Facebook Whistleblower Frances Haugen On Product, Competition, And Transparency — Transcript
Full transcript
- 0:00all right everyone welcome to the big
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- 0:08at unfinished live in New York City and
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- 0:12live audience before us I'm going to ask
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- 0:20let's hear you guys
- 0:25all right we got to keep that energy up
- 0:28through this whole thing all right I
- 0:29don't want to see anyone walking out you
- 0:31don't always get a laugh track so you
- 0:32know you've got to lean in while you
- 0:33have one that was good we're gonna we'll
- 0:35put that uh Ed any good moment along the
- 0:38podcast we'll put that now everybody boo
- 0:39no I'm kidding we're here with Francis
- 0:42Haugen uh you might know her as the
- 0:44person behind the Facebook files the
- 0:46Facebook papers
- 0:47it's not quite know which which name to
- 0:49use but they're the series of
- 0:50Revelations
- 0:51um that showed a lot of things about
- 0:53Facebook's business
- 0:54that really were not great and
- 0:58um those Revelations happened a year ago
- 1:01and they've sparked a series of
- 1:02discussions and
- 1:04um much more informed conversation about
- 1:06the platform than I think we had
- 1:09previously as a journalist I'm really
- 1:10grateful uh to have been able to comb
- 1:12through some of the material that you
- 1:14put out there because it finally allowed
- 1:16us to put some some data and some actual
- 1:19internal research Behind these things
- 1:20that people were trying to you know
- 1:23shoot from the hip and say were
- 1:24happening and we didn't really know
- 1:25whether that was true or not so first of
- 1:27all thank you for revealing all that
- 1:29stuff
- 1:30second let's just take a look at at
- 1:32meta's uh stock price right now
- 1:35um I took a look about September 13th is
- 1:38when the beginning of the Facebook file
- 1:39series of Articles came out in the Wall
- 1:42Street Journal
- 1:43um since that week meta stock it's now
- 1:45Meta Meta stock is down 59 wow so uh I
- 1:51only check it occasionally so I have one
- 1:54Twitter follower who messaged me
- 1:55messages me every time it goes up and
- 1:57he's like oh no the stock is recovering
- 1:58that I look at it again I'm like oh it's
- 2:00actually down that yeah that's called
- 2:02unnecessary paranoia yeah
- 2:05um so I guess looking at the way the
- 2:08stock has performed
- 2:10um mission accomplished
- 2:12um you know sometimes people ask me
- 2:14questions like uh you know do you think
- 2:17you won and and I feel like that really
- 2:20um misses a large part of the criticism
- 2:23I've given which is um I feel like I'm
- 2:25fairly characteristic for whistleblowers
- 2:27in that when you when you look at it
- 2:29statistically overwhelmingly
- 2:30whistleblowers are conscientious people
- 2:32who actually care a lot about their
- 2:34companies and I really believe that uh
- 2:37Facebook has problems that the only way
- 2:40it can successfully solve them is by
- 2:42working on them collaboratively and so
- 2:44my intention was never to have the stock
- 2:46price go down my my My Hope was that
- 2:49Facebook could get the support it needs
- 2:51to be long-term successful and and
- 2:54unfortunately the stock has gone down
- 2:55because I think the public has looked at
- 2:57how they responded like the biggest
- 3:00thing they did fresh out of the gate was
- 3:02they're like actually we're in a
- 3:03metaverse company now and in general I
- 3:05think investors get quite scared when
- 3:07you say you have a giant problem and
- 3:08they're like oh shiny
- 3:10you know it's not not really a great uh
- 3:12forward-looking indicator and this is
- 3:15also coincided it was the top of of the
- 3:17tech uh market cap era it's crashed
- 3:20we've had there are other factors
- 3:22involved we also have had the FED raise
- 3:24rates in large Fallen substantially more
- 3:26than the other social media companies
- 3:27right do you attribute that to your
- 3:29Revelations
- 3:31um so in our SEC complaint we said um
- 3:34Facebook's evaluation so I actually want
- 3:36to look back at five years of Facebook
- 3:37stock price so I'm a data scientist and
- 3:39so I I view the world through data and I
- 3:41looked at every time I want to actually
- 3:43went and Google like specifically to
- 3:45Target Googling for every time Facebook
- 3:47stock price declined more than five
- 3:49percent versus the NASDAQ over a
- 3:52five-year period before I came out or
- 3:54before the first article came out
- 3:55and there's a very limited number of
- 3:57times that happen and there's about 27
- 4:00um and uh overwhelmingly the things that
- 4:03happened when the stock price declined
- 4:05more than the NASDAQ declined
- 4:07um were Facebook had to decline users
- 4:09Facebook had some kind of security
- 4:12incident where they had to come out and
- 4:13say we're gonna have to spend more on
- 4:15safety
- 4:16um or it was implied they were gonna
- 4:17have to spend more in safety
- 4:18um and it was something like on the
- 4:20order of 65 of the time when you had
- 4:22those deviations from the NASDAQ
- 4:25um our SEC complaint has said the price
- 4:28was overvaluated was over inflated
- 4:30because users use the product who would
- 4:33not have used it had they known the
- 4:34truth advertisers advertised would not
- 4:37have advertised had they known the truth
- 4:38and Facebook underspent on safety more
- 4:42than they would have than if they had
- 4:44been transparent and since then we've
- 4:46seen it to client users we've seen on
- 4:48them having to increase the amount they
- 4:50spent on safety by two to three times
- 4:51which is huge compared to the Past times
- 4:53they've increased safety and so we can
- 4:55and we'll never be able to know exactly
- 4:57what fraction of this is because of the
- 5:00transparency but I think there's a good
- 5:02chance that the the information did
- 5:04cause the stock to correct back to
- 5:07something closer to its natural
- 5:08evaluation a skeptic would say that that
- 5:11Apple's anti-tracking moves probably had
- 5:13a larger impact what do you think about
- 5:16that I think unquestionably they had an
- 5:18impact as well I I
- 5:19never want to assess
- 5:21relative contribution because as
- 5:24a quantitative people are naturally
- 5:26um
- 5:28I always try to be very precise in what
- 5:30I say and I have no data to indicate
- 5:31what the relative contribution is okay
- 5:34it'll be interesting I know you can't
- 5:35speak about the SEC uh or discussions
- 5:40um Kara Swisher tried that a code didn't
- 5:41get anywhere so
- 5:43I won't try to press that I actually
- 5:44just don't like that yeah like they've
- 5:45talked to me once okay and apparently
- 5:48that's fairly standard right
- 5:50um they I usually try to not talk to
- 5:53Witnesses too many times because if you
- 5:55ever don't say exactly the same thing
- 5:57that can actually make it harder for
- 5:58them
- 5:59um on and they usually go dark for long
- 6:03periods of time while they're building
- 6:04their case and so I I genuinely don't
- 6:06know much about what's going on okay
- 6:09so as Facebook struggles
- 6:12um whether it's because his stock price
- 6:13has declined due to these Revelations or
- 6:16whether apple is kneecapping it or maybe
- 6:18Apple's having more success because of
- 6:20the revelations that you brought out
- 6:22there's this other there's a counter
- 6:24current to that and that's that
- 6:26competitors get stronger
- 6:28the one that really seems to be doing
- 6:30quite well right now is Tick Tock and
- 6:33you know a while ago people would say
- 6:35okay well
- 6:36um the fact that Chinese companies could
- 6:39take the place of Facebook is just a big
- 6:41Tech talking point that they're trying
- 6:43to you know divert attention to their
- 6:45own actions but now it really is
- 6:46happening
- 6:47and so what have you what do you make of
- 6:49the fact you know is there any Credence
- 6:51to the fact that as a company like
- 6:53Facebook gets weaker a company like Tic
- 6:55Tac can emerge and actually leave us in
- 6:57a worse position than we were previously
- 7:00so I think tick tock's emergence is a
- 7:02great example so throughout you know I
- 7:05think basically all of capitalist
- 7:06history we have seen time and time again
- 7:08that if consumers get to choose between
- 7:09products that make them happy and
- 7:11products that make them sad
- 7:13as a general rule people choose products
- 7:14that make them happy over products that
- 7:16make them sad
- 7:17and um I when I look at the things that
- 7:20make Tick Tock sticky you know I think
- 7:22there are are genuine questions we need
- 7:24to ask right so part of the reason why
- 7:26Tick Tock makes you happy is Tick Tock
- 7:28emerge the the fact that the only
- 7:31successful competitor to Facebook
- 7:33emerged from the only place Facebook
- 7:35wasn't allowed to play
- 7:38right like Facebook went into all the
- 7:40other corners of the world and sometimes
- 7:42even bribed the locals to say let us
- 7:44become your internet right they paid for
- 7:46people's data to get people to converge
- 7:48onto it
- 7:49um the fact that it emerged from China
- 7:51meant also the only competitor that
- 7:53could emerge was one that met Chinese
