killer youtube scripts, explained — Transcript

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1. 0:00this is the advanced guide to creating
2. 0:01killer YouTube scripts to blow up your
3. 0:03channel because what's the secret how do
4. 0:06these channels systematically craft
5. 0:07scripts designed to go viral almost
6. 0:09every single time I mean look at these
7. 0:12scripts these scripts are engineered
8. 0:14with psychology and tactics to create
9. 0:16the most engaging videos I mean come on
10. 0:18this just sounds like poetry I'm going
11. 0:20to steal the Declaration of Independence
12. 0:22but it can't be the scripts it's got to
13. 0:23be something else right it's probably
14. 0:25just the gear they're using or maybe
15. 0:26they have a huge following on Tik Tok or
16. 0:28they know something we don't and they
17. 0:30want to keep that knowledge a secret
18. 0:31well there is a secret but the secret to
19. 0:34success isn't what you think secret
20. 0:36lives with Charlotte and without this
21. 0:39YouTube itself completely falls apart
22. 0:42good news is it's actually quite simple
23. 0:44here's the story so it turns out a
24. 0:46script can be either average great or
25. 0:48killer and it's not a normal
26. 0:50distribution most scripts are average
27. 0:52that's why the vast majority of us are
28. 0:53stuck under a th000 Subs while a select
29. 0:55few break a million the quality of
30. 0:57scripts is vastly different and that's
31. 0:59why the channel results are vastly
32. 1:01different and this video will show you
33. 1:03how to write all three types and yeah
34. 1:05mainly the killer one but you have to
35. 1:06write an average script before you write
36. 1:08a killer script and whether you write
37. 1:09scripts before you film or you craft
38. 1:11your story in the edit this video is for
39. 1:13you and speaking of you if you're new to
40. 1:15the channel welcome because you're home
41. 1:17and to be honest we need you subscribers
42. 1:18to this channel are men and women well
43. 1:20for some reason mostly men why are there
44. 1:23so many dudes on this channel she's out
45. 1:25there subscribers to this channel are
46. 1:28men and women who love creating videos
47. 1:30and genuinely want to make themselves
48. 1:32their families their communities their
49. 1:34Nations a better place and after being
50. 1:36nearly a year and a half of being gone
51. 1:38from YouTube of course the night before
52. 1:39I film my girlfriend's dog slashed my
53. 1:42face but I've seriously missed you all
54. 1:44so much and I'm so excited to finally be
55. 1:46back on YouTube the secret to YouTube
56. 1:48scripts and frankly all scripts in
57. 1:50general is that they're a function of
58. 1:52two things build intention and this one
59. 1:56formula should guide every second of
60. 1:57your script writing process and it's
61. 1:59what holds all of YouTube together
62. 2:01what's the one point You're Building
63. 2:03towards and how do you create tension
64. 2:05along the way and this is a function
65. 2:07like however good your build and
66. 2:09ttention are your video will do average
67. 2:11great or completely blow up your channel
68. 2:13it really only takes one video so where
69. 2:16do we start it's a riddle Bobby Fisher
70. 2:19the legendary chess champion said
71. 2:21tactics flow from a superior position so
72. 2:24while you want to hurry up and start
73. 2:25writing your whole script that's not
74. 2:27where we start this killer script you
75. 2:29see here flowed from a killer outline
76. 2:32first like an overall Arc for the whole
77. 2:34story and at its simplest form that Arc
78. 2:37is just three things the story is
79. 2:39introduced builds to a climactic peak
80. 2:42and then resolves so to get started
81. 2:44don't start writing a script start
82. 2:46writing an outline and to help me write
83. 2:48my outlines and my scripts for my videos
84. 2:50I made this app called Studio Forge
85. 2:52Google Docs and all that works but I
86. 2:53just needed a dedicated platform to help
87. 2:55me make my Youtube video so that's why I
88. 2:57made this app link below in the
89. 2:58description look when you start watching
90. 3:00any other video you'll start noticing
91. 3:02what's the intro what's the climax
92. 3:04what's the resolution this is pretty
93. 3:05simple stuff but almost every YouTuber
94. 3:07skips this this is the whole foundation
95. 3:10and without these three things you're
96. 3:11going to struggle writing a killer
97. 3:13script good news is it's actually quite
98. 3:17simple this is Cole Zer Cole makes
99. 3:20videos helping people get through their
100. 3:21breakup he makes really authentic
101. 3:23content that's designed not just to help
102. 3:25them get their ex back but on how to
103. 3:27move forward and be a better person and
104. 3:29live their life more and now just like
105. 3:31pretty much every Tik tocker he's trying
106. 3:33to figure out how to get onto YouTube
107. 3:35it's pretty frustrating what kind of
