How I made $1 Million With Instagram Quiz funnels (Full breakdown) — Transcript
Full transcript
- 0:00so I've made over a million dollars
- 0:02using Instagram quiz funnels zero ads
- 0:05zero complex setups just a simple system
- 0:08anyone can copy in fact this system is
- 0:11so straightforward that we are
- 0:13converting cold Instagram followers into
- 0:16high ticket Clans using nothing but a
- 0:19basic type form and a small team of sdrs
- 0:22and the best part of this whole thing
- 0:24while everyone else is killing their
- 0:25reputation by pushing hard and
- 0:27aggressively on their main accounts
- 0:29looking quite frankly desperate this
- 0:31system allowed us to quietly qualify and
- 0:33close deals in private messages
- 0:35protecting my brand while also still
- 0:38filling my pockets now I know what
- 0:40you're thinking well B man this sounds
- 0:41great but U I don't have a mass of
- 0:43following like you I can't do this on a
- 0:45fresh account I need to be constantly
- 0:46visible to make sales but here's the
- 0:48thing we did this with a completely
- 0:51separate private Instagram account no
- 0:53massive following no constant posting
- 0:55this account is literally private and
- 0:57has no posts only Instagram stories
- 1:00which I'll touch on later on in the
- 1:01video just a concentrated pool of Highly
- 1:03qualified prospects who are ready to
- 1:05throw money at you I mean think about it
- 1:07would you rather have a 100,000
- 1:09followers who never buy or a th000
- 1:12highly qualified prospects who are ready
- 1:14to throw their card at you because
- 1:16that's exactly what the system creates
- 1:17it is the easiest way to add an extra
- 1:19five or even six figures a month to your
- 1:22company's bottom line and better yet I
- 1:24built this system because I was just
- 1:25sick and tired of watching people
- 1:27destroy their brands with desperate
- 1:29selling listen you know exactly what I
- 1:30mean constant pitching endless story
- 1:33spam cringe promotional content to be
- 1:35honest I couldn't bear doing that myself
- 1:36so here's what makes this different
- 1:38instead of looking like every other
- 1:39desperate on Instagram blasting their
- 1:41offers to anyone with a pulse you are
- 1:44selling behind closed doors to people
- 1:46who actually want what you offer no more
- 1:48destroying your Brand's reputation no
- 1:50more looking desperate no more wasting
- 1:52hours in your DMs with Tire kickers just
- 1:54pure systematic lead generation that
- 1:57happens entirely in private messages
- 1:59while every everyone else is busy
- 2:01spamming their feeds like I'm not going
- 2:03to say it so here's exactly what I'm
- 2:05going to show you in this video first
- 2:06I'm going to show you how to actually
- 2:07set up your quiz funnel from scratch the
- 2:10same one that's quietly made us Millions
- 2:12then I'm going to give you the exact
- 2:14qualifying questions that we use the
- 2:15ones that filter out the broke Tire
- 2:17kickers and attract people who are
- 2:19actually ready to invest and then I'm
- 2:20going to show you how our SDR team
- 2:22converts these qualified leads into book
- 2:24calls on autopilot you'll see our
- 2:25Complete Care Package strategy that has
- 2:27prospects literally begging to work with
- 2:29us and finally I'm going to reveal the
- 2:31backend systems and metrics that make
- 2:33this entire machine run automatically
- 2:34and are geared towards lining your
- 2:36pockets with more money then quite
- 2:38frankly you know what to do with and by
- 2:40the way what I am showing you today just
- 2:41scratches the surface there is a whole
- 2:45another level to this game just like
- 2:47internal Ascension malls I've personally
- 2:48added an extra 3 million a year to my
- 2:51bottom line and this is exactly what I
- 2:52help entrepreneurs with inside of my
- 2:54private licensing program called 8
- 2:55figure license if you want to learn more
- 2:57about it I'll leave a link in the
- 2:58description for you to book a demo call
- 3:00my team and we also don't work with
- 3:01businesses doing less than $250,000 a
- 3:03year because at your stage this isn't
- 3:04very relevant for you so instead take
- 3:06the free game I'm going to show you in
- 3:08this video implement it and hopefully
- 3:09when you're at that stage we would love
- 3:10to work with you and lastly we don't
- 3:12work with businesses we don't think we
- 3:14can help and quite frankly that's why we
- 3:15have the demo call in place so if you
- 3:17are none of what I just listed you can
- 3:19go ahead and book in a demo call with my
- 3:20team using the link in the description