- 7:56goals
- 7:57and China created a social media
- 8:00platform that focused on Dancing on
- 8:01comedy on lighthearted things because
- 8:04those things are often not the same as
- 8:05politics
- 8:07right
- 8:08um and at the same time they've created
- 8:11a product that makes people feel good
- 8:13and so if you have a situation like that
- 8:15someone was eventually going to come
- 8:17along with a product or even be real
- 8:19feel real makes people feel better than
- 8:21Facebook does
- 8:23um and so I I think that's the the real
- 8:24thing you looked at a lot of Facebook
- 8:26research some of that research said uh
- 8:28that people feel worse if they scroll
- 8:31and don't participate just passive
- 8:33consumption makes people feel worse
- 8:35if that was the internal Facebook
- 8:36research how do you think it is that
- 8:38Tick Tock a app that literally has
- 8:41people scroll passively uh that is
- 8:43making people feel good but they but
- 8:45they actually don't like like you you
- 8:47have to you have to choose to move on
- 8:49with Tick Tock if you if you are truly
- 8:51passive like you're not engaging at all
- 8:52if you're not choosing to do a next
- 8:54gesture it just replays the video right
- 8:56and and I think it's also a thing of um
- 8:59a tick tocks algorithms because it is
- 9:01like I think I keep trying to flag for
- 9:03people this Tick Tock is a very
- 9:04manipulative experience algorithmically
- 9:06right they bias towards happiness they
- 9:09bias towards humor like they don't want
- 9:12you talking about sad topics because
- 9:14political topics often are sad topics
- 9:16right and um and so you know funny
- 9:19dances
- 9:21if you can be passively you can be not
- 9:23really engaging not having a
- 9:24conversation and watching funny things
- 9:26and you're going to feel laughter
- 9:28laughter makes you feel better is that
- 9:31what your Tick Tock feed is mostly funny
- 9:32dances you know I get a lot of um home
- 9:35restoration
- 9:37um
- 9:40really like cake decor I don't know why
- 9:42I can't have gluten who knows
- 9:45um they really think I really like cake
- 9:48decorating and they really think I like
- 9:49renovating homes so that's like a large
- 9:51fraction of my feed I don't know what
- 9:52this says about me but mine is all like
- 9:55couples finding their partner cheating
- 9:57really yeah they are great videos you
- 10:00know you know uh you could you could
- 10:02thumbs down some stuff and I like them
- 10:04oh well you know
- 10:06so well go with God my friend indeed I
- 10:10will
- 10:11um so let's get back to that question
- 10:12though about whether we're worse off
- 10:14with with Tick Tock Dominic I mean yeah
- 10:16okay it's making us happier the other
- 10:18side of it is feel happier yeah I don't
- 10:21know if it like existentially that's
- 10:22true yeah we could we could go back I
- 10:24think sucking our time in we'd probably
- 10:26be happier gardening but you know that's
- 10:28true yeah
- 10:29um so so but speaking about that
- 10:32um okay let's say feel happier
- 10:34um but it's doing keystroke logging or
- 10:37it's at least alleged to do that in its
- 10:40in-app browser yeah and which is a
- 10:42pretty big deal and also we don't fully
- 10:45know the extent of the oversight that
- 10:48the Chinese government may or may not
- 10:49have yeah over that app so if American I
- 10:53know we're going to get into Global
- 10:54stuff well let's talk about U.S if
- 10:56American social media users
- 10:59you know what let's just go Global if
- 11:01global social media users are in an app
- 11:04that has these major liabilities
- 11:06isn't that worse than than being inside
- 11:09Facebook inside Facebook well I think
- 11:11it's this question of um you know like
- 11:13what we I think we need to have a
- 11:19I I think we should have Facebook of
- 11:212008 like if what I was gonna if we're
- 11:23going to do any kind of magical
- 11:24hypotheticals you know social media that
- 11:26is about our family our friends our
- 11:28communities contact connecting with
- 11:30people is better than anything where you
- 11:32have hyper virality
- 11:34um the things that are are good about
- 11:35Tick Tock are Tick Tock acknowledges
- 11:38they have power
- 11:39and Facebook really doesn't want to
- 11:41acknowledge they have power right they
- 11:43like to be like oh no we can't do
- 11:44anything like we have no ability to we
- 11:45have no ability to do anything
- 11:47um the secondary thing is
- 11:49um you know if we had to choose between
- 11:52you know an app that has had two
- 11:54genocides so you know we have 200 000
- 11:56people dead in Myanmar this is not my
- 11:58opinion the UN has a multi hundred page
- 12:00report detailing what Facebook did those
- 12:02negligent if we see the same thing
- 12:04happen again in Ethiopia
- 12:07um with lots of warning if we see this
- 12:09happen over again I think there's this
- 12:10question of at some point we have to
- 12:12decide
- 12:14when do we have to hold Facebook
- 12:15responsible for being an app that seems
- 12:17to have a pattern of causing genocides
- 12:19because I have not seen any Tech talk
- 12:21genocides yet
- 12:24um
- 12:26there have been genocides before
- 12:28Facebook it's
- 12:29right so do we do we now in the age of
- 12:32Facebook where do we now put the blame
- 12:35for all genocides on Facebook or no I
- 12:37think there's I think there's ways of
- 12:38acting responsibly in a space so for
- 12:41example
- 12:42you know uh in 2002 excuse me 20 2020
- 12:462020 2020. in April 2020. in preparation
- 12:50for the U.S election uh they held an
- 12:52internal working group it's like 60
- 12:54people I was one of the people on it
- 12:56um who were tasked with coming up with
- 12:58quote soft interventions to prepare for
- 13:00the election
- 13:01right so a soft intervention is
- 13:02something like uh you um instead of
- 13:06taking down account taking out a post
- 13:07you say hey maybe you should pop up a
- 13:11thing saying hey you know you didn't
- 13:13click on a link you didn't actually
- 13:14click through on this link you want to
- 13:15click on it first because like putting a
- 13:17little moment of intentionality before
- 13:19someone re-shares something actually
- 13:21substantially decreases misinformation
- 13:22you haven't censored anyone it's like a
- 13:25soft intervention and one of the things
- 13:26that was flagged was
- 13:28um there was a single parameter in
- 13:31meaningful social interactions so in
- 13:33back in 2018 Facebook switched from just
- 13:35seeing how long they could keep you on
- 13:36Facebook to seeing could they drive you
- 13:39to do interaction
- 13:40and they called it meaningful social
- 13:42interactions so stuff that got more
- 13:43interactions was considered better
- 13:45content even though six months after
- 13:47they did this change they pulled people
- 13:49and said hey is your home feed more
- 13:51meaningful and people said no it's not
- 13:53it's actually less meaningful
- 13:55um I there was a single parameter in we
- 13:59had noticed for at least at that point
- 14:0118 months when when this report came out
- 14:03um that a single parameter which was if
- 14:06you don't just give content credit for
- 14:08generating interactions like let's say
- 14:10I'm trying to decide should I show this
- 14:11to you you know my little virtual model
- 14:13view says How likely are you to click
- 14:14How likely are you to reshare How likely
- 14:16are you to you know put a comment
- 14:19but you know if you were to re-share
- 14:21that all your friends might click on it
- 14:24all your friends might re-share it all
- 14:25your friends might comment we should
- 14:26give it credit for for that we should
- 14:28have a downstream credit the only
- 14:30problem was they knew that people didn't
- 14:33like reshares that they've done these
- 14:35beautiful studies like one of my
- 14:36favorite graphs from Facebook shows that
- 14:38you like original content from your 20
- 14:41closest friends and and Facebook has a
- 14:43ranking of all your friends they know
- 14:44which ones are your favorite friends at
- 14:45least on Facebook
- 14:46um you like original content from your
- 14:4820 closest friends but you only like
- 14:50original reshares from your five closest
- 14:52friends because people don't agree
- 14:53shares so content that can actually get
- 14:56someone to engage after a reshare has to
- 14:59get over the bias of not liking
- 15:01researchers and so it turned out to be a
- 15:03scoring parameter that overwhelmingly
- 15:05rewarded only really extreme content
- 15:08and the study came in and said we've
- 15:09known this for a year and a half
- 15:11we know that if you take this factor out
- 15:13you get way less hate speech whales like
- 15:15literally violence violent content
- 15:17bloody content violence and citing
- 15:19content maybe in places that are
- 15:21considered at-risk countries we should
- 15:23not include the scoring parameter it
- 15:26doesn't decrease how long you stay on
- 15:27the site it doesn't increase decrease in
- 15:29recessions it doesn't decrease ad
- 15:31dollars but it will hit our core metric
- 15:35of meaningful social interactions
- 15:37which people's bonuses are tied to by
- 15:39the way and literally in the notes from
- 15:41Market says with regard to going broad
- 15:43with taking out the scoring parameter
