technicians did; the
  266. 10:50more informed dentists, or those who
  267. 10:52chased after innovation, would have a
  268. 10:55veneer made. But it was a different and
  269. 10:58difficult job to do.
  270. 10:59>> Hm. Uh-huh. By 2008, around 2010, or
  271. 11:02more or less 2008, the HT ingot already
  272. 11:05existed, the world started making
  273. 11:09veneers, and today, veneers are
  274. 11:11something that
  275. 11:13>> dominated,
  276. 11:14>> dominated the market,
  277. 11:15>> yes,
  278. 11:16>> but that changed the market, it was a
  279. 11:19watershed moment in dentistry: before
  280. 11:21e.max and after e.max, because I say
  281. 11:24this a lot when I'm teaching, man,
  282. 11:26e.max is, of all the materials on the
  283. 11:28market, it's the material that is the
  284. 11:31most forgiving,
  285. 11:33>> most versatile, right? It can work in
  286. 11:35>> most forgiving. If you inject it, it
  287. 11:37works. If you mill it, it works. If you
  288. 11:40layer over it, it works. If you stain
  289. 11:43it, it works. If you stain and layer it
  290. 11:45, it works. If you just polish it with
  291. 11:47rubber and glaze, it works.
  292. 11:49>> Uh-huh.
  293. 11:49>> It has indications for a whole series
  294. 11:52of things. It has colors for various
  295. 11:53situations. It has translucency for
  296. 11:55various situations. And all of that
  297. 11:57already existed in 2008. Uh-huh.
  298. 12:00>> To give you an idea, in 2018, 10 years
  299. 12:02later, we already had more than 1,000
  300. 12:05systems on the market. You’re talking
  301. 12:08about going from 70 to 1,000.
  302. 12:10>> Gigantic evolution. It's an absurd jump
  303. 12:13in sales. It was a really cool thing,
  304. 12:16an absurd growth for the company. It
  305. 12:17was very good growth for the company.
  306. 12:19We had a large growth in sales, growth
  307. 12:23in reputation, growth in space, uh, in
  308. 12:26market positioning. It was, it was
  309. 12:29considerable growth during that phase.
  310. 12:31>> Yeah, in my, uh, I already caught the
  311. 12:33end of this transition, right, in my
  312. 12:34training. I caught the end of the
  313. 12:36transition from metal-ceramic, the
  314. 12:38beginning of the use of these materials
  315. 12:39. And as we were talking about here
  316. 12:41before the live stream, right? Uh,
  317. 12:44e.max, it, it really, when we studied
  318. 12:46it, when professors introduced us to,
  319. 12:49uh, e.max, they really had this vision,
  320. 12:52the professor had this vision: it was a
  321. 12:54more versatile material, a more
  322. 12:57resistant material, let's say, compared
  323. 12:59to what was on the market. So it truly
  324. 13:04was a revolution in dentistry when we
  325. 13:06talk about ceramic materials, right? On
  326. 13:10the laboratory side, I, I couldn't
  327. 13:11imagine what it was like, but today,
  328. 13:13with a bit more experience, we can see
  329. 13:15that it also facilitates the
  330. 13:16technician's work, right? Yes, a lot, a
  331. 13:19lot. It really made the tech's work
  332. 13:21much easier. It changed the tech a lot,
  333. 13:23it changed the concept of the
  334. 13:25laboratory a lot.
  335. 13:26>> To give you an idea, it didn't just
  336. 13:28change the guy's mindset for doing the
  337. 13:30work, it changed the guy's mindset as a
  338. 13:32business owner. Because it wasn't, it
  339. 13:35wasn't a cheap system, it wasn't a
  340. 13:37simple or cheap thing. We did work
  341. 13:41within the company to increase the
  342. 13:43market in general. So, like, a lab
  343. 13:48would buy a system, we would go to
  344. 13:50their region, set up a course with some
  345. 13:54big professor, set up a course, set up
  346. 13:57a dentist and a technician. And he was
  347. 14:01the technician, we brought a dentist
  348. 14:03and a technician to speak, he invited
  349. 14:06people from the region to attend, and
  350. 14:08his lab work would multiply. And then
  351. 14:12the guy would buy the system, he'd say:
  352. 14:14"Man, I need a better sandblaster."
  353. 14:15Uh-huh.
  354. 14:16>> For the oxide. I need a better spatula.
  355. 14:19I need to change my, my mindset. I need
  356. 14:21, I need to add a bit more glamour to
  357. 14:24my work, to my, to the way I serve my
  358. 14:27clients. It changed the guy's company.
  359. 14:30The laboratory was already seen, had
  360. 14:32always been seen as a business, but he
  361. 14:34started to see himself as an
  362. 14:35entrepreneur because things started to
  363. 14:37grow, started to change. And that
  364. 14:41changed. I heard a lot about
  365. 14:43laboratories changing from a workbench
  366. 14:45to a company.
  367. 14:48>> Yes, the time, even for the injected,
  368. 14:50right? We'll talk a bit about milling
  369. 14:53later, but even for the injected, the
  370. 14:55time needed for staining, for applying,
  371. 14:57was greatly reduced, because you could
  372. 14:59get five pieces in one injection, right
  373. 15:01,
  374. 15:02>> together.
  375. 15:04>> You could do several things at the same
  376. 15:05time.
  377. 15:07>> That we, and things we discovered over
  378. 15:09time.
  379. 15:10>> Uh-huh. We didn't know either. I was at
  380. 15:14Ivoclar, I've been doing it since 2004,
  381. 15:16but there were things where you'd
  382. 15:18wonder, how far can I go with the
  383. 15:20material? What is the material's limit?
  384. 15:22>> Shall we do a veneer? Yes, let's make a
  385. 15:250.8 veneer. 0.8 was the company's
  386. 15:27recommendation for surface coverage.
  387. 15:30But if the substrate is good, we can
  388. 15:32make it thinner. Let's make 0.2, let's
  389. 15:35make 0.7, 0.6, 0.5. We reached 0.3,
  390. 15:39let's do 0.2. It started to get really
  391. 15:43thin, but the market gained the courage
  392. 15:45to do it, because the material really
  393. 15:48takes a lot of abuse. So you can work
  394. 15:51with it. It is a material that gives
  395. 15:54you a wide range of options. The lab
  396. 15:57had a range of options. When you told
  397. 16:00the lab to make a metal-ceramic, the
  398. 16:03guy would make a coping. If he had 10
  399. 16:06metal-ceramics, he would make 10
  400. 16:07copings. He would apply opaque to the
  401. 16:0910 copings and apply each one in a
  402. 16:11color.
  403. 16:12>> Just an A2 metal-ceramic, period.
  404. 16:15That's it. I don't need to think. It's
  405. 16:16an A2 metal-ceramic. When the guy sent
  406. 16:21an E.max A2, he had to know the
  407. 16:24preparation was in good condition.
  408. 16:27>> Uh-huh.
  409. 16:28>> The substrate has a favorable color.
  410. 16:30Does the dentist know how to cement? Do
  411. 16:32they already work with E.max? They will
  412. 16:34know how to adjust this here. So he had
  413. 16:36to enter another realm of conversation
  414. 16:39with the dentist. So it changes, it
  415. 16:41changed
  416. 16:42>> it changed the way of talking between
  417. 16:44the two parties, the communication.
  418. 16:46>> I need to know what color you want,
  419. 16:48it's not just A2, I need to choose the
  420. 16:50value of the pellet I will inject.
  421. 16:53Today you talk about color value, you
  422. 16:55talk about substrate, substrate color,
  423. 16:57it's a normal thing. 2005, 2008,
  424. 17:03>> you told the dentist, you need to send
  425. 17:04a photo? He said: "How do I send a
  426. 17:06photo?" No, I need to know the
  427. 17:07substrate color. What color is the
  428. 17:09substrate? I don't know. Yeah, I don't
  429. 17:11know. And then the guys say: "Man, they
  430. 17:13don't send the color, they don't know
  431. 17:14how to tell the substrate, they don't
  432. 17:16know how to shade." And we set up this
  433. 17:19course when the guy bought the system
  434. 17:21to explain this to all the clients who
  435. 17:24would send work to him.
  436. 17:28>> It changed the way of working.
  437. 17:29>> It changed the way of working, it was a
  438. 17:31real turning point.
  439. 17:32>> When I caught this transition, I
  440. 17:33already caught the transition of the
  441. 17:35communicative lab, right? So we already
  442. 17:37had to talk about color, substrate, and
  443. 17:39everything else. So that wasn't
  444. 17:41something I experienced in practice,
  445. 17:43this shift in communication with the
  446. 17:44lab. But today, even today it’s very
  447. 17:47important, right? So, until
  448. 17:48>> Yes,
  449. 17:49>> for the dentist watching us, it’s
  450. 17:52important to tell them they need to
  451. 17:54send information to the lab.
  452. 17:56>> Yes, it always was. Today it’s more
  453. 17:58normal. Today, today you send
  454. 18:00information, you talk, you exchange
  455. 18:02ideas with the lab. Back then, there
  456. 18:04was almost no communication. And it’s
  457. 18:06not like PFM is over, like, oh no, you
  458. 18:09don’t do PFM anymore; it remains
  459. 18:11important in the market. We still make
  460. 18:13PFM for the market. We have a PFM line
  461. 18:17within the company and there are two
  462. 18:19types, Inline and Style, which are the
  463. 18:21PFMs we sell and they sell, and they
  464. 18:23sell a lot. We say: "Oh, man, PFM is
  465. 18:27dying," it’s not dying at all, not
  466. 18:29dying at all. It’s not dying. There
  467. 18:31are a lot of people doing many implant
  468. 18:33prosthetics with PFM, a lot, a lot, a
  469. 18:35lot of implant work and a lot of work
  470. 18:37that many people like with PFM. There
  471. 18:39are cases that you can solve with PFM.
  472. 18:42>> Uh-huh.
  473. 18:43>> So the market has changed. Some labs
  474. 18:47today don’t even work with metal
  475. 18:49anymore. They don't do it. The guy
  476. 18:50doesn't do casting. There are guys who
  477. 18:52tell me: "I don't do it," some guys
  478. 18:54don't even do ceramic injection anymore
  479. 18:55. Can you imagine?
  480. 18:57>> Yes. I know many who don't do it
  481. 18:58anymore. The guy went totally digital.
  482. 19:03He doesn't work with stone models
  483. 19:04anymore, doesn't work with ceramic
  484. 19:05injection, and doesn't work with metal
  485. 19:07anymore. Just that alone is a
  486. 19:10revolution, right? It’s another
  487. 19:12revolution.
  488. 19:12>> Yeah, isn't it?
  489. 19:13>> And it’s becoming more and more
  490. 19:14common. This
  491. 19:15>> is
  492. 19:16>> becoming more and more common. Although
  493. 19:18we could even get into another topic
  494. 19:20here, right? Uh, but the Ivoclar
  495. 19:24furnace system, when I first saw it, I
  496. 19:26thought it was sensational, you know?
  497. 19:30Because it was designed to process the
  498. 19:33material the right way. And designed,
  499. 19:36when I say this, I don't know if their
  500. 19:39intention was to make it for the
  501. 19:40technician, because the technician
  502. 19:42should have a bit more knowledge than
  503. 19:45the dentist, but it seems it was
  504. 19:47designed for the dentist, because that
  505. 19:49was something that really caught my
  506. 19:51attention at the time, when I started
  507. 19:53to understand a bit more about the
  508. 19:55laboratory process: that it has, it
  509. 19:58starts at a specific temperature and it
  510. 20:00goes down over a specific time so that
  511. 20:02the material burns over a specific time
  512. 20:05. Then it decreases the temperature in
  513. 20:11a specific time. So, all of this is
  514. 20:13very important to mention, even for
  515. 20:19those watching us, because we often see
  516. 20:23on Instagram, uh, videos and
  517. 20:30technicians who take the material out
  518. 20:33of the furnace at, I don't know, 700,
  519. 20:36600, 800 degrees and put the material
  520. 20:39into a press that will inject in an
  521. 20:41air-conditioned environment at 23
  522. 20:44degrees and, like, everyone thinks this
  523. 20:46is normal, right?
  524. 20:49>> Yeah.
  525. 20:49>> And this doesn't,
  526. 20:51>> you have you have a life a life easier,
  527. 20:53right?
  528. 20:53>> Exactly.
  529. 20:54>> It has an easier life.
  530. 20:55>> And this creates problems in the
  531. 20:57material, right? Cracks,
  532. 21:00>> everything, everything has. It's like,
  533. 21:02I I don't judge any type of work. If
  534. 21:05the guy is working, there's someone
  535. 21:06buying.
  536. 21:06>> Uh-huh. And but there are better ways
  537. 21:09to work and there are better results,
  538. 21:12okay? So it is it is like this, Ivoclar
  539. 21:16always has a very long history of
  540. 21:18furnaces. Ivoclar has been
  541. 21:21manufacturing furnaces for over 50
  542. 21:23years and we have we had a time when we
  543. 21:25did a promotion, when it was 40 years
  544. 21:27of the Programat, which is our Ivoclar
  545. 21:30furnace, they did a worldwide promotion
  546. 21:32that whoever had the oldest working
  547. 21:34furnace would win a new one.
  548. 21:37>> Cool. And they searched the whole world
  549. 21:39. You know, it was a worldwide thing
  550. 21:42and they found one of the first
  551. 21:44furnaces in a lab that the guy was
  552. 21:47using. So they went and gave him a
  553. 21:49furnace. At the time, it was a P700,
  554. 21:51which was the most glamorous furnace
  555. 21:53Ivoclar had. They swapped the guy's
  556. 21:54furnace. And he said, he said: "No,
  557. 21:56I'll swap it, but I won't give you mine
  558. 21:59." I he said, I don't, I I even I I
  559. 22:04even want it. Thanks, but I won't give
  560. 22:06you my furnace, I'm keeping mine and
  561. 22:08>> so, like, no, but you'll get a new
  562. 22:10furnace, a P700, it's a different
  563. 22:11furnace. No, that's fine, I, it's cool,
  564. 22:13but this one here is working too. I'm
  565. 22:15going to keep both. I mean, the quality
  566. 22:19of the equipment, the company's concern
  567. 22:21with creating equipment that actually
  568. 22:24works, it’s different.
  569. 22:25>> Uh-huh.
