How to Transition To The Sales Pitch In Webinars — Transcript

Full transcript

1. 0:00alright guys jeff with Lane business
2. 0:02tutors here today we're talking about
3. 0:04transitioning to the sales pitch this is
4. 0:06a pretty important part of your webinar
5. 0:09because if you do this choppy if you go
6. 0:12from content to sales pitch without
7. 0:14having a some sort of transition you
8. 0:16find that the the transition just or
9. 0:20that the change from the content to
10. 0:22education to sales pitch just seems
11. 0:25choppy and it doesn't allow for good
12. 0:27flow with your webinar or any type of
13. 0:30kind of online education in general and
14. 0:32so it is a very nerve-wracking part of
15. 0:35your webinar and that's why they're the
16. 0:37transition is often really really choppy
17. 0:39and it's just kind of like chunky going
18. 0:41from content to sales pitch so there's a
19. 0:43transition phase that we need to talk
20. 0:45about here to help you get away from
21. 0:47that chunkiness and that kind of
22. 0:49awkwardness of transitioning okay so it
23. 0:51is the most nerve-wracking part of the
24. 0:53webinar at least it is for me because
25. 0:55I'm a natural educator I'm not a natural
26. 0:57salesman and so I had to actually learn
27. 1:01the skill this was not a natural
28. 1:02transition for me and I'm sure a lot of
29. 1:04you are the same way and so you'll find
30. 1:06that you'll have the same difficulties
31. 1:08until you start to really practice this
32. 1:11part of your your webinar so keep in
33. 1:15mind that when you deliver true value to
34. 1:16viewers they will be happy to listen to
35. 1:19your pitch okay this will this comment
36. 1:22that I'm making is simply to help you
37. 1:24try and calm down and not be nearly as
38. 1:26nervous okay so if you've delivered
39. 1:30awesome content okay then there's no
40. 1:33reason to be worried that your people
41. 1:35will be upset that you have something to
42. 1:37offer afterwards in fact what I deliver
43. 1:4145 minutes of content and then all is
44. 1:44that I'm like hey if you want to learn
45. 1:45more this is what I have to offer you
46. 1:49okay they are very happy to listen to
47. 1:53that pitch in fact I get multiple
48. 1:54questions about hey where can I sign up
49. 1:57where can I set up and they're asked me
50. 1:58that question within the webinar before
51. 2:00I even get a chance to bring up the link
52. 2:03to sign up okay this is what happens
53. 2:05when you give someone tons of really
54. 2:07high value content people are hungry to
55. 2:10learn more
56. 2:11okay and so that's why your content is
57. 2:14going to help you transition to your
58. 2:15sales pitch because if you deliver that
59. 2:18high value content people want to learn
60. 2:21learn more people want to pay you in
61. 2:23order to learn more about their contents
62. 2:25so this is really big some transitioning
63. 2:28shouldn't be a nerve-wracking thing
64. 2:29transitioning should be an excited thing
65. 2:31and this will also help build sales so
66. 2:34keep in mind that true value name when
67. 2:36you deliver to viola your viewers will
68. 2:38be happy to listen to your pitch they're
69. 2:40not going to be upset that you have
70. 2:41something to offer okay they know that
71. 2:43you're a business already and they're
72. 2:45expecting a pitch see miles will deliver
73. 2:47beforehand and get them excited about
74. 2:49buying something from you so they can
75. 2:51learn even more okay so do not drag on
76. 2:54the transition okay so when you start
77. 2:55dragging on the transition going um and
78. 2:58AH and while I have something for you
79. 3:00and you're not really confident with it
80. 3:02this is going to be hard to sell to your
81. 3:05customers or to your potential customers
82. 3:07simply because they want to hear you
83. 3:10confident and excited for your product
84. 3:12because if you're not excited for your
85. 3:14product there's no way they're going to
86. 3:16be excited for your product so make sure
87. 3:17you get good excitement going don't hype
88. 3:20it up okay don't hype up anything but
89. 3:22i'm talkin about this is what I have to
90. 3:24offer you this is the benefits that
91. 3:25you're going to get if you become a
92. 3:28member or if you purchase my product or
93. 3:32purchase my software whatever the
94. 3:34benefit is going to be make sure you
95. 3:37were excited about of them show them
96. 3:38that they're going to get some great
97. 3:39benefits from being part of your program
98. 3:41okay so it's really important in the
99. 3:43transition don't drag okay and be
100. 3:45confident and excited okay a lot of
101. 3:48people use the term or the words I don't
102. 3:51know why you've come here but okay and
103. 3:54so there's an expansion on to that and
104. 3:56there's a lot to talk about their so
105. 3:58I've actually created a webinar for
106. 4:00webinars and it's we talked about this
107. 4:04transition phase because it's so
108. 4:05important and we talked about
109. 4:06elaborating on this I don't know why
110. 4:08you're here on this webinar but dot dot
111. 4:11dot and we're going to elaborate on how
112. 4:12you can use that single phrase in order
113. 4:15to transition easily and confidently
114. 4:18from the content portion into the sales
115. 4:21portion okay you can find that webinar
116. 4:22the link to the registration page
117. 4:25the webinar below there's nothing to
118. 4:26sell their I'm just simply trying to
119. 4:28teach you how to do webinar so you can
120. 4:32promote good great content here to your
121. 4:36students into your potential customers
122. 4:39okay so that's what I have for you if
123. 4:41you have any questions please comment
124. 4:43below and I'd love to see on that
125. 4:45webinar so check us out the link is
126. 4:47below and you can register for multiple
127. 4:50times throughout the week okay so we'll
128. 4:51talk soon take care guys