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he made $273k last month June '26 with AI Avatars - FULL BREAKDOWN — Transcript

by Andrew · 12,126 words · 2,091 segments · language en · Watch on YouTube

Full transcript

  1. 0:00I'm not going to lie, guys. I was
  2. 0:02begging, okay? I was despacito. Like, I
  3. 0:05was tried like, you know, drop shipping.
  4. 0:09Failed. I tried Amazon FBA. I lost like
  5. 0:13hundreds of thousands of dollars.
  6. 0:14>> It's even possible to sell an ebook
  7. 0:19that was generated with AI
  8. 0:22on a AI channel.
  9. 0:23>> Trying to build generational wealth for
  10. 0:26my, you know, for my family.
  11. 0:28>> How many videos it took
  12. 0:29>> I deserve to get impressions, but I'm
  13. 0:31not getting impressions.
  14. 0:32>> Mainly it's like the niche is very bad.
  15. 0:35>> Right? And because of that, they're
  16. 0:36learning way faster.
  17. 0:38>> This guy is crazy.
  18. 0:39>> dangerous and can get you into a lot of
  19. 0:42trouble.
  20. 0:42>> You always will be scraping the surface.
  21. 0:44>> Andrew,
  22. 0:45you've given me the ability to try
  23. 0:48unlimited amount of time.
  24. 0:50>> hungry, go for more. He won't more.
  25. 0:53>> Once you see an opportunity, you just,
  26. 0:54you know, you strike. And then you just
  27. 0:56keep attacking.
  28. 0:58>> So, let's go ahead.
  29. 1:00Hey. Hey, man.
  30. 1:01It's finally good to see you again here.
  31. 1:04How are you doing?
  32. 1:06>> Good, brother. Good. How are you?
  33. 1:09>> I'm also good. Thanks. So, tell people
  34. 1:12who don't know you who you actually are.
  35. 1:16>> Uh my name is Ranga.
  36. 1:19Uh I go by goat on um
  37. 1:23in my previous life on YouTube as well
  38. 1:25as on Twitter.
  39. 1:27Um I'm one of Andrew's students.
  40. 1:30Uh we started doing work in December of
  41. 1:342025.
  42. 1:35Um and a couple months after that, we
  43. 1:40uh were able to reach uh a good
  44. 1:43milestone, which is 45K uh per um
  45. 1:47in a month, sorry, uh of uh revenue from
  46. 1:52just doing YouTube automation.
  47. 1:54And then, fast forward a couple months
  48. 1:57later, uh we've been able
  49. 1:59eclipse
  50. 2:01uh that like like crazy.
  51. 2:05>> So, what what's crazy for you? Tell the
  52. 2:07people.
  53. 2:09>> Uh so, we're in July, right? So, last
  54. 2:12month in June,
  55. 2:14um we did 273k
  56. 2:20uh
  57. 2:21in revenue from uh YouTube automation,
  58. 2:25which is insane. Which is insane because
  59. 2:28I used to watch I used to be on the
  60. 2:31other side of the screen
  61. 2:33watching guys like uh you know, Noah, um
  62. 2:38who was like a hero uh of mine, um you
  63. 2:41know, making crazy amounts. And when
  64. 2:44you're on that on the other side,
  65. 2:47you're looking at those videos, and like
  66. 2:49you're like, "Okay, I trust Noah. I know
  67. 2:51he's not lying about like these revenue
  68. 2:54numbers." But, you can't see And is even
  69. 2:57though you you aspire
  70. 2:58to reach those levels, you can't see
  71. 3:01yourself exactly
  72. 3:03being
  73. 3:04the one that's like, you know, pulling
  74. 3:06that.
  75. 3:06>> I
  76. 3:07And I think even like 90% or like I
  77. 3:11would say the majority of people who are
  78. 3:12watching it, right? They don't believe
  79. 3:15it's possible, right? So, like their
  80. 3:17mindset is closed, which is completely
  81. 3:19normal, you know, if you don't make any
  82. 3:21money or you don't even know what's
  83. 3:24possible on the internet, right? Like
  84. 3:27internet business. So, yeah. And of
  85. 3:29course, in this video, we're going to
  86. 3:30show everything, right? So, just confirm
  87. 3:33any
  88. 3:35any single, you know, like promise or
  89. 3:38thing or revenue screenshot, right? And
  90. 3:41we show like what's even possible even
  91. 3:43beyond that.
  92. 3:44>> Excuse me.
  93. 3:45Yeah, yeah, 100%. Let's do it.
  94. 3:48>> How was it for you for this like half a
  95. 3:50year in YouTube automation all of it.
  96. 3:52>> Um
  97. 3:54YTA is beautiful, bro. It's beautiful.
  98. 3:57Um
  99. 3:58I I love this business model. Like I've
  100. 4:00tried other things. Like I've tried and
  101. 4:03failed uh at a bunch of things. I don't
  102. 4:05know if I said this in my last uh call
  103. 4:07with you.
  104. 4:09But um online businesses, I I tried
  105. 4:12like, you know, uh drop shipping.
  106. 4:16Failed. I tried Amazon FBA. I lost like
  107. 4:20hundreds of thousands of dollars, okay,
  108. 4:22doing Amazon FBA. Um
  109. 4:25I tried so many different things. I
  110. 4:28I've gone to Africa
  111. 4:30to try to build businesses in Africa.
  112. 4:33Tried to do mining, all kinds of stuff.
  113. 4:35[clears throat] Lost money there.
  114. 4:36>> It's crazy.
  115. 4:37>> YouTube is where I've I've made
  116. 4:41uh back
  117. 4:43all of that money that I've lost trying
  118. 4:45trying all these different things. But
  119. 4:48the mentality is by being to fail at all
  120. 4:52these different things, I ended up
  121. 4:53arriving at the thing that works. And
  122. 4:56then once you get to that thing that
  123. 4:58works, it's about doubling down. Right?
  124. 5:01So
  125. 5:02>> Mhm.
  126. 5:02>> some people are doing 2D stuff. Some
  127. 5:05people are doing VidRush. Um
  128. 5:08you want to just have one
  129. 5:10uh platform.
  130. 5:12So let's say it's VidRush, right? You
  131. 5:15just go with VidRush and then you just
  132. 5:17go and then attack. Because once you
  133. 5:19have that platform, especially like a
  134. 5:21VidRush that's able to like make videos
  135. 5:23for you at like with no not that much
  136. 5:26input from you, then once you see an
  137. 5:28opportunity, you just, you know, you
  138. 5:30strike. And then you just keep
  139. 5:32attacking.
  140. 5:32>> Yeah, but it's very important to
  141. 5:35pinpoint that after testing, right?
  142. 5:38Because like usually beginners, and it's
  143. 5:40a kind of good approach to use a fishnet
  144. 5:43strategy, right? Like to tackle the
  145. 5:45business from a little bit different
  146. 5:47directions rather than you know going
  147. 5:49all in in something they don't know,
  148. 5:51right? Like there are so many people
  149. 5:53that start only one channel in a crazy
  150. 5:56niche, right? Because like no one can
  151. 5:58suggest them, no one can guide them for
  152. 6:00example, right? They start in one niche
  153. 6:02and maybe like trust score of the
  154. 6:03channel is bad and mainly is like the
  155. 6:05niche is very bad. So they think okay,
  156. 6:08let's you do automation is not possible,
  157. 6:10right? Like all the people online they
  158. 6:12just showing like some weird channels or
  159. 6:14it's not like even you know like real
  160. 6:16channels. So it's very important when
  161. 6:18you starting out to try
  162. 6:21scale not even to try
  163. 6:24running the business with like testing
  164. 6:26multiple hypotheses. So that's very
  165. 6:29important.
  166. 6:30>> Yeah, no 100% and the the problem is on
  167. 6:33the internet
  168. 6:35all of the information that you need is
  169. 6:37there, but it's not structured. So you
  170. 6:40don't know that this guy that's telling
  171. 6:43you this piece and then this guy that's
  172. 6:44telling you this piece
  173. 6:46how do I put these pieces together for
  174. 6:48them to work? Anyway, so for me
  175. 6:49personally I got lucky that
  176. 6:52you accepted me into your coaching
  177. 6:54program
  178. 6:55and I
  179. 6:56I'm not going to lie guys, I was
  180. 6:58begging, okay? I was Despacito. Like I
  181. 7:00was desperate, okay?
  182. 7:02>> [laughter]
  183. 7:03>> Um let me show you
  184. 7:05show you a screenshot of the type of
  185. 7:07stuff that I was sending
  186. 7:09Andrew.
  187. 7:10Hold on two seconds here.
  188. 7:14>> And you I know you were sending from
  189. 7:16multiple accounts, right? So because
  190. 7:17like usually Twitter DMs they're quite
  191. 7:20I would say like packed, right?
  192. 7:23Uh there are a lot of different stuff
  193. 7:24and I don't have always time to check
  194. 7:26them. You were like you know like
  195. 7:29maximizing your shots by like shooting
  196. 7:31>> I I I shot my shot from
  197. 7:34Sorry to interrupt you, bro. I shot my
  198. 7:36shot from my personal
  199. 7:39X account and then I went from the goat
  200. 7:41X account. I was hitting you from both
  201. 7:43sides. You're Andrew, you're Andrew.
  202. 7:45Um hold on 2 seconds, let me show you
  203. 7:47this. Uh it's funny now looking back at
  204. 7:50it. Let me know if you can see this, uh
  205. 7:52Andrew.
  206. 7:52>> Yeah. Yeah, I can.
  207. 7:55>> Yeah, so this is October uh 12, 2025.
  208. 7:59And this is the type of stuff that I was
  209. 8:01sending Andrew. Uh been watching a lot
  210. 8:03of your scaling videos. You talk about
  211. 8:05balancing branded channels uh with AI
  212. 8:10/spam channels. And
  213. 8:12as you can see, I didn't understand what
  214. 8:15YTA is and like what this business model
  215. 8:18is, right? Even from the language that I
  216. 8:20was using. Uh I need to learn from you,
  217. 8:22bro. I'm not diversified at the moment.
  218. 8:24Just have branded. Uh didn't know you
  219. 8:27took on students. Please, brother. And
  220. 8:30like this please, brother
  221. 8:32my wife laughs at me so much for this
  222. 8:36please, brother cuz like it's like the
  223. 8:38running joke in uh in our household now.
  224. 8:40We'll we just go, "Please, brother."
  225. 8:42>> [laughter]
  226. 8:43>> Brother, please. Um
  227. 8:45And then uh this is like the next day.
  228. 8:47You can't see the the date here.
  229. 8:49Uh I'm talking about like uh thanks,
  230. 8:51man. I've already started applying the
  231. 8:53free stuff you have out there. Like I
  232. 8:55didn't know about parasite method and
  233. 8:57I'm currently using it to test out
  234. 8:59politics channel. Um here's some early
  235. 9:02results I'm seeing, but I'm smart enough
  236. 9:04to know that I don't know what I don't
  237. 9:05know. Um so I knew like uh I'll start
  238. 9:10sharing.
  239. 9:10>> [clears throat]
  240. 9:10>> So as you can see like I didn't
  241. 9:13understand
  242. 9:15what YTA is and like what works. And
  243. 9:20I could have like tried to like, you
  244. 9:22know, just in the haze of what I thought
  245. 9:26I understood, tried to do it.
  246. 9:29I don't think that I'll be where I'm at.
  247. 9:32Um so having something
  248. 9:35>> politics channels.
  249. 9:37>> Oh bro, you can see I didn't know what I
  250. 9:39was I didn't know what I was doing. You
  251. 9:42know what I mean?
  252. 9:42>> Yeah.
  253. 9:43>> Um
  254. 9:43>> Yeah, because like you were running only
  255. 9:45one channel basically for your entire
  256. 9:46life, right?
  257. 9:48So, only one channel.
  258. 9:50>> Or you were running only one channel for
  259. 9:52your entire life, right? So, you didn't
  260. 9:54know about anything else.
