Guinness World Record: How We Made History With Black Market - Omowumi Dada | NOR Podcast — Transcript

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1. 0:05[music]
2. 0:13[music]
3. 0:15joining us this afternoon is just not um
4. 0:18an actress or an award-winning
5. 0:22actress but a Guinness world record
6. 0:24holder
7. 0:27is going to be talking to us about how
8. 0:30she and her co-producer were able to
9. 0:32make that record, how they thought of it
10. 0:36and why you should watch Black Market
11. 0:39from Friday. Among you, you're welcome
12. 0:41to the show.
13. 0:43>> Good afternoon, Mr. Good afternoon and
14. 0:45everyone see you.
15. 0:48>> How are you today?
16. 0:50Hen very long day but I'm very straight
17. 0:53day.
18. 0:54>> I saw your post on Sunday when you said
19. 0:56your shoulders were high today.
20. 0:59>> Are your shoulders still high?
21. 1:02>> No, they're not high anymore. Up to be
22. 1:04normal.
23. 1:05>> You have moved to the next and thinking
24. 1:07of how to bring people to the cinema.
25. 1:09Right.
26. 1:11>> Yes, that's exactly where we are right
27. 1:13now.
28. 1:14>> Okay. So now let's let's let's take it.
29. 1:16How did the idea come after you? Was it
30. 1:20before you shot the movie? Was it after
31. 1:22you uh the movie was done? How did the
32. 1:25idea come? So the first idea actually
33. 1:29came oh be
34. 1:32and the idea the story idea came from
35. 1:35non and I was starting scripting and all
36. 1:37of that is fil workers what do you want
37. 1:42to do with it was just orchestrating the
38. 1:44cinema or what what exactly can we do
39. 1:48differently with it so nor
40. 1:52was like a very good springing and then
41. 1:56what you
42. 1:58So what in this big school and we bear a
43. 2:02lot
44. 2:05while I was on the internet and all that
45. 2:08some people had done this before in the
46. 2:12Philippines and G3,000. So what if we
47. 2:15gone for 50,000 to pick that record
48. 2:25that was the whole idea came that idea
49. 2:28to even before our script
50. 2:33he started even before um how wanted all
51. 2:39the story to was age
52. 2:46and all that
53. 2:48from almost that we want to exch
54. 2:56>> How does it feel to think of an idea as
55. 2:59big as that and then it happens the
56. 3:04deputy governor was there the president
57. 3:06has congratulate you guys how does it
58. 3:08feel
59. 3:10>> honestly very open but it seems very
60. 3:13ongoing
61. 3:15you know it's one thing to have an idea
62. 3:18I'm agreeing with the idea carrying it
63. 3:20in your head it's another thing to
64. 3:24Nigerians to support you for brands to
65. 3:27support you or colleagues
66. 3:30I'm really sure
67. 3:34that's serious you know the reason why
68. 3:37fish always
69. 3:39because the girlfriends on people with
70. 3:41who sat down to watch the film from the
71. 3:44king. Oh
72. 3:47no.
73. 3:54>> Wow. studies
74. 3:58>> but for us it means that Nigerians said
75. 4:02don't be round
76. 4:06from the dead go it wasn't a oh victory
77. 4:10it wasn't a lonely victory it wasn't a
78. 4:13victory just for the cast and it was
79. 4:15something he just wanted to do for
80. 4:17Nigeria for the culture like for putting
81. 4:21let's do something to put Nigeria on the
82. 4:23global
83. 4:25with your space that we know very well
84. 4:28that we operate very well that we excel
85. 4:31on that.
86. 4:33>> Okay.
87. 4:44and writing the name Nollywood on a
88. 4:46global scale feels very very
89. 4:49>> hungry.
90. 4:49>> All right. Congratulations again. So
91. 4:52black market you are back in the cinema
92. 4:55on Friday. I'm I'm sure you realize
93. 4:58about six seven equally big movies in
94. 5:02the cinema presently. What stands black
95. 5:05market out apart from the fact that it
96. 5:07has a GWR on the poster? What stands it
97. 5:11out? Why should people watch it black
98. 5:14market with their hard earn money?
