OpenAI DevDay - What Actually Matters for Builders — Transcript
Full transcript
- 0:00Okay, so open AI had their Dev Day
- 0:02yesterday and there are a number of sort
- 0:05of really interesting points in there.
- 0:06What I want to do in this video is go
- 0:08through what they announced and give you
- 0:11my honest take on some of the different
- 0:13things that are there. I actually think
- 0:14there were some really interesting
- 0:16announcements not only for open AI
- 0:18themselves but also about how people are
- 0:20thinking at the frontier model labs
- 0:22themselves. All right, so first up is
- 0:25dots. So what actually is a dot? It's
- 0:28basically an always-on agent that lives
- 0:31inside your chat GPT or at least chat
- 0:34GPT and Codex for now. There were some
- 0:37really interesting things though where
- 0:38you can sort of text it, you can call it
- 0:41and stuff like that. They talk about
- 0:43that it has its own computer in the
- 0:45cloud, its own browser. It can write and
- 0:48test code for you. It uses the same
- 0:51plugins that you've already connected to
- 0:53your account. And all those sort of
- 0:55plugins and apps and connectors, there
- 0:58are thousands of them there. One of the
- 1:00cool things here is you can add it to
- 1:01Slack. So in many ways you could kind of
- 1:04think of open AI basically covering off
- 1:07what anyone else has done in the
- 1:10personal agent space. So I think the big
- 1:13thing here is that this is their first
- 1:16or at least their more substantial foray
- 1:19into personal agents. So the idea here
- 1:23of where it can basically do things for
- 1:26you, it can be probably a lot more
- 1:27proactive than just reactive. Now it's
- 1:31going to be interesting to see how that
- 1:33proactiveness actually plays out. Is
- 1:36this just a bunch of sort of cron jobs
- 1:38going on underneath or is there
- 1:40something a bit more to it? Obviously a
- 1:43lot of the ideas for this have come from
- 1:46things like Muse, like Grokbot, like
- 1:49Instinct, which is a startup that is
- 1:51very hot at the moment in San Francisco.
- 1:53It's just raised about a billion dollars
- 1:55on a $10 billion valuation for their
- 1:57first round.
- 1:59And of course, the other two personal
- 2:00ones here would be Open Claw and Hermes.
- 2:04And don't forget, while OpenAI didn't
- 2:06buy Open Claw directly, they did hire
- 2:09the creator of that. And you can imagine
- 2:11he's had a lot of input on where dots is
- 2:14actually going and how that should
- 2:15actually work. So, the interesting thing
- 2:17here is that this seems both be a pitch
- 2:19that this is your personal agent, but
- 2:21also perhaps more than your personal
- 2:23agent. They talk about the you give it
- 2:25responsibility. So, rather than just
- 2:27sort of go and do a task for me, like
- 2:30book a flight or something, this is
- 2:32going to sit on top of things and manage
- 2:34and monitor things, whether that's like
- 2:36incoming bug reports, whether that's
- 2:39testing fixes, whether that's doing a
- 2:41whole bunch of different things. Now,
- 2:43the interesting thing is that this is
- 2:44actually powered by Astra. So, it's
- 2:47powered by the top-level model that
- 2:49they've got there. And it does seem, in
- 2:51a very sort of Open Claw / Hermes kind
- 2:54of way, that you're kind of expected to
- 2:56treat this as your chief of staff. Now,
- 2:59the usage model for this is really kind
- 3:01of interesting and worth understanding
- 3:02as well. OpenAI said that your dot is
- 3:05included in your plan. So, talking to it
- 3:08doesn't consume your token usage sort of
- 3:11stuff. But, anything that it kind of
- 3:13does on your behalf does. So, a dot
- 3:16operates on top of your ChatGPT and your
- 3:19Codex threads, but the threads that it
- 3:21drives for you in those particular apps,
- 3:25so in its own computer, it looks like
- 3:27they're going to be threads that do
- 3:28count to your token usage. So,
- 3:30basically, talking to it is free, but
- 3:33the work that it does for you is not
- 3:35going to be free. I can still see that
- 3:37this is going to be a huge win for
- 3:39people who perhaps have never tried out
- 3:42Open Claw, never tried Hermes. And in
- 3:45many ways, Google tried to do this with
- 3:47Gemini Spark after Google I/O, but it
- 3:50seems to me that that hasn't taken off
- 3:52as much as they would have liked,
- 3:54perhaps in large degree because of the
- 3:56models that were actually running it and
- 3:59what it actually had access to. You
- 4:01could imagine, too, that the actual dots
- 4:03or the dot that works for you is going
- 4:06to be a large part of the OpenAI
- 4:08hardware that supposedly they're
- 4:11bringing out a product either late this
- 4:13year or next year sometime. And so, if
- 4:16that product is like people have
- 4:17pictured where it's some kind of, you
- 4:19know, hockey puck or something like that
- 4:21that you can then talk to, that you can
- 4:23then interact with, you could imagine
- 4:25that that is something then that people
- 4:26are going to basically put on their
- 4:27desk, have it sitting there on all the
- 4:30time, being able to talk to their dot.