  570. 22:26>> Today we sell a huge number of these
  571. 22:28units. And I see some people telling me
  572. 22:32: "I take courses, I was there today,
  573. 22:34and while talking to the guy there, he
  574. 22:36said to me: 'Man, I just use the firing
  575. 22:38programs that are in here. The furnace
  576. 22:43has all the firing programs, everything
  577. 22:44on the screen, the guy just goes, taps
  578. 22:46the touch screen and it starts." I use
  579. 22:48this firing program right here. "As we
  580. 22:50were talking, I asked:" But do you know
  581. 22:52why it raises to this temperature? Why
  582. 22:55does it go at this specific rate of
  583. 22:57degrees per minute? Why does it hold
  584. 22:59for this long? "" Oh, no, I just follow
  585. 23:00what's on the screen. "And those are
  586. 23:04things that Ivoclar has made easier,
  587. 23:06let’s say.
  588. 23:07>> Oh, absolutely.
  589. 23:08>> You know? There are other furnaces on
  590. 23:10the market, there are good quality
  591. 23:12furnaces too. I’m not saying Ivoclar
  592. 23:14is the only one, but what happens with
  593. 23:16these furnaces? They have a different
  594. 23:20firing quality than what else is on the
  595. 23:22market. That’s not just me saying it.
  596. 23:24You can ask anyone who owns one of
  597. 23:25these furnaces. I’m not the one who
  598. 23:27invented that. And you see that the
  599. 23:31furnaces have an ease of operation, of
  600. 23:34handling the equipment, like opening,
  601. 23:36turning on, setting it to fire, turning
  602. 23:39it off. The time to turn the equipment
  603. 23:42off, the time to turn it on, it's very
  604. 23:44straightforward,
  605. 23:44>> it's,
  606. 23:45>> it's intuitive and that really makes
  607. 23:48life easier for the technician and also
  608. 23:50for the dentist. Imagine a dentist who
  609. 23:53has a patient in the chair, milled a
  610. 23:54piece, needs to do some staining, has
  611. 23:56to put it in the furnace; they aren't
  612. 23:57going to spend time studying why it
  613. 23:58reaches that temperature, they do that
  614. 24:00when they go to a course. In their
  615. 24:02day-to-day, they need one button.
  616. 24:04>> What do you need to do? One button. You
  617. 24:06go there, click one button, put the
  618. 24:07piece in, click another button, and you
  619. 24:09have your furnace working. It does
  620. 24:10everything.
  621. 24:11>> That is fantastic.
  622. 24:12>> That's it. Yeah. It's just that when I
  623. 24:15went to my master's degree, in one week
  624. 24:17we learned how to use the furnace in a
  625. 24:20very simple, effective way; it fired
  626. 24:22the piece, and it came out beautiful,
  627. 24:25effective. Yeah, like, the first
  628. 24:28furnace I had contact with was the
  629. 24:30Davoc. So that really left me,
  630. 24:32>> it was something truly designed to make
  631. 24:33things easier. Right? Something that
  632. 24:36really makes a difference. And when we
  633. 24:38study it a bit more, we understand the
  634. 24:41reasons, right? There's a reason for
  635. 24:44the temperature to be exactly that, the
  636. 24:45timing for it to change, which
  637. 24:47sometimes the dentist doesn't
  638. 24:48understand. And that is very important.
  639. 24:52>> It's because it's also not their
  640. 24:53day-to-day.
  641. 24:53>> It's not their day-to-day. Exactly.
  642. 24:55>> They don't understand because it's not
  643. 24:56their reality, they don't need to
  644. 24:57understand that. Actually, it's not
  645. 24:59that they don't want to understand, or
  646. 25:01can't understand. It's not that.
  647. 25:03>> It's that they don't need to understand
  648. 25:04. It's the same thing as talking to a
  649. 25:06technician about cementation. They say,
  650. 25:09you apply it there, apply it inside the
  651. 25:10piece, apply it inside the patient,
  652. 25:11stick it there, glue it, and that's it.
  653. 25:13That's it. I say:" No, there are other
  654. 25:15things.
  655. 25:16>> There's cement, there's adhesive,
  656. 25:17there's silane, there's a bunch of
  657. 25:19stuff you apply there to make this work
  658. 25:21. It's not just mixing a paste in there
  659. 25:23and putting it in the mouth. It doesn't
  660. 25:26work like that. But the technician
  661. 25:27doesn't have—it's not that they
  662. 25:29aren't capable of understanding or that
  663. 25:31they aren't interested, it's just not
  664. 25:32their day-to-day. That is the dentist's
  665. 25:34day-to-day. And Ivoclar manages to
  666. 25:37navigate both areas with great ease.
  667. 25:40>> Very well.
  668. 25:42>> Because of our training, courses, and
  669. 25:44our reach to the dentists. We talk
  670. 25:47about, about, about Ivoclar, and it's
  671. 25:50something we do, that I've been saying
  672. 25:53for a long time: Ivoclar isn't so small
  673. 25:55that it has to fear competitors or the
  674. 25:58direction the market is taking, nor so
  675. 26:01big that it can't get to know all its
  676. 26:03customers. So, we are everywhere, we
  677. 26:07visit people, we are out in the field,
  678. 26:10we go to every corner and we are a
  679. 26:12company that is a—a family company.
  680. 26:15The company is a family business.
  681. 26:16Ivoclar is a company, Ivoclar only has
  682. 26:18one owner. Ivoclar is a multinational
  683. 26:21working in, it has more than 50—if
  684. 26:23I'm not mistaken, there are 56
  685. 26:26subsidiaries worldwide, and it's a
  686. 26:28family business. It has an owner who
  687. 26:30cares, who is the owner, is the owner
  688. 26:32of everything. It's a family, the Zera
  689. 26:34family, who owns the owner of Ivoclar,
  690. 26:38>> it’s not a public company, it’s
  691. 26:39nothing, it has only one owner and
  692. 26:41it’s a company that moved the entire
  693. 26:43world.
  694. 26:44>> Yes. Wow, today it’s one of the most
  695. 26:45important in the world, right, when we
  696. 26:47talk about aesthetics.
  697. 26:48>> It’s really cool.
  698. 26:49>> Let me ask a question, more of a doubt
  699. 26:50of mine, right? When we talk about
  700. 26:53minimally invasive materials, did that
  701. 26:55start with e.max or was it already done
  702. 26:58before e.max? It was possible,
  703. 27:00>> no, it was already being done, it was
  704. 27:01already being done, it was already
  705. 27:02being done. The, the e.max, actually,
  706. 27:03it started entering into this. Uh-huh.
  707. 27:05>> Because its hardness favored that.
  708. 27:08>> Uh-huh. Contact lenses were already
  709. 27:11being made on refractory, it was a lot
  710. 27:13of work, the guy had to manipulate it,
  711. 27:15he had to make the refractory. After he
  712. 27:19made the whole tooth, he had to remove
  713. 27:21the refractory and try it on the model.
  714. 27:22That would get extremely thin and break
  715. 27:25very easily. So minimally invasive
  716. 27:28already existed, but not with the ease
  717. 27:30that e.max generated. The e.max lithium
  718. 27:34disilicate generated an ease of working
  719. 27:36minimally invasively that changed the
  720. 27:39world. Then everyone started doing it.
  721. 27:41>> Uh-huh.
  722. 27:41>> Before, no. Before, those who did it
  723. 27:43were guys specialized in ceramics, who
  724. 27:46had knowledge, who had patience to do
  725. 27:48it and the skill to do it. With e.max,
  726. 27:50it changed. The guy could do a wax-up
  727. 27:53by hand. And back then the wax-up was
  728. 27:55by hand, today it isn't anymore. Life
  729. 27:58has changed.
  730. 27:59>> Yeah,
  731. 27:59>> technology has changed, labs have
  732. 28:01changed since then. The wax-up was by
  733. 28:03hand, you waxed on the model, applied
  734. 28:05separator, waxed, you had to remove
  735. 28:07that wax-up. You made a veneer of 0.5,
  736. 28:100.4, 0.3 and you had to remove it.
  737. 28:14>> To get to 0.3, you had to kill yourself
  738. 28:16,
  739. 28:17>> you did it, we used to do it, we waxed
  740. 28:19it at 0.4. Always, I always told people
  741. 28:21, inject at 0.4, you won't have a
  742. 28:23headache, inject at 0.4. We used to do
  743. 28:25it initially, remove it, position it in
  744. 28:28the ring, inject it, and then do all
  745. 28:31the finishing, gradually finishing
  746. 28:33until it reached 0.3, 0.2 and then do
  747. 28:36the minimally invasive,
  748. 28:38>> which was when they started doing
  749. 28:40veneers with practically no preparation
  750. 28:42, man. You just removed the tooth
  751. 28:44undercuts, the tooth, you just removed
  752. 28:46the undercuts and made a contact lens
  753. 28:47there
  754. 28:49>> which, and the term "contact lens" was
  755. 28:51created after doing all of this.
  756. 28:54>> Uh-huh. I see. Very, very cool.
  757. 28:57>> So much so that at the beginning we had
  758. 28:59a lot of this early on, we had many
  759. 29:01people, many patients who would go to
  760. 29:02the office and say they wanted to get
  761. 29:04contact lenses. Then the dentist would
  762. 29:07say, "No, but your teeth aren't, you
  763. 29:09don't need them, so..." Back then,
  764. 29:10dentistry wasn't like it is today.
  765. 29:12Today, today the guy says, "I want to
  766. 29:14get contact lenses," and he's already
  767. 29:15preparing the teeth. Yeah,
  768. 29:18>> you know? And back then, man, no, you
  769. 29:20don't need that, man. If you do some
  770. 29:22whitening, your life changes, it'll
  771. 29:23already improve, you can do a little
  772. 29:25resin here, there, there. And the
  773. 29:28patient had this idea in their head
  774. 29:30that they put them on like eye contact
  775. 29:32lenses. Like, I put them on, I go to a
  776. 29:35party, I go to a wedding, I'll do this,
  777. 29:37I'll go with contact lenses, and then
  778. 29:38I'll take them off and go back to my
  779. 29:39normal teeth. No, you're going to wear
  780. 29:42down your enamel, you'll need to do
  781. 29:43this, do that, it'll be bonded, but
  782. 29:45your life won't be the same anymore.
  783. 29:47>> Uh-huh. And people, it was after a long
  784. 29:51time that people started to understand
  785. 29:53what it was, but it did change
  786. 29:54dentistry. It changed,
  787. 29:56>> it didn't change it completely, right?
  788. 29:58That, that is pretty cool.
  789. 30:00>> And minimally invasive is getting
  790. 30:02stronger every day,
  791. 30:04>> yes,
  792. 30:05>> right? And sometimes even too much.
  793. 30:10Sometimes even more than it should be,
  794. 30:11because like, "Oh, no, to be minimally
  795. 30:13invasive, we're going to do veneers,"
  796. 30:14and then they make a veneer that
  797. 30:15doesn't fit the guy's mouth.
  798. 30:17>> Uh-huh. Then it's,
  799. 30:19>> yeah, exactly. Then you see people even
  800. 30:22with exaggerated, with exaggerated
  801. 30:24veneers. Six, I think six, or I think
  802. 30:27it was six. We worked with Sirona
  803. 30:31within Ivoclar. We had, we were very
  804. 30:35close partners and we had the milling
  805. 30:37machines inside Ivoclar at the time, up
  806. 30:40until the launch of the MCXL, when the
  807. 30:42release of the milling machine, the
  808. 30:44latest milling machine from Sirona came
  809. 30:47out. That's Sirona right there. Then
  810. 30:50Sirona actually came to Brazil and
  811. 30:51split from Ivoclar and came as a
  812. 30:53company, all properly set up. And it's
  813. 30:56what it is today, a big company, later
  814. 30:58it was sold to Dentsply, but it's a big
  815. 30:59company.
  816. 31:01>> And we used to make the pieces, it was
  817. 31:03a small Cerec that had a small door
  818. 31:05that you put in there, and it was
  819. 31:07already a hell of an evolution,
  820. 31:09>> right?
  821. 31:10>> Wow, spectacular. You work with
  822. 31:12software, designing a tooth. It was
  823. 31:14something where you'd say, "No way, man
  824. 31:15, how does this thing design a tooth?
  825. 31:17What technology is this? Innovation,
  826. 31:19the computer designs a tooth. You'd
  827. 31:21talk about it, you'd show this at a
  828. 31:23congress, people would crowd around,
  829. 31:24watching the thing. Today it's
  830. 31:25run-of-the-mill, right? You see it as a
  831. 31:27normal thing. You see, there are tons
  832. 31:28of people. Today everyone uses it,
  833. 31:30there's a, you created a new profession
  834. 31:32.
  835. 31:32>> Yes.
  836. 31:32>> Which is the CAD designer.
  837. 31:33>> The CAD designer. Exactly.
  838. 31:34>> Which didn't exist, there were no CAD
  839. 31:36designers. No one, no one was a CAD
  840. 31:38designer. The guy was the dentist
  841. 31:39himself. So much so that the first
  842. 31:42CERECs had the scanning tower that was
  843. 31:43the same one that designed. You didn't
  844. 31:46have a computer to design, you designed
  845. 31:47right there.
  846. 31:49>> So it was the dentist who designed. The
  847. 31:51goal of the milling machines was
  848. 31:54chairside.
  849. 31:56>> Yes.
  850. 31:57>> It wasn't, it wasn't laboratory-based.
  851. 31:58>> Right.
  852. 31:59>> There were no laboratory milling
  853. 32:01machines. Large milling machines that
  854. 32:03mill 15, 20 discs at once, eight discs
  855. 32:05at once. They didn't exist. There was
  856. 32:07only a milling machine for the office.
  857. 32:09You'd see the patient, scan, mill, and
  858. 32:11put it in the patient's mouth.
  859. 32:12Chairside. That's when the market
  860. 32:16started to understand that, hey, I can
  861. 32:19create a bigger milling machine, I can
  862. 32:22mill other materials, I can mill a
  863. 32:24zirconia and manage to do larger jobs
  864. 32:28>> that lithium disilicate can't do. e.max
  865. 32:30has a, has a limitation. e.max makes up
  866. 32:33to three-unit anterior bridges.
  867. 32:36>> It doesn't, it doesn't involve
  868. 32:37posterior bridges and single teeth. Any
  869. 32:39single tooth, but I can't do an e.max
  870. 32:42protocol
  871. 32:43>> out of lithium disilicate. I can't do a
  872. 32:47four or five-unit bridge in lithium
  873. 32:49disilicate, but zirconia exists. We can
  874. 32:51work with that.
  875. 32:52>> Uh-huh. Then a zirconia was developed
  876. 32:56that was totally white at the time and
  877. 32:59made copings which, in, I, I was raised
  878. 33:04inside e.max, right? I grew up at
  879. 33:07Ivoclar, I've worked at Ivoclar forever
  880. 33:10with e.max.
  881. 33:11>> Uh-huh. which was lithium disilicate.
  882. 33:14When the guys told me," No, there's an
  883. 33:16extremely good, rigid, new, innovative
  884. 33:18material that will make copings and the
  885. 33:20coping is extremely hard, it has over
  886. 33:221000 megapascals, an innovative thing.
