Free FULL Affiliate Marketing Course ($5,000/Month in 2025) — Transcript
Full transcript
- 0:00if you want to make real serious money
- 0:02with affiliate marketing this is the
- 0:04video to invest your time in I know it's
- 0:06crazy long so I'm not going to waste
- 0:08your time but I am going to say two very
- 0:09important things and the first one is
- 0:11what I've used to make more than $5
- 0:13million as an affiliate over the last 6
- 0:15or seven years and the second thing is
- 0:17all of this used to be in a paid course
- 0:18and now it's completely free everything
- 0:20that I used to charge money for is going
- 0:22to come out in this video that's why
- 0:23it's so long because it's everything
- 0:25that I know about affiliate marketing
- 0:26there will be no optins at the end there
- 0:28will be no pointing you to any to try to
- 0:30sell you on anything this is just a
- 0:32video for you if you're trying to figure
- 0:33out affiliate marketing you don't have a
- 0:35big budget to spend on courses software
- 0:37anything like that this is what you need
- 0:39I should also add that if there is
- 0:41something that you feel like you
- 0:42understand that I'm talking about you
- 0:44can either tap on a phone or hover on a
- 0:46computer and you'll see all those little
- 0:48markers on the bottom and you can skip
- 0:50ahead to the next section that you need
- 0:52to learn more about so let's dive in now
- 0:54and talk about affiliate marketing
- 0:55everything we need to know first off
- 0:56let's talk about what it is briefly now
- 0:58for this example we're going to use
- 0:59Amazon because everyone knows about
- 1:01Amazon we're going to hop on my screen
- 1:03here and you're going to see this is a
- 1:04product uh this is a set of headphones
- 1:06that I actually use on Amazon they're
- 1:08only 10 bucks they're awesome headphones
- 1:09but you can see right up here I can get
- 1:12a link okay this is because I am an
- 1:14affiliate of Amazon now I go here and I
- 1:16click get link and you can see right
- 1:17here it's going to give me this really
- 1:19unique link right here okay now this is
- 1:21a link to this product right here you
- 1:23can see if I copy that link and I paste
- 1:25it right here that is a link to that
- 1:27product now what's special about that
- 1:29particular link is that that link is
- 1:32unique to me there is no one else in the
- 1:34world that has that link but me which
- 1:35means that if someone clicks on that
- 1:37link right there and they head over to
- 1:39this product page and they make a
- 1:40purchase anywhere in the next 24 hours
- 1:43they're going to say Spencer sent us a
- 1:45customer that gave us money we're going
- 1:47to give Spencer a portion of that money
- 1:49now with Amazon that's a pretty low
- 1:51portion and particularly on this $9
- 1:53product that's an extremely low amount
- 1:54of money but different programs give
- 1:57different amounts of money so on Amazon
- 1:59I believe this would get me about 4% of
- 2:00$10 which would land me at about 40 but
- 2:04there are plenty of other products out
- 2:05there that get you all the way up into
- 2:07the 40 or 50% range meaning you get half
- 2:10of whatever the customer spends with
- 2:12that particular company now even better
- 2:14than that there are companies that will
- 2:16give you half of everything that
- 2:18customer ever spends with that
- 2:20particular company now this is
- 2:21particularly true in softwares digital
- 2:23courses products like that and every
- 2:25single time that person went to Amazon
- 2:27from then on and purchased something I
- 2:28would get a portion of what they spent
- 2:30now take that a step further and let's
- 2:32say over a period of 2 3 4 5 years I
- 2:34sent hundreds or even thousands of
- 2:36people to Amazon you can start to see
- 2:38how lucrative affiliate marketing can be
- 2:40and there are Affiliates that make wild
- 2:42amounts of money because they start to
- 2:44stack up like this and they start to
- 2:45build up this ecosystem and referral
- 2:47system where they have hundreds of
- 2:48referrals coming in every day and
- 2:50they're making money from a lot of their
- 2:51previous referrals as well now we're
- 2:53going to pause briefly and say that this
- 2:54is not an MLM this is not a pyramid
- 2:56scheme and a lot of people like to come
- 2:57in and call this a scam because this
- 2:59sounds somewhat similar to that but it's
- 3:01a very basic model essentially the
- 3:03company says we spend 5% of our budget
- 3:06or 10% of our budget every single year
- 3:08on marketing trying to bring new
- 3:09customers in so if you'll bring a new
- 3:11customer in then we don't have to spend
- 3:13that budget we'll pay it to you now I'm
- 3:14not going to go into too many details of
- 3:16behind the scenes but I do think there's
- 3:17a few important things let's talk about
- 3:19what happens when this link gets clicked
- 3:20it's actually going to put what's called
- 3:22a little cookie on that user's browser
- 3:24and say hey the next time this person
- 3:26goes to Amazon remember they came from
- 3:29me and even that person clicks and goes
- 3:31over to that page and then gets
- 3:32distracted or decides not to buy or you
- 3:35know Waits 15 days before the purchase I
- 3:37can still get paid a commission for
- 3:39sending them and every company does this
- 3:40a little differently but but some
- 3:42companies will do up to a year or 90
- 3:46days so now you understand what it is
- 3:48let's talk about your first steps day
- 3:50one what you're going to be
- 3:54doing step one is always going to be
- 3:56choosing a niche and that sounds cliche
- 3:58but essentially a niche is a category
- 4:00okay you've got to have something or a
- 4:02specific group of people that you're
- 4:04going to be trying to sell products to
- 4:06ideally you want this group of people to
- 4:09have a very similar interest or a very
- 4:11similar desire or a very similar problem
- 4:14that they're all trying to solve now a
- 4:15lot of people talk about money talking
- 4:17about relationships or talking about
- 4:19health now I somewhat agree with those
- 4:21but I wouldn't say you need to stick
- 4:23with those if there's not something that
- 4:25you're deeply passionate about there is
- 4:26going to be nothing more important to
- 4:29you being able to succeed with affiliate
- 4:30marketing than you picking a category or
- 4:32a niche that you like that you can talk
- 4:35about all day that you love reading
- 4:37books about that you love watching
- 4:38movies about that you just have a
- 4:40passion for I can promise you you will
- 4:43burn out eventually if you choose
- 4:46something for the money and not because
- 4:48it's something you genuinely enjoy so my
- 4:50advice is always to pick kind of a a
- 4:51niche and then go deeper on that Niche
- 4:53and what I mean by that is you might say
- 4:55I love sports I would go a little deeper
- 4:57in the beginning I wouldn't say it's a
- 4:58sports channel meaning I'm going to talk
- 4:59about Golf and I'm going to talk about
- 5:01soccer and pickle ball I would pick one
- 5:03in the beginning I'm going to be a
- 5:04soccer channel right that means I went a
- 5:05little deeper into a very specific sport
- 5:07but then second try to take a unique
- 5:09angle and one of the best examples of
- 5:10this is his name is Andre Sheik and he's
- 5:12got a YouTube channel we'll show you a
- 5:13little bit in the background here of
- 5:15what he does but he went into the
- 5:16finance Niche and that's a broad and a
- 5:18complicated Niche and so he decided to
- 5:20take a unique angle where he kind of
- 5:22combined magic with it meaning he he
- 5:23tries to show little magic tricks and
- 5:25magic shows and things like that
- 5:26throughout his videos to take just a
- 5:28slightly unique approach and an
- 5:30enjoyable approach to the subject of
- 5:32Finance now other people do this with
- 5:33with the way that they approach things
- 5:35I've always tried to make my unique
- 5:37angle in the in the make money online
- 5:38space a more honest approach and a less
- 5:40hyped up approach to some of these side
- 5:43hustles and things like that now a lot
- 5:44of people are going to tell you no you
- 5:46have to choose a niche that makes money
- 5:47right the money space or the finance
- 5:49space or health and I'm going to
- 5:50disagree pretty hard with that there are
- 5:52people making money in all kinds of
- 5:54spaces it's much more important that you
- 5:56enjoy it than that you pick a specific
- 5:57Niche that you can make money in I can
- 5:59tell you this as long as you pick a
- 6:01niche where people spend money that you
- 6:03are passionate about you'll do much
- 6:05better off down the road now let's move
- 6:06on to step
- 6:09two choosing your affiliate programs
- 6:12that you want to promote like I said in
- 6:13the beginning you can make money in
- 6:15virtually anything but there are certain
- 6:17aspects of each Niche where there's more
- 6:19money to be made I tend to focus most of
- 6:21my efforts on digital products and that
- 6:24can be software that can be courses
- 6:26anything like that where there's a lot
- 6:29bigger margins and what I mean by that
- 6:31is if someone spends $100 on a digital
- 6:33product most of their cost typically is
- 6:35going into marketing and sales it's it's
- 6:37very very cheap for them to provide a
- 6:39digital product especially a course
- 6:41right I used to sell a course a digital
- 6:43course and the course was
- 6:44$997 and there was almost no cost for me
- 6:48to add more people to my course so I was
- 6:50able to pay Affiliates a lot more I was
- 6:52able to pay them 50% but if you contrast
- 6:54that with this Amazon product that we
- 6:56were just looking at it's significantly
- 6:58more in terms of expenses that they have
- 7:01right they have to create the product
- 7:02ship the product pay Amazon their
- 7:04percentage their expenses are so high
- 7:06they can only afford to pay the
- 7:07affiliate a very small percentage so in
- 7:10your space if you can find digital
- 7:12products to promote you'll have to sell
- 7:14a lot less now you might think that that
- 7:16doesn't make sense I would First Look
- 7:17for softwares if you're in any kind of
- 7:19space where there's softwares that can
- 7:21help that's where I would start beyond
- 7:23that I would look for digital courses
- 7:24and training and a lot of people think
- 7:26well there probably isn't any courses or
- 7:27training and I'm here to tell you that
- 7:29simply not the case virtually every
- 7:31space out there has people that are
- 7:33getting into that you know in the
- 7:35beginning whether it's karate or cooking
- 7:37any of these things there are new people
- 7:39getting into it and they want to
- 7:40accelerate their learning and they're
- 7:42willing to pay an expert to do that so
- 7:44one of the best ways to find products
- 7:45that you want to promote is just to head
- 7:47to Google and let's say that I want to
- 7:48be in the cooking space the chef space
- 7:51and I can go really specific and even
- 7:52say tie food but all I'm going to do is
- 7:54go to Google and type in Tha cooking
- 7:55course and you can see I'm going to get
- 7:57a couple of different sponsored posts
- 7:58these are people actually spending money
- 8:00now I can click into these I can already
- 8:02tell you this one right here they have
- 8:03an affiliate program you can sign up and
- 8:05you can become an affiliate for these
- 8:06online courses similarly right here I
- 8:08would bet that if I went down and
- 8:10clicked on that link it takes me to this
- 8:12page right here and all I'm going to do
- 8:13is scroll real quick to the bottom and
- 8:15there you can see it collaborate it's
- 8:17got affiliate program I can tell you
- 8:19right now most companies have an
- 8:21affiliate program it's an easy way for
- 8:23them to get more leads more customers
- 8:25it's a risk-free way for them to get
- 8:27more leads and more customers
- 8:31so all you've got to do is sign up for
- 8:33that affiliate program now I would add
- 8:35that depending on the program you're
- 8:36signing up for you may find that some of
- 8:38them require you to have some kind of
- 8:41traction already meaning they don't want
- 8:42to deal with you unless you've already
- 8:44put out some videos maybe you got a few
- 8:45people to follow you things like that
- 8:47they want to see some proof that you're
- 8:48actually going to do anything before
- 8:50they let you sign up for their program
- 8:51now there are some programs that aren't
- 8:52like that and they'll let anybody sign
- 8:54up but just be aware that that might
- 8:56happen and you'll just start with the
- 8:57ones that don't require that and as you
- 8:59start to build up this proof that hey I
- 9:01can actually have an impact on your
