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How to Sell GoHighLevel AI SaaS CORRECTLY! Building the Perfect Offer — Transcript

by Dominic Baptist · 8,625 words · 1,180 segments · language en · Watch on YouTube

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0:00Hey guys, what is up? It is Dominic and
0:01in this video we're going to be talking
0:03about GoHighLevel, of course, but more
0:05specifically I'm going to be breaking
0:07down HighLevel for 2026. Anyone who is
0:10brand new to the software, or if you're
0:11just struggling in general, then I think
0:13this video is going to help you a lot.
0:15I'm going to break down as much as I
0:16possibly can, but more importantly I'm
0:17going to break down the things that I
0:19think you should spend your time on.
0:21Because if I sat here and broke down
0:22every single feature, it would take
0:23about 4 hours, but in reality most of
0:25you watching, I would say 90% of you
0:27watching, do not need every single
0:29feature. You only need like four or five
0:31features. This is by far one of the most
0:32common mistakes that I see whenever
0:34someone is starting out on GoHighLevel
0:36or starting their own agency. They try
0:37to learn everything they possibly can,
0:39and then they try to sell everything
0:41they possibly can. Well, hopefully in
0:42this video you find out that that is not
0:44the way to go. Simplicity is the way to
0:46go, it's always been the way to go, it's
0:48easier to scale, it's easier to
0:49implement, it's easier for you, and most
0:51importantly it's easier for your
0:52clients. Keep it simple and it will make
0:54you money. At this point in my life,
0:55that's pretty much my motto. But before
0:57I dive into the most important features
0:58inside of GoHighLevel and break them
1:00down, I first have to break down who I
1:02am for anyone who is brand new to the
1:03channel and you don't know who I am. My
1:04name is Dominic Baptist, I'm one of the
1:05top affiliates of all time in the entire
1:07world for GoHighLevel. I have actually
1:09produced eight figures in revenue for
1:11this company, so I promise I know what
1:12I'm talking about, I know how to use it,
1:14and I definitely know how to sell it.
1:15But if you don't believe me, you can
1:16just use my link in the description and
1:18find out why my affiliates and why my
1:19students do so well. It's because of
1:21this video right here. I break down the
1:23simplicity of GoHighLevel. I show you
1:25exactly what to do when you get into
1:26this insane software. Because yes, the
1:29software is crazy, it's huge, there's so
1:30many different buttons. I'm talking
1:32thousands of different things that you
1:33can do, and when you're coming in as a
1:35beginner, you have no idea which buttons
1:36to press or what to sell or what to do
1:38at all, and nine out of 10 times you're
1:40going to get frustrated and you're
1:41probably going to quit. Well, number
1:42one, I really hope you don't quit. I do
1:44think that GoHighLevel is one of the
1:45best opportunities in 2026 and for the
1:48next 10 years. And number two, the
1:49reason that you're quitting shouldn't be
1:51the reason that you're quitting, because
1:52the answer to your problems are simple.
1:54And I'm going to be breaking down some
1:55of those problems that you might be
1:55having in this video. I'd also like to
1:57point out that if you use my affiliate
1:58link, you're not only going to get all
1:59of my amazing bonuses and white-labeled
2:01videos and all the content and
2:03snapshots, blah, blah, blah, but you're
2:04also going to get all of the GHL Wizards
2:06bonuses as well. We actually have a
2:08partnership collaboration, so you get
2:10all of his stuff and all of my stuff
2:11only if you use my link in the
2:13description below. You can also get in
2:14touch with me personally if you're an
2:15affiliate of mine, you can send me a
2:16text message. I even hop on calls with
2:18some affiliates. One of my last YouTube
2:19videos was literally a one-on-one call
2:21that I did for free with my affiliate. I
2:23answered all of his questions and set up
2:24his account right there on the call. You
2:26can go watch that video right now. It's
2:27on YouTube. So, I promise no other
2:28affiliate is doing this stuff. You got
2:30to check out my link in the description
2:31below. You will not be disappointed. But
2:33anyway, if you watch the end of the
2:34video, you get to see every single
2:35bonus. I will list them all at the end.
2:37I just don't want to waste you guys'
2:38time right now. I want to get right into
2:39the video. So, let's do it. All right.
2:41So, the first thing that's going to
2:42happen when you sign up with
2:43GoHighLevel, of course, is you're going
2:45to get GoHighLevel. And after you set up
2:46your agency, which can be done in about
2:48an hour and a half, you're going to
2:49spend 90% of your time in a subaccount
2:52that looks like this. And by the way, if
2:53you want to learn how to set up your
2:54agency account, I actually have a free
2:56course that shows you how to do it in
2:57the link in the description below. You
2:58don't even have to be an affiliate. It's
3:00completely free. Just get it right now.
