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Forget TikTok Shop Affiliate. THIS Makes Me $201,509/mo With No Face. — Transcript

by Jon Reiter · 2,567 words · 358 segments · language en · Watch on YouTube

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  1. 0:00This right here is $273,000
  2. 0:02I made on one Tik Tok shop just in the
  3. 0:04past month. And not a single one of
  4. 0:06those sales came from me being in front
  5. 0:08of the camera. I started on the
  6. 0:09affiliate side of Tik Tok, made $2,000
  7. 0:11in my first month and then zero the
  8. 0:13next. And so I switched over to become a
  9. 0:15seller and my income completely changed.
  10. 0:17And in this video, I'm going to show you
  11. 0:19why selling beats being an affiliate and
  12. 0:21how this whole thing can run without you
  13. 0:23ever using your face. And by the very
  14. 0:25end, you'll have the exact setup that I
  15. 0:27use. From getting a product live with no
  16. 0:29money down to getting other people to
  17. 0:30sell it for you. Let's dive straight
  18. 0:32into it. When you hear Tik Tok shop, you
  19. 0:34probably picture the affiliate side.
  20. 0:35Posting videos for someone else's
  21. 0:37product and keeping a small cut. And I
  22. 0:39start right there so I can tell you
  23. 0:40exactly how it goes. Start requesting
  24. 0:42free samples of products that you might
  25. 0:43like to promote. Once you've got the
  26. 0:44product, you start making content,
  27. 0:46filming 5 to 10 videos every single day.
  28. 0:48After filming, start editing. You post
  29. 0:49tag in a product. And every time a sale
  30. 0:51generates through your link, you take
  31. 0:53home a commission. But what happens to
  32. 0:54your income the month videos stop
  33. 0:56hitting? That's exactly what I ran into.
  34. 0:58I was posting dozens of videos, getting
  35. 1:00better at making content every single
  36. 1:01day, but ultimately my income was tied
  37. 1:03to how viral my videos could go. I was
  38. 1:05spending all day editing, filming, and
  39. 1:07researching what products to promote,
  40. 1:09but ended up realizing that I was still
  41. 1:11trading my time and energy and the skill
  42. 1:12that I had of making content for a
  43. 1:15paycheck that was so unpredictable. The
  44. 1:17hardest part is that you can do
  45. 1:18everything right as an affiliate and
  46. 1:20still be starting from complete zero
  47. 1:22every single month. It is a constant
  48. 1:24grind with no end in sight of a
  49. 1:26possibility of being able to outsource
  50. 1:27or build systems around the work that
  51. 1:29you put in. But becoming a seller is
  52. 1:31what fixed that for me. And it comes
  53. 1:32down to two things. Your margins and
  54. 1:34what you own. Typically on Tik Tok shop,
  55. 1:36your margins are anywhere between 10 and
  56. 1:3825, maybe 30%. Of the total sales that
  57. 1:41you bring in for the brand, you as an
  58. 1:42affiliate take home that commission. But
  59. 1:44as a seller, you keep 50 to 70% of the
  60. 1:47profit. But the bigger one is the
  61. 1:48ownership. As an affiliate, you're still
  62. 1:50building someone else's brand for them.
  63. 1:52The entire enterprise value is built up
  64. 1:54on you. You might put in that sweat
  65. 1:56equity for them, but you only take that
  66. 1:58sliver of the pie on that first sale.
  67. 2:00But a seller is building a store that's
  68. 2:02actually theirs. Something that you can
  69. 2:03even sell or exit down the road. Now,
  70. 2:05all of this might have sounded really
  71. 2:07convincing, but there's still one
  72. 2:08question I always get asked that people
  73. 2:10are worried about when I tell them to
  74. 2:12become a seller. That thing is having to
  75. 2:14be the one on the camera. And I get
  76. 2:16that. But that fear can keep you on the
  77. 2:18sidelines for a while. that feeling of
  78. 2:19your co-workers making fun of you for
  79. 2:21the cringy Tik Toks you make, maybe your
  80. 2:23friends and family making fun of you and
  81. 2:25despising the work that you're doing.
