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how to reinvent yourself in 90 days to become rich as f*ck — Transcript

by Mark Builds Brands · 15,735 words · 2,208 segments · language en · Watch on YouTube

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0:00Hey guys, Mark here. In this video, I'm
0:01going to show you how to reinvent
0:02yourself in 90 days to become rich as f.
0:05Whenever people watch videos like this,
0:06they start asking questions like, "What
0:08book should I read? What should be my
0:10perfect routine? What habits should I
0:12have?" But these are all the wrong
0:14questions that you should be asking if
0:16you actually want to reinvent yourself.
0:17All those three things I just mentioned
0:19above, those are actions. And if you try
0:22to make lasting change in your life by
0:23focusing on actions, it never ends up
0:26actually lasting. So instead of focusing
0:28on actions, what you really should be
0:29focusing on is going to be your
0:31identity. Because at the end of the day,
0:33everything that you think, everything
0:35you say, everything you do is a
0:37reflection of your identity. You are
0:39always at any moment in time, you are
0:41acting in accordance with your identity.
0:44So if you see yourself as a person that
0:46is fat and overweight, even if you have
0:49a physically fit body, which obviously
0:51wouldn't be the case, but even if you
0:52did, you would always be acting in
0:53accordance with that original identity
0:56that you have. So what I'm going to be
0:58explaining in this video is number one,
0:59how to build your identity. Number two,
1:01how to build a belief system that is
1:04conducive to building that identity.
1:06Number three, how that belief system is
1:08then going to shape your thoughts and
1:10emotions. And then finally, at the very
1:12end of the video, I'll talk about the
1:13actual actions that you can take,
1:15practical steps so that you can actually
1:16become rich as [ __ ] Now, to really
1:19build an identity that is going to be
1:21conducive to you actually becoming rich
1:23and living the life that you want to
1:24live, you have to understand that your
1:26external world, what you see, the
1:29friends that you have, the money that
1:30you're making, the body that you have,
1:32that is all a reflection of your
1:34identity. Your external world is a
1:36reflection of your internal world. Now
1:39the only caveat here is I tell this to
1:41people and they're like okay if I want
1:43to be a millionaire I just need to
1:44believe I'm a millionaire right and
1:46technically yes that is true. However
1:49the thing about constructing your
1:50internal identity is that there it is a
1:52lagging indicator of your external
1:54reality. Meaning if you decide today and
1:57you actually do act as if you are a
1:59super wealthy successful entrepreneur
2:01let's say does that mean that you
2:03actually are that person? No, of course
2:04not. But then the belief system, the
2:06thoughts, emotions, and the actions
2:07begin to align with that and over a
2:09period of time, you actually become that
2:11person. So this isn't some like woo woo
2:13like think and grow rich the secret type
2:16[ __ ] This is true. This is reality.
2:18But it is a lagging indicator. It isn't
2:20just like you snap your fingers and you
2:22have a million dollars in your bank
2:23account. That's not how this [ __ ]
2:24works. Either way, you have to start
2:26with your internal world and be
2:28consistent and then act in alignment
2:30with your identity. actually bring it
2:32about in your external reality. So now
2:34the question becomes at the identity
2:36level who do you actually want to
2:37become? You see the problem with this
2:39world is most people are trying to
2:41become somebody just so that they have
2:43the external validation from others of
2:45becoming that person. For example, a lot
2:47of people on this planet want to be
2:48famous. Like they look up to
2:50celebrities. They want to have the fame.
2:52They want to have the success. But when
2:53in reality what they really want is the
2:55validation from others that they have
2:57the fame and that they have the success.
2:59And so the question you need to ask to
3:01identify what your real identity is and
3:04what you want it to be is this. If
3:06money, status, and approval didn't
3:08matter, who would I want to become?
3:11Ignore all the noise. Ignore what your
3:13parents think. Ignore what your friends
3:15think. What do you truly want to be? Who
3:18do you want to be? Let's say nobody's
3:20watching. There's no external validation
3:22whatsoever. Who do you genuinely want to
3:24be deep, deep down in your soul? Because
3:27this is very important because this
3:29can't be faked. If you try to create an
3:31identity around something that is not
3:32authentic, that is not something that
3:34you truly want. What's going to happen?
3:35You're going to burn out. You're not
3:36going to stick to this identity and
3:38eventually you're not going to actually
3:39become rich in the way that you want to.
3:41The point here, I removed money. I know
3:43this is a video about how to get rich as
3:44[ __ ] but I removed money from the
3:46equation. Now, who do you want to be?
3:48Question gets a lot harder, right? Cuz I
3:49know a lot of you guys, you're hungry.
3:51You want to be rich. You want to have a
3:52lot of money. You want to live the
3:53lifestyle of a wealthy, wealthy
3:56individual. Well, let's strip that all
3:57away. Now what? Now, who do you want to
3:59be? Cuz money will always come and go. I
4:01know I'm going to make a lot more money
4:03in my life, but at the end of the day,
4:05my funeral's going to come. It's all
4:06going to be gone. And all of that people
4:08are actually going to think about and
4:10remember is who was he as a man, not how
4:13much money you [ __ ] had. This is a
4:15deep question. So, take some time, think
4:17about it, and identify who it really is
4:19that you want to become. Because once
4:20you decide what that new identity is,
4:23now the question becomes, how do I
4:25actually build that identity? How do I
4:28actually become that person? And I put
4:30it right above here. But the thing that
4:31is going to build your identity is going
4:33to be your belief system. Now, here's a
4:36funny thing about your belief system.
4:37And what most people don't realize, and
4:39it's actually one of the biggest things
4:40that is ever holding them back from
4:42achieving great things in life. Your
4:43identity is built by your belief
4:45systems. But most people don't realize
4:47that you consciously can choose what
4:50beliefs you want to have about life. But
4:52like I said, most people don't do that.
4:54They let their belief system be
4:55controlled by things like the media. And
4:58yes, I mean social media. Most of you
5:00don't understand the degree to which
5:02social media is controlling your beliefs
5:04and the way that you see the world. I
5:06also mean the government is partially
5:08controlling the beliefs that you have
5:10about the world. [ __ ] [snorts] that.
5:11Also, your parents, your upbringing had
5:13an incredibly massive part in building
5:16your current belief system. And most
5:18people never challenge it. They just
5:19accept it as, oh, this is just how the
5:22world works. This just happens to be
5:23this way, and that's the only way it'll
5:25ever be. But that's not true. And this
5:27is the main difference between people
5:28that are successful and people that are
5:30not. The unsuccessful people, they just
5:31accept all those beliefs that have been
5:33instilled in them by the media, by the
5:35government, by their parents, by
5:36society. But successful people, they'd
5:39say, "Fuck that. I'm building my own
5:41identity. I'm building my own belief
5:42system that is conducive to me achieving
5:45my goals. Because here's another little
5:46secret. All these beliefs that you have
5:48about the world, the funny thing is
5:50there's no such thing as a good or bad
5:53belief. There's no such thing. The
5:54beliefs are neither good nor bad. There
5:56are only beliefs that either move you
5:58towards your goals or beliefs that move
6:00you away from your goals. Okay? And
6:02there's actually a word for this. A word
6:04for beliefs that move you towards your
6:06goals is going to be empowering beliefs.
6:08And then beliefs that are going to be
6:10taking you away from your goals are
6:11called limiting beliefs. You've probably
6:13heard this term thrown around, but now
6:15you know what it actually means. But
6:17again, there's no such thing as a bad
6:19belief. There's no such thing as a good
6:20belief. All that matters is you have
6:22your goal and you have to identify the
6:25beliefs that are going to be conducive
6:27to getting you there as fast as humanly
6:29possible. That's it. Now, this all
6:30sounds good and dandy, but now the
6:32question becomes, how do you actually
6:34construct these beliefs? How do you
6:35actually build your belief system? Well,
6:37let's go back to your new identity here.
6:40So, my favorite framework for building
6:42these belief statements is this formula.
6:45You say, "I'm the type of person that,"
6:48and then complete the sentence. I
6:49remember when I was getting started, I
6:51had so many terrible beliefs about about
6:53money. And so, I would say, "I'm the
6:54type of person that makes financially
6:56responsible decisions." Sounds super
6:58unsexy, but dude, just like growing up,
7:00I had such an incredible scarcity
7:02mindset about money. I had so many
7:04terrible beliefs that were instilled
7:05into me that I was just holding on to
7:07those. So, you have to let them go and
7:09build new beliefs. I'm the type of
7:10person that makes financially
7:11responsible decisions. Another example
7:13could be I'm the type of person that is
7:15always in good shape. All right, that's
7:17another one for me. It is so deeply
7:18embedded in my subconscious. I couldn't
7:20even change it if I wanted to. And look,
7:22I know this video is about mindset
7:23relating to getting rich, but getting
7:25rich is worthless if you don't have
7:26health, if you don't have relationships,
7:28if you don't have [ __ ] life.
7:29[laughter] One of my other favorite
7:31beliefs that I have is I'm the type of
7:32person that always does what he says no
7:34matter how hard it is. This is what I
7:36like to call my say do ratio. If you say
7:38you're going to do something, say you're
7:40going to go to the gym, say you're going
7:41to work on your business for x amount of
7:42hours, say you're going to get XYZ done,
7:44how good are you at actually sticking to
7:46that. These are going to be different
7:48for you because we're all going to have
7:49different goals, but this is how you can
7:51build those beliefs and embed them into
7:53your subconscious brain. Cuz once you
7:55have this belief system, I legitimately
7:56I want you to write this down. Write it
7:58down on paper. something really special
8:00about putting a pen or pencil to paper
8:02and embedding that into your brain. And
8:04after you've done that, you need to
8:05understand that beliefs are actually
8:07hardwired into your subconscious brain
8:10by two ways. Okay, way number one is
8:12through repetition. This is where the
8:15foundation of affirmations kind of come
8:16through. I'm not a huge affirmation guy,
8:18but I will tell you I do repeat my
8:20beliefs in my head all throughout the
8:22day. I'm not looking in the mirror and
8:23like chanting and doing like the whole
8:25Tony Robbins thing. That's not my thing.
8:26I just want to do repetition and then
8:29the other piece is going to be emotion.
8:31So if you study some really successful
8:33people around kind of the science and
8:35the neurology of success, people like
8:36Joe Despensza for example, what they say
8:38is that repetition alone is nowhere near
8:41enough. And what you're essentially
8:43doing with these beliefs and this
8:44repetition is you're trying to hardwire
8:46it into your subconscious. But your
8:47subconscious brain doesn't really
8:49understand words. It doesn't really
8:51understand logical conscious thoughts.
8:53But what it does understand is emotion.
8:56Emotions are mostly what is embedded in
8:58your subconscious brain. Think about it.