- 15:44that we know increases violent content
- 15:46hate speech all these things if it hits
- 15:48core MSI we're not going to do it
- 15:51should they be responsible for that
- 15:53yeah I think they should yeah
- 15:56yeah okay then there's the question of
- 15:57of how much do they contribute to the
- 15:59genocide but I think you've been
- 16:00contributing a little bit to a genocide
- 16:02is something you want to stay away from
- 16:03or to do it that shamelessly like you
- 16:06really want a company where you get said
- 16:07you're not gonna lose any money you're
- 16:09not losing sessions all the metrics that
- 16:11are seen externally they're not going to
- 16:12go down and you know there's going to
- 16:14say speechless violence less violence
- 16:16inciting content it's a separate
- 16:18category you know all those things but
- 16:20you might have to like figure out a
- 16:22different way to compensate people and
- 16:24your CEO doesn't even entertain can we
- 16:27figure out a way to do it yeah and this
- 16:30is by the way something I've I've been
- 16:31reporting on and speaking about for a
- 16:33while which is the harmfulness of the
- 16:35share
- 16:36share it I I think and I'd love to hear
- 16:39your perspective on this because we're
- 16:40talking about what I think is the Deep
- 16:42reshare who your shares have reached oh
- 16:44no this is just single single single
- 16:46research okay oh yeah well we don't I
- 16:48feel strongly about okay yeah we can go
- 16:50we can go shallow reshares and debris
- 16:53shares but I always felt that the
- 16:57ability to share something on impulse
- 17:01um that's news never leads to good uh
- 17:05information distribution because it goes
- 17:08from takes people from being thoughtful
- 17:10hey I've read this story I think you
- 17:12should
- 17:13you know check it out to seeing in your
- 17:16feed that your political opponent is you
- 17:18know a space alien Nazi child
- 17:21killer eater and being like Oh yeah
- 17:24they're also a blizzard personally
- 17:25blizzard person yeah and you hit share
- 17:27yeah and never if you have to put this
- 17:30under your own identity and copy and
- 17:32paste that link it can be much more
- 17:34reticent to do that than to you know
- 17:37just hit the share button and have
- 17:39somebody else's you know Avatar show up
- 17:42in your friend's feed and be like aha I
- 17:45just did my part for the cause my
- 17:47parents are both life scientists so my
- 17:49my mother's a cell biologist my father
- 17:51is um a pathologist but he studies
- 17:54viruses and um my mother you know you
- 17:56can see the the wisdom of my childhood
- 17:58my mother used to always say be careful
- 18:00what you select for because you'll get
- 18:02it or like that's the story of cell
- 18:04cultures you have to be very careful
- 18:05about keeping things clean because like
- 18:07whatever you slept for that's what
- 18:08you're gonna get
- 18:09you know when we started talking about
- 18:11freedom of speech like when the
- 18:12Constitution was written if you want to
- 18:14distribute an idea it cost money you
- 18:17know you had to buy paper you took a lot
- 18:19of time it took a lot of effort there
- 18:21was a natural filter
- 18:22that if you wanted to say something you
- 18:24had to invest in saying it
- 18:27um I think asking people to have a
- 18:29moment of intentionality like a copy and
- 18:31a paste is not a huge it's not a huge
- 18:34amount of cost but it adds some costs
- 18:36you see you don't get
- 18:38um unintentional sharing yeah everything
- 18:40yeah and every social network seems to
- 18:42know this clearly Facebook knows this
- 18:44the research that you shared showed it
- 18:46Twitter knew it inherently that's why it
- 18:49before the 2020 election added the speed
- 18:52bump that you had to you know do you
- 18:54want to quote tweet this tweet do you
- 18:56want to click the link before you
- 18:57re-share yet they're so addicted to the
- 19:00virality why I think it's a secondary
- 19:03thing um so so one of the so I'm finding
- 19:05a non-profit called be on the screen
- 19:06because right now we are limited to what
- 19:08we see on our screens and we need to see
- 19:10beyond them if we want reform
- 19:13um you know I think this question of
- 19:15like why did Twitter do it and Facebook
- 19:17didn't it's such an interesting question
- 19:18because it's like a really cheap way to
- 19:21get like 10 or 15 less misinformation
- 19:24I think the reason why Twitter did it in
- 19:25Facebook didn't was Facebook's average
- 19:27user is substantially less literate than
- 19:30Facebook than Twitter says I know it
- 19:31might not seem like that
- 19:33um but like given the global
- 19:34distribution
- 19:36um you know there's
- 19:37huge numbers of Facebook users that are
- 19:39literally becoming literate to use
- 19:41Facebook it is the internet where they
- 19:43live you know 80 or 90 of all the
- 19:45content in in the majority of languages
- 19:48in the world is only on Facebook and
- 19:50when you look at the outlier countries
- 19:52there's a really some really good graphs
- 19:54in there that show you know that there
- 19:56are countries where 35 percent of
- 19:58everything that's in the news feed every
- 19:59impression is a reshare
- 20:02and so when you have such a large
- 20:04fraction of your content is just
- 20:06reshares any friction you add any moment
- 20:10for pause or intentionality
- 20:11substantially decreases the content in
- 20:14the system which decreases consumption
- 20:16yeah it's a money thing and by the way
- 20:17if you pull the reshare back or put this
- 20:22speed bump that causes less resharing
- 20:24you don't need to engage in these messy
- 20:27content moderations exactly are you
- 20:29accused of censors that's my whole point
- 20:31yeah that's my point since my first
- 20:33Senate testimony contrary to the
- 20:35conspiracy theories
- 20:37I mean it's so obvious yeah
- 20:40you spend a lot of time thinking about
- 20:41this so it's obvious it's obvious to you
- 20:43but it's not necessarily because we
- 20:45don't we don't study these things in
- 20:46school it's not really obvious no it's
- 20:48good to be talking about it in public
- 20:49inside the companies yeah I mean the
- 20:52person that that built and I'll get off
- 20:54my soapbox on this in a moment but I'm
- 20:56enjoying it so much okay well I'm gonna
- 20:57keep going then
- 20:58um the person that that built the
- 21:00retweet inside Twitter I spoke with him
- 21:02and he said look it's like I handed a
- 21:06machine gun to four-year-olds wow
- 21:08sort of like what it feels like anyway I
- 21:12I that's my hope is is eventually
- 21:15because of Revelations like yours and
- 21:17because of I don't know maybe
- 21:19conversations like this that have people
- 21:20inside the company listening we start to
- 21:22revisit this but you know we may it it
- 21:25we may end up having product Evolution
- 21:27before we even need to get there I mean
- 21:30we were moving to these short form
- 21:31videos and by the way I'm curious what
- 21:34you make of this we just had Brandon
- 21:35Silverman on the show who was the
- 21:37founder of crowdtangle
- 21:39um which is this great software tool
- 21:41that let you see what was moving inside
- 21:43Facebook public links in particular and
- 21:45he made a great point that Facebook
- 21:47actually is de-prioritizing news within
- 21:50its news feed and you know now we don't
- 21:54see as many news links
- 21:56I'm curious what you think isn't is that
- 21:58something to be spotted uh so part of
- 22:01part of what frustrates me so much about
- 22:04um about that is so like the reason why
- 22:06they're deep deep prioritizing news is
- 22:09because they're scared rightly they're
- 22:10getting all this criticism about things
- 22:11like you know ethnic violence and
- 22:13they're like they're kind of you know
- 22:15taking a car from Tick Tock where
- 22:16they're like you know Tick Tock if
- 22:17you're not a funny dance you're not like
- 22:19humorous if you don't like aren't like
- 22:20like you're not going to get distributed
- 22:23um and the the thing that's so sad for
- 22:26me is it really illustrates
- 22:28you know you can either choose to design
- 22:31for human scale human modeled
- 22:34communities
- 22:35right so I always say like is it a
- 22:37dinner party is it a cocktail party is
- 22:39it a church parish is it a conference is
- 22:41a university you know we have we have
- 22:43models on how people can exchange ideas
- 22:45they've lasted for thousands of years
- 22:48um uh or you end up with AI censorship
- 22:52and the problem is if you must insist on
- 22:55content moderation I think you should
- 22:57have to be transparent about it and that
- 22:59means things like you should have to put
- 23:01out samples of the output of your
- 23:03scoring systems so we can see what's
- 23:05getting labeled as any of these
- 23:07categories and what the consequences of
- 23:09that is because when we take down when
- 23:13we don't let news get distributed that's
- 23:16news by the definition of Facebook's AI
- 23:19we don't know what doesn't get through
- 23:21or what does get through and when I talk
- 23:23to activists around the world that work
- 23:25on issues like
- 23:27um women like violence against women gay
- 23:29rights they say across the board our
