YT YouTube2Text

YouTube2Text → Transcripts → David Anderson Interview at The Breakfast Club Power 105.1 (04/06/2016)

David Anderson Interview at The Breakfast Club Power 105.1 (04/06/2016) — Transcript

by Breakfast Club Power 105.1 FM · 6,626 words · 872 segments · language en · Watch on YouTube

Open in transcriber Summarize with AI Download SRT/VTT

Full transcript

0:00[Music]
0:01you're watching The Breakfast
0:02[Music]
0:06Club yep it's the world's most dangerous
0:08Morning Show to Breakfast Club
0:09Charlamagne the god Angela ye and got my
0:11guy here I know him is Taz daddy yes sir
0:15but you know not that he's the author
0:16and all that good stuff here you go
0:18David
0:19Anderson up my brother thank you for
0:22having me man I'm happy to be here I'm
0:23very happy to be here right pitch close
0:25upsell repeat is the name of the book MH
0:28now I was noticing you were about the
0:30importance of cold calls a lot which is
0:32something a lot of people don't do right
0:34mhm well the thing about a cold call is
0:37that if you can get somebody when
0:39they're not thinking about it think
0:41about how many times in radio throughout
0:42your careers you've had to go to like a
0:43car lot or something and nobody will
0:46ever you know say oh you know what this
0:48morning I heard Charlamagne down there
0:50at at Piper Ford and I'm going to go get
0:52a car it doesn't happen right so you
0:53have to convince people you know that
0:56this is something that they need and the
0:57best way to do that is to catch them off
0:58guard you know when You' been approached
1:00by somebody you were waking up thinking
1:01about that guy who you decided to date
1:03it just happened I'm an aid I'm an avid
1:05consumer I realized like I'm going to
1:07give you an example of how uh cold call
1:09worked for me kind of I was on Facebook
1:12and I just bought my house and I was
1:13like I really want to build a walk-in
1:14closet but I didn't know where to start
1:16to look for somebody who could do
1:17something like that right somebody just
1:19randomly emailed me on Facebook and was
1:21like Hey I see you bought a house you
1:23know I did uh I have this company that I
1:25work with and they build closets so if
1:27you need anything you know and I
1:28immediately went and looked and said
1:30okay oh they did a great job they had
1:32their stuff posted online and I actually
1:34use them they did a lot of stuff in my
1:35house that's what's up man you know you
1:37got to take advantage of the
1:38opportunities and most sales people run
1:40from Cod calls but I would say 85% of
1:43the money that I've made in sales has
1:44come from Cod calling right I still Co
1:46call now now I haven't got a chance to
1:48read my brother's book yet but you know
1:49as long as I've known Taz he's been a
1:51motivational speaking type of guy so is
1:54this about business it's about business
1:56but it's also about life okay
1:58everybody's a salesperson um I'm going
2:00to tell Angela the story you know the
2:01story so we're uh we're at the conclave
2:0330 under 30 you know we got the awards
2:05charlot manne came late but that's all
2:07right uh that night I had my daughter
2:09was born that weekend yeah that's right
2:11so that night we uh we decided to hit
2:13the clubs cuz it's Minneapolis it's in
2:15the summer we're like well there's got
2:16to be something to do we want going to
2:17sit in the hotel so we go and there was
2:19a line like wrapped around the block and
2:21I looked at Charlamagne Charlamagne
2:23looked at me and at the time he was
2:24still with Wendy and I said I got this
2:27so I said excuse me uh find me your
2:29manager and the bouncer goes gets the
2:31manager and I say look do you know who
2:33that is oh God no I said see to God I'm
2:37like he with Wendy Williams do you want
2:38these kind of problems why do you have
2:39him standing in this line are you
2:41crazy are you absolutely I said that's
2:43utterly disrespectful t stop stop please
2:47I'm sorry I'm sorry boss I got worked up
2:49and they let all it was like five of us
2:50in there it's hurricane D they let us
2:52all in there we got to the rooftops we
2:54drinking yeah George cook and we were
2:56drinking Saka lemonade on them all night
2:58wow that's called selling that's selling
3:01word up you've always been a good
3:02salesperson now was that part of
3:04charlamagne's um routine to be no no
3:06stop stop stop it's okay it's okay well
3:07you got to understand the first time I
3:09ever met that oh you didn't know each we
3:12we we had spoken like online because
3:14when I heard uh when I heard the Buffy
3:15the Body situation so you're going back
3:17what 12 years something crazy like that
3:19yeah like 04 yeah you know I reached out