  261. 9:56>> Yeah, no, I I I had no idea. Um yeah, so
  262. 10:00I I I'm not trying to be cool or
  263. 10:01anything. I was begging. I I I was
  264. 10:04straight-up begging this man. Um and
  265. 10:07yeah, it it uh ended up being the best
  266. 10:10uh the best decision. Look at my cat.
  267. 10:14>> So, people will think, right? This guy
  268. 10:17is crazy.
  269. 10:18So, what you are doing, right? How it's
  270. 10:22because I think like you are the
  271. 10:23fastest, right, student in the entire
  272. 10:26like let's say like history of YouTube
  273. 10:29automation coaching space who went like
  274. 10:32with like zero YouTube automation
  275. 10:33channels to like almost 300,000 per
  276. 10:37month,
  277. 10:38right, in revenue with like 95% profit
  278. 10:41margin, right? Like around that for you.
  279. 10:44So,
  280. 10:45like what you're consuming, right? Like
  281. 10:47what you're really doing.
  282. 10:49>> It's it's a skill it's a skill issue,
  283. 10:51it's a knowledge issue, and once you
  284. 10:53understand
  285. 10:55um it becomes very repeatable. Um and
  286. 10:59there's less praying and hoping cuz I I
  287. 11:01I'm
  288. 11:02I'm I'm Christian, right? So, even
  289. 11:06before you accepted me into your
  290. 11:07program, like I was I I I remember going
  291. 11:10to church and that was like my prayer
  292. 11:12for that day was uh please let Andrew
  293. 11:16like coach me. Um and then when we got
  294. 11:19on our call together, the first call,
  295. 11:22Oh, yeah, yeah, yeah. When we got on our
  296. 11:23first call together, um I remember you
  297. 11:26saying, "Yeah, like it's not it's not
  298. 11:28about like praying or this or that." And
  299. 11:30I'm like, "Yeah, yeah, that that's cool
  300. 11:32That's cool. Um but I'm still going to
  301. 11:34be praying uh that this thing works." Uh
  302. 11:37but of course, I still believe in prayer
  303. 11:39and like all this kind of stuff, but I
  304. 11:41also
  305. 11:42understand now that oh, this is
  306. 11:44repeatable. This is
  307. 11:46you can just like do this again and
  308. 11:48again and again when you know
  309. 11:50what works and what doesn't work.
  310. 11:55>> Yeah, exactly. So, there is no like
  311. 11:57luck, right? Like you don't rely on like
  312. 12:00one lucky channel, one outlier, right?
  313. 12:03Like so, there's a system that okay,
  314. 12:06scale, right? Maintaining
  315. 12:09everything is prognosed, right? So, you
  316. 12:11don't rely, you know, only on like one
  317. 12:14even
  318. 12:16like let's say character, right? When it
  319. 12:17comes to your AI avatars. You also
  320. 12:20spread them out, right? Like you test
  321. 12:22different hypothesis,
  322. 12:24and just like, you know, you're growing
  323. 12:26like a network.
  324. 12:28So, everything is systematized. Of
  325. 12:31course, there are like ups and downs as
  326. 12:33in any
  327. 12:34business and especially online business,
  328. 12:37but you want to minimize them, which is
  329. 12:40the most important thing.
  330. 12:43>> Yeah, 100%. And that test thing is
  331. 12:46really important cuz like and I think I
  332. 12:49wrote it a tweet about this is you're
  333. 12:51not
  334. 12:53building channels, you're not doing
  335. 12:55that. You're just running tests, okay?
  336. 12:57You're not emotional about any of the
  337. 12:59tests that you're running.
  338. 13:00Like you have to try to do scientific
  339. 13:02method with this, right? All the
  340. 13:05variables are the same, right? So, when
  341. 13:08we talk about trust channels, we
  342. 13:10eliminate variables, so we know that our
  343. 13:12channels are good.
  344. 13:15Then after that, the test continues to
  345. 13:18the next phase.
  346. 13:19And then what comes out of the end are
  347. 13:21the channels that are, you know, killers
  348. 13:24and blowing up and like making us money,
  349. 13:26but in between, there's also channels
  350. 13:28that fail.
  351. 13:29Right?
  352. 13:30>> Exactly.
  353. 13:30>> But everything is just like, "Okay, now
  354. 13:33we'll go this step, this step, this
  355. 13:34step, this step. Okay, now we're
  356. 13:36printing 2K uh a day.
  357. 13:38This step, this step, this step. Okay,
  358. 13:40this failed." And then we just go like
  359. 13:42that. And the more tests that you're
  360. 13:43running, the more you're able to
  361. 13:45recognize opportunities and everything
  362. 13:48in the market.
  363. 13:49>> Yeah, exactly. And even for example for
  364. 13:52you right now, right? So, people don't
  365. 13:54need to even think that you have like
  366. 13:56100% success rate with all the channels,
  367. 13:58right? It's just not impossible to have,
  368. 14:00right? Even though, right? Like you have
  369. 14:02some channels monetized, but you know,
  370. 14:04something can happen with them, right?
  371. 14:06Like the audience can fatigue, right?
  372. 14:08Like the audience can even report the
  373. 14:10videos if there are like misinformation,
  374. 14:12right? And trust score will go down from
  375. 14:14that. And also YouTube, you know, like
  376. 14:16depends on like still it's the market,
  377. 14:18right? Like we're talking about supply
  378. 14:19and demand ratio. So, if many
  379. 14:21competitors pop up, for example like it
  380. 14:23happened with D D channels, right?
  381. 14:25YouTube will won't be able to, you know,
  382. 14:27understand like what the audience what
  383. 14:30it needs, right? So, like it will be
  384. 14:32more random. So, it's also important,
  385. 14:34you know, to choose niches that have a
  386. 14:36potential of like being a blue ocean.
  387. 14:40>> Yeah. Yeah. No, 100%.
  388. 14:42>> That is good. Good, man. So, I'm as you
  389. 14:45know, I'm sick of the guys who showing
  390. 14:47your channel hoping on a trend that
  391. 14:50basically we created, right? And they
  392. 14:52doing it in order to get attention,
  393. 14:54right? Clicks or
  394. 14:56they they're doing like breaking
  395. 14:57breakdowns, strategies,
  396. 15:00which doesn't make sense, right? Because
  397. 15:01they they have never participated in it.
  398. 15:04They have no idea about it.
  399. 15:06So, let's go ahead. What's the main
  400. 15:09channel for you for June 2026?
  401. 15:13Let's see.
  402. 15:14>> Yeah. Um
  403. 15:16Yeah, it's funny. Um let me just
  404. 15:20Let me crack this open here, and let's
  405. 15:22just go to some active stuff.
  406. 15:25>> I see you even making jokes on Twitter
  407. 15:28with your
  408. 15:29I'm sure.
  409. 15:30>> [laughter]
  410. 15:33>> It's a part of the branding now.
  411. 15:35>> Yeah, it's part of it. It's part of it.
  412. 15:39Yeah, it's funny that you mention that
  413. 15:41because um there is like um you know, a
  414. 15:44lot of people I see these gurus that are
  415. 15:48teaching about you know, channels that
  416. 15:51they haven't built themselves and the
  417. 15:52problem with that is that you're getting
  418. 15:55half information, half truths. Uh you're
  419. 15:57getting hypotheses that haven't been
  420. 15:59tested and that is very, very dangerous
  421. 16:03and can get you into a lot of trouble.
  422. 16:06Um so this is the main channel. Uh this
  423. 16:11is Elias. You um
  424. 16:14Yoda. Um and this channel is the one
  425. 16:18that uh everyone knows about, the
  426. 16:20channel that went absolutely Uber viral.
  427. 16:23Um
  428. 16:25and in the last 28 days we're looking at
  429. 16:2750 um
  430. 16:3053k
  431. 16:32and lifetime, which is literally just
  432. 16:35like a month and something.
  433. 16:37Uh we're looking at 82
  434. 16:40um
  435. 16:4182
  436. 16:43k, yeah.
  437. 16:44>> Yeah.
  438. 16:45Yeah, you can you can just show like
  439. 16:47last 90 days. The graph will be like
  440. 16:49more representative. And can you please
  441. 16:51go to the settings just to confirm right
  442. 16:54it's US dollar, so people won't have no
  443. 16:56like stupid questions.
  444. 16:58>> Uh yeah, uh currency is USD. You want to
  445. 17:01switch it to what?
  446. 17:02Zimbabwean dollars or what?
  447. 17:04>> [laughter]
  448. 17:05>> Canadian. Let's say let's say Canadian
  449. 17:07dollar.
  450. 17:07>> Okay, CAD.
  451. 17:10Um there's CAD.
  452. 17:16Yeah, CAD will be 15.
  453. 17:18Oh, oh,
  454. 17:191 115 K. Let's take this back to USD,
  455. 17:23please.
  456. 17:24>> Yeah, let's take it back.
  457. 17:26>> Oh, where are you?
  458. 17:28I don't really do this.
  459. 17:30>> the lowest. Yeah, yeah. It's in the
  460. 17:32middle.
  461. 17:35Good. So, the first question people
  462. 17:38might ask, how many videos it took for
  463. 17:41you to monetize this channel?
  464. 17:44>> Okay.
  465. 17:45Um let's just
  466. 17:48Can I see the
  467. 17:50I don't know. Sorry.
  468. 17:52Uh
  469. 17:53don't show that part about what network
  470. 17:55I'm in.
  471. 17:56>> Um yeah, let's go back.
  472. 17:57>> Because it's 90 days.
  473. 18:00Um so
  474. 18:04We got monetized after around
  475. 18:08uh
  476. 18:09When did this get monetized?
  477. 18:12How do I look at that, bro?
  478. 18:13>> You can just select the dates, right?
  479. 18:16Let's say it's only
  480. 18:17>> Oh, according to the money.
  481. 18:18>> Yeah, and you can select
  482. 18:21Yeah, you can select only May because
  483. 18:22that's where the channel gets started.
  484. 18:24So, we will you know, it's yeah, May at
  485. 18:27the at the end. Okay.
  486. 18:30Yeah, and you can go to views just to
  487. 18:32see the first
  488. 18:34traction.
  489. 18:35>> Yeah.
  490. 18:36So
  491. 18:37>> Yeah, so first of all, we made sure that
  492. 18:38the trust score is good, right?
  493. 18:40According to
  494. 18:42SOPs, right? That's what we're doing.
  495. 18:45And
  496. 18:46you started to post.
  497. 18:48The first video, it gets
  498. 18:50views, right? All of you.
  499. 18:53And then basically
  500. 18:55after as usually like
  501. 18:581 week, 2 weeks,
  502. 18:59right? Before the channel started to get
  503. 19:02like explosive traction.
  504. 19:04>> Yeah.
  505. 19:05Yeah.
  506. 19:07Um and in here, during this entire time,
  507. 19:11um
  508. 19:12when you
  509. 19:14have good strategy and you know what's
  510. 19:15happening, you eliminated all the
  511. 19:17variables, when you're in this phase
  512. 19:19right here,
  513. 19:20like you're not scared, you're not
  514. 19:22you're not you just like you're just
  515. 19:23doing
  516. 19:24like a robot. Yeah, just keep posting,
  517. 19:27just keep posting, just keep posting.
  518. 19:29Um, and then eventually, boom, starts
  519. 19:30taking off.
  520. 19:32Um, and then from there it just goes
  521. 19:34insane.
  522. 19:36>> That's good. That's good. Cuz what's the
  523. 19:39most popular video in terms of views,
  524. 19:42how much it brought in terms of revenue?
  525. 19:46>> Um, well, the the most popular video,
  526. 19:50um,
  527. 19:51probably wouldn't be indicative of
  528. 19:54of, uh,
  529. 19:56revenue-wise, cuz some of those videos,
  530. 19:59um, when the channel was blowing up, we
  531. 20:00couldn't apply for monetization yet.
  532. 20:03Um,
  533. 20:05but, uh,
  534. 20:06what was the thought the channel?
  535. 20:10Um, yeah, this one is the most popular
  536. 20:12video.
  537. 20:13Uh, kill every mosquito the Amish way.
  538. 20:17>> Yeah. And let's let's make a funny test.
