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Craft Ventures: Operating During a Downturn Part II — Transcript

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  1. 0:00um
  2. 0:01jeff and i are gonna say a few words and
  3. 0:03then we'll we'll take questions um
  4. 0:05we're gonna cover you know what's been
  5. 0:07happening in the public markets over the
  6. 0:08last few weeks and really the last six
  7. 0:10months
  8. 0:11uh how that's translating to what's
  9. 0:13happening in venture markets
  10. 0:15um i'm going to take those first two
  11. 0:16second sections and then jeff's going to
  12. 0:18talk about
  13. 0:19uh you know we've seen this movie before
  14. 0:22what it what it looks like and
  15. 0:24and what you guys can do about it
  16. 0:27in terms of what's happening in the
  17. 0:28public markets um
  18. 0:30in terms of underlying causes
  19. 0:33um
  20. 0:34i just don't want to spend too much time
  21. 0:36on macroeconomics but just so everyone
  22. 0:38understands like why
  23. 0:40you've seen this huge downturn
  24. 0:42in the stock market
  25. 0:44that really began all the way in
  26. 0:46november of last year
  27. 0:48um basically starting last summer we
  28. 0:50started getting inflation prints
  29. 0:53as measured by cpi that were really high
  30. 0:55so if you go back to last summer there's
  31. 0:56this huge shock inflation report that
  32. 1:00inflation was over five percent suddenly
  33. 1:02you know it's been
  34. 1:03two two and a half percent for many many
  35. 1:04years and so all of a sudden
  36. 1:06inflation reared its head after seem to
  37. 1:08be a non-factor for a long time by the
  38. 1:10end of the year it was about eight
  39. 1:12percent you saw just um a few days ago
  40. 1:14there was another report
  41. 1:16uh that inflation was at 8.3 percent and
  42. 1:19so it keeps hitting
  43. 1:20new highs and you can see that
  44. 1:23uh in the red line on this chart that
  45. 1:27you know this chart goes all the way
  46. 1:28back to 1954
  47. 1:30but if you look since 2020 at the far
  48. 1:33right edge of the chart you can see that
  49. 1:34inflation is spiked
  50. 1:36all the way up to 8
  51. 1:38the purple line represents the fed funds
  52. 1:40rate which is the
  53. 1:42basically the interest rate
  54. 1:44that the fed sets and you can see that
  55. 1:46the fed funds rate tracks
  56. 1:48inflation very closely because the fed's
  57. 1:50mission
  58. 1:51is to combat inflation and so what it
  59. 1:53does it raises the fed funds rate
  60. 1:56to reduce inflation and that
  61. 1:58historically has work but it does
  62. 2:00require the fed to raise interest rates
  63. 2:02you can see here
  64. 2:04that cpi and the fed funds rate have
  65. 2:06gotten wildly out of sync with each
  66. 2:07other the fed waited way too long to
  67. 2:10react to inflation and as a result
  68. 2:13the expectation now is that the fed fund
  69. 2:16rate may have to move up substantially
  70. 2:18they've already moved it up to about one
  71. 2:19percent it was at zero after the great
  72. 2:22financial crisis of 2008 but
  73. 2:26uh recently it's up to about one percent
  74. 2:28uh but with an expectation that there
  75. 2:30may have to be a lot more
  76. 2:33and you can see just uh the other day
  77. 2:35powell who's the fed chair finally came
  78. 2:37out
  79. 2:38and admitted that they were slow in
  80. 2:40reacting to inflation he basically said
  81. 2:42that he's willing to do whatever it
  82. 2:44takes to
  83. 2:45uh to stop inflation even if it hurts
  84. 2:48the economy basically even if he mean
  85. 2:50even if it means there's no soft landing
  86. 2:53meaning that even if it means there's a
  87. 2:55recession he's committed to stopping
  88. 2:57inflation so you know you're going to
  89. 3:00see more pain ahead
  90. 3:02in terms of interest rates uh increasing
  91. 3:05and you can see this already
  92. 3:07in the 10-year treasury which is traded
  93. 3:09on the open market the fed doesn't
  94. 3:11set this interest rate it's really set
  95. 3:13by markets and you can see that the
  96. 3:1610-year t-bill the interest rate has
  97. 3:18basically gone from
  98. 3:19uh half a percent during covet
  99. 3:22uh to over three percent today so the
  100. 3:26markets are already adjusting very
  101. 3:28rapidly now i think one thing to
  102. 3:29understand about this is that the
  103. 3:32anomalous period is not now in terms of
  104. 3:34interest rates the anomalous period
  105. 3:37was after uh was basically after covet
  106. 3:40hit so in the early months of 2020
  107. 3:43in response to covid the fed basically
  108. 3:45slashed interest rates to zero
  109. 3:48and so rates went down for a period of a
  110. 3:51couple of years they were you know the
  111. 3:53fed had this
  112. 3:55zero interest rate policy or zerp and um
  113. 3:59and as a result of that um people start
  114. 4:02to believe that interest rates would be
  115. 4:04extremely low forever
  116. 4:06um
  117. 4:07but but the anomalous period was was
  118. 4:09sort of this 2020 and a 2022 period
  119. 4:12where rates were extremely low what's
  120. 4:14really happened is rates have gone back
  121. 4:17to something more normal
  122. 4:19and they could still increase quite a
  123. 4:21bit more
  124. 4:24the the bad news for stocks is that they
  125. 4:27generally move in the opposite direction
  126. 4:29as
  127. 4:30as interest rates and you can see it
  128. 4:32here there's a very obvious inverse
  129. 4:35correlation here between say the s p 500
  130. 4:39and the 10-year treasury yield
  131. 4:41this would also be true for the nasdaq
  132. 4:42even more extreme basically this the um
  133. 4:46the stocks that all stocks get hurt by
  134. 4:49rising interest rates but
  135. 4:51uh the long-dated stocks the stocks that
  136. 4:53have their
  137. 4:55earnings and revenue in the distant
  138. 4:56future get hurt the most
  139. 4:58because
  140. 4:59the higher interest rate means that
  141. 5:01those future earnings of revenue get
  142. 5:02discounted down to
  143. 5:05a lower number today so even companies
  144. 5:07that are hitting all their revenue
  145. 5:08earnings targets if they're growth
  146. 5:10companies they go down relatively more
  147. 5:13than value companies
  148. 5:16and so that's basically what what's been
  149. 5:17happening in the markets is that
  150. 5:22growth stocks have been getting the
  151. 5:23hardest the um
  152. 5:25the dow jones the nasdaq and the s p are
  153. 5:28all down but it's the nasdaq that's down
  154. 5:30by far the most and then within the
  155. 5:31nasdaq
  156. 5:33uh it's been all the growth stocks
  157. 5:35especially the recent ipos the newer
  158. 5:37listings the specs
  159. 5:40the more growth oriented they are
  160. 5:42the more they've gone down over the last
  161. 5:44six months and a lot of the carnage has
  162. 5:46been hidden
  163. 5:48by the fact that if you just look at the
  164. 5:50indices um you you you know the indices
  165. 5:54are so weighted to the large caps like
  166. 5:57the nasdaq this is weighted to you know
  167. 5:59the
  168. 6:00the googles and microsoft's amazon and
  169. 6:02so forth and they're down but they're
  170. 6:03not nearly down as much as growth stocks
  171. 6:06so just to give you some examples this
  172. 6:08was done as of last night
  173. 6:12a firm is down 89 percent off its
  174. 6:1552 week high
  175. 6:17asada and i'd say many many software sas
  176. 6:20companies down 86
  177. 6:23shopify and zoom are down 79
  178. 6:25zoom is lower today than it was before
  179. 6:28the pandemic which is pretty stunning
  180. 6:30you think about how much zoom grew
  181. 6:33during the pandemic it's now
  182. 6:35valued lower than it was
  183. 6:37uh in early 2020.
