How to Choose a YouTube Channel Name — Transcript
Full transcript
- 0:00how to choose a name for your youtube
- 0:01channel so i know this is something that
- 0:02can create a lot of stress it stressed
- 0:04me out when i created a new channel
- 0:06about six months ago i'll tell you more
- 0:08about that at the end of the video but
- 0:10by not choosing a name i probably waited
- 0:12a month or longer before i started
- 0:14creating content on youtube i don't want
- 0:16that to happen to you let's go through
- 0:18my recommendations for helping you
- 0:21choose the channel name the first
- 0:23decision to make is do you want to use
- 0:25your name or do you want to create a
- 0:27name for the channel specifically there
- 0:30are tons of channels that use the name
- 0:33of the creator here are just a couple
- 0:35something i would think about is the
- 0:37topic of the channel something really
- 0:39important to you where you could have
- 0:41your name attached to it or would you
- 0:43rather have a different name for the
- 0:45channel is the topic of the channel
- 0:46really important to you where if someone
- 0:48searches for your name on google or
- 0:50youtube that the channel comes up or
- 0:52would you rather have a brand name for
- 0:55the content so maybe this is just a
- 0:56hobby or something you're doing for kind
- 0:59of work related but you don't want to
- 1:01have your first name and last name on
- 1:02youtube be this type of content it's
- 1:05completely okay but something to think
- 1:07about are you going to be the only one
- 1:08creating content on this channel so this
- 1:10channel is called the figco our business
- 1:12is called the figco and it's not just me
- 1:15we have a bunch of content that we also
- 1:17create in spanish my colleagues create
- 1:19videos in spanish there's several people
- 1:21that appear on that channel so my
- 1:23business partner and i our last names
- 1:25are thalin and figueroa and so we
- 1:27basically kind of squish that together
- 1:29to create the fitco and so most people
- 1:31don't get that they don't understand
- 1:33where the name came from but it's not
- 1:34just me on the english channel or not
- 1:36just her on the spanish channel so we
- 1:38came up with name and we use it for both
- 1:40the english and the spanish channel is
- 1:42your name easy to remember pronounce and
- 1:44write if you think people are going to
- 1:45have trouble with your name you can use
- 1:47it i'm not telling you not to but it's
- 1:49just something to think about maybe
- 1:50you'd want to choose a brand that's
- 1:51easier for someone to remember than a
- 1:53name that people are going to always
- 1:55right wrong youtube will probably figure
- 1:57out it's you after a certain amount of
- 1:58time but it's just something to think
- 2:00about so think of gary vee so his name
- 2:02is gary vaynerchuk but vaynerchuk is
- 2:04complicated to write so he goes by gary
- 2:06vee sarah adichie always says saradici
- 2:10rhymes with peachy so you can understand
- 2:12how her last name is pronounced a third
- 2:14example would be tom bilyeu so maybe not
- 2:16the most complicated name but still
- 2:18people may not be 100 sure how to
- 2:20pronounce his last name you're welcome
- 2:22to use any name that you have for your
- 2:24personal brand on your channel but just
- 2:26one factor to think about do you have a
- 2:28fairly common name is there already
- 2:29someone using your first name and last
- 2:31name for their channel so a story with
- 2:32this my colleague diego has a youtube
- 2:34channel about video editing in spanish
- 2:36and the thing is his name is diego
- 2:38figueroa a fairly common name so if you
- 2:40search for it on youtube you may see
- 2:42something like this and you don't see
- 2:43his content even though several of his
- 2:45videos have thousands of views and he
- 2:47almost has a thousand subscribers so if
- 2:49you want to stand out and someone else
- 2:51already has you knit your name you'll
- 2:52need to create lots of content so you
- 2:54show up first when people search for it
- 2:57or think about maybe creating a brand
- 2:59what i want you to do now is write down
- 3:00all the words that come to mind related
- 3:02to the content you're going to create
- 3:04the niche that you're in and potentially
- 3:06the outcome that your audience is
- 3:08looking to get from viewing your content
- 3:10after you finish that list the next
- 3:12thing i want you to do is to think of
- 3:13any other words that you could add to
- 3:14the name that add more clarity on the
- 3:18type of content you're going to create
- 3:19how you're different than others in your
- 3:21niche so the word i want to use an
- 3:22example today is filmmaker so there's
- 3:25already a channel called filmmaker so
- 3:27you're probably going to need to add a