  887. 33:25"" Wow, how cool, man. "" Let's see
  888. 33:26this thing. "" Come on, man, but it's
  889. 33:29white. "" White? No, but it's going to
  890. 33:31hide the substrate. "I said," But I
  891. 33:32already have HO ingots to hide the
  892. 33:34substrate, I don't need to switch. ""
  893. 33:35No, but it's hard. "" No, that's fine.
  894. 33:37"AO is also hard, man. No, but it
  895. 33:39doesn't have the same bonding power. We
  896. 33:42have the disilicate one. Why did they
  897. 33:44even invent this stuff? For nothing.
  898. 33:46Then later we started to understand how
  899. 33:48it worked. Man, you can make a bar,
  900. 33:50>> you can make a protocol bar.
  901. 33:53>> There was even a system inside the
  902. 33:55zirconia software called Cadion, where
  903. 33:57you'd insert the bar, design the bar,
  904. 33:59mill the bar, and then you'd mill the
  905. 34:02disilicate pieces to fit onto that bar.
  906. 34:04>> Onto the bar, right?
  907. 34:05>> So it was a totally different thing.
  908. 34:07>> Uh-huh. And then zirconia also came
  909. 34:10along with its evolution, where today
  910. 34:13we can make a zirconia crown with very
  911. 34:16good translucency, a great result in a
  912. 34:20material with very good hardness
  913. 34:23>> and with a very fast workflow. You mill
  914. 34:27a zirconia piece in a milling machine
  915. 34:30much faster than a disilicate one. And
  916. 34:34you have a material there with
  917. 34:36incredible milling quality. You have
  918. 34:39milling machines today that are
  919. 34:41fantastic.
  920. 34:41>> The aesthetics are really very good. So
  921. 34:44much so that, some crowns I get in
  922. 34:46zirconia, looking at them, I doubt if
  923. 34:48this is disilicate or zirconia, I don't
  924. 34:49know. Then I have to check the
  925. 34:52paperwork the lab sends me to see, you
  926. 34:55know? I go by the weight. I go by...
  927. 34:57>> It's much heavier.
  928. 34:59>> I go by the weight because there are
  929. 35:01cases where you look at it and say,"
  930. 35:02Man, I don't know if this is... "
  931. 35:04Imagine me, I give training, I teach
  932. 35:06courses, and I give courses everywhere.
  933. 35:09And sometimes we do a zirconia course,
  934. 35:10we do a disilicate course, I make a
  935. 35:12disilicate model, a zirconia model, and
  936. 35:14I design it in CAD. But the course
  937. 35:18model is always the same. It's not like
  938. 35:21I have 200 models or 10 different
  939. 35:23course models. I have one course model
  940. 35:26that is functional for those who teach.
  941. 35:30You can see. Instructors usually have
  942. 35:32them.
  943. 35:33>> Yes.
  944. 35:34>> Why? You'll have to look at 15
  945. 35:36different people doing the work. If you
  946. 35:38had different projects in every course,
  947. 35:40each time your head would be spinning.
  948. 35:43When I pick up a model that is the
  949. 35:44course model I use, I just take one
  950. 35:45look and say," Shoot, you need to
  951. 35:47change that angle. "
  952. 35:48>> Uh-huh.
  953. 35:49>> Because you're already used to it. But
  954. 35:51I teach both disilicate and zirconia
  955. 35:53courses, and sometimes I have the
  956. 35:54finished tooth there at the office, you
  957. 35:56take both, you ask yourself which one
  958. 35:58is disilicate. I said," Man, I don't
  959. 36:00remember. "Let's look at the weight,
  960. 36:01let's look at the sound. Then you go,
  961. 36:03you go, then you discover the
  962. 36:05difference.
  963. 36:06>> But today, today you look, there is a
  964. 36:07difference. Material,
  965. 36:09>> Zirconia quality, we have, we, Ivoclar
  966. 36:11is Ivoclar, Ivoclar has one of the
  967. 36:13largest dental product research and
  968. 36:15development labs in the world. The
  969. 36:20place, the floor that does the research
  970. 36:22and development is just a massive
  971. 36:23operation, man. Eh, and they research,
  972. 36:27and what they are researching today is
  973. 36:30a reality we will only see in 3 years.
  974. 36:33What will be released, we will have
  975. 36:36launches in 2027.
  976. 36:38>> We already have, we've already been
  977. 36:40informed that we will have launches in
  978. 36:432027. What will be launched in 2027 is
  979. 36:46the past in the R&D department, it's
  980. 36:50not the future.
  981. 36:51>> Uh-huh. The future is what they are
  982. 36:53thinking about today, which we have no
  983. 36:55idea what it is, you know? It's, it's a
  984. 36:57crazy thing and it's something that
  985. 36:59really motivates me to work at Ivoclar.
  986. 37:02I tell, I tell everyone, Ivoclar has a
  987. 37:05launch every month, every month there
  988. 37:08is a launch. We say:" Well, but it's
  989. 37:11not, it's not, it's not an explosive
  990. 37:13launch like, oh, wow, we reinvented the
  991. 37:15wheel. "But every month there is a
  992. 37:18launch. Either it's software, it's a
  993. 37:20new shade, or it's a new way to use a
  994. 37:22material that wasn't approved before,
  995. 37:24but now is.
  996. 37:26>> Or it's a new CAM or CAD, something
  997. 37:28that will change in the CAD. So, every
  998. 37:31month there is something for you to
  999. 37:32study. Every month there is something
  1000. 37:34for you to look at and see that it will
  1001. 37:35change, that it will work, will be good
  1002. 37:37for such and such. We have a commercial
  1003. 37:40mindset, obviously, like, wow, this
  1004. 37:42will sell if I show it to the guy who
  1005. 37:44works that way, I can recommend this to
  1006. 37:46such and such a person, and sometimes
  1007. 37:48the sales reps get together, okay? We
  1008. 37:51are launching this, we can promote this
  1009. 37:52to the specific client profile that
  1010. 37:54will use this, okay? It's the XP, the
  1011. 37:56TTO, these guys are the ones who will
  1012. 37:57use this material. So that is, that is
  1013. 37:59motivating, that is motivating.
  1014. 38:02>> because you're always innovating
  1015. 38:04something, always creating new material
  1016. 38:06, and we have 2027 releases that we
  1017. 38:08don't know the exact date for yet, we
  1018. 38:10don't know exactly how it will work,
  1019. 38:12and we don't talk about it until it's
  1020. 38:15actually released, right? Yeah,
  1021. 38:18>> but
  1022. 38:20>> hey, professors, how are you? Good
  1023. 38:23evening. Good evening. Good evening.
  1024. 38:25>> Uh, we have three Emax fans in the chat
  1025. 38:27here.
  1026. 38:27>> I didn't even see it. I was talking
  1027. 38:28here and didn't see the chat. No
  1028. 38:30problem. Let's go. Uh, Tom here, look,
  1029. 38:35asked me to talk about the SenĂŁ Arte
  1030. 38:38phenomenon, okay? The Leviz here, look,
  1031. 38:45he asked to talk a bit about Empress
  1032. 38:47CAD too, okay? And there was another
  1033. 38:52question here too. about the Levis also
  1034. 38:55asked to talk a bit, explain a bit
  1035. 38:57about the types of zirconia.
  1036. 39:01>> Let's exist.
  1037. 39:02>> Let's start with the quickest one. The
  1038. 39:05Empress CAD
  1039. 39:08>> Empress CAD is actually leucite, it's a
  1040. 39:11leucite block
  1041. 39:15>> and it's a material, man, that we work
  1042. 39:17with and as I said, Ivoclar keeps
  1043. 39:18innovating, right? It keeps creating
  1044. 39:21things, bringing things to the market,
  1045. 39:23changing the market. And Empress CAD is
  1046. 39:26a material that we have a level of
  1047. 39:28translucency. In my point of view, it's
  1048. 39:32the material with the most homogeneous
  1049. 39:35shade that there is in color, in color
  1050. 39:38ease. You take an Empress CAD block to
  1051. 39:41mill and make an anterior tooth. It's
  1052. 39:43the only material we have now that is
  1053. 39:45multi. It has Empress CAD Multi with
  1054. 39:48dentin and incisal in the same block.
  1055. 39:51So the technician mills it, or the
  1056. 39:52dentist mills it, it goes into the
  1057. 39:54patient's mouth, they can just polish
  1058. 39:55it and it goes in. It has a relatively
  1059. 39:59lower hardness than e.max, but with an
  1060. 40:02incredible color capacity for contact
  1061. 40:05lenses, veneers, and anterior crowns.
  1062. 40:09It is spectacular.
  1063. 40:10>> And it already comes, you said, the
  1064. 40:12professor said it already comes with a
  1065. 40:14dentin and enamel block.
  1066. 40:15>> It's the same block that already has
  1067. 40:18>> it, 25%translucent enamel, 25%
  1068. 40:21transition, and 50%color.
  1069. 40:24>> Sensational. The hardness is the same
  1070. 40:26in all its areas, but I can, for
  1071. 40:28example, on CAD, when I'm designing, I
  1072. 40:29design on CAD, send it to CAM, and then
  1073. 40:31to the milling machine. When I position
  1074. 40:34the piece inside the block, I can set
  1075. 40:37it to be more or less translucent, and
  1076. 40:39I can create a tooth that is
  1077. 40:41practically ready. I see.
  1078. 40:43>> So this makes it very easy for adhesion
  1079. 40:45, translucency, and color visualization
  1080. 40:48, all very homogeneous. It’s a
  1081. 40:50differentiated material.
  1082. 40:51>> Zirconia is heading in the same
  1083. 40:53direction.
  1084. 40:54>> Uh-huh.
  1085. 40:55>> Today, we have different types of
  1086. 40:57zirconia on the market. It’s no
  1087. 40:58longer what I told you at the beginning
  1088. 41:00, like, wow, they introduced me to
  1089. 41:02zirconia. Wow, a new material, hard,
  1090. 41:04resistant, cool, and so on. How cool.
  1091. 41:06What is it? It’s white. But this is
  1092. 41:09white, man.
  1093. 41:10>> Can I...
  1094. 41:10>> It looks ugly.
  1095. 41:13>> And today, after a lot of time, a lot
  1096. 41:15of research, and a lot of study, they
  1097. 41:17created three different types of
  1098. 41:19zirconia.
  1099. 41:20>> Uh-huh.
  1100. 41:21>> We already have zirconia with color,
  1101. 41:23right? And it has three different types
  1102. 41:25of hardness. At Ivoclar, folks, there
  1103. 41:29are two types of zirconia discs: the
  1104. 41:31IPS e.max ZirCAD Prime and the IPS
  1105. 41:34e.max ZirCAD Prime Esthetic.
  1106. 41:36>> Uh-huh.
  1107. 41:37>> Which is the Prime. It’s a zirconia
  1108. 41:40with three parts yttrium at the
  1109. 41:42cervical of the zirconia
  1110. 41:44>> with five parts yttrium in the incisal
  1111. 41:47part.
  1112. 41:47>> I see.
  1113. 41:48>> The more yttrium infiltration, the
  1114. 41:50lower the zirconia's resistance and the
  1115. 41:52higher the translucency. So I take a
  1116. 41:55Prime zirconia that has three parts
  1117. 41:58yttrium, it has 1200 MPa at the
  1118. 42:01cervical
  1119. 42:03>> in the lower part of the disc. In the
  1120. 42:05upper part of the disc, it has 650 MPa,
  1121. 42:07but it has higher translucency. So I
  1122. 42:11get a cooler result regarding color and
  1123. 42:13resistance.
  1124. 42:15>> All in one single block.
  1125. 42:16>> In one single block. The block is
  1126. 42:18multilayer.
  1127. 42:19>> Yes.
  1128. 42:19>> And it has layers. The first 3 mm is
  1129. 42:21translucency. The next 4 mm is
  1130. 42:23transition, and whatever is left of the
  1131. 42:26block downward is hardness.
  1132. 42:28>> Uh-huh.
  1133. 42:29>> But the Prime has...what happens? The
  1134. 42:32same situation: where it has more
  1135. 42:34resistance, it has more opacity.
  1136. 42:36>> Yes. While I have the Prime Esthetic,
  1137. 42:41which is another zirconia, I have at
  1138. 42:44the incisal edge the same five parts
  1139. 42:48yttrium for translucency, 650 MPa, and
  1140. 42:51a cervical with four parts yttrium,
  1141. 42:55which gives me a resistance of 850 MPa,
  1142. 43:01with the same concept: the first 3 mm
  1143. 43:03of the disc, imagine the disc is a big
  1144. 43:0598 mm puck. The first 3 mm of the disc
  1145. 43:10have 650 MPa. The next 4 mm is a color
  1146. 43:14transition. And whatever discs are
  1147. 43:18smaller, because I have 18 mm discs, I
  1148. 43:22have 16, 20, 25 and 30, 30 mm discs, I
  1149. 43:25think. It's, it's still coming out.
  1150. 43:27It's not out yet, but a 30 mm disc is
  1151. 43:28coming. So, I have a 16 mm and a 14 mm
  1152. 43:31disc. So, depending on the tooth you're
  1153. 43:35making, you choose the disc height. I
  1154. 43:37see.
  1155. 43:38>> That's a very common mistake we've
  1156. 43:41found in the market. Like, laboratories
  1157. 43:44buy one, some labs buy a standard disc.
  1158. 43:47I buy a 20 mm one and it works for
  1159. 43:49everything. But if you have a short,
  1160. 43:52small tooth, you'll have to set the
  1161. 43:54tooth deep into the disc.
  1162. 43:56>> Way into the disc,
  1163. 43:57>> you know? If I have a, if I have a
  1164. 43:59small tooth, I need a thinner disc.
  1165. 44:02>> Uh-huh. If I have a large tooth, I
  1166. 44:04can't do it on the thin disc, it won't
  1167. 44:06fit. So, then you move to a 25 mm disc.
  1168. 44:11But most teeth fit in a 20 mm disc, so
  1169. 44:13the guy moves it around in there; but
  1170. 44:14sometimes it ends up too translucent,
  1171. 44:16sometimes there's too much resistance
  1172. 44:18at the base and little...it should have
  1173. 44:20been higher up in the disc, because it
  1174. 44:22needed to be a bit taller, you know?
  1175. 44:25>> That's important, isn't it? Because you
  1176. 44:27have to understand where I have the 3
  1177. 44:29and 5 zirconia layers to be able to
  1178. 44:30work with the correct resistances.
  1179. 44:32Today the market is new to zirconia.