3:01Or you can just watch one of my YouTube
3:02videos where I show you exactly how to
3:03get set up. But that is not the point of
3:05this video. This video is for after you
3:07get set up. What do you do next? Well,
3:09for starters, the most important thing
3:11that you need to do is figure out what
3:13you're going to sell. What is your
3:14offer? And let me break down a few
3:15different offers that you can do and
3:17some price points that I think are
3:18pretty good. I am personally a big fan
3:20of three different price points. $97 a
3:22month, $197 a month, and $297 a month. I
3:26personally think these are the three
3:28plans that you should do. And in
3:30reality, I honestly think you should
3:31only start with two of them. If I were a
3:33complete beginner, I have no experience
3:35in the agency game, I probably would
3:37stick with 97 and 197. When you start
3:39getting into the 297 range, you have to
3:41do a little bit more work and these
3:43small businesses start expecting a lot
3:45more from you as an agency, but not all
3:46the time. Don't worry, I will break it
3:48down. What should you actually put in
3:50some of these plans? Well, I'm glad you
3:52asked and let's break it down. So, for
3:54the essential plan, this is the starter
3:56plan. It's only $97 a month. This is
3:58what you're selling. This is what you're
3:59pushing to your clients. $97 a month to
4:02a business owner is very small. It is
4:04not the same as it is to you or me. This
4:06is a business. They probably have a lot
4:08of revenue and a lot of different
4:09expenses. $97 would be one of their
4:11expenses. They're just going to write it
4:12off. And as a business owner myself, I
4:14know that 97 bucks a month is a very
4:16very small price to pay for an amazing
4:19software like this. But, you need to
4:21know what to offer in that plan. What is
4:23worth $97 a month? Well, let's go to the
4:26sub account and find out. So, right out
4:28the gate, I'm going to go to the sites
4:30tab. I think that websites or funnels
4:32should be on every single plan. This
4:35should be standard. And the reason why
4:36is because if you can build a funnel or
4:38a website using GoHighLevel from these
4:40amazing templates, all you do is pick
4:42one of the templates, go watch my videos
4:43on how to edit them. It might take you a
4:45couple weeks or a couple months to
4:46figure out how to truly edit a website,
4:48but I promise once you know how to do
4:49that 90% of the way there on that $97
4:52plan because a funnel or a website is
4:54the foundation of everything else that
4:56you can offer. It's also the foundation
4:58of the upsells. If you can get a
5:00business hooked on a website, then it's
5:02so much easier to get them hooked on
5:03automation, get them hooked on
5:04calendars, get them hooked on review
5:06widgets, chat widgets, AI chatbots. All
5:08of these different things connect to the
5:10website. This is like your main hub. So,
5:12honestly, I do think that you can sell
5:14websites for $97 a month. Some people
5:16might argue with me and say that's
5:17crazy, but hear me out. It's just a
5:19starter plan. You're trying to get them
5:21on the 197 or the 297 plan later. And
5:23from my personal experiences, there are
5:25a lot of cool things that you can do
5:27with just a funnel or just a website
5:29inside of GoHighLevel. So, this would be
5:30the first feature that I would offer to
5:32literally every single business, even if
5:35they already have a website. I would say
5:36about 90% of small businesses don't even
5:39know how their website was built or what
5:41it does. They can't control it. They
5:43don't know how the forms work. They
5:44might not even have a form on their
5:45website. They have no clue. They hired a
5:48third-party company, they built it in 5
5:49minutes, it's trash. So, going in and
5:51replacing that website shouldn't be the
5:52most difficult part. But, there you go.
5:54That's the first and most important
5:56feature. You can even give away websites
5:57for free. I know that sounds crazy, but
5:59it's something I used to do in the
6:00beginning, and I know that sounds
6:01desperate, but if you have no clients,
6:02you are desperate. I personally wouldn't
6:04give away these websites for free now,
6:06unless I had an entire system in place
6:07where it made sense, but I do not regret
6:09all the free website builds that I made
6:11back in the day, about 4 years ago when
6:13I got started. I built a lot of good
6:14connections, I networked all the time,
6:16and I got a lot of sign-ups because of
6:18it. Also, not to mention, GoHighLevel
6:19has these amazing templates. They've
6:21gotten so much better over the years.
6:22When I first started, they had like 20.
6:24Now, I'm pretty sure they have over
6:252,000. 900 here, and then like another
6:27thousand in the website templates. So,
6:28you guys have literally thousands of
6:31templates to choose from that look so
6:33much better than the ones that I used to
6:35use. Looking at these now makes me
6:36realize like how bad it was back in the
6:39day. Just another way that anyone
6:41starting in 2026 is way luckier than me.
6:44But, yeah, I would start with some of
6:45these templates. I would also use this
6:46as leverage if you're cold DMing or cold
6:48calling or whatever you're doing to get
6:49clients, show them demo websites that
6:51are already done, so they know exactly
6:53what they're going to get before they
6:54get it. But, anyway, that's enough about
6:55websites. Let's go to another amazing
6:57aspect of GHL that you can also put in
7:00that $97 a month plan. And that, my
7:02friends, would be the form page. We are
7:05going to build a form, a custom form
7:07will be built for everyone on the $97
7:10plan. So, we're going to click add form.
7:12We can either use one of the templated
7:13forms, or we can just start from
7:15scratch. I almost always start from
7:16scratch, but the templates do have some
7:18really cool forms. See, these are just
7:19more customized. They look a lot better
7:21graphic design-wise. I mean, for right
7:22now, let's just do this like insurance
7:24one. We're going to choose that
7:25template. Adding is probably going to
7:26take like 10 seconds, and then boom, we
7:28are inside of the form builder. So, you
7:30can change all this stuff, guys. We can
7:32change the first name to first and last
7:34name. See, right here, it says full
7:35name, and then we can get rid of first
7:37name. We can do email, date of birth,
7:39phone number, select destination of
7:40country, travel start date, and travel
7:42end date. Obviously, this is for a
7:44travel insurance quote. I'll be honest,
7:45I don't even know what travel insurance
7:47is, but apparently it was important
7:48enough for GoHighLevel to put it in
7:49their templates. But either way, this is
7:51something that I would add in that $97
7:53plan, a custom form built for the
7:56business. They can tell me everything
7:58that they need. What does that business
7:59owner need from their customer, their
8:01ideal customer? Is it just their name,
8:03phone number, and email? Is it their
8:04select destination country? Is it their
8:06travel dates? Is it their city, their
8:08postal code, their organization? Is it
8:10something I have to custom build? All I
8:12want to know and do when I'm first
8:13signing up a client is ask them question
8:15after question after question. You
8:17almost want to put yourself in their
8:18shoes. What would you do if you knew
8:19GoHighLevel and you were a business
8:21owner? You would collect the information
8:22that you need in order to send out the
8:24automation, send out the follow-ups,
8:25send out the review request to build up
8:27your reviews on Google, study all of
8:28that information so you can run ads,
8:30send out mass texts, mass emails,
8:31whatever it may be. The point of a
8:33website, the point of a CRM is extremely
8:35simple. Gather information about a
8:37customer so that you can communicate
8:38with that customer. And that's exactly
8:40what a form does. So once you build up
8:42the form specific to what the customer
8:44needs, you can then connect that form to
8:47the website inside of GHL. It's one of
8:48the easiest things to do ever. Let me
8:50show you real quick. We're going to save
8:51this form, and we're going to back out.
