I Upgraded a Business Owner's Home Office — Transcript

Full transcript

1. 0:00Many home offices don't match the
2. 0:02professional inside them. They're
3. 0:04functional, they have a desk, a chair,
4. 0:06maybe a lamp, but they don't reflect the
5. 0:09caliber of the person that is using
6. 0:11them. If you're someone who takes video
7. 0:14calls, speaks with clients, or makes
8. 0:15decisions from that room, you know how
9. 0:18much this matters. The space we sit in
10. 0:21speaks on our behalf. It tells people
11. 0:24who we are, how we operate, and what
12. 0:26level we are playing at. Today, I'm
13. 0:29going to show you how we took a very
14. 0:31typical home office and raised the
15. 0:33standard to match its owner. Brandon
16. 0:36contacted us through our website with a
17. 0:38very typical request. He had a home
18. 0:40office that he wanted to upgrade.
19. 0:43Technically, it was functional. There
20. 0:44was a desk, a chair, a sofa, a lamp, and
21. 0:48a rug. This is something that we
22. 0:49commonly see among busy men,
23. 0:52high-performing sales people, owners of
24. 0:54businesses, executives, independent
25. 0:56contractors. Their time and mindshare
26. 1:00revolves around their ventures. It's
27. 1:03very difficult to think through the
28. 1:04design of a room or home because it
29. 1:07sacrifices the attention otherwise given
30. 1:10to the business. Brandon owns a pressure
31. 1:13washing company that services commercial
32. 1:15parking garages and buildings across a
33. 1:18sizeable geographic area. He's always on
34. 1:22the move. When he is in his home office,
35. 1:25he's taking important video calls and
36. 1:27meetings. His office represents both him
37. 1:30and his company. Let's see what we did.
38. 1:34Brandon began with a dark green
39. 1:36slate-like colored wall. He was onto
40. 1:39something, introducing depth and mood
41. 1:41into the area. Our decision was to
42. 1:44embrace and amplify that, not by using
43. 1:46the exact color he chose, but through
44. 1:49the principle of what he was trying to
45. 1:51achieve. We didn't dip our toes, we took
46. 1:54a swan dive. Three of the four walls are
47. 1:58now drenched in a dark deep tone, and
48. 2:01the fourth wall, remaining light,
49. 2:03becomes the accent. The balance of power
50. 2:06has flipped completely. He also had the
51. 2:08right idea in designating this wall as
52. 2:10the primary backdrop. It makes sense,
53. 2:13but how does it feel? A bit flat,
54. 2:15slightly overpowering, because the eye
55. 2:17has nothing to interact with. That's
56. 2:20okay. It means we have the opportunity
57. 2:22to create a gripping architectural
58. 2:24backbone. How did we do this? In three
59. 2:27key moves. First, symmetrical built-in
60. 2:30bookcases introduced on both sides of
61. 2:33the wall. Second, the desk and artwork
62. 2:36were centered within that composition.
63. 2:38And third, vertical paneling extends
64. 2:41across the entire wall deliberately.
65. 2:44Now, it reads as intended millwork. If
66. 2:47you've watched our other videos, you
67. 2:48maybe having an aha moment. This wall is
68. 2:51what? The anchor of the room.
69. 2:55Another important decision was
70. 2:56establishing a clear center line
71. 2:59formation. When you look at the room,
72. 3:02nearly everything aligns along a single
73. 3:05visual axis. The chandelier sits on that
74. 3:08center line. The artwork sits directly
75. 3:11below that, with sizing that brings you
76. 3:14to the center point. The desk, the
77. 3:16chair, the rug, and the shelving balance
78. 3:19the quadrants created by the axis. This
79. 3:22kind of alignment communicates order
80. 3:25which is exactly what you want in a
81. 3:27masculine office. Before the redesign,
82. 3:30it was just objects thrown into a space.
83. 3:34Now, you feel a sense of spatial
84. 3:36control.
85. 3:37Most people already have a sense of what
86. 3:39they like. They just don't know how to
87. 3:41bring it together. The path from idea to
88. 3:44execution can feel unclear and
89. 3:47overwhelming. That's where we come in.
90. 3:49We help shape that direction and turn it
91. 3:52into something refined and then fully
92. 3:55realized. If you're looking at your own
93. 3:57space and want help getting there, you
94. 3:59can reach out to us through the
95. 4:01description below.
96. 4:03The desk is the one piece Brandon
97. 4:05already had and asked us to use. The
98. 4:08elements in the room were built around
99. 4:09it. The paneling, the symmetrical
100. 4:12shelving, the centered composition.
101. 4:14Paired with a traditional rectangular
102. 4:17desk, it could run the risk of being
103. 4:20overly rigid. The sculptural desk
104. 4:23Brandon already had introduces movement
105. 4:26through its geometry. A modern styled
106. 4:29counterpoint to traditional framework.
107. 4:32The room retains its professional tone
108. 4:34without becoming too serious.
109. 4:37The bookcases solve several issues.