  1180. 44:36People are starting to understand and
  1181. 44:38know more about zirconia. Pressed
  1182. 44:40disilicate, some people tell me that
  1183. 44:42it's already, oh, that's already in the
  1184. 44:44past. No, it's not the past. It's a
  1185. 44:46reality. Today it's a reality. There
  1186. 44:48are laboratories that inject a lot.
  1187. 44:50>> Yes,
  1188. 44:50>> I was at a lab recently, the guy
  1189. 44:52injects 25 rings a day.
  1190. 44:54>> Wow,
  1191. 44:55>> it's the quantity, the guy's production
  1192. 44:57is something beautiful to see. that
  1193. 44:59pile of furnaces injecting, that pile
  1194. 45:01of rings injecting and you say:" Wow,
  1195. 45:03that's the past. "It's not the past.
  1196. 45:05It's his reality. It's the reality for
  1197. 45:08many large laboratories because it's
  1198. 45:09more economical.
  1199. 45:10>> Yeah,
  1200. 45:11>> I mill a wax
  1201. 45:13>> and inject it, or I print a wax.
  1202. 45:17>> What is in the past that we see today,
  1203. 45:19which some people are still doing, but
  1204. 45:21it is becoming the past. Metal-ceramic.
  1205. 45:27I see some labs starting to get rid of,
  1206. 45:29to step away from, the guy says," ah, I
  1207. 45:31don't want to do casting anymore, that
  1208. 45:32dangerous stuff, using a torch, "you
  1209. 45:34know? I don't want to do that anymore.
  1210. 45:37And some labs that no longer do manual
  1211. 45:39waxing. Today the cost of a printer is
  1212. 45:44very low and the guy has software, he
  1213. 45:46designs, he scans, dentists are
  1214. 45:48investing a lot in intraoral scanners.
  1215. 45:53>> Today the teeth, especially the newer
  1216. 45:54ones, are all intraoral scanned.
  1217. 45:57>> And not to mention that there are many
  1218. 45:58tooth libraries today, right? So the
  1219. 46:00guy just drops the tooth library in
  1220. 46:02there, man.
  1221. 46:02>> According to the patient's anatomy. He
  1222. 46:05takes it, he looks," man, this one will
  1223. 46:07look nicer. "" This one will look
  1224. 46:08better than that one. "He designs it,
  1225. 46:10designs it, gives the command to the
  1226. 46:12machine, the machine mills, designs
  1227. 46:13that, and already puts it to mill.
  1228. 46:16>> Yeah,
  1229. 46:16>> get it? Then he took it out there, put
  1230. 46:18it, put it to mill, no, put it to print
  1231. 46:20. And you print one little tooth, print
  1232. 46:2350 little teeth on that tray, a bunch
  1233. 46:25of, a bunch of teeth, all printed, all
  1234. 46:27at once. Beautiful thing, the guy sets
  1235. 46:30the printer to run at night, arrives
  1236. 46:31the next day, all the waxing is ready,
  1237. 46:33then just inject. Hmm.
  1238. 46:34>> So injection remains very active in the
  1239. 46:37market, the ingot remains very active.
  1240. 46:40>> And milling changed with zirconia and
  1241. 46:43the Seran Art, which was what the guy
  1242. 46:47asked about there, Tom, Seran Art is a
  1243. 46:50new product.
  1244. 46:52>> Yeah, so when he mentioned it, I don't
  1245. 46:54know, I don't really know it like that.
  1246. 46:56So,
  1247. 46:57>> it's a new material from Ivoclar.
  1248. 47:00Ivoclar has always worked with stains.
  1249. 47:02>> Uh-huh. They spent many years changing
  1250. 47:07the world's mind about a staining
  1251. 47:09material.
  1252. 47:12>> And for the world to believe that a
  1253. 47:14stain actually stays in the mouth.
  1254. 47:16>> Yeah, many technicians I know to this
  1255. 47:18day still have this,"
  1256. 47:20>> it won't come off, it won't come off. "
  1257. 47:22There are Chinese vases that guys find
  1258. 47:24buried there from a dynasty,
  1259. 47:27>> some dynasty or other, and the guys
  1260. 47:28find it's all painted, the tooth won't
  1261. 47:30come off. If a guy manages to remove a
  1262. 47:33stain while brushing,
  1263. 47:35>> wow,
  1264. 47:35>> he has already destroyed his gums,
  1265. 47:37already. It doesn't come off, it really
  1266. 47:40doesn't, it doesn't come off. There are
  1267. 47:41studies on this, there are master's
  1268. 47:43theses, doctoral,
  1269. 47:44>> yes,
  1270. 47:45>> brushing cycles, and so on, with more
  1271. 47:47abrasive paste, less abrasive, and so
  1272. 47:49on. If the work is cheap and shoddy,
  1273. 47:53there's that too, right?
  1274. 47:54>> Uh-huh.
  1275. 47:55>> It's not because a material exists that
  1276. 47:58if you just work with it any old way,
  1277. 48:00it will turn out well,
  1278. 48:02>> it will work out, right?
  1279. 48:03>> But things don't work like that,
  1280. 48:05>> but if the material is used the right
  1281. 48:07way, it won't come off at all. And
  1282. 48:10Sheran Art is a product Ivoclar
  1283. 48:11released on the market a few months ago
  1284. 48:17, and it arrived in Brazil—we
  1285. 48:19basically launched it at Cipro, which
  1286. 48:21was the congress in PR just this
  1287. 48:23September.
  1288. 48:26>> We launched this material at Cipro, we
  1289. 48:27put it in dental supply stores after
  1290. 48:29Cipro, and now it's already in some, in
  1291. 48:31the major dental supply stores, and
  1292. 48:33they're already selling it; the market
  1293. 48:35has already started using it. What is,
  1294. 48:38what is Sheran Art? It's a makeup. It's
  1295. 48:41a makeup material, a ceramic. We call
  1296. 48:44this liquid ceramic, right? Because
  1297. 48:46it's a makeup that's a bit more viscous
  1298. 48:48than Ivocolor, which we're used to,
  1299. 48:50which is the makeup material we have
  1300. 48:51today.
  1301. 48:54>> You have more covering power, more
  1302. 48:57spreading power with the material. So I
  1303. 49:02can spread the makeup and do the
  1304. 49:04painting with a better finishing result
  1305. 49:07. And I have a material that for me was
  1306. 49:12spectacular. There are, there are two
  1307. 49:14things that are spectacular. There are
  1308. 49:15two makeup kits there. One is called
  1309. 49:18Illusion, the other is called Gingiva,
  1310. 49:20right? One Gingiva, the other, the
  1311. 49:22other is called Illusion. Sheran Art
  1312. 49:24Illusion. They created color shades for
  1313. 49:28light absorption and reflection.
  1314. 49:32>> Interesting.
  1315. 49:33>> Not just those non-colored ones, yellow
  1316. 49:35, red, blue, cream, and so on.
  1317. 49:38>> They are light absorption and
  1318. 49:39reflection masses. With these light
  1319. 49:43absorption and reflection masses, I can
  1320. 49:45lower the value of a piece or raise the
  1321. 49:47value of the piece.
  1322. 49:49>> Which we couldn't do with makeup.
  1323. 49:52Applying white makeup, you don't—ah,
  1324. 49:54let's paint the piece white. You can't
  1325. 49:56paint a piece white, you don't get a
  1326. 49:57good result; you paint it, it gets all
  1327. 49:59stained, it gets marks, it gets streaks
  1328. 50:01,
  1329. 50:01>> you can tell, right?
  1330. 50:02>> Yeah, you can. And the, the essence of
  1331. 50:05makeup is for you not to see that it's
  1332. 50:08made up.
  1333. 50:08>> Uh-huh.
  1334. 50:09>> Understand? If you see it's made up,
  1335. 50:11it's fake.
  1336. 50:12>> Yes.
  1337. 50:13>> Understand? It's ugly.
  1338. 50:14>> So you have to do—I tell, I say this
  1339. 50:16in courses, people laugh, right? I say:
  1340. 50:18" Makeup is good when you can't see it
  1341. 50:20anymore. "Then the guy says:" Hey, but
  1342. 50:22you painted the tooth, can you see it?
  1343. 50:24"No, you can't see it. You have to see
  1344. 50:25tooth. If you're seeing paint,
  1345. 50:28>> you're screwed,
  1346. 50:28>> it's wrong. You have to see tooth. You
  1347. 50:31can't see paint. And so the guy goes on
  1348. 50:33staining, right. Then he starts to
  1349. 50:35understand because you demonstrate, and
  1350. 50:36he says:" See? Now I don't see paint
  1351. 50:37anymore, I see color from within. "You
  1352. 50:39put a shade guide next to it, it
  1353. 50:40matches the shade guide. Uh-huh.
  1354. 50:42>> I no longer see where I applied paint
  1355. 50:43and where I didn't. I see a tooth. And
  1356. 50:46that's the idea. And IPS Ivocolor Art
  1357. 50:48makes it easier for you to reach that
  1358. 50:50result with the colors
  1359. 50:52>> of light absorption and reflection.
  1360. 50:54>> The idea of light absorption and
  1361. 50:56reflection is an old color concept. We
  1362. 50:58have always
  1363. 50:59>> only seen reflection. I say this in
  1364. 51:01every course. We only see what reflects
  1365. 51:04.
  1366. 51:04>> If everything were dark, we wouldn't
  1367. 51:06see anything. And these materials are
  1368. 51:08exactly that, they have a higher
  1369. 51:10reflection power. And a gingiva kit
  1370. 51:14with 12 gingiva colors there, with a
  1371. 51:18spectacular gingiva shade, red gingiva,
  1372. 51:22pink gingiva, dark lilac gingiva,
  1373. 51:25lighter lilac, and a covering paste
  1374. 51:28that allows you to give more form
  1375. 51:33>> to the piece. And there you can give a
  1376. 51:36bit more anatomy to the gingiva,
  1377. 51:39>> work the piece a little more,
  1378. 51:40>> and leave that stain you did underneath
  1379. 51:43it all. So you have a 3 D-like visual,
  1380. 51:46both of the gingiva and the tooth.
  1381. 51:48>> Wow, cool.
  1382. 51:50>> So this material was a launch from
  1383. 51:52Ivoclar that for the research team
  1384. 51:54might be the past, but for us, it's a
  1385. 51:57very real present, and we are betting
  1386. 51:59on it for the coming years. I see.
  1387. 52:04Rafael Vida asked here, so will IPS
  1388. 52:06Ivocolor Art replace the pigments? The
  1389. 52:10idea is not to replace them, okay? The
  1390. 52:13idea, the idea of Ivocolor Art is not
  1391. 52:15to replace. We have the pigments,
  1392. 52:17Ivocolor, right, which are the makeup
  1393. 52:19pigments we use today. The idea is not
  1394. 52:22to replace Ivocolor. We have Ivocolor.
  1395. 52:26I feel very confident staining with
  1396. 52:27Ivocolor. I can achieve any color, in
  1397. 52:29any situation with Ivocolor. I'll be
  1398. 52:32able to do that with Art, for sure. But
  1399. 52:35the idea is not to replace it. Ivocolor
  1400. 52:37even has more pigment colors than
  1401. 52:39Ivocolor Art. Because in Ivocolor, I
  1402. 52:43have some colors that Art doesn't have.
  1403. 52:46>> Uh-huh.
  1404. 52:46>> And the firing temperature of Ivocolor
  1405. 52:49is close. I can do a makeup, for
  1406. 52:52example, do the first makeup, do
  1407. 52:53characterization with Ivocolor,
  1408. 52:55continue with Cerarte makeup, keep
  1409. 52:57going and make a transition of
  1410. 52:58materials.
  1411. 53:00>> What will happen is, this will be
  1412. 53:03logical and an obvious trend. It's like
  1413. 53:07, you finished your A1 shade, you
  1414. 53:11bought an A1 shade of Ivocolor, so
  1415. 53:13it’s going to be a transition of
  1416. 53:15materials. It doesn’t mean, it didn't
  1417. 53:18come to say" oh no, you can't, the
  1418. 53:19Ivocolor you have today you don't use
  1419. 53:21anymore, it's useless. "No, that's not
  1420. 53:23how it works. And that’s how every
  1421. 53:25material Ivoclar has launched
  1422. 53:27throughout its life has been, okay?
  1423. 53:30Ivoclar has been launching materials
  1424. 53:31for its entire existence. When we
  1425. 53:32launched Empress Esthetic, people said,
  1426. 53:36" Empress Esthetic came to replace
  1427. 53:38Empress, Empress 2. "No, IPS e.max came
  1428. 53:42to replace Empress 2 when the market
  1429. 53:45was already working with Empress. for
  1430. 53:51for e.max because e.max had a different
  1431. 53:54quality.
  1432. 53:56>> Yeah. people continued working with
  1433. 53:59Empress Esthetic and that evolved
  1434. 54:02naturally. And today everyone works
  1435. 54:06with e.max. So it’s a material
  1436. 54:10evolution, a material evolution. And
  1437. 54:12it's good that it is, it's good that it
  1438. 54:14exists, right? Evolution exists, it has
  1439. 54:15to happen,
  1440. 54:16>> otherwise we'd still be working with
  1441. 54:18stamped crowns today.
  1442. 54:20>> I don't know if you know what a stamped
  1443. 54:22crown is, but it's from way back, right
  1444. 54:25? Back in the day, guys would make a
  1445. 54:29gold sheet and it was stamped with a
  1446. 54:31hammer.
  1447. 54:31>> Wow. Well, back in the day, I didn't, I
  1448. 54:34I didn't work with that. Let me be
  1449. 54:38clear, let’s be clear, I didn't work
  1450. 54:40with that, but I know it exists,
  1451. 54:42>> but that's how it was. Back then it
  1452. 54:44worked and we would still be using
  1453. 54:46stamped ones and wouldn't have evolved.
  1454. 54:48So materials evolve, but it's not a
  1455. 54:50replacement, it's a material that can
  1456. 54:51work in conjunction.
  1457. 54:53>> And I can get shades with Ivocolor that
  1458. 54:56maybe I can't with Cerarte, but I have
  1459. 54:59tones and ease of layering with Cerarte
  1460. 55:01and a material viscosity that I found
  1461. 55:04cooler for doing, for example, a
  1462. 55:06gingiva. The gingival shades, for
  1463. 55:10example, until then I didn't have a red
  1464. 55:13gingival color, okay? Today I have it
  1465. 55:18in Cerarte.
  1466. 55:20>> and until then I didn't have, for
  1467. 55:22example, the possibility to mill a
  1468. 55:24full-arch bridge already with the tone
  1469. 55:26and the shape of the gingiva ready.
  1470. 55:29>> Uh-huh. Today I can mill a protocol,
  1471. 55:32mill a zirconia bridge, something like
  1472. 55:34that, with the gingival part already
  1473. 55:36shaped, and just stain it.