8:53We're going to start a new website under
8:55the templates. Continue. And let's
8:57actually search for an insurance one. I
8:58actually typed in travel insurance and
9:00did find one right here. So let's choose
9:01that template. This one might take a
9:03little bit longer, but probably not too
9:04long. And there you go, the entire
9:06website was finished in about 15
9:08seconds. But check this out. We want to
9:10add that form. So what I would probably
9:12do is create a pop-up. So we're going to
9:14go to pop-up settings right here. We're
9:15going to create a new pop-up. It shows
9:17that we have a pop-up already. I'm not
9:19sure why this background photo is here,
9:20so I'm going to get rid of it. And then
9:21it says, "You do not have any forms."
9:23That's not true, I do, so we're going to
9:24click on that, and then we're going to
9:25click on element options, and then we're
9:27going to click this drop-down menu right
9:28here, and we're going to go find that
9:30form. I believe it was travel insurance
9:31request form. Yep, there it is. And
9:33that's the form, the one that we didn't
9:35have to do anything for. Doesn't look
9:36too bad to me. We're going to save it
9:38real quick. Another thing that every
9:39single funnel page and website should
9:40have is a button that leads to the
9:43pop-up form. So, I'm going to scroll all
9:44the way down and where it says button
9:46action, I'm going to click on open
9:47pop-up. We're going to save that. And
9:49now when we preview it, we should be
9:51able to click this and there it is, the
9:53pop-up form. You can type in anything
9:54you want right here, right here, it all
9:56works. Going to phone number, we've got
9:58date of birth, email, full name, all of
10:00it's right here. You can check these off
10:01for A2P. Don't worry, we're going to
10:03cover that as well. And then you can
10:04click on get my travel insurance quote.
10:06But, what happens when they get my
10:09travel insurance quote? What happens
10:10when they press the button on the form?
10:13This is the part This is the disconnect
10:15with so many of the clients that I've
10:17had and so many of the clients that I'm
10:18going to have in the future. They do not
10:20know what happens when someone fills out
10:22a form on their website. I'm not joking.
10:24A lot of people do not know because like
10:26I said, a third-party company built
10:27their website and they have no idea
10:28because that company has all the
10:30control. So, one thing that I love to do
10:32with my clients is communicate with
10:33them. I not only tell them exactly how
10:35I'm going to do it and what I'm going to
10:36do, but I let them tell me what they
10:38want. So, every single person I've ever
10:40worked with, I've always said, "What do
10:42you want to happen when someone clicks
10:44on this form? What do you want to happen
10:45when they fill this out? Do you want it
10:47to send a text message? Do you want it
10:48to send an email? Do you want it to call
10:50them? What do you want it to do?" 99 out
10:52of 100 times, I can make it work. Most
10:54of the time they'll tell me, "Oh, we
10:55just want it to send a text message out
10:56to them and a text message out to us."
10:58And then I go, "Perfect. I can easily do
10:59that." And that, my friends, is the
11:01first introduction to automation. So,
11:03let's go to the automation section.
11:05Automation is right above the sites
11:07tabs. We're going to go into automations
11:08and workflows. This is going to be our
11:10first workflow in the $97 plan. We're
11:13going to click on create workflow, start
11:14from scratch. If you want to use the AI
11:16builder, you can, but a lot of you guys
11:17are just starting out. You would
11:18probably be overwhelmed by that. So, let
11:20me just show you the easiest way to do
11:22this. We're going to click on add new
11:23trigger. The trigger is what allows
11:25everything else to happen. It has to be
11:26the first thing that happens. So, what's
11:28the first thing that we want to happen?
11:30Someone fill out the form. So, we're
11:31going to type in form right here, and
11:33we're going to click on form submitted.
11:34This only happens when a form is
11:37submitted. We also have to click on add
11:38filters, select the filter, and we're
11:40going to choose the form that we just
11:42made, which is travel insurance request
11:43form. Then, we're going to save the
11:45trigger. So, now that we have the
11:46trigger event, we can now set up all the
11:47different actions, which by the way,
11:49there are a ton. Like I said previously,
11:51almost anything you could want automated
11:53can be automated. Some of you who are
11:54more advanced, you've been in
11:55GoHighLevel for years, you may be using
11:5790% of these, but most of you watching
11:59who are just getting started are not
12:00going to use 99% of these. So, the first
12:03one that I want to do is assign the
12:05contact to a user. So, we're going to
12:06click on assign to user, and then I can
12:08select which user I want to assign it
12:10to. For this example, I'm going to use
12:11myself, but once again, for the
12:13beginners who are watching this, users
12:15means the client. And not only the
12:17client, the client's employees. Anyone
12:19the client wants inside of their CRM
12:21would be listed here, and you have to
12:23know how to add those users. Don't
12:24worry, I'm going to show you that, too.
