How To Rank #1 on Google Maps & AI Search in 2026 — Transcript

Full transcript

1. 0:00In this video, we're going to teach you
2. 0:01how you can rank number one on Chat GPT
3. 0:03[clears throat] also Google Maps. And
4. 0:05this is the step-by-step process that
5. 0:07used to rank over 100 plus Google
6. 0:09Business Profiles and local businesses
7. 0:11number one on AI also Google Maps. So,
8. 0:14stay tuned to the end of this video
9. 0:15because we're going to cook and we're
10. 0:17going to release all of our sauce here.
11. 0:19Here's what the document or video will
12. 0:21do for you depending on where you're
13. 0:22watching this. Right now, search has
14. 0:24changed forever, but most local
15. 0:25businesses don't really know this yet.
16. 0:27They're still doing the old SEO with
17. 0:28keywords, blogs, and backlinks. If
18. 0:31backlinks are confusing to you, just
19. 0:32ignore this for now because we'll get
20. 0:34into it. That's worked before, but now
21. 0:36it doesn't work anymore. Right now,
22. 0:38platforms like Google, Chat GPT, Gemini,
23. 0:40Perplexity all use AI. And AI doesn't
24. 0:43just rank websites. If your business is
25. 0:45not the clear answer to somebody
26. 0:47searching you, you just don't show up.
27. 0:48So, we're going to reveal how rankings
28. 0:50actually work today, why local
29. 0:52businesses have an advantage, and what
30. 0:55Google and AI really look for, and how
31. 0:57to become the answer they choose.
32. 0:58There's no tech talk, there's no fluff,
33. 1:00we're just going to tell you the truth.
34. 1:02And by the end of this video, you'll
35. 1:04understand why some local businesses
36. 1:05show up everywhere while others are
37. 1:07invisible. So, let's get into how
38. 1:09rankings really work. First off, I want
39. 1:11to give a brief introduction if this is
40. 1:12your first time watching my channel or
41. 1:14watching this video. I'm Norman, I've
42. 1:16spent the past couple of years working
43. 1:18with local businesses all over US
44. 1:20helping them generate leads from Google,
45. 1:22paid ads, and now AI-driven search. But
46. 1:24before building software, I ran and
47. 1:26scaled local marketing agencies to multi
48. 1:28six figures working with hundreds if not
49. 1:30thousands of real businesses in
50. 1:32competitive local markets. And that
51. 1:33experience matters because they exposed
52. 1:35one truth. Most local SEO advice is not
53. 1:38working in the real world. And I've seen
54. 1:40it time and time again where rankings
55. 1:41spike and disappear, agencies over
56. 1:44promise and under deliver, optimized
57. 1:46profiles slowly decay, businesses rely
58. 1:48on one-time SEO fixes. Also, I am a
59. 1:51software engineer by background, so this
60. 1:53means I don't simply guess, I test
61. 1:56systems, I measure outcomes, I look for
62. 1:58patterns that actually scale. Right now
63. 1:59I'm building AI-powered SEO software
64. 2:02focused specifically on Google Maps
65. 2:03local search and how AI engines like
66. 2:05ChatGPT recommend businesses. And the
67. 2:07goal is very simple. Just take what's
68. 2:09currently working for all my clients
69. 2:11instead of doing all manually, have a
70. 2:13repeatable system that could do it on
71. 2:15autopilot with AI. Our company has
72. 2:17access to millions if not billions of
73. 2:19data points that rank clients
74. 2:21predictably across all niches and all
75. 2:22cities. In this document I'll reveal it
76. 2:24all. So, everything in this document
77. 2:26will be based on what Google publicly
78. 2:28confirms and not just based on vibes,
79. 2:30what we've actually seen across real
80. 2:32profiles, millions if not billions of
81. 2:34data points collected by us, and what
82. 2:36consistently moves rankings in
83. 2:38competitive markets. There's not going
84. 2:40to be any theories, we're just going to
85. 2:41show you what works and why it works.
86. 2:44So, let's dive into this video. And
87. 2:46next, if you're watching on Gamma or
88. 2:47you're watching on YouTube, we'll have
89. 2:49some links in the description where you
90. 2:51could go ahead and start a trial to our
91. 2:52software or if you're agency serving
92. 2:54local businesses, you could basically
93. 2:55white label and partner with us and you
94. 2:57can automate all the GBP and AI rankings
95. 3:00for your local business clients as well.
96. 3:02Now, what is the difference between
97. 3:03Google search and AI search? So, what if
98. 3:05I told you it's the exact same thing?