  184. 6:40uh monday lycasana down 78
  185. 6:43toast docusign twilio
  186. 6:45and then even the very best sas
  187. 6:48companies
  188. 6:49companies like octa and snowflake which
  189. 6:51are growing very fast
  190. 6:53do billions of revenue
  191. 6:55very strong franchises down 68 65
  192. 6:58so all of this is due to the fact that
  193. 7:02um
  194. 7:03that again that valuation multiples are
  195. 7:05compressing because interest rates have
  196. 7:07gone up significantly
  197. 7:09um
  198. 7:10today there was a bounce in the stock
  199. 7:12market and you know so for example a
  200. 7:14firm was up 30 that's good to see
  201. 7:16hopefully that's a bottom but it doesn't
  202. 7:18change this analysis and the reason why
  203. 7:21is i mean if your stock is off 90
  204. 7:24and then you get a 30 bounce all that
  205. 7:26means is that instead of losing 90
  206. 7:28you've now lost 87
  207. 7:31so it takes a much bigger increase
  208. 7:33after a loss to get back to where you
  209. 7:35were
  210. 7:37and i should just note that
  211. 7:39generally speaking
  212. 7:40all these companies are doing quite well
  213. 7:42they are reporting significant
  214. 7:45revenue growth
  215. 7:46uh
  216. 7:47you know there have not been giant
  217. 7:49misses
  218. 7:50uh most of them are growing very
  219. 7:52strongly they're doing well it's just
  220. 7:53that the company sorry the market is now
  221. 7:56choosing to value growth stocks in a
  222. 7:58fundamentally different way
  223. 8:00and you can see that here
  224. 8:03so this is just for the sas index
  225. 8:06and the chart goes back five years
  226. 8:08you can see
  227. 8:10um
  228. 8:11let's see how do we get the uh
  229. 8:13well i'm gonna i'm gonna tell you what
  230. 8:15some of these numbers are um
  231. 8:19yeah
  232. 8:21okay so
  233. 8:22you can see here this is the um
  234. 8:25the multiples
  235. 8:27the valuation multiples that the public
  236. 8:28markets have put on sas companies
  237. 8:31and it's broken the companies out by
  238. 8:35uh
  239. 8:36by basically whether they're high medium
  240. 8:37or low growth
  241. 8:39and then the blue line is sort of the
  242. 8:41average of the whole category
  243. 8:43and you can see that
  244. 8:45uh if you go back
  245. 8:47uh
  246. 8:48five years
  247. 8:50these uh averages were these companies
  248. 8:52were trading at you know roughly
  249. 8:56five to seven times arr you know this is
  250. 9:00enterprise value divided by next 12
  251. 9:02months revenue which is sort of close to
  252. 9:04arr
  253. 9:05but but during the pandemic because of
  254. 9:08the zero interest rate policy
  255. 9:10uh and the belief that interest rates
  256. 9:12would stay low forever these companies
  257. 9:15went
  258. 9:16you know the ar multiples went through
  259. 9:17the roof and you can see that especially
  260. 9:19for the high growth companies
  261. 9:21you know they went from
  262. 9:23you know roughly five times all the way
  263. 9:25up to as high as 35 times during the
  264. 9:27pandemic they have come all the way down
  265. 9:29back to the high growth now is about
  266. 9:31eight times and then the average is
  267. 9:33about 5.6 so the average during the
  268. 9:36pandemic was about 15 times so it's gone
  269. 9:39from 15 to 5.6 so you're talking about
  270. 9:42roughly a two-thirds
  271. 9:45correction
  272. 9:46in the valuation multiple that's applied
  273. 9:47to these public companies
  274. 9:51let me just see if i can
  275. 9:55okay for some reason
  276. 9:58we can get you those exact numbers um
  277. 10:02so just i thought this is a good tweet
  278. 10:04by matt turk so just to put the depth of
  279. 10:06the reset in context to justify a one
  280. 10:08billion dollar valuation a cloud unicorn
  281. 10:11would need to plan on doing 178 million
  282. 10:14in revenues in the next 12 months if you
  283. 10:17were to apply the current
  284. 10:18median cloud software multiple so again
  285. 10:22the current multiple that the public
  286. 10:23markets are putting on sas companies is
  287. 10:26a 5.6 times forward revenue
  288. 10:29so now that that's for the median sas
  289. 10:32company which is growing about 20
  290. 10:34if you were growing 40
  291. 10:37this number would be closer to eight
  292. 10:38times but it's still you know
  293. 10:40way down from
  294. 10:42you know where it was before so again
  295. 10:44the average has gone from 15 to 5.6 the
  296. 10:47high growths have gone from 35 to
  297. 10:507 to 8 something in that range
  298. 10:53so you can see now just how
  299. 10:55incredibly hard it is to justify even
  300. 10:58like a single digit unicorn valuation if
  301. 11:00you were to use the public comps you'd
  302. 11:02have to do again if you're growing the
  303. 11:05at the average you would need to do
  304. 11:07178 million in revenue um if you're
  305. 11:10growing faster than that you can sort of
  306. 11:11discount it down
  307. 11:12but this is sort of the the new
  308. 11:15new reality
  309. 11:19you saw jason lemkin had a tweet that
  310. 11:21sort of um
  311. 11:23shows the
  312. 11:26implications of this he said if nothing
  313. 11:28else expect a fraction
  314. 11:30of the new sas unicorns we saw in 2021
  315. 11:33with so many amazing public sas
  316. 11:35companies now worth just 2 billion you
  317. 11:37really really got to be epic to be worth
  318. 11:391 billion so you know what he's saying
  319. 11:42is there are public sas companies that
  320. 11:45are doing hundreds of millions of are
  321. 11:47that are only worth say two billion
  322. 11:50so
  323. 11:50you know how many startups actually get
  324. 11:53into the hundreds of millions of are you
  325. 11:55have to believe
  326. 11:57that to be the case and you're going to
  327. 11:58get a lot closer
  328. 12:00to
  329. 12:00delivering those actual numbers in order
  330. 12:02to be worth in order to have unicorn
  331. 12:04status in the coming years
  332. 12:10so that's what's been happening in uh
  333. 12:12the public markets this has been a
  334. 12:14fundamental evaluation reset of
  335. 12:17all growth companies and then also sas
  336. 12:19companies
  337. 12:20in particular
  338. 12:21um
  339. 12:22how does this trickle down into venture
  340. 12:25markets well there's three ways so
  341. 12:27number one vcs take their cues from the
  342. 12:29public comps those are the exit prices
  343. 12:31for vcs right so vcs know
  344. 12:34that a company
  345. 12:35that used to have a
  346. 12:3710 billion unicorn outcome or decacorn
  347. 12:40outcome is now only worth say 3 billion
  348. 12:43then they can't pay the same prices they
  349. 12:45were paying before and that does trickle
  350. 12:48all the way down to the series a stage
  351. 12:50the second reason is that liquidity has
  352. 12:52left the venture ecosystem there's just
  353. 12:54a lot less capital available to invest
  354. 12:57i'm going to speak to that in a second
  355. 12:58and then third you're seeing many firms
  356. 13:00are frozen
  357. 13:02in the market while they're awaiting
  358. 13:04clarity um we're not but a lot of vc
  359. 13:07firms are basically just risk off
  360. 13:09they're just not investing right now
  361. 13:11and the reason is there's just so much
  362. 13:12uncertainty you have
  363. 13:15the uncertainty in the economy there
  364. 13:16could be a very severe recession coming
  365. 13:18you've got the geopolitical uncertainty
  366. 13:21of this war and does it escalate and
  367. 13:24spin out of control and then of course
  368. 13:26you just have the the fact that the
  369. 13:28markets
  370. 13:29have adjusted so rapidly that a lot of
  371. 13:31vc firms are awaiting clarity on where
  372. 13:34the new valuation levels are going to
  373. 13:35land
  374. 13:37so for all those reasons
  375. 13:39venture markets basically
  376. 13:41have followed the same trajectory as the
  377. 13:43public as the public markets
  378. 13:46and you can see this in terms of the
  379. 13:47liquidity effect that the crossover
  380. 13:50investors
  381. 13:51are basically out of market um they're
  382. 13:54either
  383. 13:55temporarily gone or gone forever if you