  82. 2:26For me, when I started posting content,
  83. 2:28I was just so embarrassed of having
  84. 2:30other people watching me just talk in
  85. 2:31front of the camera. And the truth is is
  86. 2:33that most people have an immense amount
  87. 2:34of fear before posting content thinking
  88. 2:37that they have to get in front of the
  89. 2:38camera. But the truth is is that us Tik
  90. 2:40Tok shop sellers, we don't have to do
  91. 2:42that. We don't have to get in front of
  92. 2:43the camera. We don't have to plaster our
  93. 2:45face all over the internet. And there is
  94. 2:46a trap behind posting content that
  95. 2:48nobody warns you about. Getting in front
  96. 2:50of a camera, becoming an influencer, and
  97. 2:52putting yourself out there is one of the
  98. 2:54biggest risks that you can take inside
  99. 2:56of your business. The day that you stop
  100. 2:58filming, the income stops with you. So,
  101. 3:01if being on camera is the one thing
  102. 3:02that's standing between you and
  103. 3:03starting, I'll be the first one to tell
  104. 3:05you, take it off the table right now.
  105. 3:06Because the money that I got never came
  106. 3:08from my face, but from owning the
  107. 3:10product and the store behind it. I came
  108. 3:12from an incredibly disciplined
  109. 3:14background in swimming. two to three
  110. 3:15practices every single day, forcing
  111. 3:17myself to eat, forcing myself to sleep,
  112. 3:19sacrificing so many things just so I
  113. 3:21could pursue my goal swimming. And what
  114. 3:23I'm trying to articulate is I came from
  115. 3:24a background in being a very disciplined
  116. 3:26person. But even me trying to apply that
  117. 3:28discipline to being a content creator
  118. 3:30was still applying something to a broken
  119. 3:32system. Trying to become a Tik Tok
  120. 3:33Shopify and begging to go viral was that
  121. 3:36broken system. And then I realized that
  122. 3:38I didn't have to be the content creator.
  123. 3:40I didn't have to be the one plastering
  124. 3:42my face all over the internet. I could
  125. 3:43be the one recruiting the content
  126. 3:45creators to promote and market my
  127. 3:47products, selling thousands of them per
  128. 3:49day. And this is the same for you as
  129. 3:51well. You can build this entire thing
  130. 3:52and never attach your name or your face
  131. 3:54to a single piece of it. That right
  132. 3:56there is the moment things click for the
  133. 3:58people that I work with when they
  134. 3:59realize that they can do this without
  135. 4:00ever showing themselves. Take Joe for
  136. 4:02example. He runs everything on print on
  137. 4:03demand. He never touched a single piece
  138. 4:05of physical inventory and he's pulling
  139. 4:07in $45,000 months. April White here is a
  140. 4:09clear example of that as well, scaling
  141. 4:10all the way to $17,000 a month. And then
  142. 4:13there's Cooper, who built his store slow
  143. 4:15and steady, and he scaled the exact same
  144. 4:16store all the way to $60,000 a week. So,
  145. 4:19if you want me and my team to help you
  146. 4:20build your product and store the right
  147. 4:22way, there's a short application down in
  148. 4:24the description. It's the first link. It
  149. 4:25takes 2 minutes. And if you are a good
  150. 4:26fit, you'll have the opportunity to book
  151. 4:28a call with someone from my team. Now,
  152. 4:29all this starts with having something to
  153. 4:31sell. And the direction that I always
  154. 4:33point people towards at the very
  155. 4:34beginning when starting Tik Tok Shop is
  156. 4:36a way to do it without fronting any
  157. 4:38capital when it comes to getting
  158. 4:39inventory through print on demand. Most
  159. 4:41people think that you need a ton of
  160. 4:42capital and you have to buy 10,000
  161. 4:44products and put it into a warehouse or
  162. 4:46into your garage just to start selling.
