How I Find Winning Micro SaaS Ideas with PROVEN Demand — Transcript

Full transcript

1. 0:00Okay, you're in for a real treat today
2. 0:02because I'm going to show you my
3. 0:03stepbystep process to finding winning
4. 0:06micro SASS ideas with builtin proven
5. 0:10demand so you never have to worry about
6. 0:13whether anyone actually wants what
7. 0:15you're creating. It's also going to be
8. 0:17helping you compete in an unsaturated
9. 0:19market, building stuff that no one else
10. 0:21is building that people are actually
11. 0:23looking for the solution for. I'm going
12. 0:25to show you the exact tools, how you can
13. 0:27use them, and validate your ideas along
14. 0:28the way. So this is a part of my build
15. 0:30launch rank challenge where I'm finding
16. 0:32a micro SASS idea, building it and
17. 0:34launching it, hoping to rank it at the
18. 0:35top of Google and generate customers in
19. 0:37the shortest time possible. Now this is
20. 0:39the first tool and this is basically a
21. 0:41purpose-built tool that you can start
22. 0:43using to start getting ideas and getting
23. 0:45the juices flowing and perhaps even find
24. 0:47a winning idea. It's called build the
25. 0:49keyword and as you can see here, it's
26. 0:51going to help you find a new business
27. 0:53idea. Now there's a few different ways
28. 0:55you can use this tool. Firstly, there's
29. 0:56this great section here which has got
30. 0:58browse validated ideas. This is going to
31. 1:00give you straight away a library of
32. 1:02untapped product ideas that are based on
33. 1:06high search volumes on Google. There's a
34. 1:08lot of people searching for these
35. 1:09products on Google every month, but low
36. 1:11difficulty in that there's not much
37. 1:13competition to rank against. So just by
38. 1:15building the product around this keyword
39. 1:18and naming your co product basically
40. 1:20this keyword, it should rank at the top
41. 1:22of Google and bring customers to your
42. 1:24new SAS product almost within a matter
43. 1:27of weeks. So you don't have to worry
44. 1:29about how you find your first users. So
45. 1:31actually this is a thousand two plus
46. 1:34untapped ideas that we can start
47. 1:35searching through. Some of them, meh,
48. 1:38they're all right, but there might be
49. 1:39some gold in here that you can scroll
50. 1:42down and start finding something that
51. 1:43you think resonates with what you want
52. 1:45to build. So, you know, off the top,
53. 1:47they're okay. But you can see the search
54. 1:49volume, how many people are searching
55. 1:51this keyword every month, and the
56. 1:54difficulty, how hard it is to rank
57. 1:55between zero and 100. 100 being hard,
58. 1:58zero being not that difficult. and how
59. 2:00many other related keywords there are
60. 2:02for this search term to give you a
61. 2:05really full picture of how many people
62. 2:06are looking for this particular solution
63. 2:09on Google every month. Now, there's all
64. 2:11sorts of things that come in here from
65. 2:13checklist to templating tools, weekly
66. 2:16agenda template, not a bad idea, but I'm
67. 2:18looking for some things that maybe would
68. 2:20get me a little bit excited to build as
69. 2:22well that we can have some fun with. So,
70. 2:24you know, we can scroll down and start
71. 2:26seeing what we've got in here. We've got
72. 2:28generate resume from LinkedIn. That's a
73. 2:30really useful one. I keep my LinkedIn
74. 2:32profile up to date, but not my CVs. So,
75. 2:34being able to just generate one off the
76. 2:36other would be a really helpful thing,
77. 2:37and it doesn't appear to be that
78. 2:38difficult to build from. Puppy roof raw
79. 2:41food calculator. This is actually a
80. 2:42really good one cuz I got a puppy nearly
81. 2:45two years ago now, and I remember that I
82. 2:49was always worried about how much I
83. 2:50should be feeding her, whether it was
84. 2:51too much, too little, and I had lots of
85. 2:53diagrams and charts and different
86. 2:55things, and a calculator would have been
87. 2:57really helpful. So, I really like that
88. 2:58idea actually. So that I'm going to add
89. 3:00into my selection. And you can see
90. 3:02there's very there's raw dog food diet
91. 3:05calculator as well, which comes in as
92. 3:06well. Decent search volume every month.
93. 3:08Not too difficult. And plenty of related
94. 3:10keywords in different ways people are
95. 3:12searching for this what you'd call a
96. 3:13longtail keyword. Tik Tok alternative.