  539. 20:19Can you select the title right
  540. 20:22completely?
  541. 20:25You can open the video. Yeah.
  542. 20:29And can you put this title into YouTube
  543. 20:31search?
  544. 20:38Okay. So, we have like
  545. 20:40We have the
  546. 20:42this guy.
  547. 20:44So, tell us tell the people the
  548. 20:45strategy.
  549. 20:47Is it like the parasite methods you were
  550. 20:49showing like 5 minutes ago?
  551. 20:53>> Uh, yeah, so this is a parasite, um,
  552. 20:57method,
  553. 20:58um,
  554. 20:59which, of course, remember from the, uh,
  555. 21:02messages that I sent you, I didn't know
  556. 21:04what was happening. I was just, "Please
  557. 21:06teach me a I heard about this parent I
  558. 21:08heard but now you're starting to see
  559. 21:11parts of that.
  560. 21:12So this is
  561. 21:15a very awesome guy
  562. 21:17uh
  563. 21:17who
  564. 21:18does really dope content and Elias was
  565. 21:22just taking
  566. 21:23borrowing inspiration from him. And
  567. 21:27as you can see packaging title
  568. 21:30very very similar.
  569. 21:32Some might some might even say
  570. 21:33identical. Um
  571. 21:36>> Uh yeah.
  572. 21:36>> And as you can see so that's that's part
  573. 21:39of that.
  574. 21:41>> [laughter]
  575. 21:43>> Uh but this guy is actually really
  576. 21:44really cool.
  577. 21:45Um
  578. 21:46>> Okay.
  579. 21:47>> Yeah.
  580. 21:48>> So it's basically okay.
  581. 21:50>> really really cool.
  582. 21:52>> It's not even parasite method right what
  583. 21:54we and I was talking about right in
  584. 21:57these messages. It's more about is if
  585. 21:59you remember right I have the video in
  586. 22:01my SOPs right
  587. 22:04so it's more about topic transfer
  588. 22:06techniques right and it's about making
  589. 22:09you know the ideas right when it comes
  590. 22:11to ideation and repackaging the channels
  591. 22:14when they have like a face video right
  592. 22:17not faceless channels. You're talking
  593. 22:19and you're validating the demand on
  594. 22:21videos with face right because if you
  595. 22:24even Google like on YouTube you search
  596. 22:27like Amish people
  597. 22:29you will find there are like different
  598. 22:31Amish videos like 5 years ago right
  599. 22:35Can you do it please if you just type
  600. 22:37only Amish and you let's say like sort
  601. 22:39by popularity.
  602. 22:50Yeah you can see like 2 years ago all of
  603. 22:51you right we we see like the video like
  604. 22:53almost 9 million views right there are
  605. 22:55like 2 years ago the Amish explained
  606. 22:59So that's what people should do when
  607. 23:01they are thinking about you know, like a
  608. 23:02new angle, right? Like new approach,
  609. 23:06they need to validate on YouTube and to
  610. 23:08see if people are even interested about
  611. 23:11it cuz there are some smaller
  612. 23:13communities, right? Not Amish.
  613. 23:15But people don't really, you know, like
  614. 23:17care about them. They don't want to see
  615. 23:19like the life hacks, the, you know, like
  616. 23:23any different, you know, like when it
  617. 23:25comes to life. Another one. Another one.
  618. 23:29So you
  619. 23:30>> Oh, another one. He found another one in
  620. 23:32the in the wild here.
  621. 23:34>> [laughter]
  622. 23:36>> That's good. So, yeah, that's very
  623. 23:38important, right? Like when you are
  624. 23:40want to just repackage, let's say a
  625. 23:43faced channel, right? With a like a
  626. 23:45spoke person with a like a talking head,
  627. 23:48you need to see, right? Like what you're
  628. 23:51going to repackage it to. So, that's
  629. 23:53very approach very good approach to
  630. 23:54ideation.
  631. 23:57>> Yeah. Yeah. Um it's like just like, you
  632. 24:01know, outlier hunting.
  633. 24:03Um
  634. 24:04and like
  635. 24:07when you're make when we're making that
  636. 24:08hypothesis, we're making the hypothesis
  637. 24:11on things that have worked in the past.
  638. 24:14And then when we're testing it, if it
  639. 24:17works, then we understand that our test
  640. 24:20passed, but it if it failed, we know
  641. 24:23that we ran good tests.
  642. 24:24Right? It's not like um I'm just like,
  643. 24:27"Oh, okay. Um
  644. 24:30Uh let me see here. Grandma's. What are
  645. 24:34grandma's like doing? Knitting. Okay,
  646. 24:37let me do a channel on that." No, like
  647. 24:39we're doing things that we know have
  648. 24:42worked in the past. Um and we're using
  649. 24:45data to inform our decisions.
  650. 24:48>> Yeah, so basically like the most
  651. 24:50important is the ideation, right? Like
  652. 24:51how you found this angle. RPM is juicy,
  653. 24:55by the way, right? So, people can see it
  654. 24:57even in like June, July,
  655. 24:59it's pretty good, right? According to
  656. 25:02okay, like World Cup that is happening,
  657. 25:04right? According to many people like
  658. 25:07left their homes because like they are
  659. 25:09traveling right now, right? So, people
  660. 25:12really don't
  661. 25:13care about YouTube videos as much as
  662. 25:16they do, let's say, during like winter
  663. 25:17time.
  664. 25:20>> Yeah. Yeah. RPM is $10.
  665. 25:25Good.
  666. 25:26>> And can you show like a few more
  667. 25:27channels so people can understand like
  668. 25:30the idea of scaling using collaborations
  669. 25:34and growing the whole network, you know,
  670. 25:37properly without, you know, because like
  671. 25:39after the Amish channel, right? You
  672. 25:40didn't start
  673. 25:42I don't know, like a
  674. 25:45let's say like a political channels and
  675. 25:47collaborated with it,
  676. 25:49right? So, you used collab feature
  677. 25:52for which channel after this one? So,
  678. 25:55what was the second one?
  679. 25:58>> Yeah.
  680. 25:59>> Good. Good. And can you also go to the
  681. 26:02start date, let's say, like last 90 days
  682. 26:05or or May, right? So, people can see
  683. 26:07like where it got started.
  684. 26:10>> Yeah.
  685. 26:11Um
  686. 26:13Yeah, so
  687. 26:15after Elias, the next step was, of
  688. 26:18course, we needed to uh scale. So,
  689. 26:23then we went and created Elias's wife,
  690. 26:26Esther. Um
  691. 26:28she's uh
  692. 26:29she's a very, very gentle soul. Um uh
  693. 26:33very beautiful woman here. Um so, let's
  694. 26:35go to 90 days, you said you wanted to
  695. 26:37see.
  696. 26:39So, um that's where we started using the
  697. 26:43collab feature. Um
  698. 26:45>> [clears throat]
  699. 26:45>> with uh
  700. 26:47Elias collabing with his wife
  701. 26:50um making
  702. 26:53these types of videos. And of course,
  703. 26:55the collab feature is something that us
  704. 26:58people in YouTube automation, like they
  705. 27:00they made this for like brands and um
  706. 27:03or you know, like for branded Sorry,
  707. 27:06they made this for brands. They made
  708. 27:09this for
  709. 27:11um
  710. 27:12regular YouTube. But us people in YTA,
  711. 27:16we can actually leverage this like crazy
  712. 27:19to scale whole
  713. 27:21uh horizontally.
  714. 27:23Um
  715. 27:24So, as you can see here, uh then there
  716. 27:27was Esther.
  717. 27:28Um after that
  718. 27:30uh we went and did this one is
  719. 27:35Sorry.
  720. 27:37This one is
  721. 27:40>> More niche down,
  722. 27:41>> Amish cooking.
  723. 27:43>> Only only about the cooking and recipes.
  724. 27:45>> Yeah. This one was Amish cooking. Um
  725. 27:49and then from we also did
  726. 27:52um
  727. 27:53which one is this one? Amish Amish Amish
  728. 27:56gardening.
  729. 27:57Um
  730. 27:59which uh this is where we started um the
  731. 28:02the main video on this went uber viral,
  732. 28:06bro. It went nuts. It's this video right
  733. 28:08here um
  734. 28:11about watermelons.
  735. 28:13Almost 4 million views.
  736. 28:15Um
  737. 28:18And then
  738. 28:19>> you know, like people even can take a
  739. 28:21look and see like why the thumbnail on
  740. 28:23that video is so ugly.
  741. 28:26But people need to understand that it
  742. 28:27looks native, right? Like for old
  743. 28:30people, you don't really need like a
  744. 28:31crazy, you know, like shiny text, you
  745. 28:36know, like highlights,
  746. 28:38uh headlines, right? Objects. So, old
  747. 28:41people, you know, they can click even on
  748. 28:44these type of videos because it looks
  749. 28:45native, right? It looks like it's
  750. 28:47exactly
  751. 28:49this guy is, you know, showing something
  752. 28:52and talking about, you know, like
  753. 28:54watermelon thing.
  754. 28:57>> Yeah, you're not you're not making these
  755. 28:59thumbnails for yourself. You're making
  756. 29:00these thumbnails for the audience. The
  757. 29:03end user that's actually going to view
  758. 29:05the video.
  759. 29:07>> Exactly. As I like to say, and I also
  760. 29:09like it's a marketing term, like you are
  761. 29:11not your target audience, right? If you
  762. 29:14don't think you will click it, it
  763. 29:16doesn't matter. Like you people won't
  764. 29:20like it, right? It's it it's not that if
  765. 29:23you don't like it, other people in the
  766. 29:25same target audience won't like it,
  767. 29:27right? So, if you prepare content for
  768. 29:29them,
  769. 29:30it's, you know, we just need to
  770. 29:32understand their mindset a little bit.
  771. 29:35You I need to understand what
  772. 29:37already videos they are watching, right?
  773. 29:39They're clicking because
  774. 29:41of course it's very easy for, like, us,
  775. 29:44like, young and middle-aged guys to
  776. 29:46create content we are passionate about.
  777. 29:48Let's say, for you it was basketball
  778. 29:51channel you started with. For me it was
  779. 29:53a football channel, right? Like, soccer
  780. 29:55channel I started with.
  781. 29:57The triggers were pretty
  782. 30:00uh obvious, right? That the
  783. 30:02ideation was very clear.
  784. 30:05But the problem is that exactly, you
  785. 30:07know, like, young and middle-aged guys
  786. 30:09start YouTube channels, right? I think
  787. 30:11we discussed that in the previous video
  788. 30:13with you. So, since like the
  789. 30:16supply is growing and growing, but
  790. 30:18demand stays the same, right? Like, you
  791. 30:20can't really uh grow big channels in
  792. 30:24basketball, right? With classic approach
  793. 30:26of YouTube automation or football,
  794. 30:28right? So, these niches they are not
  795. 30:31interesting
  796. 30:32because also young audience competition
  797. 30:35and low purchasing ability, right?
  798. 30:37Right? So, what's what's the beauty
  799. 30:40about niches for old people is that they
  800. 30:43buy
  801. 30:44and they can, you know, follow funnels
  802. 30:47apart of just, you know,
  803. 30:49watching videos, so they can be
  804. 30:53converted to something else.
  805. 30:56And let's talk about this something
  806. 30:58else. What this is for you.
  807. 31:01>> Yeah, so
  808. 31:03yeah, the old audience, they they they
  809. 31:06buy, man. They buy and when they buy,
  810. 31:08they buy with
  811. 31:10passion and with fury. And um so
  812. 31:15basically we have a funnel
  813. 31:18where from the videos um
  814. 31:21we sort of like plug our ebooks. Um
  815. 31:25you saw David uh doing this in one of
  816. 31:29the previous videos on Wiz's channel.
  817. 31:32Um
  818. 31:32>> Yeah, yeah, if people maybe remember
  819. 31:34with Ranga, we had the first video in
  820. 31:37January, right? Like a live coaching
  821. 31:39call where I told him, right? And we
  822. 31:41discussed like how he's going to make
  823. 31:43100k. But you can see like he's a little
  824. 31:45bit
  825. 31:46out-scaled it out-scaled his number. And
  826. 31:50yeah, I outlined on the call, right?