8:59Think about the last time that you got
9:01really really emotional. Was that like a
9:03conscious logical outcome that happened
9:06in your life where you just like some
9:07dude cut you off on the freeway and you
9:08just [ __ ] flipped them off? You're
9:10like, "Yeah, that was a conscious
9:11logical action that I just took there."
9:13No, of course not. It was subconscious.
9:14That's where emotions are taking place.
9:16So you need to enter the subconscious
9:18brain by attaching emotion and actually
9:21feeling the beliefs that you have
9:23constructed cuz that's how you actually
9:24embed them so deep into your brain where
9:26you can't even break them if you wanted
9:27to. Okay. Now there actually is a a
9:30third thing here and I didn't mention it
9:32because I'll probably lose a few people
9:34that are lazy. But what you need to
9:36understand is that everything that we're
9:38doing here so far with building the
9:39belief system, having the repetition and
9:41attaching emotion to it, it all sounds
9:42great and dandy. Keep this in mind. You
9:44haven't done [ __ ] yet. Building your
9:46belief system is a process and it takes
9:48work. And the most important piece here
9:50outside of repetition and emotion.
9:52That's great. But guess what? Now you
9:53got to do the [ __ ] work. Which means
9:55you have to actually act in accordance
9:58with those beliefs. Let's take one of my
10:00examples where I said I'm the type of
10:02person that is always in shape. Guess
10:03what that means? I have to go to the gym
10:05all the time. Even when I never feel
10:08like it. Even when every bone and fiber
10:10in my [ __ ] being wants me to stay
10:12home, I still have to go. That is acting
10:14in accordance. That's the hard part. And
10:16that's where most of like the woo woo
10:17people are like, "Oh, you don't have to
10:18do that, man. Just like think and grow
10:20rich." You know, like, [ __ ] that. All
10:21right? You're not going to get rich
10:23sitting on your ass. You have to act in
10:24accordance with the beliefs that you
10:26actually create in your subconscious
10:28brain or else everything's going to fall
10:30apart. The law of attraction, guys, I'm
10:32telling you, it's very real. But there
10:34also is something called the law of
10:36Goya, which stands the law of get off
10:38your ass. Get off your fat [ __ ] ass
10:40and get to work, bro. And the law of
10:42attraction only works when you apply the
10:44law of Goya to it. Now, if you don't
10:46understand why beliefs are so incredibly
10:49[ __ ] powerful, let me introduce you
10:51to the double slit experiment. This was
10:53one of the most impactful experiments in
10:56quantum mechanics history. Now, you
10:58don't need to know everything about
10:59quantum mechanics to understand like the
11:01takeaway. In fact, I'm not going to dive
11:03super deep into the experiment because I
11:04want to make sure the point that I'm
11:05making is very clear. But this was an
11:07experiment to essentially see if matter
11:09would be behaving as particles or as
11:12waves. So what happened is these
11:13scientists they went through an
11:14experiment. They had this light source
11:16going through two different slits and on
11:18the other side they would see kind of
11:19what pattern that light would create as
11:21you can see here on the actual screen.
11:22And so they ran this experiment a few
11:24times and then they ran it one
11:26additional time where one of the the
11:27scientists in this case we call it an
11:29observer was actually observing the
11:31experiment and he was observing it
11:33directly and what happens is the the
11:35conclusion of experiment is that when
11:37you place an observer in front of this
11:39experiment that was happening the
11:40results of the experiment changed. So
11:42literally at the one of the smallest
11:44levels like the word quantum just means
11:46incredibly [ __ ] small. That's that's
11:48the official scientific definition
11:50incredibly [ __ ] small. So at the very
11:52very smallest level that we can possibly
11:54understand, the way that you observe
11:56matter changes the way that matter
11:59presents itself completely. Now how does
12:01this actually tie into belief? This
12:03wasn't an insane conclusion from this
12:05experiment when it was originally
12:07conducted hundreds of years ago. But the
12:08conclusion here scientifically speaking,
12:10this is not woowoo [ __ ] This is a
12:12scientific experiment. The way that you
12:14view the world changes the world itself.
12:18So let me give you an example. Let's say
12:19that there are two brothers that are
12:21born in a particular family and for
12:22whatever reason something happens in the
12:24family. One of the parents let's say
12:26just completely dies, passes away.
12:28Throughout the rest of their lives, one
12:30of those brothers ends up, you know,
12:31spiraling into depression. They end up
12:34never achieving anything great in their
12:37life. They end up blaming that main
12:38event for the reason that they're not
12:39successful and they just have like this
12:41external locus of control. Whereas the
12:43other brother, it's the exact opposite.
12:45He sees this as the best thing that has
12:47happened to him kind of in a weird way
12:49to the point where he was like, "You
12:50know what? I don't actually have a lot
12:51of time on this planet. Clearly, I'm
12:53going to do everything that I can to
12:54live the best life as humanly possible."
12:55Two people almost identical, but they
12:58experience the same thing in completely
12:59different ways. How is that possible?
13:01Well, that's what this experiment is
13:02showing. And that's why your belief
13:04system is so incredibly important
13:06because the only thing that changed
13:08between those two brothers was their
13:09beliefs about that particular
13:11experience. That is all. So, not only
13:13can you change your reality just by
13:15changing the way you view it, but you
13:17can actually make achieving your goals
13:19feel even easier than it is a reality by
13:21using this to your advantage. And that's
13:22what I want to explain. Let's say that
13:24this is you right here and this little
13:26thought bubble here is essentially your
13:28brain. This external reality that you
13:31have right here, as I've already said,
13:33it's a reflection of what's going on in
13:34your head. Okay? Just take a second and
13:37take personal inventory of what your
13:39external reality looks like. How much
13:41money are you making? What are your
13:43friends like? Are they helping you with
13:44your goals? Are they holding you back?
13:46Where are you living? Are you living in
13:47the city, state, country that you want
13:49to be living? Are you in shape? What is
13:50your health and fitness look like? What
13:52does your external reality actually look
13:54like right now? Because again, that's
13:56all a reflection of what's going on
13:58internally. The reason I'm hammering
14:00this entire concept so hard is literally
14:02because most people blame everything but
14:05themselves when it comes to the life
14:07that they're currently living. They say,
14:09"Oh, the reason that I'm not a super
14:10successful entrepreneur, billionaire
14:12making all the money that I want in the
14:14world is because I was born in like XYZ
14:16situation. It's because I had a single
14:19mom and I didn't really have any money
14:20growing up. It's because the government
14:22is just holding me back. It's because
14:24the media is telling me that no matter
14:26what I do, I'm never going to be
14:27successful because of the color of my
14:29skin, because of my gender, because of
14:30anything." I'm telling you, it's all a
14:32lie. It's all a lie. The first step in
14:35reinventing yourself and taking control
14:37of your mind is taking all of this
14:40external [ __ ] and saying, "Fuck it.
14:42That's not the reason I'm not
14:44successful. The reason I'm not
14:45successful is because of me and me
14:47alone." This concept is called having an
14:50internal locus of control. And this is
14:53one of the number one traits of
14:54successful people. They don't blame
14:56anything around them, even if they have
14:58a totally valid reason to do so. By the
15:00way, the reality is not everybody is
15:02born into an environment that is super
15:04conducive to making a lot of money.
15:06That's true. But again, that doesn't
15:08mean that's something that you should be
15:10blaming. Let's say it happened. Okay,
15:11you were born into unfortunate
15:13circumstances. Now what? Are you just
15:15going to use that as a crutch for the
15:16rest of your life and never achieve
15:17anything great? [ __ ] that. I don't care
15:19what you've been through personally.
15:21Most people on this planet have an equal
15:22opportunity to actually [ __ ] make it.
15:24And anybody that tells you different is
15:26just trying to control you, control your
15:27thoughts, and turn you into a [ __ ]
15:29pleb. You have to understand that
15:30sometimes you need to say, "Fuck them."
15:32The control is in your own hands. Take
15:34extreme ownership and develop this
15:36internal locus of control because the
15:39unsuccessful people have that external
15:41locus of control. They're looking at
15:42everything outside of themselves to
15:44explain why they're not successful. And
15:46at this point, you know that you need to
15:47take full responsibility. You know, you
15:49need to have that internal locus of
15:50control. You need to build your
15:52identity. And the way you do that is by
15:54building your belief system. And what's
15:56going to happen is pretty soon you're
15:58going to start actually taking action
16:00steps, right? You're going to start
16:01building that business. You're going to
16:02start building that body. You're going
16:04to start getting out of your comfort
16:05zone, developing relationships, all
16:06these amazing things. And what's going
16:08to happen is that you're going to get
16:09slapped in the face really quickly by
16:11something that most people call risk. I
16:13know a lot of you guys watching this
16:14channel, you definitely know this word
16:16because there's a lot of entrepreneurs
16:17or future entrepreneurs in my audience.
16:20But again, the way that we understand
16:22risk is so [ __ ] [ __ ] cuz the
16:24reality is there's actually two kinds of
16:27risk. You have what is called passive
16:29risk and you have what is called active
16:31risk. Active risk is essentially
16:33entrepreneurial risk. It's like the risk
16:35that most people know, oh, you start a
16:37business that means all the
16:38responsibilities on you. What if it
16:40doesn't work out? What if you try it and
16:42you end up losing money instead of
16:43making money? That is all active risk.
16:45And the reality is that is just a normal
16:47part of life. Risk is part of life.
16:50Okay? And honestly, the risk that we
16:52experience today is nothing compared to
16:54risk that we had experienced a hundred
16:56years ago, a thousand years ago, or even
16:58tens of thousands of years ago. You
17:00think about the risk then you were
17:01risking our [ __ ] lives. Now, the
17:03risk, the risk, I can't even [ __ ] say
17:05it without almost laughing. The risk is
17:07like maybe losing a little bit of money.
17:09Is your physical health in danger? Risk
17:11generally, it's so overinflated that
17:14societies convince you that like risk is
17:16somehow a bad thing. But anyways, that's
17:18another point. That is active risk. But
17:20most people don't understand that
17:21there's also another side of risk called
17:23passive risk. This is essentially the
17:25risk of doing nothing. So let's say that
17:27there's a little kid named Johnny.
17:29Johnny is 18 years old and he wants to
17:31start a business, but his parents are
17:32telling him, "Hey Johnny, starting a
17:35business is really risky. It could not
17:36work out. Like you should go to college.