  163. 4:48That was the traditional way of how
  164. 4:50people used to sell products online and
  165. 4:51allows you to start doing Tik Tok shop
  166. 4:53without fronting capital when it comes
  167. 4:55to getting inventory. And it's sad to
  168. 4:56think that that belief alone stops
  169. 4:58people before they even get around to
  170. 5:00starting. And setting it all up is a lot
  171. 5:03simpler than you might expect. The first
  172. 5:05step is connecting your Tik Tok shop to
  173. 5:07your on demand supply. What I always
  174. 5:08recommend and what we do inside of the
  175. 5:10inner circle is we use Printify. Once
  176. 5:12your Tik Tok shop is connected, you
  177. 5:13design your product and publish it on
  178. 5:15Printify. That means when Tik Tok shop
  179. 5:17gets an order of your product, Printify
  180. 5:19will now get notified of that order and
  181. 5:21send it directly to your customer. And
  182. 5:23you never had to buy 10,000 units of a
  183. 5:25product before you even start it. And
  184. 5:27only real upfront cost just to get
  185. 5:29started from ground zero is by using
  186. 5:31Printify Premium. That literally runs
  187. 5:32only $30 a month. And that's what makes
  188. 5:34the margins work. inside of our inner
  189. 5:36circle. Apparel and mugs are by far the
  190. 5:39easiest place to start and for any
  191. 5:40beginner out there, that's what I always
  192. 5:42recommend. They're both super cheap to
  193. 5:43make and ship and simple to design
  194. 5:45around. And I run every single product
  195. 5:47through a filter that I call the
  196. 5:48mandatory three. Pillar number one, a
  197. 5:50product has to have an immediate wow
  198. 5:52factor, drive curiosity, and have that
  199. 5:54virality factor to it. It's got to be
  200. 5:56immediately able to catch my attention.
  201. 5:58It's got to be able to stop the scroll
  202. 6:00and have that pattern interrupt to it.
  203. 6:01Pillar number two, our product has to
  204. 6:03solve a specific urgent problem. For
  205. 6:05example, a decorative water bottle or
  206. 6:07some LED lights that you put inside of a
  207. 6:08room doesn't really solve a specific
  208. 6:10urgent problem. Now, something on the
  209. 6:12completely opposite side that has so
  210. 6:13much urgency built into it could be
  211. 6:15something like a neuropathy device. If
  212. 6:17you're a little bit unfamiliar to what
  213. 6:18neuropathy is, is numbness and nerve
  214. 6:20pain inside your feet and your hands.
  215. 6:22And there's a laundry list of products
  216. 6:23that are out there that solve that exact
  217. 6:25same problem. That is a true painful
  218. 6:27thing for someone. And your product has
  219. 6:29to have that ability to solve it. And
  220. 6:30number three, our product has to be easy
  221. 6:32to film content with. Since we're
  222. 6:33showcasing our product through a video,
  223. 6:35we have to be able to effectively
  224. 6:36showcase it. As we had in Q4,
  225. 6:38decorations are a big one. Anything
  226. 6:40that's Christmas related that shows a
  227. 6:41giftability factor to it, you can show
  228. 6:43the product and you can sell
  229. 6:44immediately. Now, why does that last
  230. 6:46one, being able to film content very
  231. 6:48easily and effectively, matters so much
  232. 6:50when the plan is to be faceless and
  233. 6:52having just Tik Tok shop affiliates to
  234. 6:53make all the videos for you? Once that
  235. 6:55product is live, we get to do the thing
  236. 6:57that you came here for. How do you
  237. 6:58actually sell it without putting
  238. 6:59yourself in front of the camera? The
  239. 7:01entire faceless system runs on two
  240. 7:03different layers. You can, of course,
  241. 7:04film your own videos yourself, being
  242. 7:06behind the camera and just showing the
  243. 7:07product and never showing your face.
  244. 7:09That's exactly how I was able to grow my
  245. 7:10brand to my first million dollars.
  246. 7:12Learning how to make content is
  247. 7:14absolutely vital, and I always recommend
  248. 7:15everyone to do so. Just do it faceless.
  249. 7:17And if you're anything like me who never
  250. 7:18wants to show your face, do it like
  251. 7:20that. But now, with the rise of what is
  252. 7:21possible with AI videos, you don't even
  253. 7:23have to film videos of products you want
  254. 7:25to sell. You can just do total AI
  255. 7:27videos. Start off by taking a photo of
  256. 7:29your product with your iPhone. Take that
  257. 7:30photo and bring it into the Higsfield
  258. 7:32using the Sea Dance 2.0 model. You're
  259. 7:34going to apply prompts just like this to
  260. 7:36start animating those videos with a
  261. 7:37viral format. And there you have it. All
  262. 7:39stemming from a single photo that you
  263. 7:41took inside of your living room. That's
  264. 7:42now a video that can go viral on Tik
  265. 7:44Tok. Now, the second layer to building a
  266. 7:46faceless Tik Tok shop is by far the
  267. 7:48biggest lever that you can pull in your
  268. 7:49store. And that is by leveraging Tik Tok
  269. 7:51shop affiliates. Instead of you making
  270. 7:53the content yourself, you and your
  271. 7:55affiliate army can go out there and post
  272. 7:57hundreds of videos every single day.
