How to Be So Productive it Feels ILLEGAL | Alex Hormozi — Transcript
Full transcript
- 0:00How do you eliminate distraction?
- 0:01>> Oh, this is fun. Okay. Um, so I
- 0:04eliminate it by eliminating it. And that
- 0:06sounds ridiculous, but like I think the
- 0:08vast majority of productivity hacks can
- 0:09get boiled down to remove everything
- 0:11that isn't work. So like my office has
- 0:14no outside light. Um, I try to minimize
- 0:17all the sound in the office. I also put
- 0:19on earplugs and headphones. Um, there's
- 0:22a great app that you can use uh that
- 0:24like blocks your phone so like nothing
- 0:26can get through. So, including text,
- 0:27phone calls, Slacks, everything, not
- 0:29just social media. Like, it's a dead
- 0:32element essentially. Um, and you have to
- 0:34physically move across the building,
- 0:35which is how I do it for mine. Um, to
- 0:37like un un mess up your phone. And then
- 0:42I just have a clear idea of the work
- 0:43that I need to do. And so, it's like
- 0:44when you eliminate everything else, um,
- 0:47and then I just set a kitchen timer for
- 0:48when I how long I expect a task to last,
- 0:51that is when I'm like peak productivity
- 0:54per unit of time. Uh because there's
- 0:56nothing else to do.
- 0:56>> So is this science or is this just you?
- 0:58Because eliminating eliminating natural
- 1:01light. Why light for me? Like I I get
- 1:04>> Oh, I get so distracted by light.
- 1:06>> I get boost by like seeing the outdoors
- 1:08and seeing greenery. It's nice.
- 1:10>> It doesn't work for me, man.
- 1:11>> Yeah. And I I'll be clear like if you
- 1:13find something that works for you, I'll
- 1:14say do that. And for anybody who's like,
- 1:16"All right, do do it your way. I don't
- 1:17care." Like I'm just saying this is
- 1:19what's worked for me. do think there's a
- 1:20decent amount of data that suggests that
- 1:23anything that is not the work distracts
- 1:25you from the work.
- 1:26>> How do you differentiate between
- 1:27distractions and rest?
- 1:29>> Great question. So, um I think there's
- 1:32there's like kind of like micro macro.
- 1:34So, like from a micro perspective, if
- 1:35you work for 60 minutes or 45 minutes or
- 1:37whatever and then you're like, "Okay, I
- 1:38need a break." If you take the five or
- 1:3910, you know, 10-minute like walk around
- 1:41the building or walk outside, to me,
- 1:42that's where you can get your natural
- 1:43light and all of that stuff, but then
- 1:45you come back and then you're fresh
- 1:46again and then you hit it. Um I see
- 1:48that. I see that rest as productive
- 1:50because it increases the overall net
- 1:52production over a larger period of time.
- 1:54So if you work like that for 12 hours uh
- 1:56and you worked without doing that maybe
- 1:58you can only work eight hours or you can
- 2:00work the same 12 but you don't get as
- 2:01much done. So for me uh it's really just
- 2:04the net productivity of a human being is
- 2:05what they get done over a period of
- 2:06time. So productivity has a temporal
- 2:08component to it and an output component.
- 2:10So maximizing output per unit of time is
- 2:12productivity as I define it. And so it
- 2:15is okay. Anything that uh increases that
- 2:18rate of of of work, which for the most
- 2:20part is just deleting the things that
- 2:22aren't work because few people actually
- 2:24work faster. You just don't work when
- 2:27you want to be working. And so I think
- 2:28if you just limit all the time that
- 2:29you're not working when you want to be
- 2:30working, you work a lot more. And if
- 2:32you've ever done the timer thing, which
- 2:33I would highly recommend, you see if you
- 2:36like you truly take your phone away and
- 2:37you block out every single notification
- 2:39and you have, you know, you have to
- 2:40script a YouTube video or write an email
- 2:42or make a script or whatever you have to
- 2:44do for your business or write make a
- 2:45landing page. Um, you'll notice that
- 2:48like you'll be like, "Oh my god." And
- 2:49you'll look, it's been like 8 minutes
- 2:51and you're like, "Oh my god." Like your
- 2:53like monkey brain like wants to reach
- 2:55>> sleeping when I keep looking at the time
- 2:56and thinking, "Oh man, another 10
- 2:58minutes went by. That's another 10
- 2:59minutes I'm not going to be sleeping."