3:21to him on MySpace so tell you how long
3:23the body situation I interviewed her in
3:25Columbia South Carolina and just told
3:26her she needs to get her life together
3:28and you know what what is she going to
3:30do it herself when her body deteriorates
3:32and she told me I would never be and I
3:34told her my mouth is going to get her
3:35far than her butt so I think I was
3:37accurate but and it's true so I I HTE
3:40him up like yo I hear you going to Wendy
3:42yes said that's an awesome opportunity
3:43I'm also graduate with the Wendy
3:44Williams School of Technology and um you
3:47know we've been talking ever since and
3:49that was the first time we ever been in
3:50the same space but we we followed
3:52similar paths so you know when you when
3:55you know people in your tribe you you
3:56know how it is you know see Taz used to
3:58he had a radio background you used to be
4:00a producer for the Ricky Smiley Morning
4:03Show absolutely and that didn't end too
4:05well no it did not what happen Okay so
4:09I'mma throw the story for the last time
4:11um it was a situation and let me say
4:13this Ricky Smiley is somebody's father
4:14Ricky Smiley is a very good human being
4:16if it wasn't for Ricky Smiley I would
4:17not be sitting here um okay that was the
4:20disclaimer so go ahead all right so the
4:22bottom line is this disrespect no
4:24disrespect but here's the situation and
4:26any producer worth hisa doing a
4:28syndicated show has two jobs number one
4:30produce the show number two be a buffer
4:32between management and the talent so
4:34management is pulling me one way because
4:35you know how Ricky can be so Rick is
4:38pulling me another way and this is also
4:39one of my best friends so I'm caught in
4:42the middle and I'm trying to do
4:43everything I can to help save my friend
4:46and so at that point they're they're in
4:48my ear you got to do this you got to do
4:49that so I'm telling him Rick this is
4:51what I need this that and the third and
4:52one day it just it got out of hand he
4:54misunderstood he started saying some
4:56things and and and every once in a while
4:57you can pop off I'll take that that's
4:58the job of the producer
5:00but ain't going to be too many physical
5:01threats so um that was I Ricky could
5:04take you bro no I don't think so either
5:06but he believed he could you know
5:07because I'm a genuinely nice guy I don't
5:09I don't get I don't get riled up but at
5:11that particular point you know it was
5:13like the Unstoppable Force meeting the
5:15immovable object and if he knew what I
5:17knew he'd be thanking me right now so I
5:20I fell on my sword for him and it is
5:22what it is I'm as he ran through since
5:24then um let's see just the ones you mean
5:27after me after I got him in the
5:28syndication
5:33I think four damn you know so it wasn't
5:36you I will say this right and Ricky
5:38Smiley taught me this he said if you
5:40look at a situation and things keep
5:41changing and things keep changing who's
5:43the common denominator in all those
5:45situations so there's that um I will say
5:49um I've never met Claudia Jordan but she
5:50was strum in my pain with her fingers
5:52yeah you know what I mean it it was like
5:54wow yeah you could understand how
5:56difficult it could be absolutely but
5:58that's not to say that man isn't a good
5:59man and I mean how can I complain that's
6:01not the best person to work for no I
6:03would not work for him again but I do
6:05miss my friend and how can I be mad I
6:07got an nnr award a 30 under 30 award um
6:10I put him in a syndication in 30 plus
6:12markets you know that reality show he
6:14now has we did the pilot that was
6:16something that we conceived right so how
6:18can I be mad at that I'm happy for that
6:20man word is that one of the reasons you
6:22decided to say you know what let me go
6:23ahead and be a full-fledged entrepreneur
6:24cuz the radio business is very unstable
6:27yes um that and I have a wife and two
6:29children right you know and after a
6:31while when your your guys are very lucky
6:34because you came out and went in meaning
6:36you had a situation like I did with
6:38Wendy and you had satellite so people
6:40look at you as an outsider as opposed to
6:42somebody who comes through radio does
6:44not like to cultivate talent and grow
6:46them up you and I have had this
6:47conversation a million one times you
6:49know this man created the boom format
6:50they'll never give him credit for it but
6:52it's one of those things where I can't
6:54sit around and do what everybody wants
6:56me to do the way they want me to be
6:57creative so i' rather on my own and do
7:00what I need to do you know and I got to
7:02say honestly thank you to Doc witer for
7:04for giving me an opportunity myc love