- 4:33And if they feel the usage for that is
- 4:34free for the actual conversations, but
- 4:37they're just getting billed for anytime
- 4:39this thing goes off and does something
- 4:40for you, I can see that being appealing
- 4:42to a lot of people who don't have a plus
- 4:44account, don't have a Teams account,
- 4:46don't have a pro account currently. And
- 4:48like I've said in a number of videos, if
- 4:50you're watching my videos, you're
- 4:51definitely one of the earlier adopters.
- 4:54I think some of the real huge growth
- 4:55that we're going to see over the next
- 4:57couple of years with these particular
- 4:59companies and with AI itself is just the
- 5:02normies or the sort of masses are going
- 5:05to come along and start using these
- 5:06things in their day-to-day life. All
- 5:08right, so let's look at some of the
- 5:09developer stuff that they launched. So,
- 5:12that brings us to sort of agents API.
- 5:14And this is basically their managed
- 5:16agent runtime. So, just like we've got
- 5:18Claude managed agents, we've got a
- 5:20number of companies that are doing this
- 5:22and I've made videos about these
- 5:23specific things. You basically get a
- 5:25harness, hosting, memory, sort of
- 5:28multi-agent controls, and now they've
- 5:31added computer use to that as well. I do
- 5:33wonder how much is this a me-too
- 5:35product, basically where they just don't
- 5:37want to lose market share to Anthropic
- 5:39who's been offering their Claude managed
- 5:42agents since much earlier this year. And
- 5:45And interesting that this does seem to
- 5:46be the same stack that powers Codex and
- 5:49dots. Just like the Claude managed
- 5:52agents is using a lot of the same stack
- 5:55that powers Claude code and co-work. So,
- 5:57the way I think about this one is that
- 5:59there are a lot of companies out there
- 6:00that are using the open AI models,
- 6:02whether that's directly, whether that's
- 6:03through AWS or Microsoft. This gives
- 6:06them a way to build vertical harnesses
- 6:09so that an agent for insurance claims,
- 6:12an agent for sort of contract reviews,
- 6:15all of those things are going to be
- 6:16possible. And it's basically going to be
- 6:18running on a runtime that's kind of been
- 6:20rubber stamped by open AI as to what
- 6:23they're saying is the best way for
- 6:25running their own agents.
- 6:27The second big developer news here was
- 6:29the whole decisions API. And I kind of
- 6:32feel this one really wasn't a surprise.
- 6:34I've made comments before that probably
- 6:36most of the frontier labs have Jev
- 6:38models in development after seeing just
- 6:41the reactions to the whole idea of a
- 6:44decision model. And yet again, like I've
- 6:46said in a couple of my videos, it does
- 6:48seem that these people are settling on
- 6:49the name of decision models with open AI
- 6:52actually calling their one the decisions
- 6:55API. The idea here is that this is a
- 6:57Luna model. So, again, you don't need a
- 6:59huge model to do this. This is something
- 7:01that we've looked at in my videos with
- 7:03the open models, etc. Certainly, Luna is
- 7:05actually a bigger size than a lot of the
- 7:07open models that I've shown. And pretty
- 7:09much the idea here is very similar to
- 7:11Jev. You've got a model, you give it a
- 7:13predefined set of options, and it
- 7:15basically sort of picks one out.