17:38You should go get a job and kind of live
17:40the safe standard route." By the way,
17:42this was my exact situation. But I
17:45wasn't thinking that that what they were
17:47calling this active risk was actually
17:48risk. I thought the bigger risk was the
17:50risk of doing nothing. The biggest risk
17:53of all time for me is the risk of being
17:57normal. The risk of being mediocre, the
17:59risk of being [ __ ] average. That in
18:02terms of a risk is 100 times riskier
18:05than anything that active risk could
18:07ever do to me. Can you imagine? Like
18:09this thought [ __ ] haunts me. The
18:11thought of being average. Can you
18:12imagine dying and you just have an
18:15average job, average family, average
18:16income, average health? Like that scares
18:19the [ __ ] out of me. And it should scare
18:21the [ __ ] out of you, too. As a risk,
18:23that passive risk is 100 times greater
18:26than the risk of any active risk that I
18:28could ever entail. This passive risk is
18:30the risk of staying in the old version
18:33of yourself, the old version of you.
18:35Same friends, same income, same family,
18:37living in the same town, just living the
18:39same life as everybody else on repeat.
18:41We want to talk about risk. That's the
18:43biggest risk that you could ever [ __ ]
18:45take in life. You're either growing or
18:47you're dying. And if you're not pushing
18:49yourself to actually be pro-active risk
18:52and putting yourselves in situations of
18:54risk, then you're not really that
18:55serious about reinventing yourself. And
18:57you need to go back to the beginning of
18:58this [ __ ] video. Decide who the [ __ ]
19:00you really want to be. Unfortunately,
19:02most people don't see risk this way.
19:04They don't see risk as, you know,
19:06something passive and as something
19:08active. They only see you active and
19:09then they live the same life and fall
19:11into this passive risk trap and just end
19:13up dying a mediocre individual. God
19:15forbid. And the reason why most people
19:17don't understand this is because they
19:19have fear. Another four-letter word that
19:22is vastly misunderstood by the public.
19:24And once again, this goes back to your
19:26beliefs because the the media, the
19:28government, everybody at any point in
19:29time, they're trying to control your
19:31thoughts. I know I'm going to sound like
19:32a [ __ ] conspiracy theorist, but it is
19:34genuinely true that there are people out
19:36there that want to control the way that
19:38you think. Because if they control the
19:40way that you think, comes very, very
19:42hard for you to do anything great with
19:45your life and challenge the people in
19:47authority. Do you understand? I hope you
19:49can understand the sincerity and the
19:51severity in what I'm telling you because
19:53I do believe all of this to be true.
19:55Fear is another thing that is just
19:56vastly overstated by the majority of
20:00media sources. But I actually have a
20:02belief, okay? I have a belief that I've
20:04installed into my subconscious brain for
20:07years and years and years that has
20:08served me and made me shitloads of
20:10money. That belief is that fear is not
20:13real. Yes, I legitimately believe that
20:16fear is not real. Okay? The only two
20:19things that actually are real are number
20:22one discomfort and number two physical
20:25danger. Okay. To understand any of these
20:28emotions such as fear, the best solution
20:30is to look at human evolution.
20:32Regardless of what you believe about the
20:34creation of the world, it is true that
20:36humans individually have evolved over
20:38time. The concept of fear is a
20:39physiological response to a specific
20:42stimuli. In the history of evolution,
20:44fear actually did serve our legitimate
20:47survival. So thousands and thousands of
20:49years ago humans we had two goals.
20:51Number one was to survive which were
20:53difficult and number two was if we
20:54survive long enough we have to reproduce
20:56and procreate. That was it. So fear
20:58actually did serve us cuz it was a
21:00signal to our brain that hey one of
21:02those two goals is currently in danger.
21:04My survival that is physical danger. But
21:06what's happened since then is that we
21:08have evolved so substantially. We've
21:10built incredibly successful and thriving
21:12societies that this concept of physical
21:14danger over time has just diminished to
21:16the point where you go about your daily
21:18life. You are very very rarely ever
21:20looking into the face of real danger.
21:23Very very rarely. Yet that physiological
21:26response is still occurring. If you have
21:28a job and you completely miss a project
21:30and your boss calls you, you're going to
21:32feel this feeling of fear because you
21:34[ __ ] up and you think that, oh [ __ ] I
21:36may lose my job. Are you in physical
21:37danger? No, of course not. All you have
21:40is the pre-installed systems that served
21:42us thousands and thousands of years ago
21:43to keep us alive as human beings. But
21:46some of those systems don't serve us
21:48anymore. Okay? What most people think
21:50they're experiencing as fear is not
21:52danger. It's literally just discomfort.
21:55We have conflated fear and discomfort.
21:58And the cool thing about discomfort is
22:00that we know time and time again that
22:02the only way for you to grow as an
22:04individual is when you are outside your
22:07comfort zone. Growth does not happen
22:09when you are inside your comfort zone.
22:10Perfect example, you go to the gym and
22:13you want to get bigger muscles. Cool.
22:14You start doing the bench press and
22:16you're shooting for, you know, 10 to 12
22:17reps. Then you get to that that seventh
22:19rep and it starts getting really hard.
22:21Your chest starts burning. Shoulders are
22:23burning. Triceps are hurting. You do
22:24another rep, it hurts even more. And
22:26then you keep going, it hurts even more,
22:28even more, even more. Is that fear? No.
22:30That is discomfort. And we know that the
22:32best way to build muscles is through
22:35putting your body in positions of
22:37discomfort. And the same is true with
22:39your life and your mind. If you're not
22:41putting yourself in positions of
22:43discomfort, that means that you are not
22:45growing. Period. Way too many of you are
22:47just comfortable with your day-to-day
22:49life. But you need to actively put
22:50yourself in positions of discomfort.
22:53Okay? So most people, they think it's
22:54fear. They think, "Oh, I'm going to
22:56start this business. What if it doesn't
22:57work?" Are you in physical danger?
22:59Absolutely not. So what you're really
23:00feeling is the experience of discomfort.
23:03But this is not a negative signal. This
23:04is a positive signal to the brain that
23:06hey, I'm about to grow. I'm about to get
23:08better. If you truly want to be
23:10extraordinary, let's take that word
23:12apart. Extraordinary.
23:14What this means is you have to be
23:16outside of the ordinary. So the
23:18ordinary, the monotonous, what most
23:20people are normally doing, you have to
23:21be outside of that. If this is comfort,
23:23ordinary, mediocrity, you have to be
23:26outside of that. Imagine you have these
23:28two concentric circles here. Everything
23:30inside this inner circle, this is your
23:32comfort zone. This is your safe place
23:34and this is where most people live their
23:36entire life. But this zone right here,
23:38this is the zone of discomfort. And
23:41genuinely ask yourself, how much time do
23:42you spend in this zone, the zone of
23:44discomfort instead of the zone of
23:46comfort on a daily basis? It's probably
23:48not enough. I don't know what the number
23:50is for you, but even for me, it's not
23:51enough. It always needs to be more
23:53because the more that you're in this
23:55zone, the more that you know you are
23:57growing. Nobody ever achieved anything
23:59amazing without getting outside of their
24:02comfort zone. Now, the problem is we
24:04have constructed a society that has just
24:06like ingrained these habits of staying
24:09in our comfort zone. And it's honestly,
24:11it's not your fault. Most people,
24:12they're going throughout their day, they
24:14spend majority of their time doom
24:15scrolling on TikTok, checking the news,
24:17checking media, doing a bunch of
24:19[ __ ] eating [ __ ] food, living a
24:21[ __ ] ass [ __ ] life to be quite
24:22honest. But like I said, that's not your
24:24fault. But it is your fault if you stay
24:26that way. So, what we have to do is
24:28rewire our brain because because if
24:31you're anything like I was many years
24:32ago, my brain was just hardwired into
24:35this [ __ ] way of living where I was
24:37addicted to my phone. I'd be addicted to
24:38bad foods. I'd be addicted to all these
24:40things that were not serving me and my
24:42goals. So, you have to rewire your brain
24:44to actually be conducive to achieving
24:46your goals. And again, what most people
24:47do here is totally wrong. They will say,
24:49"Oh, I need to go do a monk mode or I
24:52need to go do a dopamine detox." Look,
24:53the reality is people that say they're
24:55going to do things, they fall into one
24:57of two buckets. Either number one, they
24:59actually do stick to the monk mode,
25:02which is very, very rare people. They do
25:03stick monk mode to the detox, and then
25:05after the 30 days is over, they just go
25:08right back to living their normal ass
25:10life. Nothing changes. That's great, but
25:12we want lasting change. We don't want
25:13something that's just going to work for
25:157 days or 30 days or 90 days. No, we're
25:17trying to change our entire trajectory
25:19of our life. And the other group of
25:21people is just people that say they're
25:22going to do a dopamine detox or monk
25:24mode and they just basically quit
25:25because let's be honest, it's really
25:27hard. What if it could be easy? What if
25:29rewiring your brain was something that
25:31was not only easy, but it stuck with you
25:33for the rest of your [ __ ] life? I
25:34want to show you how to do that. And
25:36before I do, I need you to deeply deeply
25:38understand this word that you know you
25:40see thrown around everywhere, which is
25:42dopamine. Dopamine also is a widely
25:45widely misunderstood neurotransmitter.
25:48This is the neurotransmitter in your
25:49brain that is crucial for understanding
25:52motivation, cravings, and honestly just
25:55getting [ __ ] done, period. And if your
25:57dopamine is absolutely fried, guess
25:58what? It's going to feel really hard you
26:00to ever do anything. Like the beginning
26:02of this video, it's all about the
26:03identity, the beliefs. Now, you actually
26:04got to get [ __ ] done. So, what is the
26:06easiest way for you to actually do that?
26:08So, the way that I like to explain
26:10dopamine is there's once again two kinds
26:12of dopamine. And this is not scientific
26:14terms by any means, but this is the best
26:16way that I can explain it for you. Okay,
26:19you basically you have artificial
26:21dopamine and you have real dopamine.
26:23Technically, in the brain, dopamine is
26:24dopamine. Again, this is just for
26:25example purposes. A lot of people also
26:27like to call artificial dopamine cheap
26:29dopamine. Same exact concept. Artificial
26:31dopamine is synonymous with instant
26:34gratification. Think about things like
26:36social media where you scroll, you get
26:38that hit of dopamine, as they like to
26:40call it, junk food. You have watching
26:42porn, being on dating apps, gambling.
26:45All these things are that artificial
26:47cheap dopamine, instant gratification.
26:50On the other hand, you have real
26:52dopamine, which is really what you want
26:53to be chasing. This is delayed
26:55gratification. Things like exercise,
26:58morning sunlight, reading, long walks,
27:00or doing deep work or focused work. So,
27:03dopamine itself is not a problem. What
27:06is a problem is how you are choosing to
27:09get your dopamine. Because most people
27:11are obviously going to be choosing all
27:12the artificial dopamine sources. When
27:14you do that, you just completely fry
27:16your [ __ ] brain to the point that
27:18doing anything meaningful with your life
27:19feels really [ __ ] hard because you're
27:21basically comparing it to some of the
27:23most addictive things that you could
27:24possibly do in your entire life. So,
27:26here's the real difference. The goal
27:27with dopamine is not to have as much
27:29dopamine as possible and it's also not
27:31to have as little dopamine as possible.