7:06him to death and if he called me today
7:07I'd come back but other than that you
7:09know I want to be able to to mark my own
7:11path so right and you talked about uh
7:13your experience and your background in
7:15sales working for ADT and selling a home
7:18security at first and it was interesting
7:20because you really talked a lot about
7:22strategies that you have to use in order
7:24to get people to want to uh you know
7:27let's talk about the the whole entire
7:29from beginning to end the pitch the
7:31close the upsell and the repeat all
7:33right so basically when you're looking
7:34at anything that you're trying to sell
7:36you have to find your target audience
7:38and then once you find that person you
7:39have to find their pain and once you
7:40know what their pain is then you can
7:42pitch them effectively you know like you
7:45don't ever want to go someplace and your
7:47nails chip so if I've got something
7:48that's going to smooth out your nails
7:49real quick while you're on the way to
7:50the club then I've solved your problem I
7:52got that pain it sells itself right you
7:54know closing something you're always
7:55being closed you know if you go to the
7:57gas station to put 10 on pump one and
7:59then you go in there just to put down
8:00your $10 bill and you say oh look
8:02there's uh there's chips you know
8:04there's all these things you know so
8:05there's the upsell part of it somebody's
8:07always trying to close you and trying to
8:08upsell you and but what most people do
8:11wrong my mother makes a better
8:13cheeseburger than McDonald's ever could
8:15but McDonald's has a better process than
8:16my mother could ever create so the
8:19process of what branding or the process
8:20of branding the process of making a
8:22cheeseburger you've had a cheeseburger
8:23mon quarter from McDonald's you've had
8:25one in in Manhattan from McDonald's
8:26tastes the same right yeah that's a
8:28process and that process is repeated and
8:29duplicable so once you're able to have
8:32something down and you work out those
8:34fine tuned things find your Rhythm
8:36become who you are in that sales process
8:39you're able to repeat that over and over
8:41again you know a lot of sales people get
8:42lucky once but can't follow it up or
8:44even in radio you see salespeople and
8:46they do this they have packages here's
8:48this here's that package go do that that
8:49doesn't help the that doesn't help the
8:51customer right so you got to help the
8:52customer before you can help yourself so
8:54what if there's no pain what if you're
8:55how can you sell to somebody if they
8:56don't have a
8:57pain then you treat them like like the
8:59devil treats human beings you sell their
9:02desires bottom line you know there's no
9:05pain Angel is pretty without makeup but
9:07there's a certain brand I'm sure she
9:08uses and she's happy with are you pretty
9:10without
9:13makeup I am not Lord Jesus let me no
9:16she's not Angela actually is pretty
9:17without make you know so that's just
9:19what it is if there's no pain you you
9:21you appearal to their desire you appeal
9:22to their urgency you know and then
9:24sometimes you have to create the pain
9:26you know like uh one of the things that
9:28I like to sell a lot are dig products um
9:30so someone says oh well I've already got
9:32my SEO and my website is great and I'm
9:34telling them that they need to be
9:36registered on like 30 different search
9:38engines to up their SEO and they're like
9:40well I don't understand that I said well
9:42let me ask you this if your toilet was
9:44leaking and you needed a plumber you'd
9:45get one right well yeah but would you
9:47get one right now no but I'm telling you
9:49right now your toilet is leaking and
9:50here's why you can't argue with that all
9:53right so you know that's what it comes
9:54down to it's interesting because some
9:55things are kind of aggressive that you
9:57talk about in this book also
9:59is an aggressive guy little bit in one
10:02instance you talk about you know
10:03normally what people say when they're
10:05undecided is okay well I just have to
10:07check with my husband or check with my
10:09wife first before I can respond that's a
10:10cop out people sales people step into
10:12that when they're saying that let me
10:13tell you something my wife knows if she
10:15wants something I'm not going to object
10:18to it and if my wife and I were talking
10:20about whatever it is if I come into your
10:21showroom um obviously have had that
10:24conversation already so I wouldn't do
10:26anything that she would object to I know
10:28my wife I know what she would go for
10:29what she wouldn't doing that is just a
10:31deflection of smoke screen because
10:33they're scared to pay that money they're
10:34scared to commit you got to call them