99. 3:07Are you going to click off of this
100. 3:08document or video? Because I'm a founder
101. 3:10at a AI software company, Lead Oracle,
102. 3:12so you should try us out. We're training
103. 3:13AI models on a daily basis. But, with
104. 3:15all AI models, all of it pulls from data
105. 3:19that they train themselves from Google
106. 3:21or Bing or Yahoo, and Gemini is
107. 3:23literally owned by Google. So, ChatGPT,
108. 3:26Gemini, Claude all get their data from
109. 3:28the web and from Google. As a result,
110. 3:30ranking on AI search engines is almost
111. 3:32the same thing as ranking on Google.
112. 3:34You're following the same boring old
113. 3:35tactics with a twist that we'll get into
114. 3:37later in this video. And whenever AI
115. 3:39recommends a local business, it heavily
116. 3:42relies on Google Maps data. That means
117. 3:44if you don't win on Google Maps, you
118. 3:45simply don't win on AI search either.
119. 3:47So, I'll include some proof down below.
120. 3:49So, So is one of my roofing clients. As
121. 3:51you can see, we managed the business
122. 3:53profile and we're ranking number one in
123. 3:55the map pack in the city. And then
124. 3:57whenever I go to ChatGPT, it also ranks
125. 3:59number one on ChatGPT. So sorry to burst
126. 4:02your bubble before local businesses.
127. 4:04Whenever agencies tell you they can rank
128. 4:05you on ChatGPT or AI search, it's just a
129. 4:07sexy label that marketers put on things
130. 4:10to get people excited. I kind of also
131. 4:12did this in order to get your email in
132. 4:14case you're watching on the Gamma Doc.
133. 4:15But now let's talk about how we can rank
134. 4:17on AI and also traditional search
135. 4:19engines. And here's why Google Maps is
136. 4:21the real battlefield for most local
137. 4:23businesses. If you want to rank in 2026,
138. 4:25you really need to understand this. It's
139. 4:27no longer just a feature, it's the main
140. 4:28result. So whenever somebody searches up
141. 4:30for a local service, Google almost
142. 4:32always shows the map, three local
143. 4:34businesses. If you're in the top three,
144. 4:35you're going to get 93% of all the
145. 4:37calls, direction clicks, and website
146. 4:39visits, also reviews, photos, and call
147. 4:41to actions. And Google knows that local
148. 4:43search means buyer intent. So whenever
149. 4:46somebody searches up plumber near me or
150. 4:48roof repair in Dallas, they're actually
151. 4:50just researching. They're just ready to
152. 4:51call. Also for me, I can't really
153. 4:52remember last time I searched up an
154. 4:54emergency plumber near me for fun.
155. 4:56Usually it only happens when I eat a lot
156. 4:57of Mexican food. But besides the point,
157. 5:00that's why Google Maps get priority over
158. 5:02websites. It's the foundation's local
159. 5:04rankings, and I'll tell you exactly how
160. 5:06you can rank in the top three in the
161. 5:07next couple of slides. Before tactical
162. 5:10tips, let's talk about numbers. So the
163. 5:12top three businesses on Google will get
164. 5:14almost everything. And here are the
165. 5:16facts. 46% of all Google searches are
166. 5:19local. That means one out of every two
167. 5:20search is searching for a business right
168. 5:22now.
169. 5:23And the Google Map Pack top three get 40
170. 5:25to 50% of all clicks on local search.
171. 5:27And that's almost half the traffic going
172. 5:29to just three businesses. The number one
173. 5:31ranking gets the most amount of calls,
174. 5:33often around two X more than number four
175. 5:36and number 10 combined. 60% of all map
176. 5:38clicks turn to actions, and phone
177. 5:40numbers are the number one action. 76%
178. 5:42of mobile local searches lead to a call
179. 5:44or visit within 24 hours. So 28% of
180. 5:47those turn to real sale in 24 hours. So,
181. 5:49this is buyer traffic. Now, let's get
182. 5:51into the scary part. So, if you're not
183. 5:53in the top three, you're going to get
184. 5:5570% fewer calls, way less trust, and
185. 5:57almost no chance to even win the lead
186. 5:59over. If you're a rank number four and
187. 6:01beyond, people don't see you. If they
188. 6:03will see you, they won't call you. If
189. 6:04they won't call you, you don't get paid,
190. 6:06and that's pretty much it. And here's
191. 6:07why people ranking in the top three can
192. 6:09be average at best and still crush it.
193. 6:11And why great businesses below the map
194. 6:13pack struggle. It's not just SEO, it's
195. 6:15just a lead. So, here's how you could
196. 6:17force your way into the top three. It's
197. 6:19not very hard because most local
198. 6:20businesses aren't really doing this, and
199. 6:22most local businesses aren't even
200. 6:24watching this video to begin with. So,
201. 6:25you're already ahead of 99.99% of the
202. 6:28population. Now, let's talk about why
203. 6:30humans lose and AI wins in Google map
204. 6:32pack. One big thing is humans are very
205. 6:35bad at consistency. Not because they're
206. 6:37lazy, but because they're always busy.
