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How One Year Changed the Modern World — Transcript

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  1. 0:00So, just what was so great about the
  2. 0:02year 2001 anyway?
  3. 0:09>> [music]
  4. 0:14[music]
  5. 0:18>> Well, 2001 was the year a global tragedy
  6. 0:21rewrote the rules of being American, the
  7. 0:22year some of the most beloved films in
  8. 0:24history hit theaters, the year
  9. 0:25technology quietly started rewiring
  10. 0:27everyday life, and the first full year
  11. 0:29of a new millennium that nobody was
  12. 0:31ready for. 2001 was a year you did not
  13. 0:33want to miss, and we're still living in
  14. 0:35its aftermath. Welcome to Retro
  15. 0:37Chronicle, where history, pop culture,
  16. 0:39and the moments you forgot actually get
  17. 0:40the deep dive they deserve. Today, we're
  18. 0:42covering some of the biggest political,
  19. 0:44cultural, and tech moments that defined
  20. 0:45[music] 2001. The ones that made
  21. 0:47headlines, and the ones that quietly
  22. 0:49rewired everyday life without anyone
  23. 0:51noticing. We do the research, we tell
  24. 0:53the story, and we make sure you actually
  25. 0:55[music] remember it. And stay until the
  26. 0:56end, because we're closing out with
  27. 0:572001's most iconic films, the ones you
  28. 1:00watch on repeat and probably still
  29. 1:01forgot came out that year. [music] But,
  30. 1:03let's start with the event that changed
  31. 1:05the face of modern America forever and
  32. 1:07touched every corner of the world.
  33. 1:12It's Tuesday, September 11th, 2001.
  34. 1:15Morning commute is happening, kids are
  35. 1:17getting to school, and the news is on in
  36. 1:18the background. Everything is
  37. 1:20completely, totally normal. And then, at
  38. 1:228:46 a.m., it isn't.
  39. 1:27>> It's something like a 727, and it was
  40. 1:30banking, and the only reason I kind of
  41. 1:31banking very hard, and then it just
  42. 1:34drove right through the World Trade
  43. 1:36Center tower.
  44. 1:37>> American Airlines Flight 11 strikes the
  45. 1:39North Tower of the World Trade Center.
  46. 1:41In 17 minutes later, United Flight 175
  47. 1:43hits the South Tower. The entire country
  48. 1:45is watching it happen live on
  49. 1:47television. A third plane hits the
  50. 1:48Pentagon. A fourth crashes in a
  51. 1:50Pennsylvania field after passengers on
  52. 1:52board decided to fight back [music]
  53. 1:53against the hijackers themselves. 2,977
  54. 1:57people are killed, The single deadliest
  55. 1:59terrorist attack in American history.
  56. 2:01But the attack doesn't just end with the
  57. 2:02towers.
  58. 2:03>> Good evening.
  59. 2:05Today, our fellow citizens,
  60. 2:07our way of life,
  61. 2:09our very freedom came under attack
  62. 2:12in a series of deliberate and deadly
  63. 2:14terrorist acts.
  64. 2:16The victims were in airplanes
  65. 2:19or in their offices.
  66. 2:21Secretaries, businessmen and women,
  67. 2:23military and federal workers,
  68. 2:26moms and dads,
  69. 2:28friends and neighbors.
  70. 2:29>> response is immediate. [music] The war
  71. 2:31on terror erupts, and within 45 days,
  72. 2:33the USA Patriot Act is signed into law,
  73. 2:35and it's one of the most expansive
  74. 2:37surveillance bills ever [music] passed
  75. 2:39on American soil.
  76. 2:48Before 2001, TSA checkpoints, full body
  77. 2:50scans, and the phrase national security
  78. 2:52threat weren't part of everyday life.