- 23:31accounts all get taken down
- 23:33because these systems that are meant to
- 23:35keep us safe because they're not done in
- 23:37a very high quality way counter speech
- 23:40looks like violating speech and and so I
- 23:43I 100 am against badly done content
- 23:46moderation and I think we need to have
- 23:48some pretty large societal conversations
- 23:50around like you know if we must insist
- 23:52on doing content moderation we need to
- 23:55be doing it in a different way than
- 23:56we're doing it today
- 23:57yeah and as many I I feel like as many
- 24:01system changes we can make before we get
- 24:04to that decision totally stay up or yeah
- 24:07that's probably better
- 24:09so let's talk about another I love how
- 24:12we're going into product
- 24:13um I always like I wanted to talk to you
- 24:15about product for a long time so I'm
- 24:17glad we're doing it
- 24:19um another thing that we should talk
- 24:20about is
- 24:22um algorithms algorithms on the news
- 24:25feed and
- 24:28um just a little interesting history
- 24:30um I was reading the documents that you
- 24:33made available to reporters and there is
- 24:36one internal study that said they
- 24:38removed the ranking algorithm from the
- 24:41news feed so and it made it worse made
- 24:42it worse and he wrote about this he said
- 24:44I got it wrong yeah I didn't say you got
- 24:46it wrong yeah yeah did I say you got it
- 24:47wrong you said that she she didn't see
- 24:49this documentary she didn't like blah
- 24:51blah I don't think I said that but I
- 24:52could be wrong okay anyway we're here to
- 24:55heal yeah we're here to heal good I'm
- 24:56all about I'm all about Truth and
- 24:58Reconciliation so I'm down I appreciate
- 25:00you sitting down with me and and I I
- 25:02think that at the time I heard from you
- 25:04saying that like look um
- 25:05you're not looking at this explicitly
- 25:08yeah yeah not yeah you didn't say I was
- 25:10wrong just you said hey there's some
- 25:11context you might want to take a look at
- 25:13and and just so set the set the um the
- 25:17story straight it it was a study about
- 25:19what happens when you put the ranking
- 25:20out where the on the feed which means
- 25:22that Facebook's algorithm is making a
- 25:25decision of what you see first as
- 25:27opposed to the algorithm showing you
- 25:30um what's happening in a reverse reverse
- 25:31chronological order and just showing you
- 25:34the most recently first actually let's
- 25:36like make that look more concrete for
- 25:38people who who there's a lot of big
- 25:39words in there
- 25:40um so when we open our email
- 25:42uh the thing that we see first is our
- 25:45most recent email unless we have some
- 25:47kind of fancy AI email inbox
- 25:49um we could have a social network where
- 25:52we got content from you know things we
- 25:55chose to get and it showed up you know
- 25:57in Reverse time ordering just like our
- 25:58email
- 26:00um uh and or I say I have a time working
- 26:02for email but same same kind of thing
- 26:04like there's different ways we could be
- 26:05doing this
- 26:06um and and one of the things that's true
- 26:08there's a document in the disclosures
- 26:10that say hey we tried getting rid of the
- 26:12ranking like the algorithmic ranking you
- 26:13know where we try to decide what's going
- 26:15to be better for you and guess what it
- 26:17has we see more bad things we see more
- 26:18violating content we see more hate
- 26:20speech and I think one of the most
- 26:22important things for people to
- 26:23understand is that back in 2008 when we
- 26:27had chronological ranking you know you
- 26:29saw things in the order they came in it
- 26:31was kind of like your inbox or reverse
- 26:33reverse of your inbox so
- 26:35um when you knew you run out of new
- 26:37things to see
- 26:39um we had no big groups
- 26:42right there were no million person
- 26:43groups on Facebook Facebook had not been
- 26:45pushing you for years into groups that
- 26:48you know you may not have been that
- 26:49interested in or those groups were
- 26:51intentionally selected because they were
- 26:52groups that got a lot of interactions
- 26:54for contracts like in 2016 they found
- 26:56out that 65 of people who joined
- 26:59Neo-Nazi groups in Germany where they
- 27:01are illegal like you can't have a
- 27:03Neo-Nazi Facebook group in Germany join
- 27:05them because Facebook suggested that
- 27:07group to people
- 27:08over time though Facebook needs you to
- 27:11stay on the platform for longer and
- 27:13longer and your friends and family let
- 27:15them down they didn't make enough
- 27:16content for you to get longer and longer
- 27:19sessions you could click on more and
- 27:21more ads
- 27:22we cannot have million person groups
- 27:25that are basically just like fire hoses
- 27:27without having algorithms
- 27:29because that group makes a thousand
- 27:31posts a day and you flood your feed and
- 27:34what the article found was if you get
- 27:36rid of the algorithmic ranking people's
- 27:38feeds their fees get flooded by these
- 27:39high frequency groups you no longer see
- 27:41your friends and family
- 27:42and so you can't really think about the
- 27:44idea of taking the current product that
- 27:46has all these baked in assumptions and
- 27:48just removing the algorithm you have to
- 27:49really design design for safety
- 27:52holistically
- 27:53and so your point is that if if we were
- 27:57to go to the most recent first as
- 28:00opposed to the algorithmically selected
- 28:02stories that the company would have to
- 28:05redesign its product it wouldn't be you
- 28:08wouldn't run that experiment on the
- 28:09current process exactly you would
- 28:11rebuild yeah the product which I found
- 28:13interesting and uh you'd have I think
- 28:15that's good good context you'd have
- 28:17groups that were like Discord servers so
- 28:18you can have a Discord server that has a
- 28:20hundred thousand people in it and when
- 28:22the conversation gets too loud you break
- 28:24off into little subgroups you can
- 28:25imagine a world where maybe your group's
- 28:28content never got inserted into your
- 28:29feed you had to navigate to your group
- 28:30so you can still have your cancer
- 28:32support group you just wouldn't have it
- 28:34insert all the content into your feet
- 28:36and you're not worried that that the
- 28:38feed would be overrun by spammers who
- 28:40just like
- 28:42post every five minutes and try to get
- 28:43stuff in front of people so I like to
- 28:46call the my favorite ranking no no one
- 28:49else calls it this but I I got to Brand
- 28:51it because I mean I made it up I call it
- 28:53algorithm I call it um chronological
- 28:54plus plus
- 28:55so in in computer science the way you
- 28:58add add one if you don't want to write
- 29:00like n Plus or n equals n plus one is
- 29:03used to n plus plus
- 29:05um is uh imagine if you had a little bit
- 29:08of demotion by frequency so it's largely
- 29:11chronological
- 29:12but it if you send 20 posts in a day you
- 29:16know each Progressive thing demotes you
- 29:18down a little bit so it's Loosely
- 29:20chronological and I think the better way
- 29:22to describe like what I would want is
- 29:24describable ranking right that right now
- 29:27we have we have unintelligible ranking
- 29:29we have a black box neural network and
- 29:31we don't know what the model really is
- 29:33optimizing for
- 29:34you could imagine having a publishable
- 29:36algorithm like you said it's basically
- 29:38time based we try to stay as close to
- 29:40time based as possible but if you post
- 29:42five times a day if you post three times
- 29:43a day you know we might move you down a
- 29:45little bit you'll be less likely to get
- 29:46seen and that's that's the description
- 29:48and but there are people who are saying
- 29:50we should remove protections from these
- 29:53platforms that use ranking algorithms to
- 29:56show feed to show you content and even
- 29:59using cron what did you call it reverse
- 30:01chronological plus plus it's just a
- 30:03chronological plus plus yeah you are
- 30:05ranking in some way but I'm doing an
- 30:07intelligible way a way that we can have
- 30:08a conversation on it yeah we can because
- 30:09right now we never get to have a
- 30:11conversation yeah on how it's
- 30:12prioritized yeah I understand yeah and
- 30:14then but but because that's still going
- 30:15to be ranking it would still fall under
- 30:18these Customs reliable so so but my
- 30:21complaint on on the current way we rank
- 30:24right is right now we have these ranking
- 30:26algorithms that are optimized for
- 30:27business objectives
- 30:29and you could imagine a world where you
- 30:31said it's gonna be chronological or it's
- 30:34me or it's chronological or you have to
- 30:36give us a defendable reason why improves
- 30:38safety
- 30:39right you can't you can't tell us you
- 30:41made more money on it like that's why
- 30:42you did it you have to like show us a
- 30:44thing and show us like what was the
- 30:45safety objective and you have to do it
- 30:47publicly and show us consequences so we
- 30:49can have a conversation on it like
- 30:51that's a very different world than one
- 30:53where
- 30:54um you know they they uh one of the
- 30:56problems that's outlined the documents
- 30:57is that safety teams would work for
- 31:00months and months and months to figure
