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Good Taste vs. Slop: What Makes The Difference? — Transcript

by Chris Williamson · 2,538 words · 414 segments · language en · Watch on YouTube

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  1. 0:00The two words that are thrown around
  2. 0:01constantly, taste and slop.
  3. 0:05And I'm fascinated by these two words
  4. 0:07and how little discussion there is
  5. 0:08around these two words. And taste in
  6. 0:10particular
  7. 0:12is a word that you can just you can say
  8. 0:14and I get to I get to say how high
  9. 0:16status I am by going the thing that's
  10. 0:17really important in 2026 is taste and
  11. 0:20you [ __ ] peasant don't have any
  12. 0:21[ __ ] taste. Um and slop's like the
  13. 0:24inverse of that where somebody can just
  14. 0:26say the word slop now with no definition
  15. 0:29of what why they mean slop. It's kind of
  16. 0:32like in a
  17. 0:33less emotionally charged way but like
  18. 0:35the word racist or sexist that you can
  19. 0:37just throw it around now. You can throw
  20. 0:38it around willy-nilly. You can bandy it
  21. 0:40around the office willy-nilly. Um and
  22. 0:42nobody knows exactly what it is. And
  23. 0:44there's a great essay um George Orwell's
  24. 0:46politics and the English language. And
  25. 0:48he talks about how there's these new
  26. 0:49turns of phrase like as a writer you can
  27. 0:51just put in there at the end of the day
  28. 0:54or just turns of phrase which can just
  29. 0:56signal that I think people will like
  30. 0:58this.
  31. 0:59>> Right.
  32. 0:59>> And I can seem smart but there's no
  33. 1:01depth to this at all. And I'm fascinated
  34. 1:03by cuz Jack you're somebody who I'd say
  35. 1:05has like what people would describe as
  36. 1:06taste. But I've been fascinated by how
  37. 1:08do you actually develop that muscle? And
  38. 1:11there's a wonderful exercise I got from
  39. 1:13my friend Billy where it's like it's
  40. 1:15always very simple. Billy Oppenheimer.
  41. 1:17And he has this thing called um what I
  42. 1:20like about what I like where whenever he
  43. 1:23sees something that he likes he will
  44. 1:25just capture it, put in his phone, and
  45. 1:27then
  46. 1:28try and explain to himself why he likes
  47. 1:31it.
  48. 1:31>> Mhm.
  49. 1:31>> And then I created a what I dislike
  50. 1:34about what I dislike. And then when I
  51. 1:35see something I don't like I'll capture
  52. 1:38it and write it down. And then you also
  53. 1:40have like a little swipe file to go
  54. 1:42through when you're doing it. But I'm
  55. 1:43just fascinated by right now these two
  56. 1:45words in particular that everybody's
  57. 1:47using them and nobody defines it.
  58. 1:49>> Mhm.
  59. 1:50Can you find um there's a quote by Ira
  60. 1:52Glass? It's like if if you put Ira Glass
  61. 1:54taste
  62. 1:55>> Taste gap I think it's called.
  63. 1:57>> Taste gap is like a one paragraph
  64. 1:58definition of like having taste means
  65. 2:01you will always be dissatisfied with
  66. 2:03what you produce.
  67. 2:04>> Huh.
  68. 2:04>> Mhm. This quote is from the American
  69. 2:06author Ira Glass. Nobody tells this to
  70. 2:08people who are beginners. I wish someone
  71. 2:09told me. All of us who do creative work,
  72. 2:11we get into it because we have good
  73. 2:13taste, but there is this gap. For the
  74. 2:15first couple of years, you make stuff.
  75. 2:16It's just not that good. It's trying to
  76. 2:18be good. It has potential, but it's not.
  77. 2:20But your taste, the thing that got you
  78. 2:22into the game is still killer. And your
  79. 2:24taste is why your work disappoints you.
  80. 2:26A lot of people never get past this
  81. 2:27phase. They quit. Most people I know who
  82. 2:29do interesting creative work went
  83. 2:31through years of this. We know our work
  84. 2:32doesn't have this special thing that we
  85. 2:34wanted to have. We go through this. And
  86. 2:37if you are just starting out, or if you
  87. 2:39are still in this phase, you got to know
  88. 2:40it's normal and the most important thing
  89. 2:42you can do is do a lot of work. Put
  90. 2:44yourself on a deadline so that every
  91. 2:45week you will finish one story. It is
  92. 2:47only by going through a volume of work
  93. 2:49that you will close that gap and your
  94. 2:51work will be as good as your ambitions.
