✅ NEW UPDATE: Google Maps + Gemeni AI Strategy! Use this to rank your GOOGLE BUSINESS PROFILE #1 — Transcript

Full transcript

1. 0:00You probably know if your business is
2. 0:01not showing up consistently at the top
3. 0:03of the Google map section, you are
4. 0:05basically invisible because people, they
5. 0:07don't scroll. Those top three spots get
6. 0:1060 to 70% of clicks. So, how do you get
7. 0:12there? I'm glad you asked. I'm doing
8. 0:14this video because I've been doing this
9. 0:15for years. And these so-called SEO
10. 0:17experts, they make this stuff seem so
11. 0:19complicated and over your head, you end
12. 0:21up just saying, "Forget it. How much do
13. 0:22I have to pay you to do this for me?"
14. 0:24But you don't have to do that. You
15. 0:25absolutely can do this yourself. And in
16. 0:27this video, I'm going to show you how.
17. 0:29I'm going to show you the seven SEO
18. 0:30tricks and tips to get your Google
19. 0:32business profile to the top three. And
20. 0:34if you stick around, the last one is the
21. 0:36one that can push you to number one.
22. 0:38Most businesses don't take the time to
23. 0:40do exactly what I'm about to show you,
24. 0:41and that's exactly why this works. You
25. 0:43guys ready to get into it? Let's go. Hey
26. 0:46guys, interruption. There's been a huge
27. 0:48update that just came out with Google
28. 0:49Maps, and it came out after I recorded
29. 0:51this video. So, I had to go ahead and
30. 0:53put this in this video because this is
31. 0:55huge, and it's going to change the game
32. 0:56for you guys. So, Google is no longer
33. 0:58just matching keywords like pizza near
34. 1:01me or gym in Dallas. Those still do
35. 1:03matter, but listen up. It's now
36. 1:05interpreting spoken questions from
37. 1:07people who are driving and ready to buy.
38. 1:09So, here's the difference. The old way,
39. 1:11Google looked for exact phrases. So, if
40. 1:13your profile said pizza restaurant and
41. 1:15someone searched pizza, you showed up.
42. 1:17The new way, someone says, "Find me a
43. 1:20pizza place that's open late and has
44. 1:21gluten-free options." Google now has to
45. 1:24understand whether your business
46. 1:26actually fits that request, not guess.
47. 1:28They need to confirm. If your profile
48. 1:30just says familyowned pizza restaurant
49. 1:32serving the downtown area, Google can't
50. 1:34tell if you're open late or if you have
51. 1:36a gluten-free option, so you don't get
52. 1:38recommended. But if your profile says,
53. 1:41"We serve wood fired pizza offer
54. 1:43gluten-free options, and stay open until
55. 1:4511:00 p.m. on weekends." Google
56. 1:47understands the meaning behind the
57. 1:49question and can confidently recommend
58. 1:51you. So, use this as your advantage and
59. 1:54outrank your competitors. I guarantee
60. 1:56you that most of them don't even know
61. 1:57about this. So, what I'm going to do,
62. 1:58I'm going to put a prompt in the guide
63. 2:00to show you exactly what to say for your
64. 2:02business description with this new
65. 2:03update. [music] All right, back to the
66. 2:05awesome video. All right, so number
67. 2:06seven, your business name. Now, this
68. 2:09does not apply to everyone, and that's
69. 2:11important to know, but when it applies,
70. 2:12it carries way more weight than most
71. 2:14people realize. Google's job is simple.
72. 2:17Match the search intent to the clearest
73. 2:19possible business. The less guessing
74. 2:21Google has to do, the better your
75. 2:23chances of showing up. So, if your legal
76. 2:25business name already includes your
77. 2:26primary service that you provide, that's
78. 2:28great. That helps with clarity. For
79. 2:30example, when I look up roofers in Las
80. 2:32Vegas, this one company is on page two.
81. 2:35Their business is called A Step Above.