- 9:03business you'll find that they become a
- 9:04lot more open to you signing up for
- 9:06their program some of these more stingy
- 9:08ones and I'm looking over the page here
- 9:09and I would bet that you can sign up and
- 9:11you can be in their affiliate program
- 9:12within a day or two without any issues
- 9:14even if you're brand new for the one I'm
- 9:15looking at you can see free to join
- 9:17commission 6% of a sale cookie window 45
- 9:20days meaning they have to purchase
- 9:21sometime in 45 days after clicking your
- 9:23link this one as I look at it wouldn't
- 9:25be one that I would promote I don't
- 9:27think 6% of a sale is a fair amount for
- 9:29a digal course we clearly said at the
- 9:30beginning of this video you need to pick
- 9:32a niche that you're passionate about
- 9:34that you're spending your time in now if
- 9:35you've done that it's highly likely that
- 9:38you've purchased a significant number of
- 9:39products yourself in that space so the
- 9:42second thing you're going to do is
- 9:42you're going to look around where have I
- 9:44spent my money have I paid anyone to
- 9:45teach me have I paid any guides to take
- 9:47me fishing have I purchased physical
- 9:49products especially some expensive ones
- 9:51I know in the in the fishing space
- 9:53people spend a lot of money find those
- 9:54products that you're already enjoying
- 9:56because I promise you when you start
- 9:58promoting them or telling people to buy
- 10:00those products you will sound much more
- 10:02real you'll sound much more genuine and
- 10:04you'll just be much more genuine if you
- 10:06can say I bought this I'm holding it I
- 10:08love it I use it every weekend it's my
- 10:10favorite thing in the world why have you
- 10:12not bought one how much more genuine is
- 10:13that than hey you should check out this
- 10:16haven't bought one myself but I hear
- 10:18it's great now that we've chosen a niche
- 10:20we found affiliate programs we've signed
- 10:21up for them step four is a little bit
- 10:23harder and a little bit more ongoing and
- 10:24this is where you start to get into the
- 10:26nitty and the gritty of affiliate
- 10:27marketing
- 10:31what we're going to be doing here is
- 10:32identifying the core desire of our
- 10:35audience we need to be able to focus the
- 10:38products that we Market to and the way
- 10:40we talk to people because we're going to
- 10:42be sending emails you're going to be
- 10:43putting out some content online you need
- 10:45to understand what it is that the people
- 10:47that you're going to be selling products
- 10:49to essentially what it is that they
- 10:51really really want the problem they want
- 10:53solve the desire the end game for them
- 10:55you're going to build landing pages
- 10:57you're going to send emails you're going
- 10:58to create content maybe Facebook post
- 11:00Maybe YouTube whatever you decide all of
- 11:02it needs to speak to what the real
- 11:05reason people are going to follow you
- 11:10is now we're going to take a brief
- 11:12moment and help everyone understand what
- 11:15the big picture is here once we've
- 11:17chosen this how are we going to be
- 11:18making money how does this all play out
- 11:20so we're going to use this and we're
- 11:20going to draw diagrams and kind of help
- 11:22you get a good idea of what's Happening
- 11:23here so now that we've chosen a niche
- 11:25we're going to have to create content
- 11:27now this really isn't option I I know
- 11:30very few successful Affiliates who do
- 11:32not create content and all content is is
- 11:34it's putting stuff out there on social
- 11:37media we're talking about Facebook
- 11:39Instagram Tik Tok YouTube you decide but
- 11:42we're going to label those with circles
- 11:43okay and you can do all or none I would
- 11:45recommend in the beginning just picking
- 11:47one so let's say that's YouTube That's
- 11:50Instagram that's Facebook that's Tik Tok
- 11:54okay we're going to pick all or one of
- 11:56these and that's the channel That We're
- 11:58going to use now we're going to get
- 11:59people to watch our videos okay we're
- 12:01going to put out videos that attract our
- 12:03ideal audience right if we are we
- 12:05decided to pick the fishing space we're
- 12:07going to put out fishing videos and
- 12:08we'll talk a little bit and we're
- 12:09actually going to talk a lot about how
- 12:11this all plays out but just imagine
- 12:12we're putting out all these videos let's
- 12:14say we choose Tik Tok okay we kind of
- 12:16Point all these let's say we choose Tik
- 12:18Tok and we start putting out all these
- 12:19fun fishing videos on Tik Tok and so all
- 12:21the the people interested in fishing
- 12:23right eventually start to to watch we
- 12:25start to grow an audience or we get one
- 12:27video even that just blows up right a,
- 12:29million people watch this video about
- 12:31something about fishing now what happens
- 12:33is we need to capitalize on that and so
- 12:35what we do is we actually put a link you
- 12:38can put links with videos in every
- 12:40single one of these platforms and we're
- 12:41going to put a link and that's going to
- 12:43take them to what's called a landing
- 12:45page and we'll show you one of those on
- 12:46the screen real quick but essentially
- 12:48this is where they're going to go after
- 12:49they click the link and there's one
- 12:51purpose for this landing page one single
- 12:54purpose okay and that is to capture
- 12:57their email address
- 12:59okay so my handwriting is terrible but I
- 13:02think it's still legible we send them
- 13:04there and it's just a simple page I
- 13:06would bet that almost everyone watching
- 13:07this video has been through this exact
- 13:09process where you were watching
- 13:11something on YouTube you clicked on
- 13:12something on Facebook and it took you to
- 13:14a page and the very first thing they did
- 13:15is try to capture your email address and
- 13:17the way they do that is they make a
- 13:19little bit of an offer right so in the
- 13:21fishing space it might be my top 10 lurs
- 13:23for for fly fishing just something
- 13:25that's easy for you to just email over
- 13:27to them but it gets a lot lot of people
- 13:29interested and they go and put in that
- 13:31email address right there in the form
- 13:33now once we've captured their email the
- 13:35the reason this is so so so important is
- 13:38that their email address is now ours
- 13:41okay even if we manag to build an
- 13:42audience on YouTube for example right
- 13:44now I'm putting out a video on YouTube
- 13:45and I'm hoping you'll click subscribe in
- 13:47fact now might be a great time for you
- 13:49to pause and click subscribe real quick
- 13:51if you like really in-depth videos like
- 13:53this I'm going to build up subscribers
- 13:54on YouTube the problem is I don't really
- 13:57have guaranteed access to even if you
- 13:59subscribe right now if I put out another
- 14:01video it might show up on your YouTube
- 14:02feed you know maybe if I'm lucky it'll
- 14:04show up on your YouTube feed it might
- 14:05not so when you're building up audiences
- 14:08and putting out content on these
- 14:09platforms you don't own them Tik Tok
- 14:11owns it Facebook owns it and they can do
- 14:14whatever they want and you do not want
- 14:16your income reliant on Mark Zuckerberg
- 14:19trust me but as soon as you capture
- 14:21their email you now have the right to
- 14:23email them to sell them other products
- 14:26forever until they click unsubscribed
- 14:28and the beauty here is once your list
- 14:30gets into the thousands or the tens of
- 14:32thousands you can almost think of it
- 14:33like a printer that prints money you go
- 14:36and you find a good product that you
- 14:37know your audience will like certain
- 14:40portion of those email addresses are
- 14:41going to read your email they're going
- 14:43to go they're going to click the link
- 14:45and they're going to make that purchase
- 14:46so once we capture their email we've
- 14:48done the most important thing as an
- 14:50affiliate marketer but there's no reason
- 14:52to stop right there right they put in
- 14:53their email address now we're going to
- 14:55send them somewhere they they've clicked
- 14:57enter right you've promised them
- 14:59something small for free some little
- 15:02easy thing that will help them achieve
- 15:04their desire for free now you're going
- 15:05to send them to what's called a I'm have
- 15:07to make this a little smaller a bridge
- 15:09page now this is where you're going to
- 15:11sell your first or what I like to call
- 15:13your core product your most exciting
- 15:15product the product that can bring you
- 15:17the most commissions right you're going
- 15:18to say okay I made a Tik Tok video about
- 15:20fishing you loved it I said if you want
- 15:22access to my five best pointers to help
- 15:24new fishermen become experts overnight
- 15:26go ahead and click that link they put in
- 15:27their email address because they really
- 15:29wanted that those five pointers right
- 15:31and maybe it was a video maybe it was a
- 15:33doc and doesn't have to be complicated
- 15:35they put in that email they click the
- 15:36button and submitted and now what do
- 15:38they need to do well now you tell them
- 15:40you take them to the to what your core
- 15:41product is and this is called a bridge
- 15:43page okay I'm trying to decide if I
- 15:45should draw a bridge or write it and I'm
- 15:46going to write it cuz I can't draw
- 15:48either okay and what a bridge page is
- 15:50it's you introducing that product so if
- 15:53you're promoting a fly rod or you're
- 15:54promoting maybe there's a really cool
- 15:57like what I would probably do in this
- 15:58situation is find a fishing guide that
- 16:00maybe a couple different ones kind of
- 16:01spread out around the country that I
- 16:03live in or something and they take
- 16:04people that are new to fishing on
- 16:07incredible trips and teach them how to
- 16:08fish and make it this great experience
- 16:10right and let's say it's $2,000 for you
- 16:12to to go on that it's a great product to
- 16:14promote and you introduce that so we
- 16:15bridge over and then we take that
- 16:17affiliate link remember we talked
- 16:18earlier you have a unique link and we're
- 16:20going to put it right there for them to
- 16:21click on now all we're going to do we're
- 16:23going to send them up here we're going
- 16:24to start emailing them and I do need to
- 16:26add we're going to show you or I'm going
- 16:27to show you the very spefic specific
- 16:29exactly how to build all these things
- 16:31we're talking about I'm going to show
- 16:32you on the screen in about 5 minutes
- 16:34here you can follow along it's going to
- 16:36be a free software it's not going to
- 16:37take a lot of time because we use
- 16:39templates it's going to be much easier
- 16:41than you probably assume if you're new
- 16:43to building stuff online anyway once we
- 16:45have that bridge page we start sending
- 16:46them emails we're going to call these
- 16:47circles emails okay one at a time this
- 16:50first email continues to talk to them
- 16:52probably about that product so we're
- 16:53going to promote maybe that same product
- 16:54for a few emails tell them a few
- 16:56different things about it tell them you
- 16:57know tell them your experience with it
- 16:59tell them other people's experience with
- 17:00it tell them how it will solve their
- 17:01problem achieve their desire stuff like
- 17:03that then we can move on and we can send
- 17:05other emails and the beauty of this is
- 17:07it can be automated we can set this all
- 17:09up so that you set it up one single time
- 17:12and you'll never have to do it again
- 17:14they automatically go through this they
- 17:15automatically get the first email and
- 17:17these emails and then they automatically
- 17:19get future emails that sell them some of
- 17:20the other products and the beauty of
- 17:22this once we've set up this whole system
- 17:24right this is probably the system side
- 17:25right here I'll draw a line right here
- 17:27we'll call this the system and this the
- 17:29content once we've set up this system
- 17:31you can focus on content the stuff you
- 17:33enjoy talking about fishing going
- 17:35fishing and videoing it doing stuff like
- 17:37that you just have to sit there and
- 17:38focus on this and tell people to go here
- 17:40and this will do all the selling it will
- 17:42make you the money all of that will
- 17:44happen automatically on the back end you
- 17:46can focus on the fun stuff which is just
- 17:48doing what you like and talking about
- 17:50what you like so now let's actually
- 17:52start by creating that system and again
- 17:53I mentioned it before you do not need to
- 17:56be a tech skill genius you can follow