207. 6:39Right? How many times have you seen in
208. 6:40the new year that people go to the gym,
209. 6:42and by April, the gym is almost empty?
210. 6:45Because people lose that consistency.
211. 6:47And Google doesn't really care how good
212. 6:48your intentions are, it only cares about
213. 6:50what signals you send every single week.
214. 6:52So, managing a GBP means remembering
215. 6:54posts, remembering upload photos,
216. 6:57remembering to respond to reviews fast,
217. 6:59and remembering to stay consistent
218. 7:01forever. That works until life happens.
219. 7:03But, the thing is AI doesn't forget, it
220. 7:05doesn't get busy, and doesn't stop when
221. 7:07results improve. It does the same thing
222. 7:09over and over again on schedule, perfect
223. 7:12consistency without emotional drop-offs,
224. 7:14and without miss weeks. And Google
225. 7:16rewards patterns, and not effort. It
226. 7:18looks for continuous activity, repeated
227. 7:20relevant signals, and stable engagement
228. 7:22trends. Here's why AI managed business
229. 7:24profiles way outperform human managed
230. 7:26profiles over time. Not because they're
231. 7:28smarter, because simply they don't stop.
232. 7:30In Google Maps, the winner is not always
233. 7:32the person who works the hardest, but
234. 7:34it's the person that stays consistent
235. 7:36the longest. And here's how Google Maps
236. 7:38actually rank local businesses. So, with
237. 7:41all the SEO jargon, it only boils down
238. 7:44to three core factors and here's what it
239. 7:46means in plain English. Everything that
240. 7:48SEO agencies talk about back links,
241. 7:49citations, internal linking, all follow
242. 7:52within these three categories. I'm just
243. 7:54making it very simple for you. And if
244. 7:56you're watching on Gamma, you could go
245. 7:58ahead and click this link to watch the
246. 7:59video, but if you're on YouTube, you can
247. 8:01also just go to my channel, you can
248. 8:02watch the YouTube videos there. They
249. 8:04boil down to relevance, distance, and
250. 8:06prominence. So, now let's get into what
251. 8:08every single one of those categories
252. 8:09mean. Number one, relevance. So,
253. 8:11relevance means does your business
254. 8:13clearly match the search? So, Google
255. 8:15checks the primary category, secondary
256. 8:17category, services listed, keywords in
257. 8:19description, website confirmation.
258. 8:21Basically, is will your business match
259. 8:24the question or what the user searching
260. 8:27for? If it's not, I'm not going to show
261. 8:29you as a business. Next is distance. So,
262. 8:32this means are you close enough to the
263. 8:33searcher? So, you can't control this,
264. 8:35but you can only optimize around it. We
265. 8:37have had clients that start up a second
266. 8:38location just so they could target a
267. 8:40different area and they have better
268. 8:42distance and proximity. However, most
269. 8:45people you could just focus on the other
270. 8:47two factors and can rank a lot better.
271. 8:49So, unless One example I could bring is
272. 8:51unless you're a very good Mexican food
273. 8:53place, I probably won't drive 50 miles
274. 8:54to get to your restaurant. Max I'll go
275. 8:56is 15 and 20 miles even if I have to
276. 8:58call that emergency plumber later.
277. 8:59Right, Google knows this and probably
278. 9:01won't show you to these type of leads.
279. 9:03Next is prominent. So, does Google
280. 9:05actually trust you? This includes
281. 9:06reviews, review frequency, review
282. 9:08velocity, profile activity, photos,
283. 9:11engagement, mentions across the web. And
284. 9:13most businesses think about distance,
285. 9:15but to be honest, distance you can't
286. 9:17really control because that's your
287. 9:18business address. However, the winners
288. 9:20focus on relevance and prominence and
289. 9:21this is where all the rankings are
290. 9:23actually decided. And here's why the GBP
291. 9:25beats your website because everybody in
292. 9:27SEO, they always talk about the website,
293. 9:29but for local business rankings, the
294. 9:31only thing that matters the most is the
295. 9:32GBP. And Google reads your GBP far more
296. 9:36often than your website. Your GBP is
297. 9:38structured data that Google really
298. 9:39created and Google can instantly
299. 9:41understand it. However, your website is
300. 9:43unstructured and Google has to interpret
301. 9:45it. So, for example, if you have a
302. 9:47website it could be on Webflow,
303. 9:48WordPress, Wix, Squarespace, all those
304. 9:51things. It's kind of walk into your
305. 9:53nearest Walmart looking for something
306. 9:55you usually don't buy. You ask the
307. 9:56employees there and sometimes they might
308. 9:58know where it is, but most of the time
309. 9:59they don't. Versus you just ordering
310. 10:01this item off of Amazon and Amazon has
311. 10:04inventory of all the products they have.