97. 3:16I'm not going to build a Tik Tok
98. 3:17alternative. That seems pretty
99. 3:19challenging. Instagram captions. I'm
100. 3:21surprised that doesn't have more
101. 3:23difficulty on it. I'm I'm imagining that
102. 3:25probably is more difficulty than an
103. 3:27eight. Um, but maybe maybe for some
104. 3:29reason it's not been been created. So,
105. 3:32we'll add that to our list of potential
106. 3:33ideas. You can see a lot of these are
107. 3:35generators. Calculators come up a lot.
108. 3:38Templates cuz these are really easy
109. 3:39things to build that solve solutions for
110. 3:41people really quickly. Now, when I'm
111. 3:43looking at these, I'm also trying to
112. 3:45think what is going to be able to be
113. 3:47monetized as well. Like, how can I earn
114. 3:50anything from these? A lot of these, if
115. 3:52they're getting traffic, you'll be able
116. 3:54to put ads on the site for one or even
117. 3:56affiliate links for the, for example,
118. 3:58the puppy food calculator, the raw food
119. 4:01calculator. You could easy partner with
120. 4:02a a puppy raw food company to start
121. 4:06offering that um and collecting emails
122. 4:08and running offers to those people who
123. 4:10we know are already qualified for buying
124. 4:12raw puppy food. That might be quite a
125. 4:14good one actually off the bat here that
126. 4:16we've found. Certificates of deposit
127. 4:18calculator. That's interesting. Uh,
128. 4:20we'll add that one in. I'm not going to
129. 4:22spend too long running through this list
130. 4:24because I want to show you some other
131. 4:25ways and come up with a lot more ideas
132. 4:27here. But you can start to see that
133. 4:29paying down my mortgage calculator, that
134. 4:30might be quite a nice one. You could
135. 4:32link to affiliates on mortgage brokers
136. 4:34and providers through that. These are
137. 4:35also great ideas if you have a business
138. 4:38already that you want to tag on tools
139. 4:40and stuff like that to help your
140. 4:41customers. This is a really great way to
141. 4:43add another marketing angle to your
142. 4:45business. So, I just want to show you
143. 4:46some other areas as well that we can
144. 4:48start looking at. There's also this
145. 4:50smart search area and you see I've run
146. 4:52some thoughts through there already. And
147. 4:54one of them that I think is going to
148. 4:55come up with some really nice ideas is
149. 4:57AI generator. People looking to leverage
150. 5:00AI but they don't want to have to work
151. 5:02out how to prompt and use chat GPT
152. 5:04almost probably like sort of a chat GPT
153. 5:06wrapper and that sort of thing in many
154. 5:07ways or bringing a couple things
155. 5:09together. So there could be some
156. 5:10interesting stuff in in here to look at.
157. 5:13Okay, so this is quite an interesting
158. 5:14one. I quite like this one. AI bank
159. 5:16statement generator. Now, it might be a
160. 5:18little bit nefarious um in certain
161. 5:20circumstances, but people that are
162. 5:22looking to generate bank statements for
163. 5:25rent a house, but they don't have the
164. 5:27right documentation or something and
165. 5:28they or they want to generate bank
166. 5:30statements to to get around some some
167. 5:33sort of application they're they're
168. 5:35trying to do. Maybe not the most
169. 5:37ethical, but probably quite popular. 880
170. 5:39people looking for it each month in
171. 5:40various probably some other forms as
172. 5:42well. AI proposal generator, great one.
173. 5:45Everyone hates writing proposals.
174. 5:46Imagine if you could get AI to do it,
175. 5:48generate it all for you really easily.
176. 5:50Now, this is a good one I like.