12:26For example, I had a lot of clients that
12:27wanted nothing to do with the CRM. They
12:28wanted me to set it up, and then they
12:29had an employee that was going to run it
12:31for them. I'll be honest, I love it that
12:32way. It's my favorite way to do it, cuz
12:34an employee is going to be way more
12:35attentive than the actual business owner
12:37when it comes to using the CRM. So, what
12:39I would do is I would assign that user,
12:41that employee, to all of these different
12:43automations. That way, that person
12:44receives it on their cell phone through
12:46the mobile app, which I'm going to talk
12:47about, as well. So, let's save the
12:49action. We've got the user that it's
12:50assigned to. Next, we're going to do a
12:52wait time. So, once I go to wait time, I
12:54can choose how many minutes I want it to
12:55be delayed. For this example, we're
12:57going to do a 1-minute delay. We're
12:59going to save the action. We're going to
13:00add another action, and we're going to
13:01do an SMS. This just means text message.
13:04We're going to send out the text
13:05message, and we're going to type out
13:06that initial message that that customer
13:08will get. Now, most of the time, the
13:09employee or the business owner is going
13:11to tell me what that message is, but for
13:13this example, I just put, "Thanks for
13:14filling out our form. How can we assist
13:16you?" I'm even going to add in their
13:17first name. I'm going to click on this
13:19custom value, click on the contact, and
13:21put their first name. Because they
13:22filled out that form already, it's going
13:24to automatically put in their name. So,
13:25if this person was John, it would say
13:27thanks for filling out our form, John.
13:29How can we assist you? Click save and
13:30move on. Now, that's not a great
13:32starting message, but obviously, just
13:33for this video, we're just doing a demo.
13:35This would most likely be customized a
13:36little bit more, be a little bit more
13:38friendly, or persistent, trying to get
13:39them on a call with the business owner
13:41or the employee, something like that.
13:42The next thing I'm going to do is click
13:43plus again and type in internal
13:45notification. We're going to select the
13:46type of notification. We got email,
13:48regular notification, SMS, or WhatsApp.
13:50Most of us are either going to do
13:51notification or SMS. If you want to save
13:54money, you would do notification because
13:55it doesn't cost anything at all. This
13:56will just send a notification just like
13:58you would on Facebook, Instagram, or any
13:59type of app. It sends it straight to
14:00your phone when you're logged into the
14:02Lead Connector app, and we can just put
14:03you have a new lead. Then I can put the
14:06customer's full name, contact full name,
14:09signed up on the website. So, what this
14:12is going to do is it's an internal
14:14notification. It's going to send to the
14:15business owner or whoever's assigned to
14:17this contact, which in this example was
14:19the employee of the business owner. So,
14:21this is going to send to them so that
14:23they know that they have a contact lead.
14:25Then we're going to save action. Then
14:26we're going to come down here. We're
14:27going to redirect it to the conversation
14:28tab, and then we're going to select the
14:30user, which is going to go to unassigned
14:32to the contact because we already
14:33assigned it. Save it. And there you go.
14:35That is how you make a form actually
14:37work on a website, and we did it all in
14:39under 10 minutes. Pretty cool, but we
14:41are not done yet. And yes, we're still
14:43in that $97 option, but I promise this
14:46is nothing. This is just the basics.
14:47Now, let's back out of here. So, that
14:49automation was great. You're definitely
14:50going to need something like it, but it
14:52will not work. Everything we just did
14:54won't work. You want to know why? We
14:56don't have a phone number. If you don't
14:57have a text messaging number, how's it
14:58going to send out text messages? So,
15:00let's go over that next. We're going to
15:01click on settings, and we're going to
15:02come over here to phone system. All
15:04right, guys. One of the most important
15:05things you can ever see on GoHighLevel
15:07is this right here. You are now A2P
15:1010DLC compliant. And what this means is
15:13that your agency, your business, whoever
15:15you're doing this for, is now compliant
15:17to send out automated text messages to
15:19their customers. You can get your own
15:20A2P verified phone number just like this
15:22one, and it makes life so much easier.
15:25For anyone watching who has no idea what
15:27any of this regulation means, let me
15:28break it down in the simplest way that I
15:30can. It was back in like August of 2023
15:33that A2P came to the United States.
15:35Before that time, it was actually so
15:36easy to get a number. You could get as
15:38many numbers as you wanted. All you had
15:40to do was click add number right here,
15:41add a phone number, fill this out, click
15:44on the phone number that you wanted, pay
15:45a dollar 15 a month, and boom, you had a
15:47number. I'm not joking. It was actually
15:49that easy. But sadly, it is not that
15:50easy anymore. With all the spam calls
15:52and spam texts in the United States,
15:54they have now adopted an A2P 10DLC
15:56compliant regulation. So, every single
15:59person, every business, anybody who
16:00wants to get a business phone line has
16:02to get approved for A2P to send out text
16:04messages. This isn't just with
16:06GoHighLevel, this is everywhere. And
16:07although, yes, it is very annoying, it
16:09is not the hardest thing in the world.
16:11You just need to know how to do it. And
16:13I'm actually coming out with a new video
16:14very soon on the most updated version of
16:17A2P, so you can see exactly how to do
16:19it, hopefully by next week. But don't
16:20worry, there are a ton of help articles,
16:22you can ask ChatGPT, so many different
16:23ways to get approved. But once again,
16:25I'm going to come out with a video, so
16:26don't worry. You're going to click on
16:27trust center right here, and you're
16:28going to need a few different things in
16:30order to get approved. One of those
16:32things that helps you get approved is an
16:33EIN number. They want to make sure that
16:35you're a real business. And if you're
16:37working with real businesses and
16:38clients, obviously, they're going to
16:39have an EIN number. And honestly,
16:41everything after the EIN number is
16:43pretty self-explanatory. That's one of
16:44the harder things that you're going to
16:46have to obtain. And if you're trying to
16:47get this for your own company, then use
16:49my link in the description below. I have
16:50an entire free course called Business
16:52101, where I show you exactly
16:54step-by-step how to get your own EIN
16:56number, how to get your bank account up
16:57and running, literally everything you
16:58need to start a business from scratch.