  79. 2:54And the conversation around what
  80. 2:55freedom, [music] safety, and privacy
  81. 2:57actually mean in America, it completely
  82. 2:59shifts. And it hasn't stopped shifting
  83. 3:01since. 9/11 didn't just change [music] a
  84. 3:03skyline. It changed who Americans
  85. 3:05understood themselves to be, and how
  86. 3:07they thought about safety, [music] about
  87. 3:08surveillance, about belonging, and who
  88. 3:10actually gets to feel protected in this
  89. 3:12country. And honestly, we're still
  90. 3:14working that out.
  91. 3:21But let's shift gears, because while all
  92. 3:23of this was happening, 2001 was also
  93. 3:25quietly building the technological
  94. 3:26foundation for the exact life you're
  95. 3:28living right now. And I mean that
  96. 3:30literally.
  97. 3:40This was the year tech stopped being
  98. 3:42something you sat down at a desk to use,
  99. 3:44and started being something you carried
  100. 3:45with you everywhere. 2001 marked the
  101. 3:48true rise of the digital age, and it
  102. 3:49happened in a series of moments that one
  103. 3:51by one changed everything. Starting at
  104. 3:54the top of the year on January 15th,
  105. 3:562001, Wikipedia launches and shifts how
  106. 3:58we consume information forever.
  107. 4:01>> [snorts and music]
  108. 4:03>> In the grand arc of human knowledge, few
  109. 4:06symbols stand as proudly as the
  110. 4:07encyclopedia, a testament to humanity's
  111. 4:10relentless pursuit of understanding.
  112. 4:12>> Before Wikipedia, an encyclopedia could
  113. 4:14cost thousands of dollars. Knowledge was
  114. 4:16gated behind institutions, behind
  115. 4:18paywalls, and behind physical books that
  116. 4:20most people couldn't access or afford.
  117. 4:21The idea that all of human knowledge
  118. 4:23should just exist freely for everyone
  119. 4:25with an internet connection was
  120. 4:27genuinely radical. But Wikipedia didn't
  121. 4:29just appear out of nowhere. It was
  122. 4:31actually born out of a failed
  123. 4:32experiment. Jimmy Wales and Larry Sanger
  124. 4:34had previously tried to build Nupedia, a
  125. 4:36peer-reviewed, expert-edited online
  126. 4:38encyclopedia. In its first 6 months,
  127. 4:40Nupedia published exactly two articles.
  128. 4:43Two. Wikipedia flipped that model
  129. 4:45entirely. Anyone could write, anyone
  130. 4:47could edit, and by the end of its first
  131. 4:48year alone, Wikipedia had over 20,000
  132. 4:51articles in 18 languages. By 2006,
  133. 4:53[music]
  134. 4:54a million. And today, over 6.8 million
  135. 4:57articles in over 300 languages. All free
  136. 5:00and all [music] open. That's the world
  137. 5:02Wikipedia built, and it started on
  138. 5:03January 15th, 2001. [music]
  139. 5:05That same month, Steve Jobs and Apple
  140. 5:08released iTunes. You could now buy a
  141. 5:10catalog of music without leaving your
  142. 5:11couch.
  143. 5:12>> And you've got to work seamlessly with
  144. 5:14the most popular MP3 player on the
  145. 5:16market, iPod. And we have a lot of
  146. 5:18resources we've brought to bear. As I
  147. 5:19mentioned, we have been delivering
  148. 5:22video, largest movie trailer site in the
  149. 5:24world, we know how to move oceans of
  150. 5:26bits. We own the best of only a handful
  151. 5:30of popular jukeboxes in the world. We
  152. 5:32don't know any other company that has
  153. 5:35these assets under one roof, and so as
  154. 5:37others try to do this, we know at this
  155. 5:39point only Apple could have created.