  384. 13:58think about like where the liquidity
  385. 14:00over the last couple of years in venture
  386. 14:02came from it's true that vc firms had
  387. 14:04bigger funds but also and they were
  388. 14:06deploying them faster but also you had
  389. 14:08these huge crossover investors who are
  390. 14:10public market investors who had come
  391. 14:11into the venture space thinking there
  392. 14:13was an arbitrage they were looking at
  393. 14:15the public comps
  394. 14:16and seeing oh wait if we invest in the
  395. 14:18last couple of private rounds we could
  396. 14:19eventually
  397. 14:20uh you know there's a huge spread
  398. 14:22between public and private valuation
  399. 14:24since they bid up
  400. 14:26all the private evaluations based on the
  401. 14:28public comps unfortunately those public
  402. 14:30comps were inflated
  403. 14:32so you would think okay well don't these
  404. 14:34guys have huge funds that were already
  405. 14:35raised recently that they can still
  406. 14:37deploy and there's a really stunning
  407. 14:39article in techcrunch just a few days
  408. 14:41ago
  409. 14:42saying that even tiger which just raised
  410. 14:44a massive new 12.7 billion dollar fund
  411. 14:48they didn't even announce this till
  412. 14:49march of this year i think it was
  413. 14:51largely raised in september of last year
  414. 14:53they even deployed that fund it's gone
  415. 14:55already something like 65 deployed so
  416. 14:58even these huge funds that were raised
  417. 15:01and announced in the last year because
  418. 15:03the pace of deployment was so high a lot
  419. 15:05of that money is gone
  420. 15:07and um and then of course the vc funds
  421. 15:10who still have funds they're slowing
  422. 15:12their pace of deployment they're going
  423. 15:14from one year pace of deployment to more
  424. 15:16like two or three if even if the same
  425. 15:18amount of capital was available in the
  426. 15:20ecosystem
  427. 15:21if people if vcs just slow their
  428. 15:23deployment from one year to three you're
  429. 15:25looking at a two-thirds annualized
  430. 15:27reduction in the amount of capital
  431. 15:29available
  432. 15:33you already started to see this in q1
  433. 15:36in q1 venture funding dropped 20 percent
  434. 15:39and q1 really wasn't that bad i mean the
  435. 15:41market was in the process of going down
  436. 15:43but it had not hit the levels it sat
  437. 15:45today there was not sort of a panic
  438. 15:47uh and yet
  439. 15:49even because of what was happening in
  440. 15:50the markets in q1 vc funding was down 20
  441. 15:53i think in q2 it'll be it'll fall off a
  442. 15:56cliff and you'll see something similar
  443. 15:58in q3 and q4
  444. 16:02again just showing that this doesn't
  445. 16:05just apply to growth funding it goes all
  446. 16:07the way down to the early stages
  447. 16:09obviously if you're the first thing to
  448. 16:11happen is the growth investors
  449. 16:14reduce their evaluations because they're
  450. 16:15looking at exits that are
  451. 16:18have much lower valuations but then the
  452. 16:20series a investors have to look at what
  453. 16:22growth funds are paying to mark up their
  454. 16:24deals in a couple years and if those
  455. 16:26prices are way down then early stage vcs
  456. 16:28have to pay less as well and you've
  457. 16:30already seen just in q1 again
  458. 16:33uh series a deals were off um from 2669
  459. 16:37to 23 64. and again you'll continue to
  460. 16:40see more of this
  461. 16:43so just like what i was saying q2 expect
  462. 16:46will be uh
  463. 16:48also the nuclear winter slide don't be
  464. 16:50overly dramatic but funding
  465. 16:52uh patient deployment's gonna fall for
  466. 16:54cliff all right let me kick it to jeff
  467. 16:56to talk about
  468. 16:57the next steps here
  469. 16:59okay great uh thanks david so i'm gonna
  470. 17:01share my screen now um
  471. 17:04here we go
  472. 17:09all right uh
  473. 17:10whoops
  474. 17:12okay everybody can see that
  475. 17:15yep great okay
  476. 17:17um so the the you know we've been here
  477. 17:19before this is not unprecedented um go
  478. 17:22through a little bit of historical
  479. 17:23context here
  480. 17:24so the last two um you know kind of
  481. 17:27major recessionary periods uh were the
  482. 17:29dot-com crash of 2000 2002
  483. 17:33um
  484. 17:34this one lasted about two and a half to
  485. 17:35three years um you know it was really
  486. 17:37driven by this excessive speculation of
  487. 17:40internet companies um really fueled by
  488. 17:43the bull market of the late 90s
  489. 17:45there was an abundance of venture
  490. 17:47capital
  491. 17:48the uh at the time all these companies
  492. 17:50were being valued off of eyeballs how
  493. 17:52many eyeballs did companies have was
  494. 17:53sort of the metric uh didn't matter how
  495. 17:55much revenue you had or profit but it
  496. 17:57just mattered how many eyeballs
  497. 17:59um when the market corrected in april of
  498. 18:022000 it was sort of the beginning of a
  499. 18:04like i said two to three year period of
  500. 18:07um
  501. 18:08sharp declines in the stock market and
  502. 18:10also mass layoffs and bankruptcies and
  503. 18:13companies that sort of um were going
  504. 18:16going out of business including
  505. 18:17companies that went public so you know
  506. 18:18several public companies folded at that
  507. 18:20time period um it was pretty dramatic it
  508. 18:22was very tech and internet focused
  509. 18:25um
  510. 18:26we also then had the great recession of
  511. 18:282008 and nine um this this one lasted
  512. 18:30about a year and a half to two years
  513. 18:33this was really an asset bubble that was
  514. 18:35um concentrated in the real estate
  515. 18:36market in the housing market um you know
  516. 18:39driven by sort of overly aggressive
  517. 18:42lending and mortgages um it kind of
  518. 18:44created the whole economy the
  519. 18:46interesting thing about this one
  520. 18:48is that it actually didn't affect the
  521. 18:51tech sector as much as some of the other
  522. 18:53sectors
  523. 18:54um so now we have you know this current
  524. 18:57crisis um which we believe is uh you
  525. 18:59know the beginning of a recession and
  526. 19:01the next kind of significant down period
  527. 19:04you know 2022 to you know or maybe we'll
  528. 19:07even say it started in 21 but um as we
  529. 19:10look back uh you know in retrospect but
  530. 19:13when it ends we're not sure yet we think
  531. 19:14it'll be at least you know year and a
  532. 19:16half to two years
  533. 19:18um
  534. 19:19and this one's also like largely being
  535. 19:20driven by sort of tech and growth uh you
  536. 19:23know companies um
  537. 19:25you know we had sort of inflated
  538. 19:26valuations driven by like 10 years of
  539. 19:29very low interest rates and now this
  540. 19:31correction is being caused by this
  541. 19:32expectation as david described of of
  542. 19:34higher uh of higher of higher interest
  543. 19:37rates um and inflation obviously being a
  544. 19:40big input there
  545. 19:41um the one that i would say about this
  546. 19:43this most recent um downturn is it feels
  547. 19:46a little bit more like the the 2000 to
  548. 19:482001 internet bubble bursting because
  549. 19:51again it's very tech centric um so kind
  550. 19:54of in the work that we all do and the in
  551. 19:56the in the types of companies that
  552. 19:58you're all building and in the venture
  553. 19:59capital space it feels a little bit more
  554. 20:01similar um to the 2000 and 2002 uh
  555. 20:04downturn
  556. 20:06um this is just sort of these are the
  557. 20:08types of headlines that we saw back then
  558. 20:10you know um you can see here this chart
  559. 20:12of
  560. 20:13the sort of rise and fall of the market
  561. 20:15um you know dot com bubble bursting
  562. 20:17companies sort of you know um having you
  563. 20:20know struggling um the dot bomb was was
  564. 20:23one of the terms that people were using
  565. 20:24back at the time or the bubble bursting
  566. 20:27um
  567. 20:28and uh we even had this this um this
