How to talk about your company & job? - Free English Speaking & Vocabulary lesson. — Transcript

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1. 0:00[Music]
2. 0:06hi this is SEMA and I'm back with a new
3. 0:08lesson on talking about your company and
4. 0:12your job well most of you are are
5. 0:16working and those of you who who are not
6. 0:18working will also find this very useful
7. 0:21well it is amazing how most of us are at
8. 0:25a loss of words when we are asked to
9. 0:27Simply describe what kind of Jo job we
10. 0:30do or what kind of profession we are you
11. 0:33know we are in or the kind of company we
12. 0:35are working for well that's because we
13. 0:39are not very used to describing certain
14. 0:42words or we're not you know familiar
15. 0:44with words that relate to our job or our
16. 0:47company so let's see uh the different
17. 0:50expressions or the different words that
18. 0:53we can use while describing our company
19. 0:56and our
20. 0:57job um the the word headquartered or
21. 1:01headquarters uh is uh is a word used
22. 1:05very commonly when I want to talk about
23. 1:08the main office of my
24. 1:15company so if I'm working for City Bank
25. 1:20so City Bank as an international company
26. 1:24may have its branches all over the world
27. 1:27but its headquarters or it its main
28. 1:30office meaning that the main office is
29. 1:33based in or headquartered in maybe say
30. 1:37India um you know if even if you are not
31. 1:40working for a big company that's all
32. 1:43right because uh a lot of small
33. 1:44companies even uh have their
34. 1:47headquarters and you know other branches
35. 1:50so suppose you're working for a Smalls
36. 1:52siiz company somewhere in Australia you
37. 1:55could have your headquarters or you
38. 1:57could be based in in Adelaide but you
39. 2:00could have you know your branches in in
40. 2:04West Australia in Queensland or maybe
41. 2:06New South Wales so headquartered is
42. 2:09nothing but having your main office or
43. 2:12being based in a particular place and
44. 2:15then you have um an expression like was
45. 2:19founded when do I use the Expression was
46. 2:23founded or established in well uh the
47. 2:27very words tell me that this relates to
48. 2:30the history of the
49. 2:35company uh if you really check most of
50. 2:38the companies you are working for
51. 2:39whether big or small have a very
52. 2:41interesting history uh yours might be a
53. 2:44big company and could have been
54. 2:46established in the late 1800s the late
55. 2:4918th century or you could be a
56. 2:52relatively new company and could be
57. 2:54founded uh in maybe you know the 20th
58. 2:57century and that's a very good thing
59. 2:59because no matter what where when you
60. 3:02have been founded or when your company
61. 3:04has been established you always have a
62. 3:06very interesting history as you will see
63. 3:09and um then you have an expression like
64. 3:12has a work force uh when I say that the
65. 3:17company that I work for has a Workforce
66. 3:20off I talking about nothing but the
67. 3:25employees or maybe the number of people
68. 3:28employed
69. 3:35and can I also add that the workforce or
70. 3:38the employees form a major part of the
71. 3:43of the assets of a company so the
72. 3:45workforce is the main asset of your
73. 3:47company and therefore it is very
74. 3:49important to
75. 3:51know what is the is the main Workforce
76. 3:54of your company so if somebody says your
77. 3:57company has a work force of how many
78. 3:59employees and you can say that the
79. 4:01workforce in my company you know is
80. 4:03maybe 3,000 employees maybe you're a
81. 4:06smaller company and you've got 30
82. 4:07employees but all of you together
83. 4:10contribute toward the working um and the
84. 4:13good quality of service in your
85. 4:15organization we're moving on to the next
86. 4:17expression which is operates in when
87. 4:20will I use the Expression operates in
88. 4:23when I'm talking about my company I will
89. 4:25use it when I'm talking about the field
90. 4:30that my company operates in or simply
91. 4:33maybe describing the
92. 4:36locations that the company is is
93. 4:38operational in so if I'm working for
94. 4:41maybe a a small company I can say that
95. 4:44my company is involved uh is is
96. 4:47operating in the field of in the
97. 4:50manufacturing field so my company is
98. 4:52mainly into manufacturer or maybe I am
99. 4:55you know a small scale retail company so