17:00All the stuff that GoHighLevel doesn't
17:01talk about, that's what I talk about and
17:03what I teach in Business 101. It is
17:05completely for free, link in description
17:06below, check it out. But anyway, once
17:08you get approved for A2P, you can now
17:10send out all those automatic text
17:11messages. And in my opinion, that is the
17:14perfect $97 a month offer. Everything I
17:18just did, you can do on repeat for all
17:20these customers and charge $97 a month.
17:22I truly believe that. I honestly think
17:23that's a really good deal. I think you
17:25could charge $197 for that, too. For me,
17:27the $197 plan is basically just the $97
17:30plan, but adding a few extra features. I
17:32think adding the calendar feature and
17:33customizing their calendars for them,
17:35their service calendars. If you go to
17:36calendar settings right here, and you
17:38click on new calendar, you can actually
17:39create a ton of different types of
17:41calendars, personal bookings, round
17:43robin, class bookings, collective event
17:45calendars, and even service booking,
17:47which is going to be the most important
17:48one, in my opinion, because if a client
17:50has a bunch of different services, like
17:51lawn care, landscaping, snow removal,
17:53etc., you can create them based off
17:55those services. Then, you can go to the
17:57automation section and set them all up.
17:59And if you don't know how to do that,
18:00well, once again, it's on my YouTube
18:02channel. I posted it about last week, so
18:04check out that video. It goes over the
18:05entire service booking calendar, shows
18:07you how to set it up, automations,
18:09everything in between. I'm telling you
18:10guys, there is nothing I have not filmed
18:12and shown how to do on my channel. After
18:14that, I want to show you guys email
18:15services. I think this is another one of
18:17those features that's kind of glossed
18:18over, because not as many people use
18:20email services as back in the day, but
18:22it's still important. People are sending
18:24out mass emails all the time, and
18:25companies use email services constantly.
18:27So, if you want a really good email
18:29service, then just go to the settings,
18:31click on email services, click on
18:32dedicated domain and IP, click add
18:35domain, and this is where you can
18:36actually add the domain itself. And what
18:38I mean by domain is the name of the
18:40website for the business. So, let's say
18:42the business was www.jackslawncare.com.
18:45Then, what you would do is you could
18:47type in Jack or something in the
18:49beginning {dot} jackslawncare.com.
18:53And as long as that company owns
18:54jackslawncare.com, you can click add and
18:57verify. And when you click add and
18:58verify, they're going to show you some
19:00different records. You click on add
19:01manually, and here are all the records
19:03that you have to add into that DNS
19:05record. And if you're super confused
19:06right now, don't worry, I will explain.
19:08Basically, there's a ton of different
19:10ways to buy domains. You can actually
19:11buy a domain inside of GoHighLevel. I'll
19:13show you that in a second. But, most
19:15people and most agencies, including
19:16myself, use a company called Cloudflare
19:18or GoDaddy, but I'm not a huge fan of
19:20GoDaddy. I think Cloudflare is way
19:21better. So, this is Cloudflare. You can
19:23click buy a domain right here. And this
19:25is only if you do not have the domain
19:26yet or the company doesn't have their
19:28domain yet. Most companies have their
19:30domain. So, they will be well beyond
19:31this point right here. But, let's say
19:33they don't have a domain or you don't
19:34have a domain and you're doing this for
19:35yourself. You're going to type in the
19:36domain that you want. So, for this
19:37example, let's just type in dominic
19:40baptistlawncare.com.
19:43Let's see if that's taken. If it is
19:44taken, I'm going to be shocked and I
19:46will be wondering who is starting a lawn
19:48care under my name. It is not taken, so
19:50I can purchase this right now for $10.46
19:52per year. Yes, this is per year. It
19:55renews every single year. I can buy this
19:57right now and own this domain forever.
19:59And once you own the domain, you can
20:01then go to something called the DNS
20:03records. Let me show you what that looks
20:05like. For this example, I'm using cereal
20:07solution.com, random domain that I
20:09bought back in the day. As you can see,
20:10it says DNS records right here. Click
20:12it. And this is where you see your DNS
20:14records. So, you can click on add record
20:16and you have a bunch of types. And if
20:17these types look familiar, it's because
20:19we just saw them. They're all right
20:21here. Text, text, CNAME, MX, MX. All you
20:25do is copy these and paste them right
20:27here. So, let's find text. There it is.
20:29We have name and content. Let's go back
20:32and see if it's there. So, for text, we
20:33have a host, which is going to be the
20:34name, and then the required value would
20:36be the content. So, we'll paste that
20:37right there and then we'll go grab the
20:39required value and we'll paste it right
20:41here. And then you click save and you're
20:42good to go. As soon as you do this five
20:44times for all of these different
20:45records, hopefully, not always, but
20:47hopefully, it gets completely verified.
20:50So, what does that mean? Does that mean
20:51you can now send out emails? Well,
20:53technically, you already could, but
20:54you're going to be able to send out
20:55emails from this domain, which looks a
20:57lot more professional. And also, a
20:59verified email has a much better chance
21:01of the email not landing in the spam
21:03folder. So, it's always better to get a
21:05verified email. You should always do
21:06this. It doesn't take much time at all.