- 3:00Do you ever look at the time and see 10
- 3:03minutes went by now I only got this
- 3:05amount of time and your mind's focused
- 3:06on the time and not the task?
- 3:08>> I don't think about that at all
- 3:09actually. If I if I like if 8 minutes
- 3:11goes by and and I and I worked the 8
- 3:12minutes and I'm like oh my god it was
- 3:14only 8 minutes. I'm like I have so much
- 3:16time. Like I did all that in 8 minutes
- 3:18because I was focused the whole time and
- 3:19I only went to go reach for my phone at
- 3:218 minutes. I'm like oh my god I have I
- 3:22have six more.
- 3:23>> You don't see the time as a distraction?
- 3:25>> No, not really.
- 3:26>> Do you have any distractions that still
- 3:27sneak past your filters?
- 3:28>> Oh, not I mean not on the phone. I mean,
- 3:30that that thing's done. Like, it's
- 3:32cooked.
- 3:32>> Twitter?
- 3:33>> No. I mean, when I when I'm working, I'm
- 3:34not going to
- 3:35>> What about music? You listen to music?
- 3:36>> No.
- 3:37>> Only when I live.
- 3:38>> Silence.
- 3:38>> Mhm. Yeah. I have earplugs and
- 3:40headphones. Like, it's true silence.
- 3:42>> What do you listen to when you lift?
- 3:44>> Oh, just like the same songs I've had
- 3:46for like 15 years, but I don't really
- 3:48change. Um, I like Lincoln Park a lot.
- 3:50Like little Lincoln Park. I listen to 50
- 3:53Cent. I like 50 Cent. Get Rich or Die
- 3:55Trying. I like that entire album. I
- 3:57still also like some of my white boy
- 3:58music. I'll still listen to Little Green
- 3:59Day, Little Third Eye Blind. Little
- 4:01Third Eye Blind.
- 4:02>> That's good.
- 4:03>> But yeah, I I like I I only have like,
- 4:05you know, 20 or 30 songs that I can
- 4:07listen to like in a workout. So, it's
- 4:09like I kind of have like a list of
- 4:10hundred and they randomly shuffle and
- 4:12that's like my life.
- 4:13>> How often do you skip the song?
- 4:15>> Uh, it depends on what kind of set I'm
- 4:16doing.
- 4:17>> Okay.
- 4:17>> It's like if I'm if I'm early like if
- 4:18I'm about to hit a work set, like I want
- 4:20to make sure it's a good song. But I
- 4:21think that's everybody.
- 4:23>> So, do you think distracted people then
- 4:25just want it less? H I don't even know
- 4:27how to define wanting it less. Um I
- 4:31would say that for whatever reason
- 4:32they're being more rewarded from their
- 4:33current path than they perceive the
- 4:35reward of the path that they're trying
- 4:36to get on. Like it's just I mean I just
- 4:38I think of everything in carrots and
- 4:40sticks. It's like they have enough stick
- 4:42of other people judging and enough
- 4:43carrot of staying the same that they
- 4:44don't change. They just have to overcome
- 4:46inertia and they just can't do it for
- 4:48whatever reason. And I don't want to
- 4:49pretend like I have some like superhuman
- 4:51willpower. It's just like, you know, I
- 4:54had, you know, it's funny cuz like when
- 4:56I quit my job, which was still to this
- 4:58day the hardest decision I've ever had
- 4:59to make in my whole life because believe
- 5:01it or not, I'm actually very riskaverse.