177. 5:51Actually, this is a bit more interesting
178. 5:53to me. AI book title generator because I
179. 5:56think that one you could actually do an
180. 5:58AI book title and book cover generator
181. 6:01in one. So, it does the whole thing for
182. 6:03someone. That I really like and people
183. 6:04would be willing to pay to use that. You
184. 6:07know, you could get them to get sort of
185. 6:09start using the program, but they can't
186. 6:10use the actual book cover or the full
187. 6:13the full idea until they actually pay a
188. 6:16subscription or pay a one-off fee to to
189. 6:18get their hands on the stuff that's been
190. 6:20generated. Particularly good for
191. 6:22self-publishers on Amazon. So, it's got
192. 6:24to the bottom there. That's about 205
193. 6:26keywords we've looked through. The other
194. 6:28search we could try is a good one, which
195. 6:30is near me. This is for all those search
196. 6:34terms that people put into Google like
197. 6:36cafe near me or garage near me or that
198. 6:38sort of thing. With these, you can build
199. 6:40directory sites and you can build out a
200. 6:42full direct set of directory listings to
201. 6:44target all these near me searches in
202. 6:47different locations. So, you can
203. 6:48generate a lot of pages really quickly
204. 6:50to target a lot of SEO search terms. And
205. 6:53here we go straight away. Fast food near
206. 6:54me. Hiking trail head near me could be
207. 6:57an interesting one. You just collect a
208. 6:59great list, a great directory of trail
209. 7:02heads and put them into categories of
210. 7:04different locations and create a great
211. 7:06directory of hiking trails that people
212. 7:08can search through that are near them
213. 7:09and relevant to their location. Again,
214. 7:11you've got local hiking spots near me
215. 7:13that would fit into a similar project
216. 7:15area. So, we might collect those two cuz
217. 7:17that could be another one. Hiking spot
218. 7:19near me. Where was the trail head near
219. 7:21me? You can start to get a feel for
220. 7:24these. Again, we've got hiking
221. 7:26destinations near me. That could be a
222. 7:27really good one cuz there's lots of
223. 7:28different ways people are searching for
224. 7:29this. So, there's lots of keyword volume
225. 7:32opportunity in
226. 7:33there. Ah, lasagna near me. Don't mind
227. 7:37that one. Now, one thought I did have
228. 7:39based on that directory idea that people
229. 7:42often build directories based on
230. 7:43location. And I actually actually
231. 7:45googled microsass ideas and it came up
232. 7:49with a site called microsass idea.com
233. 7:52and this got me interested. Firstly,
234. 7:54it's another place to go and look for
235. 7:56ideas. Maybe these aren't as validated
236. 7:58as ones with key words, but they have
237. 8:00other other advantages. But what this
238. 8:03gave me the idea was this is an idea
239. 8:05directory. So, this is such a big
240. 8:08problem that everyone has in finding
241. 8:09ideas in certain ways. This person's
242. 8:11obviously doing very well with this.
243. 8:13Ranks top of Google for micro SAS ideas,
244. 8:15which is great. Look at all these
245. 8:16they're offering. It's a bit similar to
246. 8:18build the keyword. and their pro plan is
247. 8:21$129 a month or
248. 8:23$289, sorry, onetime payment. So, you
249. 8:26can actually get people to pay you for
250. 8:29having a directory site of ideas. And
251. 8:31that got me thinking like what else
252. 8:32could I build an idea directory around?
253. 8:35So, I thought I could use another
254. 8:37keyword tool to try this one out as
255. 8:39well. So, um, I just started with the
256. 8:42word ideas and it comes up with so much
257. 8:45stuff and you can see the keyword
258. 8:46difficulty seven here, but hundreds of
259. 8:48thousands of searches. Now, these are
260. 8:49going to be really hard to rank for and
261. 8:51probably not that commercial. Like, we
262. 8:53want something that people are going to
263. 8:55be willing to pay money for or find a
264. 8:57way to monetize. So, what I would do is
265. 8:59then I would change the keyword
266. 9:01difficulty and bring it down to maybe
267. 9:03below 40 and start searching through
268. 9:06ideas that have an easier time ranking
269. 9:08based on these keywords. Now, again, a
270. 9:10lot of these like could hit or miss, you
271. 9:12know, rock painting ideas, whatever.
272. 9:14Like, people aren't going to pay too
273. 9:15much money for that. So, what I decided
274. 9:17to do from here was actually export this
275. 9:20big list of ideas and use Claude, which
276. 9:22is a bit like chat GPT, to help me do
277. 9:24some analysis to find some ideas. So I
278. 9:27downloaded that. I uploaded it into
279. 9:29claude here. You can add files and um
280. 9:31spreadsheets and thing into it. And I
281. 9:32told I asked it I'm looking for a SAS
282. 9:34idea to build a microsass around. I came
283. 9:36around a site called Microsass Idea.
284. 9:38Literally just saying what what we've um
285. 9:40been doing here. It's a great idea
286. 9:41because it's exact match domain. So it
287. 9:43ranks well on Google and can sell the
288. 9:45full idea database for over $100. This
289. 9:47gave me the idea of an idea directory
290. 9:49building. But I have the problem that
291. 9:51low difficulty are sometimes quite low
292. 9:53value with gift or party or recipe
293. 9:55ideas. Can I give you the Semrush export
294. 9:57of low difficulty keywords for you to go
295. 9:59through and pick out ideas? So I got it
296. 10:01to go and pick through and think like
297. 10:02what would actually be financially
298. 10:04viable to run that could be a good money
299. 10:07earner as well. And it came back with
300. 10:09some of the highest CPC values of cost
301. 10:12per click which people are willing to
302. 10:13pay big advertising to get on to rank
303. 10:15for those search terms through paid ads
304. 10:17which is a sign of high value. like
305. 10:19there's some commercial intent there.
