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how to start curating and stop copying (how to use pinterest properly) — Transcript

by Jevon Henley · 2,932 words · 389 segments · language en · Watch on YouTube

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  1. 0:02I love you. I love you. I love you.
  2. 0:11What is wrong with you?
  3. 0:19Hola, amigos. In today's YouTube video,
  4. 0:21we'll be discussing the art of curation
  5. 0:24and how to actually start curating
  6. 0:26rather than copying, aka how to use
  7. 0:29Pinterest properly. Dang, say that five
  8. 0:32times. Now, I don't want to do a whole
  9. 0:34bunch of rambling because today's video
  10. 0:35is going to be different than most my
  11. 0:37other videos where it's much more of a
  12. 0:39sit down, not a lot of editing, um,
  13. 0:41probably a little bit longer of a video,
  14. 0:43which if you guys do like this type of
  15. 0:44content, let me know in the comments
  16. 0:46below. um cuz it is a lot easier to
  17. 0:49produce. Now for anyone who doesn't want
  18. 0:51to watch the full video, here is a TLDDR
  19. 0:54of what we are talking about when it
  20. 0:56comes to curation. There is three rules
  21. 0:58that I live by. First of which being
  22. 1:00don't copy but build. The second being
  23. 1:02see the beauty in the obscure and
  24. 1:05unusual and the third being a question
  25. 1:08of do you feel something and if you do
  26. 1:10what is it? These three simple rules are
  27. 1:12the foundation of how to start to curate
  28. 1:15and give you a deeper knowledge and
  29. 1:17understanding of kind of what makes you
  30. 1:19tick, what makes you like the things you
  31. 1:20like and uh gives you a much more deeper
  32. 1:23and rooted understanding of those
  33. 1:25things. Now, if you want to understand
  34. 1:27what each one of those rules do, watch
  35. 1:30the rest of the video. But if not, then
  36. 1:32those three simple rules should give you
  37. 1:34a pretty good jumping off point on how
  38. 1:36to start curating. Now, enough with the
  39. 1:39rambling. Let's go ahead and get into
  40. 1:40today's video. Now, for the majority of
  41. 1:43the video, I will be using my own
  42. 1:45Pinterest as a reference point for
  43. 1:47everything. So, we'll just be here for
  44. 1:49basically the whole video. Now, this
  45. 1:51isn't going to be how to curate a
  46. 1:53aesthetic looking Pinterest because when
  47. 1:55you go to look at my saved, you'll see
  48. 1:58I'm not doing that, okay? This this is
  49. 2:00just how my brain ticks to keep things
  50. 2:02categorized so that when I go into
  51. 2:04Pinterest, I kind of know what I'm
  52. 2:06looking at. And as you can see, I have a
  53. 2:08whole lot of pens. So, I kind of have to
  54. 2:10organize it in this way, but it doesn't
  55. 2:11look pretty. It's not good on the eyes.
  56. 2:13Now, you'll realize these pins or
  57. 2:16categories kind of set up how I'm going
  58. 2:18to do this video where it's not just me
  59. 2:22copying outfits, which leads into the
  60. 2:24first point of me saying build, not just
  61. 2:28copy. Now, the first thing you might see
  62. 2:29a lot of people do when they get on
  63. 2:30Pinterest is they'll look up something
  64. 2:32like Timberland outfits and then they
  65. 2:34scroll through here and then they'll go,
  66. 2:35"Oh, you know, I really like I like this
  67. 2:37outfit." and then they save it and they
  68. 2:39put it in their outfit inspo or they see
  69. 2:41this and then and then they copy the
  70. 2:42outfit. But the the problem with this is
  71. 2:46it's very shallow. It's very shallow
  72. 2:49because when you just go through here
  73. 2:51and you see an outfit and you decide,
  74. 2:53you know, I like that outfit and then
  75. 2:54you copy that outfit, you don't really
  76. 2:56know what made you like this outfit to
  77. 2:58begin with. All you really know is you
  78. 3:00like Timberlands and that's all you're
  79. 3:02really getting. Now, some may say that
  80. 3:06what I'm doing here is a lot of work.
  81. 3:08It's a lot of work when all you want to
  82. 3:10do is get fly. Now, I would understand
  83. 3:12that if all you want to do is you want
  84. 3:14to put on dope clothes and you want to
  85. 3:15look cool, then honestly, keep doing
  86. 3:18that. This video might not be for you.
  87. 3:21However, what I find more interesting in
  88. 3:24the fashion space is clothes for me
  89. 3:27offer a opportunity to do storytelling.
  90. 3:30But not just storytelling and how you
  91. 3:32would see on the runway, but
  92. 3:33storytelling of how I feel during the
  93. 3:36day. So clothes to me make me feel
  94. 3:39certain types of way. When I throw on
  95. 3:42white denim, I feel sophisticated. I
  96. 3:45feel if I put on white denim with a pair
  97. 3:47of brown boots, I feel sophisticated. I
  98. 3:49feel a little bit, you know, um, clean.