  156. 5:42>> And here's the thing, the music industry
  157. 5:43in 2001 was already in crisis. Napster
  158. 5:46had already happened. Peer-to-peer file
  159. 5:48sharing was rampant, and people were
  160. 5:49downloading music for free, and the
  161. 5:51labels were watching their revenue
  162. 5:52collapse in real time. Their 2001 annual
  163. 5:55report would call it, quote, "a
  164. 5:57turbulent year." But iTunes offered
  165. 5:59something different: legal digital music
  166. 6:01purchased by the song for 99 cents
  167. 6:03without leaving your couch, without
  168. 6:05buying the whole album just for one
  169. 6:06track you actually wanted. The music
  170. 6:08industry had a full meltdown about it,
  171. 6:10and rightfully so, because [music] it
  172. 6:12worked. And on October 23rd, the first
  173. 6:15iPod hit shelves. Steve Jobs walks out
  174. 6:17on stage and says six words that would
  175. 6:18change an entire industry, [music]
  176. 6:20quote, "1,000 songs in your pocket."
  177. 6:23>> The coolest thing about iPod is that
  178. 6:25whole your entire music library
  179. 6:27fits in your pocket. Never before
  180. 6:30possible. So, that's iPod.
  181. 6:33There are three major breakthroughs in
  182. 6:35iPod. Let's take a look at each one of
  183. 6:36them.
  184. 6:37The first one is it's ultra-portable.
  185. 6:39>> The iPod wasn't technically the first
  186. 6:41MP3 player. There had been others, but
  187. 6:43it was the first one that actually made
  188. 6:44sense. With a 5-GB hard drive and with a
  189. 6:47click wheel, a 10-hour battery, and
  190. 6:49those now iconic white earbuds that made
  191. 6:51iPod users instantly recognizable in
  192. 6:53public.
  193. 6:54>> 1 2 3 4
  194. 7:02>> IT LAUNCHED JUST 6 WEEKS AFTER SEPTEMBER
  195. 7:0411TH, 2001.
  196. 7:14>> Oh my god.
  197. 7:16>> Into a nation that was grieving,
  198. 7:18anxious, and deeply unsettled. And
  199. 7:20somehow, it still became the biggest
  200. 7:22surprise consumer hit of the decade,
  201. 7:24because music, it turns out, is exactly
  202. 7:26what people reach for when the [music]
  203. 7:27world feels like too much.
  204. 7:29>> You may have been wondering what this
  205. 7:30draped device was here. Uh this is the
  206. 7:33Xbox. And so, uh for the first time, let
  207. 7:36me now unveil Xbox.
  208. 7:42>> On November 15th, Microsoft launches the
  209. 7:44Xbox gaming system. Before 2001, gaming
  210. 7:46had always been there, but the Xbox
  211. 7:48marked a specific shift. This wasn't a
  212. 7:50toy. It was a console that could compete
  213. 7:52with anything Sony had with graphics and
  214. 7:54multiplayer capability that rewired what
  215. 7:56a generation expected from
  216. 7:57entertainment.
  217. 7:58>> Halo: Combat Evolved was a
  218. 7:59semi-important title in the history of
  219. 8:01the gaming industry. The title almost
  220. 8:03single-handedly carried the original
  221. 8:05Xbox upon release, helping to shape the
  222. 8:07platform as the FPS gamer's first
  223. 8:09choice. The 2001 Game of the Year winner
  224. 8:11is the game that helped to shape modern
  225. 8:13console gaming and multiplayer
  226. 8:14experience. It was the life and blood of
  227. 8:17the Xbox. If Halo was not an Xbox
  228. 8:19exclusive, or if it was just on the PC,
  229. 8:21then the Xbox most likely would have
  230. 8:23failed.
  231. 8:23>> Halo specifically became a cultural
  232. 8:25event. People weren't just playing it,
  233. 8:27they were talking about it, obsessing
  234. 8:29over it, and building communities around
  235. 8:30it. And you can draw a direct line from
  236. 8:32Halo: Combat Evolved to the way gaming
  237. 8:34culture operates today. And while all of
  238. 8:36that was happening, something else was
  239. 8:38quietly evolving in your pocket. Mobile
  240. 8:40phones evolved in 2001.
  241. 8:42>> At the school gate on the way home,
  242. 8:44evidence of the text messaging craze is
  243. 8:46everywhere. The phone makers never
  244. 8:48expected it to take off. It was
  245. 8:50teenagers who decided this was the way
  246. 8:52to keep in touch.