  95. 2:53And I took too long to figure out how to
  96. 2:54do this than anyone I've ever met. It's
  97. 2:57going to take a while. It's normal to
  98. 2:58take a while. You just got to fight your
  99. 3:00way through it.
  100. 3:03>> Damn. Bang.
  101. 3:05>> There is ship it what's the I I can't
  102. 3:07remember I think it was Shane Parrish
  103. 3:08who said um like
  104. 3:10um maybe Tiago Forte like
  105. 3:13procrastination is bad because it stops
  106. 3:16you from doing stuff, but it's mostly
  107. 3:17bad because it stops you from shipping
  108. 3:19work at a volume sufficiently enough to
  109. 3:22work out what works.
  110. 3:23>> Mhm.
  111. 3:24>> Like if you don't ever put It's your
  112. 3:25thing about I'd rather be high
  113. 3:26conviction and wrong than low conviction
  114. 3:28and right.
  115. 3:28>> rather be um I'd rather be an idiot than
  116. 3:30a coward.
  117. 3:31>> Yeah.
  118. 3:32>> Yeah.
  119. 3:32>> Yeah, because if you don't ever put
  120. 3:34stuff out, or if you only put stuff out
  121. 3:35when you know that it's going to work,
  122. 3:36you haven't actually learned all that
  123. 3:38much. Like learning a lot means, okay,
  124. 3:40I've got a big sample set. I've thrown a
  125. 3:42lot of stuff out. But the I mean the
  126. 3:43shortest thing, at least for me, like
  127. 3:44taste is the ability to discern between
  128. 3:46good and not good.
  129. 3:47>> Right.
  130. 3:48>> And yeah, I would like I would pair up
  131. 3:50the slop comment with basically you're
  132. 3:52outsourcing taste. I think that's what
  133. 3:54people are trying to refer to when they
  134. 3:57use the word slop. It's like there is
  135. 4:00a lacking intention in the output, and a
  136. 4:02lot of people think that that is like if
  137. 4:04any
  138. 4:05tool that has like
  139. 4:08an incredible amount of power was used,
  140. 4:10you're giving up some agency. And that I
  141. 4:12think that's like the
  142. 4:13>> Done without taste. Slop is done without
  143. 4:15taste.
  144. 4:16>> And and like the way that these things
  145. 4:17are trained is like the clawed there's
  146. 4:19like textbook like little marks on there
  147. 4:22that if you did not guide this with a
  148. 4:24certain amount of intention, it's just
  149. 4:26going to show up every time.
  150. 4:27>> And my my like rebuttal of the next
  151. 4:29level that I think exists is that's
  152. 4:31fine. And to say slop when you see slop
  153. 4:33is fine, but that is slop. So, you just
  154. 4:36I just call that slop slop.
  155. 4:37>> Yeah.
  156. 4:38>> So, if you're going to say slop
  157. 4:39>> is also unoriginal.
  158. 4:40>> If you're going to say slop, tell me
  159. 4:42why.
  160. 4:43>> Yeah.
  161. 4:43>> Explain to
  162. 4:44>> What's on your list? You said you have a
  163. 4:45list now of like things that why I
  164. 4:46dislike what I dislike or why
  165. 4:48>> Let me pull it up. Hold on, 1 second.
  166. 4:50It's interesting around the uh
  167. 4:53this is seen as low effort cuz that John
  168. 4:55Mark uh guy
  169. 4:57>> Mhm.
  170. 4:57>> broke the [ __ ] internet. The first
  171. 5:00one of him where he's shadowboxing, and
  172. 5:02he's just like he's sort of doing like a
  173. 5:03little dance.
  174. 5:04>> Amazing.
  175. 5:05>> But
  176. 5:06everyone was completely mystified by
  177. 5:09this guy. Like there's so much aura
  178. 5:11>> until you found out it was AI. So, that
  179. 5:13Okay, so
  180. 5:15there's something the same thing but
  181. 5:17finding out I mean, if you watch Hoog or
  182. 5:19Fun or any of these big explainer
  183. 5:21YouTube channels. I love their
  184. 5:23documentaries. I think that they're
  185. 5:24great. They put a disclaimer at the very
  186. 5:26start that says all of our information
  187. 5:28is done by humans.
  188. 5:29>> Mhm.
  189. 5:30>> Because they need to show effort up
  190. 5:32front because the gap in terms of output
  191. 5:35like finished article is
  192. 5:38difficult to determine for us. So, what
  193. 5:40I have to do is basically say even if
  194. 5:42you can't tell, the proof of work is
  195. 5:44there to show that we put a lot of
  196. 5:46effort into making this. Did I send you
  197. 5:48the Gossip Goblin thing?