- 17:59along and you'll be able to do exactly
- 18:01what I'm talking about as we go so let's
- 18:03start with creating that lead magnet and
- 18:05a lead magnet is what we talked about
- 18:07what we're going to give in exchange for
- 18:09an email address now there's five that
- 18:11have worked well for me over time these
- 18:13are five that are easy to create they're
- 18:15easy to deliver they don't cost you
- 18:17money all great things as a brand new
- 18:19affiliate the first one is a club so if
- 18:21you look down below I've actually got a
- 18:22link it's called the side Hustlers Club
- 18:25and essentially all it is is whenever I
- 18:27find a good way to make money online I
- 18:29email it out to people and I tell them
- 18:31about it and I let them know that I've
- 18:33found something new that's it it's
- 18:34called the side Hustlers Club it's very
- 18:36very easy as you can imagine now you can
- 18:38go a little further and make a little
- 18:39Facebook group or Whatsapp chat where
- 18:41people can kind of get together and
- 18:42discuss I make might make some kind of
- 18:45Club focused around one specific time of
- 18:47fishing something like that say
- 18:48something like we'll bring on someone
- 18:50once every couple months we'll release
- 18:51new content every couple months that's
- 18:53exclusive however you want to go about
- 18:54it make a little simple online Club you
- 18:57don't have to do anything up front for
- 18:59this to work option two is you could do
- 19:01a stepbystep guide so if it's fishing
- 19:04you could do a step-by-step guide on how
- 19:05to get started fly fishing you could do
- 19:07a step-by-step guide on how to set up a
- 19:10reel how to tie your first or create
- 19:12your first fly there's a lot of
- 19:13different directions you can go but it
- 19:15all depends on the research you did
- 19:16earlier and the decision you made on
- 19:18what the core desire is of the people or
- 19:20the core problem of these new people so
- 19:22if you go the step-by-step route doesn't
- 19:24need to be complicated you open up
- 19:26docs.google.com and you're going to
- 19:28create and type up a simple step-by-step
- 19:31guide and then all I've got to do once
- 19:32I've created some form of League magnet
- 19:34is head over to here to share I can
- 19:36change this to restricted copy my link
- 19:38and that's what I can send out now you
- 19:39can complicate it more if you'd like to
- 19:40download it and then have other people
- 19:42upload it I usually just do share links
- 19:44and I've noticed that people are totally
- 19:45happy with those share links option
- 19:47three is some kind of checklist and this
- 19:49is actually done really well for me it
- 19:51could be a fishing checklist hey if you
- 19:53want to know everything you need the
- 19:54first time you go out fishing what do
- 19:56you need to start fly fishing here's a
- 19:57total checklist checklist is a great
- 19:59option and here is why let's say I
- 20:01decide to send a checklist with 15 items
- 20:03this is everything you need to go out
- 20:05fishing for your first time fly fishing
- 20:06you know what not to forget they head
- 20:08over to this checklist and we've got all
- 20:09these different items here right these
- 20:11are items that they're probably going to
- 20:13need to purchase which means I can link
- 20:15to them which is helpful to them and I
- 20:17can use my affiliate link which As We
- 20:19Now understand is helpful to me so a
- 20:20checklist is kind of a double win where
- 20:22we're able to put links in our lead
- 20:24magnet and anybody that actually goes
- 20:26and follows our lead magnet will end up
- 20:28making us some money and the last one
- 20:30that I've seen do well is sending
- 20:31someone a small course hey here's a mini
- 20:35course is probably the best way to put
- 20:36it on fly fishing you know it's 1 hour
- 20:3810 videos and it's just going to show
- 20:40you how to tie that first fly get your
- 20:41Rod set up how to find you know when to
- 20:43go fishing a few things like that and
- 20:45we're going to send you that little mini
- 20:47course now again we'll talk a little bit
- 20:48about it doesn't need to be complicated
- 20:50this can be you filming with your phone
- 20:52just like this uploading it to YouTube
- 20:54for free and then sending them six links
- 20:56to the YouTube video so that they can
- 20:57get started now's where the techy side
- 21:00comes and I want to say it again don't
- 21:02stress if you're not a tech genius all
- 21:04we've got to do is create that little
- 21:05system for delivering the lead magnet
- 21:07and creating the bridge page for selling
- 21:09our first product now I will leave a
- 21:10link down below to this and it's totally
- 21:12free to use this product as of right now
- 21:14it's called system.io it's a software
- 21:17that'll do all of this for you now they
- 21:19have paid plans and you can upgrade as
- 21:21you grow to paid plans but everything
- 21:22you need to start day one should be
- 21:24available in these totally free plans so
- 21:27you're going to go through a whole sign
- 21:28up process and get an account with
- 21:30system.io and you're going to end up
- 21:31looking in something that looks just
- 21:33like this so we're going to head over
- 21:35here to funnels right here and you can
- 21:37see we've got a bunch of different ones
- 21:38in my account you won't have any you're
- 21:40just going to click create now the goal
- 21:42of our particular funnel here is to
- 21:45build an audience right we want to
- 21:46collect email addresses and build our
- 21:48email list it's exactly what we're
- 21:50looking for right here so I'm going to
- 21:51click on build an audience I'm going to
- 21:53name it fishing since we're running with
- 21:55the fishing Niche right now you are just
- 21:57going to go with whatever name picked
- 21:58it's going to give you a domain right so
- 22:00that's kind of your website you can buy
- 22:02your own we're not going to talk about
- 22:03in this video you're fine to start with
- 22:05your free one right there so we'll just
- 22:06click save right here and we now have
- 22:08this fishing funnel so I'm going to
- 22:11click into that fishing funnel and it's
- 22:12got two options right here a squeeze
- 22:14page and a thank you page so these are
- 22:16all the pages in our funnel think of a
- 22:18funnel as a stepbystep journey that
- 22:21someone goes through on your website
- 22:23right they go first to the page where we
- 22:24get an email they go next to the page
- 22:26where we sell them our first product
- 22:28that's their Journey it's a simple
- 22:29funnel so a squeeze page which is where
- 22:31we get their email and a thank you page
- 22:33which is where we offer them the bridge
- 22:35product now here's the beauty here it's
- 22:36already got templates so like I talked
- 22:38about you don't need to over complicate
- 22:40this everything is here you just need to
- 22:42pick one that you like and you can run
- 22:44exactly with it and just change a few
- 22:45bits of text or you can change things
- 22:47out depending on what you want I would
- 22:48go down to here and click 30 so that
- 22:50you'll get all the different templates
- 22:51that they have you can see there's tons
- 22:53of different ones you pick what you want
- 22:55but my one bit of advice would be to
- 22:57pick something simple this this is
- 22:58probably the one I'm going to pick
- 22:59because it's just a simple email address
- 23:02so I'm going to click select right here
- 23:03we're going to call it our squeeze page
- 23:05it's going to give you uh this and I
- 23:07would probably say something like like
- 23:08lead Magnet or whatever you want you're
- 23:10going to call the page something right
- 23:11there this is essentially where people
- 23:13are going to click to get there and now
- 23:15we're going to go in and start editing
- 23:17that page now step one they're always
- 23:19going to over complicate it we don't
- 23:20want a complicated squeeze page we don't
- 23:22want places to lose people and for
- 23:24people to kind of explore and go click
- 23:26on other things we have one goal here
- 23:27it's get that email address as soon as
- 23:29possible so I'm going to go up here I'm
- 23:30going to hover over this top section you
- 23:32can see they've kind of built the whole
- 23:33thing in sections I'm going to hover
- 23:35over this top one the sections are green
- 23:37and I'm going to remove any kind of menu
- 23:38or header that might come with it Okay
- 23:40click trash and now you can see right
- 23:42there it's just that main page and then
- 23:44they put in a bunch beneath that so I'm
- 23:46going to go real quick I'm going to
- 23:47remove all these sections except for the
- 23:50section where I capture an email address
- 23:52so I'm going to hover over this one and
- 23:53I'll do it to all the sections I'll just
- 23:54click that trash can and delete
- 23:56everything but that main section all
- 23:57right so now this is what we're looking
- 23:58at first off I understand this is not
- 24:00ideal for fishing but the template is
- 24:02there right we've got a basic outline of
- 24:04what we want it to look like this nice
- 24:06little square an email address put in
- 24:07and then some pictures so now we just
- 24:09have to tweak the template now you have
- 24:10to understand how all these softwares
- 24:12work they run in sections which are
- 24:14basically going from left to right so
- 24:16anything that goes all the way from left
- 24:17to right is a section and you can see
- 24:19this background here this tan background
- 24:21that goes all the way from the Left End
- 24:23of the screen to the right hand of
- 24:24screen right it goes all the way and so
- 24:26that is a section now within that
- 24:28section we've got rows you can see
- 24:30they've broken into rows a row and a row
- 24:33and then within those rows is where we
- 24:34put items so text is an item email
- 24:37address capture that's an item a button
- 24:39there's an item these are pictures those
- 24:41are items so all we've got to do now is
- 24:43we're going to go edit our items right
- 24:45we're going to say oh I don't want this
- 24:46picture I want a picture of fishing I
- 24:48don't want this text I want a text of
- 24:50fishing so step one for me is I'm going
- 24:51to change this background I don't want
- 24:53pictures of people at weddings I want
- 24:54pictures of people fishing maybe you
- 24:56have a picture maybe you don't if you
- 24:57don't ever have pict pictures that you
- 24:58need to use for stuff like this we're
- 25:00just going to head over to pixels.com
- 25:02and you can get totally free pictures
- 25:05that you can use I am pretty sure when I
- 25:07type in fishing we're going to get
- 25:08plenty of great fishing pictures and we
- 25:11totally did so we're going to click on
- 25:13this one right here and we're just going
- 25:14to click on free download now the
- 25:16picture is on my desktop and I can head
- 25:19back to this page right here and we're
- 25:20going to change the background of the
- 25:22section okay so if you see here you can
- 25:24change you can edit sections you can
- 25:26edit rows or you can edit indiv
- 25:28individual things we're going to edit
- 25:29the entire section here first you can
- 25:31kind of see all the different options
- 25:33here to edit the section we're not going
- 25:35to mess with too many of them cuz we
- 25:36already have a good template all I want
- 25:38to mess with is the background image of
- 25:40that section so I'm going to click X and
- 25:41you can see it is now gone and instead
- 25:44I'm going to click upload I'm going to
- 25:45select a file and I'm going to take that
- 25:46awesome fishing picture that I just put
- 25:48in that I just found it'll take you here
- 25:50to all the different images in your
- 25:51account we'll click on the one we want
- 25:53and we'll click on insert and you can
- 25:55see now now we're getting somewhere this
- 25:57does look much more like a fishing page
- 26:00now we just need to change the text and
- 26:02we need to change this little background
- 26:03image right here to maybe a little
- 26:05fishing logo or something like that if
- 26:06you're not aware this picture is called
- 26:08a PNG meaning it doesn't have a
- 26:10background it's a little picture of a
- 26:11leaf but there is no background to the
- 26:13picture so it'll just assume the
- 26:14background of whatever's behind it so
- 26:16once again I'm going to head to Google
- 26:18I'm going to type in fishing PNG and you
- 26:20can see there's a million little PNG
- 26:23files that I can use to put right there
- 26:25now you'll want to make sure that you
- 26:26have the rights that it's a free image
- 26:27so when when you search you'll want to