- 3:22once this video is done now let me take
- 3:23you behind the scenes of how we actually
- 3:25built this and how you can too now as I
- 3:27alluded to earlier I was sick of
- 3:29watching people constantly pitching and
- 3:31stuffing their offers down people's
- 3:33throats and I couldn't help but think
- 3:35that there is a better way of doing this
- 3:37so we did something different we created
- 3:39a separate Instagram account called @
- 3:41talk with Eman now to build this
- 3:43account's following all I did was post a
- 3:45few Instagram stories on my main account
- 3:47about giving direct access to myself
- 3:50specifically targeting people who want
- 3:52to start and scale an agency and then I
- 3:54added a bit of urgency saying I'm only
- 3:56letting in the first th000 requests so
- 3:58that way I would be able to give
- 4:00personalized advice to a lucky select
- 4:02few but what's important to note is that
- 4:04only letting in a th000 people was a
- 4:06strategic decision for keeping lead flow
- 4:08strong and allowing my SDR team to hit
- 4:10hot leads only now I'll break down this
- 4:12follow request strategy later in the
- 4:14video but more importantly after the few
- 4:16posts I made on my main account the
- 4:18account requests exploded and that gave
- 4:21us the perfect environment to deploy our
- 4:23strategy you see once we hit that
- 4:25thousand member Mark I posted a few
- 4:27stories congratulating our founding
- 4:28members I explain how I'd be using this
- 4:30account to answer their questions
- 4:32directly through Instagram stories Q&A
- 4:34feature giving them pure value that
- 4:36would help them scale but more
- 4:38importantly this content would nurture
- 4:40the smaller more targeted audience
- 4:43turning them into highly qualified leads
- 4:45I also told them something that got them
- 4:47excited how my team would be reaching
- 4:49out to every single one of them with a
- 4:50custom care package designed
- 4:52specifically for their needs this was
- 4:54actually our reason to start
- 4:56conversations with them to qualify them
- 4:58and get them booked on my team calendar
- 5:00so when my team does reach out to these
- 5:01followers they build opening Rapport and
- 5:04transition to sending them a tight form
- 5:06that does two critical things first of
- 5:08all it helps us understand exactly where
- 5:09they are in their business Journey so
- 5:11that way we can allocate the correct
- 5:12care package to their needs second it
- 5:15access a silent qualification tool for
- 5:16our Str strs making sure that we are
- 5:18only directing our effort towards highly
- 5:20qualified ready to buy leads so let me
- 5:22break down exactly how this typ form
- 5:23works by jumping into the mirror board
- 5:25that I built to visualize this for you
- 5:27now it all starts with a simple message
- 5:28that builds instant trust it states our
- 5:31goal is to help you identify your
- 5:32current situation and skill set so that
- 5:34way we can provide you a custom resource
- 5:36to help you achieve your goals by
- 5:37providing us with the information our
- 5:39success manager will be able to direct
- 5:41you to the mentorship and guidance to
- 5:43start your mission then we ask for the
- 5:44name and contact information so we can
- 5:46have it on record next we ask for their
- 5:49age we are looking for people between 18
- 5:51to 25 why because this is the age
- 5:53demographic of our target audience who
- 5:55best suit our offer we also don't want
- 5:57anyone younger than 18 ideally as these
- 5:59prospects are typically unqualified
- 6:01financially remember all of these
- 6:03questions are purely for qualification
- 6:05purposes so when you set up yours you
- 6:07need to ask yourself what your ideal
- 6:09customer profile is your ICP is and
- 6:11curate your questions around that then
- 6:13we check if they are already one of our
- 6:14customers if they are the form ends
- 6:16right there I mean there's really no
- 6:18point in selling to existing clients
- 6:19next we ask them if they are involved in
- 6:21the online space and they actually get
- 6:23four options yes I have an online
- 6:25business yes I have an agency no but I
- 6:28want to get into online space and no I
- 6:30have no interest each answer takes them
- 6:32down a different path for online
- 6:34business owners we dig deeper into their
- 6:35business type and whether it's their
- 6:37main income for agency owners we skip
- 6:39straight to asking if it's their primary
- 6:41revenue stream and if they are working
- 6:43alongside it for those wanting to get
- 6:44started the form skips to asking what
- 6:46their six-month income goal and