  99. 3:53If I decide to wear on my nylon cargo
  100. 3:55pants, I feel like I can take on the
  101. 3:57day. anything that's thrown at me, I I'm
  102. 3:59ready for it. And it's as crazy as that
  103. 4:02may sound, clothes provide those
  104. 4:04opportunities. And you can even
  105. 4:06downscale it. When you've gone to a
  106. 4:08wedding and you throw on a suit, do you
  107. 4:10feel some type of way? You feel nice? Or
  108. 4:12even think about like prom or any type
  109. 4:15of moment you felt incredibly good. I
  110. 4:18guarantee you clothes has some part in
  111. 4:21that feeling. So what I'm trying to do
  112. 4:24when it comes to curation is find the
  113. 4:27things that make me feel something so
  114. 4:30that I can understand how to pinpoint
  115. 4:33those things and replicate it. So if for
  116. 4:36me white denim is the thing that makes
  117. 4:38me feel sophisticated, makes me feel
  118. 4:40clean, makes me feel good, then by me
  119. 4:43going through this curation process, I
  120. 4:45was able to find that. So that's the
  121. 4:48main reason why I view curation as
  122. 4:51important as it is because it allows you
  123. 4:53to express yourself in direct feelings
  124. 4:56because of your clothes. So that's the
  125. 4:58main reason why I say let's let's curate
  126. 5:00and let's build rather than copy. When
  127. 5:02I'm scrolling through Pinterest, the
  128. 5:03main things I kind of look for is I
  129. 5:05categorize certain items. So I have
  130. 5:08clothes, shoes, accessories, even stuff
  131. 5:11like home decor, you know, things of
  132. 5:14that sort. I curate into these sections
  133. 5:16because you're not trying to just copy,
  134. 5:19let's say, the outfits, even though I
  135. 5:20have some. I'm not saying don't do it at
  136. 5:22all because there is things to take
  137. 5:24away, excuse me, from just a good
  138. 5:26outfit. But what I like to do a lot more
  139. 5:30rather than just sitting here and
  140. 5:31curating a list of all these different
  141. 5:34types of outfits that I liked. What I
  142. 5:36like to do more is go, you know what I
  143. 5:39really saw? I saw this jacket and I like
  144. 5:41this jacket. Why did I like this jacket?
  145. 5:43I like this jacket because of the stud
  146. 5:45design. I really really liked it for
  147. 5:47that. Or I liked it for the color. Or I
  148. 5:49sit here and I start to go I've really
  149. 5:51started to like this like croc or like
  150. 5:53skin leather type of of
  151. 5:56leather jacket or pink. As you can tell,
  152. 5:59pink has really been in my rotation
  153. 6:01recently. I've been loving a whole bunch
  154. 6:03of pink stuff. You can start to see a
  155. 6:06story in what I've been feeling over the
  156. 6:09last month or so. Pink is here a lot.
  157. 6:12Leather is here a ton. I'm really liking
  158. 6:15the leather, the weaving designs, the
  159. 6:17the complexity of leather. I've been
  160. 6:21liking a lot. It's easier to see what
  161. 6:24I'm feeling rather than me just saying,
  162. 6:28"I like that outfit." You see what I'm
  163. 6:30saying? This is why I prefer to do um
  164. 6:33categor cate categories, excuse me, of
  165. 6:37pins rather than just directly pinning
  166. 6:40outfits. It helps you have a better
  167. 6:42understanding of what you like. You
  168. 6:44start to develop a deeper understanding
  169. 6:47of your own feelings and emotions when
  170. 6:50it comes to clothing. Because when you
  171. 6:52go out and you start saving like things
  172. 6:54like let's say I'm going to stay in the
  173. 6:55clothes section. When you start saving
  174. 6:56this, you can easily pick up on patterns
  175. 6:59easily. Because when you're just going
  176. 7:01through the home feed and you're sitting
  177. 7:03there and you're scrolling and you're
  178. 7:05like, I like that and you save it or I
  179. 7:07like that and you save it, you know, so
  180. 7:08on so forth. like even now. And when you
  181. 7:11do that type of stuff, you don't there's
  182. 7:13there there might not be a a reason for
  183. 7:16why you're doing that. You're just going
  184. 7:17through and saving. However, when you
  185. 7:19can go back and you can look into your
  186. 7:21clothes section or wherever you're
  187. 7:23saving this, you can clearly start to
  188. 7:25pinpoint a story where it's like I said,
  189. 7:28the complexity of leather or the color
  190. 7:31pink is clearly here a lot or the fact
  191. 7:34that leather's here a lot or just in
  192. 7:37fact, I've been liking a whole bunch of
  193. 7:39wool sweaters. I didn't even realize
  194. 7:41that. But just being able to go through
  195. 7:43striped button-ups, that's a here a ton,
  196. 7:46right? It's easier to tell what you're
  197. 7:50liking so that you can start to pinpoint
  198. 7:52those things to go, "Hey man, you know,
  199. 7:54when I go shopping or when I go
  200. 7:56thrifting, I kind of know what I'm
  201. 7:58looking for here." Because they pop up a
  202. 8:00ton in my pins. Not because you saw an
  203. 8:03outfit, but because you start curating a
  204. 8:07concept of a wardrobe. Now, this comes
  205. 8:10to my next point. When it comes to
  206. 8:11Pinterest and when it comes to curating
  207. 8:13as a whole, it's all fine and dandy to
  208. 8:15look at outfits. It's all fine and dandy
  209. 8:17to look at clothes or to look at shoes,
  210. 8:20so on so forth. But what is really
  211. 8:23important to me is starting to curate
  212. 8:25what might be the obscure and what might
  213. 8:28be the unusual and finding the beauty in
  214. 8:30it. So recently, I say like in the last
  215. 8:33couple months, if you check my all pins,
  216. 8:36I have a ton of like fur or feathers or
  217. 8:42anything really. it it's more so things
  218. 8:45that are naturally found in the world.