  568. 20:31site called [ __ ] company back then um
  569. 20:34where every day you would sort of go to
  570. 20:35[ __ ] company and you would see different
  571. 20:36companies that were either doing big
  572. 20:38layoffs or
  573. 20:40um shutting down or um you know had
  574. 20:43other problems um you know i think the
  575. 20:46the the real silver lining of this time
  576. 20:48period is that
  577. 20:49there were some amazing companies built
  578. 20:51um either that were started right before
  579. 20:53this time period or even started during
  580. 20:55this time period including companies
  581. 20:56like paypal amazon salesforce google
  582. 21:00those companies all started either right
  583. 21:02before the kind of 2000.com bubble
  584. 21:04bursts or even you know in some cases
  585. 21:06during um during during the downturn
  586. 21:09so okay what what can you know what can
  587. 21:11you guys all do about this um
  588. 21:13you know i think the good news is
  589. 21:14there's a lot you can do about it you
  590. 21:16can control your own destiny and you
  591. 21:17really have um you know have the ability
  592. 21:19to you know
  593. 21:20we're early enough in this
  594. 21:23in this kind of period that um
  595. 21:25there are things you can do today to
  596. 21:27kind of um
  597. 21:28you know
  598. 21:29help position yourselves for success in
  599. 21:31the next couple years
  600. 21:33um
  601. 21:34you know the funding markets are
  602. 21:36definitely tighter but they're not gone
  603. 21:38completely so that the bar is higher but
  604. 21:40it's still possible
  605. 21:42you know these are some metrics that
  606. 21:43we've laid out growth metrics gross
  607. 21:45margins net dollar retention you know
  608. 21:47pack payback burn multiple
  609. 21:49um
  610. 21:50you know that we think are sort of great
  611. 21:52good and danger zones so growth if
  612. 21:54you're growing you know 3x that's great
  613. 21:56if you're growing two and a half x
  614. 21:57that's good if you're under 2x that
  615. 21:59starts to be in the danger zone
  616. 22:01gross margins of 70 are great 50 is good
  617. 22:05under 20 the danger zone net dollar
  618. 22:08retention 140
  619. 22:09is great 120 is good um under 100 you
  620. 22:13know it's the danger zone your cac
  621. 22:15payback six to 12 months great 12 to 18
  622. 22:18good over 24 months you know in the
  623. 22:20danger zone and then again burn multiple
  624. 22:22one or less is great one to one and a
  625. 22:24half is good the danger zone is over two
  626. 22:27if you haven't read david's blog post on
  627. 22:29the burn multiple i would encourage you
  628. 22:30to check it out this great blog post uh
  629. 22:33back to 2020 i believe um about
  630. 22:37about this concept of burn multiple way
  631. 22:39before anybody was you know talking
  632. 22:41about being capital efficient and so
  633. 22:42that's that's definitely something to
  634. 22:43pay attention to
  635. 22:45um
  636. 22:47in the market we're in right now you
  637. 22:49really have to sort of be in this kind
  638. 22:50of great column um to uh to attract
  639. 22:53capital um
  640. 22:55and then the only other thing i would
  641. 22:56say is
  642. 22:58as it relates to growth and capital
  643. 23:00efficiency if if you have the option to
  644. 23:03not raise capital by growing a little
  645. 23:05slower so if you can extend if you have
  646. 23:07the option of saying you know having a
  647. 23:09year of runway at a at a 3x growth rate
  648. 23:12versus having two years of runway
  649. 23:15um at a 2x growth rate i would say that
  650. 23:18extending your runway trumps growth rate
  651. 23:20right now and i would choose that second
  652. 23:21option because the best
  653. 23:23the best scenario here is to not have to
  654. 23:25raise capital at all and really this
  655. 23:26slide is about um what you need to do if
  656. 23:28you do need to raise capital
  657. 23:31um all right next slide here so um so
  658. 23:34things to think about that are in your
  659. 23:35control um that you could be you know
  660. 23:37doing now um you know if you if you do
  661. 23:40um you know top up if possible if you do
  662. 23:43have that option to raise more capital
  663. 23:45be open to lower valuations if there
  664. 23:47were investors that were interested in
  665. 23:49your last round that didn't get their
  666. 23:50full allocation or didn't you know
  667. 23:52didn't get an allocation at all
  668. 23:54um you know those might be folks who may
  669. 23:56be interested in putting some money in
  670. 23:58um
  671. 23:59there are adjustments now that you can
  672. 24:01make to have uh 30 plus months of runway
  673. 24:04you know we we thought about what um
  674. 24:06what the right amount of runway is and
  675. 24:08we were thinking 24 but you know the
  676. 24:10problem with 24 months of runway is that
  677. 24:12if you you really need to raise capital
  678. 24:15about nine months before you run out of
  679. 24:17runway six months is pretty tight
  680. 24:19because it doesn't give you an
  681. 24:21opportunity to course correct if that
  682. 24:22fundraise doesn't go well so the
  683. 24:24advantage of 30 months of runway is that
  684. 24:27you know you can
  685. 24:29so so to finish the 24 months point if
  686. 24:31if you have to start at nine months
  687. 24:32before you run out of runway that means
  688. 24:34you have to start in 15 months and the
  689. 24:36problem with raising in 15 months is
  690. 24:38that that's like just barely over a year
  691. 24:40from now and our view is that
  692. 24:43this market could still be pretty choppy
  693. 24:45you know 15 months from now so
  694. 24:47really you know looking at 30 months of
  695. 24:49runway is i think a better um
  696. 24:51you know a better goal for for folks to
  697. 24:53have and um
  698. 24:54you know and if you if you don't have
  699. 24:56that maybe maybe it's it's a good idea
  700. 24:58to try to raise um
  701. 25:00or if you can make some minor
  702. 25:03modifications um whether that's you know
  703. 25:05modify your hiring plans
  704. 25:07consider a hiring freeze you can have a
  705. 25:10hiring freeze and still hire a few of
  706. 25:12the kind of key crucial roles but
  707. 25:14generally have a hiring freeze across
  708. 25:16the company um you know or and also
  709. 25:18think about trimming any sales and
  710. 25:20marketing spend that is not you know
  711. 25:22immediately measurable
  712. 25:24and uh and has a near-term roi um so
  713. 25:27those are some of the things that we
  714. 25:27would recommend thinking about to try to
  715. 25:29extend your runway to 30 months or as
  716. 25:31close to it as possible um you know aim
  717. 25:33for a burn multiple of of two or lower
  718. 25:36um and i think you know acting faster
  719. 25:38the sooner people act especially in
  720. 25:40things like cutting cutting burn the
  721. 25:41more impact it has uh because the less
  722. 25:44the less
  723. 25:44cash you burned um waiting
  724. 25:47um and i think the good news just to you
  725. 25:49know i think leave everybody on a
  726. 25:50positive note and then we'll open it up
  727. 25:52to q a is you know again as i touched on
  728. 25:54before some of the most iconic companies
  729. 25:56have been built in these in these times
  730. 25:58it's actually a great time to build a
  731. 26:01company in a lot of ways because
  732. 26:03if you the one thing that's harder is
  733. 26:05access to capital but actually a lot of
  734. 26:07other things get easier
  735. 26:08um you know you you have an easier time
  736. 26:10hiring people that's been one of the
  737. 26:11most challenging things in the last five
  738. 26:14years
  739. 26:14as the market got
  740. 26:16really hot but in in these markets it
  741. 26:18actually tends to be much easier to hire
  742. 26:19people you start seeing companies doing
  743. 26:21layoffs you see fewer companies
  744. 26:23aggressively hiring so
  745. 26:25um hiring does get easier
  746. 26:27marketing customer acquisition sometimes
  747. 26:29gets easier because the competition