82. 2:37It's a cute name, but the odds of them
83. 2:39ever rank in the top three for roofers
84. 2:41near me are very slim because all of
85. 2:43their competitors use roofing in their
86. 2:45name. There's no guessing about what
87. 2:47they do. A step above? Yeah, you don't
88. 2:50really know what that means. It's not
89. 2:51very clear. And clarity matters more
90. 2:53than creativity. So, do you change your
91. 2:56business name if your primary service is
92. 2:57not in your name? Maybe. Maybe you
93. 2:59should really think about this because
94. 3:00if Google search is going to be a big
95. 3:02driver to your business, it's really
96. 3:04something to consider. Do you have to do
97. 3:06it? No. But if you do change it, you
98. 3:08have to take proper actions and make
99. 3:09sure your legal business name is changed
100. 3:11with your DBA and across the web and all
101. 3:13other platforms. It needs to be
102. 3:15consistent throughout the web. You
103. 3:16cannot just go ahead and add your
104. 3:17primary keyword to your business name
105. 3:19[music] because that can get you
106. 3:20suspended. But if your legal name
107. 3:21already includes your core service and
108. 3:22your competitors are just vague, so that
109. 3:24gives you a leg up. So that's [music]
110. 3:25the first SEO trick. Number six is
111. 3:27categories. Your primary category is one
112. 3:30of the strongest ranking signals on your
113. 3:32entire Google business profile. Most
114. 3:34businesses pick this once and never
115. 3:36revisit it and just assume that it
116. 3:37doesn't matter. But that's a mistake.
117. 3:39Your primary category should match your
118. 3:41core service, like the main reason
119. 3:43someone would look for you. Now, I use
120. 3:44this tool called GMBB Everywhere, and I
121. 3:46have no affiliation to it, but it
122. 3:47[music] works, and it's free for how
123. 3:49many times you actually use it. So, you
124. 3:50click on the competitor, and it tells
125. 3:52you their primary category that they
126. 3:53have on Google, and it tells you all the
127. 3:55secondary categories that they have as
128. 3:57well. I recommend taking that
129. 3:58information [music] and using it. You
130. 4:00want to have at least three to five
131. 4:01subcategories in your Google business
132. 4:03profile, but make sure they're only
133. 4:05relevant to what you offer. Don't just
134. 4:06add stuff if you don't offer it. But
135. 4:08please, please, please listen to this
136. 4:10part. Watch this video, but do not
137. 4:12change everything at once. Google
138. 4:15monitors behavior patterns and sudden
139. 4:17changes across the board looks
140. 4:18unnatural, especially on older profiles.
141. 4:20So, you have to make changes
142. 4:21intentionally. Just one or two updates
143. 4:23at a time, then give it a few days, then
144. 4:25go ahead and update again because that
145. 4:27can get your account suspended. So,
146. 4:28please don't do all this at once.
147. 4:30Categories tell Google when to show you.
148. 4:32If you don't tell Google what you do, it
149. 4:34won't assume and you're going to miss
150. 4:35opportunities without even realizing it.
151. 4:37Use the GMBB everywhere to do the same
152. 4:38thing for services. Use this tool to see
153. 4:40what services your competitors are using
154. 4:42and use those and take advantage of it.
155. 4:44Add 20 to 30 services that you actually
156. 4:47provide and make sure you have that on
157. 4:48your Google business profile. Number
158. 4:50five, fully build out your Google
159. 4:52business profile. An incomplete profile
160. 4:54is a weak profile. Every empty field is
161. 4:56a missed signal. Every vague section
162. 4:58forces Google to just guess. So, make
163. 5:00sure when you're including your business
164. 5:02description, you are including your
165. 5:04relevant keywords. Don't stuff your
166. 5:06keywords. Make it look natural. The
167. 5:08businesses that consistently rank treat
168. 5:10their Google business profile like a
169. 5:12landing page, not a directory listing
170. 5:13that you never go back to. If two
171. 5:15businesses are equal in every other way,
172. 5:18the one that gives Google clearer
173. 5:19information usually wins. Number four,
174. 5:22consistent activity signals. So, Google
175. 5:25does not like dormant businesses.
176. 5:26Profiles that sit on touch tend to slide
177. 5:29over time, but profiles that show
178. 5:31consistent activity tend to stick. So,
179. 5:33posting once a week is enough. Now, this
180. 5:35is not social media. You are not trying
181. 5:37to entertain. You are just signaling
182. 5:39that your business is active and
183. 5:41operating. And updates can be simple.
184. 5:43They just need to exist. The key here is
185. 5:45consistency, not creativity. [music]
186. 5:48What I do is batch my posts, schedule
187. 5:50them, remove the thinking from the
188. 5:52process. I have a scheduleuler that I
189. 5:54use that I'll put in the description.
190. 5:55It's paid, but it's worth it because it
191. 5:57automates everything for me, so I don't
192. 5:58have to think about it. And I'll show
193. 6:00you the prompt that gives me 52 content
194. 6:02ideas to post. So, I can take a day,
195. 6:04fill that bad boy up, and I'm done for
196. 6:05the entire year. I highly recommend it.