- 31:01out a way to make the product safer but
- 31:03not hurt ads
- 31:05and because the model was unintelligible
- 31:07people are just like throwing new
- 31:10factors at the model and it would often
- 31:12undo changes that have been made because
- 31:14you could represent the thing that had
- 31:15been pulled from the model or the fix
- 31:16that had been done by lunging together
- 31:19four or five other features because
- 31:20people just didn't understand how they
- 31:22interacted yeah and I like this proposal
- 31:24yeah so but does that does that then
- 31:27mean
- 31:28um companies should should still not be
- 31:30held liable this what do you think about
- 31:32this meme because this whole idea of go
- 31:35completely reverse crime pure reverse
- 31:37cron without any filtering at all even
- 31:40explained or not and otherwise you're
- 31:42liable for what you suggest like another
- 31:44counter counter offer yeah yeah so let's
- 31:47imagine instead of like demoting people
- 31:49who post too frequently imagine if you
- 31:51posted more than three times a day or
- 31:53maybe even twice a day your post got
- 31:55collapsed down to a single line that
- 31:57said Francis Haugen posted two times
- 31:59already today do you want to read the
- 32:01post okay because then it's like a
- 32:03little shame we're still doing
- 32:04chronological but you're like hey you
- 32:06kind of talk a lot I thought about
- 32:08listening a little you know I was trying
- 32:10really hard to to have you say that this
- 32:13um making making platforms liable for
- 32:16going pure reverse Crown is an
- 32:18unworkable idea but we got we got pretty
- 32:20close I think but I like I I think the
- 32:22way we should talk about liability is
- 32:24the way we talk about it with cars okay
- 32:26right where is this question around you
- 32:28know
- 32:29um people should have to demonstrate
- 32:31that they are actively pushing towards
- 32:32safety and you know if you uh have a
- 32:36hundred chances at bat
- 32:38and when we look at you know like one of
- 32:40the things I've suggested is right now
- 32:42every time they run an experiment there
- 32:43are these dashboards and the dashboards
- 32:46have hundreds of metrics that can be
- 32:48sliced in a ton of different ways
- 32:50imagine if they had to publish the
- 32:52dashboards they don't have to tell us
- 32:54what the experiment is they don't have
- 32:55to give up the IP you know they don't
- 32:57have to tell us about their magic secret
- 32:58sauce but they have to show us every
- 33:00single time they run an experiment and
- 33:01release the data so that we can analyze
- 33:03whether or not there's a trend where you
- 33:06know consistently they had chances to
- 33:08make us safer and they chose not to do
- 33:09them and they had a whole bunch of
- 33:11chances they made it more dangerous for
- 33:12us but it made them more money and they
- 33:14shipped those like show us what
- 33:16experiments you run and show us what you
- 33:17ship or don't ship now if we see a
- 33:20pattern of behavior
- 33:22we should hold you responsible for those
- 33:23consequences I I think that's that's
- 33:25much better I'm all on team transparency
- 33:28um and and for context
- 33:31um I appreciate you unpacking this
- 33:33um I will link this podcast underneath
- 33:35that story oh thank you so whenever
- 33:37someone reads it they'll get you can
- 33:40read it you can even do it at the top of
- 33:41the article so they'll actually see it
- 33:43consider it done
- 33:45all right uh let's take a break uh we're
- 33:49here with Francis Haugen she's the
- 33:50founder of beyond the screen and uh the
- 33:53person behind all these big Facebook
- 33:54Revelations that we're speaking about
- 33:56we'll be back right after this by the
- 33:58way that was a fake break so um uh we're
- 34:01going to just insert these dynamically
- 34:03and take this audio out but if anybody
- 34:05over here wants to take a 30 seconds or
- 34:0845 without breaking the leg and get a
- 34:10seat why don't we just do that and then
- 34:13we'll pick back up in the second half
- 34:15and if you have to leave I won't hold it
- 34:17against you it's late on a Friday yeah
- 34:19questions
- 34:22my pleasure I I you've never asked me
- 34:25too hard a question and I will never
- 34:26feel attacked okay awesome I I really
- 34:28believe
- 34:30um the way the world changes is one
- 34:32conversation at a time yeah and I
- 34:34guarantee there are Skeptics out there
- 34:36and you know the way we change Hearts is
- 34:38the Skeptics get to ask questions and so
- 34:40I appreciate hard questions awesome well
- 34:42thanks for rolling with it
- 34:47all right everyone it's okay if there's
- 34:49a little background noise I'll just keep
- 34:50going but don't feel bad about uh making
- 34:52you don't you don't change the world by
- 34:54converting your your fans you change the
- 34:57world by converting your Skeptics yeah
- 34:59I hear you yeah okay
- 35:02and we're back here for the second half
- 35:04of big technology podcast we're here
- 35:06with Francis Haugen at unfinished live
- 35:08by some miracle or actually probably the
- 35:11draw of what Francis has to say our
- 35:13second half audience is actually larger
- 35:15than our first half audience
- 35:17substantially larger much bigger this
- 35:18has never happened uh for a podcast that
- 35:20I've done before live so
- 35:23um anyway let's hear it from you guys
- 35:26thanks for for showing up because it's
- 35:27got to be loud
- 35:34thanks everyone for being here
- 35:36um all right let's let's get into the
- 35:37second half
- 35:38uh one interesting thing you said in the
- 35:40first half
- 35:41um that that caught me by surprise was
- 35:43that Tick Tock acknowledges its power
- 35:45and Facebook Facebook doesn't
- 35:47really yeah I mean like Tick Tock is
- 35:49designed to be censored right like we've
- 35:51had lots of scandals around this right
- 35:54so
- 35:54um how many people remember uh I don't
- 35:57know it was a couple years ago there's
- 35:58like a makeup tutorial where she's like
- 35:59this is how you do a smokey eye and like
- 36:01blah blah oh and by the way the uyghurs
- 36:03are being killed does anyone remember
- 36:05that I do yeah we're good
- 36:07um so so the reason why she did the
- 36:10smokey eye for like 15 seconds and then
- 36:12started you know spilling the tea on you
- 36:14know they're killing a million people
- 36:16you know or they have a million people
- 36:17in concentration camps is um they were
- 36:20tick tocks manually sensors all their
- 36:22highly popular content and
- 36:24um you know I don't agree with any
- 36:27system where they take down lots of
- 36:29content and they don't tell us why or
- 36:30how or they don't show us the biases and
- 36:32what they take down or don't take down I
- 36:34highly don't support that but they
- 36:36acknowledge the idea that social media
- 36:38has power and the social media has
- 36:40social implications
- 36:41and
- 36:43um I
- 36:45and and I think the fact like they've
- 36:46publicly talked about the idea that they
- 36:48watch for people who fall into rabbit
- 36:49holes and they try to pull them away
- 36:50from those do they actually or not I
- 36:52don't know they're not transparent
- 36:54either
- 36:55um but they understand the idea that
- 36:57they have an impact in society and so
- 37:00um are they rooting for our team I don't
- 37:02know
- 37:03but acknowledging power I think is
- 37:04better than than pretending you know the
- 37:06World is Flat and you know everyone's
- 37:08the same and you're just a mirror and
- 37:10everything bad has always been bad and
- 37:12like now you can see it and that's why
- 37:13you're mad if you rather have a platform
- 37:15acknowledge power but
- 37:18um actually like work to to do things
- 37:21that undermine our society or one that
- 37:23doesn't acknowledge its power but
- 37:25undermines our society he's trying I
- 37:28don't know I I I would I would be um I
- 37:31would be highly hesitant to say that
- 37:33Facebook is trying right like like
- 37:36Facebook
- 37:37um if Facebook earnestly was trying
- 37:41you know when when they got asked please
- 37:44share the research with us that you have
- 37:45internally on whether or not kids are
- 37:47killing themselves because of your
- 37:48product
- 37:49they would not have given back a
- 37:51three-page letter saying what research
- 37:54yeah they would turn over their research
- 37:56they lied to the oversight board also
- 37:57yeah like blatantly blatantly so for
- 38:00context for people
- 38:01um uh when they they asked the oversight
- 38:04board hey like you know you know was
- 38:06taking Trump down the right thing can we
- 38:07have a conversation about it
- 38:09um the oversight board came back with
- 38:11um like 15 or 16 questions and and they
- 38:14were on a variety of things and Facebook
- 38:16wrote back with answers and um one of
- 38:18them was uh they asked like hey this
- 38:21this uh crash check program this idea
- 38:23that VIPs get a special pass like you
- 38:25say you treat everyone the same but then
- 38:27you also say like the reason why Trump
- 38:29hasn't gone touch is because like he's
- 38:31in crosscheck he has more context on
- 38:33that and they said oh we've already
- 38:35explained what Crosstrek is and they
- 38:36linked to a blog post from 2018.