- 26:29make sure it's not someone else's image
- 26:31that you're stealing but once you find
- 26:32one you'll just click and you'll
- 26:34download the image using a right click
- 26:36on your computer and then I'm going to
- 26:37edit this uh particular piece right here
- 26:39I'm going to click image file I'm going
- 26:41to exit I'm going to upload my own image
- 26:43file which is a nice little fish and
- 26:47we'll be good to go and I'm going to go
- 26:48in here and say free first time fishing
- 26:51guide for noobs don't have to do it that
- 26:55way that's how we're going to run with
- 26:56it and you can see that now we have a
- 26:59pretty good looking template now I
- 27:01actually forgot we got to tweak the
- 27:02button here I can just click on that
- 27:03button and you can see right here I can
- 27:05edit anything that I want on the button
- 27:07including that text that says book my
- 27:09consultation and what do we have we've
- 27:11got a pretty good looking template and
- 27:13that took me all of 5 minutes and I've
- 27:15got this little page that we can now run
- 27:16with to capture people's email addresses
- 27:18I can click this little eyeball up here
- 27:20and it'll take me to what the page looks
- 27:22like and that is a pretty goodlooking
- 27:24page so all we're going to do is click
- 27:26save changes we're going to click this
- 27:27little Arrow to get us back out to that
- 27:29main page right here and now we're going
- 27:31to edit the bridge page what do we do
- 27:33once we've captured their email address
- 27:35what do we do once they put it in right
- 27:37here well we want to sell them our first
- 27:38product we gave them our free product
- 27:39that was an exchange for the email now
- 27:41we're going to promote something to them
- 27:42that the product that we really think
- 27:43can benefit them and can benefit us as
- 27:45well if they end up purchasing so we're
- 27:46going to go to this funnel and we're
- 27:48going to go to the thank you page now
- 27:49once again look we've got all these
- 27:51thank you pages I talked about how I
- 27:53prefer one with a window with a video
- 27:55sorry you don't have to do a video you
- 27:57can do this in text but I much prefer a
- 27:59simple video with a button that says you
- 28:01know new to fishing try this so I'm
- 28:03going to click on this and see if
- 28:04there's any of these that have a video I
- 28:06know there used to be but I'm not seeing
- 28:08there's one right there that could work
- 28:10I just want a video with a button
- 28:11beneath it that's typically how I like
- 28:12to run so I scrolled a little bit and
- 28:14I'm going to choose just this simple
- 28:16template right here for our thank you
- 28:17page and we're going to do the exact
- 28:19same thing that we just did with the
- 28:20thank you page I'm going to take this
- 28:21I'm going to type in think I'm going to
- 28:23type in you and then I'm going to go and
- 28:24edit that page now here's the page and
- 28:26all I'm going to have to do is an add an
- 28:28button element you can see it says thank
- 28:29you you can see it's got the video I am
- 28:31going to have to film this video upload
- 28:33it to YouTube and then all I need to do
- 28:35is go to my video element once I've
- 28:37filmed my video putting on YouTube I'm
- 28:38going to go to my video element right
- 28:40here I'm going to click settings to
- 28:41change it and I'm going to put my
- 28:43YouTube video link this is my video of
- 28:45me offering this new product then I'm
- 28:47going to take out this text at the
- 28:48bottom right here I'm going to delete
- 28:50that text element and instead we're
- 28:51going to add a button element so I'm
- 28:54going to go over to here and you can see
- 28:55it's got elements and I'm going to
- 28:56scroll down and there is a button
- 28:59element right there all I need to do is
- 29:00click and I can do whatever adjustments
- 29:02I want okay I can make it fill so it's
- 29:04long I usually kind of go like that I
- 29:06can change colors all the things that I
- 29:08could ever want to change I can do right
- 29:11here now what I do want to change the
- 29:13most important thing is I want it to go
- 29:15somewhere I want it to open a URL when
- 29:17someone clicks that button it says where
- 29:18that's my affiliate link I want them to
- 29:20go after they watch my video where I
- 29:22describe this awesome product I want
- 29:23them to go click my affiliate link and I
- 29:25want them to go purchase so let's just
- 29:26pretend it's amazon.com
- 29:28that's the link and now we can click or
- 29:31edit as much as we want but I think
- 29:33we're good with that and we're going to
- 29:34click save changes okay now this is the
- 29:36beautiful thing I can go to my squeeze
- 29:37page right here I can view the funnel
- 29:39step and you can see once I put in my
- 29:41email address right here I click Send
- 29:43now it's going to send that take them
- 29:45straight to this page some of them are
- 29:47going to watch the video and they'll
- 29:48click that affiliate link and we now
- 29:50have two things someone whose email
- 29:51address we own that we can send them
- 29:53emails and sell to them for the
- 29:55foreseeable future and somebody just
- 29:57clicked our affiliate link and
- 29:58potentially is going to go make a
- 30:00purchase and we're going to get a
- 30:02commission and the next step is kind of
- 30:03the funner step where we're actually
- 30:05going to pick a business name and a
- 30:06website name and stuff like
- 30:10that and we need this if we're going to
- 30:12be sending emails if we're going to have
- 30:13any kind of brand right we need to have
- 30:15something front-facing that people can
- 30:17know us by and so this is going to be
- 30:18the one thing that cost money you're
- 30:20going to need this if you start
- 30:22affiliate marketing it's very very cost
- 30:24effective a couple bucks a month is all
- 30:26you're going to need and then maybe 10
- 30:2715 bucks to by the actual domain so
- 30:29we're going to go to godaddy.com I'll
- 30:30leave a link down below to GoDaddy and
- 30:32what we're going to do is we're going to
- 30:33figure out what website name we want for
- 30:35example this is godaddy.com a lot of
- 30:37people pick their name Spencer mom.com I
- 30:39used build apru.com for mine you'll find
- 30:42it's pretty hard to get easy domains now
- 30:44and so you might have to get a little
- 30:45bit creative but you're going to go to
- 30:46godaddy.com and you're going to start
- 30:47testing domains so we could do affiliate
- 30:50marketing test site.com now you'll see
- 30:53it's going to give you a ton of
- 30:54different options that you can see right
- 30:56here different pricing it's going to
- 30:57have different promotions they have tons
- 30:58of promotions always running so you're
- 31:00going to find one that makes sense to
- 31:01you financially and that makes sense to
- 31:03you with the brand that you want to
- 31:04create I might Al also go fishing here
- 31:06right the guy fes.com might be something
- 31:09that I continue to decide to run with
- 31:11because it makes more sense so we're
- 31:12going to click once we find one we like
- 31:13I'm going to click make it yours it's
- 31:14going to give you a deal for 3 years if
- 31:16you're sure you're in this for the next
- 31:183 years the Long Haul go for it I'm
- 31:20personally would be careful if it's your
- 31:21first time and maybe just get a year and
- 31:23pay a little bit more to just pay for
- 31:24the one year I'm going to say no thanks
- 31:26to all the upsells they're going to
- 31:27upsell you many many times none of them
- 31:29are that important all right so I went
- 31:31through the whole process of creating an
- 31:32account I'm saying no to 10 different
- 31:34downsells and then I selected one year
- 31:36at the end and you can see it's now the
- 31:37guy who fes.com I've got it for a year
- 31:40and it's going to cost me a total of $12
- 31:42which is a fair amount for a domain so
- 31:44then you can pay however you want and
- 31:45you are now the owner of this domain you
- 31:47get to choose what happens you get to
- 31:49send emails from here everything like
- 31:51that it's yours next we're going to have
- 31:53to get an email address so you want
- 31:55typically your name uh maybe support I
- 31:58would email from your name at this new
- 31:59email address that we just created so
- 32:01for example I will want to be Spencer
- 32:03atth guyou fes.com now in our GoDaddy
- 32:06account uh they've made it much simpler
- 32:07it's going to look something like this
- 32:08we're going to click on email right here
- 32:10and this is going to cost again $1.99 a
- 32:13month not a crazy amount every month for
- 32:15us to have access to an email address
- 32:16that we own so in that email section
- 32:18we're going to click buy now you can see
- 32:19it's $1.99 per user per month and then
- 32:22we're going to click select right here
- 32:23now to get that price and I would just
- 32:24recommend doing this for one year your
- 32:26total expenses will will keep under 50
- 32:28bucks here but you're going to want to
- 32:29have this email address for for at least
- 32:31a year I would do it for a year give
- 32:32this a year don't don't give up after a
- 32:34month commit by putting a little bit of
- 32:35money into a year here and showing that
- 32:37you're committed you'll select that 12
- 32:38months there and you'll click complete
- 32:40purchase now full disclosure it might
- 32:41take 10 minutes up to an hour or two for
- 32:44that user to show up I just found that
- 32:46out myself actually I had to spend some
- 32:48time with h GoDaddy support which is
- 32:50never fun but eventually it'll show up
- 32:52one account available and we can now
- 32:53create our new email user so I would
- 32:56always say choose your name I wouldn't
- 32:57create create a support account you
- 32:58could do a separate one but I would
- 33:00always choose your name this is my
- 33:02pretend web name right here and you'll
- 33:04just let everything else stay the same
- 33:06right here and you'll be good to go now
- 33:08we're going to head back to our
- 33:09system.io account and we're going to
- 33:11connect it so it's going to get access
- 33:13to this new email address that we've
- 33:14created in GoDaddy so in your system.io
- 33:17account we'll go to the top here your
- 33:19account and we'll go to settings we'll
- 33:20head down to email and you can see right
- 33:22here we can add this new domain that we
- 33:25just purchased or this new URL now
- 33:27you're not going to put www. or anything
- 33:29like that you're just going to put the
- 33:30email address that you just created
- 33:32which for me is the guy fishes. comom
- 33:35then we'll click save like that right
- 33:36there now we need to authenticate
- 33:38essentially they're not just going to
- 33:40trust us right oh okay I'm sure that's
- 33:42yours we'll go ahead and let you send
- 33:43emails from there so you're going to
- 33:44click this eyeball right here and that's
- 33:46going to get you a bunch of crazy
- 33:48information you'll never have to deal
- 33:49with again so this is all a onetime
- 33:51thing and I'll be honest and say this is
- 33:53weak for me because I've only done it a
- 33:54few times as well so essentially what
- 33:56it's telling us is hey you need to go
- 33:58give us access and the way you're going
- 33:59to do that is you're going to give all
- 34:01this information right here to go daddy
- 34:04so we're going to keep that page up
- 34:05we're going to head over here to go
- 34:06Daddy and we're going to click on domain
- 34:08CU we're going to be doing some stuff
- 34:09with our domain and we're going to click
- 34:10on manage DNS okay and this is where we
- 34:13enter information that gives access to
- 34:15our site uh we won't go into too much
- 34:16detail but you can see some of this
- 34:18stuff might look familiar kind of like
- 34:19what we just looked at we're going to
- 34:20click on add new record and you can see
- 34:22it's going to give it four different
- 34:23squares right there we're going to go
- 34:25back to system. you can see we've got
- 34:27three C names to add with this
- 34:29information and then one txt file so
- 34:31when I go to here you can see C name is
- 34:33a file type it says okay what's the name
- 34:35we're going to take the name directly
- 34:37from here sounds complicated but it's
- 34:39really just copying and pasting and
- 34:41we're also going to take the value
- 34:42directly from there now on this one
- 34:45we're actually going to have to remove a
- 34:46little bit it already knows that domain
- 34:48right so we're going to remove that
- 34:50right there and the name is just that
- 34:52first part everything before the period
- 34:54then we're going to click save right