21:07It's pretty easy to do, and it's only
21:09going to create good and not bad for
21:11your company. So, anyway, that's another
21:12thing that you should at least consider
21:13in that 197 plan, or honestly, any of
21:16the plans. I also want to show you guys
21:17my staff. So, if you go over to my
21:19staff, this is where you can actually
21:20add a user. So, we can click on add
21:22user, and all you have to do is put in
21:24their first name, last name, email, and
21:25their phone number, and there you go.
21:27That is how you add employees into that
21:30sub account. You can add two employees,
21:32five employees, 10 employees, whatever
21:34the business owner wants you to do, just
21:35do it. If the business owner wants some
21:37employees in their account, you can add
21:38them in right here. Super easy to do.
21:40You can also go to advanced settings and
21:42create their password. If you don't
21:43create their password, it's just going
21:44to send them an email and create one for
21:45them. But, if you want to be more
21:46professional, just tell them, "Hey, what
21:47do you want your password to be?" Put it
21:49right here, click next, you're good to
21:50go. All right, guys, I know what you're
21:52wondering. What's the biggest
21:53distinction from that 197 and 97 offer
21:56to the 297 and potentially 497 offer?
21:59Well, in my opinion, it's one word and
22:01one word only. AI. Is AI one word? I
22:04don't even know I mean, it's two words,
22:05but it's like I honestly don't care. AI.
22:07AI is the answer that distinguishes that
22:09197 and that 97 plan from being worth
22:12300, 400, or even 500 dollars a month.
22:15And that, my friends, is going to be
22:16right over here in the AI agent tab.
22:19This is where you can actually create
22:20conversation AI bots and voice AI bots
22:24that are trained to know everything
22:26about your client. I know that sounds
22:27kind of creepy, but I promise, it's
22:29really cool. Once you train the bot
22:30correctly, which can be done very, very
22:32quickly, by the way, it will know
22:33everything it needs to know about that
22:35customer, about that client, and it can
22:37answer the questions for them. It can do
22:38everything that a secretary could do.
22:40And it's only getting more powerful. It
22:42can also help them with sales. It can
22:44even set up appointments for them. So,
22:46this thing is super, super powerful, and
22:48it has to be customized specifically to
22:49the client. So, in my opinion, that is
22:52easily worth 300 dollars a month and
22:53could arguably be worth 4 to 500 dollars
22:55a month. Just adding this on top of
22:57everything that I already mentioned
22:58earlier. And if you guys haven't
23:00noticed, we've only gone over like four
23:01or five features. Because that's all you
23:04need to do. Everything else can be
23:05considered background noise.
23:07Opportunities in pipelines, you don't
23:08need them. Some businesses might need
23:10them. I like them, I use them every once
23:11in a while. They're not the most
23:12important feature to me. I can live
23:13without them. Payments, that includes
23:15invoices, estimates, documents,
23:17contracts, orders, subscriptions, yada
23:18yada yada. These things are important,
23:20but in my opinion, are they needed? Are
23:21they necessary? Not really. Marketing,
23:23this sounds like it's necessary, but
23:25let's break it down. Social planner, the
23:27social planner is where you can actually
23:28post on all their different social media
23:30accounts at one time. Let's be real.
23:32This is cool, but it is not necessary.
23:34Not as necessary, at least, as all the
23:36other features that we mentioned
23:37earlier. Next, we've got emails. This is
23:39fine. You can add this as one of the
23:40features for the 197 or the 97 plan, if
23:42you want. You can actually create email
23:44templates right inside of GHL. Super
23:46cool. You can even build them with AI. I
23:48don't love the AI email feature, to be
23:50honest. It's getting better, but for
23:51right now, I just click new, and I would
23:53use one of the email marketing templates
23:54that are already done for you. They look
23:56beautiful. This is what I would do.
23:57Next, we have snippets. This is not
23:59necessary by any means. These are also
24:01templates, countdown timers, trigger
24:03links, affiliate manager, all the way to
24:05ad manager itself. None of these, I
24:07repeat, none of these are 100%
24:09necessary. They're just not. When you're
24:11trying to remain simple, you're trying
24:12to build a simple software system for
24:15businesses, especially small local
24:17businesses, they're not going to sit
24:18here all day and play around with all
24:20these different things. They're just not
24:21going to do it. So, that's why we're
24:22spending way more time in those vital
24:24features. That's what this video is
24:26about. I'm not trying to dog all this
24:27stuff. I'm not trying to say it's bad.
24:29I'm just being real with you. What are
24:30the things that business owners actually
24:32use every single day? What do they want?
24:33Sometimes, you run into business owners
24:35that want these things. That's totally
24:36fine. We have them. You can easily offer
24:38them. But, when you're trying to build
24:40an offer, and you want it to be
24:41scalable, then this is how you do it.
24:43All you have to do is find the things
24:44that business owners want and need the
24:45most. Keep it simple, keep it small, and
24:48keep your pricing structure fair. This
24:49is monthly recurring, guys. I know $97
24:52doesn't seem like a lot, but it's
24:53recurring. It's every single month. This
24:55stuff adds up. And since we're on the
24:56topic of marketing here, I do want to
24:58break down one other thing. Let's go
24:59over to the reporting tab real quick.