- 3:29word or couple words if you're creating
- 3:31content about filmmaking let me show you
- 3:33what i'm talking about so here is a
- 3:35channel called filmmaker that has 58
- 3:37videos and 35 000 subscribers if you
- 3:40want to see other channels related to
- 3:42the search what you can do is click on
- 3:44filters right here and then go to type
- 3:47and channel so here are all the channels
- 3:49that have filmmaker in the title or the
- 3:52most relevant ones so if we scroll down
- 3:54filmmaker iq tomorrow's filmmaker so the
- 3:56future of filmmaking you can learn here
- 3:59the engineering filmmaker and parker
- 4:01wallback so parker walbeck has full-time
- 4:03filmmaker so the idea of his courses and
- 4:06the content on the youtube channel is
- 4:08how to make a full-time living through
- 4:10filmmaking so not to be your side hustle
- 4:13or something you only do on the weekends
- 4:14how to make it your full-time career
- 4:17scrolling down further let's see the
- 4:18frugal filmmaker how to make films and
- 4:20not spend a ton of money filmmaker
- 4:22survival so how to survive
- 4:24the savage filmmaker the fit filmmaker
- 4:27the practical filmmaker filmmaker school
- 4:29filmmakers formula the fly fishing
- 4:31filmmaker you get the idea so you have
- 4:33the two types of words right now the
- 4:35next thing i want you to do is to go to
- 4:37youtube go to google search start
- 4:40putting some of those phrases in and see
- 4:42what other channels websites social
- 4:44media accounts come up okay so what i
- 4:46just brought up are a bunch of different
- 4:48youtube searches and we'll see the names
- 4:50of the channels of the creators that
- 4:52show up in search result so the first
- 4:54search is new mac studio apparently
- 4:56suggested products google and youtube
- 4:59are confused if they should show mac
- 5:01cosmetics or the mac studio from apple
- 5:05down below so we have marquez brownlee
- 5:07or known as mkbhd
- 5:10you have your average consumer mac rumor
- 5:12so including mac or apple or i for
- 5:16iphone ipad or whatever in the name if
- 5:18you're going to be creating content
- 5:20about apple products
- 5:22mary spender so personal brand max tech
- 5:25dave 2d
- 5:26renee ritchie
- 5:28ijustine marquez brownlee jared paulin
- 5:31cnet nine to five mac
- 5:34greg's gadgets
- 5:36you get the idea alpha gaming
- 5:38next one
- 5:39is how to cook brisket who doesn't like
- 5:41brisket so let's check out the channel
- 5:42names the dog father's barbecue simply
- 5:45mama cooks
- 5:47anne's family recipe gordon ramsay how
- 5:50to barbecue right
- 5:53smoke trails barbecue how cast
- 5:56the cook and share so one thing i want
- 5:57to point out here is how focused or
- 5:59broad do you think your content is going
- 6:00to be so if you include mac or barbecue
- 6:04or something more specific than if you
- 6:06have mac in the name you're probably not
- 6:07reviewing android devices or pc
- 6:10computers the same thing with cooking if
- 6:13you're going to be doing just barbecue
- 6:14hey have barbecue in your name if you're
- 6:16going to do cooking that's much more
- 6:17broad then maybe you want a broader name
- 6:20so i just opened up a whole bunch of
- 6:22different youtube channels so you can
- 6:24see the name that they came up with i'm
- 6:26not including any personal brands i
- 6:27already showed you some of those earlier
- 6:28the first one is channel maker so coming
- 6:30up with a word related youtube youtube
- 6:32channel so channel makers making
- 6:35channels i think that works well
- 6:37okay whiteboard crypto so i'm going to
- 6:39teach you through whiteboarding what
- 6:41crypto's all about hey dominic didn't
- 6:43want to use his first and last name so
- 6:45hey dominic
- 6:46alpha gaming so
- 6:48big tough alpha and gaming potato jet
- 6:51i'm not i can't remember how he came up
- 6:53with his channel name thomas frank
- 6:55explains so there's already a thomas
- 6:56frank channel and then the explains part
- 6:58is to learn about notion it's not
- 7:00totally clear it's about notion from the
- 7:02name but it's different than his
- 7:04personal brand silicon valley girl so
- 7:06everything related to startup silicon
- 7:08valley making money things like that
- 7:10creator economics how you can make money
- 7:12as a creator that icelandic guy so his
- 7:15name is really super difficult to
- 7:16pronounce so he decided that icelandic
- 7:18guy is more memorable easy to pronounce
- 7:21easy to remember so
- 7:23he's going with that
- 7:24um how to adhd becca de la plantes
- 7:28manflo yoga so yoga for men pretty clear
- 7:31from the name
- 7:32make art now about video related stuff
- 7:35dslr video shooter so one thing i want
- 7:37to point out here is most cameras that
- 7:39are sold today are not dslrs they don't