  827. 31:53Like the importancy of boomer audience
  828. 31:56purchasing ability, right? And I
  829. 31:58outlined like multiple ways to
  830. 32:01make extra revenue from them because
  831. 32:03like AdSense is only like a part of the
  832. 32:05revenue, right? But
  833. 32:07tell the people why you didn't execute
  834. 32:10immediately after
  835. 32:11that call
  836. 32:13on all the advice. Because you could
  837. 32:15have you could have like six figures a
  838. 32:16month
  839. 32:18um earlier, right? In June.
  840. 32:21>> Yeah.
  841. 32:22>> So why why it took some time to find
  842. 32:23your perfect holy grail?
  843. 32:27>> Um so
  844. 32:29in the previous video
  845. 32:32um
  846. 32:33we didn't really show what the channels
  847. 32:36were that I was doing, but I was doing
  848. 32:39AI avatar channels back then. I was
  849. 32:41already experimenting with these. Um
  850. 32:45but uh
  851. 32:46immediately after the call, when I had
  852. 32:49seen, cuz we made 45k in that month, and
  853. 32:52I'd seen what was possible,
  854. 32:54>> Yeah. And let's pinpoint, right? Like
  855. 32:56why exactly
  856. 32:58the face, right? And let's say products,
  857. 33:02right? Like
  858. 33:03becoming very popular.
  859. 33:05It's not something that is completely
  860. 33:08new, right? It was, you know, always
  861. 33:12there on YouTube, right? On other
  862. 33:14platforms. So, there is no novelty to
  863. 33:17the that, but it's very important to
  864. 33:19pinpoint the marketing aspect and the
  865. 33:22trust building element there, because
  866. 33:25when it's just a faceless channel,
  867. 33:27it can't build like really stable bridge
  868. 33:30between the video and the audience.
  869. 33:33But when you adding AI avatar, right?
  870. 33:36Let's say, we call it only avatar,
  871. 33:39right? Like cuz all people they really
  872. 33:41don't care it's AI or real, right? Of
  873. 33:45course, like, you know, with Amish
  874. 33:47channels,
  875. 33:49uh there is no like scam, right? The
  876. 33:51audience, like, it's not being scammed
  877. 33:53scammed is literally some genuine
  878. 33:55advice, right? Like not always, not like
  879. 33:58very precise, but still, you know,
  880. 34:00people can take something. So, it's also
  881. 34:02like educational element to that,
  882. 34:04right? And at the same time,
  883. 34:06when people like having this, let's say,
  884. 34:08like a personal connection between like
  885. 34:11a
  886. 34:12avatar in the video
  887. 34:14and products that they can potentially
  888. 34:17go
  889. 34:18to, right? And have like more clarity
  890. 34:21about gardening, about like home
  891. 34:24appliance, about cooking, whatever,
  892. 34:27right? So, it's exactly like taking this
  893. 34:30idea
  894. 34:31of building more trust with your people.
  895. 34:35It can be done with AI avatar as well,
  896. 34:38but mainly for elder audience, right?
  897. 34:40For boomers, because of course, you
  898. 34:42know, but nowadays also I sometimes can
  899. 34:45distinguish it's AI avatar or real real
  900. 34:47human.
  901. 34:48>> Yeah, like the technology is getting so
  902. 34:50good
  903. 34:51um
  904. 34:52that it's it's it's honestly crazy
  905. 34:54what's possible. So, let's
  906. 34:57uh just take a look at
  907. 35:00um
  908. 35:01>> And it's also important to be a point
  909. 35:02that's exactly
  910. 35:04like why these new gaps in the market
  911. 35:07pop up because of also technologies
  912. 35:10breakdowns, right? I think we discussed
  913. 35:12it
  914. 35:13not in the video with you, but I think I
  915. 35:15have it on YouTube, right? When I say
  916. 35:17like new technology I think it's even
  917. 35:19with you, right? On that live call. So,
  918. 35:21when I was talking about yeah, like new
  919. 35:23technologies pop up and it will open
  920. 35:26like new niches, new gaps in the market,
  921. 35:28right? And after that, it will open
  922. 35:31something else such as, you know, like
  923. 35:33additional monetization sources. So,
  924. 35:35basically, the technology progress of AI
  925. 35:39avatar, right?
  926. 35:41Like let's say like image to video, it
  927. 35:44opened doors
  928. 35:46to rooms with other doors.
  929. 35:50Let me know if it makes sense.
  930. 35:52>> Yeah. Yeah, no. Um
  931. 35:55it is it's it's
  932. 35:58what's possible guys is crazy. What's
  933. 36:02possible is crazy. And uh as you can see
  934. 36:05here, uh this is so ever since I posted
  935. 36:09my first like Gumroad um screenshots
  936. 36:13>> [laughter]
  937. 36:13>> the gurus um on
  938. 36:17uh X who
  939. 36:19had never posted Gumroad screenshots
  940. 36:22ever on their timeline and all of a
  941. 36:24sudden um
  942. 36:26they became Gumroad uh experts. So, it's
  943. 36:28kind of uh hilarious.
  944. 36:30But,
  945. 36:31>> affiliates, yeah.
  946. 36:32>> Yeah, yeah,
  947. 36:34um, yeah, so the funnel like and this
  948. 36:38isn't new for a lot of people that saw
  949. 36:41David's video, but
  950. 36:44uh, we're selling an ebook
  951. 36:47and the ebook for us we're not we're
  952. 36:49just selling one for the Amish
  953. 36:52kind of community and we're funneling
  954. 36:55from all channels going to
  955. 36:58this this ebook and as you can see
  956. 37:02revenue 160k.
  957. 37:05Um, and then like YouTube you don't
  958. 37:07really
  959. 37:09change I don't know if you change
  960. 37:12revenue like a currency here [snorts]
  961. 37:15on Gumroad.
  962. 37:17Um, we made 24
  963. 37:20>> It
  964. 37:22it doesn't matter, right? It's like
  965. 37:23>> Yeah.
  966. 37:24>> We need to yeah, just show more like the
  967. 37:26aspect of okay,
  968. 37:28how much you made for like last 30 days
  969. 37:32and how much you made today.
  970. 37:34>> Yeah, so
  971. 37:35>> Because still people won't believe,
  972. 37:37right? Like it's even possible to sell
  973. 37:41an ebook
  974. 37:43that was generated with AI
  975. 37:45on a AI channel.
  976. 37:48>> Yeah.
  977. 37:49Um,
  978. 37:50>> [laughter]
  979. 37:51>> it's it's it's hard to believe until
  980. 37:54you're on the other side and you're
  981. 37:56seeing the numbers and you're seeing the
  982. 37:57sales coming in. We're
  983. 38:00early on in the day
  984. 38:02and we've made
  985. 38:04just $600 right now.
  986. 38:07In the last 7 days we've made 24,000
  987. 38:12and in the last 30 days we've made
  988. 38:15almost 140
  989. 38:17k
  990. 38:18just selling this ebook.
  991. 38:20And the nice thing about this is
  992. 38:23um, when I was doing
  993. 38:25branded channels and you know, I was
  994. 38:26doing the basketball channel, you'd get
  995. 38:28like sponsors like DraftKings et cetera.
  996. 38:32And they're demanding a 60-second ad
  997. 38:35read. Um, and with our channels when
  998. 38:41we're doing this in YTA, we don't have
  999. 38:43to do that. You don't have to be talking
  1000. 38:44about the product for 60 minutes. Let me
  1001. 38:46show you
  1002. 38:48um, how Elias plugs uh
  1003. 38:51the
  1004. 38:52the book.
  1005. 38:56>> So, let's try.
  1006. 38:58>> While we're recording the video, team is
  1007. 39:00uploading, channels are being run.
  1008. 39:03So, everything is
  1009. 39:04>> course. Of course. Um, yeah, there's a a
  1010. 39:08a team that's working in the background
  1011. 39:10to make sure that uh this is going. So,
  1012. 39:13let's uh say
  1013. 39:15I guess this is late one of the latest
  1014. 39:17videos.
  1015. 39:18>> things got lost. Before I go on, let me
  1016. 39:21say one thing and then I will not say it
  1017. 39:23again.
  1018. 39:24I have gathered all of this, the
  1019. 39:25cleaning and the seasoning and the
  1020. 39:27keeping into a book over at
  1021. 39:29eliasyoder.com.
  1022. 39:31The book is the long version, everything
  1023. 39:33written down plain so you can keep it in
  1024. 39:35the kitchen drawer.
  1025. 39:37If you want it, it is there. That is
  1026. 39:39all.
  1027. 39:40Now, let us get
  1028. 39:41>> So, it's fully native, right? Like it's
  1029. 39:44as the part of the video.
  1030. 39:46>> Yeah. Um, it's not like you're like
  1031. 39:49heavy selling. Um, the people that are
  1032. 39:52coming, they've already decided that
  1033. 39:54they um, want this product.
  1034. 39:57Um,
  1035. 39:58and that's the nice thing about not
  1036. 40:00having to deal with like sponsors. You
  1037. 40:02don't have to hard sell. Um, they they
  1038. 40:05they're there and they want it and
  1039. 40:06they'll get it.
  1040. 40:08>> Exactly. And it's also scalable. So, you
  1041. 40:10don't need to reach out to like 10
  1042. 40:12sponsors, right? Like maximizing the
  1043. 40:14like CPM metrics for the contracts of
  1044. 40:17sponsorships, you can just start more
  1045. 40:19channels and just lead them to one
  1046. 40:22landing page. And people will see it,
  1047. 40:25right? And
  1048. 40:26I I would say like somebody won't even
  1049. 40:28understand
  1050. 40:30why they buy it, right? I mean
  1051. 40:35Of course, like it's like the sales
  1052. 40:36coming mainly from United States,
  1053. 40:38Canada, right? So boomers with, you
  1054. 40:42know, like money, I would say, right?
  1055. 40:44Like they're definitely not broke. And
  1056. 40:46also it costs like not a lot, right? And
  1057. 40:50you you call it like a saving manual. So
  1058. 40:53people will understand, okay, if they
  1059. 40:54invest even like a little bit of, you
  1060. 40:56know, like let's say like a few cups of
  1061. 40:58coffee, right? They're going to save
  1062. 41:00more money. And what about the
  1063. 41:04reviews? What's their feedback? Have you
  1064. 41:07have like many negative,
  1065. 41:10you know, like reviews or bad feedback
  1066. 41:13on about your ebook?
  1067. 41:14>> Uh so here's the
  1068. 41:16um the actual sales page. And as you can
  1069. 41:20see down here, our reviews uh
  1070. 41:23we have five-star reviews. Uh 87
  1071. 41:26ratings. Now, this isn't um
  1072. 41:30actually
  1073. 41:32like accurate. So the way that Gumroad
  1074. 41:34works is that when you
  1075. 41:39um when someone leaves a review, right?
  1076. 41:42Let's say we get a one-star.
  1077. 41:44If I refund that person
  1078. 41:47uh their money, the one-star goes away.
  1079. 41:50Um
  1080. 41:52I I'm very generous with the refunds. So
  1081. 41:56if someone
  1082. 41:57offers us like a bad review, like a you
  1083. 42:00know, two-star or one-star, um I just
  1084. 42:03refund them cuz they're not satisfied
  1085. 42:05with the product. Um
  1086. 42:07but uh
  1087. 42:10yeah, so I don't like I'm
  1088. 42:12I'm not trying to like, you know,
  1089. 42:14take their money if they don't like the
  1090. 42:16product then I just would
  1091. 42:17give it back to them.
  1092. 42:19>> Yeah.