100. 4:58I will say that my company operates in
101. 5:02retail then there are really huge
102. 5:04companies which operate in various
103. 5:06Fields so you have a company like Tata
104. 5:08consultancy services for example uh it
105. 5:11operates in the fields of science uh
106. 5:14atomic energy computer science and so
107. 5:17many other more and then you also have
108. 5:21uh the this expression wherein you want
109. 5:24to talk about the location that my
110. 5:26company operates in so I may be a small
111. 5:29size company I may operate in in maybe
112. 5:33in Australia but I just I just operate
113. 5:35in three states maybe in West Australia
114. 5:38in New South Wales and in Queensland but
115. 5:41if I'm a multinational company which is
116. 5:44like a huge company I may operate in you
117. 5:47know worldwide that is in maybe the
118. 5:49continents of USA the Middle East a
119. 5:52large part of Southeast Asia and Africa
120. 5:55maybe so that's what operates in means
121. 6:00but then we move on to Market position
122. 6:04well what is a market position and how
123. 6:07do I determine my market position or my
124. 6:09company's market position well I'll just
125. 6:12help you understand it with the use of a
126. 6:14small diagram okay so suppose um this is
127. 6:21the area that my customers are located
128. 6:23in and suppose I've got 100 customers in
129. 6:27this
130. 6:27area now
131. 6:31now let's talk about a company like
132. 6:33apple you know a really big
133. 6:36company in this area they have
134. 6:41captured
135. 6:4375% of the market share which means out
136. 6:46of 100 people in this area 75 people use
137. 6:51the Apple product which means that they
138. 6:54are number
139. 6:56one as as far as their Market position
140. 6:58is concerned and how do I know that they
141. 7:00are number one because no other
142. 7:05competitor no other
143. 7:08competitor is as is selling products as
144. 7:12much as apple is so you have a a product
145. 7:16like say Samsung which maybe just enjoys
146. 7:20say 8% of the market share and then you
147. 7:23have another three companies who who
148. 7:26enjoy maybe just a couple more of you
149. 7:29know the pro of the market share but
150. 7:32Apple enjoys the most number of
151. 7:34customers in this area therefore giving
152. 7:38them the number one market position so
153. 7:40Market position is nothing but the
154. 7:43number of customers that I have captured
155. 7:46as a company so when I say that my
156. 7:49market position is the highest I have
157. 7:51captured the most number of customers
158. 7:55and competitors is nothing but your
159. 7:57opposes your opposing companies
160. 8:01your position
161. 8:05companies this is another expression
162. 8:07need to be very uh you know familiar
163. 8:09with when you are talking about your
164. 8:10company so uh if I am an educational you
165. 8:15know company then I have competitors who
166. 8:17are also in the same field all right so
167. 8:20now we'll talk about success strategy
168. 8:22well what is success strategy uh when
169. 8:25somebody asks you about your com your
170. 8:28success strategy of your company they're
171. 8:30really asking you as to why your company
172. 8:33has been successful so basically success
173. 8:35strategy is nothing but knowing the
174. 8:40reasons of your company's
175. 8:51success well there are several reasons
176. 8:53or several strategies that could uh you
177. 8:56know be the reasons for your company
178. 8:59success
179. 9:00what could what could they be now look
180. 9:01at a company like apple and Apple
181. 9:03Corporation is one of the most
182. 9:05successful companies because their
183. 9:08success strategy has been their high
184. 9:10quality services their Cutting Edge
185. 9:13technology um some other companies like
186. 9:16Walmart for example they have you know a
187. 9:19timely and you know quality customer
188. 9:21service which have contributed to their
189. 9:23success so that is their C you know
190. 9:25success strategy but maybe you're
191. 9:27working for a smaller company
192. 9:30uh you know maybe an educational
193. 9:31institution or maybe uh you know a
194. 9:33company that uh is involved in the
195. 9:35manufacturer of computers so your
196. 9:38success strategy could be something as
197. 9:40simple as you know quality services
198. 9:43quality products uh or maybe just timely
199. 9:46and punctual services so success
200. 9:49strategy is nothing but understanding