27:33It's all about managing a dopamine, not
27:36like a [ __ ] So generally speaking,
27:38everybody kind of has this baseline
27:40level of dopamine throughout the day.
27:42This is the line here where the higher
27:43goes up. Higher dopamine levels lower
27:45obviously lower. And this is time here
27:47on the x-axis. Now the cheap dopamine,
27:50the artificial dopamine I was referring
27:52to. What this essentially looks like is
27:54let's say you wake up first thing in the
27:55morning. Horrible, horrible idea, but
27:57you'd get straight to watching corn,
27:59right? One of the highest dopamine
28:01spiking activities that you could ever
28:03go through. And what basically happens
28:05is you have this massive spike in
28:06dopamine and then it comes back down
28:08very aggressively and then will level
28:10over time back to your baseline like
28:13this. Okay, this is what the cheap
28:14artificial dopamine represents. And on
28:17the contrary, the real dopamine, for
28:19example, instead of waking up and
28:22watching corn first thing in the
28:23morning, what you do instead is you wake
28:24up and you get morning sunlight and you
28:26go for a walk while, let's say, like
28:28listening to a podcast, for example.
28:29You're still going to have a rise in
28:31dopamine, but instead of it being this
28:33massive spike in trough, what it's going
28:34to look like is something like this, a
28:37prolonged spike in delay over time. This
28:40is the real dopamine that you want to be
28:43seeking. And the reason why this is so
28:45much better for you, if it's not super
28:46clear by the chart, it's from a concept
28:48called dopamine delta, which is if you
28:51look at the change in dopamine over
28:53time, it's incredibly large for
28:56artificial dopamine and very small for
28:58real dopamine. Let me show you. If we
28:59take the peak here and the trough here
29:01in artificial dopamine, this level is
29:04essentially the dopamine delta. This is
29:06the change in dopamine over a specific
29:08time. And as you can see, it's very
29:10large. your goal is to have what we have
29:13on the real dopamine, which is to
29:14basically have a very, very small
29:17dopamine delta. Not only is this more
29:19sustainable, but what you'll notice is
29:21if you prioritize activities that have
29:23real dopamine, you're just mentally
29:25going to feel better. I don't really
29:26know how else to put it, but you're
29:28going to feel more clearheaded, more
29:30level-headed, you're actually going to
29:31want to make improvement in your life.
29:33If you stack all these artificial
29:34dopamine things together, you start to
29:37have this really warped worldview to the
29:39point where you're like, "Oh, becoming a
29:40better person and like improving my life
29:42doesn't even seem worth it. Like, I'd
29:43rather just keep [ __ ] smoking weed
29:45and watching porn and eating [ __ ]
29:47food." It almost like convinces you that
29:49that is like a enjoyable way to live
29:51your life. But obviously, it's not. And
29:53that's not what you want to do with your
29:54life anyways. So just to show you how
29:57crazy and powerful this is, I created
29:58this little software here that shows you
30:00the effect of your dopamine over time on
30:02your baseline. So for example, let's
30:04begin with the artificial dopamine like
30:06scrolling social media. Literally off
30:07the charts in terms of the spike over
30:09your baseline level of dopamine,
30:11watching porn also even worse. You have
30:13binge watching shows, drugs and alcohol,
30:15gambling, trading. On the contrary,
30:18let's look at the healthy ways to induce
30:21dopamine in your environment like
30:22exercise, right? the cold exposure,
30:24morning sunlight, deep work and focus,
30:26and you can see just how different they
30:28look, how different the dopamine delta
30:30is over time. Your goal again is reduce
30:32the dopamine delta so that you don't
30:34have these massive spikes and troughs
30:36and instead you have a prolonged
30:37increase in your dopamine because that's
30:39how you make it feel like working hard
30:41is actually easy. The reason again that
30:43you think that working hard feels so
30:45hard is because of what you're comparing
30:47it to things like porn, social media,
30:49video games, like of course it's going
30:51to feel hard. Those things are [ __ ]
30:52awesome according to your dopamine
30:54receptors. It's just not even
30:56comparable. But if you just remove those
30:58things one by one slowly over time, it's
31:00going to feel easy to do the hard
31:02things. Look, the reality is these
31:04artificial dopamine sources, these are
31:06extremely addictive. Let's have some
31:08fun. All right, I'm going to let you in
31:09on a little secret. Most entrepreneurs,
31:11most successful individuals, they
31:13actually do have addiction. I think
31:15everybody is addicted to something. The
31:17difference once again between the
31:19unsuccessful and the successful people.
31:21Successful people choose what they want
31:23to be addicted to. Now, technically,
31:25it's not actually an addiction. It's
31:26more of a very empowering habit, but I
31:29like to think of it as an addiction. The
31:31difference between a habit and an
31:32addiction is how it affects your
31:34homeostasis. Let's say that this line
31:36here represents kind of your baseline
31:38level of being. An addiction is
31:40something that you actually begin your
31:42day below your baseline and you don't
31:44even feel normal. you don't even feel
31:46like you're at homeostasis until you
31:48actually have that particular addictive
31:50substance of choice. And then maybe if
31:52you have it again throughout the day,
31:54it'll spike up and then you'll kind of
31:55slowly approach the baseline once again
31:58and actually even go below it back to
32:00the addictive baseline. Again, this is
32:03the definition of an addiction.
32:05Something where you need to have a
32:06particular thing for you to feel normal,
32:08just for you to be at your baseline. A
32:10habit on the other hand is something
32:12that elevates your existing baseline. So
32:16you actually do begin your day here and
32:18when you participate in the habit it
32:19brings you up here and then slowly
32:21brings you back down to your baseline.
32:23So it actually elevates your level of
32:26well-being. This would be something like
32:27you know exercise or cold exposure or
32:30just doing deep work on your business. I
32:32know a lot of people that legitimately
32:34have addictions by this definition. They
32:36don't feel normal unless they have their
32:37nicotine. They don't feel normal unless
32:39they have their caffeine. They don't
32:40feel normal unless they, you know,
32:41[ __ ] stroke the chicken. It's like
32:43how they [ __ ] boot up for the [ __ ]
32:44day. And then of course with the
32:46addiction when you're coming back down
32:47here, this zone here, right, this is
32:50basically the level of withdrawal.
32:52Because with habits, if you don't do a
32:54habit, you typically don't feel any sort
32:56of withdrawal from that. But if you
32:57don't have a particularly addictive
32:59substance, let's say, you legitimately
33:01your body starts to go [ __ ] haywire,
33:03starts to give you all these signals
33:04that like I don't feel normal. And
33:06that's a problem. That's why it's called
33:07an addiction. Now, I read a book a while
33:09ago that was called The Power of Habit
33:12by Charles Doohig. And it essentially
33:14explains the science of addictions and
33:16habits. And it's actually a three-step
33:18process for you to build a particular
33:20habit or addiction depending on how you
33:22want to classify it. The first step is
33:24going to be the cue. The second step is
33:26the habit or ritual itself. And the
33:28third is going to be the reward. So,
33:30let's take an example. I believe I'm
33:32addicted to the gym. I have been going
33:35for seven going on eight years and it
33:38has gotten to the point where if I don't
33:39go to the gym, I legitimately don't feel
33:41good about about my day. Now, that is an
33:43empowering addiction to have because
33:44obviously it's served me relatively
33:47well. So, what was my Q? Well, my Q most
33:49of the time is a little known chemical
33:51called beta alanine. Beta alanine is a
33:53chemical in a lot of pre-workouts that
33:55essentially gives you that kind of itchy
33:58spiders crawling all over your skin kind
33:59of feeling. A lot of people don't like
34:01it. Me personally, I [ __ ] love it.
34:03Feeling like I don't have control over
34:04my skin. Really cool.
34:06But for me, that is the cue. And I've
34:08been going to the gym for so long that
34:10if I start walking to the gym, even if I
34:12don't have pre-workout, my body will
34:14naturally start producing that kind of
34:16like tingly feeling on my skin, which is
34:19pretty crazy cuz I didn't actually
34:20consume anything for that to happen. But
34:22it's just so embedded psychologically
34:24that that cue is that powerful. Now, the
34:26second piece is the actual habit or
34:28ritual itself. So, in this case, we'll
34:29keep with the example. This is me
34:31actually going to the gym, working hard,
34:32you know, training, etc. The reward for
34:35me most cases is that pump, right? It's
34:38the feeling where all the blood flow is
34:39going to your muscles. You feel like
34:41you're way bigger than you really should
34:42be. And if you really walked around like
34:44you had a pump all the time, you'd
34:45probably be king of the [ __ ] world,
34:46right? That's kind of the feeling that's
34:48created in your brain. That's a reward.
34:50And so, you can take this three-step
34:51process right here and actually apply it
34:53to something that is going to make you
34:55more money. For example, one of the best
34:57things that you can do, which I'll get
34:59to in a second, when it comes to
35:00constructing your day, is spending at
35:01least 4 hours per day doing your deep
35:04work. This is deeply focused,
35:06challenging work that is actually going
35:08to move your business forward. Usually
35:11something related to marketing or
35:13related to sales. So, for example, if
35:14you wake up in the morning and your cue
35:16to execute your deep work, for example,
35:18is, you know, consuming some caffeine.
35:21Yeah, it's an external source and it is
35:23a direct signal to your brain that's
35:24like, okay, we're about to get into deep
35:26work mode. Then you actually do the work
35:27and maybe your reward, for example, is
35:29you go outside of your bedroom, wherever
35:31you're doing the work, actually go
35:32outside and get that natural sunlight,
35:34right? So, we have super duper natural,
35:36real dopamine sources that we're getting
35:38while also building this addictive habit
35:41loop. So, a lot of times for me, that
35:43actually is what my deep work cycle
35:45looks like, except I take it a step
35:46further. I do have caffeine, but as you
35:48can see, I work in the dark. That's when
35:50I do my best deep work. It's just the
35:51screen. I have blacked out windows in my
35:53entire room. I have a little bit of
35:55caffeine and I just go straight to work
35:57playing very specific music in my ears.
36:00For me, that's the cue that I'm about to
36:02get really, really high quality deep
36:05work done. Then I go through the habit
36:07of actually completing the deep work.