  1093. 42:20That's that's important way to building,
  1094. 42:22you know, even more trust with your
  1095. 42:24audience because we're not trying to
  1096. 42:26mislead people or we're not trying to,
  1097. 42:29you know, like just sell something in
  1098. 42:31order to sell, right? No, it's
  1099. 42:32definitely not a good way of running a,
  1100. 42:35you know, like stable business because
  1101. 42:37they can go to, you know, like even
  1102. 42:39YouTube, report your videos, right? They
  1103. 42:42can, you know, be bombarding in the
  1104. 42:43comments that this is a scam. So, and
  1105. 42:46unfortunately, you know, people like
  1106. 42:48this exist, right? When they buy
  1107. 42:50something and they don't understand it's
  1108. 42:52just like a manual, right? Like a
  1109. 42:55a good structured information
  1110. 42:58that costs, you know, like as I
  1111. 43:00mentioned like a few cups of coffee
  1112. 43:02basically, right? Of course, more just,
  1113. 43:04you know, for people to understand that
  1114. 43:06it's like very very cheap and they're
  1115. 43:09definitely, you know, getting
  1116. 43:12you know, important and structured
  1117. 43:14information in that PDF, right? That can
  1118. 43:18be already applied, right? So, it's
  1119. 43:20actionable.
  1120. 43:22And they can literally save money.
  1121. 43:25Yeah, and one thing that you could do as
  1122. 43:27well is
  1123. 43:29so a lot of the old older people
  1124. 43:32they're not good with computers and so
  1125. 43:34when they're buying the ebook they
  1126. 43:35believe that they're buying a book.
  1127. 43:38So, if what you could do is you could
  1128. 43:40also just put the book up on
  1129. 43:45like Amazon KD is it KDP or KDI like
  1130. 43:49where you can just like, you know,
  1131. 43:51sell ebooks and stuff.
  1132. 43:54You can just put it up there and then if
  1133. 43:57someone wants an actual physical copy of
  1134. 43:59the book, you just
  1135. 44:02send it to them on the back end of your
  1136. 44:05um
  1137. 44:06of Amazon. So, you could also do that so
  1138. 44:09that instead of, you know, refunding the
  1139. 44:12full amount,
  1140. 44:14uh you're may only paying for shipping
  1141. 44:17costs
  1142. 44:19back to them and you pocket the rest of
  1143. 44:21it.
  1144. 44:21>> Yeah, or or you can just also like
  1145. 44:23specify it on the website, right? It's
  1146. 44:25like it's ebook and they can pay a
  1147. 44:27little bit extra for shipping to get
  1148. 44:30like an actual book. Which which is easy
  1149. 44:33to make, right? There are a lot of like
  1150. 44:35agencies and like contractors who can
  1151. 44:38print the book, right? Because still
  1152. 44:40it's not going to cost a lot of money
  1153. 44:42considering the revenue you get from it.
  1154. 44:45So,
  1155. 44:46especially, right? Like if you want to
  1156. 44:48grow as I mentioned like a stable,
  1157. 44:51right? Business that can, you know, be
  1158. 44:53even sold, right? Because nowadays you
  1159. 44:56have equity, right? A part of YouTube
  1160. 44:59channels.
  1161. 45:00It's connected to e-commerce, right? So,
  1162. 45:03it's kind of a brand,
  1163. 45:05right? That you're building with your AI
  1164. 45:07avatar. So,
  1165. 45:09is it the future of the whole marketing
  1166. 45:12of YouTube automation, right? Of the
  1167. 45:15whole, let's say like internet business
  1168. 45:17to where you if you want to make, you
  1169. 45:19know, like revenue, stable revenue,
  1170. 45:22grow, is it the future to use traffic
  1171. 45:25sources such as YouTube?
  1172. 45:27>> Um I don't know if it's the future or
  1173. 45:30not, but the whole idea of diversifying
  1174. 45:33your revenue sources
  1175. 45:35is the future.
  1176. 45:36Um because
  1177. 45:39for example, like some of these
  1178. 45:41uh as you can see, I think if I'm
  1179. 45:44I think the ebook made more revenue than
  1180. 45:47um
  1181. 45:48all of the YouTube channels AdRev
  1182. 45:51combined
  1183. 45:52in the month of June. You know what I
  1184. 45:54mean? So,
  1185. 45:55>> so. It's No, I don't think so. I think
  1186. 45:57the channels made
  1187. 45:59quite a little bit more, I would say,
  1188. 46:01but it's it's close to 50/50.
  1189. 46:03>> Yeah, hold on. Let me let me check here.
  1190. 46:06>> Yeah, no, no, no. YouTube AdSense was
  1191. 46:11uh 9K more.
  1192. 46:12Yeah.
  1193. 46:13Yeah.
  1194. 46:15You're right.
  1195. 46:15>> The main thing what we discussed, right,
  1196. 46:18is the importance of having like some
  1197. 46:21trust with audience you sell to, right?
  1198. 46:24And that will allow you to build more
  1199. 46:27stable, evergreen, let's say, business.
  1200. 46:29And also
  1201. 46:31what your thoughts are on the working
  1202. 46:33with the audience
  1203. 46:34more, right? Because still you have how
  1204. 46:36many sales? Like around 3K, right? 3K of
  1205. 46:41people, 3,000 people
  1206. 46:43you know, like voted with their dollar
  1207. 46:46and bought something from you. And let's
  1208. 46:49say the majority are satisfied.
  1209. 46:52So,
  1210. 46:53it's very important to work with the
  1211. 46:54audience more and more and do
  1212. 46:58cross-sells, upsells, right, and
  1213. 47:00monetizing them more and more because
  1214. 47:02you have like 3,000 people who are very
  1215. 47:07let's say, like,
  1216. 47:09credible and they already bought
  1217. 47:12something and you all also know, right,
  1218. 47:14they are going probably to buy something
  1219. 47:17else. So, what your thoughts about that
  1220. 47:19as well?
  1221. 47:20>> Yeah, um figuring out other products to
  1222. 47:25sell to them. Um I mean, the we have
  1223. 47:28their emails now, right? So, we can go
  1224. 47:30direct customer. Um when we have added
  1225. 47:34value. Um
  1226. 47:36and [clears throat] they they
  1227. 47:38See, this audience, they open their
  1228. 47:40emails.
  1229. 47:41You know, they are excited and it's not
  1230. 47:44like, "Ew, what's that email? Like, what
  1231. 47:46is that? Is that like MySpace or
  1232. 47:48something?" Like, it's not it's not um
  1233. 47:50they're very reliable um customers. And
  1234. 47:56yeah, yeah. it's uh
  1235. 47:59it's fantastic
  1236. 48:01because you always preach about this
  1237. 48:04audience, right? Like the older um
  1238. 48:07audience. And
  1239. 48:10for me, understanding that you really
  1240. 48:14want to target this audience base, and
  1241. 48:16also evergreen.
  1242. 48:18Right? Evergreen stuff where like
  1243. 48:21for days and months uh for weeks and
  1244. 48:25months
  1245. 48:26they
  1246. 48:28uh you're just like printing from the
  1247. 48:30work that you did like 2 months ago, you
  1248. 48:32know?
  1249. 48:33Um
  1250. 48:34that's evergreen.
  1251. 48:36>> for example, YouTube, right? Like
  1252. 48:37something will happen with your all your
  1253. 48:39channels, you still have the email list
  1254. 48:43of people who can afford something
  1255. 48:46online who already bought something. So,
  1256. 48:49it's just a literal gold mine, right?
  1257. 48:51Like you can do email marketing, you can
  1258. 48:53sell it to the lead agencies, right? You
  1259. 48:56can do like affiliate marketing also
  1260. 48:58from that audience because
  1261. 49:00you know, they are not broke people,
  1262. 49:02right? Like they have you know, some
  1263. 49:04funds. They're trying to, you know, make
  1264. 49:07their life better or like more
  1265. 49:09affordable with like Amish Save Savings
  1266. 49:11Manual. So, absolutely it's it's very
  1267. 49:15important to not only build, you know,
  1268. 49:17new channels and just maximizing revenue
  1269. 49:19on that sense than revenue with ebooks,
  1270. 49:22but working with your audience, right?
  1271. 49:24And even hiring, let's say, a marketing
  1272. 49:27manager in order to, you know, take care
  1273. 49:30about it.
  1274. 49:32>> Yeah. Yeah. Um the other thing is like
  1275. 49:36uh
  1276. 49:38this works even with So, this is more
  1277. 49:41educational content, right? And that's
  1278. 49:45really what allows you to be able to
  1279. 49:47sell
  1280. 49:48um to them. Um but this also works for I
  1281. 49:53want to show you another channel that we
  1282. 49:55have. This one is making content like
  1283. 50:01Uh, this rodent was wiped out
  1284. 50:05um, across Europe, blah, blah, blah. So,
  1285. 50:07kind of like does this even count as a
  1286. 50:10discovery?
  1287. 50:12>> Yeah, it's more like a discovery. So,
  1288. 50:14sales with it and conversion is much
  1289. 50:17less than with educational advice.
  1290. 50:20>> Yeah.
  1291. 50:21Much less. And then for a channel like
  1292. 50:23this, you're relying a lot more on like,
  1293. 50:26you know, ad rev.
  1294. 50:27>> Yeah, so nowadays, right, it's the same
  1295. 50:29as I mentioned in the video with David,
  1296. 50:31the niche selection and decision-making
  1297. 50:34part nowadays, it's not only about,
  1298. 50:37right, how if you want to scale, of
  1299. 50:39course, and you want to achieve like six
  1300. 50:41figures
  1301. 50:42revenue per month, like you need to look
  1302. 50:44at additional monetization
  1303. 50:46opportunities, right? It shouldn't be
  1304. 50:48just like money printer with AdSense,
  1305. 50:51like storytelling channels, right? I
  1306. 50:53mean, they are good. RPM on them is
  1307. 50:55good. They were, of course, much more
  1308. 50:58chill last year, right? Nowadays, they
  1309. 51:00are more risky. Um,
  1310. 51:03so yeah, like when it comes to just
  1311. 51:05storytelling, factual things, right?
  1312. 51:07Like history,
  1313. 51:08it's hard to
  1314. 51:10have this like bridge as I was talking
  1315. 51:13about earlier in this video, right? The
  1316. 51:15bridge that allows people to
  1317. 51:17let's say
  1318. 51:19know more about you, right? About your
  1319. 51:21brand, get more value, so niche research
  1320. 51:25should come also and
  1321. 51:28be be driven, right, by the things you
  1322. 51:31can possibly offer to your audience
  1323. 51:34nowadays, especially with AI avatar,
  1324. 51:36right? Because you're building this
  1325. 51:37trust not just to, you know,
  1326. 51:41uh, make only revenue from AdSense and
  1327. 51:44just lose so much money on the, you
  1328. 51:46know, like and leave so much so much
  1329. 51:49money on the table.
  1330. 51:51>> Yeah. Yeah. No, 100% bro. Um I want to
  1331. 51:55show you this video
  1332. 51:57from our last video that we had.
  1333. 52:01Um
  1334. 52:03Let me share my entire screen here.
  1335. 52:06This was us at the end of that call.
  1336. 52:10Um talking about
  1337. 52:13uh when we would have another call
  1338. 52:15again.
  1339. 52:17>> Let's do it and I will see you in
  1340. 52:19another video when we going to hit 100k
  1341. 52:21per month.
  1342. 52:23>> Bro.
  1343. 52:24Two two two months tops.
  1344. 52:27>> [laughter]
  1345. 52:29>> Um that was that was that um that video.
  1346. 52:34Of course, it wasn't two months
  1347. 52:37and it ended up being four months.
  1348. 52:39And looking back at that
  1349. 52:41um clip, I kind of cringe because I was
  1350. 52:44kind of like I was proud, you know what
  1351. 52:47I mean?
  1352. 52:48Um but business sort of humbled you.
  1353. 52:51And like it makes you a better person
  1354. 52:54uh when you just
  1355. 52:56Now it's like, okay, we we reached this
  1356. 53:00milestone.
  1357. 53:01Like
  1358. 53:03I don't feel
  1359. 53:04this way or that way about it. It's
  1360. 53:06just, okay, so we've done this and then
  1361. 53:08we'll move on. It's not anymore like,
  1362. 53:12you know, the first time you hit it,
  1363. 53:13it's oh my goodness, this is great. And
  1364. 53:15now it's just like, you know, it is what
  1365. 53:16it is. Let's go let's move on to the
  1366. 53:19next thing. So, yeah. Yeah, thank you so
  1367. 53:22much, man.