  247. 8:53>> SMS text messaging, which had been
  248. 8:54around since 1992 as a niche feature,
  249. 8:57exploded. By 2001, texting was going
  250. 8:59mainstream in a way nobody had predicted
  251. 9:01with billions of messages being sent
  252. 9:03globally. Camera phones also became more
  253. 9:05and more of a reality. The idea that
  254. 9:07your phone could take and send a
  255. 9:08photograph was still being treated as a
  256. 9:10novelty, something tech reporters wrote
  257. 9:12about with barely contained skepticism.
  258. 9:14And yet, within a few years, it would
  259. 9:16completely reshape how we document our
  260. 9:18lives, how we share moments, how news
  261. 9:20gets broken. Every photo you've taken on
  262. 9:22your [music] phone, every Instagram
  263. 9:23post, every FaceTime screenshot, it
  264. 9:25traces back to this moment. [music] And
  265. 9:27because 2001 was full of innovation, the
  266. 9:29dot-com bubble is also bursting in real
  267. 9:31time. [music]
  268. 9:32>> Might as well have been an alliance, so
  269. 9:34savage was the selling.
  270. 9:36In percentage terms, it had less impact
  271. 9:38than the crash of '87, but it still left
  272. 9:41traders and investors shell-shocked.
  273. 9:43>> You saw it, didn't you? It was down
  274. 9:45some.
  275. 9:46>> Why, how come?
  276. 9:47>> I don't know.
  277. 9:48>> The late '90s had been a gold rush.
  278. 9:50Companies raised hundreds of millions of
  279. 9:52dollars on a logo and a dream, and
  280. 9:53sometimes [music] nothing else. The
  281. 9:55Nasdaq had peaked in March 2000 at over
  282. 9:585,000. By 2001, it was in free fall.
  283. 10:01Companies like pets.com, cosmo.com, and
  284. 10:03webvan, which [music] had seemed
  285. 10:05untouchable just before, were imploding
  286. 10:07overnight. By 2001, an estimated 5
  287. 10:10trillion dollars in market value had
  288. 10:11disappeared. Investors started calling
  289. 10:13failed dot coms, quote, dot bombs.
  290. 10:16Hundreds of companies shut down. The
  291. 10:17grow fast, figure it out later era got
  292. 10:20its first real brutal reality check. But
  293. 10:22here's what's interesting, the crash
  294. 10:23didn't kill the internet. It actually
  295. 10:25clarified it. The companies that
  296. 10:27survived, like Amazon and Google,
  297. 10:29learned from it. They got leaner, more
  298. 10:31focused, and they built actual
  299. 10:33businesses. And the wreckage of the dot
  300. 10:34com bust is, in many ways, why the tech
  301. 10:37industry runs the way it does today.
  302. 10:38Here's the thing about 2001 and
  303. 10:40technology. It was the year the internet
  304. 10:42stopped being somewhere you went [music]
  305. 10:43and started being something you carried.
  306. 10:45Wikipedia democratized knowledge, iTunes
  307. 10:47democratized music, the iPod made your
  308. 10:49entire library portable, camera phones
  309. 10:51made documentation instant, [music] and
  310. 10:52the dot com crash made the survivors
  311. 10:55smarter, leaner, and more dangerous.
  312. 10:56[music]
  313. 10:57Without 2001, social media wouldn't
  314. 10:59exist. The streaming model wouldn't
  315. 11:01exist. The smartphone, which is
  316. 11:02essentially a supercomputer with a
  317. 11:04camera that fits in your pocket,
  318. 11:05wouldn't exist in the form it does
  319. 11:07today. That foundation was poured
  320. 11:08[music] in 2001.