36:08It's challenging. It pushes me. It's
36:10multiple hours long. And finally, I go
36:12outside after the deep work is done and
36:14I actually see the [ __ ] sunlight cuz
36:15now at this point, it's been multiple
36:16hours and I haven't touched grass. So, I
36:19need to go do that. That is the
36:20addictive loop that you can create to
36:22actually get more money and get [ __ ]
36:24done, move your business forward or get
36:25that business that you have off the
36:26ground. Now, to finish this piece, the
36:28final thing I want to say about
36:29addictions is that there's a piece that
36:31is very, very important when it comes to
36:33just doing hard [ __ ] in general, and
36:35that is your self-t talk. This is
36:37something that most people never really
36:39talk about, but it is incredibly
36:40powerful and I learned from one of my
36:42mentors years and years ago and that is
36:44after you complete something difficult,
36:46you should verbally say either out loud
36:47or in your brain, out loud is better,
36:49things that affirm your identity in what
36:52you just did. So, let me give you an
36:53example. What I used to do when I was in
36:55college, of course, I dropped out, but I
36:57was in college and I started to hop on
36:59the cold shower train. What I would do
37:01is I would work out. I would actually go
37:03to the cold shower, turn it on, and I'd
37:05be staring at this [ __ ] 35 degree
37:07cold shower in front of me with every
37:09bone in my body, not wanting to get into
37:11the water. Eventually, I did. I shower
37:13and I finish. And after I'm finished
37:15showering, what I'm doing at that point
37:17is literally hyping myself up. Like,
37:20word for word. There's some points, it's
37:21going to sound super corny, but I'm
37:23telling you that it works. There's a
37:24point where I'm like, "That's [ __ ]
37:25right, motherfucker." Like, I just had
37:27this [ __ ] ass thing that I didn't
37:28want to do. I just [ __ ] did it. Why?
37:30cuz that's the type of [ __ ] person
37:32that I am. Again, you may think that
37:34sounds stupid and corny, but what you're
37:36doing is training your brain to like
37:38difficult thing that you just did. And
37:40if you continually do this, no matter
37:41how small the thing is, like a cold
37:43shower, that's a small thing. But if
37:44you're going throughout your business
37:45and you, for example, you have to let
37:47somebody go in your business, that
37:48sucks. But it's something that just has
37:50to be done sometimes. And you reinforce
37:51yourself with, damn, that really just
37:53sucked. So uncomfortable. But guess
37:55what? I still did it. Cuz that's the
37:57type of person that I am. I'm the type
37:58of person that just does hard [ __ ]
38:00because that's how you move your life
38:02forward. So control your self-t talk
38:04post habit, post difficult thing and
38:06you'll actually start to build that
38:08addiction framework stronger and
38:09stronger and stronger to the point where
38:11you in a very sadistic way. You want to
38:15go do difficult things all the time just
38:17because you have ingrained that loop so
38:19deeply into your brain. Now at this
38:20point you're probably wondering, Mark,
38:21this all sounds great, but like what
38:23about goals? How are you going to get to
38:24a goal setting tutorial? What is going
38:26on here? We're just talking about
38:27identity and all this fluffy stuff.
38:29Look, I'm telling you what you need to
38:30hear, not what you came to YouTube
38:32searching for. All right? This isn't a
38:33video to spike your [ __ ] dopamine.
38:35This is a video to get you results. This
38:37is what I think about goals. I have been
38:39on both sides of the spectrum before in
38:41terms of goal setting. I've been
38:42psychotic about my goals where I would
38:44set a 12-month goal, a six-month goal
38:46that's alignment with the 12-month, then
38:48the one-mon goal, and then the weekly
38:49goal that I need to achieve my monthly
38:51goal. And then I'll chunk that down to
38:52the daily goal that I need to achieve,
38:54my weekly goal, that I need to achieve,
38:55my monthly goal to achieve my annual
38:57goal. It got so [ __ ] to the point
39:00where I was spending more time working
39:02on my perfect goal setting system than
39:04actually putting in the work. And
39:05ironically, when I was at that end of
39:07the spectrum, just obsessing over the
39:09goals themselves instead of the work and
39:10the process and the inputs, I had the
39:13worst rate of actually accomplishing my
39:15goals. And here's the reason why. It's
39:17going to sound a little woo woo, but I
39:19100% believe it to be true. If you are
39:21always saying about your goals, I'm
39:23going to do XYZ. Okay, let's say you
39:25want to make $10,000 a month, and you
39:27just repeat to yourself, I want to make
39:29$10,000 a month. I wanted to make
39:30$10,000 a month. Or even, I'm going to
39:32make $10,000 a month. If you think
39:34that's any better, guess what? It's not
39:36because this is the way that the
39:37universe works. Okay? The universe, like
39:39I said, is always going to be reflecting
39:41back to you what you have in your brain
39:44yourself. This little brain right here.
39:46Yes, I know it looks weird, but that is
39:47your brain. Whatever you have going on
39:49inside of there, the universe is going
39:50to return that back to you. So, think
39:51about this. If you are constantly
39:53saying, "I'm going to make $10,000 a
39:55month." What are you telling the
39:56universe right now? I'm currently not
39:58making $10,000 a month. And so, you're
40:01just reinforcing a reality in which you
40:04actually don't have your goal achieved.
40:06That's why I'm so adamant about building
40:07the beliefs specifically around the
40:09process. Okay? These beliefs that I
40:11wrote down here, notice none of them
40:13say, "I'm the type of person that makes
40:15$10,000 a month." They're all focused on
40:18processoriented
40:19goals because the moment that you obsess
40:21over outcomes is the moment that you are
40:23attached and the universe, God, whatever
40:26you call it, they're not big fans of the
40:28concept of attachment. Because that
40:30means that you're just reinforcing your
40:32existing reality instead of letting your
40:35existing reality go and moving forward
40:37to the reality that you actually want to
40:39create. If you say, "I'm going to be a
40:40millionaire. I'm going to be a
40:41millionaire." You're just telling the
40:42world, telling the universe, telling
40:44God, "I'm not a millionaire. I'm not a
40:45millionaire. I'm not a millionaire. And
40:46that's going to continue to be true if
40:48you set goals and think that way. So,
40:50let me tell you the way that I actually
40:52set goals, okay? Because I do still set
40:54goals. But I do kind of like the mailbox
40:56strategy. Imagine if you're mailing a
40:58handwritten letter to one of your
40:59friends, right? You write the letter,
41:00you put it in the mailbox, and then
41:02guess what? You don't think about it
41:04again until the person actually receives
41:06that [ __ ] letter. You're not like
41:07checking the postal tracking code every
41:095 minutes on your phone. Refresh,
41:11refresh. You just put it in there and
41:12you let it go cuz you know that
41:14eventually that letter is going to reach
41:15that person. You have full faith that
41:17the letter is going to reach that
41:19person. You get where I'm going with
41:20this? So let's say I wanted to have the
41:22goal of making, you know, $10,000 a
41:24month. What I'm going to do is I'm going
41:26to know that this is my goal. I'm going
41:28to set it into my brain and then I'm not
41:30going to [ __ ] revisit it until
41:32basically it's accomplished. And instead
41:34I'm going to focus all that time that I
41:36would have spent on the perfect [ __ ]
41:37goal setting system. I'm going to spend
41:39all that time on one very very important
41:42thing, which is the inputs. Okay? At the
41:45end of the day, you can't actually
41:47directly control if you're going to make
41:49$10,000 a month. I know that sounds
41:50really weird because like what about
41:52extreme ownership, but now we're talking
41:54about goals, psychological universe
41:56booit, okay? You can't directly control
41:58making $10,000 per month. But what you
42:00can control is your own actions, your
42:02own thoughts, your own emotion. So
42:04instead of focusing all your time on
42:06like I said obsessing over the goal, you
42:08obsess over the inputs. The question you
42:10need to ask is how many units of input
42:13what I need to do for it to be
42:14unreasonable for me to not achieve my
42:17goal. This is a framework taken from
42:18Alex Hormozi. And I love it so much
42:20because it puts all of the power in your
42:22own hand. Let's say you're running an
42:24SMMA, right? A social media marketing
42:26agency. You just got started. You're
42:28trying to get to $10,000 a month. The
42:30question you should ask yourself is, for
42:32example, how many client outreaches,
42:34what I need to do for it to be
42:36unreasonable for me to not hit my goal,
42:39whatever that number is, maybe it's 500
42:42outreaches a day, maybe it's a,000. If
42:44you did a,000 outreaches a day for 30
42:46days, do you think it would be
42:47unreasonable for you to not be able to
42:49close a few or a total of 10K per month?
42:51I do. You may think that's overkill, but
42:54good. You probably need to do a lot more
42:56reps than you actually think. Now at
42:58this point in the video we have talked
42:59deeply about the identity, deeply about
43:01the beliefs and even relatively deeply
43:04about your thoughts and your emotions.
43:06Now I want to spend some time to talk
43:07about controlling your emotions and
43:09actually constructing your day through
43:11your actions in a way that is actually
43:13going to help you reinvent your life and
43:14get rich as [ __ ] So now that you kind
43:16of understand how to like rewire your
43:18brain to actually enjoy doing hard
43:20things, let's build a daily protocol
43:22that you can follow to actually bring
43:24these things to life and achieve the
43:26goals that you want. Success broken down
43:28to the simplest form is a game of
43:31stacking experiences, failures, and
43:34learning in as little time as humanly
43:36possible. But even if you're super duper
43:38motivated, if you sit down on your
43:40computer and you have no idea what the
43:41[ __ ] you should be doing, like you're
43:43like, "Cool, Mark, I got my deep work."
43:44you sit down, you're like, "Um, now
43:46what?" Well, let's talk about that. I
43:48want to introduce you to the concept.
43:50This is something that I actually coined
43:52myself, I think, unless somebody came up
43:53with it before me. But concept of stoic
43:55sparring. I am a huge fan of stoic
43:57philosophy. Marcus Aurelius, Epictitus,
43:59people like that. I think they give you
44:01great frameworks for how to handle the
44:03challenges in life, even though they
44:04lived thousands of years ago. Stoic
44:05sparring is one of the simplest and best
44:07ways for you to identify what you should
44:09be worrying about and spending time on
44:11and what you should not. And all you
44:13have to do is get out a piece of paper,
44:15make a T-chart like this, and on the
44:16left hand side, you're going to write
44:17the word outside, and on the right hand,
44:19you're going to write the word inside.
44:21And what I want you to do is basically
44:23do a mental brain dump. All the things
44:25going on in your life or in your
44:27business onto this sheet of paper. And
44:29everything that is genuinely outside of
44:31your control, you are going to put over
44:33here on the lefth hand side. And
44:34everything that is inside your control,
44:36you're going to put over here on the
44:37right hand side. What you'll notice is
44:39that a lot of pain and suffering in
44:41humans in your own mind, you're worrying
44:44about things that are completely outside
44:46of your control. And the stoic sparring
44:48exercise is to write down all those
44:50things to get them out of your complex
44:52brain because as soon as you get it onto
44:53your brain and onto paper, you can
44:55actually completely let that thing go.