10:35out on it sign here and here but isn't
10:37it a respect thing though you want your
10:38wife to be like hey I'm about to spend
10:40this money yeah absolutely and and I do
10:42agree you should but that's why most
10:44contracts when it comes to sales people
10:45you know there there's a period of time
10:47where you can get out of it but you know
10:49sign a paperwork and we'll deal with the
10:50rest later you know now you went to
10:52Temple right I did what was your mayj
10:53temple uh broadcasting
10:55telecommunications and mass media with a
10:56minor in business do do you ever feel
10:58like do you say yourself I wish I would
10:59have majored in business no because I
11:01took business courses I had I I tested
11:03out of a lot of the communications
11:05classes cuz I was doing radio since I
11:07was nine wow so they were graded on C
11:09like we got to get Anderson out of here
11:10so I started taking B School classes and
11:12so I I don't regret that but there are
11:15things in life that business school will
11:16never teach you right you know so I've
11:18learned more as a businessman than I
11:20ever did in any business course I've
11:21ever taken so no I'm happy are you um
11:23upset about Bill Cosby being a temple
11:26alumni well you see I knew that was
11:28coming
11:30here's the thing right I look at I look
11:32at Steven Collins I look at um Woody
11:36Allen I look at um all these horrible
11:39people who have done horrible things and
11:41they still have their stuff in
11:42syndication on Netflix everything else
11:44um black people love R Kelly love him
11:47yeah come on man he peed on a little
11:49girl he peed on a little girl and he
11:50married Aaliyah let's not let's not run
11:52over that he married Leah he got with uh
11:55allegedly got to be careful allegedly
11:57George Daniel's daughter when she was
11:58under age this man had has a problem and
12:00still millions of record sold I'll never
12:02forget the rep from Jive told me by the
12:04time this tape drops by the time all
12:06this happens everybody's going to love
12:07him and forget about it and I I said
12:09there's no way but that's what so when
12:11it comes to Bill Cosby who cares about
12:15you know what it does his art his art
12:17should still be left alone maybe if he
12:19had new art that was just as on the
12:21level of The Cosby Show in a different
12:22world may people change and I also do
12:24feel like R Kelly has been tarnished
12:26forever from that situation he's
12:28definitely the but of jokes and I do
12:30feel like his career isn't what it could
12:31have been let me ask you this ye real
12:33real rap has Doc Winer ever had a
12:35conversation with y'all about pulling R
12:36Kelly
12:38records then he's not damaged his
12:40reputation who cares he don't do you
12:42care what people think about you yeah
12:44you liy no you don't I mean I do if if I
12:47was running around peeing on
12:52girls anybody yeah but other than that
12:55no I don't care no not at all okay so in
12:57your opinion you think everybody should
13:00you think that R Kelly should be treated
13:01the way and all these other people
13:03should be treated the way that Bill
13:04Cosby is or you think that Bill Cosby
13:05should
13:06be I feel everybody I I think the
13:09punishment should fit the crime if
13:10you're a rapist you're a rapist if
13:12you're a uh statutory rapist you're a
13:14statutory rapist if you've committed a
13:16sex crime you should not be protected
13:18from that but you need to go into a
13:21court of law and let the process happen
13:23right that hasn't happened with Bill
13:24Cosby and that is not fair and then
13:26people just coming out the Woodworks o
13:27me o me o me like like with the Tiger
13:29Wood situation you know some folks are
13:31looking for a Payday some people and and
13:34as a victim of sexual assault myself I
13:36understand you know that pain and I'm
13:38not belittling it in any way shape or
13:40form but how was that fear to Malcolm
13:41Jamal Warner how was that feir to
13:42Felicia Rashad or anybody who was on
13:44that cast show you see what I'm saying
13:46so no I think everybody should be
13:48treated the same way how how how have
13:50all these experiences uh affected you in
13:52business cuz like you said you said
13:53you've been molested do you have a
13:55certain empathy when you're trying to
13:57sell something to people cuz you don't
13:58want to force things no I don't believe
14:00in forcing anything on anybody you
14:01shouldn't have to force anything I mean
14:02Chris Rock said it best drug dealers
14:04offer drugs no matter what I'm selling
14:05I'm selling drugs I want you hooked on
14:07whatever it is I have so yeah I come
14:09with a certain amount of empathy with