- 38:39and that blog post said things like this
- 38:42is not a two-tiered system this is just
- 38:44like getting a little extra double check
- 38:46to make sure our policies are accurately
- 38:48being reinforced
- 38:50and in reality
- 38:52because they weren't willing to spend a
- 38:54very small amount of budget
- 38:57they didn't actually put that second
- 38:59check in for for most Safety Systems so
- 39:02for most Safety Systems people got white
- 39:04listed so if you were in Cross check
- 39:05those safety systems no longer applied
- 39:07to you
- 39:08and even for the ones where I did apply
- 39:10because they were they were willing to
- 39:11allocate so little budget to this this
- 39:14VIP program uh it would take like three
- 39:16days before a human would look at your
- 39:18content and so people would get about 75
- 39:20of all the distribution they would have
- 39:22gone anyhow because of that on your
- 39:24funding
- 39:25okay what do you think of the oversight
- 39:27board I mean the the meme about the
- 39:30oversight board among Facebook critics
- 39:31is that it's a
- 39:33public relations stunt that's a shield
- 39:35that you know will make it look like
- 39:38Facebook actually cares what the public
- 39:39has to say but it doesn't do you
- 39:41subscribe to that I
- 39:43deeply deeply deeply manipulative so so
- 39:46if we were to ask like what does the
- 39:49Facebook oversight board do you know if
- 39:51you believed in the theory of what's in
- 39:53what what's on the labels in the can
- 39:55you'd be like oh I mean they they do
- 39:57oversight you know they they look after
- 39:59Facebook as a whole it really should be
- 40:02called the content moderation appeals
- 40:04board
- 40:05because that is the entire scope of what
- 40:08they can do they can't ask about the
- 40:10performance of the content moderation
- 40:11systems they can't even ask like what
- 40:13language are the content moderation
- 40:14systems in they can't ask about how
- 40:17systemic or like how some are there
- 40:18other examples of the ones that get
- 40:20appealed to them they can't do anything
- 40:21they can't ask about the algorithms in
- 40:23general
- 40:25um and so I my heart really goes out to
- 40:26the oversight board because it is full
- 40:28of a number of very conscientious people
- 40:31who I think genuinely try very hard but
- 40:34because they are
- 40:36um so limited by what Facebook allows
- 40:38them to do
- 40:39um uh they they get put in a very hard
- 40:41position what do you think about the
- 40:43metaverse I
- 40:46all the murderers
- 40:48um so the metaverse will will make
- 40:50certain problems easier and some
- 40:52problems harder right so on the side of
- 40:55um reducing risk
- 40:57um you know we talked about before your
- 40:59friends and your family are not the
- 41:00problem on Facebook
- 41:02hyper virality million person groups
- 41:05five million person groups in a lot of
- 41:07African countries the single largest
- 41:09news source in the country or maybe the
- 41:11the only really Mass news source will be
- 41:13like a five million person Facebook
- 41:14group
- 41:15um
- 41:16that's the problem with misinformation
- 41:18that we have a a selective fire
- 41:21megaphone where a thousand posts come in
- 41:24but only two get delivered to you and
- 41:26they're the most extreme too right
- 41:28that's the problem in the metaverse it's
- 41:30much more about one-on-one interactions
- 41:32or small group interactions and so
- 41:34you're going to see probably less things
- 41:36less things like misinformation problems
- 41:39the big problems with the metaverse are
- 41:41things like um you know studies out of
- 41:43China have shown it's more addictive or
- 41:45more habit for me
- 41:46um like substantially more so than
- 41:48phones because it's immersive I think
- 41:50there's gonna be a bunch of
- 41:51psychological things that we're going to
- 41:53be unpacking over the next few years
- 41:54things like you have a socially isolated
- 41:57child who
- 42:00um you know maybe they are of a lower
- 42:01socioeconomic tier they can't afford
- 42:03after school activities maybe they have
- 42:05a single parent
- 42:07um they they don't really like their
- 42:08life and they come home and they put on
- 42:10their headset and they have a way cooler
- 42:12apartment their friends are more
- 42:14beautiful have cooler clothes they do
- 42:16these fun things but at the end of the
- 42:18night they take their headset off and
- 42:19they look in the mirror and they no
- 42:20longer let they don't like the person
- 42:22they see
- 42:23right the idea that you would the only
- 42:25person you liked being was a virtual
- 42:27Avatar I think is just it's it's
- 42:29heartbreaking to me
- 42:32um and I worry that the metaverse is
- 42:33going to become the stop gap for us
- 42:35where we say instead of like making sure
- 42:37our old people are our our elders are
- 42:40like integrated into our communities and
- 42:41have adequate resources we can like plug
- 42:43them into the metaverse and leave them
- 42:45alone or instead of building community
- 42:47centers and after school activities we
- 42:49can you know leave our kids to to go
- 42:51into their and so I worry a lot about
- 42:53these kind of systemic problems and we
- 42:55we know we know that they haven't
- 42:57invested in safety again so when it
- 42:59comes to things like hate speech
- 43:01we're creating these spaces where you
- 43:03know if you can hear 40 people speak but
- 43:05you can't you know pause the tape and
- 43:08roll back two minutes and realize the
- 43:10person who's been shouting racial
- 43:12epithets at you is that one you
- 43:14basically can silence the ability of
- 43:16minorities or women to be in these
- 43:18spaces because they just get yelled at
- 43:20and they get pushed out and so I think
- 43:22there there should be upfront investment
- 43:24in safety and shared systems across the
- 43:26games because it is very clear that the
- 43:28reason why Facebook wants to go to the
- 43:30metaverse is they want when someone
- 43:33comes to them and complains about
- 43:34getting groped or complains about
- 43:36getting you know harassed that that they
- 43:40can say I'm so sorry that's that's
- 43:41really tragic but but we didn't write
- 43:43that out we just made the hardware
- 43:45so you think it sounds like you think
- 43:46the metaverse is going to happen because
- 43:48that's still an open question
- 43:50I am a a follower of Moore's Law so I
- 43:53think the headsets are going to get
- 43:54cheaper I think they're gonna get faster
- 43:56lighter they're a higher resolution
- 43:59um I I I I have trouble imagining that
- 44:0310 years from now we won't spend more
- 44:04time than we currently do in the Bible
- 44:05verse do I think Mark's vision of
- 44:08spending 12 hours a day in the metaverse
- 44:10will come true no I think Mark does that
- 44:13Mark thinks that because Mark lives that
- 44:16but not all of us have to avoid cafes
- 44:19because people glare at us when we walk
- 44:20in
- 44:21so so you know we have different
- 44:23incentives
- 44:24another reason why Facebook wants to go
- 44:26to the metaverse okay maybe there's the
- 44:28you know we don't need to be responsible
- 44:30but the real reason is that they are an
- 44:33app on Apple's phone app on Google's
- 44:35phone they want to own the phone they
- 44:37want the operating system no doubt about
- 44:39that
- 44:40um
- 44:41an interesting thing has happened where
- 44:43Apple has asked its users if they want
- 44:48to cut off Facebook's ability to track
- 44:49them off the app and people have
- 44:51overwhelmingly said yes yep now an
- 44:55interesting thing has happened after
- 44:56that where apple is in the middle of
- 44:58doubling its ad sales team or its
- 45:00advertising team not sales the team that
- 45:02builds ad products there
- 45:04I gotta ask you about this if the
- 45:06business model drives
- 45:08the problems that we're seeing and apple
- 45:11is kneecapping Facebook's business and
- 45:14in some ways emulating it
- 45:16don't they put themselves at risk of
- 45:19falling into some of the same problems
- 45:21that we see Facebook facing today
- 45:24such a great question
- 45:26um I do think that they are playing with
- 45:28fire like I think it's always hard when
- 45:31you when you have an economic incentive
- 45:33that is not so right now Facebook's or
- 45:36Apple's economic incentive is safety
- 45:38right they make their money selling new
- 45:39devices so if you get more privacy and
- 45:42having more privacy it makes you want to
- 45:43buy their phone more they can make more
- 45:45from your phone
- 45:47um I think they are uh they're they're
- 45:50mixing their incentives and and I have
- 45:52not sat down and like fully wargamed out
- 45:55that but I I I
- 45:56so I would want to be cautious to speak
- 45:59with too much confidence but I can
- 46:02totally imagine that might become a
- 46:03problem in the future I think it's a
- 46:05major problem for them and we're just
- 46:07scratching the surface there yeah it's
- 46:09definitely worth talking about yeah
- 46:11um let's talk a little bit about your
- 46:13your non-profit
- 46:14um I want to ask this question
- 46:16beforehand I read this interesting quote
- 46:18from you that said like
- 46:20um your greatest hope is that you're
- 46:22you're not relevant I won't be needed
- 46:23anymore not needed anymore but at the
- 46:26same time you're working on a book you
- 46:28sign with CAA which is a big
- 46:30Hollywood agency so
- 46:32how do you square those that your hope
- 46:34and the action well I I right now I
- 46:37don't see very many people who are on
- 46:39the stage who are proposing and pushing
- 46:41for things like you know let's solve the
- 46:43product not the content
- 46:46um uh at the same time I'm someone who's
- 46:47almost died right like I spent two
- 46:49months in the hospital when I was 29.