- 5:03Um, I can take bigger bets now, but it's
- 5:05because I have more and so like if I
- 5:07lose, it's not like the end of the
- 5:08world. Um, but at the time it was like
- 5:11risking everything or what felt like
- 5:13risking everything. And um that
- 5:18was was it was because I was so
- 5:20miserable. It was the only reason I was
- 5:22able to to do it. Like if if I had been
- 5:26employed at probably just even a
- 5:27different job at a different place, I
- 5:29probably would have been fine. And I
- 5:31don't think I'd ever even be here. So I
- 5:33don't think I had a high like
- 5:35predisposition towards entrepreneurship
- 5:36like some people do. Like I've been an
- 5:37entrepreneur my whole life. Like I
- 5:39wasn't I didn't start any businesses. I
- 5:41did well in school. It wasn't like a
- 5:42school failed me. like I did well in
- 5:44school like I studied hard I got good
- 5:45grades and I graduated in three years
- 5:46from Vanderbilt like I did well and then
- 5:48I got a good job you know in terms of on
- 5:50paper after that and it was only like
- 5:51when I had done two years there and that
- 5:53normally you'd go to like business
- 5:54school that I was like I hate this I
- 5:57don't want to do this again and I would
- 5:58rather take a shot.
- 6:00>> So it spurred from being discontent with
- 6:02where you were at. That's interesting
- 6:03because that is exactly what led to me
- 6:06trying out all these different business
- 6:07ideas and then starting up this thing
- 6:09with Graham. But I never asked you like
- 6:10why what would what motivated you in
- 6:12that beginning that planted that seed to
- 6:14try to you know become big in real
- 6:16estate on YouTube. Was it because you
- 6:18were discontent with where you were at
- 6:19or just
- 6:19>> Yeah. Honestly, it was just it's the
- 6:21stupidest thing. It was that
- 6:23>> uh entry.
- 6:24>> Yeah. With data. It was doing data
- 6:26entry. I wanted to be an investment
- 6:28banker just because I was like they make
- 6:30a lot of money. I just wanted to be
- 6:32successful.
- 6:33>> And I would email all of these
- 6:35investment firms just asking to do
- 6:36anything for free. I'm like, I'll get
- 6:39you. I'll make
- 6:43I'll just be there.
- 6:44>> And I emailed maybe like six, seven
- 6:46places that I found on Craigslist. Like
- 6:48two of them turned out to be like MLM
- 6:50companies.
- 6:52>> And uh one emailed me back and said,
- 6:55"Yes, actually, we're looking for a data
- 6:56entry position. If you want to interview
- 6:58it,
- 6:59>> come on in." And I interviewed and it
- 7:00looked fantastic. And they had like a
- 7:02sales team in the front and a back off
- 7:05back office uh in the back. Yeah. Uh,
- 7:08and they hired me to do data entry at I
- 7:11think back then it was like $8 an hour.
- 7:13>> And I was so excited to go in because
- 7:15they made you wear like a suit every
- 7:17day. And I was like, I get to wear a
- 7:19suit to work. That's so cool.
- 7:20>> And I went in there and everyone is a
- 7:22zombie
- 7:23>> and everyone just hated life.
- 7:26>> And the first like day was okay. But I
- 7:29started getting in trouble for stupid
- 7:31things. Like I I wanted to wear a
- 7:33headphone to listen to something
- 7:35throughout the day. lessly.
- 7:37>> Yeah. And they said I couldn't do that.
- 7:39>> And then I made a comment about they had
- 7:41styrofoam cups and I said that like the
- 7:44paper cups were better for the
- 7:45environment. And they said we're not
- 7:46changing. They got really upset that I
- 7:48even made that suggestion. And then I
- 7:49went up to the CEO's office one day.