44:56So this is literally an exercise that I
44:58try to do at least on a weekly basis and
45:01often times just get out of my head. So,
45:03for example, if there's somebody in your
45:04life that is causing you some mental
45:08trouble, right? You can fill that in in
45:10whatever way you desire, but you got
45:12somebody that's taking up mind space in
45:14your head. The question is, can you
45:16control the way that person is acting?
45:18Can you control the way that they're
45:19making you feel? And the answer to that,
45:21of course, is no. You cannot control
45:23what other people are going to do. You
45:24can only control yourself and how you
45:26are reacting to things. So, what you're
45:28going to do is you're going to write
45:29down exactly what happened with that
45:31particular person and why it's bothering
45:33you so much. Take some time to think
45:34about it. And then all you're going to
45:36do is let that [ __ ] go. I know it sounds
45:39very simple, but I actually want you to
45:41feel the emotions of that specific thing
45:43that you're going through. Like fully
45:44feel it. Don't avoid it. Feel that
45:46emotion, write it down, and then let it
45:48go and never think about it again. Then
45:51on the right hand side, you're going to
45:52write down all the things that actually
45:53are in your control. And what's funny is
45:55that when you go through this exercise,
45:57what's going to happen is you're going
45:58to have all these things on the left
46:00hand side of the column. So much [ __ ]
46:02that you were worrying about, that you
46:03were spending all your precious mental
46:06space on that you have zero control
46:08over. There's nothing that you could do
46:09and yet you're spending energy thinking
46:11about them, trying to problem solve them
46:13when there's nothing that you can do.
46:14And then this side over here is going to
46:16be very, very short. And these are
46:18actually things of course that are
46:19inside of your control that we are going
46:21to apply to our daily framework of
46:23execution. So, this really helps you do
46:24a few different things. Number one, it
46:26helps you actually get clarity. A lot of
46:28times you think you know what you need
46:30to do, but you don't. And getting
46:31clarity is incredibly helpful for that.
46:33Number two, it helps you to prioritize.
46:35And you'll actually know what is the
46:37most important thing that you should be
46:38working on. And number three, of course,
46:40the last step here is going to be now
46:41that you have the clarity and you have
46:43the priorities, now it just comes time
46:45to execute. Simple as that. Now, I want
46:47you to look at this title. I included
46:49the number 90 days for a very specific
46:52reason. 90 days is a very short period
46:55of time. So for me, the question
46:57becomes, how can I squeeze as much
46:58experience and information and learnings
47:01as possible into that 90day time frame?
47:04And that is how I came up with the
47:06concept of XP farming. XP farming is the
47:09process of taking what would require
47:11most people years and years and years of
47:13experience, of failures, of learnings,
47:15and shrinking that into a very condensed
47:18period of time. What if you could live 5
47:21years worth of experiences in a span of
47:243 months? How quickly do you think
47:25you're going to grow? How much smarter
47:27do you think you're going to get? How
47:28much more maturity do you think you're
47:30going to gain by getting more
47:31experience? You see, wisdom is not
47:33acquired through time. Wisdom is
47:36acquired through experience and XP
47:37farming is basically acquiring more you
47:40know XP in a very very short period of
47:42time. Now fair warning this experience
47:45is often times painful often times very
47:48difficult and a lot of people will give
47:49up because it's so much frequency. It's
47:52like you're experiencing 10 times the
47:54number of failures as normal. 10 times
47:56the number of rejections 10 times
47:57[clears throat] the number of
47:58experiences of learnings. So, it all
48:00depends on how you frame that, of
48:01course. But this is supposed to be a
48:03relatively intense 90-day period. This
48:06isn't like, "All right, thinking grow
48:07rich, Mark. I got my belief system. I'm
48:09just going to sit back and eat Cheetos
48:11for the next 89 days because I watched
48:13this video." No, [ __ ] you. Number one.
48:15Number two, we want to get better and we
48:17are trying to squeeze as much experience
48:19and effort into as short a time frame as
48:21possible. The issue is most people
48:23expand the time that it takes to get a
48:26particular project done for no good
48:28reason. Okay, this is called Parkinson's
48:30law. If you say, "All right, I have this
48:31project I got to get done. I'm going set
48:33aside four hours." It's going to take
48:34four hours. On the contrary, if you have
48:36that same project, you say, "I only have
48:38one hour. I have to force myself to
48:40finish this project in an hour." You
48:41come up with more creative ways for me
48:43to execute that project at the same
48:45level of quality. The big caveat people
48:47have here, it's like, "Okay, Mark, if
48:49I'm going to do like 10 times the amount
48:50of work and effort, I'm going to
48:51sacrifice quality." Wrong. That is the
48:54one thing that you cannot sacrifice.
48:56Which is why I said you have to be more
48:58creative with how you are executing
49:00these particular projects. For example,
49:02I'm the run more ads guy. If I needed to
49:05make 10 ads fully edited in a span of 90
49:08minutes, I'm going to have to come up
49:10with more creative ways than my
49:11traditional process of, you know,
49:13scripting with AI, sending it to video
49:15editors, etc. I probably have to build
49:17some kind of AI workflow to do the
49:19editing for me. But it forces you to ask
49:22these questions and to build better
49:23processes so that you can execute the
49:26project faster. This is like you go to
49:28the gym and you ask like the biggest
49:29dude there. You're like, "Hey man, how'd
49:31you get so jacked? Did you do like low
49:33number of reps with really heavy weight
49:35or did you do like a ton of [ __ ] reps
49:37with really light weight?" The answer is
49:39[ __ ] both. Okay? You have to lift a
49:41lot of [ __ ] weight and you got to do
49:42a lot of [ __ ] reps. There's like
49:43there's no way around this. The same
49:46applies to your work. It's going to be
49:47painful. It's going to be uncomfortable
49:49and maybe even uncomfortable for your
49:50bank account. But as we said earlier, if
49:53you're in an area of discomfort, then
49:55you know that you are growing. So, how
49:57do you actually construct your day in a
49:59way that kind of enforces this XP
50:01farming process? Well, this is a super
50:04interesting area for most people because
50:05I've seen crazy [ __ ] schedules and
50:07I've seen incredibly simple schedules.
50:10And I can tell you this cuz I've done
50:11both. And I can tell you with 100%
50:13confidence if your schedule looks
50:15anything like this where you are micro
50:17planning out every hour of the day, even
50:19every half hour of the day with an
50:21insane level of specificity, this plain
50:24and simple is not the schedule of a high
50:27performer. Period. The main reason for
50:29that is because it is generally not
50:31sustainable and it is not prioritizing
50:33the most important areas of your day.
50:36See, this is what most people don't
50:37understand about schedules. It's not a
50:39game of being psychotic about your
50:40tracking and playing out your day. That
50:42is addition. Having the most effective
50:45day possible is rather a game of
50:47subtraction. So on the contrary, let me
50:49show you generally what my days look
50:51like. This is it. Yes, this is literally
50:53it. So I wake up relatively early and I
50:56do my deepest most impactful work from
50:59the time that I wake up until the time
51:00that I go to the gym. Then I work out.
51:02Typically that will take me around 2
51:04hours all in. Then I go back to work.
51:06Not the deepest work, but just other
51:08administrative related work that I have
51:10to do throughout the day. And then I
51:12block off my sleep. That's it. Do you
51:13see how simplistic this is? This is
51:15almost like a [ __ ] caveman ass
51:17schedule. But this is the one that is
51:19most sustainable. And most importantly,
51:20this is the one that is most effective
51:22and you achieving your goal. So what I
51:23want you to do is plan out your day and
51:25begin with the most important thing,
51:27which actually before deep work, most
51:29important is going to be sleep. Because
51:31if you're pushing yourself really hard
51:33in your deep work, it is mentally
51:34exhausting. Like the goal of your day is
51:37to do two things. You should be number
51:38one becoming mentally exhausted. Like
51:41think about if you're to go run a
51:42[ __ ] marathon, but you're going to do
51:44it mentally. You're exhausted. And of
51:46course, the second is to be physically
51:48exhausted. If you go to bed every night
51:50and you are mentally and physically
51:52exhausted, not only will you sleep
51:54substantially better, but you'll fall
51:56asleep almost immediately and you'll
51:58actually be properly recovering
51:59throughout the night. Like I understand
52:01that in life there are phases where you
52:03have to sacrifice sleep. I still don't
52:05sleep super duper well generally at
52:08least in terms of the pure number of
52:09hours that I get per night. However, I
52:12do know I'm properly recovering mentally
52:13and physically simply because I don't
52:15have any time to not do so. Like I am
52:18asleep the minute that I hit the bed.
52:20And if you're pushing yourself as hard
52:22as you possibly can during your deep
52:23work, then that is how you can actually
52:25maximize your sleep. Like you have to
52:26maximize your waking hours if you want
52:28to maximize your sleep. If I just laid
52:30around all day, didn't do anything
52:31mentally or physically, my sleep is
52:33going to be pretty shitty. After you
52:34time block in your sleep, you're going
52:35to time block your deep workout, and
52:37then you're going to time block time for
52:38your health, and then back fill with
52:40anything else that you have to do. It's
52:42in that order. 1 2 3 4. So, sleep, deep
52:46work, health, and exercise, and then
52:49everything else. And just so you know,
52:50deep work, this shouldn't be something,
52:52this isn't just like working focused.
52:54Like, deep work is something that should
52:55be pushing you intellectually. If I was
52:58doing work that a VA could do and I just
53:00did it first thing in the morning,
53:01listening to specific music, that would
53:02not be deep work. That would be [ __ ]
53:04[ __ ] work. So instead, you have to
53:06identify things that are difficult and
53:09that are actually going to grow your
53:11income. Period. This is not time to be
53:14doing anything else other than acrewing
53:16skills that are going to directly make
53:17you more money. That is it. And you have
53:19to be ruthless with this time for deep
53:21work. You have to be absolutely
53:23ruthless. which means no phone, no
53:26distraction, no YouTube, no Twitter, no
53:28[ __ ] scrolling social media, nothing.
53:30This time is going to be different for
53:31everybody. For me, I like doing this
53:33time in the morning because I'm up
53:34before a lot of my team, which means I
53:36don't have to, you know, check Slack and
53:37worry about answering urgent messages
53:39because I can just straight up work for
53:41hours on end. But for you, the time
53:42where you're most productive, most
53:43effective, and the sharpest mentally,
53:45that may be like from 11:00 p.m. to like
53:473:00 in the morning. I have a lot of
53:49team members that that is their time
53:50that's like totally blocked off for
53:52them. Doesn't matter what time of day
53:54that you have. What matters is that you
53:55do it daily regardless of if it's the
53:57weekend or not, and that you're focusing
53:59specifically on money-making activities.