  1474. 55:40>> In a structure of, I don't know, a few
  1475. 55:42millimeters, let's say 0.0 something,
  1476. 55:45which is the thickness of the stain, I
  1477. 55:48can block the color of a zirconia,
  1478. 55:50which is white, and I can generate
  1479. 55:52color on it, fix it to the zirconia,
  1480. 55:55put a glaze on top and I have
  1481. 55:58>> a stained piece. In the color, with a
  1482. 56:01gingival color in 12 different shades
  1483. 56:03that we didn't have before.
  1484. 56:05>> Wow, so that changes a lot.
  1485. 56:07>> It's an evolution, it's an evolution of
  1486. 56:09gingival material. It's a glaring,
  1487. 56:11glaring, significant evolution because
  1488. 56:13of the shades. And it's the first red
  1489. 56:17material, let's say, with that fire
  1490. 56:19engine red, which is that Ferrari red,
  1491. 56:22right, that we talk about, that is
  1492. 56:24cadmium-free. Why didn't this red exist
  1493. 56:29? Because the material that makes the
  1494. 56:33red is cadmium, which is toxic.
  1495. 56:37>> I see.
  1496. 56:37>> So people don't, factories don't
  1497. 56:39develop, don't make it. Oh, if I use a
  1498. 56:42little bit, will I get cancer? No,
  1499. 56:44things don't work like that. But it is
  1500. 56:47dangerous in the long run.
  1501. 56:49>> Uh-huh.
  1502. 56:49>> And the factory has employees, right?
  1503. 56:52Someone has to manufacture that. You
  1504. 56:54have to think about those who
  1505. 56:54manufacture it.
  1506. 56:55>> Uh-huh. We have employees.
  1507. 56:57>> Well, not us, right? I don't own the
  1508. 56:59factory. I would really like to, but
  1509. 57:02>> but the factory has a very high level
  1510. 57:04of responsibility. If you look at
  1511. 57:07Ivoclar's level of responsibility, I've
  1512. 57:09been there for many years. If you look,
  1513. 57:12if you analyze closely the
  1514. 57:14responsibility Ivoclar has with the
  1515. 57:17materials that go to your office, it's
  1516. 57:19an absurdly large thing. It's a safety
  1517. 57:23margin that sometimes even we doubt.
  1518. 57:27Can't I really do this? No, it's not
  1519. 57:30indicated. But why is it not indicated?
  1520. 57:32The world is doing it. Sometimes you go
  1521. 57:34to a laboratory, the guy is doing
  1522. 57:35exactly what the company said is not
  1523. 57:36indicated. You can do it, but it's a
  1524. 57:38contraindication. Why? Because this,
  1525. 57:40that, X, Y, Z could happen, so it could
  1526. 57:42break, it could fracture, this could
  1527. 57:44happen. So it is contraindicated. But
  1528. 57:47there are a lot of people doing it.
  1529. 57:49Ours can't.
  1530. 57:50>> Uh-huh.
  1531. 57:51>> And sometimes we want it to work, right
  1532. 57:52? You say:" No, just let me do a little
  1533. 57:54bit, come on, let's do it, let's try to
  1534. 57:56see what happens, man. Why are you
  1535. 57:57going to try? I have the biggest
  1536. 57:59research lab in the world,
  1537. 58:01>> I'm not going to try. It's going to
  1538. 58:03work, or there's going to be a problem.
  1539. 58:05"So, the level of responsibility is
  1540. 58:07really very high. The safety margin and
  1541. 58:09responsibility is really very large,
  1542. 58:11man.
  1543. 58:12>> No, but this possibility has changed
  1544. 58:13the market a lot, right? Because before
  1545. 58:15you had to apply it there, try to
  1546. 58:16create a little volume, now it comes
  1547. 58:18out with the volume ready, you just
  1548. 58:19paint it, so to speak.
  1549. 58:21>> The world, the world is getting simpler
  1550. 58:23, right? The world, the world is
  1551. 58:25getting simpler, people are getting
  1552. 58:26more
  1553. 58:27>> more, uh, spoiled,
  1554. 58:29>> thinking like that, right? But it's not
  1555. 58:31just dentistry, it's everything.
  1556. 58:32>> Yes, for everything. For everything,
  1557. 58:34>> okay? Before, you had to make coffee,
  1558. 58:36you had to go buy the powder, buy the
  1559. 58:38stuff, make it, put it in, pour hot
  1560. 58:40water. I'm terrible in the kitchen, I
  1561. 58:42don't know. I don't know how to fry an
  1562. 58:43egg. But you had to do all that, today
  1563. 58:45you don't. You have a capsule. For me,
  1564. 58:47it's an absurd advantage. I wake up in
  1565. 58:48the morning, go there, put in the
  1566. 58:49capsule, press a button, my coffee is
  1567. 58:51ready,
  1568. 58:51>> it's ready.
  1569. 58:52>> Understand? You have things today, or
  1570. 58:54facilities, where life is getting
  1571. 58:56simpler and simpler. And here in
  1572. 58:59dentistry material too, the company
  1573. 59:00strives for that as well.
  1574. 59:02>> Uh-huh. It's going to get easier. So,
  1575. 59:05it becomes easier for me to do a
  1576. 59:07protocol, for example, not necessarily
  1577. 59:09a protocol, it could be a larger fixed
  1578. 59:10restoration where there might be a bone
  1579. 59:12issue, maybe, I don't know, lost bone
  1580. 59:14for some reason, and you're going to do
  1581. 59:16a fixed restoration with gingiva. And
  1582. 59:20there, the guy in CAD, he already
  1583. 59:22designs the fixed piece with the
  1584. 59:23gingiva, positions the gingiva, aligns
  1585. 59:25everything, mills it, it goes to makeup
  1586. 59:27, and in makeup, he leaves everything
  1587. 59:29ready. I used to have to stratify, I
  1588. 59:33used to have to change the color, I had
  1589. 59:34to mix colors to mix powders
  1590. 59:37>> to generate a red color that today I
  1591. 59:39don't need anymore. I had to take a
  1592. 59:41powder that wasn't red, because the
  1593. 59:43factory doesn't make red powder. The
  1594. 59:46factory, the company, the responsible
  1595. 59:50companies, they didn't make red pigment
  1596. 59:53. They had gingiva colors that weren't
  1597. 59:56red. And then when I want a redder
  1598. 59:59color,
  1599. 1:00:00>> putting it together,
  1600. 1:00:01>> I'll look for a parallel.
  1601. 1:00:02>> Uh-huh. So you find someone on the
  1602. 1:00:05market selling a little pigment you mix
  1603. 1:00:07in that's red. Oh, but isn't that
  1604. 1:00:08dangerous, isn't it toxic? Yeah, but
  1605. 1:00:10not just a little bit. The company
  1606. 1:00:13won't do it.
  1607. 1:00:14>> Uh-huh.
  1608. 1:00:15>> And today we have a material that isn't
  1609. 1:00:17toxic, it's red, and we can cover a
  1610. 1:00:20very thin zirconia structure. Cool.
  1611. 1:00:24>> So it's a new thing, which is the Maxer
  1612. 1:00:26Art.
  1613. 1:00:27>> Nice. Was there any other question?
  1614. 1:00:29There's another question here, but I
  1615. 1:00:31don't remember if someone asked
  1616. 1:00:32something else. Let me see. Yeah, it
  1617. 1:00:34was that really. Eh, Levi asked to talk
  1618. 1:00:39a bit about resin with ceramic filler
  1619. 1:00:44and more aimed at CAD, the Ivoclar CAD
  1620. 1:00:49resin. I believe that's it.
  1621. 1:00:52>> Yeah, Ivoclar has a resin of...
  1622. 1:00:55>> Do they sell it here in Brazil,
  1623. 1:00:56>> or not?
  1624. 1:00:56>> Ah, I see. We have, we had a milling
  1625. 1:00:59machine, a, a printer, and we have
  1626. 1:01:02three types of resin, which is a resin
  1627. 1:01:04for temporaries, a resin for models,
  1628. 1:01:07and a resin for bite splints.
  1629. 1:01:09>> So, these resins exist
  1630. 1:01:11>> and from Ivoclar itself, from the
  1631. 1:01:13Ivoclar printer, which we don't bring
  1632. 1:01:15to Brazil. And there is a partnership
  1633. 1:01:17where Ivoclar manufactures a resin. I
  1634. 1:01:19don't know what the filler is, I don't
  1635. 1:01:21know how that works, but it's a
  1636. 1:01:23partnership, a resin with ceramic
  1637. 1:01:24filler that...it's a resin, it's more
  1638. 1:01:29resistant than other resins. It has a
  1639. 1:01:32ceramic filler, but we don't, but
  1640. 1:01:34Ivoclar Brazil doesn't market it.
  1641. 1:01:36>> Got it.
  1642. 1:01:39>> But it, but it exists, it exists. I
  1643. 1:01:41think it's a trend, okay? I think a
  1644. 1:01:43material future, a future material of
  1645. 1:01:45today, we have the milling machines,
  1646. 1:01:48the milling machines cut, we have the
  1647. 1:01:50zirconia discs, and it's a market
  1648. 1:01:53reality today. Today is...
  1649. 1:01:54>> Today the market lives on zirconia, the
  1650. 1:01:58transition, why?
  1651. 1:01:59>> Because zirconia is more practical. You
  1652. 1:02:01design it in CAD, put it in CAM, throw
  1653. 1:02:03it in the milling machine, the little
  1654. 1:02:04tooth comes out ready, you set it to
  1655. 1:02:05sinter at night, the next day you have
  1656. 1:02:07the tooth ready.
  1657. 1:02:08>> And it mills fast too, right?
  1658. 1:02:09>> It mills faster, wears out fewer burs.
  1659. 1:02:13The milling machine motor is just fine
  1660. 1:02:15running that. Today we have, we have
  1661. 1:02:18within Ivoclar, we work with three
  1662. 1:02:20milling machines. There's the Dry,
  1663. 1:02:22which is a dry milling machine, it only
  1664. 1:02:24mills zirconia, PMMA, and...
  1665. 1:02:29glass-ceramic.
  1666. 1:02:30>> Uh-huh.
  1667. 1:02:31>> Zirconia, resin, which I can mill on
  1668. 1:02:33the Dry. I have the PM7, which is a
  1669. 1:02:37large milling machine with great
  1670. 1:02:40potential for use, it has disk-changing
  1671. 1:02:43, uh, holder-changing, the magazine for
  1672. 1:02:46changing, for changing holders, right?
  1673. 1:02:50There are so many names, so many names,
  1674. 1:02:52right?
  1675. 1:02:53>> You put the holders inside and it grabs
  1676. 1:02:55them. There are eight, eight, eight
  1677. 1:02:57functions. And we also have a milling
  1678. 1:03:02machine that is very similar to the PM7
  1679. 1:03:04, which is the PM3, which also does the
  1680. 1:03:06same function, only it doesn't have the
  1681. 1:03:08changes, you have to change them
  1682. 1:03:10yourself.
  1683. 1:03:12>> Uh-huh.
  1684. 1:03:12>> I never get into the merits of that
  1685. 1:03:14because there are a lot of milling
  1686. 1:03:15machines on the market and there will
  1687. 1:03:17always be someone who says:" Oh, but
  1688. 1:03:18mine has 25 holders, "you know?
  1689. 1:03:20That’s fine, congratulations. But I
  1690. 1:03:23have, but I have a lot of confidence in
  1691. 1:03:25what Ivoclar puts on the market. I have
  1692. 1:03:28a lot of confidence in the materials
  1693. 1:03:30they work with, both supplies and
  1694. 1:03:32equipment. I mean, we have a, today we
  1695. 1:03:36have a service center in Brazil that
  1696. 1:03:39serves the entire Americas, from the
  1697. 1:03:41United States to the end of Argentina.
  1698. 1:03:45We serve the entire Americas here in
  1699. 1:03:47Brazil, where people call, you dial an
  1700. 1:03:50800 number, someone will answer and
  1701. 1:03:53will give you quick support. The idea
  1702. 1:03:56is to give you quick support for the
  1703. 1:03:58equipment, for the material you have.
  1704. 1:04:00The Academy provides the courses,
  1705. 1:04:02Customer Care handles customer service,
  1706. 1:04:04the salespeople are on the front lines,
  1707. 1:04:07the salespeople are on the street
  1708. 1:04:09almost 24 hours a day practically. You
  1709. 1:04:11might say:" Ah, not 24 hours, but 24
  1710. 1:04:13hours, depending on the time you call
  1711. 1:04:14the salesperson, they answer you. "
  1712. 1:04:16Those guys are crazy, because they work
  1713. 1:04:19and they work a lot, okay? It’s like,
  1714. 1:04:23wow, no, they work, they work a lot and
  1715. 1:04:26customer care answers at any time as
  1716. 1:04:29well. If someone is going to assist you
  1717. 1:04:33in Portuguese, hey, the guy might be
  1718. 1:04:34somewhere else, but he will assist you
  1719. 1:04:36in Portuguese. If you call during
  1720. 1:04:38business hours, they will assist you
  1721. 1:04:39here in Brazil.
  1722. 1:04:41>> Cool. And but this I I saw that Ivoclar
  1723. 1:04:45has a CAD resin, do they sell it in
  1724. 1:04:47Brazil or not?
  1725. 1:04:49>> Milled resin.
  1726. 1:04:50>> Milled, yes. Yes, we have, we have
  1727. 1:04:53resin blocks and disks. Then I have the
  1728. 1:04:56Evolution disk, which is the tooth disk
  1729. 1:04:58, it has dentin and incisal in the disk
  1730. 1:05:00. I can mill that disk and mill a
  1731. 1:05:02temporary or mill teeth for complete
  1732. 1:05:05dentures. I have gingiva discs. I mill
  1733. 1:05:08the gingiva and then I mill the teeth
  1734. 1:05:10and bond those teeth to the gingiva.
  1735. 1:05:12And I have a disc that is already tooth
  1736. 1:05:15and gingiva in the same disc.
  1737. 1:05:18>> I see.
  1738. 1:05:18>> Which is a large disc about this size,
  1739. 1:05:20look. A big one about this size. Half
  1740. 1:05:23of it is tooth, half of it is gingiva.
  1741. 1:05:26And when you mill it, this technology
  1742. 1:05:28is incredible, it's very cool. When you
  1743. 1:05:31set it to mill, you design the complete
  1744. 1:05:33denture on the screen. You designed it
  1745. 1:05:36there; Ivoclar has a tradition in
  1746. 1:05:37complete dentures of over 100 years,
  1747. 1:05:39okay? Ivoclar started by making teeth
  1748. 1:05:41for complete dentures.
  1749. 1:05:43>> Uh-huh.