  273. 7:58Doing all the content yourself caps you
  274. 8:00because there's only one of you. So, the
  275. 8:02goal was never about how do you make
  276. 8:04more videos. It was how do you build a
  277. 8:06system that makes those videos without
  278. 8:07you being in between. Here's exactly how
  279. 8:09I find the top performing affiliates to
  280. 8:11promote my products. Go over to Calata
  281. 8:13and search up products are inside of
  282. 8:15your niche. Look for products I've been
  283. 8:16trending just in the past 6 months.
  284. 8:18Inside Calata, you'll be able to see all
  285. 8:20the creators that are promoting those
  286. 8:21products. And you know, if those
  287. 8:22products have been blown up recently,
  288. 8:24those creators are the ones driving all
  289. 8:26the revenue. And you're going to do the
  290. 8:27simple thing. you're going to reach out
  291. 8:28to those exact same affiliates, offering
  292. 8:29a bigger commission rate than they were
  293. 8:31already getting. That's called affiliate
  294. 8:32sniping, and it's the exact same system
  295. 8:34that I've been using for the past 2
  296. 8:35years, building brands all the way to $2
  297. 8:37million a year. Now, it's also really
  298. 8:39important to mention once you have an
  299. 8:40army of affiliates, it's super important
  300. 8:42to keep them motivated. What I like to
  301. 8:43do is I like to constantly roll out
  302. 8:45bonuses and competitions to my entire
  303. 8:47affiliate community. And that is the
  304. 8:48fuel to the fire that turns a team of
  305. 8:50Tik Tok shop affiliates into an army
  306. 8:52that is printing for you. And it gets
  307. 8:54even more fun when you start dumping GMV
  308. 8:56Max ads to the fire. GM Max is going to
  309. 8:58locate the videos that are performing
  310. 8:59the best and only scale those hard. And
  311. 9:01put those layers together and you've got
  312. 9:03a store selling around the clock with
  313. 9:05your face nowhere in it. Now, I want to
  314. 9:06be straight with you about what this
  315. 9:08actually looks like when you're first
  316. 9:09starting out. I'm not going to sit here
  317. 9:10and tell you that you're going to make
  318. 9:12$273,000
  319. 9:13in your very first month because you
  320. 9:15won't. And anyone promising you that is
  321. 9:17lying straight to your face. A realistic
  322. 9:20first 30 days looks more like $5,000 in
  323. 9:22sales. and somewhere between 15 and
  324. 9:24$20,000 a month in your first 90 to 110
  325. 9:27days if you are consistent. Now, those
  326. 9:29bigger months come later once the system
  327. 9:31is really built out. And a reason I keep
  328. 9:33pushing people to start now is the
  329. 9:35timing. Tik Tok shop right now is
  330. 9:36roughly where Amazon was back in 2016.
  331. 9:39The people who got in early were the
  332. 9:40ones who made it out big time. And the
  333. 9:42best part about starting this right now
  334. 9:43is that there are 10 affiliates for
  335. 9:45every single one seller on Tik Tok shop.
  336. 9:47And there's over $40 million flowing
  337. 9:49through Tik Tok shop every single day.
  338. 9:51Affiliates are the ones making the
  339. 9:52content, but the sellers are the ones
  340. 9:53silently bringing the motherlo. And that
  341. 9:55window is completely wide open right
  342. 9:57now, but it's not going to be open for
  343. 9:59much longer. Once people start to
  344. 10:00realize that you can become a Tik Tok
  345. 10:02shop seller and then leveraging
  346. 10:03affiliates to make the content for you
  347. 10:05is when it's going to get really
  348. 10:06crowded. So, if you want me to help you
  349. 10:07build your own Facebook store the right
  350. 10:09way from the very start, the application
  351. 10:11is the first link down in the
  352. 10:12description. Go ahead and fill that out.
  353. 10:14At the very end, you have the
  354. 10:14opportunity to book a call with someone
  355. 10:16from my team to walk you through exactly
  356. 10:17how we do it. Thank you for watching.
  357. 10:19Until my next video, I'll see you on the
  358. 10:21next

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