54:01The final thing I want to say about deep
54:02work is you actually can make deep work
54:05easier if you have an environment that
54:07is conducive to conducting said deep
54:09work. This should be unique and
54:10personalized to you. I can tell you what
54:12my environment looks like when I'm doing
54:14my deep work. Number one, blacked out
54:16curtains in my room. I live actually in
54:18an area I live in Miami. It's sunny out.
54:20There's a lot of sunshine. I personally
54:22like working when not even light can
54:24distract me. I like working in pitch
54:26black with typically binaural beats
54:29playing in my ears and everything around
54:31me I am constructing intentionally. The
54:34very mouse that I'm using is
54:35intentional. The keyboard that I'm using
54:36is intentional. My ultra wide monitor,
54:38everything I chose for a specific reason
54:40because I want it to be satisfying. One
54:43of the processes of making a habit
54:44actually stick is to make it satisfying.
54:46Make it something that is actually like
54:48legitimately enjoyable to do. Like this
54:50is going to sound so weird and corny,
54:51but the keyboard that I use [ __ ]
54:53love. Like I just love sitting down and
54:55typing at this keyboard regardless of
54:56what I'm doing. If that's true, then I'm
54:59going to want to work. My brain is like
55:01psychologically craving the feeling of
55:03me working and me typing on my keyboard
55:04and clicking my mouse and looking at my
55:06screen. I'm creating all these
55:07psychological positive responses for me
55:10to execute my most important work as
55:12easy as possible. And the best part
55:14about this is there's a lot of people
55:16out there that are just they classify
55:18their work as like they're grinding, you
55:19know? They're like, "Oh, I'm just like
55:20grinding so hard, man. I'm just like
55:22working like 12 hour days, just like
55:23grinding. I [ __ ] like it's so hard. I
55:25[ __ ] do it." And like me on the other
55:26hand, this [ __ ] is easy for me. Like a
55:2812-hour day is light because of the
55:30environment that I've created and the
55:32psychology around everything in my
55:34environment. One of my favorite quotes
55:35is the man who is in love with walking
55:38will always walk farther than the man
55:39who's in love with the destination. And
55:41most of the people that are grinding,
55:42they're not in love with the process.
55:43They don't like the work that they're
55:44doing. They don't like how they're doing
55:45it. They're just grinding for the money.
55:47If you compare that person to someone
55:48like me where I genuinely enjoy the
55:50process of getting better and my
55:51environment is just like so fun to be in
55:53all the time. I'm going to kick that
55:55dude's ass. And not only that, but I'm
55:57going to be around for years and years,
55:58decades, while that guy's going to get
56:00burnt out in the span of 6 months or
56:01even like a few years. Doesn't matter.
56:03I'm going to have more longevity cuz I
56:05actually enjoy what I'm doing. That is
56:06an ultimate ultimate [ __ ] life hack
56:08right there. So, next let's talk about
56:09the physical side of things. Most of you
56:12are neglecting your body and that's the
56:13reason you feel like [ __ ] all the time.
56:15That's why mentally you're not sharp.
56:17That's why you can't focus, why you're
56:18unmotivated. You all know it, okay?
56:20Health is wealth and the way that you
56:22feel physically is going to impact the
56:24work that you're doing mentally. So, if
56:26you're out of shape, if you're sluggish,
56:27if you're eating like [ __ ] your brain
56:29is going to be reflecting that. There's
56:30a lot of people that will say like, "Oh,
56:31like getting rich is, you know, so much
56:33more important than getting in good
56:34shape." Money can come and go, but if
56:36you lose your health, guess what? You're
56:37in the dirt, bro. I believe that when it
56:39comes to health, simplicity is king. So,
56:42let's just go piece by piece here.
56:44Number one is going to be going to the
56:45gym. Go for a minimum of five times per
56:48week and just do everything that you
56:50know you should be doing, which is train
56:52close to failure, if not directly at
56:55failure. Track your progress and
56:57continue increasing the weight, aka
56:59progressive overload, because number
57:00one, that's how you build muscle. Number
57:01two, progress is [ __ ] addicting. And
57:03again, this is all about creating those
57:05addictive loops. It shouldn't feel like
57:07going to the gym is something that's
57:08like, "Oh, [ __ ] I gotta like gotta go
57:10to the gym today." No, you like do your
57:11deep work and like I'm so excited to go
57:13to the gym. Like this is the perfect
57:15rest. Like a rest that I need before I
57:16get to the rest of my day. But literally
57:18just like pushing yourself, becoming
57:19better in that way week after week. It's
57:21[ __ ] addicting, man. Next is going to
57:22be nutrition, right? Once again, most
57:25people, you know what you need to do.
57:27Don't get sucked in to all the [ __ ]
57:29health fads going on. Whether that's
57:31carnivore, animal-based, vegetarian,
57:34[ __ ] I don't even know what what
57:36other ones are going on right now.
57:37Paleo, like all this [ __ ] Just stick to
57:39eating at least 80% whole foods every
57:42single day. And honestly, I'm a pretty
57:44big fan of keeping your daily diet
57:47relatively monotonous. If I had like a
57:49really good meal, I'll eat that meal
57:51multiple times per day every single day.
57:52Now, it's not great for you long term
57:54because for your gut microbiome, you
57:55should be introducing new foods. But the
57:57point is, eat real foods and try to get
58:00for muscle building purposes at least 1
58:02g of protein per pound of body weight,
58:04if not at least 0.8. Next is going to be
58:06your sleep. Now, this is one I've gotten
58:09a lot of [ __ ] for before cuz I have
58:10unpopular opinions on sleep. For the
58:12majority of the time, you should be
58:14sticking to the schedule that I set
58:15above, which is getting your whatever
58:17hours of sleep that you need, cuz
58:18everybody's a little bit different.
58:20Going to bed and waking up at the same
58:21time every single day. When you do go to
58:23sleep, keep the room as dark as
58:24possible, as cold as possible, within
58:27your general levels of comfort. But I
58:29will say this, there's two kinds of
58:31sleep, okay? There's times where you
58:33need to sleep for your body, and then
58:36there's times where you need to sleep
58:37for your soul. And this is where I lose
58:40a lot of people because as soon as I say
58:41that sometimes you're going to get less
58:42than 8 hours of [ __ ] sleep per night,
58:45all the Huberman nerds come after me and
58:47say I'm [ __ ] stupid. Look, I believe
58:49that sometimes it is better for you to
58:52stay up and sacrifice portions of your
58:54sleep to feed your soul, not to feed
58:56your body. But let me tell you, some of
58:57my favorite days of my entrepreneurial
59:00journey, I can visualize them. I
59:02remember exactly where I was, is when I
59:04stayed up because I was feeling so good
59:06in such a state of flow and I was
59:08working on building something amazing. I
59:10was working on building my business and
59:12it was, you know, 2:00 in the morning,
59:133:00 in the morning, 4 in the morning.
59:14I'm listening to amazing music. I just
59:16feel good. I didn't want to go to sleep.
59:18Okay, not everything in life is meant to
59:21be so monotonous. Some rules were meant
59:22to be broken some of the time and sleep,
59:25I think, is one of those rules. So maybe
59:27that's only 5 to 10% of the time, but I
59:29do believe sometimes you sleep for the
59:31body, other times you sacrifice that and
59:33sleep for the soul. Next on the list
59:34regarding health is going to be one
59:36that's not talked about a lot,
59:37intentional discomfort. Every single day
59:40you should be pushing yourself to do
59:42something that is uncomfortable
59:43physically. So I know generally speaking
59:46there's not a lot of physiological
59:47benefits for things like ice baths for
59:50example like a lot of times in fact they
59:51can be counterproductive to something
59:53like hypertrophy and muscle growth which
59:55there's definitely validity to that.
59:56However you should be aiming to do
59:58something difficult daily outside of
1:00:00your comfort zone not for what it's
1:00:02doing for your body but what it's doing
1:00:04for your brain. There's a part of your
1:00:05brain called the AMC. It stands for the
1:00:08anterior midsulate cortex. This is the
1:00:10part of your brain that expands when you
1:00:12are pushing yourself to do hard and
1:00:14difficult things. And the reason you
1:00:15need to prioritize this is because again
1:00:16this whole video is about how can you
1:00:18make your goals achieving them feel as
1:00:20easy as possible. Well, if you're
1:00:22continually pushing yourself mentally
1:00:23through something physical, let's say an
1:00:25ice bath, like ice cold. You don't want
1:00:27to do it, but you do it anyways. You're
1:00:28training your brain to get better at
1:00:31enduring difficult things. And that is
1:00:32going to be reflected in your work.
1:00:33That's going to be reflected in your
1:00:34relationships. you're just always going
1:00:36to be making progress to something
1:00:37that's going to make you better
1:00:38regardless of how difficult it is. So,
1:00:40whatever this is, cold shower, 100
1:00:42push-ups a day, max deadlift, I don't
1:00:44care. Just make it something difficult
1:00:46physically to prioritize this part of
1:00:48your brain. Now, lastly, on the topic of
1:00:50health, biohack these nuts. What do I
1:00:53mean by this? I think the biohacking
1:00:54space is 80 to 90% [ __ ] If you
1:00:58really take off the veil, most of it is
1:01:01just marketers and salespeople trying to
1:01:03sell you something. But that's not even
1:01:04the worst problem. The worst problem is
1:01:06that the biohacking industry has
1:01:08convinced you that the only way for you
1:01:10to perform at your best is if everything
1:01:13in your physical body is hyper hyper
1:01:16optimal. If there's a day that goes by
1:01:17and you don't get your perfect 8 hours
1:01:19of sleep or your diet wasn't 100% on
1:01:21track or you didn't take the right
1:01:22supplements, the right peptides, the
1:01:24right neutropics and that is the reason
1:01:26why you're not able to perform at your
1:01:27best. [ __ ] that. That's such a shitty
1:01:29ass mindset to have. Kobe Bryant has
1:01:32played professional NBA games on zero
1:01:35hours of sleep. Not a few, zero. Michael
1:01:37Jordan had his infamous flu games. Steve
1:01:40Jobs gave his commencement speech while
1:01:42battling cancer. Sometimes the one thing
1:01:44that should be holding you back. You
1:01:45just have to say, "Fuck that. I'm going
1:01:47to perform anyways." And that's why I
1:01:49don't like the biohacking industry in
1:01:51general. And what you probably need is
1:01:53less optimization. And you just got to
1:01:55embrace the mindset, [ __ ] it, we ball.
1:01:58More people need to be saying that, man.