  219. 8:47But like you might go, what does this
  220. 8:50have anything to do with fashion? To me,
  221. 8:53nature is the greatest source of
  222. 8:56inspiration because color theory is all
  223. 8:59fine and dandy, but seeing the
  224. 9:02naturalness of the es and flows of
  225. 9:05color,
  226. 9:07this offers something to me. It makes me
  227. 9:09feel something. You know what I mean? It
  228. 9:10allows you to see colors in a different
  229. 9:13way that I normally wouldn't because
  230. 9:15sure, could you see this in an outfit?
  231. 9:17Yeah, I'm sure of it, probably. But
  232. 9:19being able to see it like this, I go,
  233. 9:22you know what? You could blend this into
  234. 9:24an outfit. It's being able to see the
  235. 9:26beauty in something that otherwise you
  236. 9:28would have just kind of passed up on.
  237. 9:31And you can see that a ton in like my
  238. 9:34own pins where it can be the most random
  239. 9:36things like font styles or old posters
  240. 9:41or different type of accessories or like
  241. 9:44little details and outfits that
  242. 9:46otherwise might have been skipped out
  243. 9:48on, but for me it makes me feel
  244. 9:51something or it allows me to see the
  245. 9:53beauty in something that I can then take
  246. 9:56on and implement not just in your style
  247. 9:59but in, you know, life. And this leads
  248. 10:02to something also kind of similar is I
  249. 10:04see a lot of guys when they're on
  250. 10:05Pinterest, they only save things of
  251. 10:07other guys. And I think once again being
  252. 10:10able to look at the whole spectrum and
  253. 10:14being able to appreciate not just
  254. 10:16women's style, but being able to look
  255. 10:19and then at the same time save a guy's
  256. 10:22style or even then bouncing away and
  257. 10:25starting to just look at the obscure.
  258. 10:28And being able to put all that together
  259. 10:30and being able to start to categorize
  260. 10:33what made you feel some type of way when
  261. 10:35looking at everything is the ultimate
  262. 10:38way to start to curate a aesthetic, a
  263. 10:42vibe, a feeling, or just a wardrobe of
  264. 10:47cohesion that really means something to
  265. 10:50you. It's it's a it's not just a copy of
  266. 10:53someone else's style or someone else's
  267. 10:55aesthetic, but it is much more a
  268. 10:57curation of you. Because at the end of
  269. 11:00the day, this all did something to you.
  270. 11:02It all made you feel something. Which
  271. 11:04leads to my third point, which is, do I
  272. 11:07feel something? When I'm on the home
  273. 11:10feed and I'm scrolling and and I'm I'm
  274. 11:13curating or I'm I'm saving things, I I
  275. 11:16don't save things purely off of how they
  276. 11:18look or what I might view as cool. I
  277. 11:22also just cave things because I think it
  278. 11:25made me feel something. And it makes me
  279. 11:26then go back through and ask why did I
  280. 11:29feel something? Like what what did this
  281. 11:31do for me? Like why did this move me?