14:10everything that I do you know but I'm
14:12still a man you know and I still have
14:14things that I have to get done so I
14:16never knew you got molested when you
14:17were young it's not something I've
14:19really ever talked about that happened
14:20to me when I was eight wow yeah it
14:21happened to me when I was 11 through I
14:25would say 14 J same same woman um I will
14:28say that that uh that person is a
14:31relative um but not by Blood yeah for me
14:34that's for me it was my cousin's ex-wife
14:36yeah only I never said nothing because I
14:37enjoyed it yeah and that's the thing
14:40because you know you know because for me
14:41in my case it was a woman um you know
14:43because your body it's a physical
14:45response to stimuli it's not of course
14:47you're going to it feels good but that
14:49doesn't you didn't have the choice in
14:51the matter I didn't have the choice in
14:53the matter we weren't adults enough to
14:55make those adult decisions and that's
14:56wrong to take a child's innocence well
14:58yeah it's a disgusting it's brutally
15:00disgusting unless you look at the bright
15:02side and say hey I was getting head at
15:05eight all right has no bright side it
15:08really isn't disgusting now you also
15:10said you should never cancel a meeting I
15:12agree with that not at all I don't care
15:13what happens I got here in time didn't I
15:15yeah I don't care I don't care what
15:16happens you know because what it shows
15:18is that you don't care regardless of
15:20what happened unless you got hit by
15:22meteorite bring your ass to where you
15:23say you going to bring your ass to all
15:24right you know because people people
15:26will lose respect for you and that's the
15:27last thing you want and people will
15:29cancel if you're 5 minutes late
15:30absolutely I've I've canceled for 2
15:32minutes because you don't respect my
15:34time you know what time is you're in
15:36radio right time is everything all right
15:38up you know y'all told me I got half an
15:40hour I got half an hour I'm not staying
15:4131 minutes that's what it is you have to
15:44respect time and people who don't
15:45respect time don't respect money I
15:47always tell people that it is really
15:48important to be on time for things
15:50because I have some friends that are
15:51always late for everything and I always
15:53say that if you're not on time that
15:54means you don't respect the other
15:55person's time and you act like it's not
15:57that important absolutely you know uh
15:59for me it's one of those things where if
16:01I have friends like that I lie to them I
16:03tell I literally tell them it starts an
16:05hour ahead of time because then you hear
16:06you going to be mad at me but we
16:07drinking and we're all I'm not going to
16:08lie I have to do that for lip service
16:10the girls come late every single time
16:12and they'll be like an hour late so now
16:14I have to tell them an hour ahead but
16:15now they now they come an hour later
16:18knowing that I told them an hour ahead
16:20is is bad well now they know your secret
16:22now what advice would you give the new
16:23startup owners um first thing I would
16:25say is Let's Not Be janky you know get
16:27yourself a business license got and stop
16:30trying to do everything all at you know
16:32this the Field of Dreams mentality
16:34that's movie stuff you have to be very
16:36uh Concrete in what it is that you want
16:38to do as a startup and then you want to
16:40make sure that you have enough funding
16:41to actually make some things happen so
16:43that means you got to put together a
16:44business plan and beg for some money or
16:45try and get an appearance on Shark Tank
16:47do that you know that that would be the
16:48first thing that I would tell them that
16:50jacket is very interesting I feel like
16:52all of those people are cutting you a
16:53check yes they are okay you know me like
16:57what what are you talking about I'm not
16:59mad at you you know what I'm I'm not mad
17:00at all you know let's see here well I'm
17:02cutting my own check business bully
17:03podcast um April Beverly actually is one
17:06of the greatest copyri she sells like
17:07million dollar stuff so there's a lot of
17:08folks on here but the beauty of this is
17:10all these businesses are blackowned got
17:12you you know so for me that was a that
17:14was a huge thing you know and especially
17:15with like e Grassroots business and
17:17things of that nature to see that black
17:20folks can do things other than you know
17:22rap or you know shoot ball or sell
17:24weaves like we're bigger than that you
17:26know and and we're it's diverse and it's
17:28beautiful as anything we built this
17:30country and so I want to show black