  748. 26:31in in marketing spend so things like you
  749. 26:33know google paid search or um facebook
  750. 26:36ads can sometimes be cheaper uh in these
  751. 26:39times
  752. 26:40um so you know again some of these
  753. 26:41companies like google amazon salesforce
  754. 26:43airbnb stripe paypal were all built in
  755. 26:46these um sort of tougher times so um you
  756. 26:49know and i think you know we companies
  757. 26:52have an opportunity to course correct
  758. 26:53right you can focus on the fundamentals
  759. 26:55you can make some of these changes we
  760. 26:56talk about it's still pretty early to be
  761. 26:58able to make those changes um you know
  762. 27:00we are super excited about you know
  763. 27:02being in business with all of you we
  764. 27:03think you can do it we're here to help
  765. 27:05um and uh you know the world the world
  766. 27:08will keep we'll keep going um the world
  767. 27:10is not going to end
  768. 27:12so um we want to leave you on that you
  769. 27:14know positive note i know there's been a
  770. 27:15lot of negative negativity in the
  771. 27:17markets and on twitter and in this
  772. 27:20presentation so i think there's also a
  773. 27:21lot of stuff to be excited about i think
  774. 27:23that's sort of the end of our um
  775. 27:25prepared comments so we will open it up
  776. 27:27to q a and um and kind of go from there
  777. 27:34jeff i've been um
  778. 27:35i've been compiling a bunch of the
  779. 27:36questions so
  780. 27:38let me just hit hit a few first so one
  781. 27:40is and dave you can comment on this too
  782. 27:43um there may be a misconception that the
  783. 27:45tldr here is to get to break even asap
  784. 27:49um and maybe that's like a
  785. 27:51misunderstanding of what a one burn
  786. 27:53multiple is so if you guys can comment
  787. 27:55on
  788. 27:56are you are we saying that they need to
  789. 27:57get to break even or what are what is
  790. 27:59the guns here
  791. 28:00well if you can that's amazing i
  792. 28:02wouldn't discourage anyone who could
  793. 28:04operate
  794. 28:05in a cashflow positive way i wouldn't
  795. 28:06discourage them from doing it but i that
  796. 28:08that's a super high bar that i don't
  797. 28:10think most startups could get to a burn
  798. 28:12multiple of one
  799. 28:14means that the amount of money you're
  800. 28:15burning equals your net new arr
  801. 28:19so
  802. 28:20you know if in a given quarter you add a
  803. 28:23million dollars of net new arr ideally
  804. 28:26your burn is not more than a million
  805. 28:27dollars even that's pretty tough to do
  806. 28:29historically but definitely doable you
  807. 28:31know that that's what efficiency looks
  808. 28:33like
  809. 28:34i think the the way to think about
  810. 28:37um
  811. 28:38your spending
  812. 28:40is that the first thing you have to do
  813. 28:42is honestly assess
  814. 28:44uh your eligibility to raise a new round
  815. 28:49in these conditions
  816. 28:50and jeff can we here we throw up that
  817. 28:52slide again on like what great looks
  818. 28:54like yeah
  819. 28:57if you have
  820. 28:58great
  821. 29:00um
  822. 29:01i think this slide's really important
  823. 29:03oh and i just i think that's fantastic
  824. 29:05there it is there it is
  825. 29:07so
  826. 29:07if you have
  827. 29:09great
  828. 29:10metrics i think you're gonna be able to
  829. 29:12raise it may not be the valuation you
  830. 29:14want
  831. 29:15um
  832. 29:16you know i don't know what your
  833. 29:17valuation was last year and so forth but
  834. 29:19you'll probably be able to raise um
  835. 29:22but if you're merely in the good column
  836. 29:24you might have trouble i mean we're in
  837. 29:26kind of a nuclear winner
  838. 29:29now if you're like great on
  839. 29:31three or four
  840. 29:33variables and good on one or two
  841. 29:36probably you can raise but if but i
  842. 29:37would say just merely good numbers may
  843. 29:40not may not be good enough
  844. 29:42so
  845. 29:43and if you've got danger zone numbers
  846. 29:46then i'd say that's a real problem
  847. 29:48you're probably not going to build a
  848. 29:49race so if you're in the danger zone you
  849. 29:52have to fix those variables like asap
  850. 29:56and the sooner you do it the better off
  851. 29:57you're going to be
  852. 29:59and the one that's probably most often
  853. 30:01for a lot of companies can be the burn
  854. 30:02rate the burn multiple the amount of
  855. 30:04money you're burning
  856. 30:06um
  857. 30:07so so again you got to be realistic
  858. 30:09about where you stand in relation to
  859. 30:11your ability to raise capital in this
  860. 30:12environment and
  861. 30:14if
  862. 30:15you have
  863. 30:16a danger zone variable that's basically
  864. 30:19disqualifying your future funding
  865. 30:21you need to give yourself adequate time
  866. 30:23to fix that
  867. 30:25and like jeff said adequate time really
  868. 30:27is more like
  869. 30:28two and a half years not even just two
  870. 30:30years because again you got to go out
  871. 30:32and raise before you run out of money so
  872. 30:34even if you had two years a runway that
  873. 30:36doesn't give you two years to fix your
  874. 30:38company it gives you maybe maybe a year
  875. 30:40and a half
  876. 30:42so giving yourself the time
  877. 30:45to address all the issues in your
  878. 30:46business is the
  879. 30:48most important thing you can do right
  880. 30:50now to make sure you survive
  881. 30:53don't wait to take the hard steps
  882. 30:56because the sooner you rationalize your
  883. 30:58burn the more money you have in the bank
  884. 31:00on the other side of that decision
  885. 31:04sometimes people will leave it way too
  886. 31:05late i mean
  887. 31:06they'll say okay if we don't hit this or
  888. 31:09that number we'll make changes in six
  889. 31:11months or a year the problem is
  890. 31:14you know a year later
  891. 31:16now you're down to 12 months of runway
  892. 31:18and then you make the decision and you
  893. 31:20buy yourself a little bit more time but
  894. 31:22if you had made that decision a year
  895. 31:23before you could have had three years of
  896. 31:25runway now you only get you know a year
  897. 31:26and a half or whatever it is
  898. 31:28so um just the luxury of time it's the
  899. 31:31it's the greatest luxury you can have as
  900. 31:33a startup is the time
  901. 31:35to um
  902. 31:37to to make all the changes in your
  903. 31:38business that you need
  904. 31:41there's a bunch of questions about how
  905. 31:43this applies to marketplace businesses
  906. 31:45that jeff you should touch on but before
  907. 31:46we do that um
  908. 31:49there's a few other follow-up questions
  909. 31:50to this point um one is
  910. 31:53if everyone takes this advice does that
  911. 31:55imply that getting new and more budget
  912. 31:57so selling is going to get harder
  913. 32:02i think it's a i think it's a great
  914. 32:03point and
  915. 32:05and so i would say yeah that's
  916. 32:07definitely a possibility and it kind of
  917. 32:09depends on
  918. 32:12your exposure so so here's what's in the
  919. 32:14process of happening is that until now
  920. 32:16for like the first
  921. 32:17four months of the year
  922. 32:19the stock market correction was mainly
  923. 32:21driven by value evaluation multiples
  924. 32:24resetting and resetting back to their
  925. 32:26historical means as opposed to this sort
  926. 32:28of anomalous covet period
  927. 32:30so it was driven by multiple compression
  928. 32:33most of the stocks were actually doing
  929. 32:34well in terms of revenue and earnings
  930. 32:36except for a handful of coveted stocks
  931. 32:38so
  932. 32:39this is not being driven by bad results
  933. 32:41now what's we're in the process now of
  934. 32:44happening is going into recession i
  935. 32:45think and in the startup world there's
  936. 32:47definitely a recession because
  937. 32:49everyone's getting hearing these these
  938. 32:51signals and they're basically going to
  939. 32:53reduce their burn
  940. 32:54so we don't know what the impact yet is
  941. 32:57going to be of the recession the