312. 10:06Google is the exact same way and this is
313. 10:07why GBP matters a lot. And from your
314. 10:09profile Google can directly read the
315. 10:11business categories, services, location
316. 10:14signals, operating hours, photos, and
317. 10:16the metadata. So, this is basically
318. 10:18Google seeing where photos taken, what
319. 10:20time it was taken, and then what the
320. 10:22photo even describes. Reviews and then
321. 10:23keywords inside reviews, also user
322. 10:25behavior like calls, clicks, and
323. 10:27directions. Your website helps confirm
324. 10:29this data, but it doesn't override it.
325. 10:31So, for example, if your GBP is weak,
326. 10:33your website cannot save you. If your
327. 10:35GBP is strong, your website strengthens
328. 10:37your business. Here's why GBP and Google
329. 10:39Map rankings always start with the GBP.
330. 10:42Now, let's talk about GBP categories and
331. 10:44services. So, we have a video on how to
332. 10:47pick your primary category, but this is
333. 10:49one of the most important ranking
334. 10:51factors in Google Maps. It tells Google
335. 10:53who you are, it tells the secondary
336. 10:55categories tell Google what else you do,
337. 10:57and then Google uses a category ladder.
338. 10:59Some categories are going to be a lot
339. 11:01more competitive than others. So,
340. 11:03choosing a wrong primary category can
341. 11:04completely cap your rankings and
342. 11:06services just as much. So, every time
343. 11:08you add a new service, you create
344. 11:10relevant signals, you expand keyword
345. 11:12coverage, and you help Google match you
346. 11:14to searches. It's not just text as
347. 11:15signals that you send to Google on what
348. 11:17your company actually does. And every
349. 11:19single service you list becomes another
350. 11:21way to rank. And most businesses they
351. 11:23pick the wrong category, they add too
352. 11:25few services with no description on any
353. 11:26of them, and then they never update
354. 11:28them. And then that's why they don't
355. 11:29move. So, if you have correct
356. 11:31categories, full service coverage,
357. 11:33you'll get relevance dominance in your
358. 11:35local market. Now, let's talk about GVP
359. 11:37activity. And here's the real ranking
360. 11:40lever. Most people don't realize this,
361. 11:42but Google Maps heavily favor active
362. 11:44profiles. Imagine how many profiles on
363. 11:46Google are actually shut down local
364. 11:48businesses. They set up once, they
365. 11:49haven't updated their profiles in years.
366. 11:51It's kind of like that one house in your
367. 11:52neighborhood. You never see anybody go
368. 11:54in or come out of the house, and you
369. 11:56don't even know if anybody's actually
370. 11:57living there. And Google acts the same
371. 11:58way. So, if you don't show signs of
372. 12:00life, Google is going to assume nobody
373. 12:01lives in that house. Now, Google tracks
374. 12:03posts, photo uploads, profile edits,
375. 12:06review responses, and this is known as
376. 12:08freshness. So, fresh signals this
377. 12:10business is alive and operating.
378. 12:12Inactive profiles slowly lose
379. 12:14visibility, and posting and optimizing
380. 12:16once is not enough. It rewards
381. 12:18consistency and not bursts, and that's
382. 12:20why most local businesses fail. They
383. 12:21optimize their profile once and then
384. 12:23just stop. And here's why active
385. 12:25profiles get tested a lot more, and then
386. 12:27inactive profiles get pushed down in the
387. 12:29rankings over over time. Now, let's talk
388. 12:31about reviews. So, trust, keywords, and
389. 12:32AI signals. Reviews aren't just social
390. 12:34proof, they're ranking data. So, what
391. 12:36Google takes a big look on is reviews,
392. 12:39quantity, the velocity, the recency,
393. 12:42keywords inside the reviews, and the
394. 12:44review responses from the business to
395. 12:45show that you're actually alive, right?
396. 12:47Business with fewer reviews but
397. 12:48consistent recent reviews can outrank a
398. 12:50business with hundreds of old reviews.
399. 12:53I've literally seen it with my own eyes
400. 12:55on Lead Oracle and with all the
401. 12:57platforms and profiles that we have on
402. 12:59board. And AI also reads these reviews.