- 34:55there and once we've added or copied and
- 34:57pasted all this stuff over not having to
- 34:59know exactly what's going on don't worry
- 35:01very few people actually understand all
- 35:03of this stuff we'll click update DNS
- 35:05records and it'll take a few minutes but
- 35:07it'll Now update and now anything we can
- 35:09do in system.io will be verified we can
- 35:11send emails we can get emails received
- 35:13there's a lot more we can do now because
- 35:14system.io has been approved by GoDaddy
- 35:17as you know someone that owns that
- 35:19domain now full disclosure this process
- 35:21could take 24 to 48 hours especially if
- 35:23you have a new domain so be prepared to
- 35:25spend a day chilling researching doing
- 35:27something else while you wait for this
- 35:28process to finish and then you can come
- 35:29back to the video now once it's done the
- 35:31way you'll know is when you go to your
- 35:33email section in your system.io account
- 35:35you will see verified as the status for
- 35:38your domain now all we've got to do is
- 35:40verify that we own the actual email
- 35:41address not just the domain so we'll
- 35:43scroll down right here where it says
- 35:45verified email addresses you'll click
- 35:46here you're going to put in your email
- 35:48address and what it's actually going to
- 35:49do is send you an email to verify that
- 35:51you own that actual email address once
- 35:53you send thata or click in that email it
- 35:55will show verified just like this right
- 35:57here and now you have verified the
- 35:59system that I owe that you own the
- 36:00domain you own the email address it can
- 36:03send emails that can land in inboxes
- 36:06from that email address so the way your
- 36:07email inbox will now work is it is
- 36:10running through Microsoft I will be
- 36:11honest I hate that it runs through
- 36:13Microsoft don't like it at all but
- 36:14that's live so you'll get an email that
- 36:16looks like this from Microsoft 365
- 36:18you'll create a new password and now
- 36:20you'll be able to log into your inbox
- 36:22anytime you want using Microsoft so
- 36:24system. will send out all these emails
- 36:26your inbox if you ever want to check and
- 36:28respond and get emails to this email
- 36:31inbox will be done through Microsoft 365
- 36:33through that verified email that you get
- 36:35we can now move ahead with
- 36:39automation we talked about the beauty of
- 36:41this this is where the money is being
- 36:42made passively we're going to go to
- 36:44emails up here we're going to go to
- 36:45campaigns and we're going to click
- 36:46create now if you did everything right
- 36:48your email address will show up right
- 36:49here and you'll be able to name it the
- 36:50guy who fishes main or whatever it is
- 36:53that you want we'll click save it will
- 36:55create this email campaign right here
- 36:57and can now click into here and start
- 36:59adding the emails to this campaign and
- 37:01essentially what we're going to be doing
- 37:02is telling it every day for the first
- 37:04few days to send an email and then maybe
- 37:05we'll space it out for a few days after
- 37:07that from my personal experience most
- 37:09people don't like to get an email every
- 37:10single day from anybody so we'll do it
- 37:12for the first few days while they're
- 37:13getting warmed up to us and then we'll
- 37:15make it kind of a sporadic thing every 3
- 37:17four 5 days where they kind of don't
- 37:19expect an email from you necessarily and
- 37:20it's a little bit of a surprise so we'll
- 37:22click create right here this is where we
- 37:24uh shouldn't rush so a subject line of
- 37:26an email is extremely important
- 37:27important it's the only thing that gets
- 37:28that email opened if your email never
- 37:30gets opened doesn't matter how good your
- 37:32email is doesn't matter how many
- 37:33affiliate links it has none of that
- 37:35matters because you didn't convince them
- 37:37to open the email so here's the order of
- 37:39the emails that we're going to be
- 37:40sending out our first email is delivery
- 37:42and introduction and what I mean by that
- 37:44is we've already promised them a lead
- 37:46magnet we need to make sure that shows
- 37:47up right away in that very first email
- 37:49then we're going to introduce ourselves
- 37:51this is who I am I would throw in a
- 37:53picture of you if you're willing to do
- 37:54that you will always help if they can
- 37:56put a picture to a face and then the
- 37:58last part of that first email is letting
- 38:00them know that you are going to be
- 38:02sending them more emails by the way I've
- 38:03been into fishing for 20 years I wasn't
- 38:05always into fishing and in fact it was
- 38:07pretty hard when I first got into
- 38:09fishing I have the passion for fishing I
- 38:10want to help other people learn to fish
- 38:12whatever it is you let them know I I
- 38:15want to help you and I love this and so
- 38:17I'm going to send you some more emails
- 38:18over the next few days and over the next
- 38:20few months just ahe heads up the reason
- 38:22for these emails is to help you learn so
- 38:24that you can be where I'm at someday now
- 38:26email number two is you establishing a
- 38:29purpose and a connection with them okay
- 38:31people don't buy from people that they
- 38:32don't connect with they won't click
- 38:34links they won't buy things they won't
- 38:35trust people so this is where we kind of
- 38:37start back and we help them understand
- 38:39what got you into this okay what was
- 38:41your motivations and your reasons for
- 38:43this so in my space I I write a lot of
- 38:45emails about making money right I teach
- 38:47people how to make money online
- 38:49typically like this video I talk about
- 38:51my experience uh getting out of college
- 38:53and and struggling and having my first
- 38:54kid and realizing how hard that was and
- 38:56and realizing that I would wouldn't be
- 38:57able to provide everything I wanted if
- 38:59things stayed you know if the status quo
- 39:01remained these are things that that help
- 39:03you establish Rapport and help you
- 39:05connect with people they start to to be
- 39:07realize that you are very similar to
- 39:08them and they start to trust you which
- 39:10means when you refer good products to
- 39:12them they're more likely to make a
- 39:13purchase so you'll take them in this
- 39:15email through your journey okay your
- 39:17journey of discovering this this
- 39:19whatever it is in this case fishing you
- 39:20know I was so miserable this 9o5 job I'd
- 39:22come home I'd watch TV I hated it you
- 39:24know I just felt miserable every day and
- 39:25then I discovered fishing every
- 39:27everything changed whenever I go out in
- 39:28the mountains everything just feels
- 39:30completely different I feel at peace I
- 39:32feel at one I know whatever it is you
- 39:34kind of work them through that and then
- 39:36you talk through especially the hard
- 39:38Parts I decided I was going to start
- 39:39fishing I went out there and I caught
- 39:41nothing and in fact I went out there 40
- 39:43times I caught nothing couldn't figure
- 39:45it out didn't know what I was doing you
- 39:47talk them through these hardships that
- 39:48they'll probably connect with and then
- 39:50you say but that's not where I'm at now
- 39:52right I'm I'm much past that now I've
- 39:54I've gone beyond that my next email I'm
- 39:56going to kind of talk about about that
- 39:57okay so we're setting up our next email
- 39:59and that brings us to Emil 3 where you
- 40:00where you can start recommending
- 40:01products where you say hey it was tough
- 40:03it was tough I'm in a much better place
- 40:05now here's one of the reasons I'm using
- 40:07this software I took this course I let
- 40:08this guy take me out fishing this will
- 40:10be the first time you include affiliate
- 40:11Link in an email next you're going to
- 40:13send three more emails that are all
- 40:15targeting that same exact affiliate
- 40:17product okay you've introduced it you've
- 40:19introduced the why of it in the first
- 40:20one a lot of people still won't be sold
- 40:22and in fact a lot of people need a lot
- 40:23of touches and connections and they need
- 40:25to be told about something quite a few
- 40:26times before they finally commit so your
- 40:28next email will talk about features
- 40:30you'll talk about the different things
- 40:31that this can do hey it can do this you
- 40:33know maybe this is your problem maybe
- 40:34this is your problem these are all
- 40:36different features that this can do for
- 40:37you your next email email number five is
- 40:40where I would start targeting
- 40:41testimonials I'm going to start sending
- 40:43them other people that have used this
- 40:45product effectively to solve their
- 40:46problems your word wasn't enough for
- 40:48them that's okay there are plenty of
- 40:50other people and you can find
- 40:51testimonials on almost any product in
- 40:53the world fishing guide or a software
- 40:55there are testimonials that you can use
- 40:57that you can borrow from their website
- 40:58and say hey it worked for this guy
- 41:00worked for this guy worked for this guy
- 41:02I really think this can work for you
- 41:03honestly it worked for me and then I
- 41:05would send one final email that just
- 41:06says Hey I've talked about this a few
- 41:08times I wonder if you have any questions
- 41:09some of the best sales I've got and some
- 41:11of the best experiences I've had have
- 41:14been actually interacting with people
- 41:16can this do this cuz I did this once and
- 41:18it didn't work and I've used a bunch of
- 41:19these kinds of products and I'll even
- 41:21offer sometimes to help meaning hey I'm
- 41:23going to make a little bit of money when
- 41:24you click this link and when you buy I'm
- 41:26happy to reciprocate and help you out a
- 41:28little bit in the in the setup process
- 41:30or something along those lines so let's
- 41:32dive into the logistics of this we've
- 41:33got our emails we know at least our
- 41:34first six emails after that kind of the
- 41:37the sky is the limit right we can send
- 41:38them emails about more products we can
- 41:40send them emails about that same product
- 41:41we can send them emails about us and who
- 41:43we are while we wait for a good product
- 41:45to come my one big pointer would be to
- 41:48send an email about every week if you
- 41:49let your list and these people go cold
- 41:52where they forget who you are it will be
- 41:53very hard to get them going again and
- 41:56make them get a purchase from from you
- 41:57so back to where we actually show you
- 41:58what we're going to be doing here we're
- 41:59going to pick a subject line subject
- 42:01lines are hooks they've got to say
- 42:03something that leaves people curious
- 42:05what's in the email so for me it's
- 42:07curiosity and it's desire we're going to
- 42:08make say something that makes them say
- 42:10what like I have to know what's in that
- 42:12email because we ask a question or we
- 42:14introduce an idea but don't finish it or
- 42:16we target a desire now a good curiosity
- 42:19one might be are you coming today
- 42:21question mark right does that you see
- 42:22how somebody might say coming to what
- 42:23what what am I coming to and then they
- 42:24click in and you maybe you're having a
- 42:26live training you're promot some kind of
- 42:28live training that would be a great
- 42:29place for that and they're like am I
- 42:30coming today what and they click in oh
- 42:31and then they read your email and then
- 42:33they go through the process of signing
- 42:34up now we're just going to go with our
- 42:35first one which is here is your free
- 42:38item okay we're going to click my name
- 42:39right here Spencer meum it's already got
- 42:41the email address we're going to run at
- 42:42the classic editor and we're going to
- 42:44click save now from here on it's a very
- 42:46simple email you can see right here
- 42:48nothing spectacular nothing crazy you
- 42:50going to write up the email right here
- 42:52now there are a few pointers I have the
- 42:53first one is make very very effective
- 42:57use of Whit space I want you to picture
- 42:59an email inbox you click in someone sent
- 43:01you an email you click into it and it
- 43:02looks like I'm sorry this is a blurry
- 43:04image it looks like this image on the
- 43:05left right here just words going from
- 43:07Line to Line to Line to Line I would bet
- 43:11that you're going to be overwhelmed
- 43:12right off the bat like what is going on
- 43:14here you don't really know you don't
- 43:15really have any reason necessarily to
- 43:17read the email you're gone right so a
- 43:19little better would be moving over to
- 43:20this image and you can see it's spaced