  1750. 1:05:43>> 103 years ago. It’s an old tradition
  1751. 1:05:46of complete dentures, with a lot of
  1752. 1:05:48evolution in complete dentures. So you
  1753. 1:05:51have that disc there, it’s the
  1754. 1:05:52greatest evolution they’ve made, that
  1755. 1:05:54the disc has gingiva resin and tooth
  1756. 1:05:56resin. The tooth resin has a higher
  1757. 1:06:00hardness. When it mills both, you
  1758. 1:06:03design everything in the software
  1759. 1:06:05around the zenith.
  1760. 1:06:07>> Yes.
  1761. 1:06:07>> Cervical. And it mills the tooth and
  1762. 1:06:11the gingiva with the contour.
  1763. 1:06:14>> Wow.
  1764. 1:06:14>> Then you say:" But wait, it's one on
  1765. 1:06:16top of the other. "How does it do that?
  1766. 1:06:18Inside the gingiva? It has a shape like
  1767. 1:06:21a shell, those things they call all
  1768. 1:06:23wavy like this, see.
  1769. 1:06:25>> And you go into the design, you fit
  1770. 1:06:27your tooth in the right position where
  1771. 1:06:29the zenith will provide
  1772. 1:06:31>> the contour. And then the milling
  1773. 1:06:33machine cuts perfectly right there a
  1774. 1:06:35complete denture with the teeth and...
  1775. 1:06:36>> ready.
  1776. 1:06:38>> Practically. Practically ready, it just
  1777. 1:06:40doesn't come out polished.
  1778. 1:06:41>> Yes. Uh-huh.
  1779. 1:06:42>> Then you have to polish it. There are
  1780. 1:06:46technicians who say, there are dentists
  1781. 1:06:48who say:" Oh, but I like to improve the
  1782. 1:06:49quality, I like to characterize the
  1783. 1:06:51gingiva. "I like to do that, but it
  1784. 1:06:53comes out ready. It comes out ready. If
  1785. 1:06:56you just polish it, it goes into the
  1786. 1:06:57mouth. We have cases of patients and
  1787. 1:07:02several cases done directly milled,
  1788. 1:07:04polished, and into the mouth at the
  1789. 1:07:06chair.
  1790. 1:07:09>> And that in hours, right? It mills in
  1791. 1:07:11an hour and a half.
  1792. 1:07:13>> It mills a complete denture in an hour
  1793. 1:07:14and a half. It’s an interesting thing
  1794. 1:07:15, man.
  1795. 1:07:16>> Wow. And we have other materials for
  1796. 1:07:18injection molding, denture injection,
  1797. 1:07:21which is also an injection, a
  1798. 1:07:23high-impact resin, which is the IvoBase
  1799. 1:07:26. You see how the range of materials is
  1800. 1:07:30huge, the range of innovation, of
  1801. 1:07:32material evolution is huge. We evolved
  1802. 1:07:36with resin, we evolved with full
  1803. 1:07:39dentures, we evolved with milling, we
  1804. 1:07:42evolved with injection, we evolved our
  1805. 1:07:46range with zirconia, and all materials
  1806. 1:07:49marketed by Ivoclar are researched and
  1807. 1:07:52developed within Ivoclar.
  1808. 1:07:56>> These are not materials that someone
  1809. 1:07:58else thought of for us; they were
  1810. 1:08:00conceived in-house. It’s an
  1811. 1:08:03incredible evolution, man. Right? Rafa
  1812. 1:08:05is asking us to talk a little more
  1813. 1:08:08about resins and 3D printing. My
  1814. 1:08:13knowledge on this subject is that the
  1815. 1:08:16printer still needs to evolve a lot for
  1816. 1:08:18the materials to evolve. And the way we
  1817. 1:08:23print resins today, the printer itself
  1818. 1:08:26doesn't yet allow the material to be
  1819. 1:08:29stronger, have more filler, or be a
  1820. 1:08:31better material. So, I think there
  1821. 1:08:35still needs to be a very giant
  1822. 1:08:37evolution of the printer itself for
  1823. 1:08:39this material to have any possibility
  1824. 1:08:42of evolving, because the material
  1825. 1:08:44currently depends, the resin, the print
  1826. 1:08:46, it depends today on the printer. Yeah
  1827. 1:08:49,
  1828. 1:08:49>> so there’s no way it can evolve if
  1829. 1:08:51the printer doesn’t evolve.
  1830. 1:08:52>> And another thing, even though resin
  1831. 1:08:55will probably evolve.
  1832. 1:08:56>> It will, for sure.
  1833. 1:08:58>> I have no doubt.
  1834. 1:08:59>> Period.
  1835. 1:09:00>> I have no doubt that printing in
  1836. 1:09:02general will evolve.
  1837. 1:09:03>> It will,
  1838. 1:09:04>> okay? Milling is very good, the quality
  1839. 1:09:08of zirconia is very good, the quality
  1840. 1:09:10of burs, the quality of equipment, the
  1841. 1:09:12equipment works, the ceramic works, and
  1842. 1:09:14I think printing will evolve, but I
  1843. 1:09:16think it’s in the future.
  1844. 1:09:19>> Yeah. Today I see printing as a great
  1845. 1:09:21possibility for making a temporary.
  1846. 1:09:24>> Yes,
  1847. 1:09:26>> sorry to those who use printing for
  1848. 1:09:29final work. Oh, no, but I, I don't know
  1849. 1:09:33." Resin X technology is very good and
  1850. 1:09:36we make finished teeth, "blah blah.
  1851. 1:09:41>> The material doesn't have enough filler
  1852. 1:09:42for that.
  1853. 1:09:43>> It doesn't convince me. I’ll be very
  1854. 1:09:44honest with you. It doesn't—it still
  1855. 1:09:46doesn't convince me, okay? I, I am
  1856. 1:09:48ceramic. I am ceramic. I am 100%ceramic
  1857. 1:09:52. So when a guy tells me that, there
  1858. 1:09:55isn't a resin with a filler that you're
  1859. 1:09:56going to polish, you're going to do
  1860. 1:09:58makeup on the gingiva, on the, on the
  1861. 1:10:00resin. Yeah.
  1862. 1:10:03>> And when you cement it, it looks
  1863. 1:10:05beautiful. When you make it, because
  1864. 1:10:08resin usually looks pretty.
  1865. 1:10:09>> Yes.
  1866. 1:10:10>> Resin has homogeneity, it has depth,
  1867. 1:10:12it’s polished, cute, it looks
  1868. 1:10:13beautiful. When you put it in the
  1869. 1:10:15patient's mouth, it looks beautiful.
  1870. 1:10:17The problem is the aftermath. You see
  1871. 1:10:21beautiful printing jobs, but the
  1872. 1:10:24problem is
  1873. 1:10:26>> time, right?
  1874. 1:10:27>> Time. Time will cause discoloration,
  1875. 1:10:32surface abrasion, and a loss of
  1876. 1:10:36occlusal volume. The answer I always
  1877. 1:10:42get is, well, it's fine, the patient
  1878. 1:10:43just comes back to the office, you
  1879. 1:10:45already have their file, just mill it
  1880. 1:10:47again. The world doesn't work like that
  1881. 1:10:50, does it? The world doesn't work that
  1882. 1:10:51way.
  1883. 1:10:52>> Do you want to treat the grandchildren
  1884. 1:10:53of your current patients?
  1885. 1:10:55>> No.
  1886. 1:10:55>> Then treat today's patients well. Do
  1887. 1:10:59you understand? How many years do you
  1888. 1:11:01intend to work in dentistry? About 30
  1889. 1:11:04years? You still have about 30, 40
  1890. 1:11:06years of dentistry ahead of you. Great.
  1891. 1:11:10Your patients today will have children
  1892. 1:11:12and grandchildren, and you want them to
  1893. 1:11:14refer you, so treat them well, man.
  1894. 1:11:16>> Exactly.
  1895. 1:11:18>> You're going to place a piece that
  1896. 1:11:19you'll have to replace in a year.
  1897. 1:11:20>> No, it makes no sense.
  1898. 1:11:21>> Three months from now, the guy paid you
  1899. 1:11:23today just to come back in three months
  1900. 1:11:25because, well, it came off, broke, or
  1901. 1:11:27fractured. For that, we have zirconia,
  1902. 1:11:30we have ceramic, we have pressed
  1903. 1:11:32ceramic, we have injected ceramic,
  1904. 1:11:34right? Yeah, there's injected ceramic,
  1905. 1:11:38I have milled ceramic, I have milled
  1906. 1:11:40zirconia, I have stained or layered
  1907. 1:11:43zirconia, I have a series of ceramics
  1908. 1:11:46to do different work.
  1909. 1:11:47>> Yes. And it's very accessible today,
  1910. 1:11:49right?
  1911. 1:11:49>> Yeah, yeah, people will always say that
  1912. 1:11:51, man. Oh, man, there are patients who
  1913. 1:11:54can't afford it. Find a way. Yeah, yeah
  1914. 1:11:59, talk to them. Like you said, it's
  1915. 1:12:02more accessible, split the payment, I
  1916. 1:12:03don't know, do one, do a
  1917. 1:12:07>> Yeah, it's, it's expensive. I agree
  1918. 1:12:08it's expensive. It is expensive for a
  1919. 1:12:11patient to have a mouth with 10, 15
  1920. 1:12:13ceramic elements. Yeah, it's not, it's
  1921. 1:12:15not a cheap thing.
  1922. 1:12:16>> Yeah,
  1923. 1:12:17>> you know? Oh, man, let's do 10 ceramic
  1924. 1:12:19elements. It's not cheap. 10 ceramic
  1925. 1:12:22elements cost, I don't know, let's
  1926. 1:12:24guess 20,000, 30,000 reais, whatever. I
  1927. 1:12:26have no idea, no, I don't set prices
  1928. 1:12:28for that, I won't put a price on
  1929. 1:12:30anyone's work. But, man, my patient,
  1930. 1:12:32the patients can't afford that. Oh,
  1931. 1:12:36then it's fine. Let's do 10 resin
  1932. 1:12:38veneers.
  1933. 1:12:39>> No,
  1934. 1:12:40>> because they can't afford 10 ceramic
  1935. 1:12:42veneers. Let's put in 10 resin veneers.
  1936. 1:12:44>> Better not to.
  1937. 1:12:46>> Do you understand? Talk to the patient,
  1938. 1:12:49tell them if you do 10 resin veneers,
  1939. 1:12:51this will happen over time. Today you
  1940. 1:12:53don't need resin veneers. You would
  1941. 1:12:55need to do ceramic veneers. So, is it
  1942. 1:12:57your dream to do this? Let's let's wait
  1943. 1:13:01a little bit, let's do it. Or else, oh,
  1944. 1:13:03the patient agrees, they want to do the
  1945. 1:13:0510, they know that in about six months
  1946. 1:13:07they'll have to change them. Alright,
  1947. 1:13:10it's negotiable. But dentistry is
  1948. 1:13:13health. Dentistry is not
  1949. 1:13:17>> uh cosmetics where you simply dye your
  1950. 1:13:20hair blonde and then a month, three, or
  1951. 1:13:22four months later you don't like it and
  1952. 1:13:24you dye your hair black.
  1953. 1:13:28>> No, things don't work like that. You
  1954. 1:13:29don't put in 10 veneers, you don't wear
  1955. 1:13:31down a person's teeth, put 10 veneers
  1956. 1:13:32in their mouth just to have to replace
  1957. 1:13:34them three months later.
  1958. 1:13:35>> No, that doesn't exist. So I think that
  1959. 1:13:37, as a temporary material, sometimes
  1960. 1:13:39it's interesting, very interesting, but
  1961. 1:13:41as a definitive one, it's also
  1962. 1:13:43practical. And practical, imagine,
  1963. 1:13:45you're in the office, you have your
  1964. 1:13:47scanner, you scanned the patient's
  1965. 1:13:48mouth, you designed it in CAD quickly,
  1966. 1:13:50shaped the tooth, CAD it there, it
  1967. 1:13:51looked good on the screen, and you send
  1968. 1:13:53it to print quickly. You have a
  1969. 1:13:55temporary in your hand right there,
  1970. 1:13:57finish it, it goes into the patient's
  1971. 1:13:58mouth, temporary, got it? Sometimes
  1972. 1:14:01even definitive, if the patient doesn't
  1973. 1:14:03have the money or if it's a guy's
  1974. 1:14:05treatment, some, I don't know, cheaper
  1975. 1:14:07treatment, a possibility for a cheaper
  1976. 1:14:09treatment, but they are aware that it
  1977. 1:14:10needs to be replaced soon.
  1978. 1:14:13>> Yeah, at some point and
  1979. 1:14:16>> there still there isn't a high-power,
  1980. 1:14:19high-capacity resin, it just doesn't
  1981. 1:14:21exist.
  1982. 1:14:23>> I think there is still nothing like
  1983. 1:14:25IMEX silicate. To tell you the truth, I
  1984. 1:14:28am a declared fan of the system and I
  1985. 1:14:31think there still isn't a material like
  1986. 1:14:34IMEX,
  1987. 1:14:35>> is there? That's why there still
  1988. 1:14:36>> doesn't exist. It is the material that
  1989. 1:14:38takes the most abuse on the market. You
  1990. 1:14:39can brush it, paint it, stain it, acid
  1991. 1:14:41etch it, mill it, inject it, you can do
  1992. 1:14:43whatever you want.
  1993. 1:14:44>> And to this day it is the most used
  1994. 1:14:46material. Yes.
  1995. 1:14:47>> It's
  1996. 1:14:48>> even if it's not, for example, IMEX,
  1997. 1:14:50which is from Ivoclar, but all other
  1998. 1:14:53brands use silicates. That's, that's,
  1999. 1:14:56that's also another point, okay? Today
  2000. 1:15:00we talk, I usually always say this and,
  2001. 1:15:02sometimes many people say:" Oh, you say
  2002. 1:15:05that because of Ivoclar. "Ivoclar's IPS
  2003. 1:15:07e.max is much more expensive than IPS
  2004. 1:15:09e.max from other brands. I found it
  2005. 1:15:11very funny when a guy said that to me.
  2006. 1:15:12Ivoclar's IPS e.max is more expensive
  2007. 1:15:13than IPS e.max from other brands.
  2008. 1:15:15That's because they aren't IPS e.max,
  2009. 1:15:16right?
  2010. 1:15:16>> No, they aren't IPS e.max.
  2011. 1:15:17>> So, geez, Ivoclar's IPS e.max is better
  2012. 1:15:19. It is better. It is better.
  2013. 1:15:21>> They were the ones, they were the ones
  2014. 1:15:22who developed it, right?