- 7:51This was all in the first week just to
- 7:53say hi to the guy and introduce myself
- 7:55and I'm like I've just started working
- 7:57here. And he wasn't in the middle of
- 7:59something and he was friendly to me. But
- 8:01I got called into the manager's office
- 8:02later that day and they said, "Hey,
- 8:04there's a chain of command. like you
- 8:06can't just go up to this person and talk
- 8:07to them. You have to talk to this
- 8:09manager, get their approval, it goes to
- 8:10me, and then I could.
- 8:11>> It made no sense. But I hated it there.
- 8:14And the only time that people came to
- 8:16life was Friday at like 400 p.m. And you
- 8:19started seeing people
- 8:20>> laughing and joking around and like
- 8:23being themselves. And then I remember
- 8:24there's like they had like a casual like
- 8:26one day a month they had like a casual
- 8:28day where people could wear like jeans
- 8:30into the office. I thought it was just
- 8:32stupid after a while. Like I didn't get
- 8:34it. Uh but yeah, that that single job
- 8:37made me hate life so much that I would
- 8:41do anything to never return to that
- 8:43because I honestly thought if this is
- 8:44the next like 40 years it like if this
- 8:46is it I'm
- 8:47>> that you were willing to do something
- 8:48for free which was assistant to the real
- 8:50estate thing.
- 8:51>> Correct. Uh but also during that time
- 8:53they had a sales team in the front. I
- 8:55said I'd be a great salesperson. I just
- 8:57want to do sales and they were making
- 8:58like a hundred to like 300 grand a year
- 9:00doing like phone sales. I wanted to do
- 9:03that and I was told you have to work
- 9:04your way up. You have to do data entry
- 9:07to go into the mail room to go into like
- 9:10this thing to this thing and then it
- 9:12would that was like years away and they
- 9:14also told me no one would trust me cuz I
- 9:15was 18 at the time like no one trust you
- 9:17on sales
- 9:18>> and yeah so and then I got into sales
- 9:20and did well.
- 9:21>> Yeah. Like that didn't matter at all.
- 9:23>> But that for me was like the big six
- 9:24weeks it was only there six weeks but
- 9:26that made a lifetime impact. I want to
- 9:28highlight one thing that you said which
- 9:29is just for anybody who's who's
- 9:31listening.
- 9:32>> Um Graham said I'll do anything and then
- 9:35they said well we do have this roll up
- 9:36and do this.
- 9:37>> I would strongly recommend if you want
- 9:39to quote do anything then just look at
- 9:41the jobs they have available and try and
- 9:43do that. So rather than just going in
- 9:45like empty, just be like, "Oh, you have
- 9:47a data entry position. I'll do that for
- 9:49you." And then in all of the extra time,
- 9:51that's where you try and have lunch with
- 9:52people. That's where you try and
- 9:53basically build your network within the
- 9:55business so you can start leveraging
- 9:56like relationships to gain more skills
- 9:58and then you can start, you know, moving
- 9:59your way in and learning what you want
- 10:01to learn.
- 10:01>> What about applying to businesses that
- 10:03don't need your help or aren't hiring?
- 10:06One of my things I always thought it was
- 10:08great to approach places you'd want to
- 10:10work and just say, "I'll take on any
- 10:11role." I think it's like I think it
- 10:13depends on it depends on the visibility
- 10:16of the company. So if if the company has
- 10:18like a really big social media presence,
- 10:19they have so many people doing that that
- 10:21the supply demand of people asking for
- 10:23that specific thing is super not in your
- 10:25favor. If you went to a business that's
- 10:27not based on that, like you go to an
- 10:29electric, you know, like a HVAC company,
- 10:31you probably could find some work there
- 10:33that they'll let you do. And so I think
- 10:35it's again it's like try and shoot where
- 10:37like the big the big arbitrage in life
- 10:39is finding supply demand discrepancies
- 10:41uh that are in your favor. And so you
- 10:44have a supply of work they have a
- 10:45demand. Now if there's way more supply
- 10:48so many people offering it then they can
- 10:49dictate their own terms. And if they
- 10:51don't need it then they don't need it.
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