  942. 32:58impacted date's just been again in
  943. 33:00multiples not
  944. 33:02revenue but
  945. 33:03but yes it could get harder to perform
  946. 33:05during the downturn i don't think that's
  947. 33:06a great excuse for startups by the way
  948. 33:09because the market for your product the
  949. 33:12addressable market for your product is
  950. 33:13so large
  951. 33:14that there should always be somebody to
  952. 33:16sell to but there could be yes it could
  953. 33:18get a little bit harder
  954. 33:22um
  955. 33:23yeah let me take that one about the
  956. 33:24marketplaces um yeah so good question i
  957. 33:26would say that
  958. 33:27the framework on this slide is sort of
  959. 33:29generally applicable to marketplaces
  960. 33:31with a couple of tweaks and i'll kind of
  961. 33:33go through each one of these so on the
  962. 33:34growth
  963. 33:36concept you know i think it's pretty
  964. 33:38much applicable as the numbers are shown
  965. 33:40here um
  966. 33:42but as i said earlier and i think this
  967. 33:43again this to me is both true with
  968. 33:45marketplaces and sas i would the one
  969. 33:48thing i would say about growth in
  970. 33:49general is if you again this slide is
  971. 33:51about what you need to raise capital
  972. 33:53it's even better to not have to raise
  973. 33:55capital so if you can grow only 2x by
  974. 33:58extending runway to say 24 or 30 months
  975. 34:01versus growing 3x and need to raise in a
  976. 34:04year i would say it's even better to
  977. 34:06just extend your runway to 24 or 30
  978. 34:08months even if you're only growing 2x
  979. 34:10because that will allow you to not have
  980. 34:12to raise at all um so with that one
  981. 34:13caveat i think this um
  982. 34:15this growth
  983. 34:16row applies to marketplaces as well
  984. 34:19gross margins
  985. 34:20same thing um the only thing i would say
  986. 34:22on gross margins with which is important
  987. 34:24to think about in the context of
  988. 34:25marketplaces is this is
  989. 34:27you know the denominator here should be
  990. 34:29net revenue not gmv or gtv so some some
  991. 34:33marketplaces you know present their p l
  992. 34:36um where they've got sort of you know a
  993. 34:38gross merchandise value gross
  994. 34:40transaction value then they've got a net
  995. 34:41revenue which is the take rate times
  996. 34:43that so this would be the gross margins
  997. 34:46that are below net revenue um that that
  998. 34:49um you know net revenue minus those
  999. 34:51variable costs that get you to gross
  1000. 34:53margins so this would be the gross
  1001. 34:55profit divided by the net revenue not
  1002. 34:57divided by gmv so i know that i know of
  1003. 35:00a couple marketplaces in our portfolio
  1004. 35:02that have presentations slightly
  1005. 35:04different different from that so that
  1006. 35:05with that one caveat i think these are
  1007. 35:07generally these percentages are
  1008. 35:08generally uh also true for marketplaces
  1009. 35:11um the net dollar retention i would say
  1010. 35:13is the one thing on here that's probably
  1011. 35:14not relevant for marketplaces
  1012. 35:17um
  1013. 35:18you know we don't net dollar retention
  1014. 35:20in this context is much more relevant
  1015. 35:21for sas businesses and we don't really
  1016. 35:23see
  1017. 35:24many marketplaces that have net dollar
  1018. 35:26retention you know transactional driven
  1019. 35:28marketplaces where you know there's
  1020. 35:30there's sort of there is no subscription
  1021. 35:31there's just kind of a transaction
  1022. 35:33concept and people come in and out um to
  1023. 35:35do transactions there are high frequency
  1024. 35:37marketplaces there are lower frequency
  1025. 35:38marketplaces but even the high frequency
  1026. 35:40marketplaces tend to you know not hit
  1027. 35:42these sort of metrics so i would i would
  1028. 35:44say that's the one
  1029. 35:45uh that's the one row here that doesn't
  1030. 35:47um apply as much
  1031. 35:49cat payback you know very very relevant
  1032. 35:52um you know these these cap payback
  1033. 35:54numbers i would say can be thought of
  1034. 35:56with with marketplace business is
  1035. 35:57generally the way we think about tax
  1036. 35:59payback in the context of marketplaces
  1037. 36:00is you take all your sales and marketing
  1038. 36:02spend um you know and you
  1039. 36:04you uh divide it by usually the demand
  1040. 36:07side um participants that you acquire in
  1041. 36:09a given period and that's your cac and
  1042. 36:11then your you know your payback is your
  1043. 36:13um
  1044. 36:14you know is based on the amount of that
  1045. 36:16the cohorted amount of gross gross
  1046. 36:19profit that that cohort of users uh
  1047. 36:21provides over the period of you know six
  1048. 36:23months 12 months 24 months and you want
  1049. 36:24to make sure you're getting that cac
  1050. 36:26paid back in ideally six to 12 months um
  1051. 36:29as as shown in the great column here and
  1052. 36:31then burn multiple
  1053. 36:33the one burn multiple i think is very
  1054. 36:35relevant the one caveat is you know
  1055. 36:38because sas businesses tend to just grow
  1056. 36:40revenue right they don't really you
  1057. 36:42don't really see sas there's healthy sas
  1058. 36:44businesses that sort of shrink revenue
  1059. 36:45month over month whereas in in
  1060. 36:47marketplaces and in transactional
  1061. 36:49businesses you can have you know months
  1062. 36:51that are actually higher than months
  1063. 36:53that come down seasonality oftentimes
  1064. 36:55you'll see like q4 and you'll see a
  1065. 36:57spike in q4 so you may have
  1066. 36:59you know a year where there's you know
  1067. 37:01trending up for sure hopefully at this
  1068. 37:04kind of 3x kind of multiple um but there
  1069. 37:07could be months where it actually comes
  1070. 37:08down so because of that concept you
  1071. 37:11can't always look at burn multiple in a
  1072. 37:13um aperture of just one month because
  1073. 37:16you're actually going to have negative
  1074. 37:17growth in a month sometimes so sometimes
  1075. 37:19you have to open up the aperture to look
  1076. 37:21at a quarter or even a year of how much
  1077. 37:25incremental annualized revenue did you
  1078. 37:27generate you know quarter over quarter
  1079. 37:29or even year over year and if you look
  1080. 37:30at that annualized revenue growth um
  1081. 37:33relative to the amount of burn you had
  1082. 37:34say in that one quarter or one year you
  1083. 37:37should still be hitting these types of
  1084. 37:38burn multiples so it is also relevant
  1085. 37:41with that one caveat i think those are
  1086. 37:42really the primary tweaks that i would
  1087. 37:44make to the slide in the context of
  1088. 37:45marketplaces
  1089. 37:47uh let me let me address a couple of
  1090. 37:49these other questions about burn
  1091. 37:50multiple so um
  1092. 37:53when asked you know um you said that
  1093. 37:56you should aim for a burden multiple of
  1094. 37:58two or lower
  1095. 38:00um especially given probable customer
  1096. 38:02softness even if we're not seeing it yet
  1097. 38:05that
  1098. 38:06probably calls for immediately offset
  1099. 38:08many companies
  1100. 38:09and that is correct
  1101. 38:11that's correct
  1102. 38:13um if your burn multiple is above two
  1103. 38:15you really now let me this is not
  1104. 38:17necessarily true for seed and series and
  1105. 38:20let's come back to that in a second um
  1106. 38:23so
  1107. 38:24if you're burned multiple let's say
  1108. 38:25you're sort of at this like
  1109. 38:27um you've already raised a series a or
  1110. 38:29series b
  1111. 38:31and you're sort of in this like growth
  1112. 38:32stage or your next round would be a
  1113. 38:34growth round
  1114. 38:35the availability of growth capital has
  1115. 38:37massively dried up and you really need
  1116. 38:40to have the the great metrics and even
  1117. 38:43if you have great metrics you know if
  1118. 38:46your the deals were the rule of thumb
  1119. 38:47for deals last year was 100 times ar now
  1120. 38:50maybe it's 20.