- 6:48obstacles are and all the former flows
- 6:50lead to and connects this question and
- 6:52for those with no interest well they're
- 6:53obviously not qualified so the form ends
- 6:55there now after identifying where they
- 6:58are in their career and what their
- 6:59six-month income goal is we test their
- 7:01investment Readiness with four options
- 7:04the question States how much are you
- 7:05willing to invest in yourself and your
- 7:07skill set in order to make that become a
- 7:08reality they have four options more than
- 7:11$1,000 ready to invest right now 500 to
- 7:131,000 0 to 500 or I'm not ready to
- 7:16invest right now now our offer was
- 7:18priced at $1495 hence the options I just
- 7:21mentioned you obviously need to tailor
- 7:23your options to the pricing of your
- 7:24offer so that way you able to identify
- 7:26whether they are financially qualified
- 7:28or not and the first two answers really
- 7:29tells us whether they are financially
- 7:31qualified on our end now on the
- 7:33prospect's end it unlocks our first care
- 7:35package now for the others will the form
- 7:37ends there and then they are promoted to
- 7:39submit because they are not financially
- 7:41qualified now this is where the momentum
- 7:42starts to build after they qualify we
- 7:44say now based on the answers you've
- 7:46given you're actually eligible for the
- 7:48second part of our care package which
- 7:50isn't available for everyone else would
- 7:51you like to claim it this prompts them
- 7:53to continue with the form after they
- 7:54have received their first free care
- 7:56package by the way our first free care
- 7:58package was 17 secrets to your first
- 7:59million and here's something crucial
- 8:01your care package can't just be some
- 8:02random PDF you threw together it needs
- 8:04to align perfectly with what it is you
- 8:06are offering now in our case we were in
- 8:08the bizop space which is why 17 secrets
- 8:10to your first million worked so well it
- 8:12gives them a taste of value but not so
- 8:14much so that they're not left wanting
- 8:16more and you'll see how we capitalize on
- 8:18this emotion later in the process so
- 8:19continuing with the type form the next
- 8:21question we ask them is which area would
- 8:23you say you need the most help with
- 8:25within your agency and they actually get
- 8:27four options to pick from again these
- 8:29options relate to problems our offers
- 8:30solves but more importantly pains we
- 8:33noticed that our target audience
- 8:34struggle with the options we had were
- 8:36setup which includes Niche offer picking
- 8:39service system taxes Etc Outreach and
- 8:42lead generation sales and Clan
- 8:44acquisition delivering the service or
- 8:46product or other which is something we
- 8:48may not have mentioned yet now why do we
- 8:50ask this because it lets us tailor our
- 8:52entire approach to their specific needs
- 8:55and allows us to identify their specific
- 8:57pain which we can leverage when we're
- 8:58doing our p pitch and this gives us
- 9:00everything we need to ensure the
- 9:02prospect is as qualified as can be which
- 9:04will directly affect our closeth rate
- 9:06now you should know exactly what pains
- 9:08your ideal Prospect struggles with and
- 9:10list them there because this is actually
- 9:11going to give you the ammo you need
- 9:13later on in the setting process when it
- 9:15comes to pitching them your offer now
- 9:17finally to ensure there's no stone left
- 9:19unturned we close with one powerful
- 9:21question on a scale from 1 to 10 how
- 9:23important is this to you to make this
- 9:25work and achieve your life's goals now
- 9:27we obviously asked us to gauge how
- 9:29serious the prospect is about making a
- 9:30change and achieving their goals when
- 9:32they rank their commitment on a scale of
- 9:341 to 10 it gives us insight into their
- 9:36mindset and urgency if they respond with
- 9:39a high number we know that they are
- 9:40likely motivated and ready to take
- 9:42action making them a stronger fit for
- 9:44our program lastly to end the
- 9:46qualification process over the type form
- 9:48we say thank you for completing the
- 9:50agency acceler care package form we now
- 9:52know what the best step is towards your
- 9:54Ambitions according to your skill set we
- 9:56have assigned you a personal Student
- 9:57Success manager to dive deep into your
- 9:59situation now this submission then
- 10:01triggers our HubSpot SDR allocation flow
- 10:04and as you can see on the screen once a
- 10:05lead qualifies through the type form
- 10:07they are automatically assigned to the