108. 3:37ideas do you have so far so I want to
109. 3:39make a video on six reasons people leave
110. 3:42the ones they love to just give people
111. 3:43more understanding about what happened
112. 3:45in their relationship so let's go ahead
113. 3:46and create a video from there when you
114. 3:48have your video ideas laid out in a
115. 3:50manner like this it becomes really easy
116. 3:52to just pick one of your ideas and start
117. 3:53making a video from it oh that's cool
118. 3:57okay okay playing video do you have a
119. 3:59thumbnail yet
120. 4:00nope word title um no have you watched
121. 4:04any of my videos before we ever start
122. 4:06with the script we got to come up with
123. 4:07outline let's go into outline mode this
124. 4:10is freaking cool this is what the
125. 4:11average YouTube script looks like
126. 4:13there's a weak intro like welcome to the
127. 4:15channel there's hardly any emotional
128. 4:17Builder Climax and the resolution is
129. 4:19basically a like And subscribe so this
130. 4:21is basically like the average YouTube
131. 4:23video right this is about how far I
132. 4:24would usually go and then I would just
133. 4:25set the camera and talk and that that
134. 4:27works right that'll get you average
135. 4:29result results but we're here for killer
136. 4:31results I was waiting for that word
137. 4:33killer so now the question is how do we
138. 4:34turn this average script into a great
139. 4:36script a better intro a better Climax
140. 4:39and a better conclusion what's the one
141. 4:41point You're Building towards I have two
142. 4:43main ideas so one major point is just
143. 4:45giving people some education explanation
144. 4:48on what probably happened these are the
145. 4:49six most common that I've seen the next
146. 4:51point is to explain to people and
147. 4:55validate people that did leave for these
148. 4:57reasons that it's okay that they're not
149. 5:00the bad guy for choosing to leave a
150. 5:02situation that wasn't the best for them
151. 5:04is it okay to have two we may have more
152. 5:06clarity on what's the one climax we're
153. 5:08building towards if we do a better job
154. 5:10on our intro once we know what the hook
155. 5:12is then we know the answer that it's
156. 5:15going to be I could tell a personal
157. 5:17story just about like how I was so
158. 5:19confused and I would go through
159. 5:21thousands of different possible
160. 5:23scenarios in my head of why I got left
161. 5:25what I might have done wrong the hook is
162. 5:27I'm so hurting and Confused that climax
163. 5:30is the answer as to why they left the
164. 5:32relationship what you do once you have
165. 5:33it and the conclusion the resolution is
166. 5:36going to be now that I see this light
167. 5:38here's how it my story can resolve and I
168. 5:41can move forward we've got two climaxes
169. 5:43and I think that that could be a problem
170. 5:45how can we sum up these two climaxes
171. 5:47into one killer point that we're trying
172. 5:49to build towards closure is I think the
173. 5:51biggest one it's like climax Max I don't
174. 5:55know how I feel about that how do you
175. 5:56cut that down into something shorter is
176. 5:59it closure is it alleviating confusion I
177. 6:03think the main thing is understanding
178. 6:05like closure through understanding
179. 6:07closure through understanding you can
180. 6:09see that Cole's getting more and more
181. 6:11clarity as he simplifies what's his
182. 6:13intro what's his Climax and what's his
183. 6:16resolution this is a killer outline so
184. 6:18okay cool how do you feel about it I
185. 6:19freaking love it so don't write your
186. 6:21script until you've written your outline
187. 6:23what's your intro hook what's your
188. 6:25climactic build and how do you resolve
189. 6:27the story and ladies and gentlemen when
190. 6:30you've done the work like this on your
191. 6:32outline the script just flows naturally
192. 6:35do you feel like any of the tension is
193. 6:37going to be lost in the reasons maybe if
194. 6:39it gets lost in the reasons it could
195. 6:40kind of die down and then the climax
196. 6:42wouldn't be as powerful but I think that
197. 6:43leads perfectly into the next section of
198. 6:45the video Okay cool so go ahead and
199. 6:47click script mode
200. 6:49sweet okay and so now for each of those
201. 6:52sections we just each of those outline
202. 6:54sections we made now we can write the
203. 6:55script lines form that's cool so now
204. 6:57that we know what we're building towards
205. 6:59how do we create tension along the way
206. 7:01listen what's the only reason that
207. 7:04you'll stop watching a YouTube video
208. 7:07only if it's boring so pacing keeps that
209. 7:09viewer engaged and so what's the number
210. 7:12one easiest way that every YouTuber can
211. 7:15start improving their pacing start
212. 7:17cutting cut all those unnecessary lines
213. 7:19you got to be ruthless like every single