- 46:52um I am fully sensitive to the idea that
- 46:54like life is fleeting and precious and
- 46:56the way we solve real problems in ways
- 46:58that have the highest chances of of um
- 47:02of working is you cannot be reliant on
- 47:04individuals right we have a hit by the
- 47:07bus problem right now like we should be
- 47:09wary of like Facebook employees driving
- 47:11buses around New York right like you can
- 47:13imagine nothing that would be more
- 47:15convenient for them
- 47:16we need a hundred thousand people who
- 47:19can speak as detailedly about the
- 47:22choices we have with regard to social
- 47:24media as I can
- 47:25right a world where there's only one
- 47:27person talking this way is not a safe
- 47:30world
- 47:31and I I think anything I I had a lot of
- 47:34people pushing me really hard when I
- 47:36first came out to be like give us the
- 47:37five-point plan how do we fix Facebook
- 47:40um and I I have said repeatedly any
- 47:43world where you know I am the solution
- 47:46is just as autocratic as the world we
- 47:48live in right now with Facebook and and
- 47:50I really believe that the process
- 47:52process of democracy is about having a
- 47:54lot of different people with different
- 47:56interests and different stakeholder
- 47:57groups
- 47:58having to hash out something that
- 48:00they're they're willing to feel
- 48:01comfortable with together and right now
- 48:03the people who get to sit at that table
- 48:05are very very small number of people
- 48:07like there are hundreds of people in the
- 48:09world right now who understand these
- 48:11systems at the level of detail that I do
- 48:13right the interaction between the
- 48:15algorithms and the product features and
- 48:16how all these things feed back on each
- 48:18other how they differentially impact
- 48:19different kinds of people and when
- 48:22um and that is terrifying to me
- 48:24and so we need a world where there is
- 48:27not and when you think about a Continuum
- 48:28of expertise like we need peop we need
- 48:32um right now it's not just that the only
- 48:34security people get trained inside the
- 48:37companies right it's as if SpaceX was
- 48:39dependent on training as aeronautical
- 48:41Engineers in-house
- 48:42if SpaceX was training its aeronautical
- 48:44Engineers in-house we would not be going
- 48:46to Mars
- 48:47period
- 48:49the reason why Twitter can't afford
- 48:50safety people
- 48:52is because there's so few of them and
- 48:53Twitter can't pay high enough
- 48:55all of us are endangered by the fact
- 48:57that we are reliant on these companies
- 48:59to train the experts but if we look on
- 49:01the policy side it gets even more scary
- 49:03because just like those security people
- 49:05are trained in-house
- 49:07the only place where you begin to become
- 49:09fluent in these policy issues around
- 49:11social media is like working on these
- 49:12issues on the hill you're a legislative
- 49:14Aid your Congress person really cares
- 49:16about it you start learning more about
- 49:17it you get more fluent and as soon as
- 49:19you start to be a little effective you
- 49:21get poached off by Facebook you get
- 49:23poached off by Twitter you poached off
- 49:24by another tech company
- 49:26and in the the couple weeks before my
- 49:29Senate testimony we met with an aide
- 49:32from blumenthal's office and one from
- 49:33Blackburn's office and shared with them
- 49:36we'd given them the SEC filings and all
- 49:38the files associated with it and we
- 49:40asked them like hey like you know um
- 49:42this is a really good conversation is
- 49:43there anyone else on the committee that
- 49:45would benefit from having these
- 49:47documents
- 49:48and I don't remember which eight it was
- 49:50but one of them was like yeah you know I
- 49:52that I I get why that would make sense
- 49:54and I want to say yes
- 49:56and I would say yes if we could go more
- 49:59than two weeks without having a staffer
- 50:01from the committee leave for Facebook
- 50:04two weeks
- 50:06right and that's a huge problem did you
- 50:08see it this just happened but there it's
- 50:10a revolving door problem across
- 50:12government they've hired people from the
- 50:13FTC there was a banker that was uh no a
- 50:17banker Bankers were testifying before
- 50:18Congress and um one of the members
- 50:22thanked the bank for hiring one of their
- 50:25staffers oh the bank was like her father
- 50:28already works here it's amazing
- 50:31it's a it's a problem the revolving
- 50:33doors is a problem no problem
- 50:35um when it comes to Banks like you know
- 50:37you can you can get a finance policy
- 50:39degree like if you want to go get your
- 50:41PhD and specialize in like how should we
- 50:43regulate Banks you can go and and get
- 50:45probably a free degree in public policy
- 50:48and that's in the subject you can
- 50:50probably get grants for it
- 50:51um you cannot take a single class
- 50:55single class where you really understand
- 50:58here's the spectrum of choices we have
- 51:00you know here's the very wide eclectic
- 51:03palette of colors we could paint with to
- 51:05build social networks and here's the
- 51:06consequences of these choices you cannot
- 51:08take a class if you're a policy person
- 51:10or even a CS person anywhere in the
- 51:12United States right now anywhere in the
- 51:13world
- 51:14and that's unacceptable
- 51:16and I've heard you talk about the fact
- 51:18that you want to build a simulated
- 51:20social network so people can train on it
- 51:22you also want to train lawyers to who
- 51:25are interested in bringing action on the
- 51:27ins and outs of these networks so they
- 51:28sound smart about it is this what beyond
- 51:30the screen is going to be all about so
- 51:31beyond screen is two core products or
- 51:33two core things we're working on one is
- 51:35a project that we got seed funding for
- 51:37and we announced yesterday so the
- 51:39McCourt Institute is graciously giving
- 51:40us our first seed funding for something
- 51:42around duty of care so when we come when
- 51:45it comes to any other physical product
- 51:46any food you eat any drug you take we
- 51:49have certain expectations about what the
- 51:51floor is for safety like what are the
- 51:53what are the questions you should ask
- 51:54like you should have done a certain
- 51:56amount to like make sure this was a safe
- 51:58thing we don't have an expectation
- 52:00around that we don't have a consensus
- 52:02around what that would be yet when it
- 52:04comes to social platforms and I say
- 52:06social platforms because I would also
- 52:07include things like games or Discord or
- 52:09things like that in there and um so
- 52:11we're doing a project that's around uh I
- 52:14think Jonathan height has done a really
- 52:15good work around helping us begin to
- 52:18have a public conversation about the
- 52:20harms around kids Mental Health
- 52:22we want to mirror that process across a
- 52:24wider set of harms let's talk about
- 52:27human trafficking let's talk about
- 52:28cartels in addition to kids let's talk
- 52:30about Elder issues you know let's do a
- 52:32much broader set and reproduce that
- 52:34process let's kind of do the Truth and
- 52:36Reconciliation phase
- 52:37and and because I'm a product manager
- 52:40like the way we make solve problems is
- 52:42we get really clear about articulating
- 52:44what the problem is and then let's talk
- 52:46about levers that would prevent or
- 52:49mitigate that problem
- 52:50because often right now we confuse a
- 52:52lever for strategy for pulling that
- 52:55lever I'll give you a concrete example a
- 52:58lot of the harms for kids a common lever
- 53:00is let's keep under 13 year olds or
- 53:02let's keep under 16 year olds off those
- 53:04off the platforms
- 53:06um right now because people who
- 53:08understand social problems often don't
- 53:09understand Tech
- 53:11they reconverge on list check IDs
- 53:15and I don't think checking IDs works
- 53:17like you can go like we can have a
- 53:19conversation on it I also think there's
- 53:20huge Collateral Damage I don't think any
- 53:22of you really want to have to have your
- 53:24ID checked there's like a variety of
- 53:26issues with it but if you had asked a
- 53:28technologist hey I have a problem I need
- 53:30to find under 13 year olds how could I
- 53:32do that they would come back and say
- 53:33Here's 10 or 15 ways to find it under 13
- 53:35year old we don't have to check IDs if
- 53:39we could all look at the same list and
- 53:41say hey here's the menu of what's
- 53:42possible Right now the platforms are
- 53:44only doing one or two things they're
- 53:46like asking you how old you are and if
- 53:48you say you're 13 you're like cool
- 53:50you know I'm not saying if you all 15
- 53:52things like I don't want to be
- 53:54prescriptive but I do want us to sit
- 53:56down and say hey maybe there's six or
- 53:57seven things that we all feel
- 53:58comfortable about that we think are the
- 54:00expectation and if you're not willing to
- 54:02do that amount of work then you're
- 54:03negligent so that's the goal of Duty of
- 54:05care and then because a lot of the logic
- 54:08and duty of care is actually dependent
- 54:11on having an intuition on the physics of
- 54:14social networks instead of saying just
- 54:16trust me you know like we talked about
- 54:18deep researchers versus shallow reshares
- 54:20or like how long should you have to wait
- 54:22before you re-share all these things
- 54:23imagine if we had you know we spent
- 54:25hundreds of millions of dollars every
- 54:27year on flight simulators to train jet
- 54:30Pilots to keep us safe for the Air Force
- 54:32or keep our Jets safe at you know for
- 54:35Delta Airlines
- 54:37um we spend zero dollars on flight
- 54:40simulators for social networks we have
- 54:42to train all of our safety people
- 54:44in-house because we don't have a lab
- 54:47bench for training them in Academia
- 54:50and so those are the two things that we
- 54:52want to work on over the next few years
- 54:54sounds great I read that you're trying
- 54:57to raise or you were trying to raise
- 54:59five million dollars for this
- 55:01um I have a couple questions about that
- 55:02a I'm curious if you've raised it b
- 55:06um if you have where's it come from and
- 55:08I would say most importantly there are
- 55:11there's a I think a plague in this world