- 10:09next available SDR which we frame as a
- 10:11Student Success manager this builds
- 10:13their Authority places them on a
- 10:15pedestal in the prospect's mind and
- 10:17removes all sales resistance now I'm not
- 10:19going to go into the specifics of these
- 10:21sequences here because they are
- 10:22exclusive to our a figure licensing
- 10:24Clans but you can take what you can see
- 10:25on the screen as an indication of how to
- 10:27build out this flow on what whatever CRM
- 10:30that you are using now back to the sdrs
- 10:32they then continue the qualification
- 10:34process and dive deep into the specifics
- 10:36of each prospect's unique situation as
- 10:39outlined in the final scene of the type
- 10:41form now after exploring they then say
- 10:43the following so I think You' be a great
- 10:45fit for the second part of our care
- 10:46package now unfortunately I can only
- 10:48give this out a few times per day but I
- 10:50can actually set you up with a oneon-one
- 10:52call with one of ean's best coaches and
- 10:54he'll actually help you with a game plan
- 10:56on getting started with your specific
- 10:58need now obviously our coaches are super
- 11:00busy so we asked that one you're serious
- 11:02and ready to start ASAP and two open to
- 11:05discussing investing in yourself if they
- 11:07think that you might be a good fit to
- 11:08work with us now notice how we also
- 11:10position our closers as coaches this
- 11:11instantly builds respect and authority
- 11:13and removes any sales resistance once
- 11:15more as mentioned before it is a small
- 11:17optimization but it makes all the world
- 11:19of a difference so once the prospect
- 11:21agrees and I mean why wouldn't they
- 11:22they're getting oneon-one with one of
- 11:24the best coaches they then move forward
- 11:26to book the appointment and this is
- 11:27where it gets interesting we actually
- 11:28create a WhatsApp group with three
- 11:30people the prospect the SDR and the
- 11:32closer but here's the twist the SDR
- 11:34actually logs into the closer's account
- 11:35to maintain efficiency then they ask two
- 11:38critical questions first what are you
- 11:40mainly looking to get from the call Now
- 11:42by asking this we give the prospect an
- 11:43opportunity to clarify their goals and
- 11:45needs which lets our team tailor the
- 11:47conversation directly to their specific
- 11:49pain points and desires now this
- 11:51question not only allows us to reinforce
- 11:52that we are genuinely invested in their
- 11:54success but also helps us set a strong
- 11:56foundation for a meaningful discussion
- 11:59that will naturally guide them towards
- 12:00seeing our offer as a solution to their
- 12:02needs lastly we ask okay great and let's
- 12:05say I answer all the questions you have
- 12:06and help with a plan moving forward are
- 12:09you ready to get started with whatever
- 12:10your offer is straight away we ask this
- 12:12to pre-qualify their intent and
- 12:14Readiness by prompting them to consider
- 12:16taking action immediately it encourages
- 12:17a serious mindset and filters out those
- 12:19who may just be browsing without genuine
- 12:21interest now they could answer in one of
- 12:23two ways first they could be 100% sure
- 12:26in which case you would move on to book
- 12:27the call and then ask something along
- 12:29the lines of amazing so the oneone call
- 12:31is free however the purpose of the call
- 12:33is to give you some actionable steps to
- 12:35get your business moving in the right
- 12:36direction typically 90% of the people we
- 12:38speak to need much more help than just a
- 12:40couple tips so then we take in the
- 12:41direction of what it would look like to
- 12:43work with us does that sound fair second
- 12:45they could show some sort of hesitation
- 12:46in which case you would need to
- 12:47financially qualify once more and we
- 12:49usually say something along the
- 12:50following perfect sounds good now in
- 12:52terms of potential investment we ask
- 12:54that people have access to at least $775
- 12:56that they are open to discussing
- 12:58investing in the eles if everything
- 13:00makes sense would you have access to
- 13:01that for the call now 775 is the price
- 13:03of our offer when doing a split pay now
- 13:05if they say yes we book the call on the
- 13:07calendar if not we help them where we
- 13:08can over DM or voice notes and then
- 13:10leave it there so once the prospect is
- 13:12booked into the calendar they get fed an
- 13:14entire system of pre-built vsls and call
- 13:16reminders to ensure that our show rate
- 13:18is skyh high just to add to the
- 13:19effectiveness of the system and that's