- 7:17Interestingly, they are launching with
- 7:18image support. And I kind of feel this
- 7:21is a no-brainer here. You don't need a
- 7:22big model to do it, and you don't need a
- 7:24huge amount of training. Open AI didn't
- 7:27really even hide that. They said on
- 7:28stage, it's the Luna model. And I think
- 7:31for a lot of organizations that aren't
- 7:33going to want to add another new
- 7:34company, aren't going to want to run
- 7:36something like this on prem, this just
- 7:38becomes a no-brainer for them to
- 7:40basically use the open AI version of
- 7:42this. Now, another big developer
- 7:44announcement that they had there was the
- 7:46new model. Now, almost every year we get
- 7:49a new model and stuff like that. And at
- 7:51first, my gut reaction was like, "Okay,
- 7:53GPT 6.1 Soul." Remember, Astra is the
- 7:57really big one. Soul is their version of
- 7:58sort of Opus. My first reaction was
- 8:01like, "Okay, so what? Does this really
- 8:03kind of matter here?" But, it was
- 8:05interesting that just like Opus 5.5
- 8:08seems to have improved massively on
- 8:10Fable. They're saying that GPT 6.1 Soul
- 8:13is actually getting up there on par with
- 8:16the Astra level here. And the other
- 8:18thing here is that this is like a fifth
- 8:20of the actual Astra costs. So, it's $2
- 8:24per million input tokens, $10 per
- 8:27million output tokens, and then
- 8:29amazingly, only 10 cents for caching
- 8:31that input. So, when you compare that to
- 8:34Astra, which is $10 in, $50 out, this is
- 8:38an 80% saving for a model that's
- 8:40supposed to be on par with that Astra
- 8:43model. Now, it does seem that just like
- 8:45with Fable, there are certain kinds of
- 8:47things where if you're maxing out the
- 8:49thinking on Astra or on Fable, the
- 8:52second tier of models is going to be
- 8:54just slightly not as good there. The
- 8:57other thing that I thought was
- 8:57fascinating here was the actual price
- 8:59for caching. So, it's a 95% discount.
- 9:03And we know that sort of agents reread
- 9:05the same context over and over again,
- 9:08the system prompt files, the
- 9:10conversation so far. So, for agent
- 9:13workloads, the cash price is going to be
- 9:15the real price in here. And on a
- 9:17personal note, I noticed this yesterday
- 9:18with something that I was working on,
- 9:20where I'd done 250 million tokens of
- 9:22using the Opus 5.5 model, yet about 96%
- 9:27of all the tokens were actually already
- 9:29cached. So, the price wasn't anywhere
- 9:31near what you would think it would be if
- 9:34you were talking about 250 million
- 9:35tokens there. So, out of this, I think
- 9:38if you're running agents on OpenAI, Soul
- 9:406.1 is probably going to become your new
- 9:43default model there. All right, next up
- 9:45that brings us to Codex. And there are a
- 9:47few things that people have been asking
- 9:49here for. So, Codex on Linux, multiple
- 9:51folders in one project, Codex on your
- 9:54phone. Sam Altman basically announced
- 9:56those very quickly even before they got
- 9:58to probably some of the interesting
- 9:59things in here. Big one for me here is
- 10:02that whole idea of Codex in the cloud.
- 10:04So, this definitely enables you to
- 10:06basically start a task on your phone,
- 10:08pick it up in your browser, run with it
- 10:10over a lot of different surfaces. And it
- 10:13was kind of funny in Romaine's demo for
- 10:15that being literally like, "Okay,
- 10:17rewrite the entire back end in Rust."
- 10:19and then just sort of leaving it and
- 10:21walking away. Interestingly, they've
- 10:23also brought voice into the app and to
- 10:26the CLI. So, this is their bidirectional
- 10:28audio powered by GPT Live. So, it's not
- 10:31just doing sort of dictation.
- 10:33Unfortunately, they had some hiccups
- 10:34with that on stage. But, I guess if
- 10:37you're like myself or most people who
- 10:38are using these agents nowadays, you're
- 10:40talking to them and not typing to them
- 10:43most of the time anyway. There are also
- 10:45some nice things that they showed around
- 10:47computer use and allowing Codex to
- 10:49actually use that, whether that's for
- 10:51sort of getting app shots as it's
- 10:52actually making something for you, and
- 10:55some nice stuff around security of where
- 10:57it can basically scan for
- 10:58vulnerabilities and prepare fixes for
- 11:01you to review as it's actually going
- 11:03through your code base. All right, so
- 11:05next up was one that I think is really
- 11:07kind of interesting and this was
- 11:08ultrafast. So, this is Astra at eight
- 11:11times the speed of the normal API for
- 11:14six times the price. Now, they're
- 11:16claiming that this can do around 300
- 11:18tokens per second. I'm guessing this is
- 11:20basically the running on Cerebras
- 11:23version of these models. And as we're
- 11:26all starting to see with running these
- 11:28agents, these agents can take hours. So,
- 11:31I guess if you've got the budget to pay
- 11:33for this, being able to get something
- 11:35done at a really fast pace may be worth
- 11:38it. I'm not totally convinced though how
- 11:39much people will actually pay for the
- 11:42the six times the price API. They
- 11:45mentioned that this is out on Astra and
- 11:47coming to Soul very soon. I guess if you
- 11:49were to take the Soul 6.1 at six times
- 11:52the price, it's only slightly more
- 11:55expensive than the normal speed Astra
- 11:57was before. So, like that, maybe it is a
- 11:59good deal. Let me know in the comments.