  198. 5:49>> The Love Island thing?
  199. 5:51>> No, go on. Can you find Gossip Goblin on
  200. 5:53on uh
  201. 5:54Instagram?
  202. 5:55>> name. What is it?
  203. 5:57>> This is like AI film, and it's like
  204. 6:01you're not going to mistake it for not
  205. 6:02being AI film, but the level of craft is
  206. 6:04absolutely unbelievable.
  207. 6:06>> Right.
  208. 6:07>> And
  209. 6:07>> So they're they're taking something that
  210. 6:09people would typically see as low effort
  211. 6:11and slop, but pushing it to its absolute
  212. 6:13limit.
  213. 6:13>> And I would say they're putting in like
  214. 6:15a level of effort in the production that
  215. 6:17you would associate with like
  216. 6:18any kind of like ST uh Hollywood
  217. 6:21production studio. You'll see in these
  218. 6:23outputs like
  219. 6:24>> So like, what kind of birds are you
  220. 6:26into, love? You like them more sexy and
  221. 6:27stuff?
  222. 6:28>> Um uh I I Well, all types, yeah. I love
  223. 6:30all birds girls, but um yeah, if I had
  224. 6:32to pick, I'd say I like the pretty ones
  225. 6:34when they're looking all sexy and stuff.
  226. 6:35>> Aw, you calling me fit. You're so sweet.
  227. 6:37>> Fonzie, you nasty slag. How could you?
  228. 6:40Gorbo's my man.
  229. 6:42>> Welcome to Lovers'Lagoon.
  230. 6:43>> Welcome.
  231. 6:44>> It's where Neo Cradle's finest,
  232. 6:46flirtiest, and feistiest singles fight,
  233. 6:49fornicate, and find love.
  234. 6:52So come on and take your hand out of
  235. 6:53your pants, and let's go meet the cast.
  236. 6:57>> Been a rough year, not going to lie. Me
  237. 6:59hairline wobbled, my corners have gotten
  238. 7:01and lagooning got bad,
  239. 7:03real bad.
  240. 7:05But I've locked in now, and I'm ready to
  241. 7:07stop just the maxing and start mogging,
  242. 7:08bruv.
  243. 7:09>> I'm a proper gent. I treat every bird
  244. 7:11like a princess, and her father like an
  245. 7:13absolute king. Manners cost nothing,
  246. 7:16sweetheart.
  247. 7:17>> it's even got
  248. 7:18>> say I'm full of myself, but I'm the
  249. 7:20fittest sort here, aren't I?
  250. 7:22It's just maths, isn't it?
  251. 7:25>> Don't know, really.
  252. 7:28Nice villa, though, yeah?
  253. 7:30>> I'm a romantic, I am. When a fellow
  254. 7:32pulls out a chair for me, or opens a
  255. 7:34door,
  256. 7:35boom, me fanny flutters, and I'm already
  257. 7:38planning our babies' names, yeah?
  258. 7:39>> What's crazy is this is such a strong
  259. 7:42like
  260. 7:44Except for him. I was about to say
  261. 7:46Well, I was about to say was um the
  262. 7:49ability to distill
  263. 7:51uh stereotypes. Like British stere-Each
  264. 7:54of those is an archetype that exists. Uh
  265. 7:58but yeah, I mean
  266. 8:00I don't know. Are people ever going to
  267. 8:01say this is AI? This is something which
  268. 8:03is typically low effort, but you've done
  269. 8:05it in a way which is high effort,
  270. 8:07therefore I'm going to give you I think
  271. 8:10there's so much ick around AI generally
  272. 8:11that you're never really going to no
  273. 8:13matter how good you
  274. 8:14>> short term.
  275. 8:14>> Yeah, I just I agree.
  276. 8:16>> I think there will be always like the
  277. 8:17new organic or free range is like
  278. 8:21handmade is you know it's human made
  279. 8:23basically. They're going to There's
  280. 8:24going to be a word for this like you
  281. 8:25know I think Rory was talking about how
  282. 8:27like horsepower became a phrase because
  283. 8:30they needed to describe the speed of
  284. 8:31something and they could only describe
  285. 8:32it relative to
  286. 8:33>> in the units of something previous.
  287. 8:35>> And and horsepower was needed and like I
  288. 8:37think the AI industry needs its version
  289. 8:39of horsepower. It's like it needs to
  290. 8:41>> It needs its prediction markets.