  321. 11:15Now, can we please talk about what 2001
  322. 11:17gave us culturally? Because in the
  323. 11:19middle of everything, the grief, the
  324. 11:20uncertainty, the economic collapse, the
  325. 11:23technological upheaval, culture still
  326. 11:25showed up. Not just showed up, it may
  327. 11:27have been the most stacked year for
  328. 11:28film, TV, and music in recent memory.
  329. 11:30Let's see which ones you remember.
  330. 11:32>> Princess, where are you?
  331. 11:35Well, at least we know where the
  332. 11:37princess is.
  333. 11:38>> Hey!
  334. 11:39>> Oh, no, no, no, NO. DEAD GIRL, OFF THE
  335. 11:41TABLE.
  336. 11:42>> On April 22nd, 2001, Shrek comes out of
  337. 11:45DreamWorks Studios and instantly becomes
  338. 11:46a beloved anti-fairy tale blockbuster.
  339. 11:49It made $484 million worldwide and it
  340. 11:52won the first ever Academy Award for
  341. 11:54Best Animated Feature, a category that
  342. 11:56was literally created for it because the
  343. 11:58Academy finally had to acknowledge
  344. 11:59[music] that animated film had grown up.
  345. 12:02>> Somebody once told me the world is going
  346. 12:06to roll me.
  347. 12:07>> How much longer I can keep this up,
  348. 12:09Fiona?
  349. 12:10>> I'm sorry, Shrek.
  350. 12:11>> And somehow, 24 years later, Shrek has
  351. 12:13become one of the most durable meme
  352. 12:14formats in internet history. That's a
  353. 12:16cultural footprint that almost no film
  354. 12:18can claim. Then, on November 10th, Harry
  355. 12:20Potter and the Sorcerer's Stone [music]
  356. 12:22hit theaters.
  357. 12:27>> Welcome to Hogwarts.
  358. 12:30>> This was the first film adaptation of
  359. 12:31J.K. Rowling's beloved book series and
  360. 12:33it arrived carrying the weight of an
  361. 12:34entire generation's childhood. It rakes
  362. 12:37in $975 million
  363. 12:39>> [music]
  364. 12:39>> at the box office. The books had already
  365. 12:41created something unusual, millions of
  366. 12:42kids who were reading again,
  367. 12:44voluntarily, for fun, staying up past
  368. 12:46their bedtimes. Thus, a franchise was
  369. 12:48born.
  370. 12:48>> And the wait is almost over for fans of
  371. 12:51Harry Potter.
  372. 12:52>> Fans can't wait.
  373. 12:53>> I've been waiting months, years for it
  374. 12:55to come.
  375. 12:56>> I'm very attached to the books. The
  376. 12:57movies are amazing.
  377. 12:59>> Creating one of the most loyal fandoms
  378. 13:00in the history of entertainment and
  379. 13:01people who weren't even alive in 2001
  380. 13:03are still discovering this story for the
  381. 13:05first time [music] and becoming devoted
  382. 13:07to it. Here were just a few other
  383. 13:08blockbuster films to come out in 2001.
  384. 13:10>> She can make you lose like 3 lb in one
  385. 13:12class.
  386. 13:13>> And all you need is love.
  387. 13:14>> Please don't stop that again.
  388. 13:18>> You're late.
  389. 13:19>> I know.
  390. 13:22>> Peekaboo!
  391. 13:23>> I shot him five times.
  392. 13:26>> YOU
  393. 13:27SHALL NOT
  394. 13:28>> [screaming]
  395. 13:28>> PASS!
  396. 13:30>> [groaning]
  397. 13:30>> MOULIN ROUGE comes out and redefines
  398. 13:32what a modern musical can look like.
  399. 13:34Legally Blonde drops and becomes an
  400. 13:36instant cult classic. A film about
  401. 13:38taking women seriously that proved
  402. 13:39beauty and brains could coexist.
  403. 13:41Monsters Inc. gave an entire generation
  404. 13:43a theory about what happens under the
  405. 13:45bed. The Princess Diaries gave us Anne
  406. 13:47Hathaway, and Scary Movie 2 reminded us
  407. 13:49that even in the darkest years, we
  408. 13:51needed to laugh at something. These are
  409. 13:53classics people are still watching,
  410. 13:54still quoting, still recommending 25
  411. 13:57years later. And at the same time,
  412. 13:59reality TV is having its full moment.