  1121. 38:52so
  1122. 38:52you know if you don't want a down round
  1123. 38:54you're going to need to grow 5x just to
  1124. 38:56get a flat round this is just
  1125. 38:58like sort of rough math i mean every
  1126. 39:01case is different but that's the rough
  1127. 39:02math so you've got to give yourself time
  1128. 39:04to grow into your evaluation and um
  1129. 39:07so
  1130. 39:09yes i mean if you're in that situation
  1131. 39:10and you don't have
  1132. 39:1230 months of runway let's say
  1133. 39:15uh and your burn multiple's over two i
  1134. 39:17would be cutting
  1135. 39:19you know now if you've got like three
  1136. 39:21years plus a runway because you raised
  1137. 39:23so much money last year we have a lot of
  1138. 39:24companies who are in a great who are in
  1139. 39:26great shape because they raised a huge
  1140. 39:29round from tiger last year or one of
  1141. 39:31these other growth funds but i would
  1142. 39:33just preserve that cash as much as you
  1143. 39:34can because
  1144. 39:35the availability growth capital is
  1145. 39:37fundamentally different now and so it's
  1146. 39:40wonderful if you made a while the
  1147. 39:42sunshine but you just realize the
  1148. 39:43environment's different now i would so
  1149. 39:45if i were you know
  1150. 39:47under two years of runway or two and a
  1151. 39:48half years of runway and had a burn
  1152. 39:50multiple above two i would personally i
  1153. 39:52would be making cuts right away
  1154. 39:55at a minimum
  1155. 39:56i'd be freezing spending to grow into a
  1156. 40:00burn rate that was more reasonable
  1157. 40:02um
  1158. 40:03but and that again that would come down
  1159. 40:05to how much runway out right now if i
  1160. 40:06had like over three years of runway
  1161. 40:08i would be
  1162. 40:09i might be more okay just kind of
  1163. 40:11freezing my cost structure
  1164. 40:13and maybe you don't have to cut but if
  1165. 40:15you're under two years definitely
  1166. 40:17um now colin asked a question how these
  1167. 40:19numbers apply to a cedar series a stage
  1168. 40:21company we still need to build and scale
  1169. 40:22so seed um
  1170. 40:24you know burma doesn't really work for
  1171. 40:25pre-revenue companies right because the
  1172. 40:28denominator is net new a or r so if your
  1173. 40:31pre-air doesn't even make sense
  1174. 40:34similarly if you're in the early stages
  1175. 40:36of selling
  1176. 40:37um your r d is just you're gonna have a
  1177. 40:39lot more um product development expense
  1178. 40:42than um than revenue
  1179. 40:44so it's okay in the earliest stages to
  1180. 40:47have a higher burn multiple um but i
  1181. 40:49would be looking then at just how much
  1182. 40:51run weight you have
  1183. 40:53and you need to be asking questions
  1184. 40:54about do i have enough runway to achieve
  1185. 40:57the results that i'm going to need to
  1186. 40:59raise the next round
  1187. 41:01so
  1188. 41:03you know at some point you have to make
  1189. 41:04your burn multiple make sense and the
  1190. 41:06question is can you get there
  1191. 41:09you know and can you can you raise money
  1192. 41:11before you run out and
  1193. 41:13i would just say for these early stage
  1194. 41:14companies to stay as lean as possible
  1195. 41:18um you know your job is is in those
  1196. 41:22early stages to find product market fit
  1197. 41:24you don't necessarily need a ton of burn
  1198. 41:26to do it
  1199. 41:27anybody doesn't really help you find
  1200. 41:29product market fit like shouldn't be on
  1201. 41:30the team yet
  1202. 41:32um just give yourself the maximum amount
  1203. 41:34of runway
  1204. 41:35um and remember that by the time you do
  1205. 41:37raise your series a round the bird
  1206. 41:39multiple then becomes important so you
  1207. 41:41need to be trending towards a burn
  1208. 41:43multiple that makes sense even if
  1209. 41:45at for example the seed stage it doesn't
  1210. 41:47yet
  1211. 41:49on that note there's a lot of questions
  1212. 41:51about more tactical advice on the types
  1213. 41:53of customers that people should be
  1214. 41:54pursuing
  1215. 41:56um
  1216. 41:57if you're if you're selling to other
  1217. 41:58startups does that put you in a riskier
  1218. 42:00position if you have the ability to move
  1219. 42:02up market should you do that are there
  1220. 42:03sectors that are less affected by this
  1221. 42:05than others any comments on the topic
  1222. 42:08yeah i mean this is the yahoo banner
  1223. 42:10advertising problem is during the dot
  1224. 42:13com crash it was believed that yahoo was
  1225. 42:15then the most valuable um internet
  1226. 42:17company in the world and it was believed
  1227. 42:19that it would be fairly insulated from
  1228. 42:21um the dot com crash because it had
  1229. 42:23plenty of cash it was public company all
  1230. 42:25that stuff but it wasn't because all
  1231. 42:27those customers were startups and as all
  1232. 42:29those startups ran out of money and died
  1233. 42:31there and started cutting costs yahoo's
  1234. 42:34business basically dried up so yeah you
  1235. 42:36do have to be aware of who your customer
  1236. 42:38base is and startups
  1237. 42:41are the most exposure than s b second
  1238. 42:43most enterprise customers generally are
  1239. 42:45considered to be the best customers
  1240. 42:48now that being said
  1241. 42:50you have to
  1242. 42:51pursue customers where you have product
  1243. 42:52market fit this isn't like your customer
  1244. 42:54mix is not something you can change
  1245. 42:56overnight and in general
  1246. 42:59it's good to be able to move up market
  1247. 43:01over time but that takes time because
  1248. 43:03you have to address
  1249. 43:04product objections and enterprise
  1250. 43:06customers are more demanding and they
  1251. 43:08have more complicated
  1252. 43:10product requirements
  1253. 43:12and they generally want your product to
  1254. 43:14be more comprehensive and they have more
  1255. 43:15complicated sales cycles so the idea
  1256. 43:17that you can just all of a sudden
  1257. 43:19overnight
  1258. 43:20change your customer mix from s b to
  1259. 43:21enterprise i've seen companies try to do
  1260. 43:24that forced march too quickly and they
  1261. 43:26just it doesn't work so it's something
  1262. 43:28you want to evolve towards
  1263. 43:30if you can but that was probably a
  1264. 43:32business strategy anyway but yes i mean
  1265. 43:34if you have a significant startup
  1266. 43:36exposure you just want to watch that
  1267. 43:37pretty carefully what what it may mean
  1268. 43:40is that over the next two years you have
  1269. 43:42more churn than more logo churn than you
  1270. 43:44expected not because your product is bad
  1271. 43:46but just because those companies are
  1272. 43:48going out of business at a elevated rate
  1273. 43:53uh jeff there's a question about um
  1274. 43:55is the financing environment the same at
  1275. 43:58the growth stage as the seed in series a
  1276. 43:59stage or is the um there's like rumors
  1277. 44:02going around that seed and a uh rounds
  1278. 44:04are are more insulated still easier to
  1279. 44:06get done yeah i think um
  1280. 44:10my view on this is that uh it's it's all
  1281. 44:13it's all affected by this downturn and
  1282. 44:15um and we're already seeing that david
  1283. 44:18shared the numbers earlier of just like
  1284. 44:20bc dollars being put to work and it's
  1285. 44:22we've seen a dip in q1
  1286. 44:24uh both in in the growth in both overall
  1287. 44:27and in the early stage and um
  1288. 44:29and i and i think we all believe that
  1289. 44:31that dip is going to come down even more
  1290. 44:34in q2 um and it's going to be affecting
  1291. 44:36the early stage as much as you know kind
  1292. 44:38of every other stage i think it probably
  1293. 44:40started in the growth stage but it sort
  1294. 44:43of it kind of it kind of uh
  1295. 44:45get gets uh you know kind of catches
  1296. 44:48everywhere else as well so and i think
  1297. 44:50we've already kind of crossed that chasm
  1298. 44:51so i think it's like i think that the
  1299. 44:53narrative that this is only affecting
  1300. 44:56growth stage and it's not affecting c
  1301. 44:57dna is like that's not true
  1302. 45:01um another interesting question
  1303. 45:03one of the ways that series a's can be
  1304. 45:05affected is that the bar goes up i mean
  1305. 45:08not everyone here may remember this but
  1306. 45:10really even just a few years ago like
  1307. 45:12when
  1308. 45:13craft started in 2017 and i remember the
  1309. 45:16sas
  1310. 45:17rules of thumb back in 2017 2018 2019