201. 9:52the reasons for your uh for for the for
202. 9:54the success of your company and if I
203. 9:57want to you know just give you an
204. 9:59overview of a particular company that
205. 10:02maybe I'm working for suppose I'm
206. 10:03working for you know an XYZ company and
207. 10:06if I want to talk about it using the
208. 10:08Expressions we've just learned then I
209. 10:10will talk about uh you know where it is
210. 10:13based in or where it is headquartered in
211. 10:16so I will say something like my the
212. 10:19company my company is headquartered in
213. 10:22India and it was established or founded
214. 10:25in the late 18th century uh it has a a
215. 10:29Workforce of 30,000 employees and we
216. 10:34mainly operate in the field of science
217. 10:37and computer technology our Market
218. 10:40position is is number one in in the
219. 10:43world because our success strategy has
220. 10:46been that of Cutting Edge technology and
221. 10:50employee uh empowerment so this is how
222. 10:53you talk about your company uh you know
223. 10:56maybe in an interview or maybe in a
224. 10:58social setting
225. 10:59now I will take you to the part where
226. 11:02you talk about yes what you are paid to
227. 11:04do your job so I'll be right back now
228. 11:08let's deal with how we talk about our
229. 11:10job well a lot of times you are you are
230. 11:12asked the question what do you do for a
231. 11:14living when you are asked that question
232. 11:17there are there are various ways to talk
233. 11:18about it
234. 11:20so as far as your current job position
235. 11:22is concerned you can talk about your job
236. 11:26uh position or your job designation
237. 11:28saying I work as the sales executive or
238. 11:32I am the uh I am the cash I'm the
239. 11:34cashier for for such and such hotel or
240. 11:37I'm the receptionist at the uh the hotel
241. 11:40Mirador so that's talking about your
242. 11:44current position in that in that company
243. 11:47and then you have job responsibilities
244. 11:49well if you are working you do have a
245. 11:51responsibility or a number of things
246. 11:54that you attend to while you are on the
247. 11:56job every day and when you are talking
248. 11:59about that you will say something like
249. 12:02my job deals with uh training and
250. 12:05recruiting new employees or I could say
251. 12:08I'm in charge of keeping the cash
252. 12:10register or I'm in charge of selling
253. 12:13maybe 30 units of you know of of of
254. 12:17computers every month now talking about
255. 12:21your job as far as you liking the job
256. 12:24that is enjoying the job or maybe
257. 12:26disliking it a lot of us enjoy our jobs
258. 12:29and that's a very good thing so we can
259. 12:31express our you know our gratitude or
260. 12:34our enjoyment of the job by saying what
261. 12:37I like about my job is the fact that it
262. 12:40challenges me to you know to become a
263. 12:42whole individual or it challenges me to
264. 12:45to grow as a person um sometimes we
265. 12:50don't like some parts of our jobs and
266. 12:52that's when you could say something like
267. 12:54the part I don't enjoy about my job is
268. 12:57that it keeps me late very often
269. 12:59or the part I don't enjoy about my job
270. 13:03is the excessive traveling involved all
271. 13:05I could say the part I don't like about
272. 13:08my job is the fact that you know it it
273. 13:11it it has night shifts so that's how you
274. 13:15talk about your job as far as your
275. 13:17current job position is concerned so if
276. 13:19I'm working for ABC company and you know
277. 13:23I just made a friend after a really long
278. 13:24time and you know I'm I'm asked to talk
279. 13:27about my job position I could say that I
280. 13:30work as maybe an HR executive and my job
281. 13:34deals with you know recruiting and
282. 13:38training new new employees I enjoy my
283. 13:41work because it pays me very well uh but
284. 13:44I dislike some parts of my jobs of my
285. 13:48job like the fact that it keeps me late
286. 13:50every evening or it sometimes involves
287. 13:53uh you know me traveling a lot so that's
288. 13:56how you deal with your job uh because we
289. 13:59all know that we are you know we're
290. 14:01spending most of our times at office so
291. 14:04that's it from the lesson on talking
292. 14:06about your company and your job I'll be
293. 14:08back with some new lessons until then
294. 14:11goodbye
295. 14:14[Music]