403. 13:02So, it helps AI understand what services
404. 13:03you actually perform, how customers
405. 13:05describe you, and what problems you
406. 13:07solve. And when customers naturally
407. 13:09mention these services and location,
408. 13:12their keywords become powerful ranking
409. 13:13signals. Ignoring reviews is basically
410. 13:16ignoring trust, and trust is what
411. 13:17actually ranks. So, here's a video on
412. 13:19how you can rank even without hundreds
413. 13:22of reviews. It's on my channel or in
414. 13:24this Gamma Doc. Now, let's talk about
415. 13:25consistency and to do trust. So nowadays
416. 13:28Google and AI see your entire business,
417. 13:30your entire local business as an entity
418. 13:32and not just separate GBP, website,
419. 13:34social media platforms. An entity is
420. 13:37just a collection of facts. So name,
421. 13:39address, phone number, services,
422. 13:40categories, descriptions. And these
423. 13:42facts must match everywhere. So if your
424. 13:44GBP says one thing, your website says
425. 13:47another, directory says something else,
426. 13:48trust drops. And AI doesn't like to
427. 13:50guess, it likes certainty. So
428. 13:51consistency and confidence and
429. 13:54visibility is all interlinked. And
430. 13:56that's why organizations matter because
431. 13:58humans forget and systems don't. And the
432. 14:00businesses that keep everything aligned
433. 14:02all the time are going to win. Now let's
434. 14:04talk about why manual GBP management
435. 14:06fails. So it's not very hard, just doing
436. 14:08consistently is. So you need regular
437. 14:10posts, new photos, review responses,
438. 14:12ideally within 12 hours, service
439. 14:14updates, keyword alignment, monitoring
440. 14:16performance. And most business owners
441. 14:19are going to be busy, they forget, or
442. 14:21they fall behind. That's where rankings
443. 14:22drop. So Google doesn't punish you, it
444. 14:24simply favors somebody else who stayed
445. 14:26active. And that's why whenever GBP
446. 14:28becomes automated, consistency becomes
447. 14:30effortless. And that's how rankings are
448. 14:32protected and improved over time. Now,
449. 14:35I'll keep reiterating this fact because
450. 14:37Google doesn't reward effort, it rewards
451. 14:40consistency. And the main thing is you
452. 14:43could spend 5 hours optimizing your
453. 14:44profile, writing a perfect description,
454. 14:46adding every single service, and still
455. 14:47lose rankings. Because the main thing is
456. 14:50Google's not checking once, it's
457. 14:51checking all the time. It's constantly
458. 14:53asking itself, is this business still
459. 14:55active? Is it relevant? Is it trusted?
460. 14:57And then one-time optimization answers
461. 14:59answers that once, but consistent
462. 15:01activity answers it every single week.
463. 15:03And that's the difference. And
464. 15:04businesses that stay active are tested
465. 15:06higher, they get more impressions, they
466. 15:08get more engagement. And businesses that
467. 15:10stop, they are tested less, lose
468. 15:12visibility, and get passed quietly. This
469. 15:14is why rankings often drop without any
470. 15:16warning. Nothing broke, nothing was
471. 15:17penalized, you simply just stopped
472. 15:19signaling consistency. And consistency
473. 15:21compounds, effort is only temporary. And
474. 15:24Google always rewards businesses that
475. 15:26show up again and again, week after
476. 15:27week. Here's your checklist action plan.
477. 15:30So, if you want to rank in the top three
478. 15:31on Map Pack, this is the minimum
479. 15:33standard. And just use this as a
480. 15:34checklist, or you could potentially just
481. 15:36use our tool to automate all this on
482. 15:38autopilot. So, number one is a GBP
483. 15:40foundations, and you could go ahead and
484. 15:43just pause this video or screenshot it.
485. 15:44And number two's weekly activity. These
486. 15:46are non-negotiables. Number three,
487. 15:49reviews and trust signals. Number four,
488. 15:50engagement signals. Five, consistency
489. 15:53checks. Six, ongoing optimizations. And
490. 15:56I won't read into this, but you could go
491. 15:57ahead and pause the video or read it for
492. 15:59yourself. But the important truth is
493. 16:01doing this once will not rank you. Doing
494. 16:03consistently will. And I'll keep
495. 16:04reiterating that in this video, because
496. 16:07Google must reward businesses that act
497. 16:09like real active companies. And this is
498. 16:11why most businesses and local businesses
499. 16:14will fail, and why systems always beat
500. 16:16the effort. And here is why it happens
501. 16:19if you don't do this. So, once you stop
502. 16:21managing your GBP actively, rankings
503. 16:23don't just disappear overnight. They're
504. 16:25going to slowly decay. First, your
505. 16:27impressions will drop. You will be shown
506. 16:28less, and then engagement drops. So,
507. 16:30you'll get less clicks, you'll get less
508. 16:31calls. And this leads to fewer calls,
509. 16:34fewer direction requests, and fewer
510. 16:35clicks. And then, Google starts testing
511. 16:37competitors above you, and then some of
512. 16:38them stick. And then, before you know
513. 16:40you're no longer in top three. And
514. 16:42nothing looks wrong. All your reviews
515. 16:44are still there. open. Your profile's
516. 16:45still there, but Google has moved on.