17:31people in a positive light do you
17:33consult for all those companies uh just
17:35I would say 85% of them I consult for
17:37absolutely I feel like khed is gonna
17:38steal this idea I feel like K you have
17:41any idea how many ideas have been stolen
17:43from me that I will never get credit for
17:45um for example um the cran situation
17:47grand opening Grand closing everybody
17:49ran with that everybody ran with that
17:52shout out to DJ Vlad I miss my interview
17:54though but it's cool um you know what
17:55I'm saying stuff like that that just it
17:57it just happens sometimes you know you
17:59think everybody has it in them to be an
18:01entrepreneur no I'm not going to lie to
18:03you everybody doesn't but there are
18:05people who do who do this I call them
18:07the I'm about to tribe I'm about to do
18:09it I'm I'm about to I'm about to leave
18:11my job but they never do it's a slave
18:12mentality they're so afraid of what they
18:14can't control or what they can't foresee
18:16you know and you can't be that way you
18:18got to go for it cuz what if you die
18:20tomorrow you know what I mean what if
18:22you get a diagnosis that you got six
18:23weeks to live and you got all that up
18:25inside of you you know I didn't know
18:27what I was going to do I was this man
18:29texted me one time I'm sitting in my car
18:30crying my eyes out cuz I'm homeless and
18:33he's like yo where you at you've been
18:34low and I'm like you have no idea how
18:36low I was you know what I mean so I
18:38don't want to idea none none because
18:42embarrass I feel like with friends
18:43though I don't never want to see my
18:45friends get to that level let me know
18:46something you know what I mean like like
18:48I and as men I think it's a pride thing
18:50like we don't want other people to know
18:52what our situation is but yo say
18:54something absolutely you know and and I
18:56will say this the same way that uh you
18:58know hit off Ali this man put love in my
19:00hand more times than I can count when I
19:02didn't have anything you know so I'm if
19:05I if I had to pick somebody you know to
19:07have my back it's nobody better than
19:09this man and that's a real rapping I
19:10thank you I appreciate that would not be
19:12here I mean it's the same thing with t
19:14Taz gives great motivation like he was
19:16like my uh ghost producer when I was
19:18doing morning radio in Philly you know
19:20what I'm saying and I should have took
19:21that job I wish I had taken in hindsight
19:23I should have took that job but the
19:24salary was like 22 Grand so you don't go
19:26for making 100 Grand to 22 Grand you
19:28know be sleeping on my mom's couch but I
19:29should have took the job you know that
19:31if I have a regret it's that that I
19:32didn't produce you cuz it's not always
19:34about the money right it ain't about the
19:35money we we could have been great we
19:37really could have been great same thing
19:39with um that's what rich homw and young
19:40th said to each other
19:43best I hate you so much now you even
19:46talk about pitching as far as consensual
19:48sex like absolutely look here's the
19:52thing that is a good pitch for a temple
19:53alumni especially in light of Bill Cosby
19:55consensual I said that's what I'm saying
19:58consensual no the only pills I take are
20:00for depression no but seriously um if
20:03you've ever had sex that was consensual
20:06you've sold I'll never forget this man
20:07put on his Twitter you know I run my
20:10mouth and I get I get sex with my
20:11father's features you know what I mean I
20:13got married I had to take that off this
20:14man has sold his way to the top you know
20:17that's what it comes down to if you can
20:18if you can convince somebody look I'm a
20:20fat dude my wife was lingerie model at
20:23one point there's no way I should be
20:26with a la model at all
20:29but I can sell you know so you got you
20:31got to have a golden ear or silver
20:32tongue and a set of brass balls bigger
20:33than anybody silver tongue yeah
20:35absolutely now you say shut up you say
20:38pitch close upsell repeat absolutely
20:40when do you stop repeating yourself like
20:42is there ever a point where you say all
20:43right this ain't going to work they not
20:45buying if your cousin Winky and you're
20:48trying to rap in in in your in your
20:50basement and you know that you suck and
20:52everybody tells you you suck it it's
20:53time to move on to something else but if
20:55you're legitimately about your business
20:57you have to find the things at work you
20:59have to constantly evolve and adjust
21:01evolve and adjust you know the way that
21:03um like when I was doing uh clu's uh
21:05weekend radio show when I was producing
21:07that the way that I would talk to clue