306. 10:21So, that one came out with business and
307. 10:22entrepreneurship ideas, real estate and
308. 10:24property marketing ideas, healthcare
309. 10:26marketing ideas, team building and
310. 10:28corporate events. So, there's a few
311. 10:30things in there that we came up with.
312. 10:33And one actually that I really liked was
313. 10:36bucket list ideas and perhaps a site
314. 10:38called bucket list idea.com. And this
315. 10:41was really strong potential because the
316. 10:44the search term bucket list ideas has
317. 10:4646,000 monthly month monthly searches. I
318. 10:49think we can let's see if we can look it
319. 10:51in it in here. Let's go and just find
320. 10:54bucket list ideas. Let's see if we can
321. 10:58search that. Uh maybe two words. Yeah,
322. 11:02bucket list ideas. 22,000 searches
323. 11:04search volume in the US but 46,000
324. 11:08globally. But what also is in that is a
325. 11:13lot of other longtail keywords. You can
326. 11:15see all the different types of bucket
327. 11:16list ideas that are searching for that
328. 11:18people are looking for inspiration to
329. 11:20improve their lives and fulfill their
330. 11:22dreams and all sorts of things like
331. 11:24that. And you can see actually the total
332. 11:26volume came up to 56,000 searches a
333. 11:28month. And the way we could build this
334. 11:30directory then is with one big bucket of
335. 11:34bucket list ideas, if you will, but then
336. 11:36split them off into different pages of
337. 11:38what did we have here? We had bucket
338. 11:40list ideas for adults, bucket list ideas
339. 11:42for women. All of these would be
340. 11:43different sections of our website or our
341. 11:45platform that would have their own pages
342. 11:48that we could rank that page on Google
343. 11:50with all the ideas. And the only problem
344. 11:52is finding a way to monetize that. who
345. 11:54could offer, I guess, a subscription or
346. 11:56a one-off payment to access to the full
347. 11:58platform that allows people to collect
348. 12:00ideas and build their list and maybe
349. 12:02even tick them off. Or we could add in
350. 12:05affiliate deals for PE P service
351. 12:08providers offering that experience or
352. 12:10that product to help people fulfill
353. 12:12that. And or we could run advertising on
354. 12:14the site as well. So, there's so much
355. 12:16opportunity with this one that I really
356. 12:17liked it. So, that went straight into my
357. 12:19uh list of ideas. What did I try? I
358. 12:21tried
359. 12:22AI and include
360. 12:25words generator. So I did AI AI as my
361. 12:30main keyword search here. And then I
362. 12:33want all search terms that also include
363. 12:35the word generator. And I could filter
364. 12:37that down to very easy again to 15
365. 12:40keyword difficulty and start picking
366. 12:42through these. Now, I'm not going to
367. 12:44scroll through that whole list here and
368. 12:46now because there's some weird stuff in
369. 12:48there that probably isn't safe for work
370. 12:51to put it bluntly. People want some
371. 12:53weird generated things. But overall, I
372. 12:56came up with some pretty decent ideas
373. 12:58actually in there. We had the bucket
374. 12:59list ideas. We had the puppy food
375. 13:01generator ideas, calculator idea. What
376. 13:04else did we have saved in here? Local
377. 13:06hiking spots was a good one. The AI book
378. 13:08title and cover generator. Really like
379. 13:11that one. AI proposal generator. Some
380. 13:13good stuff in here. I've also got
381. 13:15LinkedIn carous AI LinkedIn carousel
382. 13:17generator. That would be cool to have. I
383. 13:19hate making LinkedIn carousels. It's so
384. 13:21timeconuming. AI font generator. I saw a
385. 13:24post the other day on LinkedIn about
386. 13:26someone who used chat GPT to rip off
387. 13:28someone else's font. It went viral
388. 13:30because people were pissed off. So, an
389. 13:32AI font generator might be able to tag
390. 13:34onto that sort of viral almost pissing
391. 13:36designers off a little bit, but actually
392. 13:38might be helpful for a lot of people.
393. 13:40contract generator, book and title cover
394. 13:42generator, insult generator, AI hook
395. 13:44generator was some some good ones. So,
396. 13:47I've got at least a dozen, 15, 20 ideas
397. 13:51here. So, what I need to do now is start
398. 13:53just working out which are going to be
399. 13:55easiest to build. AI generators might be
400. 13:58a little bit more tricky, but a
401. 13:59directory style ideas site would be
402. 14:01really easy to pull off using an AI no
403. 14:04code tool. Once I've decided on my idea,
404. 14:06we're going to go through how exactly
405. 14:07we're going to build it live on the
406. 14:09YouTube. So, make sure to hit the
407. 14:11subscribe if you want to follow along
408. 14:12and see how we get on in the next stage
409. 14:14of actually building this SAS idea.