  291. 8:43>> Yeah, yeah, yeah.
  292. 8:44Because it's like these E valves are
  293. 8:45also complicated. Nobody knows what the
  294. 8:47hell how much one's better or not.
  295. 8:48>> what the new
  296. 8:49>> It should just be IQ, right? They need
  297. 8:50to come up with an number that's like we
  298. 8:52got 99, they have 98.
  299. 8:54>> Supreme intelligence. You see the poll.
  300. 8:56Oh, no. Trump poll.
  301. 8:57>> Oh, no, yeah, the rebrand. Oh, yeah,
  302. 8:58he's trying.
  303. 8:59>> He's trying, but I don't
  304. 8:59>> He's ahead of the game. I said vote.
  305. 9:01>> Oh, yeah, he was trying to name it
  306. 9:03something else in supreme intelligence.
  307. 9:05>> Beam was one and then the other one was
  308. 9:07um
  309. 9:09I can't remember. He wanted to call it
  310. 9:10ASI, but the problem is that ASI means
  311. 9:12artificial super intelligence, which is
  312. 9:14the thing that everyone's worried about.
  313. 9:15>> Yeah, it wasn't super. It was It was
  314. 9:17supreme and then it was like superior. I
  315. 9:19forget, but there's like three words
  316. 9:21artificial.
  317. 9:22>> I think the big thing is the artificial.
  318. 9:24>> Yeah.
  319. 9:24>> Which makes sense. It's not the best
  320. 9:25branding.
  321. 9:26>> he knows his branding, yeah.
  322. 9:27>> Yeah.
  323. 9:28>> Interesting. What was your list?
  324. 9:29>> Um my thing is not working. Carry on
  325. 9:31without me.
  326. 9:31>> Machine intelligence was another one
  327. 9:33that I've like but again that has the
  328. 9:35like we're getting replaced.
  329. 9:37>> What's this? Here's a
  330. 9:41>> It's not a gram.
  331. 9:43New pickle.
  332. 9:45What do you think?
  333. 9:47>> Woohoo.
  334. 9:48>> Very nice.
  335. 9:50Look at that. Picked them up from the
  336. 9:52deli yesterday. Good coloring. That's
  337. 9:54dill.
  338. 9:56And the brine is something called
  339. 9:57mustard seed.
  340. 9:58>> It's very cool, Bateman, but that's
  341. 10:00nothing.
  342. 10:01Look at this.
  343. 10:02>> That is really nice.
  344. 10:05>> Half sour with garlic brine.
  345. 10:09What do you think?
  346. 10:11>> Nice.
  347. 10:12>> Jesus.
  348. 10:14That is really super. How did an nitwit
  349. 10:15like you get so tasteful?
  350. 10:18>> I can't believe that Bryce prefers Van
  351. 10:20Patten's pickle to mine.
  352. 10:22>> Well, wait.
  353. 10:24You ain't seen nothing yet.
  354. 10:27>> Barrel cured.
  355. 10:29Whole peppercorn.
  356. 10:32Extra crisp.
  357. 10:33>> Impressive.
  358. 10:35Very nice.
  359. 10:36>> Mhm.
  360. 10:38>> Let's see Paul Allen's pickle.
  361. 10:47>> I want to know how they put the pickles
  362. 10:48away.
  363. 10:54>> Look at that subtle olive coloring.
  364. 10:57The tasteful thickness of it.
  365. 10:59Oh my god.
  366. 11:00It even has little bumps.
  367. 11:07>> Something wrong?
  368. 11:08Patrick?
  369. 11:09You're sweating.
  370. 11:11>> Jesus [ __ ]
  371. 11:14Yeah.
  372. 11:15It is over. It is so It is so close to
  373. 11:17being over.
  374. 11:18A quick note, lots of people tell us
  375. 11:20that YouTube unsubscribes them from the
  376. 11:21channel even though they already pressed
  377. 11:23it. So, just check down there and see if
  378. 11:25the subscribe button is pressed. You get
  379. 11:27access to episodes before anybody else
  380. 11:29if you do, supports me and the show,
  381. 11:30helps me to bring you bigger and better
  382. 11:32guests, uh and it makes me very happy.
  383. 11:33So, just go and give it a tap for me. I
  384. 11:35thank you.
  385. 11:38Tell me if this sounds familiar. You
  386. 11:40train regularly, you eat reasonably
  387. 11:41well, you feel fine, but you're just
  388. 11:43kind of going off vibes. Most people
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