517. 16:47And this is why so many businesses come
518. 16:49to us, and they say, "Hey, we used to
519. 16:50rank so well." They simply just got out
520. 16:52paced by the algorithm, because somebody
521. 16:53else stayed active. They kept signaling
522. 16:55that they're relevant, and then they
523. 16:57earned all of these consistency points.
524. 16:59Google didn't punish you, it just
525. 17:01rewarded somebody else. And that's the
526. 17:02silent killer in Google Map rankings.
527. 17:04And this is why doing once just never
528. 17:06works. And only consistency doing it
529. 17:09will protect visibility longer. Now,
530. 17:11let's talk about website what SEO
531. 17:13agencies love to talk about, and why
532. 17:16this is a secondary ranking factor. So,
533. 17:17up until now, you've realized that GBP
534. 17:20is the engine for local rankings. It
535. 17:22drives everything I discussed before,
536. 17:24but however, it doesn't just rank
537. 17:25businesses on trust alone. It verifies,
538. 17:28and that's why your website is very
539. 17:30important as well, but it's not as
540. 17:32important as a GBP. So, it's not here to
541. 17:34compete, it's just here to confirm. So,
542. 17:36you could think of it as a resume for
543. 17:38Google Maps. So, your GBP lists what you
544. 17:40do, where you operate, how active you
545. 17:42are, and then your website is just a
546. 17:43reference check. So, Google uses it to
547. 17:46understand, is this business legit? Do
548. 17:48their services actually match? Do they
549. 17:50clearly serve these locations? And if
550. 17:53the website confirms what GBP says,
551. 17:55rankings stabilize. If they don't,
552. 17:57rankings will stall. AI works the same
553. 17:58way. So, whenever ChatGPT and AI
554. 18:00recommends a local business, it
555. 18:02double-checks the website to make sure
556. 18:03the story is consistent and clear. So,
557. 18:06it's not the main ranking factor for
558. 18:07website. However, there's less trust
559. 18:10without it, and you'll hit a ceiling.
560. 18:11One analogy I can bring up is basically
561. 18:14a good GBP can outrank bad GBP with a
562. 18:17good website, but a good GBP without a
563. 18:19website cannot outrank a good GBP with a
564. 18:22good website. And in the next section,
565. 18:24I'm going to show you how I get
566. 18:25structure your website, so it supports
567. 18:27your GBP, strengthens AI trust, and
568. 18:29removes the final barriers to ranking
569. 18:31without blogs, fluff, or outdated SEO
570. 18:33tactics. And now your GBP is not
571. 18:36optional, it's just it's not a nice to
572. 18:38have. Now, website SEO is not the
573. 18:40engine, it's the proof. So, you need to
574. 18:42understand your website does not replace
575. 18:44your GBP. You need your GBP. It just
576. 18:46supports it. So, GBP tells Google who
577. 18:48you are, your website proves it's true.
578. 18:50And whenever Google ranks businesses in
579. 18:53Maps, it cross-checks your GBP, the
580. 18:54source of truth, your website, the
581. 18:56confirmation layer, and other mentions
582. 18:58across the web, the reinforcement
583. 18:59signals. And you can go ahead and read
584. 19:01this and pause the video to read what
585. 19:03each of these sections say. And whenever
586. 19:05ChatGPT recommends a local businesses,
587. 19:07it doesn't just look at Maps, it
588. 19:09double-checks the website to understand
589. 19:11services, locations, and then problems
590. 19:13you solve. And website SEO is not about
591. 19:15traffic, it's about validation. Now,
592. 19:17here's how Google uses your website for
593. 19:19maps rankings. So, it simply verifies
594. 19:21your business with it. So, it looks at
595. 19:23does your services match your GBP
596. 19:26services? Does your location match your
597. 19:28service area? Is all the information
598. 19:30clear and structured? So, basically, all
599. 19:32of it leads to is this business legit
600. 19:34and relevant? And whenever answers are
601. 19:36clear, your maps are going to skyrocket.
602. 19:38Whenever they're vague, your trust will
603. 19:39drop. Here's why pretty websites
604. 19:41actually with no clarity don't rank.