197. 6:07Number three, proximity and legitimate
198. 6:10location signals. [music] So, proximity
199. 6:12is one of the biggest ranking factors in
200. 6:14local search. That part is not
201. 6:16negotiable. Google wants to show
202. 6:18businesses that are physically close to
203. 6:20[music] the person searching. However,
204. 6:22this only applies to legitimate staff
205. 6:24locations. So, if you wanted to like use
206. 6:26virtual offices or co-working spaces
207. 6:28that are not staffed during business
208. 6:30hours, that can violate Google's
209. 6:32guidelines and lead to suspensions. Now,
210. 6:34this [music] is not something to
211. 6:35shortcut. If you have a real physical
212. 6:37location where customers or staff are
213. 6:39present during stated business [music]
214. 6:40hours, then that strengthens your
215. 6:42proximity signal. If you operate as a
216. 6:44service area [music] business, your
217. 6:45service area settings and consistency
218. 6:47across your profile, they matter more
219. 6:49than just trying to force an address.
220. 6:51So, the takeaway here is to not
221. 6:53manipulate location. is just to be
222. 6:55accurate and compliant. Google is really
223. 6:57aggressive about location abuse and
224. 6:59suspensions are not worth it. Number
225. 7:00two, photos, videos, and local proof.
226. 7:04So, photos and videos, they don't rank
227. 7:05you on their own, but they reinforce
228. 7:07credibility and engagement. And those
229. 7:09things, they do matter. When you upload
230. 7:12photos regularly, especially from a real
231. 7:14job site or your actual business
232. 7:16location, you're showing Google and
233. 7:18customers that you are active and local.
234. 7:20And this is what they call geo tagging,
235. 7:22and it really helps. So, I recommend
236. 7:24uploading three to five images a month
237. 7:26to prove local activity. So, reminders
238. 7:28are a goal for something like this.
239. 7:29[music] So, just put some on your
240. 7:30calendar. Now, the bonus one is your
241. 7:32website. This reinforces your Google
242. 7:34business profile. [music] It does not
243. 7:35replace it, but your name, address, and
244. 7:38phone number must match exactly across
245. 7:41your website and your profile. Your
246. 7:43services should also be aligned, and an
247. 7:45embedded Google map should be on your
248. 7:47website. And if you have a website and
249. 7:49you're getting good traffic to your
250. 7:50website and you don't have one of these
251. 7:52on your site, a talking widget to help
252. 7:54bring in leads, I want you guys to book
253. 7:56a free 15-minute call with me because
254. 7:58I'm going to show you how you can easily
255. 8:00implement this in your business and show
256. 8:01you how you are missing out on leads. If
257. 8:03you don't have something like this,
258. 8:04you're like leaving money on the table.
259. 8:05Now, this is only for those who are
260. 8:07getting good, consistent traffic to
261. 8:08their website. This is not for everyone,
262. 8:10but I'll put my link in the description
263. 8:11below. All right, here we are. Number
264. 8:13one, reviews and review momentum.
265. 8:16Reviews matter more than most people
266. 8:17think because they influence both human
267. 8:20and algorithms. If you see three
268. 8:22businesses and one has significantly
269. 8:24more positive recent reviews, you
270. 8:26already know which one you click. Google
271. 8:28sees that behavior and they reinforce
272. 8:30it. Reviews are not just about quantity.
273. 8:32They are also about recency,
274. 8:34consistency. They are about engagement
275. 8:36and responses. So ask yourself this
276. 8:38honest question. Do you have more happy
277. 8:40customers than you have reviews right
278. 8:42now? If the answer is yes, you are
279. 8:44underperforming. The businesses that
280. 8:46dominate local search, they don't rely
281. 8:47on memory. They rely on systems because
282. 8:50humans forget. Systems don't. Some
283. 8:52people want to do this themselves. And I
284. 8:54actually show you how in this free guide
285. 8:56I'm going to give you guys. But if
286. 8:57you're one of those people that says, I
287. 8:58have hundreds of people that I've done
288. 9:00business with and I've never asked for
289. 9:01review or gave them an incentive to, I
290. 9:03do reactivation campaigns. And you can
291. 9:05book an appointment if that's something
292. 9:06that you want to do. But you can also
293. 9:08just do this yourself if you want to
294. 9:09take the time to learn. But I'm going to
295. 9:10put the links in the description so you
296. 9:12guys can learn how to do this. But you
297. 9:13can see local SEO. It's not complicated.
298. 9:16It's just you need some discipline. The
299. 9:17businesses winning aren't smarter.
300. 9:19They're clearer. They're more consistent
301. 9:20and easier for Google to understand. So,
302. 9:23can you do it? Let me know in the
303. 9:24comment section. If you want my free
304. 9:25guide on all this stuff, comment the
305. 9:27word guide and I'll send it to you guy.
306. 9:28Have a great day. As always, thanks for
307. 9:30watching.