  413. 14:01Survivor is in its second season, Big
  414. 14:03Brother is running, and The Amazing Race
  415. 14:05makes its debut. We are deep in the era
  416. 14:07of watching strangers do things for our
  417. 14:09entertainment and calling it content.
  418. 14:11Sound familiar? And here's what's
  419. 14:12fascinating in retrospect. Reality TV in
  420. 14:142001 was considered kind of low-brow, a
  421. 14:17novelty. People kept predicting it would
  422. 14:19fade out, and instead it laid out the
  423. 14:20entire conceptual foundation for what we
  424. 14:22now call creator culture. [music] The
  425. 14:24parasocial relationships, the audience
  426. 14:26as community, the ordinary person as
  427. 14:28compelling subject. [music] And let's
  428. 14:29not forget the music. On September 11th,
  429. 14:322001, Jay-Z drops The Blueprint hours
  430. 14:34before the attacks happen. Think about
  431. 14:36[music] that for a second. One of the
  432. 14:37most critically acclaimed hip-hop albums
  433. 14:39of all time, widely considered one of
  434. 14:41Jay-Z's masterpieces, drops on the same
  435. 14:43morning that the world changes.
  436. 14:45>> Ladies and gentlemen, welcome to the
  437. 14:47Moulin Rouge.
  438. 14:49>> You want to give it a go?
  439. 14:50>> [music]
  440. 14:51>> Disagree, but ask you and I'm sorry.
  441. 14:53I'mma keep playing these cats.
  442. 14:55>> And there was more. Christina Aguilera,
  443. 14:57Lil' Kim, Mýa, and Pink released Lady
  444. 14:59Marmalade, the ultimate girl group
  445. 15:01anthem.
  446. 15:05>> Question. Tell me what you think about
  447. 15:06me.
  448. 15:07>> Destiny's Child gave us Independent
  449. 15:09Women, Jennifer Lopez dropped Love Don't
  450. 15:11Cost a Thing, Dido released Thank You,
  451. 15:13and Alicia Keys released Fallen. This
  452. 15:15year was stacked, and a lot of it
  453. 15:16arrived while the country was in pieces.
  454. 15:18[music] But here's what's most iconic
  455. 15:20about 2001. It was objectively one of
  456. 15:22the heaviest years in recent American
  457. 15:24history, and culture still showed up.
  458. 15:26Stories still got told, music still got
  459. 15:28made, and the digital age kicked off.
  460. 15:30And people still went to the movies,
  461. 15:31because culture doesn't just exist to
  462. 15:33entertain us. It exists to remind us who
  463. 15:35we are when everything else is
  464. 15:36uncertain. And in 2001, a year that gave
  465. 15:38people every reason to go quiet, to go
  466. 15:41numb, [music] to stop, culture kept
  467. 15:42going. And we're still here talking
  468. 15:44about it. So, 2001 [music] was full of
  469. 15:46grief and wonder, disruption and
  470. 15:48creativity, all in the span of 12
  471. 15:50months. It was the year that proved that
  472. 15:52even when everything falls apart, human
  473. 15:54beings do what they've always done. They
  474. 15:56build things. They tell stories. [music]
  475. 15:58They make music, and they figure out
  476. 15:59what comes next. So, which moment hit
  477. 16:02hardest for you? Drop it in the
  478. 16:03comments. We genuinely want to know. And
  479. 16:05I'll see you in the next one, right here
  480. 16:06on Retro Chronicle. If you're into this
  481. 16:08kind of deep dive, [music] the history,
  482. 16:10the culture, the wait, I didn't know
  483. 16:12that moments, the Retro Chronicle
  484. 16:13channel is exactly where you want to be.
  485. 16:15Subscribe so you don't miss it when the
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