605. 19:43Your websites don't need to be long,
606. 19:44doesn't need to be very pretty, it just
607. 19:46needs to be specific. So, clear service
608. 19:48pages, clear location signals, and clear
609. 19:50structure. And the only pages you need
610. 19:53for local SEO are these. And every
611. 19:56single person overcomplicates website
612. 19:58SEO. You don't need dozens of blog
613. 20:00posts, SEO content strategies, and then
614. 20:01long articles nobody reads. So, only a
615. 20:03few page matters. Here are the
616. 20:05non-negotiables. Number one, homepage.
617. 20:07Summary of who you are, where you serve,
618. 20:09and then what you do. Number two,
619. 20:10service pages. One page per main
620. 20:12service. Number three, location pages.
621. 20:14One page per city or service area. And
622. 20:16every single page has a job. Service
623. 20:18pages tell you Google what you do,
624. 20:19location pages tell Google where you do
625. 20:21it. If these pages don't exist, Google
626. 20:24is going to guess and doesn't like
627. 20:25guessing. Now, let's talk about the
628. 20:27homepage. And here's what Google thinks
629. 20:28it is. It doesn't read your homepage
630. 20:31like a human, it simply just scans it.
631. 20:33You can think of it as an impatient
632. 20:34employee. Looks for a headline and
633. 20:36section titles. If it can't understand
634. 20:38your business in less than 10 seconds,
635. 20:39you're going to lose. But if it can,
636. 20:41you're going to win. And here's why it
637. 20:43matters. Your main headline should
638. 20:44clearly state service plus location. For
639. 20:47example, professional roof repair in
640. 20:49Dallas, Texas. And that one line would
641. 20:51do way more for SEO than most entire
642. 20:53websites. Your homepage answers, what do
643. 20:56you do? Where do you do it? Why should I
644. 20:58trust you? Everything else is
645. 20:59decoration.
646. 21:00Now, let's talk about the service pages.
647. 21:02So, this is where rankings are won. If
648. 21:05homepage is the front desk, service
649. 21:07pages are the specialists. Think of a
650. 21:09hospital. And you don't go to the lobby
651. 21:11for heart surgery. You go to
652. 21:12cardiologist. And Google works the same
653. 21:14way. Each service page tells Google this
654. 21:16business is the expert in this specific
655. 21:18thing. And this is why one service per
656. 21:20page matters. And then you really need
657. 21:22clear explanations and then generic
658. 21:24pages fail. A service page should feel
659. 21:26like this page exists only to explain
660. 21:28this one service. And this increases
661. 21:30trust, relevance, map rankings, and then
662. 21:32AI recommendations. When service pages
663. 21:34are missing, you will have to guess what
664. 21:36you actually do. And Google does not
665. 21:38reward guessing. And in this Gamma Doc,
666. 21:40you can go ahead and watch this video.
667. 21:41Or you can go to the Lead Oracle AI
668. 21:44channel. You can watch this video as
669. 21:45well on how to create service area pages
670. 21:48that rank number one on Google. Now,
671. 21:50let's talk about internal linkings. So,
672. 21:51internal links confuse a lot of people.
673. 21:54But here's a very simple analogy to
674. 21:56understand. Internal links are hallway
675. 21:58signs. So, if your website is a
676. 22:00building, links tell Google where each
677. 22:02room is. And when home page links to
678. 22:05service pages, Google learns these
679. 22:07services are important. And when service
680. 22:09pages link to location pages, Google
681. 22:11learns these services happen in these
682. 22:13areas. If you don't have links, there's
683. 22:15no guidance. And Google doesn't just
684. 22:18explore randomly if all is paths. So,
685. 22:20clear paths equal clear understanding
686. 22:22equal better rankings. Now, let's talk
687. 22:24about schema. And this is sounds very
688. 22:27technical, but it's actually very
689. 22:28simple. And a lot of website plugins
690. 22:30already provide this. So, you can think
691. 22:32of schema as labels for machines. So,
692. 22:35you can think of it as putting a name
693. 22:36tag on everything. Instead of Google
694. 22:38guessing, is this a business? Is this a
695. 22:40service? Is this a location? Schema
696. 22:42tells Google directly, "Hey, this is a
697. 22:44local business. These are our services.
698. 22:46This is our address. And these are our
699. 22:47reviews." Your website already says
700. 22:49this. Schema just makes it impossible to
701. 22:51misinterpret. And this provides
702. 22:53certainty. And then schema reduces
703. 22:55confusion. And less confusion equals
704. 22:57more trust. And here's the example of a
705. 22:59schema, which is basically a script that
706. 23:01you inject onto your website that tells
707. 23:03Google exactly where you are. Now,
708. 23:05here's the real goal of website SEO.