- 12:01I can certainly see that maybe there are
- 12:02people that are quite happy to pay that
- 12:04premium to get the tokens a lot faster,
- 12:07etc. And it is probably going to make
- 12:09sense where latency is the product. So,
- 12:12for anything that you're doing sort of
- 12:14live editing or interactive demos or
- 12:18where there's actually a user sitting
- 12:19there waiting for something to happen,
- 12:22then those tokens being that much faster
- 12:24probably is going to be worth it. And
- 12:26this kind of ties us into one of the
- 12:28things that I think is probably
- 12:29controversial that they announced, that
- 12:31there's a new Pro 500 plan. And as I was
- 12:35watching this, I only kind of twigged
- 12:37what it was as they were sort of rolling
- 12:39out that there were Pro 200, Pro 100
- 12:42plans as well. So, this is a 500 being
- 12:46$500
- 12:47per month here. And this is going to
- 12:49have 25 times the usage of Plus. It's
- 12:53also going to have access to ultra-fast
- 12:55in ChatGPT and Codex. And interestingly,
- 12:58that usage is going to carry over into
- 13:00partner apps. So, that's something
- 13:02that's going to be interesting to see.
- 13:04Now, they reopened the Pro 200 plan. So,
- 13:07the $200 plan, they actually closed that
- 13:09after Astra for a while. I think they
- 13:11just didn't want people just hammering
- 13:13it and stuff like that. And the sad
- 13:15thing here is and the thing that perhaps
- 13:16is going to anger a lot of people is
- 13:18that this has gone from being 20 times
- 13:21Plus down to 10 times Plus here. Now, we
- 13:25know that usage limits are something
- 13:26that kind of fluctuates anyway, so it's
- 13:29going to be interesting to see how this
- 13:31actually plays out. And does that drive
- 13:35a lot of people who were paying for the
- 13:37200 to move to the $500 plan, or does it
- 13:40have the opposite effect and drive more
- 13:42people to go over to Anthropic's plan?
- 13:45It does seem at this point that the
- 13:46pricing is kind of steering you, and
- 13:48that really now if you're going to go
- 13:50for the sort of top-tier models, you're
- 13:53going to have to be paying quite a lot
- 13:55of money to do that. All right, so the
- 13:56third part of the keynote was about
- 13:58helping you to find customers. And here
- 14:01basically Sam Altman was pretty candid
- 14:03that they've tried different versions of
- 14:05these kind of things before with mixed
- 14:08results. And just to recap those, we've
- 14:11seen a bunch of these things. They first
- 14:12started out with ChatGPT plugins back in
- 14:15March '23. They had GPTs for a while
- 14:18from sort of November '23. They had the
- 14:21GPT store. They then went and sort of
- 14:24switched off all the original plugins.
- 14:26Around this time last year they
- 14:28announced apps in ChatGPT and the whole
- 14:30sort of apps SDK. And I don't know about
- 14:33for you, but I haven't really seen apps
- 14:35take off here at all. So it does seem to
- 14:38me that this is something that's still
- 14:39definitely a work in progress. And I
- 14:41think Sam Altman's statement of saying
- 14:43that they'd had mixed results with what
- 14:45they've launched is in many ways an
- 14:47understatement here. So what have they
- 14:50got new? So I would say the big and most
- 14:52interesting piece here is the whole
- 14:54sign-in with ChatGPT, where users can
- 14:57sign in to your app and use the tokens
- 15:00that come with their ChatGPT plan on
- 15:03your particular app. And I think the
- 15:05argument here is that that allows you to
- 15:07basically ship sort of like a free core
- 15:10app. That because you're no longer
- 15:12having to pay for the inference of
- 15:14tokens, you can sort of give people a
- 15:17taste, and then you can upsell to other
- 15:19parts of it without it costing you a
- 15:21fortune. So I think this really opens up
- 15:23the door to a bunch of new freemium
- 15:25products that we'll see that use this
- 15:28kind of thing. The challenge is going to
- 15:30be, though, do we very soon see a
- 15:32sign-in with Claude? And then are sites
- 15:35going to basically have to allow people
- 15:37to sign in with Claude or to sign in
- 15:39with ChatGPT or to sign in with Gemini?