- 7:42have the mirror that comes up and down
- 7:43they are mirrorless cameras so the name
- 7:46that he chose for this channel is kind
- 7:49of
- 7:49irrelevant or not
- 7:51up to date i guess
- 7:53let's talk money
- 7:55teaching men's fashion charisma on
- 7:58command this is one i like it's just
- 8:00really clear from the beginning that
- 8:02i'm going to teach you to be charismatic
- 8:05keep productive so
- 8:06not just be productive this second but
- 8:10maintain your productivity
- 8:13chris winter tutorial so
- 8:15his name but wanted to add tutorials on
- 8:17the end
- 8:18sarah beth yoga so you see yoga with
- 8:20adrian so you put yoga at the beginning
- 8:23or
- 8:24at the end
- 8:25so film boo so this channel is amazing
- 8:27if you want to learn to grow on youtube
- 8:28their content is great the name i'm not
- 8:30sure the booth part of it film i get the
- 8:33booth i'm not sure how they chose that
- 8:36coffeezilla i don't really know how he
- 8:38came up with that name
- 8:40maxtet so the maximum of technology
- 8:42you're going to learn here
- 8:44think media so so sean created this
- 8:47channel a long time we only had
- 8:49content for think international so they
- 8:51said think media we're going to talk
- 8:53about youtube cameras and things like
- 8:55that and they're obviously doing well
- 8:57today even though they're like hey if
- 8:59they chose the name today maybe they
- 9:01would have picked something different
- 9:03fellow filmmaker so i think i mentioned
- 9:05them earlier so hey we're going to help
- 9:07you create films the community
- 9:09experience by spi so spi stands for
- 9:11smart passive income the founder of that
- 9:14pat flynn already has a channel with his
- 9:16name so they wanted to create a channel
- 9:18that the rest of the team could create
- 9:20content for not on his personal brand
- 9:22and so this is that channel if you want
- 9:24additional help getting started on
- 9:25youtube with your channel your first
- 9:27videos and starting to grow on youtube
- 9:29we just launched a youtube course for
- 9:31beginners it's four weeks long and
- 9:34there's live sessions and a ton of
- 9:35information to make sure you have
- 9:37everything you need no more excuses to
- 9:39getting your channel up and running so
- 9:41if you want to learn more check out the
- 9:42link in the description below here are a
- 9:44couple of additional recommendations
- 9:45when choosing a name so the first thing
- 9:47you don't want to go against the youtube
- 9:49community guidelines so i wouldn't use
- 9:51swear words in your content i wouldn't
- 9:52include numbers in the name so would it
- 9:54be this or this it's kind of unclear so
- 9:58i'd stay away from numbers if you can
- 10:00help it try to keep your name as short
- 10:01as possible ideally two or three words i
- 10:04would say the max would be five but
- 10:06these shouldn't be five long words so
- 10:08something that works that's five words
- 10:10is the colin and samir show so each of
- 10:13the words is fairly short another way to
- 10:15look at it would be trying to keep it
- 10:17under say 30 characters now let's talk
- 10:20about a couple different categories for
- 10:21names so the first would be a name
- 10:23related to your niche so this could be
- 10:25the crypto dad creator economics alpha
- 10:28gaming man flow yoga another could be
- 10:30the outcome that the viewer is looking
- 10:32for so full-time filmmaker charisma on
- 10:34command it's very clear hey this is what
- 10:37you're going to have if you watch our
- 10:39content random names that sound cool
- 10:41coffeezilla that icelandic guy mr beast
- 10:44pewdiepie niche with name so this could
- 10:46be investing with rose yoga with all the
- 10:49people that use yoga with there's a ton
- 10:51of those channels and then cooking with
- 10:53shireen or you can switch it around and
- 10:54have mad fit sarah beth yoga thomas
- 10:57frank explains chris winter tutorials
- 11:00there's a few more things we need to
- 11:01check before moving forward the first of
- 11:03which is to see if you can get the
- 11:05custom url for your channel name after
- 11:08you get 100 subscribers on youtube
- 11:10you'll be able to get a channel url that
- 11:12looks something like this as opposed to
- 11:14something like this when you first
- 11:15create your account you should also see
- 11:17the same username as available across
- 11:19all of social media it's much easier if
- 11:21you have the same username for all of
- 11:23your social media accounts for your
- 11:24youtube channel and for your website you
- 11:27may not want to create a website right
- 11:29now but you at least want to check to
- 11:31see if the url is available ideally you
- 11:33want to get the com but also.co.net.io
- 11:38there's a few other options if d.com is