709. 23:07Your website has one goal in local SEO
710. 23:09to remove doubts and also to expand your
711. 23:13service area beyond what you have on
712. 23:14your GBP. So, your website answers the
713. 23:16question, is this business legit,
714. 23:18relevant, and clear? If it's yes, your
715. 23:20rankings on local business and map pack
716. 23:22are going to skyrocket. If it's not,
717. 23:24then it might hurt you in the long run.
718. 23:26So, it's not about tricks, it's about
719. 23:27clarity. And this is why clear websites
720. 23:30win all the time. Now, let's talk about
721. 23:32service pages. So, this is technical but
722. 23:34very simple. So, each core service
723. 23:36should have its own page. And a ser-
724. 23:38proper service page should include the
725. 23:40service name in the title, a clear
726. 23:42explanation of the service, who it's
727. 23:44for, where it's offered, internal links
728. 23:45to relevant services. So, this confirms
729. 23:47relevance for Google Maps, gives AI
730. 23:49clear answers to pull from, and you
731. 23:51really need to avoid keyword stuffing.
732. 23:54So, write as if you're explaining to a
733. 23:56customer. And whenever a human can
734. 23:58understand it easily, Google and AI
735. 24:00will, too. Now, let's talk about
736. 24:01location pages. So, location pages are
737. 24:03how you expand visibility beyond your
738. 24:05address and beyond the radius that most
739. 24:08Google Business Profiles bring. And this
740. 24:10should clearly name the city, explain
741. 24:12the services offered there, refer to
742. 24:14nearby areas naturally, and then link
743. 24:16back to relevant service pages. And this
744. 24:18supports map pack rankings by expanding
745. 24:21geographic relevance, so expanding you
746. 24:23beyond your radius on the map pack,
747. 24:25confirming service areas, and helping AI
748. 24:27recommend you in specific services.
749. 24:29However, you need to make sure that you
750. 24:31don't have just a template copy-paste
751. 24:33location pages. You need to refer to
752. 24:35nearby areas naturally, so Google
753. 24:37doesn't think that it's thin and
754. 24:39copy-and-paste locations. Now, let's
755. 24:41talk about structure, not length, and
756. 24:42how AI reads websites. So, it doesn't
757. 24:44read websites like humans, it tracks
758. 24:46answers. So, AI looks for clear
759. 24:48headings, short sections, simple
760. 24:50language, direct explanations. And long
761. 24:52paragraphs are going to confuse AI. And
762. 24:55this is why headings matter, bullet
763. 24:57points matter, and clear layout matters.
764. 24:59So, if your website's easy to skim, it's
765. 25:01easy for AI to understand, and this is
766. 25:03how your site feeds ChatGPT, Claude,
767. 25:06Gemini recommendations. Now, here is a
768. 25:09website SEO checklist, which is a
769. 25:11supporting role to the GBP. Number one,
770. 25:13website SEO foundations. Number two,
771. 25:15consistency. Number three, structure.
772. 25:17Number four, technical basics. If you
773. 25:20want, you can go ahead and pause this
774. 25:21video and just screenshot this. And the
775. 25:23main thing here is your website doesn't
776. 25:24need to be perfect. It needs to be clear
777. 25:27and match your GBP. Because whenever
778. 25:29your website confirms your GBP, Google
779. 25:31and AI will trust you a lot more. That's
780. 25:33why our rankings will compound. Now,
781. 25:35you've reached to the end of this video,
782. 25:37and you should pat yourself on the back
783. 25:39because most local businesses or
784. 25:40agencies won't watch an almost 30-minute
785. 25:43video on how to rank better on ChatGPT
786. 25:45and AI and Google Maps. So, if you made
787. 25:48it to the end, congratulations because
788. 25:5099.99%
789. 25:51of local businesses won't make it to the
790. 25:53end. And you're truly on your path on
791. 25:55starting to generate leads from AI
792. 25:57search and Google. And if you're a local
793. 25:59business just looking to do all the
794. 26:00things that I mentioned in this
795. 26:02document, and you just want to
796. 26:03autopilot, you can go ahead and start a
797. 26:05trial of our software. I'm going to
798. 26:07include it in the Gamma Doc, and also in
799. 26:09the link in the description on YouTube.
800. 26:10If you're existing agency, and you
801. 26:12already have local clients that you want
802. 26:13to do SEO for, you just want to automate
803. 26:15some of the things I discussed in this
804. 26:17video like AI GBP or website stuff, you
805. 26:19can book a demo call in the description
806. 26:21as well. And you also find me on
807. 26:23Instagram, YouTube, and X. So, I hope
808. 26:25you got some nuggets out of this video,
809. 26:27and you're on your path to start ranking
810. 26:29number one on ChatGPT and Google. I'll
811. 26:31catch you in the next video.