1:01:59Only legendary things happen after you
1:02:01say that. Anyways, now at this stage in
1:02:02the video, we have the identity, we have
1:02:05the beliefs, we have the thoughts, we
1:02:07have the actions. Now, there's one last
1:02:08thing that we need to master in order to
1:02:10really reinvent yourself. And that is
1:02:12going to be, of course, your emotions.
1:02:15Emotions are really tricky. They're
1:02:16always trying to trick you. They're
1:02:18always trying to play games on you, tell
1:02:19you that things are worse than they are
1:02:21or things that are better than they
1:02:23actually are. So, let me begin with
1:02:24this. When you start executing on
1:02:26everything I've given you in this video,
1:02:28here's what you're going to see. If this
1:02:29is day zero, essentially today, and this
1:02:32is 90 days from today, what's going to
1:02:34happen is over time your actions are
1:02:36going to be improving. Everything that
1:02:38you're doing is going to be all the
1:02:40right things, right? You're taking the
1:02:41right actions. Your health is in check.
1:02:43You're doing your deep work. You have
1:02:44your identity set. Everything there is
1:02:46good. These are essentially your inputs.
1:02:49This is what is actually within your
1:02:50control. The results, however, the
1:02:52outcome, the stuff that is outside of
1:02:54your control, that's not going to happen
1:02:57right here. It's not going to happen
1:02:58right when you start your journey. It'll
1:03:00probably be a little area right around
1:03:03here and then it's going to absolutely
1:03:05hockey stick. Again, these are your
1:03:07actual results, the outcomes. What this
1:03:09means is that this entire area right
1:03:12here, this part of the chart here, this
1:03:14is all where you are acting like a
1:03:17winner. You're doing all the right
1:03:18things, yet you see none of the results.
1:03:20A lot of people call this the pit of
1:03:22despair because this is where most
1:03:23people give up. You're doing all the
1:03:24right things. you're acting like a
1:03:25winner, but maybe a month has gone by
1:03:27and you haven't made any results yet. Or
1:03:29maybe two months have gone by, maybe
1:03:31even three. For some people, it's years
1:03:32have gone by and they don't have the
1:03:34results that they want. But this
1:03:35inflection point right here always comes
1:03:37if you actually stay consistent. This is
1:03:40the space in which God, the universe,
1:03:43etc. is testing you, seeing what you're
1:03:45really made of. It is your job to remain
1:03:47consistent regardless of the results
1:03:49that you have and especially the results
1:03:52that you don't have. That's why it is so
1:03:54incredibly important to detach from your
1:03:56emotions during this period. Only attach
1:03:58emotions to things that the emotions
1:04:01have value for. So the way that I like
1:04:02to view emotions is that they're not
1:04:04good or bad. They're just kind of
1:04:05signals. The way that you should view
1:04:06emotions, for example, if you feel
1:04:08really frustrated, you fully feel that
1:04:10sense of frustration. Don't try to avoid
1:04:12your emotions. Even stoicism itself says
1:04:15that you shouldn't avoid your emotion.
1:04:16Emotions serve a purpose in many cases.
1:04:18What you should do though is have
1:04:20conscious awareness of that emotion.
1:04:22Let's say it's frustration in this case
1:04:23and ask yourself this question. Does
1:04:25this emotion serve me? If the answer is
1:04:28no, then you completely let that emotion
1:04:30go and you keep moving. If the answer is
1:04:33yes, then you utilize that emotion in a
1:04:35productive way. So frustration obviously
1:04:37that is not a useful emotion. So you
1:04:39just feel it, you let it go, you get
1:04:41back to work. That's it. Simple as that.
1:04:43Anger, for example, however, is an
1:04:45emotion that can be incredibly
1:04:47productive. So what you can do is you
1:04:49fully feel this sense of anger. get
1:04:51angry, feel it, then you ask yourself
1:04:53the same question, does this serve me?
1:04:55Well, a lot of times the answer to that
1:04:56question is yes. When there's a project
1:04:58that you need to get done and you
1:05:00actually do need to stay up and
1:05:01sacrifice a little bit of your sleep,
1:05:02it's not going to be super motivating to
1:05:04think all positively. [ __ ] flowers,
1:05:06rainbows, puppies. No, get angry. Use
1:05:09that emotion productively and get to
1:05:11[ __ ] work and work for the next 4
1:05:13hours straight because you're so pissed
1:05:14off you haven't made it yet. That is an
1:05:16effective productive emotion. Then after
1:05:18you fully channel that sense of anger,
1:05:20just let it go. Simple as that. This is
1:05:22also a healthy way of dealing with
1:05:24emotions because if you try to like keep
1:05:26an emotion like anger bottled up inside,
1:05:28you don't give it anywhere to flow
1:05:30freely like within your work, then guess
1:05:32what? You're going to end up lashing out
1:05:33in a terrible, terrible way either on
1:05:35yourself or other people. Instead, use
1:05:37that sense of anger to fuel your
1:05:39productivity. So again, the process is
1:05:41have conscious awareness of the emotion.
1:05:43Ask, does this serve me? And either let
1:05:45the emotion go or keep moving. And as I
1:05:48said previously, the man who is in love
1:05:49with walking will always walk farther
1:05:51than the man who is in love with the
1:05:52destination. This entire process here
1:05:55where you're doing all the work, all the
1:05:56inputs are there, but none of the
1:05:57outcomes. This shouldn't be you
1:05:59grinding. Grinding as a verb is the
1:06:02breaking down of something. Like if you
1:06:04grind up a particular substance, that
1:06:06means that you're breaking it down. Do
1:06:08you want to break yourself down? No, of
1:06:10course not. What you're trying to do is
1:06:11build yourself up. You already broke
1:06:13yourself down in the beginning of this
1:06:14video when you reconstructed your
1:06:16identity. Now, it's time to build
1:06:17yourself up. If you're not enjoying the
1:06:19process of getting better at a specific
1:06:21thing, then you're not working on the
1:06:22right thing or you didn't construct the
1:06:24right identity in the first place. Fall
1:06:26in love with the process and the
1:06:27outcomes will take care of themselves. I
1:06:29promise you. Now, the final thing I want
1:06:31to say in this video is about taking
1:06:33L's. When you go through this process of
1:06:35reinventing yourself, especially when
1:06:37you combine the concept of XP farming,
1:06:40you're going to be quote unquote failing
1:06:42quite a lot. And for a lot of people,
1:06:43they don't really know how to deal with
1:06:45failure. We didn't really get taught how
1:06:46to deal with failure growing up. So,
1:06:48here is a very simple and short
1:06:50three-step process on how to handle
1:06:52failure. Step number one is going to be
1:06:54the reframe. As I've said, I think
1:06:55before in this video, nothing in life is
1:06:57good or bad, but thinking makes it so.
1:07:00If you experience something as failure,
1:07:02that is you already preassigning a
1:07:04particular experience as something
1:07:06negative. But nothing is negative.
1:07:07Nothing is positive. It just is. So you
1:07:10can reframe things that you currently
1:07:12perceive as failure as things that are
1:07:14actually stepping stones to success. I
1:07:15know it sounds really like cliche and
1:07:17stereotypical like failures are like the
1:07:18stepping stones to success, but there is
1:07:20some truth to it. Like every cliche,
1:07:22every stereotype has at least 1 ounce of
1:07:24truth to it. So instead, reframe failure
1:07:27as just acquiring XP. You just got more
1:07:29XP, bro. You just leveled up. That is a
1:07:31good thing. That's a positive signal.
1:07:33Now, step number two, don't detach from
1:07:35your emotions. Now, I know what you're
1:07:36thinking. Mark, you just had a section
1:07:38on emotional detachment. What does this
1:07:40mean? Well, the reason I said don't
1:07:42detach from your emotions is because
1:07:44detaching makes it sound like you should
1:07:46not acknowledge your emotions at all and
1:07:48just be like this super duper like
1:07:49logical, rational being that never
1:07:51experiences emotions. Emotions are part
1:07:52of the human experience and you can't
1:07:54avoid them. At some point, they're going
1:07:56to hit every single person. So, the
1:07:58point is not to like block them or to
1:08:00like shove them deep down inside. No,
1:08:01the point is to feel them as I said
1:08:03previously and ask, "Does this serve me
1:08:05or not?" and then move on. And the third
1:08:07and final step here is what I like to
1:08:09call feel the power. For some reason, if
1:08:11you flip your mindset to like trying to
1:08:13avoid failures versus saying to God and
1:08:15the universe, give me more failures. You
1:08:17ironically get even less. Like you get
1:08:19less L's, but you just put yourself in a
1:08:22position of power. So like if something
1:08:24really really shitty happened to me,
1:08:25like I launch this business, it fails, I
1:08:27lose $10,000, right? Most people see
1:08:29that as a failure. If I have like the
1:08:31weirdly [ __ ] up mindset and I'm like
1:08:33that wasn't [ __ ] Give me more. Give me
1:08:34more of that [ __ ] That wasn't [ __ ]
1:08:36anything. I'm ready. Like, give me more.
1:08:37God, universe, give me more. If you flip
1:08:40your mindset into something like that,
1:08:41you just gave yourself power in a what
1:08:44most people would consider a negative
1:08:45experience. That's insane. Like, the
1:08:47fact that you can just do that at will,
1:08:48you can't. Nobody said that you can't do
1:08:50that. You can't. All in the control of
1:08:51your own mind, feel the power, and then
1:08:53use that energy to move on to whatever
1:08:55the next project is for you. You should
1:08:57want to be tested. You should want your
1:08:59strength and your perseverance tested
1:09:01because that's how the strongest
1:09:02warriors are actually created. So, at
1:09:04this stage, if you follow everything
1:09:05that I've said thus far in this video,
1:09:07you will be able to reinvent yourself to
1:09:09become rich as [ __ ] in 90 days or less.
1:09:12Now, for a lot of you, the question
1:09:13becomes like, what is the actual proper
1:09:15vehicle that I should be in to get rich?
1:09:17Because a lot of this video was about
1:09:18mindset. What about the tactics? If you
1:09:20want to know like the best business that
1:09:21you should be starting and working in
1:09:23and how to actually apply that
1:09:24tactically that you can become rich, I
1:09:26do have a linked video here. It's going
1:09:28to be somewhere on the screen. Do me a
1:09:29favor. Please check out that video. Put
1:09:31a lot of work into it. and it'll
1:09:32actually help you get the tactics of
1:09:34everything, not the mindset cuz at this
1:09:35point you already have that. But for the
1:09:37tactics, go ahead and click that link
1:09:38again somewhere around here on this
1:09:39video. Other than that guys, thank you
1:09:41so much for watching. I'll see you on
1:09:42the next one. Peace.

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