- 55:14a big Tech advocacy where there's so
- 55:17much dark money that gets spent all over
- 55:20the place and no one ever discloses
- 55:23where that money is coming from and so
- 55:25we don't know where the agendas lie so
- 55:27can you I don't know if you have or not
- 55:29but are you going to commit to share the
- 55:32list of your funders moving forward when
- 55:34it comes to running this non-profit you
- 55:36know I I I am totally willing to
- 55:39entertain that idea I want to put a
- 55:40quick caveat which is I would like to
- 55:41check in so we've only taken we've only
- 55:43taken two checks ever likely McCord is
- 55:46we're in the process of getting the
- 55:47check from them but they made a public
- 55:49announcement of it yesterday I would
- 55:51want to check with those two other
- 55:52funders on whether or not they would
- 55:53want their names publicly but for
- 55:55context prior to my court we'd only
- 55:57raised
- 55:58um on a very low
- 56:03um six figures
- 56:05um like I've I've gone by on a
- 56:07shockingly small amount of money and
- 56:09part of my book Advance is all that has
- 56:11funded me since I came out
- 56:13um the people who tell me oh it's easy
- 56:15they'll just give you a check for 300
- 56:16000 I I don't know how that actually
- 56:18works because it has never happened for
- 56:20me
- 56:21um not gonna complain though
- 56:23um but I I like that idea and I can I
- 56:26want to double check first but we've
- 56:27been public about our funding at least
- 56:29in the last
- 56:31uh are after those first two checks I
- 56:34feel like you should make it a
- 56:35prerequisite and maybe that's the
- 56:36question that I kept going forward I can
- 56:38talk to them and be like hey like we
- 56:39need to have your name out of the open
- 56:40So eventually fine with that um oh we're
- 56:42running out of time
- 56:43do you want what 10 more minutes or are
- 56:45they going to get angry at you we're the
- 56:47last ones so are you guys mad
- 56:49they're mad
- 56:50um let's do five more and then and then
- 56:52we can be Shameless we'll make them get
- 56:54pull us off the stage yeah sounds good
- 56:57um but this is just a curiosity of mine
- 57:00um in the 60 Minutes interview you did
- 57:02after you revealed uh who you were
- 57:05um maybe it was there maybe it was the
- 57:07journal you you mentioned that
- 57:09um you you had basically been living off
- 57:13of Bitcoin winnings or something like
- 57:15that I don't know correct the record if
- 57:17I'm wrong I don't think there's anything
- 57:19in 60 minutes oh okay but was is that
- 57:22true because you were I heard you were
- 57:23living in Puerto Rico no I think people
- 57:25could sleep yeah yes yeah they complete
- 57:27the two so I I do hold some crypto it is
- 57:30not a life-changing amounts of crypto
- 57:32okay um it is part of a diversified
- 57:33portfolio all right
- 57:35um uh but I live in San Francisco so
- 57:37like I have lots of people who talk
- 57:39about crypto all the time
- 57:41um uh I moved to Puerto Rico um because
- 57:43I I uh when I I was so ill that I was
- 57:47paralyzed beneath my knees so I I went
- 57:49into hospital because my leg turned
- 57:51purple because I had a foot long clot
- 57:52that had been in my leg for chain 18
- 57:54months in two years they don't know how
- 57:56long and when I went to the doctor and
- 57:58complained about it
- 58:00um I'd be like I'm in a lot of pain I'm
- 58:01really exhausted they'd be like oh it
- 58:03sounds like you have depression you know
- 58:05there's nothing gendered about women's
- 58:07pain
- 58:08clearly but it turned out that I was
- 58:11also starving to death so I had celiacs
- 58:13and I was
- 58:14um even though I gained weight
- 58:16I was so malnourished my protein
- 58:18synthesis had stopped so I showed up in
- 58:21the hospital and and for context my
- 58:23father-in-law died last week and he had
- 58:26been suffering from cancer for a long
- 58:28time maybe seven months and he went
- 58:30through a period of time where he didn't
- 58:31really eat anything for four months he
- 58:33had very very little and he lost 75
- 58:36pounds or something insane and and
- 58:40my father was reassuring me as he was
- 58:43looking through his lab results he's
- 58:44like these look real bad but to be fair
- 58:46your numbers looked worse
- 58:49um and uh so I was really malnourished
- 58:51and I was I got paralyzed beneath my
- 58:54knees
- 58:55um Alex my nerves my nerves died and I'm
- 58:58much better now I can walk on my toes I
- 59:00hide for hours but I have constant pain
- 59:03I have constant very severe pain
- 59:05um to the point where in addition to my
- 59:07neuropathy drugs I have to numb my feet
- 59:08like that level of pain because I can't
- 59:11take more because my heart beats too
- 59:13slow for context and um uh I was really
- 59:17unhappy in San Francisco during covet
- 59:19because if you've ever been you know how
- 59:21balmy and warm San Francisco is
- 59:24um I used to live there yeah yeah and
- 59:26and the buildings aren't insulated so
- 59:27like I couldn't even keep my inside warm
- 59:31um and I I was really unhappy and a
- 59:33bunch of people were like we're all
- 59:33gonna move to Puerto Rico and I was like
- 59:35well we have to only socialize Outdoors
- 59:38because it's covered
- 59:40you know I I have nothing to lose and I
- 59:42went down there for like a three week
- 59:43vacation and I was like wow
- 59:46I've been complaining about being cold
- 59:49for years why did I live in San
- 59:51Francisco
- 59:53um and I it's just been a game changer
- 59:55it's I I actually credit Puerto Rico
- 59:57with my ability to have been as
- 1:00:00successful as I was with the whistleblow
- 1:00:02because I had so much more energy after
- 1:00:05I moved there right I was able to lower
- 1:00:07my pain meds a bunch
- 1:00:09um and it it made it um
- 1:00:12it just it gave me many more hours a day
- 1:00:15where I was effective okay so we get to
- 1:00:17the bottom of the crypto narrative we're
- 1:00:19out of time do you have like 60 seconds
- 1:00:22is there anything you're optimistic oh
- 1:00:24sure can I can I so I can can I do my
- 1:00:26soapbox now yeah but they're gonna make
- 1:00:28us rap but yeah definitely so bucks away
- 1:00:30I'll hold the floor okay um Okay so
- 1:00:34we talked about some heavy stuff today
- 1:00:35right so like genocide like you know
- 1:00:38business incentives that are dystopian
- 1:00:40kill democracy whatever
- 1:00:43um the reality is every single time we
- 1:00:46have invented a new communication
- 1:00:47technology it has been really really
- 1:00:51disruptive like people like to say the
- 1:00:53printing press was disruptive the
- 1:00:55printing press was not disruptive
- 1:00:56because no one could read right it's
- 1:00:58like 60 years between the invention the
- 1:01:00printing press and the printing press
- 1:01:02causing harm the real thing that caused
- 1:01:04harm was Martin Luther was like the
- 1:01:06Catholic church has been lying to you
- 1:01:08you're not going to hell just go be nice
- 1:01:09to people love each other let's teach
- 1:01:11everyone to read so they can read the
- 1:01:13New Testament too and it turned out when
- 1:01:15you taught people to read it went from
- 1:01:17being three percent litter in Germany
- 1:01:19being 30 litter in 20 years and people
- 1:01:21started publishing pamphlets on things
- 1:01:23like you know how do you know if your
- 1:01:24neighbor's a witch
- 1:01:26you know I hate to tell you you might
- 1:01:28have to burn them it's gonna be hard but
- 1:01:29you can do it
- 1:01:31um we invented cheap printing presses
- 1:01:32those are newspapers and we literally
- 1:01:34had Wars over misinformation
- 1:01:37um uh historians have looked at the
- 1:01:39telegram Telegraph Telegraph the
- 1:01:42telegraph did not cause the Civil War
- 1:01:44but they believed that the telegraph
- 1:01:46influenced when the Civil War was
- 1:01:48because For the First Time people could
- 1:01:50could actually see that the opinions in
- 1:01:53DC the opinions in other parts of the
- 1:01:55country were very different than the
- 1:01:57ones at home because the news all
- 1:01:59converged into real time
- 1:02:00uh radio we've had whole genocides over
- 1:02:04radio things like Rwanda or like World
- 1:02:06War II for the first time people had
- 1:02:08personal relationships with their
- 1:02:09leaders and and and literally Hitler was
- 1:02:12the best person in the world at Radio
- 1:02:13what we are experiencing right now is
- 1:02:16not novel
- 1:02:18but the reason we feel overwhelmed why
- 1:02:20this feels different why is this so
- 1:02:23scary
- 1:02:24is because it's actually our problem to
- 1:02:26solve
- 1:02:27right like we feel overwhelmed because
- 1:02:29we can see that we're in the driver's
- 1:02:30seat that we have to figure out the way
- 1:02:32forward
- 1:02:33and I want to be honest it might get a
- 1:02:35lot worse before it gets better
- 1:02:37but the reality is is we have figured
- 1:02:39out how to do this every single time
- 1:02:40before and I have a hundred percent
- 1:02:42confidence
- 1:02:44that if we do bring a hundred thousand
- 1:02:46if we bring a million more people to the
- 1:02:47table we are going to figure out a path
- 1:02:50forward where we get to live with social
- 1:02:52media where we get to feel good about it
- 1:02:54and it's good for us so I'm excited
- 1:02:56about the future Francis Haugen everyone
- 1:03:01thank you
- 1:03:08thank you Francis for the chat thank you
- 1:03:10what an amazing audience you guys are
- 1:03:12amazing
- 1:03:13um this is gonna be on big technology
- 1:03:15podcast feed so if you go on your phone
- 1:03:17subscribe to Big technology podcast it's
- 1:03:18available on all podcasts app would love
- 1:03:21to have you we do these every single
- 1:03:22Wednesday uh We've interviewed francis's
- 1:03:25lawyer
- 1:03:27um or lessig oh Lawrence yeah yeah he's
- 1:03:29wonderful and uh and a bunch of other
- 1:03:31people that agree and disagree with her
- 1:03:33so thanks again thank you to unfinished
- 1:03:35live uh for having uh me here having
- 1:03:37this conversation with Francis
- 1:03:40um it's been awesome and uh well we hope
- 1:03:43to see you again on the internet
- 1:03:47thank you
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