25:01So, inside the reporting tab, this is
25:03where you can see all the customer
25:04reports if you're running Google or
25:07Facebook ads. Now, I'm going to make
25:08this its own different section here
25:10because a lot of agencies get confused
25:12when you bring up ads or you bring up
25:14marketing in general. And I'm going to
25:15try to explain this in the simplest way
25:17that I can. Running Google and Facebook
25:19ads for companies is actually one of the
25:20greatest things you could ever do for
25:22them, but it is not one of the greatest
25:24things you could ever do for you. What I
25:26mean by this is it takes a lot of your
25:28time, a lot of your effort. You have to
25:30rely on that business owner to have
25:31really good content, which almost never
25:33happens. And then you're just spending
25:35most of your time growing their business
25:37at astronomical rates, I might add. And
25:39for the first year of my life on
25:40GoHighLevel, that's what I used to do. I
25:42would help these businesses with their
25:43Google and Facebook ads. I noticed I was
25:45getting them a ton of leads, and it was
25:47making my GoHighLevel system work really
25:48well because the GoHighLevel system only
25:50works if you feed it. And what's the
25:52best way to feed it? Advertisements.
25:53Getting people in the system. So, I do
25:56understand why as an agency owner you
25:58would want to run ads for them because
26:00then it makes your system better.
26:01However, it's not scalable. I don't care
26:03what anyone says. Running ads for
26:05businesses is not scalable for you. It's
26:08not even scalable for them because
26:09they're going to have to pay you a
26:10ridiculous amount of money. I'm talking
26:12over a thousand dollars a month for you
26:14to do it. They're probably going to have
26:15to pay someone to film their work
26:17because they're going to have to come up
26:18with two or three different videos every
26:19few months. Most business owners just
26:21won't do that. And personally, I think
26:22that's the mistake. I think filming your
26:23business is the most important thing you
26:25can ever do. Fun fact, I just filmed
26:26another business yesterday. It was a
26:28power washing company out here in
26:29Phoenix, Arizona. I'm going to put some
26:31footage up here right now so you can see
26:32it. I think filming videos like this is
26:34the number one way to grow your company
26:36by far. And if you connect videos like
26:39this to Google and Facebook ads and then
26:40connect it to the GoHighLevel
26:42automations, it is complete overkill.
26:44You can really run any business that
26:45way, to be honest. And I know what
26:46you're thinking, "Oh, I can just do that
26:48for all of these different companies and
26:49they'll pay me a thousand dollars a
26:50month." No, they might pay you a
26:51thousand dollars a month, but it's so
26:53hard to scale. So, I just don't
26:54recommend doing this. I recommend
26:56teaching it. And what I mean by teaching
26:58it is showing a business how to run the
27:00ads if they want to run the ads. Some
27:02people don't. Some people don't have the
27:03budget for it. That's totally fine. But,
27:05if they want to run ads or if they're
27:06running ads already, it is worth your
27:08time to show them how to do it correctly
27:09because that can be, you know, like an
27:11hour or two hours of your time, and then
27:13it feeds your system. It makes your
27:14system so much more powerful. I have a
27:17ton of videos on this, how to connect
27:19Facebook Ads to GoHighLevel, how to
27:20connect Google Ads to GoHighLevel, how
27:22to create Google Local Service Ads. All
27:23of these things I have in the link in
27:25the description below or I have them on
27:26YouTube. You can actually get them in my
27:28free business 101 or my Blue Collar
27:30Cheat Code. These are two amazing
27:31courses you're not going to find
27:33anywhere on the internet. Super cool,
27:35very real. They really break down
27:37business as a whole. So, I highly
27:38recommend checking those out completely
27:40for free in the link in the description
27:41below. I even have white labeled
27:42content, completely white labeled that
27:44you can use and give to your clients. It
27:47shows them how to run Facebook Ads. So,
27:49you can just give them those videos and
27:50say, "Hey, if you really want this
27:51system to work times a thousand, watch
27:54this video, set your ads up like this,
27:56and my system will work way better." And
27:57how I explain this to business owners is
27:59very simple. It's the exact way I just
28:01explained it to you. I tell every
28:03business owner, "Hey, I know you want me
28:04to run your ads. I know you said you'd
28:06pay me a thousand bucks. I don't want to
28:08do it." And the reason being is because
28:10it's going to hurt both of us. You're
28:11going to eat into your profit margin and
28:13eat into your marketing budget by paying
28:15me a bunch of money, then paying
28:16Facebook and Google a bunch of money,
28:18and it's going to hurt the profit
28:19margins that are already probably pretty
28:21small. And for that reason, it's better
28:22for you to run your own ads for free,
28:24not pay anyone, and then use my cheap
28:26system, which is under three hundred
28:28dollars a month, to make sure that your
28:30ads are actually working because
28:31ninety-five percent of businesses don't
28:33know how to run ads properly. I
28:35guarantee I could walk into almost any
28:36business right now and say, "Hey, are
28:38you running ads?" And if they say yes, I
28:39bet you I can show them ten things
28:41they're doing wrong. And the answers are
28:42super simple. They're all in the white
28:44label content that I give to you if
28:46you're my affiliate. So, use that link
28:47in the description below, get my white
28:48label content, and I promise you will
28:50not be disappointed. But either way,
28:52that's my whole spiel. I just don't
28:54think you should run ads for people. You
28:55come to my YouTube channel for the real
28:57truth, the truth behind all of this. And
29:00the truth is, running ads as an agency
29:02doesn't work anymore. The only way it
29:04can work is if the service is extremely
29:06high ticket. I'm talking 15, 20, 30,000
29:08dollar services. So, that could be like
29:10roofing, or sometimes landscaping.