- 15:42All these ideas are trying to do what
- 15:44the Facebook login button did sort of
- 15:46back 15-plus years ago. But, we don't
- 15:49just have one major player here. We've
- 15:50actually got a few different players.
- 15:52It's also not clear what are you
- 15:53actually offering if someone comes to
- 15:55your site and they've only got a free
- 15:57ChatGPT plugin.
- 15:59Uh you then sort of stopping their
- 16:01inference halfway through a question or
- 16:04halfway through some particular task and
- 16:06having to tell them, "Hey, you should go
- 16:09and pay for ChatGPT as opposed to you
- 16:11should pay for my product on my site."
- 16:14All right, next up a plugin extension.
- 16:16So, these are basically full apps that
- 16:17run inside ChatGPT and Code X. Figma and
- 16:21Adobe both showing versions of their
- 16:24products running in there. And
- 16:25supposedly ChatGPT is going to suggest
- 16:27your plugin in the middle of a
- 16:29conversation. I think we're still in the
- 16:31same place as last year where we don't
- 16:33know how it's going to suggest that I
- 16:35use Adobe Photoshop over some other
- 16:38hyper cooler image editor that happens
- 16:41to be in their directory as well. Is
- 16:43that going to come down to whichever
- 16:44developer pays OpenAI the most? I don't
- 16:47know. I guess we'll see with time. They
- 16:48also launched an OpenAI marketplace with
- 16:51a bunch of different partners including
- 16:52people like Code Rabbit, Notion, etc.
- 16:55And I thought it was kind of funny that
- 16:57Sam Altman actually made the point that
- 16:59because Base Ten, who's an inference
- 17:01provider, is one of these partners in
- 17:03the marketplace, you will be able to
- 17:05access open-source models in the
- 17:08marketplace. My bet is that's something
- 17:10that you're not going to see on Claude
- 17:12anytime soon in any way, shape, or form.
- 17:15So, overall I would say that the event
- 17:17was actually very interesting. There
- 17:18were lots of things showing sort of
- 17:20ideas of where things are going. I do
- 17:22think that things like the agents API is
- 17:24going to be something that a lot of
- 17:26people are going to use in organizations
- 17:28to make their hosted agents, if they're
- 17:30already an open AI customer. I do think
- 17:32it's going to be really interesting to
- 17:33see how dots plays out. And 3 months
- 17:37from now, are 10 million people using it
- 17:39every day? Or is it something that
- 17:40people have just basically added onto
- 17:42the side? And it could be that dots
- 17:44becomes a new part of co-pilot or of
- 17:46some kind of enterprise apps, which is
- 17:48something that they actually talked
- 17:50about making sort of work versions of
- 17:52these kind of helpers as well. Anyway,
- 17:54let me know in the comments what you
- 17:56thought was interesting there. I know a
- 17:57lot of people are going to bag on open
- 17:59AI and criticize everything that they
- 18:01did. And if you've listened to the end
- 18:03here, thank you very much cuz I know
- 18:04this video is probably not going to do
- 18:06very well. But I do feel it is very
- 18:08important to see what they're thinking
- 18:10about how things are going to play out.
- 18:13We know that the all you can eat buffet
- 18:15of tokens cannot go on forever as costs
- 18:18go up. We know that lots of people are
- 18:20trying to find the killer app for AI so
- 18:23that you can charge a premium and not
- 18:25just focus on selling tokens all the
- 18:27time. And I think open AI's dev day is
- 18:30always interesting to get a sort of
- 18:32state of play of where things actually
- 18:35are both for consumers, but for us as
- 18:38developers as well. So, anyway, as
- 18:40always, if you like the video, please
- 18:42click like and subscribe and I will talk
- 18:43to you in the next video. Bye for now.
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