  1368. 53:24>> Yeah. No worries. And also I did like
  1369. 53:28before this call, I showed you the way
  1370. 53:31how to reach like seven figures per
  1371. 53:33month in revenue, right? So, what you
  1372. 53:35can tell people about it? Is it seems
  1373. 53:37possible to you?
  1374. 53:39>> Uh
  1375. 53:41Yeah. Yeah. It's It's It's
  1376. 53:45It's insane like your knowledge of this
  1377. 53:48game
  1378. 53:50is It blows my mind. It blows my mind.
  1379. 53:52I've already learned from you and you
  1380. 53:54keep blowing my mind to like what's
  1381. 53:57possible. Because like these numbers,
  1382. 53:59they look impressive. You're just The
  1383. 54:02thing is you're just humble. You're a
  1384. 54:04humble guy.
  1385. 54:05But these numbers, they look impressive
  1386. 54:08to like, you know, little fish like us.
  1387. 54:11But what's really possible is absolutely
  1388. 54:13mind-boggling and insane. So, yeah. Uh
  1389. 54:17we're going to be taking action on that
  1390. 54:19plan and uh yeah.
  1391. 54:22>> Absolutely. It's good, man. Like I
  1392. 54:25The main thing I like about your
  1393. 54:27mentality is just like you always
  1394. 54:29want to learn, right? So, you never
  1395. 54:31stop. Even though, right? Like you can
  1396. 54:34be like a little bit chill when you make
  1397. 54:35like
  1398. 54:36money, right? Especially the first money
  1399. 54:38as you mentioned with YouTube ads
  1400. 54:39monetization like 40 45k, right? So, you
  1401. 54:43can chill a little bit, but then you're
  1402. 54:45like hungry. You go for more. You want
  1403. 54:48more, right? But tell me like why you
  1404. 54:51need the, you know, like bigger revenue?
  1405. 54:55Why you want to achieve like seven
  1406. 54:57figures per month, right? Even in
  1407. 54:58revenue, not profit. So, why you going
  1408. 55:01for it? So, why you don't just, you
  1409. 55:03know,
  1410. 55:04make things um
  1411. 55:06more chill, right? Automate more
  1412. 55:08channels and enjoy your life.
  1413. 55:11Why you
  1414. 55:13you know, like you are more like you are
  1415. 55:15like the game. You like the game or you
  1416. 55:18just need exact money on your bank
  1417. 55:20account. So, why why you need it?
  1418. 55:24>> Um you know, when you're when you're
  1419. 55:26young, I'm I'm 30,
  1420. 55:28right? When you're young, you're
  1421. 55:30thinking about, you know, I just want to
  1422. 55:32be rich
  1423. 55:34um so I can pull chicks and like drive
  1424. 55:37good cars or whatever. But then as you
  1425. 55:39get older, it becomes it's not about
  1426. 55:42that anymore. It's about like
  1427. 55:45trying to build generational wealth for
  1428. 55:47my you know, for my family.
  1429. 55:50Um we don't have kids yet, me and my
  1430. 55:51wife. Um
  1431. 55:52hopefully soon.
  1432. 55:54Uh but I don't want my kids to grow up
  1433. 55:56the way that I grew up. You know what I
  1434. 55:58mean? Like cuz we were
  1435. 56:00very very poor uh coming from Africa,
  1436. 56:03Zimbabwe.
  1437. 56:05And now being in a position where
  1438. 56:09I have a chance to help
  1439. 56:12my family to get out of that, it's like
  1440. 56:15there's no stopping. There's no
  1441. 56:17stopping. I was telling you about my
  1442. 56:18aunt, right? That has uh stage four
  1443. 56:22cancer. Um
  1444. 56:24because of this business, I was able to
  1445. 56:27you know, fly when I was telling you
  1446. 56:28that I'm flying to my aunt,
  1447. 56:31um
  1448. 56:31take her and put her into
  1449. 56:34um a nice space for her to be super
  1450. 56:37comfortable. Told my mom, "Mom, stop
  1451. 56:40working so that you can be with um your
  1452. 56:43sister, right? Cuz we don't know if
  1453. 56:44these are going to be her last days."
  1454. 56:47And
  1455. 56:48those type of things wouldn't be
  1456. 56:50possible without
  1457. 56:53you know, the business that we're
  1458. 56:55building. So it's not like I don't care
  1459. 56:57about cars. I don't like I drive a
  1460. 56:59Hyundai
  1461. 57:01Elantra. Yeah. Hyundai Elantra. Um it's
  1462. 57:05actually broken.
  1463. 57:06It's out there. So right now I'm driving
  1464. 57:08my my wife's
  1465. 57:09um
  1466. 57:10RAV4. And it's not about, you know,
  1467. 57:14trinkets and this and that. Like I'm
  1468. 57:16really trying to
  1469. 57:19pull an entire
  1470. 57:21um
  1471. 57:23what do you call it?
  1472. 57:24An entire genealogy out of poverty,
  1473. 57:27okay? So it's more than just uh
  1474. 57:30into surface stuff.
  1475. 57:32>> Yeah. And would you say that exactly
  1476. 57:34this thing distinguishes young people,
  1477. 57:36right, who are only chasing like
  1478. 57:39short-term revenue in order to spend on
  1479. 57:41clubs, on like renting Lambo, right, or
  1480. 57:45like one most what they want, like a
  1481. 57:48Rolex, right? So, these goals
  1482. 57:51they are not good to, you know,
  1483. 57:54go through challenges in the business,
  1484. 57:57right, sacrifice some time, right, build
  1485. 58:00something that these goals they actually
  1486. 58:03like distract people more that lead to
  1487. 58:06results, right? And only good goals when
  1488. 58:09you want to provide for family, when you
  1489. 58:11want to provide for, you know, your even
  1490. 58:13friends, when you want to help people,
  1491. 58:16this is the best goal, right, that can't
  1492. 58:19stop you.
  1493. 58:21>> Yeah, I mean, yeah, like when you're
  1494. 58:23young. I I I I really feel I kind of
  1495. 58:25feel sorry for the guys that are young
  1496. 58:27and they're making big money.
  1497. 58:29Um
  1498. 58:31I mean,
  1499. 58:32not feel sorry for them cuz like I'd
  1500. 58:34rather I'd made the money earlier, but
  1501. 58:36uh for example, my wife met me when I
  1502. 58:40wasn't making a a uh a lot of
  1503. 58:43money, right? Um so, you know that those
  1504. 58:46like she's here she's here just for me.
  1505. 58:49Like you you guys you see me like really
  1506. 58:52she's really just there for bro, she's
  1507. 58:54she loves this guy right here.
  1508. 58:57>> [laughter]
  1509. 58:57>> And and just just for me, you know, but
  1510. 58:59like if you're like flaunting money, if
  1511. 59:01you're young, right?
  1512. 59:03Um are those people that are there
  1513. 59:05really there for you? Or are they just
  1514. 59:07there to help you spend the money, you
  1515. 59:09know? Um
  1516. 59:11but yeah, it's it's there are blessings
  1517. 59:14and curses to
  1518. 59:16making money at certain parts of your
  1519. 59:19life, but um they're on their own
  1520. 59:21journey and they would they will learn.
  1521. 59:23>> Yeah, absolutely. It's it's very
  1522. 59:25important that you mentioned that Like,
  1523. 59:27you shouldn't compare yourself with
  1524. 59:29other people, right? Even if they see
  1525. 59:32Ranga, who is doing, you know, almost
  1526. 59:34like 300,000 per month,
  1527. 59:37they don't really want to copy you, copy
  1528. 59:40your approach, because everybody has
  1529. 59:43their own journey, right? Like, prior
  1530. 59:45experience, some mindset issues, right?
  1531. 59:48Some unfair advantages as well. So,
  1532. 59:51everybody has their own path, right?
  1533. 59:53Like, and
  1534. 59:55I don't think like somebody's watching
  1535. 59:56it and going to, you know, like copy all
  1536. 59:58your channels, copy your, you know, like
  1537. 1:00:00entire process, just in order to achieve
  1538. 1:00:03the same, right? No.
  1539. 1:00:05Right? Like, if people want to copy,
  1540. 1:00:07they're not going to make it, because,
  1541. 1:00:08you know, like, you,
  1542. 1:00:11if you're watching it, you have your
  1543. 1:00:13own,
  1544. 1:00:14as I mentioned,
  1545. 1:00:15unfair advantages,
  1546. 1:00:17prior experience things, right? Like,
  1547. 1:00:19maybe you did like other businesses. For
  1548. 1:00:21example, like, other people,
  1549. 1:00:23maybe they did like Facebook book ads or
  1550. 1:00:25Facebook organic, right? And they can
  1551. 1:00:27bring some new ideas from Facebook into
  1552. 1:00:31YouTube, right? That's also good when it
  1553. 1:00:33comes to like multi
  1554. 1:00:35um
  1555. 1:00:36social media network strategy, right?
  1556. 1:00:38Like, just putting Even though like
  1557. 1:00:40Amish people, right? Like, Amish AI
  1558. 1:00:42avatars,
  1559. 1:00:43they also exist on Facebook, right? If
  1560. 1:00:46many people don't know, it's just like I
  1561. 1:00:49literally find out about it like not
  1562. 1:00:52long time ago, right? And they exist,
  1563. 1:00:54and Amish people also like doing very
  1564. 1:00:56well, Amish avatars on Facebook, and
  1565. 1:00:59people doing e-commerce with them,
  1566. 1:01:01right? So, it's also good idea to
  1567. 1:01:03not go to YouTube when you do your niche
  1568. 1:01:05research, but you go to
  1569. 1:01:08let's say Facebook, you go to
  1570. 1:01:10uh like ClickBank, right? And you're
  1571. 1:01:12inspired by products that are already
  1572. 1:01:15people selling, and then you can create
  1573. 1:01:17a whole niche around it, right? And just
  1574. 1:01:19like take some ideas from there, some
  1575. 1:01:22ideas from here, and you have your own
  1576. 1:01:25approach, right? Like you have kind of
  1577. 1:01:28invented a new angle. So, that's the
  1578. 1:01:30most important.
  1579. 1:01:32>> Yeah. Yeah.
  1580. 1:01:34Um thank you so much, Andrew. Like I
  1581. 1:01:37can't like
  1582. 1:01:38can't express in words just how grateful
  1583. 1:01:42I am for
  1584. 1:01:43>> I appreciate it, brother.
  1585. 1:01:45>> everything that you've done for me. Uh
  1586. 1:01:47you've really changed uh
  1587. 1:01:50You've changed not only my life, but
  1588. 1:01:52like a lot of people's lives that are
  1589. 1:01:54like behind me. You know what I mean?
  1590. 1:01:56And for every student that you take and
  1591. 1:01:58you show them the light and you get them
  1592. 1:02:00from zero to wherever they get, like
  1593. 1:02:03your like your impact is You don't see
  1594. 1:02:07it, but it's
  1595. 1:02:09it's more than you realize. So, thank
  1596. 1:02:11you so much.
  1597. 1:02:12>> If it's It's unbelievable feeling.
  1598. 1:02:16>> Yeah. Yeah.
  1599. 1:02:18Now,
  1600. 1:02:19um there's someone that's watching this
  1601. 1:02:22exact video
  1602. 1:02:23that you're going to teach as well that
  1603. 1:02:25is you're also going to change your
  1604. 1:02:27life. So, if you're watching this,
  1605. 1:02:29if you get a chance to be taught by this
  1606. 1:02:31guy,
  1607. 1:02:33call yourself uh as one of the lucky
  1608. 1:02:35ones, for real.