- 11:40taken and you can check all of this in
- 11:43one place if you go to namecheck.com
- 11:45it's written a little bit strange but
- 11:46don't worry it's down below in the
- 11:48description here you can figure out if
- 11:51the youtube url is available the social
- 11:53media accounts are available as well as
- 11:55the different urls it's not the end of
- 11:57the world if you can't get the exact
- 11:58username on social media or the domain
- 12:01name that you want you can get a little
- 12:03bit creative here so a business like
- 12:05yada an online savings account their
- 12:07website is withyatta.com and i think
- 12:10their social media accounts are the same
- 12:12so you can kind of get around this if
- 12:15some of the usernames that you want are
- 12:17taken the next thing you want to do is
- 12:18google the potential name for your
- 12:20channel and see what comes up for
- 12:21example catherine manning her channel
- 12:23used to be called the content bug and
- 12:25people relate content and websites and
- 12:27bugs as something's wrong with the
- 12:29website essentially so she decided that
- 12:31she wanted to change her channel name
- 12:33which brings me to my next point and one
- 12:35of the most important things in all this
- 12:37video is the important thing is to
- 12:39choose a channel name and move forward
- 12:42and start creating content don't get
- 12:43stuck at this stage and not actually
- 12:46create content for youtube just move
- 12:48forward and know that if you don't like
- 12:50the name later on you can always change
- 12:52it so catherine mannion used to be the
- 12:54content bug think media's podcast was
- 12:56think marketing podcast they thought the
- 12:58content would be more about marketing
- 13:00than they realized it's a little bit
- 13:01confusing when everything else is called
- 13:03think media so they made that change
- 13:06also primal video used to be called
- 13:08video editing coach they realized they
- 13:10wanted a broader name that encapsulated
- 13:12more types of content and so they made
- 13:15the switch as well so choose something
- 13:17start creating content and move forward
- 13:19now let's talk about the new channel
- 13:20that i started so if you're watching
- 13:21this video it means that we're in
- 13:24process of monetizing our channel so we
- 13:25reached a thousand subscribers and four
- 13:27thousand hours of watch time we have the
- 13:29watch time and right now we have 930
- 13:31some subscribers at the moment of
- 13:33recording this video it's in the
- 13:35personal finance space and it's called
- 13:37greater than enough so what i was
- 13:38thinking when coming up with the channel
- 13:40name
- 13:40is the fact that i want to think of the
- 13:42end goal what's the goal for people with
- 13:44their finances and a lot of people have
- 13:47less than enough they're struggling to
- 13:48get by they're living paycheck to
- 13:49paycheck and so that person would like
- 13:52to be at a point where they have
- 13:53abundance they have more enough so
- 13:55abundance was kind of the word that i
- 13:57had in my head that kind of not that i
- 13:59want to be a millionaire but i want to
- 14:00have enough and feel comfortable and so
- 14:03abundance didn't really work out using
- 14:05that in the name also more than enough
- 14:08is kind of the same idea there's a book
- 14:10and some other things with that name and
- 14:12i'm kind of math nerdy and was thinking
- 14:15of greater than like the greater than or
- 14:17less than sign and most people are less
- 14:19than enough and so i thought why don't
- 14:20we call it greater than enough and so
- 14:22the profile image is the greater than
- 14:24sign and so it kind of gets that idea
- 14:27across i don't know if everyone totally
- 14:29gets the channel name but that was the
- 14:30idea that i was going for it was a name
- 14:33that i was considering for at least a
- 14:35month before making the final decision
- 14:37and i wish i just made the decision
- 14:39start me creating content and i would
- 14:41have a month's worth of additional
- 14:43content and the channel would have been
- 14:45monetized a month sooner my advice to
- 14:47move forward is to follow these steps
- 14:49choose a channel name and start creating
- 14:51videos for your youtube channel you can
- 14:52always change the channel name later and
- 14:54to help you get started creating content
- 14:56for youtube i have two video
- 14:57recommendations the first how to come up
- 14:59with ideas for your youtube videos you
- 15:00can check out that video right here and
- 15:02how to get your first hundred
- 15:03subscribers you can check out that video
- 15:04below hope to see you in those and
- 15:06future videos bye
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