21:08is totally different the way I would
21:09talk to Ricky different than the way I
21:11talk to Wendy you know so you have to be
21:13flexible enough to adjust to your to
21:14your environment but you can't be stupid
21:17you know so you got to know that like if
21:18you're trying to sell magic beans and
21:20think you gonna get a bean stalk it's
21:21not going to happen what about looking
21:22the part here's my
21:26thing it depends I'm not a big believer
21:30in the whole suit and tie this that and
21:32the third because who cares there are a
21:34whole lot of salespeople that have
21:36$2,000 suits and have $100 in
21:39commissions you know so while you're
21:41wearing all of this stuff that has
21:43absolutely nothing to do with your
21:46ability you know you lose things you
21:48know I thank God sometimes that I'm
21:49overweight because I had to develop this
21:52and I had to develop this because I
21:54can't come with a six-pack but then you
21:55talk about Steve Jobs also and the that
21:57he would address absolutely because he
21:59came casual people don't want to come
22:02they don't they don't want to accept
22:04somebody who's above them Steve Jobs
22:06realized that you have to be very plain
22:08that's why I always wear sneakers that's
22:10why I always wear a t-shirt you know I
22:11may wear something crazy he knows about
22:12my jackets you know I always believe in
22:15just being fun and and and being able to
22:18converse with people so that's important
22:20man your clothes don't make you you make
22:22sales you know so stop worrying about
22:24what you look like and start worrying
22:26about what you can do but what about
22:27people when when they say First
22:29Impressions you know somebody might walk
22:31in the room and based on their
22:32appearance it does sometimes give you a
22:34general
22:36okay you know yeah I'm with you on that
22:38here's the thing though right if you're
22:40good and you're confident and you know
22:42your stuff I can change first
22:44impressions first time I met Ricky
22:45Smiley he was like um I don't know
22:50man hey crack what you think but the
22:53truth of the matter is I got him in the
22:5530 markets M you know five producers
22:58before me for after me so regardless I
23:01turned him around not only that the man
23:02paid me out of his pocket to do stand up
23:04wow you know so God bless that man and I
23:06will say this because I want to be clear
23:08about Ricky Ricky and I do not speak you
23:10know but Ricky and I both have very
23:12close relationships with our
23:13grandparents you know I performed for
23:15his grandfather um when my grandmother
23:18was dying and it was my last living
23:20person she was my best friend there was
23:22nobody else I could go to so I called
23:24Ricky smile I swallow my pride and I
23:25called Ricky Smiley and he literally
23:27talked me through my GRE process so God
23:30bless that man you know everybody's got
23:32sides to him and there's things that you
23:33know you can't come back from but I
23:36respect him and I'm so proud it's like
23:38watching your child grow up you know
23:39what I mean the show not him now uh
23:42student loan day that's another thing
23:44that you speak out a lot absolutely what
23:45can we do to prevent this this issue
23:47from growing first of all stop thinking
23:50that your children are all going to be
23:51the same that they need to go to college
23:53that's a thing in the black community
23:54it's historically been I my mama was the
23:57first one to go to college so on and so
23:59forth that that's old thinking you know
24:02my daughter Midori she is a photographer
24:05so I invest in her photography business
24:08my wife fights about this with me but if
24:10you go to school go to school for the
24:11experience or go to school to learn
24:13something that you would have to you
24:14know take with you but a lot of people
24:16don't do that every other community Goes
24:18to School comes out starts a business we
24:20go to school come out get on the
24:22corporate ladder 300,000 NBAs right now
24:25uh claim that they're tending bar as
24:26their main occupation that's problematic
24:29you got all this parchment but no
24:32paper how does that make sense so yeah I
24:35mean I I paid off student loans Michelle
24:37Obama paid off student loans you know
24:38I'm still paying off some of my student
24:40loans I paid off my student loans if you
24:42took half of what you would spend for
24:43college in investing in a business and
24:45then going to places look at what Mark
24:47cubin did Mark Cuban sold everything
24:48from milkshakes to powdered milk and he
24:50would go to a job that would teach him
24:53what it is he wanted to learn and then
24:54with that knowledge he was getting paid