214. 7:22second of your script should build your
215. 7:24intro to the climax and if it doesn't
216. 7:27contribute cut it out every story is
217. 7:30collapsible to some degree if you're not
218. 7:32taking out 10% you're not trying very
219. 7:34hard why take 20 minutes to say
220. 7:36something when you can say it in five
221. 7:38anytime I build anticipation for what's
222. 7:40to come next or should I say open a loop
223. 7:43I create tension in my video because the
224. 7:45viewer just like has to close that Loop
225. 7:47and this constant opening and closing of
226. 7:49Loops is just the essence of captivating
227. 7:51writing what makes surfing thrilling is
228. 7:54carving up and down the face of the wave
229. 7:56so rather than writing your viewers
230. 7:58emotions Flatline try to peek up and
231. 8:01down the full spectrum of emotion make
232. 8:03them scared make them laugh make them
233. 8:05angry relieved happy sad crushed nervous
234. 8:08joyful how can we make this like an
235. 8:09emotional intro I want to talk about
236. 8:12sleepless nights and not knowing what
237. 8:13happened I remember
238. 8:15pacing the floor and pulling my hair out
239. 8:20trying to figure out what went wrong I
240. 8:25could say like this really mattered to
241. 8:27me if we say this really mattered to me
242. 8:30that doesn't really open up that much of
243. 8:32a loop by the end of this video
244. 8:38finally
245. 8:40provide you with closure you seek this
246. 8:44sounds really cool so much better than
247. 8:47just going into the reasons after saying
248. 8:49hello this is a script that has built
249. 8:52it's awes this has build and if you keep
250. 8:54this up this will have fantastic tension
251. 8:57too you open Loops you start with an
252. 8:59intro the whole point of your video is
253. 9:02building to the one killer Point how to
254. 9:05get closure through understanding what a
255. 9:07gift a good writer is to be able to
256. 9:09accentuate and help us Savor all the
257. 9:12positive and negative emotions that God
258. 9:14wants us to feel in this life but all
259. 9:16these tactics be it pacing tension Loop
260. 9:18opening cutting and editing flow
261. 9:20naturally because we had a good outline
262. 9:23a structure for our writing to flourish
263. 9:25if you want a killer script to blow up
264. 9:27your channel what's the one killer Point
265. 9:29You're Building towards and how are you
266. 9:31creating killer tension along the way
267. 9:33anyone can learn this and that's what's
268. 9:34so cool like it's not just some special
269. 9:36trait that you have or you don't no
270. 9:38one's naturally born good at this and
271. 9:40that's what makes this so fun is you
272. 9:42just keep practicing and improving and
273. 9:44seeing your skills get better there's
274. 9:46one critical part of this function that
275. 9:47I left out it's invisible and if there
276. 9:50ever was a secret this is it what are
277. 9:53the YouTube videos we really enjoy it's
278. 9:56the ones where the Creator fell in love
279. 9:58making it what like life can you bring
280. 10:00to your script what gift is given to you
281. 10:02so that you can enjoy it yourself and
282. 10:03share it with your family your community
283. 10:05and your country I can't tell you how
284. 10:07many times I'll write a draft for one of
285. 10:09my scripts and I'll struggle with it
286. 10:11it'll be overly complex and I just not
287. 10:13having a good time making it and then
288. 10:15I'll go to sleep and then I'll wake up
289. 10:16the next morning and suddenly it hits me
290. 10:18that I wasn't having fun with it so yeah
291. 10:21from a marketing perspective I try to
292. 10:23pick video topics that you'll click on
293. 10:25and that you'll watch but it's really
294. 10:27hard for me to make a video that I'm not
295. 10:30in love with hundreds of you have been
296. 10:32asking where I'm at why I'm squandering
297. 10:34my YouTube potential and that's true I
298. 10:36definitely should have been making
299. 10:37videos the last year but I feel really
300. 10:39different since the last time I made a
301. 10:41video I feel like I've died and been
302. 10:45reborn I used to be so obsessed with
303. 10:47productivity and accomplishing goals and
304. 10:50all these skills that I could learn to
305. 10:51improve myself and now rather than
306. 10:53trying to escape from life I'm learning
307. 10:56that I can escape into life I see all of
308. 10:58the good that life has to offer and I
309. 11:01can't get enough of life now something
310. 11:03or someone is redeeming me and I feel
311. 11:05like I get to savor all the pain and joy
312. 11:07life has to offer Rich pain and Rich joy
313. 11:11and believe it or not this isn't
314. 11:12entirely off track because your script
315. 11:14should help people feel pain and joy and
316. 11:16everything in between so sorry I've been
317. 11:18gone so long but just know that I've
318. 11:20missed you and yeah let's get back to
319. 11:22killer YouTube Scripts