99. 5:19>> We should watch a black woman and one
100. 5:21because one it's a leisurely
101. 5:25absole kids or super nurtur secondly the
102. 5:29story the performances of this film this
103. 5:33film took every in for every actor every
104. 5:37cast member that was part of it. You
105. 5:39would laugh, you will cry, you will see
106. 5:41yourself. This film will help you make
107. 5:43better decisions. You know, this is one
108. 5:45film that I kind of play in backside in
109. 5:49ways as executive producer, as producer,
110. 5:52also as an actor in it. So, um, everyone
111. 5:56on the project gave everything. The
112. 5:59story is very freely. [snorts] The story
113. 6:02is very different. you will see actors
114. 6:04in in roles and characters that they've
115. 6:08never played before. Um, yeah. So, just
116. 6:13like a business where you should go
117. 6:14watch a B rocket. You never I can't say
118. 6:16you've never seen anything like this
119. 6:18before, but because they'll tell you no
120. 6:20story is different to other person, but
121. 6:22this one is very different. Is very
122. 6:25unique.
123. 6:26>> Okay. So, you have played. Hi, ami.
124. 6:30Okay. So, you have played big and you
125. 6:32have won. You've done something
126. 6:33fantastic and you've um you rode out on
127. 6:36a high. I'm thinking um the cinema is a
128. 6:40different ball game from the premiere.
129. 6:42You've done a premiere like no other one
130. 6:44and now you're back to the cinema. Are
131. 6:46you prepared for the regals of the
132. 6:49cinema that the Nigerian cinema space
133. 6:51already um has irrespective of whatever
134. 6:55um successes the film has recorded
135. 6:58outside of the cinema? Are you prepared
136. 7:00for what the cinema wants is going to
137. 7:02take? And then I think I read that it
138. 7:04was going to be a limited release or a
139. 7:07short release. I'm not sure which is
140. 7:09which it is. Can you clarify that be?
141. 7:12>> It's a limited um release.
142. 7:15>> Okay.
143. 7:17diagnosis so you won't be in your cinema
144. 7:19for too long because I'll tell you for a
145. 7:22fact um what we needed it to do which
146. 7:26was to break the record he's already
147. 7:28done but ed will tell you that it wasn't
148. 7:31every Nigerian that was at TBS that date
149. 7:34every Nigerian also deserves to see
150. 7:38market which is why we're taking it to
151. 7:40the cinema but every
152. 7:44film and the cinema deserves a chance to
153. 7:46thrive Right. So
154. 7:50I feel like it has it definitely be like
155. 7:52every film at the same it has a chance
156. 7:55to drive as well. But um it's not my
157. 7:58first time at the cinema as an executive
158. 8:00producer. I was a producer every went
159. 8:04everywhere with it but this is a very
160. 8:08different one. So it will do what it
161. 8:10will do and the cinemas everyone wants
162. 8:13to watch it when they can see it.
163. 8:17>> Okay.
164. 8:18>> And how long is it going to be? How long
165. 8:21is it going to be in the cinema for
166. 8:24>> as of now we do have plans for two weeks
167. 8:27for if Nigerians will for more than
168. 8:29that?
169. 8:32>> Go back to the dream when I think about
170. 8:34it.
171. 8:36Um, honestly, if you were to I mean, you
172. 8:38you your your goal was to make a
173. 8:40Guinness World Record. Your goal was to
174. 8:42break a world record and you did that.
175. 8:45Congratulations. But I want to ask
176. 8:47honestly, was it financially rewarding?
177. 8:50Because I mean, a lot of people will
178. 8:52look at it that, oh yeah, 51,000.
179. 8:54They'll start calculating, bringing that
180. 8:55calculator and, you know, summing up the
181. 8:57numbers and thinking that, oh yeah,
182. 8:59you've made your money. You've made the
183. 9:00money you used to make the film now, so
184. 9:02you don't need this cinema money. Do you
185. 9:03understand? So,
186. 9:07Uh I can for the fact that you can't
187. 9:10make enough money
188. 9:12>> or if you because it's your work of arts
189. 9:15crime genions or it's still not
190. 9:18it's still not enough because you cannot
191. 9:21um quantify an intellectual property.
192. 9:25>> Do you understand?
193. 9:26>> Yes. So it wasn't financially
194. 9:29rewarding. That what you're saying
195. 9:33the events.
196. 9:34>> Yes. the um event itself.
197. 9:42>> She had a whole lot of money made money
198. 9:45back. I I I can't tell you that beating
199. 9:48back. I can't tell you that was not
200. 9:53okay. So that would help. Thank you for
201. 9:57that political response.
202. 10:02>> All right. Omi, thank you so much for
203. 10:04speaking to us at the shortest of time.
204. 10:08Um, we wish you more Guinness World
205. 10:12Record. We wish you the best at the
206. 10:15cinema. We are here shouting and
207. 10:18screaming for you.
208. 10:20>> Thank you so much, sir.
209. 10:22>> All right.
210. 10:23>> I think you just
211. 10:26>> All right. Thank you.
212. 10:29[music]
213. 10:38>> [music]
214. 10:45[music]
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