  1609. 1:02:37>> Yeah, but it's also not a
  1610. 1:02:39like a casino, right? So, people might
  1611. 1:02:42think they they going to join coaching
  1612. 1:02:44and they kind of like betting money on
  1613. 1:02:47on red, right? And they have like some
  1614. 1:02:49let's say 50% chance to win or 50%
  1615. 1:02:52chance to lose, but it's not like this,
  1616. 1:02:54right? Like everybody is going to make
  1617. 1:02:57it
  1618. 1:02:58if they don't quit, right? For somebody
  1619. 1:03:00it's faster, for somebody it's slower,
  1620. 1:03:03right? Because people are very
  1621. 1:03:04different, right? Because as you can
  1622. 1:03:06see, not every student I coached is like
  1623. 1:03:10you, right? Hitting the same numbers or
  1624. 1:03:12like David's, right? Or like other guys
  1625. 1:03:14who are doing like six figures per
  1626. 1:03:15month. Because yeah, everybody executes
  1627. 1:03:18on their own speed, right? Everybody has
  1628. 1:03:21different learning behavior, right? You
  1629. 1:03:23can see some people can't learn, right?
  1630. 1:03:26Struggling to understand. So, you call
  1631. 1:03:28it skill issue, right? You probably see
  1632. 1:03:32it in your team members, because I've
  1633. 1:03:34been working with like channel managers,
  1634. 1:03:36right? Like heads of operations,
  1635. 1:03:37partners, and everybody is different.
  1636. 1:03:40The same with students, right? So, my
  1637. 1:03:42goal is to
  1638. 1:03:43understand, right? Like what their like
  1639. 1:03:45limiting beliefs they have, or some
  1640. 1:03:47people, you know, they can't analyze
  1641. 1:03:50things properly, right? Skill issue.
  1642. 1:03:53Some people overthink so much, right?
  1643. 1:03:55So, some people really want to make like
  1644. 1:03:57really perfect content or and put it on
  1645. 1:04:00YouTube, because they don't want to
  1646. 1:04:03risk, right? They can't risk and see
  1647. 1:04:06potentially like zero views on the first
  1648. 1:04:08video. So, they're kind of maximizing
  1649. 1:04:10their chances, investing like even I saw
  1650. 1:04:13the cases like hundreds and thousands of
  1651. 1:04:15dollars in one single video, because
  1652. 1:04:17they think it's going to lead them
  1653. 1:04:20proportionally to views, but it's not
  1654. 1:04:22like that. You probably
  1655. 1:04:24know what I'm talking about, because you
  1656. 1:04:26were running a branded channel.
  1657. 1:04:28>> Yeah.
  1658. 1:04:29Yeah.
  1659. 1:04:30Painful, painful memories, for sure.
  1660. 1:04:34>> Okay. I I saw you posted the analytics
  1661. 1:04:36of that. So, for entire existence of
  1662. 1:04:39your branded channel, you made less
  1663. 1:04:42money than in one single month with
  1664. 1:04:44YouTube monetization, right? Is that
  1665. 1:04:46correct?
  1666. 1:04:47>> Oh, yeah. Oh, yeah. Um you can see it on
  1667. 1:04:49my X uh the post about uh how much we
  1668. 1:04:53made from uh
  1669. 1:04:54the NBA. Let me just uh
  1670. 1:04:59Yeah, so this um
  1671. 1:05:02was the
  1672. 1:05:03uh Gold E Ology
  1673. 1:05:05YouTube channel.
  1674. 1:05:07Um
  1675. 1:05:08uh you know, when things
  1676. 1:05:11were going crazy.
  1677. 1:05:14Um you know, life was good. Felt like
  1678. 1:05:17you're on top of the world. Um you know,
  1679. 1:05:20you were collabing with
  1680. 1:05:22>> [clears throat]
  1681. 1:05:22>> the NBA. You're partnered with the NBA.
  1682. 1:05:25You're going to the NBA headquarters in
  1683. 1:05:28New York and all this kind of stuff. But
  1684. 1:05:31when you look at what the numbers were
  1685. 1:05:34uh uh in total
  1686. 1:05:36that channel uh made 185
  1687. 1:05:40K in 3 years uh just off of ad rev. Of
  1688. 1:05:44course there was like sponsorships um
  1689. 1:05:46and things of that nature. But we've
  1690. 1:05:48pretty like we've eclipsed
  1691. 1:05:51what took 3 years to make
  1692. 1:05:54um in 1 month. So
  1693. 1:05:57uh what's possible with YTA is is
  1694. 1:06:00ridiculous. And I remember when people
  1695. 1:06:02were like, "Oh, you've made a huge
  1696. 1:06:04mistake."
  1697. 1:06:05um
  1698. 1:06:07leaving your branded channel to do YTA.
  1699. 1:06:10But I knew that uh I was I was in the
  1700. 1:06:13trenches. And I knew that I needed to
  1701. 1:06:15get out of there.
  1702. 1:06:17Um so you know, those people are doing
  1703. 1:06:19branded this, branded that. Um uh good
  1704. 1:06:22luck with that. Uh
  1705. 1:06:24you [snorts]
  1706. 1:06:25you'll learn your lesson and uh then
  1707. 1:06:27you'll come uh
  1708. 1:06:29to the light side or the dark side. I'm
  1709. 1:06:31not sure which side we're on here.
  1710. 1:06:33>> Yeah, I'm not sure. So yeah, but it's
  1711. 1:06:35just a different business approach,
  1712. 1:06:36right? It's just a different way of
  1713. 1:06:39thinking, right? Where of course the
  1714. 1:06:41branded channels they good for you know,
  1715. 1:06:44like a sense of pride as you already
  1716. 1:06:46mentioned, you know, in the previous
  1717. 1:06:47video, right? That pride feeling. It's
  1718. 1:06:50good to show friends, right? Like you
  1719. 1:06:52look at this thumbnail my thumbnail
  1720. 1:06:55designer cooked, right? Oh my god,
  1721. 1:06:57that's amazing thumbnail.
  1722. 1:06:59But when it comes to you know, profit
  1723. 1:07:01margin, the volume
  1724. 1:07:03it can't be compared, right? Because
  1725. 1:07:06I mean, YouTube automation, it looks
  1726. 1:07:08more like a business rather than, you
  1727. 1:07:10know, like one or few branded channels,
  1728. 1:07:13right? Because in the business, you can
  1729. 1:07:15scale with a team, right? You can set up
  1730. 1:07:17all the processes with SOPs, right? You
  1731. 1:07:20can set up automations, right? With AI,
  1732. 1:07:22of course. So, things will become much
  1733. 1:07:25faster.
  1734. 1:07:26And more organized, right? Like even one
  1735. 1:07:29channel fails, okay, we don't care,
  1736. 1:07:32right? We just move on. And it's easy to
  1737. 1:07:35scale also because, as we discussed,
  1738. 1:07:37right? With sponsorships, you need to
  1739. 1:07:39reach out to sponsors, right? Like in
  1740. 1:07:40order to get like the brand deals,
  1741. 1:07:43right? But with
  1742. 1:07:44YouTube automation, you can just
  1743. 1:07:47create one more channel,
  1744. 1:07:48drive it through the same funnel to your
  1745. 1:07:51website, right? And people will be
  1746. 1:07:53converted. That's it.
  1747. 1:07:55>> Um I hope that people got a lot from
  1748. 1:07:57this, and I hope that they would take
  1749. 1:07:58action, which is the most important
  1750. 1:08:00thing. Watching these videos and being
  1751. 1:08:02inspired uh is great, but ultimately,
  1752. 1:08:05you have to
  1753. 1:08:06make the videos, and you have to post
  1754. 1:08:08them, and you have to see the ones that
  1755. 1:08:09fail, and you have to fail your way to
  1756. 1:08:12success.
  1757. 1:08:14>> Absolutely. And why do you think some
  1758. 1:08:16people, you know, like can't even hit
  1759. 1:08:1810k per month?
  1760. 1:08:20>> I was talking to one guy, and
  1761. 1:08:22he has like one branded channel, I
  1762. 1:08:25think, and a couple of like YTA
  1763. 1:08:27channels.
  1764. 1:08:29Um I think he's automated the branded,
  1765. 1:08:31uh
  1766. 1:08:32but now the YTA channel, he
  1767. 1:08:36is doing all the videos himself.
  1768. 1:08:38And I'm like
  1769. 1:08:39>> Which doesn't make sense.
  1770. 1:08:40>> Well, then you're the bottleneck. It's
  1771. 1:08:42you. You're the bottleneck. Right? So,
  1772. 1:08:45some some of it is like you've made some
  1773. 1:08:48money, but you're scared to reinvest.
  1774. 1:08:50Right? So, you go from offense to
  1775. 1:08:52defense. Um that could be one thing. Um
  1776. 1:08:57another is just not under-
  1777. 1:09:01not believing
  1778. 1:09:03that is possible.
  1779. 1:09:05Which that's limiting belief actually it
  1780. 1:09:08it actually limits you. That's why it's
  1781. 1:09:09called a limiting belief. You have this
  1782. 1:09:11belief that it's not possible and
  1783. 1:09:13ultimately that ends up uh restricting
  1784. 1:09:17you from able to reach that stage.
  1785. 1:09:20What I find is you kind of have to be
  1786. 1:09:22sick and tired. You know what I mean?
  1787. 1:09:24There's it's sort of like anger if
  1788. 1:09:26you're not reaching that goal. They have
  1789. 1:09:28to be like
  1790. 1:09:31you know, swear a little bit like this
  1791. 1:09:33God damn it. You know what I mean?
  1792. 1:09:35Like you have to be like sick and tired
  1793. 1:09:36of whatever the stage that you're at
  1794. 1:09:39to
  1795. 1:09:40get past it and then reach that next
  1796. 1:09:43level.
  1797. 1:09:44>> Yeah, and it's also has something to do
  1798. 1:09:46with risks, right? It's just some people
  1799. 1:09:49they are not willing to take the risks,
  1800. 1:09:51right? So they really want to be really
  1801. 1:09:53like top-notch with ideation, right? So
  1802. 1:09:55they they think if they overanalyze
  1803. 1:09:58something, right? Like they going to
  1804. 1:10:00come up with a perfect idea for the
  1805. 1:10:02video and it will definitely work. But
  1806. 1:10:04then when they see the reality hits
  1807. 1:10:06them, right? And it's not working as
  1808. 1:10:08they supposed to.
  1809. 1:10:10They you know, like they sad. They maybe
  1810. 1:10:14like unmotivated.
  1811. 1:10:16So what would you say to these people if
  1812. 1:10:19if you were in that stage as well?
  1813. 1:10:22>> Um
  1814. 1:10:23see
  1815. 1:10:25I'll say like
  1816. 1:10:28your brain sort of like sometimes is
  1817. 1:10:31your own worst enemy,
  1818. 1:10:32right? Like when they say people that
  1819. 1:10:35are dumber than you are making more
  1820. 1:10:38money than you.
  1821. 1:10:39Why is that? Because they are not
  1822. 1:10:41getting stuck in analysis analysis
  1823. 1:10:44paralysis. They are not, you know, um oh
  1824. 1:10:47okay, everything has to be perfect. Oh
  1825. 1:10:49the the thumbnail, the this, the that.
  1826. 1:10:51They're just taking way more action than
  1827. 1:10:53you,
  1828. 1:10:54right? And because of that they're
  1829. 1:10:56learning way faster.
  1830. 1:10:58It's like in basketball, if I am taking
  1831. 1:11:02100 shots a day and someone's taking
  1832. 1:11:041,000 shots a day, the person that's
  1833. 1:11:06taking 1,000 shots a day just gets
  1834. 1:11:09like rapidly
  1835. 1:11:11uh they just improve way faster. So,
  1836. 1:11:15when you're starting, you're you don't
  1837. 1:11:17know a lot of stuff. And you kind of
  1838. 1:11:19have to
  1839. 1:11:20fail and try things, right? But if
  1840. 1:11:23you're trying to like, "Oh, this video
  1841. 1:11:25has to be perfect and I have to, you
  1842. 1:11:27know, really craft it and this and
  1843. 1:11:29that." You
  1844. 1:11:31If if the goal is over here, you might
  1845. 1:11:33be playing over here and you don't even
  1846. 1:11:35know it. Right? So, you have to do you
  1847. 1:11:37take a lot of action, even if it's
  1848. 1:11:40imperfect action. The person that's
  1849. 1:11:42taking more action, even if it's
  1850. 1:11:43imperfect, will beat the person that is,
  1851. 1:11:46you know, uh being all perfect. And
  1852. 1:11:49that's sort of like when you see on X,
  1853. 1:11:51why is it that YTA guys have so much to
  1854. 1:11:54be able to post about? Because we like
  1855. 1:11:56we're not even showing everything that's
  1856. 1:11:59happening on the back end. But we're
  1857. 1:12:00taking so much action like, "This guy
  1858. 1:12:02posted again about another channel
  1859. 1:12:04getting monetized. What is going on?"