  2015. 1:15:23>> They developed the material. It is
  2016. 1:15:24better. I can take an IPS e.max
  2017. 1:15:26developed 10 years ago, take today's
  2018. 1:15:28IPS e.max, take the same piece and mill
  2019. 1:15:31two different blocks, they will give
  2020. 1:15:33you the same color and the same quality
  2021. 1:15:35control, the same material quality,
  2022. 1:15:37without porosity. You do a microscopy
  2023. 1:15:40of a block of, of dubious origin and do
  2024. 1:15:42a microscopy of it and you will see,
  2025. 1:15:44you will see the result in comparison
  2026. 1:15:47with IPS e.max. You do a microscopy
  2027. 1:15:50comparison, man,
  2028. 1:15:52>> it's different, man. Those who produce,
  2029. 1:15:57those who created it have much more
  2030. 1:15:59experience with the material, it was
  2031. 1:16:00studied to be that way. So
  2032. 1:16:02>> people say:" Wow, but the cost of IPS
  2033. 1:16:04e.max is very high. IPS e.max is higher
  2034. 1:16:07on the market, such and such. "Okay,
  2035. 1:16:09but IPS e.max gives you something you
  2036. 1:16:12don't have with other materials. I have
  2037. 1:16:16training, I have cements that were
  2038. 1:16:18developed for it, I have a milling
  2039. 1:16:20machine, I have people to assist you, I
  2040. 1:16:23have customer care that answers 24
  2041. 1:16:25hours a day. If you call customer care
  2042. 1:16:28at any time on the Ivoclar toll-free
  2043. 1:16:30number, at any time. No, every time I
  2044. 1:16:32needed to get in touch,
  2045. 1:16:33>> someone will answer you.
  2046. 1:16:34>> Ivoclar was very fast.
  2047. 1:16:36>> Ivoclar is a company that
  2048. 1:16:37>> it even scares me
  2049. 1:16:38>> how open it is to customers. Because,
  2050. 1:16:41like, if you call Ivoclar, you have the
  2051. 1:16:43Ivoclar phone number in any catalog or
  2052. 1:16:45website or anything. If you call
  2053. 1:16:46Ivoclar and say:" I'm having a problem
  2054. 1:16:47like this, this, this, this, this. "
  2055. 1:16:49Someone will answer you. It might not
  2056. 1:16:50be a technician, it might not be a
  2057. 1:16:51salesperson, you might find a
  2058. 1:16:52salesperson to visit you. Everywhere
  2059. 1:16:54there is a salesperson who visits. If
  2060. 1:16:57you talk to them, someone will get in
  2061. 1:16:59touch with you. It could be a dentist,
  2062. 1:17:01it could be a sales supervisor, it
  2063. 1:17:02could be someone who will look for the
  2064. 1:17:04problem. And I tell everyone, Ivoclar
  2065. 1:17:07does not run away from problems. What
  2066. 1:17:10happens a lot is that sometimes we
  2067. 1:17:12don't even know the problem exists.
  2068. 1:17:14>> Uh-huh.
  2069. 1:17:16>> Because we have a bad habit, right, in
  2070. 1:17:18Brazil, we have this habit of having a
  2071. 1:17:20problem and calling a friend, right?
  2072. 1:17:23Yeah.
  2073. 1:17:24>> You have a problem, the first thing you
  2074. 1:17:25do is call a friend,
  2075. 1:17:26>> you complain to everyone, but you don't
  2076. 1:17:27tell the company.
  2077. 1:17:28>> They don't tell the company. The
  2078. 1:17:30company doesn't know, how am I going to
  2079. 1:17:31solve a problem if I don't know about
  2080. 1:17:32it? And we have a call center that's
  2081. 1:17:35open 24 hours, man. We have sales reps
  2082. 1:17:37who visit our customers. We have people
  2083. 1:17:40, we have a training center that has
  2084. 1:17:42tons of courses on everything. If
  2085. 1:17:47you're in college, hey, I have 10
  2086. 1:17:48friends, we want training on such and
  2087. 1:17:49such material, we'll do it. But people
  2088. 1:17:53don't know, or they don't go, or they
  2089. 1:17:54don't look for it.
  2090. 1:17:56>> And we have training every week,
  2091. 1:17:57there's a course.
  2092. 1:17:59>> That's very important, teaching how to
  2093. 1:18:01use the material, right?
  2094. 1:18:03>> So you're not just buying a little
  2095. 1:18:05block, you're buying a universe, you
  2096. 1:18:07see? It's not just one thing, you have
  2097. 1:18:09a universe of people involved in this.
  2098. 1:18:13It's not just a material, besides being
  2099. 1:18:15a quality material, because not
  2100. 1:18:17everything blue is e.max, right? They
  2101. 1:18:20try to tie in this idea.
  2102. 1:18:24>> There are materials that have much less
  2103. 1:18:26silicate in their composition than
  2104. 1:18:28e.max does. And the silicate crystal
  2105. 1:18:31amount is lower, there's a much higher
  2106. 1:18:33amount of glass, there are more of
  2107. 1:18:34other components that aren't silicate.
  2108. 1:18:37There's material that changes color,
  2109. 1:18:38there's material that has porosity,
  2110. 1:18:41>> but they push the idea that everything
  2111. 1:18:42is e.max.
  2112. 1:18:43>> Yeah.
  2113. 1:18:44>> And we're left, ah, e.max is expensive,
  2114. 1:18:47right? Yeah, but I'm certain about what
  2115. 1:18:49you're receiving. I'm certain of the
  2116. 1:18:52quality you will receive. And I have,
  2117. 1:18:54e.max is the only material that has a
  2118. 1:18:56warranty and few people know that too.
  2119. 1:18:59Whether it's Press, CAD, or Zirconia,
  2120. 1:19:03you have a 10-year warranty.
  2121. 1:19:06>> Any problem
  2122. 1:19:07>> past 10 years as well. What happens,
  2123. 1:19:11which I always say in the courses,
  2124. 1:19:13people say:" Ah, but to get the
  2125. 1:19:14warranty is too bureaucratic. "The
  2126. 1:19:18problem is that, the warranty asks for
  2127. 1:19:20some documentation. You need to know
  2128. 1:19:24the lot number, right? You need to
  2129. 1:19:27inform me what you used, what year you
  2130. 1:19:28did the e.max. Ah, I don't remember.
  2131. 1:19:30How am I supposed to help you? Do you
  2132. 1:19:32have a photo of the work? Do you have
  2133. 1:19:33an X-ray of the work?
  2134. 1:19:35>> Do you have an X-ray of the preparation
  2135. 1:19:36? Do you have an X-ray of the adapted
  2136. 1:19:37piece? Do you have, do you have the
  2137. 1:19:40records, the batch? People don't have
  2138. 1:19:42them. But if you plan to do that from
  2139. 1:19:44now on, you can.
  2140. 1:19:47>> Yes, for sure.
  2141. 1:19:48>> And if some kind of problem occurs and
  2142. 1:19:50it's within the indications, people say
  2143. 1:19:52:" Oh, my e.max broke. "What did you do
  2144. 1:19:54with e.max?" Oh, I made a full crown
  2145. 1:19:56piece with 0.4 mm. "0.4 mm is not for a
  2146. 1:19:59full crown. A full crown needs to be 1
  2147. 1:20:01mm thick.
  2148. 1:20:02>> Yeah.
  2149. 1:20:03>> And when we talk about 1 mm, it's 1 mm
  2150. 1:20:05over the entire crown.
  2151. 1:20:06>> Uh-huh.
  2152. 1:20:07>> The main groove to the preparation has
  2153. 1:20:10to be 1 mm, right? from the cusp tip,
  2154. 1:20:13you know? And people will be able to do
  2155. 1:20:15it. And
  2156. 1:20:16>> that's what happens most often, right?
  2157. 1:20:18Short prep, try to make it work, just
  2158. 1:20:20send it out.
  2159. 1:20:21>> Invasive. Very minimally invasive,
  2160. 1:20:23right?
  2161. 1:20:23>> Yes, exactly. Maybe too much. Rafa said
  2162. 1:20:27he wouldn't trade e.max for any other
  2163. 1:20:29disilicate. It's because you have
  2164. 1:20:34predictability. Predictability in in
  2165. 1:20:39the work, for example, for someone who
  2166. 1:20:41works seriously, who works correctly.
  2167. 1:20:44Ah, that's what I hear the most." Ah,
  2168. 1:20:47e.max is expensive. "" e.max is
  2169. 1:20:48expensive. "Man, e.max is expensive.
  2170. 1:20:50e.max costs around R $ 500, if I'm not
  2171. 1:20:52mistaken, for a box. Look, I I won't
  2172. 1:20:53talk about prices because I don't
  2173. 1:20:54remember off the top of my head. I
  2174. 1:20:55might say something silly, but it's
  2175. 1:20:57more or less that. How much does a
  2176. 1:20:59tooth cost on average?
  2177. 1:21:02>> Today, the cheapest laboratory
  2178. 1:21:06>> no. Dental office.
  2179. 1:21:07>> Dental office, more than 2,200.
  2180. 1:21:11>> You bought five blocks." Ah, e.max is
  2181. 1:21:15expensive. "Yeah, but I have the
  2182. 1:21:17predictability that those five blocks
  2183. 1:21:19will come out the right shade, will
  2184. 1:21:20give me results, a standard, will give
  2185. 1:21:22me strength. The strength that was
  2186. 1:21:24promised, I talk about it and then I
  2187. 1:21:27show it, and it delivers results. And
  2188. 1:21:29people don't switch. Why? Because it
  2189. 1:21:32has quality, it has bonding power, it
  2190. 1:21:34has color quality, it has consistent
  2191. 1:21:36translucency. You you bought an MT
  2192. 1:21:40block, you'll get an MT crown, you
  2193. 1:21:42bought an HT block and so on. I hear a
  2194. 1:21:46lot of people say:" Oh, the block from
  2195. 1:21:49X, I won't mention any names, but oh,
  2196. 1:21:52this brand's block, is their LT the
  2197. 1:21:54same as Ivoclar's MT? "It's because
  2198. 1:21:57it's not MT.
  2199. 1:22:00>> It's, it's simple, right?
  2200. 1:22:01>> It's that simple. The Levi is asking
  2201. 1:22:07for the professor to talk a bit, if
  2202. 1:22:10possible, about IPS Style.
  2203. 1:22:14>> Style, it was, it is metal-ceramic.
  2204. 1:22:15Where is Levi from?
  2205. 1:22:16>> I don't know
  2206. 1:22:17>> where he's from. Where is he from?
  2207. 1:22:19Because I've known a Levi for many
  2208. 1:22:20years, maybe it's him.
  2209. 1:22:21>> Levi...Levi, send in the chat where
  2210. 1:22:23you're from. But send us a bit of your
  2211. 1:22:26information there.
  2212. 1:22:28>> The oxy, Style, it is a a is a is a
  2213. 1:22:37metal-ceramic that was created by
  2214. 1:22:39Ivoclar for metal-ceramic. Obviously,
  2215. 1:22:43the metal-ceramic material that they
  2216. 1:22:45changed the composition of the
  2217. 1:22:47metal-ceramic.
  2218. 1:22:48>> I see.
  2219. 1:22:48>> They created a material within the
  2220. 1:22:51metal-ceramic mixture called oxyapatite
  2221. 1:22:54. which is the, the metal-ceramics are
  2222. 1:22:58feldspathic. At Ivoclar, we had
  2223. 1:23:02feldspathic metal-ceramic, fluorapatite
  2224. 1:23:06metal-ceramic, and...And then Style was
  2225. 1:23:09created, which is a fluorapatite
  2226. 1:23:12metal-ceramic with oxyapatite
  2227. 1:23:14reinforced with leucite.
  2228. 1:23:18>> I see.
  2229. 1:23:18>> What is oxyapatite? It's a material
  2230. 1:23:20that reflects light. So, it has the
  2231. 1:23:24power to receive light. Light enters
  2232. 1:23:27the metal-ceramic and it has the power
  2233. 1:23:30to reflect light. With this, everything
  2234. 1:23:33that reflects is more opaque or
  2235. 1:23:35brighter.
  2236. 1:23:36>> Uh-huh.
  2237. 1:23:38>> With this, Style ended up being a
  2238. 1:23:40ceramic that was more opaque. And many
  2239. 1:23:43people," oh, I didn't like using it
  2240. 1:23:44because it became opaque. "It became
  2241. 1:23:46opaque because it has oxyapatite which
  2242. 1:23:48reflects more light than normal. It's a
  2243. 1:23:50good ceramic to work with. I like
  2244. 1:23:52working with it, but it has, it, it is
  2245. 1:23:53more opaque than normal. If you take
  2246. 1:23:55Inline, which is the other
  2247. 1:23:57metal-ceramic we work with, it has much
  2248. 1:23:58more light absorption. So it doesn't
  2249. 1:24:00reflect as much and isn't as opaque,
  2250. 1:24:02however it has a lower, lower value
  2251. 1:24:04than
  2252. 1:24:06>> than Style. Style has a higher value,
  2253. 1:24:09so you need to mix in a translucent
  2254. 1:24:11material to give it a finish. You can
  2255. 1:24:14do a finish with transpa clear, for
  2256. 1:24:16example, which will lower the value and
  2257. 1:24:18bring it to a balance of value and
  2258. 1:24:20color that will give you a very, very
  2259. 1:24:22cool result.
  2260. 1:24:23>> I see. Oh, he said here, Levi is from
  2261. 1:24:26Fortaleza. Ah, Fortaleza.
  2262. 1:24:28>> It is him.
  2263. 1:24:29>> It is him. Fortaleza is my home. CearĂĄ
  2264. 1:24:31. I miss the green beans.
  2265. 1:24:34>> Hugs.
  2266. 1:24:36>> A hug to you, Levi. Uh, within Zirconia
  2267. 1:24:45, now talking a little bit about
  2268. 1:24:47Zirconia, uh, does Ivoclar have any
  2269. 1:24:53project they can tell us about here, uh
  2270. 1:24:56, regarding Zirconia adhesion or
  2271. 1:24:58something of the sort? They have
  2272. 1:25:02material for Zirconia adhesion that we,
  2273. 1:25:05that already exists. Uh-huh.
  2274. 1:25:09>> And we talk about the material,
  2275. 1:25:10sometimes we talk about some materials,
  2276. 1:25:12people say:" Oh, but there's that other
  2277. 1:25:13one, that's nonsense. "And in fact, all
  2278. 1:25:16of this is very, very studied. Things
  2279. 1:25:18are not created randomly by Ivoclar,
  2280. 1:25:21>> it was studied. We have a material
  2281. 1:25:24today for Zirconia which is Ivoclean.
  2282. 1:25:27Yes, I know it.