29:12Sometimes that might work. You can pay
29:14an agency a thousand dollars a month and
29:15you might make your money back. But if
29:17you're doing this for services that are
29:18two, three hundred dollars, it's never
29:20going to work. You just don't have the
29:21runway, and you shouldn't do it. You
29:22should avoid it like the plague. But
29:24once again, that's why you come to my
29:25channel, for the truth. I tell you how
29:26it is. But honestly, that's pretty much
29:27it. Those are the features and those are
29:29the prices. 97 and 197, that'll get you
29:31the website and funnel, the custom form,
29:33and the custom automation, and the A2P
29:35approval, plus little features like
29:37maybe opportunities and pipelines,
29:38verified email, and calendars. You can
29:41argue that those can be in the 97 and
29:42197 plans. And then when you start going
29:44up to the 297, 397, or 497, that's where
29:47you have to add AI. This is what most of
29:49you should be trying to get to, a bunch
29:51of 300 dollar a month plans. All built
29:53on the backbone of AI that does all the
29:55freaking work for you. If you can set
29:56that up with a hundred different
29:58clients, get a hundred sales, and make
29:59sure those people are happy, you're
30:00good, man. You can focus on so many
30:02other things. Go HighLevel can be your
30:03starting point for real estate, starting
30:05other businesses, opening your own bar,
30:07whatever you want to do. It doesn't
30:09matter. I'm in that stage of my life
30:10right now. I'll be honest, guys, Go
30:12HighLevel has paid me over six million
30:13dollars, and I'm still in my 20s. I
30:15hopefully have a lot of life to live,
30:17and it's really cool that I can
30:17transition into all these different
30:19business models that I've always wanted
30:20to try because I have the money to do
30:22so. And by the way, I use Go HighLevel
30:24for every single one of them. I film all
30:25of them. You can find it in the link in
30:27the description below, Blue Collar Cheat
30:28Code, completely for free, check it out.
30:29But either way, that's how I see Go
30:30HighLevel, that's how I've always seen
30:31it. It is one of the greatest stepping
30:33stones for you to learn business, to
30:35learn networking, to learn sales,
30:37marketing. It's not just a tool, it is a
30:39skill. Get good at the skill, learn
30:41things that you need to learn inside of
30:43GHL, don't learn everything, but learn
30:44the things you need to learn and create
30:46your offer accordingly. It is crazy what
30:49can happen to you. It's crazy how easily
30:51you can scale, and it's crazy how simple
30:52all of this can be if you keep it
30:54simple. So, hopefully this video helped
30:55a lot of you who are going through that
30:57initial stage of what do I sell, how do
30:59I offer it, what do I do, how do I learn
31:01this freaking thing? Mostly, I'm
31:02speaking to you in this video, and I
31:04hope this helped. And for everyone who
31:05stayed with me to the end of the video,
31:07I can now break down all the amazing
31:08things you're going to get when you use
31:10my link in the description below. You
31:11can also upgrade with me. If you're with
31:13another affiliate on the 97 or 297 plan
31:15and you're ready to upgrade, you can use
31:16my upgrade link in the description below
31:18as well. But either way, let's break
31:19down everything that you're going to
31:20get, all of my bonuses, plus all Declan
31:22O'Reilly, the GHL Wizards bonuses, right
31:24now. All right, guys, for anyone who
31:26stuck around till the end, if you want
31:28to become an affiliate of mine, click
31:29the link in the description below and
31:31you will get access to all of this.
31:33Everything that I've ever built, plus
31:34everything that Declan O'Reilly has ever
31:36built, it is all right here in the
31:37HighLevel AI SaaS Lab. We've got the
31:40beginner videos for anyone who's brand
31:41new to GoHighLevel, which is a lot of
31:43you guys watching. We've got the videos
31:44that teach you how to master GoHighLevel
31:46the right way. We've got videos on how
31:47to get clients, which seems to be one of
31:49the more difficult things that
31:50GoHighLevelers have to do when they
31:52first get started. But after watching
31:53these videos and really getting into it,
31:55I promise it becomes so much easier. We
31:57even teach you how to build systems that
31:59get you clients. On top of that, you get
32:01a ton of snapshots. Pretty much any
32:02snapshot that you could ever want, we've
32:04got right in here with multiple niches,
32:06multiple industries. There's no other
32:07community doing it like this. Scroll
32:09down a little bit more, we've got
32:10fulfillment and offers, which is another
32:12aspect of GHL that agency struggle with.
32:14Is what do you offer and how do you
32:16fulfill it? After that, we've got sales
32:17scripts, we've got AI prompts, which
32:19means you can just take the prompts that
32:21we already built and put them into your
32:23AI chatbots. Absolutely insane. At this
32:25point, I don't even know what you guys
32:26are doing. Our affiliate membership is
32:27doing all the heavy lifting for you.
32:29We've got HighLevel certification if you
32:30want to be an expert. We've got agency
32:32snapshots for your agency. We've got the
32:34white labeled onboarding videos, which
32:35is of course where I'm putting my video.
32:37So, you'll be able to come in here and
32:39download any version of the white label
32:40video. And then you can take those
32:42videos and use them as promos for your
32:44agency. If we scroll down even more,
32:45we've got premium snapshots, scaling AI
32:47SaaS, AI mastery for people who want to
32:50really specify on AI, which by the way
32:52is very smart. And then we've got a few
32:53amazing things coming soon. We've got AI
32:55SEO and your first 10 clients playbook.
32:57Really cool. We've got Q&A's. We've got
32:59live calls all the time. We've got
33:01full-time support. Everything that you
33:03need is right here. And you can only get
33:05all of this if you're an affiliate. So,
33:07check the link in the description below.
33:09You're also going to get access to all
33:10of my courses. They will be in here.
33:12Very exciting stuff for the future. I'm
33:14glad I finally partnered with another
33:15affiliate because it allows me to
33:17provide even more value than I have
33:18before. And there you go. That's
33:20everything you get when you use my link
33:21in the description below. I really
33:23enjoyed making this video. I hope it
33:24helped you guys a lot and I can't wait
33:26to see you in the next video. Peace out.

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