  1860. 1:12:06>> Yeah. Yeah, that's why also and people,
  1861. 1:12:09you know, like very different as we
  1862. 1:12:11discussed, right? Like some people
  1863. 1:12:12understand it even though, you know,
  1864. 1:12:14like during coaching I
  1865. 1:12:17tell them what things to do. Some
  1866. 1:12:19people, you know, just like thinking on
  1867. 1:12:20their own, right? Like executing slow.
  1868. 1:12:23>> Yeah. Yeah.
  1869. 1:12:24And the other thing is you need to be um
  1870. 1:12:28someone that's willing to go through
  1871. 1:12:30pain.
  1872. 1:12:31So, your pain threshold um
  1873. 1:12:34it needs to be high because in the
  1874. 1:12:36beginning of a channel,
  1875. 1:12:38when you're just posting and "Oh, I
  1876. 1:12:41deserve to get impressions, but I'm not
  1877. 1:12:43getting impressions." Whatever it is
  1878. 1:12:44that you're encountering. Um
  1879. 1:12:48some people just have more pain
  1880. 1:12:50threshold. And so, they're able to just
  1881. 1:12:52last just a little bit longer and that
  1882. 1:12:55makes a difference to when that channel
  1883. 1:12:57takes off. And you should you should
  1884. 1:12:58really take a look at all these
  1885. 1:13:00interviews that Andrew does, right? You
  1886. 1:13:02see
  1887. 1:13:03Okay, so how many videos did you post?
  1888. 1:13:05And there's like nothing nothing nothing
  1889. 1:13:06boom, right? So that's you need to
  1890. 1:13:11be able to get through that pain and
  1891. 1:13:14because
  1892. 1:13:15what's
  1893. 1:13:16on the other side of that of that um
  1894. 1:13:20rainbow mountain or whatever you want to
  1895. 1:13:21say is is
  1896. 1:13:23it's glorious.
  1897. 1:13:27>> That's that's perfect advice.
  1898. 1:13:29>> Yeah. I mean I asked you. Remember I
  1899. 1:13:31asked you? I remember a couple calls
  1900. 1:13:34that we had. One was the first call when
  1901. 1:13:36things clicked for me.
  1902. 1:13:38And we got we were on a call and I was
  1903. 1:13:40like
  1904. 1:13:41Andrew
  1905. 1:13:43you've given me the ability to try
  1906. 1:13:45unlimited amounts of times. I could
  1907. 1:13:48literally try I could I was like I could
  1908. 1:13:51build
  1909. 1:13:53100 channels and even if they fail,
  1910. 1:13:55that's okay. If I can build 1,000 10,000
  1911. 1:13:58channels. Like I
  1912. 1:14:00when I finally saw like when I learned
  1913. 1:14:02and saw what was possible, I was like
  1914. 1:14:04holy crap. Remember that call? And the
  1915. 1:14:06other thing was the this wasn't a call
  1916. 1:14:09but in the
  1917. 1:14:10DMs I was like, why is it that
  1918. 1:14:14like
  1919. 1:14:15you are producing you replicate all
  1920. 1:14:18these like insane success stories.
  1921. 1:14:21Um
  1922. 1:14:22but if I look at that it's like
  1923. 1:14:26the
  1924. 1:14:28the knowledge that you have and the road
  1925. 1:14:31the the the path that you put us on
  1926. 1:14:35is so good and so clear that it's just
  1927. 1:14:39up to the individual and how much time
  1928. 1:14:41and effort
  1929. 1:14:43and blood, sweat, and tears they're
  1930. 1:14:45willing to put in. Because everything's
  1931. 1:14:47there. Everything's there.
  1932. 1:14:49Yeah.
  1933. 1:14:50>> Yeah. Absolutely true.
  1934. 1:14:53And yeah, as we discussed, that's
  1935. 1:14:56speed systems also important when it
  1936. 1:14:59comes to skating.
  1937. 1:15:00All right. Exactly these things. So,
  1938. 1:15:02you're not working and you're not
  1939. 1:15:04editing the video, right? Like that
  1940. 1:15:06would be absolutely bottleneck. So, how
  1941. 1:15:08your team structure looks like, if you
  1942. 1:15:10can briefly, right, tell and give some
  1943. 1:15:14sauce to people about that as well. So,
  1944. 1:15:16team structure systems, right, how many
  1945. 1:15:18people, how your team looks like.
  1946. 1:15:21>> Yeah. Um so
  1947. 1:15:24>> [cough]
  1948. 1:15:25>> um
  1949. 1:15:27the So, a lot of people have a lot of
  1950. 1:15:29employees under them.
  1951. 1:15:31Um
  1952. 1:15:32I don't like that structure as much. I
  1953. 1:15:36like to have sort of like a smaller
  1954. 1:15:38group of killers and we just go to town.
  1955. 1:15:41Um so, rather than having a thumbnail
  1956. 1:15:44designer at this, at this, at this, what
  1957. 1:15:46I do is I have a project manager. And
  1958. 1:15:50then under my project manager, I have
  1959. 1:15:53uh channel managers. And my channel
  1960. 1:15:55managers are actually sort of like the
  1961. 1:15:58Swiss
  1962. 1:16:00uh
  1963. 1:16:00army knife that does everything.
  1964. 1:16:03>> Well, I call it like a chain, right?
  1965. 1:16:05Like and just the link in the chain,
  1966. 1:16:07right? That you can easily change, you
  1967. 1:16:10can easily train, right? But still, this
  1968. 1:16:13is the chain and all of them are of the
  1969. 1:16:15chain. And chain is exactly like head of
  1970. 1:16:17operations. You call it like a team
  1971. 1:16:19leader, right? So, more like project
  1972. 1:16:22manager. It's basically like the same
  1973. 1:16:24the same type.
  1974. 1:16:26>> And the nice thing is with AI now, like
  1975. 1:16:29rather than needing all these different
  1976. 1:16:31people, one person can do the tasks that
  1977. 1:16:33took, you know, five people to do by
  1978. 1:16:37themselves, right? The video making,
  1979. 1:16:39everything is automated. And so, from
  1980. 1:16:41there,
  1981. 1:16:43uh as I grow my team, it's just promote
  1982. 1:16:46one of the channel managers to being a
  1983. 1:16:49project manager, and then he can have
  1984. 1:16:51his own sort of team, and we can be
  1985. 1:16:54doing hundreds
  1986. 1:16:57like 500,000 of videos per day
  1987. 1:17:01eventually. Uh we're not there yet, but
  1988. 1:17:03yeah, we do produce a ton of videos uh
  1989. 1:17:05with my team. My current team is one.
  1990. 1:17:13Uh when I was doing all those results,
  1991. 1:17:15it was a team of three of three people.
  1992. 1:17:18And then uh now we've scaled up to five,
  1993. 1:17:21and we'll then scale up to we're trying
  1994. 1:17:25to get to 10
  1995. 1:17:27uh eventually by the end of this um by
  1996. 1:17:29Q4, I think we should get to about 20.
  1997. 1:17:33So, it's it's a small group, but it's a
  1998. 1:17:34small group group of killers. Yeah.
  1999. 1:17:38>> That's amazing. And that allow you even
  2000. 1:17:40to, you know, hit the record months
  2001. 1:17:41while you were traveling, right? I think
  2002. 1:17:44we didn't mention that. So, you were
  2003. 1:17:46traveling in June, and that's your
  2004. 1:17:49the best month.
  2005. 1:17:50>> Yeah. Yeah. It was a late uh honeymoon
  2006. 1:17:54uh for me and uh my wife,
  2007. 1:17:57and we went to Europe, UK, Portugal,
  2008. 1:18:01Spain, Italy,
  2009. 1:18:02uh France,
  2010. 1:18:04and um during that time, because the
  2011. 1:18:06systems are there, we're able to just go
  2012. 1:18:09crazy. And now we're back home, so it's
  2013. 1:18:11now time to take it up to the next
  2014. 1:18:13level. So, you tell me what the next
  2015. 1:18:15goal is, Andrew, and uh we'll we'll
  2016. 1:18:18we'll try to hit it.
  2017. 1:18:20>> I mean, we discussed it, right? You you
  2018. 1:18:22already know, and you already know what
  2019. 1:18:23to do in order to hit like seven figures
  2020. 1:18:25per month. But, of course, you know,
  2021. 1:18:27we're not even going to talk and
  2022. 1:18:29motivate people to hit seven figures if
  2023. 1:18:32they even the majority of them, you
  2024. 1:18:34know, they
  2025. 1:18:35don't really make like 10k per month.
  2026. 1:18:38So, they need to start
  2027. 1:18:39they need to start doing something,
  2028. 1:18:41right? Because no one is going to, you
  2029. 1:18:43know, come
  2030. 1:18:45and save their lives, right? If I show
  2031. 1:18:48like all my channels, all my SOPs,
  2032. 1:18:50right? Like
  2033. 1:18:52you show you get like you can even like
  2034. 1:18:55show them the entire process, right?
  2035. 1:18:57Like I can hire in their teams. If
  2036. 1:19:00people don't really want to make it,
  2037. 1:19:03you know, they don't
  2038. 1:19:05take action,
  2039. 1:19:06nobody can help them, right?
  2040. 1:19:09>> Yeah. Yeah.
  2041. 1:19:11That's that's really sad. But, there's
  2042. 1:19:14also people that are failing right now
  2043. 1:19:16um that are going to make it.
  2044. 1:19:20And
  2045. 1:19:22I just want to say to those guys is like
  2046. 1:19:24I've been where you are. I've been um
  2047. 1:19:27where you are right now with like
  2048. 1:19:29I don't know if I'm going to be able to
  2049. 1:19:30to do this. I don't I don't know if I'm
  2050. 1:19:32going to be able to able to make this.
  2051. 1:19:34But,
  2052. 1:19:35you
  2053. 1:19:37just have to
  2054. 1:19:39um hm five years me five years uh sorry,
  2055. 1:19:43not me six months ago.
  2056. 1:19:45And I'm at the beginning of my journey.
  2057. 1:19:48What I say
  2058. 1:19:50to myself?
  2059. 1:19:55Yeah.
  2060. 1:19:56Um
  2061. 1:19:58be
  2062. 1:20:00be very very regimented.
  2063. 1:20:03Run tests.
  2064. 1:20:05No emotions.
  2065. 1:20:07Um it doesn't matter if the niche is
  2066. 1:20:10something that you'd watch yourself.
  2067. 1:20:12You're not making this This is a
  2068. 1:20:13business.
  2069. 1:20:15This is a business and you just make
  2070. 1:20:17whatever the audience wants to watch.
  2071. 1:20:19That's what we we make and we give it to
  2072. 1:20:22them.
  2073. 1:20:23Uh and if you do that,
  2074. 1:20:25you'll you'll reach success.
  2075. 1:20:29Yeah.
  2076. 1:20:30>> Yeah.
  2077. 1:20:31Thank you so much for all the souls, all
  2078. 1:20:34the, you know, like
  2079. 1:20:36tricks, explosions, right? Like the
  2080. 1:20:39channels.
  2081. 1:20:40Thank you for being like really hungry,
  2082. 1:20:44decisive, right?
  2083. 1:20:47Ready for any changes, ready for any
  2084. 1:20:50opportunities, student.
  2085. 1:20:53That's very important and that exactly
  2086. 1:20:56led you to
  2087. 1:20:58the success you have.
  2088. 1:21:00>> Yeah. Yeah, thank you, man. Thank you
  2089. 1:21:02for everything, Andrew. Really
  2090. 1:21:03appreciate you, brother.
  2091. 1:21:05Talk on the next milestone.

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