- 43:22out a little okay it's a little easier
- 43:23on your eyes there's there's not as much
- 43:25overwhelm when it's spaced out like that
- 43:27so maybe you will sit and read it even
- 43:28better it's broken into chunks you can
- 43:30see option three right here piece by
- 43:32piece by piece I usually do single
- 43:34sentence paragraphs because when someone
- 43:37is looking at the entire thing from
- 43:38their phone you don't want them to ever
- 43:41feel overwhelmed you want it to be
- 43:43simple to read easy to digest easy to
- 43:45follow and easy visually for their eyes
- 43:48to see so a good example opening email
- 43:50here you can see I say here's the free
- 43:51item you were promised I sincerely hope
- 43:53it helps you get started fishing and
- 43:55then I start to talk about myself I've
- 43:56been fishing for 20 years and honestly
- 43:58it never gets old and by the way I'm not
- 43:59a huge fisherman so this is not true I
- 44:02live in Utah where I have access to some
- 44:04of the best fly fishing rivers on the
- 44:05planet so I tend to focus on flies but I
- 44:07love it all I've been teaching my four
- 44:08kids to fish there's honestly no better
- 44:09feeling and then I just you know talk a
- 44:11little bit more about myself and then
- 44:12give them a heads up there's some more
- 44:13emails coming and the purpose of the
- 44:15emails is to help them once you have
- 44:17your first email we'll just click save
- 44:19and publish right here and it's going to
- 44:20ask you when to send it okay now it can
- 44:22send a certain number of days after your
- 44:23last email this is our first email so
- 44:26we'll say zero days before sending
- 44:27there's no other emails in there because
- 44:29this is our first one I typically try to
- 44:31send it at 11:00 a.m. okay assuming that
- 44:34most people are in your time zone if
- 44:35your audience is just constantly
- 44:36worldwide then it this doesn't help a
- 44:38ton but I try to send 11:00 a.m. local
- 44:40time just because for me at least where
- 44:42a lot of my audiences in America that
- 44:43tends to kind of hit everybody at a good
- 44:45reasonable time so I would choose that
- 44:47right there and then I never send emails
- 44:48on weekends because it tends to have a
- 44:51lower open rate and making money with
- 44:52email is all about the open rate so
- 44:54we'll say all that stuff now the only
- 44:56difference on your next emails is you're
- 44:58going to say delay one day after each so
- 45:01our first one we send right away from
- 45:03then on we want to delay one day from
- 45:05the previous email okay and then on your
- 45:07next emails you're just going to go and
- 45:08select the previous email to let them
- 45:10know what the order is of sending and
- 45:12we'll click activate right there we now
- 45:14have an email set up and ready to go and
- 45:16what we need to do is connect we need to
- 45:18tell system. IO hey we just R this email
- 45:20automation we have this landing page
- 45:22they need to work in sync with each
- 45:23other so we're going to go to our sales
- 45:24funnel right here remember we have our
- 45:26fishing funnel that we built a little
- 45:28bit ago and we're going to click on
- 45:29automation rules and you can see right
- 45:31here we're going to add a rule and what
- 45:33we want is when someone subscribes or
- 45:35puts in an email address we want
- 45:36something to happen so we're going to go
- 45:38right here and we are going to edit that
- 45:40rule and what we want to do is add an
- 45:41action right here and the action is to
- 45:43subscribe to a campaign okay and we just
- 45:46made that campaign so if you click on
- 45:47this you're going to see it's this one
- 45:49right here okay I think I forgot to
- 45:50label it this was a test one but this is
- 45:52the campaign right here and now we can
- 45:54click save Rule and now it's all going
- 45:55to flow someone's going to go they're
- 45:57going to head to that first page that we
- 45:58created they're going to put in their
- 45:59email as soon as they put in their email
- 46:01they're automatically going to be
- 46:02subscribed and they're going to be given
- 46:04that first lead magnet the second thing
- 46:05that's going to happen is they're going
- 46:06to end up on this thank you page they're
- 46:08going to be sold at that point the first
- 46:10affiliate product and then they're going
- 46:12to check their inbox get their lead
- 46:13magnet and for the next few days weeks
- 46:15months years if you do well they're
- 46:17going to be getting emails from you
- 46:19selling them affiliate products that are
- 46:21related to what they're interested in
- 46:22which means that all we need to do is go
- 46:25to the squeeze page we need to click on
- 46:27view funnel step get that link right
- 46:28here and we just need to send people to
- 46:30this link that is our goal we need to
- 46:32send the right people okay people that
- 46:33are interested in learning to fish
- 46:35people that are interesting that are new
- 46:37to fishing we need to send those people
- 46:39to this page and if we can successfully
- 46:41do that we are going to make money as an
- 46:43affiliate marketer so I want you to stop
- 46:45take a breath this has been a long
- 46:47training we're going to keep going with
- 46:48it take a minute to breathe and digest
- 46:50and and look back at this this picture
- 46:52of the system right we've created the
- 46:54system now we need to fill it with leads
- 46:56these people that are going to be
- 46:57putting in the email address and we kind
- 46:59of talked about a bunch of different
- 47:00ways but we're going to focus on YouTube
- 47:02and I'm going to tell you why here in a
- 47:03minute um we're going to focus on either
- 47:04YouTube or short form video content and
- 47:06there's a very specific reason that I
- 47:08want you to focus on YouTube when we
- 47:09look at all the platforms out there
- 47:10where you can promote products from
- 47:12YouTube to Facebook to whatever there's
- 47:14a lot of social platforms and there's a
- 47:16few search platforms Google and YouTube
- 47:18being the primary too when someone is
- 47:20going to social media right when I pop
- 47:21up my phone and I hit Tik Tok or
- 47:24Facebook or whatever it is I'm typically
- 47:26very unmotivated I don't know many
- 47:28people that hop onto Facebook filled
- 47:29with motivation and start scrolling so
- 47:31that type of person is typically a
- 47:33little bit harder to catch their
- 47:34attention to get them to go do something
- 47:36they're not necessarily looking for
- 47:38anything at the moment they're more than
- 47:40likely looking to kind of not do
- 47:42anything not think about anything and
- 47:44really just shut down for a little bit
- 47:46now we want to contrast that with
- 47:47YouTube where let's be honest some
- 47:49people do just hit up YouTube to hang
- 47:51out and watch videos and see what comes
- 47:53their way but a very large number of
- 47:56people go to YouTube with a much more
- 47:58Purpose Driven mindset for example if
- 48:01you're watching this video there's a
- 48:02good chance you went to YouTube and
- 48:04typed in affiliate marketing course or
- 48:06affiliate marketing tutorial how to get
- 48:07started with affiliate marketing there's
- 48:08a lot of different things that you may
- 48:10have typed in to run into this video
- 48:12would you like to try and sell to
- 48:13someone or get a person on your list who
- 48:16was kind of passively scrolling and you
- 48:17were like hey check this out and they
- 48:18were like okay and they put in their
- 48:20email or would you like somebody that
- 48:22was sitting there right then desire in
- 48:24mind or problem in mind typing trying to
- 48:26solve trying to get there and they saw
- 48:28your content and they said yes that's
- 48:30what I need and they went and they typed
- 48:31in their email address they're ready
- 48:33right then for that lead magnet to come
- 48:34they're ready to use it right you want
- 48:36that person they're just so much better
- 48:38to sell to I can tell you this over and
- 48:40over again so you're probably at the
- 48:42point watching saying I don't want to be
- 48:43a YouTuber I don't want to make videos I
- 48:45would definitively say it's very hard in
- 48:482024 and 2025 to make money as an
- 48:51affiliate marketer not putting out any
- 48:53kind of video or putting yourself out
- 48:55there you've got to learn to put
- 48:57yourself out there now the second thing
- 48:58you're saying is Well it doesn't matter
- 48:59because I'm bad at video that's okay too
- 49:01there's some really bad at video
- 49:03YouTubers you're probably looking at one
- 49:05right now in fact we're not going to be
- 49:06making productions here we're going to
- 49:08be helping people solve problems and
- 49:10Achieve desires I don't care if you've
- 49:12got a crappy image quality they don't
- 49:14care if you don't have a cool background
- 49:15with swirling purple and blue lights
- 49:17that doesn't matter to them they want
- 49:19you to solve their problems and help
- 49:20them get their
- 49:23desires so YouTube is the way to go and
- 49:25step one in YouTube is is just figuring
- 49:27out what your videos are going to be and
- 49:29this is this is where most people freeze
- 49:30they just start making videos hey I went
- 49:32fishing today here's a fishing video
- 49:34they're not necessarily creating videos
- 49:36that people want to watch there's a
- 49:38large number of people struggling with
- 49:39that problem so we definitely want to
- 49:41make videos where there's a lot of
- 49:43interest there's a lot of people out
- 49:45there that would watch that if it
- 49:49existed so there's a lot of tools that
- 49:51cost money we're going to use a free one
- 49:52it's called keywordtool.io and all we're
- 49:54going to do when we get to
- 49:55keywordtool.io
- 49:56is go up to the top and click YouTube
- 49:58and then we're going to type in fishing
- 50:00or we're going to type in our subject
- 50:02matter says hey there's 702 keywords
- 50:04things people type in that have to do
- 50:06with fishing now I use a paid service
- 50:08for this and so it's $100 a month and
- 50:10I'm not going to refer you to that one
- 50:12because it cost so much so we're going
- 50:13to use this free one I would grab a
- 50:147-Day free trial then you can get all
- 50:16this information for free but you can
- 50:18see it's giving you all these keywords
- 50:20that people are typing in fishing in the
- 50:21dark now that's a song fishing and
- 50:23camping fishing at night fishing Amazon
- 50:25River fishing and cooking in the wild
- 50:26these are videos people are looking to
- 50:28look up right not necessarily very
- 50:31helpful stuff fishing Big Fish these are
- 50:33people that are just looking to watch
- 50:34fishing videos these are fishermen so
- 50:36let's go back and let's type in a little
- 50:37more specific let's say fishing rod and
- 50:39see what we get right fishing rod holder
- 50:41fishing rod setup fishing rod for
- 50:42beginners fishing rod repair how to
- 50:44build your own fishing rod fishing rods
- 50:46explained fishing rod tip repair fishing
- 50:48rod storage ideas now you're starting to
- 50:50see oh my goodness there's so many
- 50:52things that people type in and we went
- 50:54down a level right and there's 667
- 50:56keywords all about fishing rods what if
- 50:58I typed in fly fishing right we just got
- 51:01a little more specific again fly fishing
- 51:02for beginners for trout for Bas sorry
- 51:05bass casting you see how specific we can
- 51:09get here there there's hundreds of
- 51:10videos we can make for each one of these
- 51:12individual subjects it's going to be
- 51:14harder for some of these big ones right
- 51:15like you're probably not going to be the
- 51:17guy that shows up in YouTube when
- 51:18someone types in fly fishing but maybe
- 51:20you can be the guy that shows up when
- 51:22someone types in fly fishing with a
- 51:23spinning rod or fly fishing accessories
- 51:26maybe you can make a video about a list
- 51:27of accessories maybe you're the guy that
- 51:29makes the video about a bunch of
- 51:30different fly fishing knots or Basics
- 51:33the these smaller videos are ones that
- 51:34newer channels have a much bigger chance
- 51:37of showing up for and what our goal here
- 51:39is is that someone heads to YouTube and
- 51:41they type in fly fishing Basics just
- 51:44like that and our video shows up they go
- 51:47and they click on that video now this is
- 51:48a competitive keyword okay we go we
- 51:50click on that video this guy shows us
- 51:52some Basics and you know what he's going
- 51:54to do he's going to send us probably to
- 51:56somewhere where he captures our email
- 51:57address that's probably what's happening