24:56for it so he had access to all these
24:57manuals and that's how that man started
24:59hdn net and all of those things so you
25:01have to be smart about it there's some
25:02better education out in the world than
25:04there will ever be I'm not talking about
25:05doctors and loues I'm talking about
25:07people with an entrepreneurial mindset
25:09now what exactly what will people learn
25:10from this book wow sell it sell it all
25:13right this no um this book is the most
25:16simple version of how to be a
25:19salesperson how to be your most
25:21authentic self how to get rid of that
25:23fear that anxiety how to how to put your
25:26family in their place okay stop using
25:28your family as your your sales base I
25:29see a lot of people do that um don't be
25:32cheap get those things together
25:34everything that you could possibly want
25:35to know if you're just getting started
25:37on how to sell yourself sell your
25:39business um become more happy with the
25:42way you are in the world pitch close ups
25:44I'll repeat it's absolutely the best
25:46book I've ever written and where can
25:47they find it uh wow you can find it at
25:49all major bookstores Barnes & Noble hir
25:51uh Amazon you can find it especially at
25:53egg Grassroots bus.com where I'm giving
25:55it away for like 99 Cents the digital
25:57version
25:58so I'm I'm excited about that man and
26:00I'm just I'm thrilled to be here man and
26:03one thing that I do want to say because
26:04we don't talk about this enough is black
26:07women um make up the majority the
26:09fastest growing rate of entrepreneurs
26:11that are successful past that 12- month
26:12Mark are black women so I I created with
26:15my partner Jessica van a company called
26:17brown sugar Brands and brown sugar
26:19Brands is just about teaching black
26:20women from a black woman's perspective
26:23how to to move in business how to Brand
26:25yourself you know and then I have a
26:27regular course called ibrand University
26:29where I teach uh lessons from the book
26:31and um I didn't want to come in here
26:33empty-handed so I have something for
26:34everybody and that's if you go to ibrand
26:37university.com
26:38breakfastclub you're going to get a a
26:40$600 seminar where I talk about how to
26:43fire your boss and quit your job in six
26:44months wow wow yeah so I I will never
26:47ever have to thank god um be at
26:49somebody's Mercy where somebody can you
26:51know yank my Liv Hood away from me
26:53because I don't ever want to be homeless
26:54again what's the website again ibrand
26:56university.com
26:58SL Breakfast Club okay that's indeed and
27:02who else can they reach you oh wow um
27:04you can reach me on Twitter at my inner
27:07brand um you can call my office
27:279293587474 which you you need to bring
27:29your black ass on let me know I'm there
27:31negro I texted your black ass I'm like
27:33wait what oh well that that pitch closed
27:36yeah so anyway
27:37anyway he ditched my pitch yeah get that
27:40pitch but no business bully show.com you
27:42know somebody lying when they pick up
27:43their phone like you
27:45damn oh I had you blocked I'm so sorry
27:49no so you know it's it's it's an amazing
27:51time yeah I want I want you to come on
27:52the show too ye I think I think C can
27:54learn a lot from you yeah absolutely so
27:56business buly show.com all that good
27:57stuff salute to my man David Anderson
27:59AKA Taz Daddy go get the book pitch
28:01close upsell repeat this brother is very
28:04necessary in our communities man thank
28:06you for coming Taz well thank you for
28:07having me it's an honor and a privilege
28:08bro absolutely it's The Breakfast
28:11Club The Breakfast Club every weekday
28:14morning tune in

About this transcript

This page contains the full transcript of David Anderson Interview at The Breakfast Club Power 105.1 (04/06/2016) by Breakfast Club Power 105.1 FM, generated from the public captions YouTube serves with the video. The transcript has 6,626 words across 872 segments, with the original timestamps preserved so you can click any line to jump to that moment in the embedded player.

What you can do with it

Use the transcript to take notes, quote the speaker, build a study guide, generate a summary with ChatGPT or Claude via the YouTube Summary tool, or export it as a timed subtitle file with YouTube to SRT. You can also re-open it in the transcriber to choose a caption track available on the video.

Free YouTube transcript tool

YouTube2Text is a free YouTube transcript generator — no signup, no daily limit. Paste any YouTube link and get the full transcript instantly, with timestamps, click-to-jump, caption language selection, AI prompts for ChatGPT, Claude, and Gemini, and exports to TXT, SRT, VTT, or Markdown.