110. 4:40Previously, the accent wall felt
111. 4:42enormously empty. The wall was too large
112. 4:45to remain blank relative to the
113. 4:47furniture. The built-ins add dimensional
114. 4:50depth, texture through books and
115. 4:52objects, and scale that matches the
116. 4:55height of the room. The ceiling design
117. 4:58plays a critical role, the role of
118. 4:59expansion and warmth. Two things
119. 5:02difficult to achieve at the same time.
120. 5:04Why? Expanding a room can sacrifice its
121. 5:07hospitality. Adding the coffered ceiling
122. 5:10raises the perceived ceiling height,
123. 5:12great for grandeur, not always as
124. 5:15welcoming. Think of it like making sweet
125. 5:18tea for two guests. Last minute, you
126. 5:20realize there will be four guests. So,
127. 5:22you double the water. Have you increased
128. 5:24the volume? Yes. Have you diluted the
129. 5:27balance? Also, yes. Without adding more
130. 5:30tea and sugar, the blend is lost. The
131. 5:33wood ceiling corrects that. It restores
132. 5:36the warmth and brings the room back to
133. 5:38the intended feel.
134. 5:40When looking upward, the combination of
135. 5:42dark and warmth sets a better stage for
136. 5:44the multi-tiered chandelier, as well.
137. 5:47On the subject of lighting, we always
138. 5:49dedicate attention toward it. Very
139. 5:52rarely will you see us rely on a single
140. 5:54overhead light. We want it to feel
141. 5:56methodical and sequential. Whoever is to
142. 6:00enter this room, their eyes will look
143. 6:02here, then here, and finish here. The
144. 6:05chandelier is the centered and highest
145. 6:08statement. Picture lights above artwork
146. 6:10emphasize focal points. The wall sconces
147. 6:13are the gradual shift of warm lighting
148. 6:16downward. The floor lamp, then desk
149. 6:18lamp, are task oriented. As the lowest
150. 6:21placed lighting, they finish the
151. 6:24sequence. This lighting narrative gives
152. 6:26the room a cinematic quality.
153. 6:29The color palette in this room has been
154. 6:31carefully balanced across three tonal
155. 6:33categories. The deep tones include the
156. 6:36wall color, dark trim, and black desk
157. 6:38chair. The warm tones live in the
158. 6:40cigar-hued leather sofa, the wood
159. 6:43ceiling, and the golden accents. The
160. 6:45lighter tones are, of course, the
161. 6:47pre-existing desk, the mocha ivory rug,
162. 6:50and the vacenay flooring, which is a
163. 6:53light oak. Because these three tonal
164. 6:56families are balanced, the room never
165. 6:57feels too dark or overly beige. Instead,
166. 7:02a rich, breathable appearance. I know
167. 7:04you're wondering what the paint color
168. 7:06is, so I'll tell you. This is Tarragon
169. 7:09by Sherwin-Williams, a deep blue-green
170. 7:12with slate depth and muted teal
171. 7:14undertones. The blue portion of the
172. 7:16color becomes more noticeable when
173. 7:18placed next to warm elements, like
174. 7:21cognac leather, like brass, like warm
175. 7:24woods. In this room, those elements push
176. 7:27Tarragon toward the cooler side of its
177. 7:30spectrum. It's a paint color very good
178. 7:33at maintaining depth around the clock.
179. 7:35During daylight, the room feels rich. In
180. 7:38the evening, it becomes moody and
181. 7:40atmospheric. This duality is extremely
182. 7:43desirable for a study, library, office,
183. 7:46or lounge. Plants and natural textures
184. 7:49work well in rooms with this paint color
185. 7:51because it's earthy undertone helps them
186. 7:54feel authentic to the space. The
187. 7:56decision to use Roman shades as the
188. 7:59window treatments is subtle, but it's
189. 8:01important. They helped soften the
190. 8:03framing without introducing visual
191. 8:05clutter. Curtains would have crowded the
192. 8:08wall. Standard blinds would feel too
193. 8:11casual. With these barley toned shades,
194. 8:14we're able to maintain the clean
195. 8:16structure of the window while forming a
196. 8:18tailored look. Take a look at the rug's
197. 8:21pattern. What do you notice? It's
198. 8:23striped, and its stripes run
199. 8:26horizontally. It balances the rhythm of
200. 8:29the vertically oriented tongue and
201. 8:30groove wall paneling, the tall
202. 8:33bookcases, and long windows. Without the
203. 8:35rug, the room might feel too vertically
204. 8:38dominated. The rug returns stability and
205. 8:42anchors the desk. Ultimately, we have to
206. 8:45ask the question, is our room
207. 8:47representing us well? Are we proud of
208. 8:51having it as an extension of ourselves?
209. 8:54A well-tailored space answers that
210. 8:56without a doubt. If you like the video,
211. 8:59hit the thumbs up. If you feel like
212. 9:00sticking around a while, feel free to
213. 9:02subscribe. See you in the next one.
214. 9:10>> See you soon.