- 51:59right here we've got all these video
- 52:00ideas now it wasn't hard to research
- 52:02right we've come up with hundreds of
- 52:03video ideas that we can make and what I
- 52:05would say you're looking here for are
- 52:06you're looking for people looking for
- 52:08products people looking for Solutions
- 52:10and people looking to achieve desires
- 52:13and that's what your videos are going to
- 52:14focus
- 52:17on now you're going to want to get
- 52:19something in Google Sheets or in some
- 52:21spreadsheet software where you're
- 52:22keeping track of all of these all these
- 52:24different ideas that you come with up
- 52:26with it'll take you a few hours and
- 52:27you'll come up with probably 50 to 100
- 52:30different ideas of content that you
- 52:32could
- 52:35create now once you've got 3 400 ideas
- 52:38it's time to script out and start
- 52:40filming and this is a process that most
- 52:42people over complicated doesn't have to
- 52:43be over complicated and most scripts can
- 52:45be done in about 10 minutes especially
- 52:47if you know what it is that you're doing
- 52:49you have experience with that subject
- 52:50matter right you'll notice we didn't go
- 52:52and research one video idea and now
- 52:53we're going to script it we're batching
- 52:55so we got 300 video ideas now we're
- 52:57going to do 5 10 15 outlines for these
- 53:00video ideas all at once so we kind of
- 53:02get our brains in different modes right
- 53:04we're in research mode we're going to be
- 53:05in scripting mode and then we're going
- 53:06to film five or 10 videos at once this
- 53:08will help keep you in a good flow and
- 53:10help you get a lot more done when you
- 53:12batch this way so when I outline it
- 53:14looks something like this you can see
- 53:15right here this is the exact dock that I
- 53:17use for every single outline and you can
- 53:19see right here I'm going to come up with
- 53:19the title and we'll talk about titles in
- 53:21a minute I'm going to come up with a
- 53:22call to action meaning where is this
- 53:23going to link to we're not going to make
- 53:25a lot of money off of it if there's no
- 53:26Links at all and then if I have any like
- 53:28special things about that video now you
- 53:29don't have to worry about this typically
- 53:31until you get an editor and you don't
- 53:32need an editor for the first little
- 53:34while and I'm I'm being dead serious
- 53:35when I say that when you're just making
- 53:37tutorials and things like that you don't
- 53:38need somebody to go and be flashy like a
- 53:40lot of my videos sometimes tend to be
- 53:42now all I have is a column that I will
- 53:44do uh numbers here one two and you can
- 53:46think of these as scenes right we've all
- 53:48seen the movie scenes where they clap
- 53:49and then they say scene one scene 2
- 53:51scene three just makes it easier for you
- 53:53and any editor you hire in the future to
- 53:55understand exactly where that is when
- 53:57you give comments and things like that
- 53:58next I have an audio script now there
- 54:00are people that script out every single
- 54:02word of that video and I think you can
- 54:04tell right you can typically tell when
- 54:05someone's scripting a video One their
- 54:07eyes might be doing a little bit of this
- 54:08as they go along but two there's just
- 54:10some unnatural things that tend to come
- 54:12out when you're using a teleprompter and
- 54:13so with my audio script I tend to do
- 54:15more outlines talk about this explain
- 54:17this go into some more detail about this
- 54:19right just little little reminders of
- 54:21where to go next and the beauty of
- 54:22YouTube is that if I have an outline
- 54:25here a bullet point here a bullet point
- 54:26here a bullet point here I can stop
- 54:28after every bullet I can talk for 30
- 54:29seconds about what that bullet point
- 54:31says and then I can stop gather my
- 54:33thoughts think for a second okay read
- 54:35that next bullet point okay think for a
- 54:37second what am I going to talk about and
- 54:38I can go right into filming editing
- 54:40those little bits out is so easy you
- 54:41just go in and clip them out really
- 54:43quick in any free editing software that
- 54:45you can find it makes it a lot easier
- 54:46for you to gather your train of thought
- 54:48and move on to the next thing and it
- 54:50also makes you sound a lot more natural
- 54:52when you're not using a script now the
- 54:53last thing I'll put in there is just
- 54:54some kind of visual script meaning
- 54:56what's on the screen during this scene
- 54:57am I sharing my screen is it just
- 54:59showing me with a nice background like
- 55:01this maybe I'm walking around you'll see
- 55:02videos where I'm walking around in my
- 55:03yard or something perhaps I'm talking
- 55:05about something that makes more sense
- 55:06for me to walk around whatever it is
- 55:08I'll put a little visual script in there
- 55:09and a lot of times like on videos like
- 55:11this one the visual script is basically
- 55:13copied all the way down it's me sitting
- 55:15in my office sharing my screen which is
- 55:16totally fine I just need to know that
- 55:18ahead of time so to give you a good
- 55:19example this video right here that we're
- 55:21doing right now has a script and you can
- 55:23see right here I don't need a lot of
- 55:25visual script and pattern interupt I is
- 55:26cuz I know I was just sitting in here
- 55:27filming so I was lazy and didn't didn't
- 55:29put that but you can see here I've got
- 55:30an intro and this is the intro you just
- 55:32heard that's word for word and then I've
- 55:34just got bullet points hey we're going
- 55:36to talk about choosing a niche hobby
- 55:37passion these are the three niches right
- 55:39I just have little bullet points in each
- 55:42section that I'm going to go over and it
- 55:43kind of just flows this is actually one
- 55:45of my my more poorly done scripts simply
- 55:47because this video is so long as you're
- 55:49probably aware if you're still watching
- 55:51it was a very hard script to make
- 55:52because of how long the video was now
- 55:53let's talk about three very important
- 55:55things on this outline when you're
- 55:57filming the first one is as soon as
- 55:58you've solved their problem or given
- 56:00them what they came to watch the video
- 56:02has to end don't ramble don't go on
- 56:04don't keep talking about things if you
- 56:06continue to ramble most people will stop
- 56:08watching after that and YouTube will
- 56:09take that as a bad sign that it's not a
- 56:11very well done video because everyone
- 56:13stopped watching and didn't watch till
- 56:15the end the second thing to note is
- 56:16you're going to want to uh go start big
- 56:19and then go small and what I mean by
- 56:20that is you want to go big picture and
- 56:22then start going step by step through
- 56:24something on how to achieve a desire or
- 56:26solve a problem right and if you look at
- 56:27this video for example I I showed a big
- 56:29picture of affiliate marketing we wrote
- 56:31it all out on a piece of paper drew it
- 56:33out for you this is the big picture then
- 56:34we zoomed in and we started to work step
- 56:36by step through each thing in the
- 56:37beginning the best thing I could say is
- 56:38start doing stuff online I just use
- 56:40screen shares I use the built-in screen
- 56:42sharing app on my computer quick time on
- 56:44Mac I'm not sure what it's called on
- 56:45Microsoft but I know it has one and I'm
- 56:47literally just recording my screen and
- 56:49talking and you're seeing that there's
- 56:50nothing special nothing hard nothing
- 56:52complicated about what I'm doing I'm
- 56:53recording my screen and then just
- 56:55showing you on the screen always want to
- 56:56show if you can as opposed to tell okay
- 56:59so you're going to sit down and you're
- 57:00going to film and I'm going to say it
- 57:01straight up right now your first video
- 57:02is going to be terrible your second
- 57:03video is going to be terrible your third
- 57:05video might be a little less terrible
- 57:06Maybe by your 20th 30th depending on how
- 57:08experienced you are 50th video you'll
- 57:10start to actually produce good videos
- 57:12that you watch and feel somewhat good
- 57:13about how you talked and how it was
- 57:15edited and and kind of the whole
- 57:16structure of it in general and YouTube
- 57:18is like anything else like any sport or
- 57:19anything else out there you've got to
- 57:21get experience and get better at it
- 57:23you'll get better at looking at the
- 57:24camera if you go back and watch someone
- 57:26my previous videos you'll see my eyes
- 57:27I'm looking at myself I'm just staring
- 57:29at myself I guess I'm self-absorbed or
- 57:30something I got better and now I'm
- 57:31better at looking at the camera and
- 57:33staring right into that lens right into
- 57:34your souls and then you'll find the same
- 57:36thing you'll you'll get better with
- 57:37talking there's a lot less uh um uh ums
- 57:40you'll teach yourself to slow down if
- 57:41you're a fast talker like me you'll
- 57:43teach yourself to speed up if you're a
- 57:44slow talker like I used to be and you'll
- 57:46just improve and make make better videos
- 57:48each time and you've got to just do that
- 57:50it's just part of the
- 57:54game okay moving on we batch created all
- 57:57this ideas for Content we've batch
- 57:59outlined a bunch of different content
- 58:01and now we need to come up with
- 58:01thumbnails and titles I'm not going to
- 58:03go into a ton of detail on this simply
- 58:04because there's thousands of YouTube
- 58:06videos by YouTubers that give you a
- 58:08really good understanding of how to make
- 58:10good titles and how to make good
- 58:11thumbnails I will say this you want to
- 58:13focus on your outline like the actual
- 58:15content of your video your thumbnail and
- 58:17your title those three things you want
- 58:18to put all your effort into doing the
- 58:20right high quality things on those three
- 58:22things you want thumbnails that get a
- 58:24lot of eyeballs to stop and stare at
- 58:25them you want titles that get people to
- 58:27read and be super interested like what
- 58:29is going on in that video I have to
- 58:31watch it here's a good example I got
- 58:32100,000 subscribers in 4 days to prove
- 58:34it's not luck now he's targeting two
- 58:36things which is the ideal intersection
- 58:37here he's targeting a desire but he's
- 58:39doing it in a curious way everyone
- 58:40watching this video right now is
- 58:42probably about to head over there and
- 58:44say how did he do that the Curiosity
- 58:46factor is driving you nuts right how
- 58:47could someone get 100,000 subscribers in
- 58:494 days there's a lot of videos with that
- 58:51exact title go ahead and and test me on
- 58:52that and so if you can make people
- 58:54curious but also Target desires or at at
- 58:56least one or the other of those two in
- 58:57your titles you'll do great thumbnails
- 58:59will catch their eye titles will draw
- 59:00them into the video and then your video
- 59:02will get them to watch and make you the
- 59:03money you looking to make and then once
- 59:05again one of the most key important
- 59:07parts of this whole process is when you
- 59:09upload the very first line of your
- 59:11description has that affiliate link you
- 59:13do not want a video to go viral and not
- 59:15have an affiliate link mentioned in the
- 59:16video and directly accessible down below
- 59:18I promise it's been done by me multiple
- 59:20times and there's nothing more
- 59:21disappointing than getting 50,000 views
- 59:23and have never mentioned that affiliate
- 59:25link down below or forgot to put the
- 59:26affiliate link down below or use the
- 59:27wrong affiliate link or typed something
- 59:29wrong in the affiliate link very
- 59:30important that you make this last little
- 59:32piece work most common question I get
- 59:33here is I don't know what to use
- 59:35equipment I've got an entire video on my
- 59:37channel you can search we'll leave a
- 59:38link down below as well to all my
- 59:40equipment but you don't need all my
- 59:41equipment when I first started I didn't
- 59:43have anything now I'm not going to rem
- 59:44recommend you do that but I'm going to
- 59:45kind of give you an order of what you
- 59:47should get depending on your budget the
- 59:49probably the most important thing is
- 59:50going to be audio now I've got this is a
- 59:51$400 mic or something but this is like
- 59:53my fourth mic my first mic was just just
- 59:56the audio on my computer and frankly a
- 59:58Macbook has pretty good audio if you
- 59:59want to go up one step from that there's
- 1:00:01a mic called a Blue Yeti which is a
- 1:00:03great mic if you're in a quiet