  2283. 1:25:28>> That you apply Ivoclean inside the
  2284. 1:25:33Zirconia to remove saliva particles and
  2285. 1:25:36it, it literally dries the Zirconia to
  2286. 1:25:38receive the silane, which is Monobond.
  2287. 1:25:42>> Uh-huh.
  2288. 1:25:42>> When you, you shake the silane, you
  2289. 1:25:44manipulate it, right? You scrub it on
  2290. 1:25:47the, on the piece and let it react for
  2291. 1:25:49four, if I'm not mistaken, it's 4
  2292. 1:25:51minutes. I don't know, I don't, I don't
  2293. 1:25:53do cementation. Don't demand too much
  2294. 1:25:55from me on this, on this part, but it's
  2295. 1:25:57more or less like that. You scrub it
  2296. 1:25:59for three, for a time and let it react
  2297. 1:26:02for, for some, I think it's, I don't
  2298. 1:26:04know if it's 60 seconds. It's 60
  2299. 1:26:07seconds. Yeah, there, I have, I have my
  2300. 1:26:09assistant hidden back there, I'm, 60
  2301. 1:26:10seconds. You let it react, the silane,
  2302. 1:26:13and then you do the whole cementation
  2303. 1:26:16process. This gives you the best way to
  2304. 1:26:20create adhesion on Zirconia. Before you
  2305. 1:26:22do Ivoclean, you will sandblast the
  2306. 1:26:25ceramic with two bar of pressure.
  2307. 1:26:27Uh-huh.
  2308. 1:26:28>> So, an aluminum oxide blast, two bar of
  2309. 1:26:31pressure, try in the mouth, Ivoclean,
  2310. 1:26:34clean the internal surface of the
  2311. 1:26:37ceramic, Monobond and then the adhesive
  2312. 1:26:40part, cementation, etc. That there
  2313. 1:26:42greatly improves the quality of
  2314. 1:26:45adhesion of the Zirconia. The quality,
  2315. 1:26:50it increases the quality of Zirconia
  2316. 1:26:52adhesion. Zirconia is not a product for
  2317. 1:26:54you to make very tapered preparations.
  2318. 1:26:57>> That's right.
  2319. 1:26:58>> It is not a disilicate.
  2320. 1:26:59>> Yeah, it's not
  2321. 1:27:00>> the disilicate. Yes, the disilicate. I
  2322. 1:27:02give it 20 seconds of acid and I have
  2323. 1:27:03the best adhesion on the market. Not
  2324. 1:27:07Zirconia. For Zirconia, very tapered
  2325. 1:27:10preparations are not recommended. If
  2326. 1:27:12you have more parallel walls, you will
  2327. 1:27:14have a better cementation result. If
  2328. 1:27:16you have a proper cleaning with
  2329. 1:27:18Ivoclean, and you do the right
  2330. 1:27:19treatment with Monobond, and we have
  2331. 1:27:21courses for that, we provide training
  2332. 1:27:23for that, we have the sales reps, man,
  2333. 1:27:25I have sales reps who understand more
  2334. 1:27:27about cementation than a lot of people.
  2335. 1:27:30Sales reps who are out on the street,
  2336. 1:27:32who visit, who knock on office doors. I
  2337. 1:27:34tell everyone, when a guy comes to
  2338. 1:27:36visit you at the office, open the door
  2339. 1:27:37for him, man. See the guy, ask if he
  2340. 1:27:39wants some water,
  2341. 1:27:40>> a coffee. You need to be very smart,
  2342. 1:27:43you know? Because they have information
  2343. 1:27:46, they are trained. We provide training
  2344. 1:27:48to the sales reps very frequently.
  2345. 1:27:50Every month there's something at the
  2346. 1:27:52Academy. We from the Academy, I I I am
  2347. 1:27:54part of the Academy. We from the
  2348. 1:27:57Academy, we conduct training every two
  2349. 1:27:59months with the sales team, each time
  2350. 1:28:01with a different topic, so the guys are
  2351. 1:28:03always updated, always informed. Any
  2352. 1:28:06company innovation, they are updated,
  2353. 1:28:08they know a lot about materials. And
  2354. 1:28:11sometimes people see them only as a
  2355. 1:28:13salesperson. And in fact, it's not just
  2356. 1:28:15that, they are more than that. They are
  2357. 1:28:17guys who are practically consultants.
  2358. 1:28:20They understand a lot about the
  2359. 1:28:21material. They might understand other
  2360. 1:28:23materials. They may not know other
  2361. 1:28:24materials, but the material they are
  2362. 1:28:26selling, they know everything about it.
  2363. 1:28:29And if you have a question, ask the guy
  2364. 1:28:30. If he doesn't know how to answer, he
  2365. 1:28:32will know who does. He will look for
  2366. 1:28:33someone who knows.
  2367. 1:28:34>> Yes.
  2368. 1:28:34>> And that's it. And now, future
  2369. 1:28:37cementation material, IDS. Maybe at IDS
  2370. 1:28:42they will have something new, some some
  2371. 1:28:44innovation, some new material for this,
  2372. 1:28:46but until then we don't have anything.
  2373. 1:28:49>> We see a trend in laboratory studies,
  2374. 1:28:51right, of trying to impregnate zirconia
  2375. 1:28:53with some ceramic material, something
  2376. 1:28:55of the sort there. But the results, at
  2377. 1:29:00least for adhesion, sandblasting is
  2378. 1:29:03still more effective. So I believe that
  2379. 1:29:06>> Ivoclar conducted a study on this too,
  2380. 1:29:09about these some materials that are
  2381. 1:29:11applied. There's liquid silicate, fluid
  2382. 1:29:13silicate, silicate powder, there's a
  2383. 1:29:15bunch of a series of names that the
  2384. 1:29:16guys have there
  2385. 1:29:18>> to to adhere to zirconia and that will
  2386. 1:29:22give you better adhesion. If you do
  2387. 1:29:27sandblasting with two bars of pressure,
  2388. 1:29:29do that cleaning with Ivoclean, and use
  2389. 1:29:31Monobond, you will have the same result
  2390. 1:29:34>> and you will have less work.
  2391. 1:29:35>> Yes.
  2392. 1:29:36>> Got it? And it will work. That's it,
  2393. 1:29:38that thing there works.
  2394. 1:29:40>> Yeah, the important thing is to
  2395. 1:29:41understand what the professor said,
  2396. 1:29:42right? You have to adapt your prep to
  2397. 1:29:44the material you're working with.
  2398. 1:29:46>> Exactly.
  2399. 1:29:47>> Oh, the prep isn't right, so change
  2400. 1:29:49either the prep or the material.
  2401. 1:29:51>> Exactly. So that, that, that is the
  2402. 1:29:53most important thing.
  2403. 1:29:54>> That's it exactly. And today it’s
  2404. 1:29:57just, it’s just a, it's a craze for
  2405. 1:30:01zirconia, right, man, making zirconia
  2406. 1:30:03pieces and all. Why? Precisely because
  2407. 1:30:06zirconia is a more practical material
  2408. 1:30:08to work with. A quick material to work
  2409. 1:30:10with, you mill it fast, it costs little
  2410. 1:30:11and you have the material right there.
  2411. 1:30:13>> No, laboratories today are addicted,
  2412. 1:30:14addicted."
  2413. 1:30:15>> It costs little "is nice to say, right?
  2414. 1:30:17But that’s not the reality. The guy
  2415. 1:30:18buys a milling machine that isn't cheap
  2416. 1:30:20, he buys zirconia discs that aren't
  2417. 1:30:22cheap, he has employees, nothing is
  2418. 1:30:24cheap, right? It's cheap for those
  2419. 1:30:25looking from the outside, right? They
  2420. 1:30:26say," Yeah, the guy didn't do anything,
  2421. 1:30:27just made a little tooth, right? "
  2422. 1:30:28Things don't work like that. To have a
  2423. 1:30:31lab today, you spend millions.
  2424. 1:30:33>> Wow.
  2425. 1:30:33>> You spend a lot of money to set up a
  2426. 1:30:35complete lab today, you know? Because
  2427. 1:30:37it costs, there are costs, there's
  2428. 1:30:39equipment, there's everything, all of
  2429. 1:30:40that.
  2430. 1:30:42>> But laboratories, well, I notice a
  2431. 1:30:44tendency today to want to work with
  2432. 1:30:46zirconia. Labs have this preference for
  2433. 1:30:52working with zirconia, perhaps due to
  2434. 1:30:54the ease, the speed,
  2435. 1:30:56>> due to the ease, the price,
  2436. 1:30:58>> the price, but because of the agility,
  2437. 1:31:02I can mill 10 teeth in, I don't know, 3
  2438. 1:31:05hours, let's say, let's put 3, 4 hours
  2439. 1:31:08there, 3 hours of work and you mill 15
  2440. 1:31:11teeth on a disc.
  2441. 1:31:13>> Uh-huh.
  2442. 1:31:14>> Then you have 15 teeth ready, you put
  2443. 1:31:16them to sinter, you have 15 teeth, 15
  2444. 1:31:17jobs. Then you say," Man, do I have to
  2445. 1:31:19wait 3 hours? "No, you're working on
  2446. 1:31:21the 15 you did yesterday, you
  2447. 1:31:24understand? The lab has a cycle.
  2448. 1:31:26>> Uh-huh.
  2449. 1:31:26>> They don't just wait for the little
  2450. 1:31:27tooth to get done, they don't stand in
  2451. 1:31:28front of it
  2452. 1:31:30>> waiting,
  2453. 1:31:30>> waiting for that thing to be ready, you
  2454. 1:31:32know? They have a cycle, but it's this
  2455. 1:31:42tendency, I notice in the market this
  2456. 1:31:45tendency of some labs wanting to work
  2457. 1:31:47more with zirconia. Eh,
  2458. 1:31:52>> I think that's it.
  2459. 1:31:54>> We're done,
  2460. 1:31:56>> we're done. Does anyone have any
  2461. 1:31:57questions there? No, I think we covered
  2462. 1:32:01a lot today. What we talked about is,
  2463. 1:32:06well, it's an exciting subject, right?
  2464. 1:32:08Because we talk about reality, we
  2465. 1:32:10talked about the past.
  2466. 1:32:12>> Uh-huh.
  2467. 1:32:13>> About evolution, material quality, the
  2468. 1:32:17future, I think—I think there is
  2469. 1:32:20still so much to come.
  2470. 1:32:23>> For sure.
  2471. 1:32:23>> There is a lot of material to come, a
  2472. 1:32:25lot of material quality to appear. And
  2473. 1:32:27we will have future results where
  2474. 1:32:30dentistry still tends to grow a lot.
  2475. 1:32:34CAD/CAM has provided laboratories with
  2476. 1:32:36a different kind of growth.
  2477. 1:32:39>> Yes. Like, the small guy wasn't left
  2478. 1:32:42behind, but the very big guy started
  2479. 1:32:44outsourcing to this small guy, and he
  2480. 1:32:46managed to position himself in the
  2481. 1:32:48market. And sometimes a guy doesn't
  2482. 1:32:53have a milling machine, he doesn't have
  2483. 1:32:54—well, I can't afford to buy a
  2484. 1:32:55milling machine today, but I have
  2485. 1:32:56laboratories that outsource, and I can
  2486. 1:32:58position myself in the market as if I
  2487. 1:32:59had my own machine. Oh, but my profit
  2488. 1:33:03is lower—of course, you don't have
  2489. 1:33:04the milling machine, your profit is
  2490. 1:33:05lower, but you will earn money and you
  2491. 1:33:06will buy a milling machine. You will
  2492. 1:33:09reach that level, you will chase after
  2493. 1:33:11it, and evolution comes—evolution
  2494. 1:33:12always comes to those who work, right?
  2495. 1:33:15I know many labs, I know many
  2496. 1:33:17technicians, many technicians I know,
  2497. 1:33:19whom I met when they were small, who
  2498. 1:33:22worked hard, grew, put in the effort,
  2499. 1:33:25evolved, and today have a very large
  2500. 1:33:27laboratory.
  2501. 1:33:29>> Yeah, there's no secret. Evolution
  2502. 1:33:31comes with work.
  2503. 1:33:32>> It comes with work.
  2504. 1:33:35>> Professor, thank you so much for these
  2505. 1:33:37120 minutes here, which for me went by
  2506. 1:33:40very quickly. Yeah, I wanted to thank
  2507. 1:33:45you who are watching us here, and I’m
  2508. 1:33:48going to ask you not to leave the video
  2509. 1:33:51just yet. This is very important.
  2510. 1:33:55Before you leave the video, leave your
  2511. 1:33:57like, comment on the class, send this
  2512. 1:34:00video to a technician you know so they
  2513. 1:34:02can update themselves a bit, so the
  2514. 1:34:05dentist can also understand the
  2515. 1:34:07workflow. And leave your comment here.
  2516. 1:34:14Leave a comment if you liked this class
  2517. 1:34:17, or any tips for future classes we can
  2518. 1:34:19cover, okay? It was an immense pleasure
  2519. 1:34:22to have you here, Professor. Once again
  2520. 1:34:24, thank you for your presence.
  2521. 1:34:25>> I appreciate it. I am the one who
  2522. 1:34:27thanks you for the patience to listen
  2523. 1:34:29to me for two hours, right? Two hours
  2524. 1:34:30talking.
  2525. 1:34:31>> It was very easy.
  2526. 1:34:32>> It was easy. It was cool. It was nice.
  2527. 1:34:34>> Yeah, I hope I can come back here other
  2528. 1:34:36times, okay? The invitation is open.
  2529. 1:34:37And Ivoclar. I also wanted to thank you
  2530. 1:34:41for bringing the professor here for us
  2531. 1:34:43to talk. And that's it. Goodnight to
  2532. 1:34:47you and until next time. Bye. Bye.

About this transcript

This page contains the full transcript of đŸŠ· PRÓTESE DENTÁRIA: COMO A EVOLUÇÃO DOS MATERIAIS MUDARAM A ODONTOLOGIA | GDR LIVE 54 by GDR - Grupo Dental Research, generated from the public captions YouTube serves with the video. The transcript has 16,235 words across 2,532 segments, with the original timestamps preserved so you can click any line to jump to that moment in the embedded player.

What you can do with it

Use the transcript to take notes, quote the speaker, build a study guide, generate a summary with ChatGPT or Claude via the YouTube Summary tool, or export it as a timed subtitle file with YouTube to SRT. You can also re-open it in the transcriber to choose a caption track available on the video.

Free YouTube transcript tool

YouTube2Text is a free YouTube transcript generator — no signup, no daily limit. Paste any YouTube link and get the full transcript instantly, with timestamps, click-to-jump, caption language selection, AI prompts for ChatGPT, Claude, and Gemini, and exports to TXT, SRT, VTT, or Markdown.