  282. 11:33Why did this make me feel like oh that's
  283. 11:35that's pretty cool. I like that. And
  284. 11:37that could be seen everywhere. I call it
  285. 11:39my development pins where it's much more
  286. 11:42of me like developing my own style or de
  287. 11:45developing like certain aesthetics or
  288. 11:46things that make me feel something. And
  289. 11:48you'll see it's just a ton of random
  290. 11:50stuff, but it made me feel something. It
  291. 11:53moved me in some way. And those are the
  292. 11:55these are the simple things that I think
  293. 11:57otherwise get looked upon like like uh
  294. 11:59overlooked when you're trying to curate
  295. 12:01a image on Pinterest because the first
  296. 12:04thing and the biggest thing that
  297. 12:05everybody does is like I say you save an
  298. 12:07outfit and you call it a day. But these
  299. 12:09are the things that I think are much
  300. 12:11much more important is being able to go
  301. 12:14through and to categorize not just
  302. 12:16outfits but different clothing items,
  303. 12:19accessories, shoes, giving them their
  304. 12:22own unique category. And then on top of
  305. 12:25that, being able to understand why did
  306. 12:28it make you feel something, if it made
  307. 12:30you feel something, and then see, like I
  308. 12:32said, seeing the beauty and things that
  309. 12:34otherwise you might have skipped out on.
  310. 12:36I'll add my Pinterest in the description
  311. 12:38down below because I'm not going to go
  312. 12:40through all 1,400 of my pins. There's a
  313. 12:44lot, but I do like to be able to see the
  314. 12:46history and the growth of my
  315. 12:48progression. So, I like being able to go
  316. 12:50through my pins and seeing from 3 to
  317. 12:54four years ago what I saved compared to
  318. 12:56now. And you can even see that in some
  319. 12:58of my like boards like archive from
  320. 13:01three years ago where it's literally
  321. 13:02just me saving basically helmet lang if
  322. 13:06we're being real. But like this is what
  323. 13:08I liked 3 to four years ago, but then
  324. 13:11you know I'm here. This is this is my
  325. 13:13vibe now. It's cool to see that
  326. 13:15development, that growth all because of
  327. 13:19not just outfits, like I said, but just
  328. 13:21things in life you enjoy. So, I'll share
  329. 13:25my I'll put my uh Pinterest link in the
  330. 13:28um description so that if you guys want,
  331. 13:30you can use my Pinterest as a jumping
  332. 13:31off point or you can even start to see
  333. 13:34how I've even grown. So, it kind of
  334. 13:36gives you a blueprint of what you can
  335. 13:38do. Now, if you guys, like I said in the
  336. 13:41beginning, if you guys want to see more
  337. 13:42videos like this, let me know in the
  338. 13:44comments down below. I know this one's a
  339. 13:46bit of an odd one. It's kind of just me
  340. 13:47rambling for what? I've been recording
  341. 13:50for 20 minutes, so it's probably just
  342. 13:52been me rambling for 20 minutes. But if
  343. 13:54you guys like these type of videos, let
  344. 13:56me know in the comments below. I'm more
  345. 13:57than happy to do these types. Um, and if
  346. 14:00not, just tell me, hey, I I'm not really
  347. 14:03feeling this, you know, go back to the
  348. 14:04other stuff. And we can do that as well.
  349. 14:06Also, I want to start a video series
  350. 14:10where I do I call it style enhancements.
  351. 14:12Me and the boys were talking one day and
  352. 14:14they were asking me all these questions
  353. 14:16about style and how you can grow because
  354. 14:18a lot of people want to grow but they
  355. 14:19don't want to look like they're going on
  356. 14:20the Met Gala. You know what I mean? They
  357. 14:22want to just look better for everyday
  358. 14:24life. And when we were discussing this,
  359. 14:26I thought it would be cool to have like
  360. 14:28people submit almost like a portfolio of
  361. 14:31like styles they like, what their
  362. 14:35current style progression is, and almost
  363. 14:37like a quick description of, you know,
  364. 14:39kind of what they're liking and who they
  365. 14:41are. And then every video we would take
  366. 14:43one individual and just do style
  367. 14:45enhancements. This this isn't a
  368. 14:47makeover. This isn't a complete
  369. 14:49uprooting of what someone likes because
  370. 14:51they like those things. But it's more so
  371. 14:53just a helpful hand to take them up a
  372. 14:56level in that style progression. So if
  373. 14:58you guys want videos like that and you
  374. 15:00think that's a cool idea, also let me
  375. 15:02know in the comments down below. I'll
  376. 15:04start working on like a Google form or
  377. 15:06something that you guys can submit and
  378. 15:08I'll probably have those in future uh
  379. 15:10videos where I'll have it in the
  380. 15:12description or something like that. But
  381. 15:15my good lord, heck of an outro. But
  382. 15:17that's going to be it for me. Notice
  383. 15:20sunglasses on the way. Currently in
  384. 15:22production. I would give it about
  385. 15:24another 6 to 10 weeks. You thought I was
  386. 15:27going to say something else. But that's
  387. 15:29going to be it. I'll talk to you guys
  388. 15:31later. Adios, amigos.
  389. 15:36[Music]

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