- 1:00:04environment and will give you enough
- 1:00:06quality sound to not bother people
- 1:00:08essentially and to not have people click
- 1:00:09away because the sound is bugging them
- 1:00:11now I'm using a road mic if you want to
- 1:00:13go all in and you're just you got the
- 1:00:14budget and everything like that go ahead
- 1:00:16and do that but most important is
- 1:00:17probably audio and the difference
- 1:00:18between a $50 mic and a $400 mic is not
- 1:00:21that excessive to where if there's any
- 1:00:23budget constraints you should worry
- 1:00:24about it once you've got a mic you're
- 1:00:26want to worry about lighting okay now if
- 1:00:27you see here I've got two different
- 1:00:28lights and the first one is a big Square
- 1:00:30softer light that's sitting right here
- 1:00:32that's giving me my right side sometimes
- 1:00:34you'll see I darken my right side a lot
- 1:00:35today I'm because it's a tutorial I'm
- 1:00:37kind of all in on just good light all
- 1:00:39around and then I've got a light right
- 1:00:40here and you can dim one and dark and
- 1:00:42the other do them both the same but you
- 1:00:43kind of want to just have a two-point
- 1:00:45lighting across your face or be looking
- 1:00:47into some kind of window or something
- 1:00:48where the Sun's shining on your face now
- 1:00:50I used to say you need a good camera too
- 1:00:52but now with iPhone cinematic mode and
- 1:00:54with iPhone's just high quality video
- 1:00:56your phone is going to do just fine this
- 1:00:59little stand right here I clip it on my
- 1:01:00desk it's 10 bucks and I just stick my
- 1:01:02phone in it you'll want to use the back
- 1:01:03camera if possible it makes absolutely
- 1:01:06beautiful video and if I'm being fully
- 1:01:07honest it often makes better video than
- 1:01:09my expensive camera that we're looking
- 1:01:11at here simply because I don't
- 1:01:13understand all the settings necessarily
- 1:01:14and can't make the highquality camera
- 1:01:16give me the exact look that I'm going
- 1:01:18for and the iPhone is so user friendly
- 1:01:19that it will instantly get just about
- 1:01:21the best image you could possibly expect
- 1:01:23to get without you having to mess with
- 1:01:25settings and and things like that so get
- 1:01:27a good mic get good lighting you're
- 1:01:28about $50 to $100 with all of that and
- 1:01:31the rest of it you should be fine uh to
- 1:01:32do with your iPhone and you can make
- 1:01:34honestly your first 100 200 videos you
- 1:01:36can make great money no problem without
- 1:01:38an expensive camera without an expensive
- 1:01:40mic you just want people to be able to
- 1:01:41see you and hear you because your videos
- 1:01:43right now are about solving problems and
- 1:01:45they don't care if you've got a
- 1:01:46beautiful background they don't care if
- 1:01:47you've got funny jokes they really don't
- 1:01:49care about most of that they care if
- 1:01:50you're succinctly and in a quality way
- 1:01:53explaining and helping them get where
- 1:01:55they want to be or fix their
- 1:01:58[Music]
- 1:01:59problem all right we're going to move on
- 1:02:01to what we call the maximize your
- 1:02:03efforts section or the repurposing
- 1:02:05section so we're going to film YouTube
- 1:02:06videos it's going to take some effort
- 1:02:08right even when we're badging and when
- 1:02:09we get good at it we can do it all in
- 1:02:10one take so you want to maximize that
- 1:02:12you want to take the the amount of
- 1:02:13effort you already put in and and
- 1:02:15maximize the results you can get from it
- 1:02:16obviously we're going to put the video
- 1:02:17on YouTube that's what it was filmed for
- 1:02:19we've also got a bunch of short
- 1:02:20platforms we've got Tik Tok we've got
- 1:02:22YouTube shorts we've got Instagram we've
- 1:02:23got Facebook reals four separate
- 1:02:25platforms that we can post to with
- 1:02:27essentially no extra work because
- 1:02:29there's softwares out there that'll do
- 1:02:30it for you I'm not saying you have to do
- 1:02:31this but I've seen a lot of success
- 1:02:33doing this myself so we're going to use
- 1:02:34two softwares that'll essentially take
- 1:02:35our YouTube video that we've already
- 1:02:37made we've already put in all that
- 1:02:38effort and it's going to break them down
- 1:02:39into a bunch of short videos and
- 1:02:40automatically post them for us so
- 1:02:41there's little to no effort on our part
- 1:02:43the first one is called Opus Pro and I
- 1:02:44will leave a link down below to this now
- 1:02:46what Opus Pro is going to do is it's
- 1:02:47going to give you a bunch of different
- 1:02:48short videos that it Clips directly from
- 1:02:51that main video it's going to use Ai and
- 1:02:53it's going to go over the video and try
- 1:02:54to find like 10 to 40 5-second Clips
- 1:02:56where it makes sense and where it's kind
- 1:02:58of a good highquality short and then
- 1:03:00it'll it'll actually track your face
- 1:03:01it'll make it vertical do all that fun
- 1:03:03stuff and it won't cost very much and I
- 1:03:04think they actually have a free plan as
- 1:03:05well so the last thing you're going to
- 1:03:07do is you're going to set up something
- 1:03:08called repurpose doio and essentially
- 1:03:10what this is going to do is make it so
- 1:03:11all you've got to do is take that clip
- 1:03:13that comes out of Opus put it into one
- 1:03:15platform like Tik Tok Instagram or
- 1:03:17YouTube shorts any of those and it will
- 1:03:19automatically post them across the other
- 1:03:21platforms so when I click create a new
- 1:03:22workflow right here you can see it's
- 1:03:24going to ask me to name it and we can
- 1:03:25just say insta to Tik Tok and basically
- 1:03:28everything I post on Instagram now will
- 1:03:29end up on my Tic Tac account and all
- 1:03:31I've got to do is select a source okay
- 1:03:33say it's my Tik Tok account that I've
- 1:03:34already connected here I'm going to
- 1:03:36click next and then you say when I
- 1:03:37upload a video and you'll go through
- 1:03:38here and it's just going to have a
- 1:03:40destination when you upload a video on
- 1:03:41Tik Tok What do you want to do on
- 1:03:42Instagram well I want you to put that
- 1:03:44same video on Instagram and repurpose
- 1:03:46doio will do all of that for you so now
- 1:03:48all you've got to do is spend about 30
- 1:03:49seconds creating Clips in Opus Pro
- 1:03:51you'll upload those clips really quickly
- 1:03:53to Instagram Tik Tok any of those and it
- 1:03:55will automatically go across the other
- 1:03:57four platforms so with about 5 minutes
- 1:03:58of extra work here we've almost
- 1:04:00quadrupled our chances of getting
- 1:04:01exposure this is the last bit I want to
- 1:04:03show you this in real life so we we're
- 1:04:05not all talking about theoreticals and
- 1:04:06vagueness here this is a video I made um
- 1:04:08last year I was really focused on
- 1:04:10blogging I thought blogging was the next
- 1:04:11big thing I don't anymore but I did back
- 1:04:13then okay so let's go we're going to go
- 1:04:14to YouTube We're type in blog tutorial
- 1:04:16buildapreneur kind of you can see it's
- 1:04:17got 306,000 views these are not views
- 1:04:20coming from my channel okay these are
- 1:04:21not my because I have a lot of
- 1:04:22subscribers I don't get a ton of views
- 1:04:23directly from my subscribers on videos
- 1:04:25like this it's cuz I made a good video
- 1:04:27and it's ranking for a bunch of keywords
- 1:04:28about starting a blog now when someone
- 1:04:30comes in here they watch this big long
- 1:04:31tutorial right I I solved their problem
- 1:04:33hey you're looking to start a blog it's
- 1:04:34hard it's complicated I made an hourong
- 1:04:36video I'm going to make you a full
- 1:04:37tutorial right this this particular
- 1:04:39video the purpose was to really take
- 1:04:40them through the Journey kind of like
- 1:04:41this A F marketing video so when someone
- 1:04:43clicks on that video they watch it's a
- 1:04:44long video and you can see in that video
- 1:04:47I'm doing all kinds of things right I'm
- 1:04:48like hey you're going to need this
- 1:04:49software you're going to need this
- 1:04:51software you're going to need this
- 1:04:52software right to do that the AI writing
- 1:04:54and then you'll you'll tweak it is kind
- 1:04:55of how teach it so in this particular
- 1:04:57video I've got one two three affiliate
- 1:04:59links and then right here I've got my
- 1:05:01link to my email catch on so I say hey
- 1:05:03look right here you want to learn more
- 1:05:04cool side hustles like blogging is one
- 1:05:06way to make money but there's 100 more
- 1:05:08and if you want to join this list I'll
- 1:05:09be the one to teach you them and so
- 1:05:10that's how I'm capturing their emails
- 1:05:12right this husters club and then these
- 1:05:13are direct affiliate links this is how
- 1:05:15you you know make money directly off of
- 1:05:16the people watching the video cuz a lot
- 1:05:17of them are going to be following along
- 1:05:19and you don't want to miss the chance to
- 1:05:20give an the affiliate link if they're
- 1:05:21just following directly along so that
- 1:05:23video right there is getting views every
- 1:05:25single day it's getting about 2 to 500
- 1:05:26views every single day and when they
- 1:05:28watch they're clicking on this L right
- 1:05:29here which is in software that helps
- 1:05:31write blog post for you and every single
- 1:05:33month I making about $500 off of this
- 1:05:36hostinger one and I'm making about $200
- 1:05:38to $500 off of this anyw one okay so
- 1:05:40that's $500 to $1,000 every single month
- 1:05:43off of a video that I made in 2023 so
- 1:05:45more than a year ago now this video was
- 1:05:47created and it's yielding these results
- 1:05:49so someone types in how to start a blog
- 1:05:51in 2024 they watch my video as they're
- 1:05:53going along they click these links they
- 1:05:54sign up for these softwares and things
- 1:05:56they knew they need to start the blog
- 1:05:58anyway and I get paid and the beauty of
- 1:05:59it is it's passive so this is one video
- 1:06:01making $500 to $1,000 a month but I keep
- 1:06:03pumping out more and more videos right
- 1:06:05you can see I've probably made 50 videos
- 1:06:06since that video some of them do this
- 1:06:08good some of them do better some of them
- 1:06:09do worse but each video is like a little
- 1:06:11piece of real estate like it's like
- 1:06:12owning a little piece of real estate on
- 1:06:14the internet on YouTube and it generates
- 1:06:16income and Views constantly for a very
- 1:06:18very long time after the video is
- 1:06:20created and that's why I love YouTube
- 1:06:22It's what it's my favorite platform of
- 1:06:23all those ones we showed you you can
- 1:06:25promote your videos anywhere but YouTube
- 1:06:27has this beautiful passive side to it
- 1:06:28that you just can't find really anywhere
- 1:06:30else so going back to our main video
- 1:06:32we've chosen a traffic Source in my case
- 1:06:33YouTube we've created content we've
- 1:06:35pointed that content directly to either
- 1:06:37an affiliate link where we make money
- 1:06:38pretty simply and that's it or more
- 1:06:40importantly we've pointed it directly to
- 1:06:42a lead page where we actually can
- 1:06:44capture people's email addresses and
- 1:06:46then we have this audience that we can
- 1:06:47now start promoting products to quite a
- 1:06:49bit in the foreseeable future we've also
- 1:06:51automated the process and so we're
- 1:06:52selling to these people automatically
- 1:06:54for weeks months or even years to come
- 1:06:56after they put in their email address
- 1:06:58and whenever we want to join in on find
- 1:06:59a new product or We join in on a product
- 1:07:01launch we can easily take this list of
- 1:07:03email addresses send an email and make
- 1:07:05money
- 1:07:10overnight this is how fil marketing is
- 1:07:12done and done right it's not easy it's
- 1:07:14not fast but I can absolutely say that
- 1:07:16it's worth it now I'll leave links down
- 1:07:17below to everything I talked about
- 1:07:18because what kind of teacher would I be
- 1:07:20if I didn't follow exactly what I'm
- 1:07:21teaching you I will leave a link down
- 1:07:23below as well so you can get on my email
- 1:07:24list we don't email very often I'm being
- 1:07:26very honest we don't email very often
- 1:07:27only when I find something that I really
- 1:07:29think can help people in your situation
- 1:07:31and if you've made it till the end huge
- 1:07:33props to you you've probably done
- 1:07:34something that 90% of people are never
- 1:07:36going to do please go ahead and click
- 1:07:37like subscribe I love a comment if
- 1:07:39you're watching right now because you
- 1:07:40did it
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