- 13:21it that's the endtoend process of
- 13:23setting highly qualified appointments to
- 13:24a quiz funnel this process has made well
- 13:26over a million do now what I've just
- 13:28explained is the initial launch process
- 13:30for the account and not how we operate
- 13:31the system from a daily point of view
- 13:33daily operations involve slight
- 13:35adjustments to maintain structure so I
- 13:37would like to leave you with some final
- 13:39notes instead of letting in another
- 13:41thousand members and repeating the
- 13:42process our sdrs manage 50 new requests
- 13:44daily each now each SDR messages these
- 13:47new leads from the talk with Eman
- 13:48account to bring them into a type form
- 13:50now from that point onwards The Hub Spa
- 13:52allocation flow is activated and they
- 13:54follow the exact same system I explained
- 13:56in this video additionally to keep lead
- 13:58flow steady from current followers I run
- 14:00a weekly Q&A on Instagram stories
- 14:02followers submit questions and I respond
- 14:04with brief writeups or short videos to
- 14:06nurture them and keep them engaged I
- 14:08also occasionally add ctas in these
- 14:10answers to encourage more conversations
- 14:12in the DMS feeding new leads into our
- 14:14qualification process this strategy
- 14:17creates a constant stream of
- 14:18conversations driving more prospects
- 14:20into our funnel and combined with our
- 14:23sdrs handling 50 new requests each this
- 14:25keeps our pipeline consistently full of
- 14:27qualified leads Prime for conversions
- 14:29lastly each Str also has two key metrics
- 14:32which we like to call Bam and reach bam
- 14:34means bareass minimum this a
- 14:36non-negotiable minimum of three
- 14:37appointments per day reach is an
- 14:39individual goal that each SDR sets at
- 14:41the beginning of the week aiming for a
- 14:43stretch goal above bam to keep motivated
- 14:45and push for better results our rule is
- 14:47simple everyone has to hit their bam as
- 14:49a minimum standard now have an SDR sets
- 14:51a personal reach of six appointments a
- 14:53day they're accountable for reaching it
- 14:55with a team support and encouragement
- 14:57and with our closers maintaining a 50 %
- 14:59conversion rate you can see how this
- 15:01system quickly scales to seven figures
- 15:03now one last tip I'm going to give you
- 15:05something we noticed after running the
- 15:06system for a while is the biggest
- 15:08objection we found was that Prospect
- 15:10sometimes question whether our sdrs
- 15:12actually work for us or not now there's
- 15:13a couple ways to handle this after being
- 15:15allocated as Student Success manager our
- 15:17sdrs individually message prospects from
- 15:19their personal accounts now we found
- 15:21that prospects sometimes question
- 15:22whether our sdrs actually work for us or
- 15:24not so there are actually a couple ways
- 15:25to handle this first make sure that you
- 15:27follow your sdrs on your main as well as
- 15:29other relevant accounts so that way the
- 15:31prospects can see the connections second
- 15:33provide each SDR with a screenshot of a
- 15:35meeting or call with you so that way
- 15:36they can send it to prospects to
- 15:38reinforce their connection with the main
- 15:39brand now if they get a question like
- 15:41this they can respond with something
- 15:42like I'm going to call with Eman right
- 15:44now and he asked me to reach out on his
- 15:46behalf and then they popped the
- 15:47screenshot now this approach has helped
- 15:48overcome most doubts that our prospects
- 15:50have had so there you have it I hope you
- 15:52have found real value in this video and
- 15:54that it's giving you a clear picture of
- 15:55how this system can work for anyone
- 15:57whether you're a high ticket service
- 15:59provider an agency owner a course
- 16:00creator or a digital product seller now
- 16:02if you're an entrepreneur who feels
- 16:04ready to take the next step and scale
- 16:05with a system similar to this one
- 16:07amongst others as I mentioned earlier
- 16:09this is precisely what I help
- 16:10entrepreneurs with inside my private
- 16:11licensing program 8 figure license now
- 16:14we are very selective with who we work
- 16:16with to ensure that we can deliver the
- 16:17best results so I've already explained
- 16:19early in the video the sort of people
- 16:20that we do not work with so if you don't
- 16:22fall in that category please go ahead
- 16:23and book in a demo call my team and with
- 16:25that being said I look forward to seeing
- 16:27you inside AFL
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