  1311. 45:21the the the rule of thumb was that you
  1312. 45:23needed a million dollars of ar to raise
  1313. 45:25your series a and and series b was like
  1314. 45:28four to five million
  1315. 45:29and those rules kind of got thrown out
  1316. 45:31the window over this last two year
  1317. 45:33period during covid when
  1318. 45:35you know everybody was basically gaslit
  1319. 45:37by like zero interest rates um they
  1320. 45:40started to think that that's what the
  1321. 45:41world would look like is that
  1322. 45:43you know all these future years and 10
  1323. 45:45years 20 years you could
  1324. 45:47basically
  1325. 45:48start to put a value on them without a
  1326. 45:49discount rate in any event um
  1327. 45:52you know the old rules were one in five
  1328. 45:54so um you know
  1329. 45:56in the last couple years you could raise
  1330. 45:58a series a with say half a million or
  1331. 45:59300 000. we were seeing people do not us
  1332. 46:02but firms would do crazy series a's over
  1333. 46:05pre-revenue you know i think those days
  1334. 46:07are kind of over as well so you have to
  1335. 46:09remember that you don't only need time
  1336. 46:11to if you're a seed company
  1337. 46:13to find product market fit you gotta you
  1338. 46:15gotta have time now to start stacking
  1339. 46:17enough revenue to meet those series a
  1340. 46:18criteria
  1341. 46:22there's a question about acquisitions so
  1342. 46:24you both started companies uh paypal and
  1343. 46:26stubhub
  1344. 46:27in downturns and then you guys both went
  1345. 46:30through acquisitions
  1346. 46:31um does the acquisition environment
  1347. 46:34change in the same way that the funding
  1348. 46:36environment is changing
  1349. 46:39yeah it's hard to say how it's going to
  1350. 46:41cut i mean look if you're a company
  1351. 46:43that's lost 80 to 90 of your market cap
  1352. 46:45in the last few months you're not going
  1353. 46:47to want to use your stock to buy you
  1354. 46:48know in an acquisition
  1355. 46:50so there's going to be a chilling effect
  1356. 46:52there
  1357. 46:52maybe the big companies that have a lot
  1358. 46:55of cash get back into the market
  1359. 46:57although they're somewhat stymied
  1360. 46:59because of the regulatory environment in
  1361. 47:01washington is like we have the toughest
  1362. 47:03anti-trust
  1363. 47:04um
  1364. 47:06you know
  1365. 47:07policy coming out of washington at the
  1366. 47:09ftc that we've had in a long time
  1367. 47:11so i'd say probably the net of this is
  1368. 47:14is a chilling effect on m a
  1369. 47:16um
  1370. 47:18maybe quite a bit um
  1371. 47:21yeah i mean yes the the problem is just
  1372. 47:24that the companies who
  1373. 47:25could buy you for cash
  1374. 47:27and would like to do that
  1375. 47:29you know again there might be someone
  1376. 47:30stymied by washington whereas the
  1377. 47:32companies that would buy you a stock
  1378. 47:35are going to be less willing to do that
  1379. 47:37with price now eventually prices may
  1380. 47:39return to some more normal level
  1381. 47:41and then maybe the m a market picks back
  1382. 47:43up
  1383. 47:44um
  1384. 47:45and of course you know the exit prices
  1385. 47:47will be a lot lower now too so you know
  1386. 47:50we'll see what happens there i don't
  1387. 47:52want to overstate it jeff what do you
  1388. 47:53think
  1389. 47:54i totally agree with that i think m a
  1390. 47:56definitely will cool off you know
  1391. 47:58companies get exp when
  1392. 48:00uh you know acquirers get excited about
  1393. 48:02doing m a when when times are good when
  1394. 48:05their stock prices are high when they
  1395. 48:06have a currency in a stock price that
  1396. 48:08they can use to do the acquisition
  1397. 48:10um and uh and so and that's not the case
  1398. 48:13right now um and i think just in general
  1399. 48:15even big companies you know publicly
  1400. 48:18traded companies i think are and even
  1401. 48:20companies with lots of cash like are um
  1402. 48:22you know looking at this environment i
  1403. 48:24think are also being more cautious um
  1404. 48:26and uh and less aggressive and i think m
  1405. 48:28a tends to happen
  1406. 48:30when the you know when when people are
  1407. 48:33more aggressive
  1408. 48:35yeah so stevie has an interesting point
  1409. 48:37here what happens when founders don't
  1410. 48:39want to raise money at current prices
  1411. 48:40good companies with strong fundamentals
  1412. 48:42won't raise ever such a problem with
  1413. 48:44those raising funds need to deploy
  1414. 48:45capital let's have an upward pressure on
  1415. 48:48valuation in order to find the actual
  1416. 48:49market clear prices for private fines
  1417. 48:51and good companies um
  1418. 48:52so
  1419. 48:54uh it's true that
  1420. 48:56right now part of what's happening in
  1421. 48:59the market is that if if you're a
  1422. 49:01founder and you don't need to raise
  1423. 49:02you're not out there raising i mean it's
  1424. 49:04a terrible environment right so
  1425. 49:06there's
  1426. 49:07this is one of the reasons why you'll
  1427. 49:09see in q2 a huge fall off in the number
  1428. 49:11of deals
  1429. 49:12is that if you could raise last year
  1430. 49:14especially in the second half of last
  1431. 49:15year you probably did
  1432. 49:17so there aren't like as many companies
  1433. 49:19that need to fundraise right now and so
  1434. 49:22if it's optional for you you're probably
  1435. 49:24not doing it but what you're going to
  1436. 49:26see is
  1437. 49:27towards the end of this year and
  1438. 49:28certainly going into next year there's
  1439. 49:30gonna be more and more companies that
  1440. 49:31can't wait anymore and they're gonna be
  1441. 49:33forced to raise and then we're gonna get
  1442. 49:35a lot more data points on valuations
  1443. 49:37um and
  1444. 49:39the the new price levels will sort of
  1445. 49:42completely gel because founders won't be
  1446. 49:44able to resist those levels anymore i
  1447. 49:46think we already kind of know where
  1448. 49:47they're going to be but
  1449. 49:48um but yeah you're going to get a lot
  1450. 49:49more data points later in this year in
  1451. 49:51terms of is there pressure on vcs to
  1452. 49:53deploy capital
  1453. 49:55um
  1454. 49:57you you just have to remember that the
  1455. 49:58pace of deployment over the last couple
  1456. 49:59years was the anomaly so you know these
  1457. 50:02one-year pace deployments these funds
  1458. 50:04that's going to slow way down you know
  1459. 50:07two years plus used to be the old pace
  1460. 50:09of deployment so even funds
  1461. 50:11that have capital are going to be
  1462. 50:12deploying it more slowly
  1463. 50:14also there are going to be a lot of new
  1464. 50:16vcs in the market who simply can't raise
  1465. 50:19new funds
  1466. 50:20um you know lps are their portfolios
  1467. 50:23have been hammered too
  1468. 50:24and they may be allocating less money to
  1469. 50:27bc in the next year or two and they may
  1470. 50:30be
  1471. 50:31getting more selective about which
  1472. 50:33managers they're going to choose and
  1473. 50:35then of course finally like i said
  1474. 50:37the amount of crossover money from
  1475. 50:39non-traditional investors that's going
  1476. 50:40away completely so there will be
  1477. 50:43a lot less money coming into the
  1478. 50:44ecosystem over the next two years
  1479. 50:46and it's going to be deployed more
  1480. 50:48slowly so
  1481. 50:49yes we're in the job vcs are in the job
  1482. 50:51putting money to work
  1483. 50:52but they're going to be much more
  1484. 50:54selective about it over the next two to
  1485. 50:55three years and the only other thing i
  1486. 50:57would add to that and i think we might
  1487. 50:58have touched on this earlier in the
  1488. 51:01slides is
  1489. 51:02you know there's a narrative about how
  1490. 51:03like all this money's been raised by vcs
  1491. 51:05in the past couple years and so it's so
  1492. 51:08it's there it needs to be deployed and
  1493. 51:10you know that's partly true but the
  1494. 51:12piece of that that is um you got to
  1495. 51:14remember is because because the pace of
  1496. 51:16deployment in 2020 and 2021 was so fast
  1497. 51:20that even if you raised a fund you know
  1498. 51:23even in 2021
  1499. 51:25many of those funds are you know 50 60
  1500. 51:2770 deployed already
  1501. 51:29and the remaining 30 or 40
  1502. 51:32is reserves for the portfolio companies
  1503. 51:35especially at the earlier stage where
  1504. 51:37funds you know keep reserves for
  1505. 51:39existing portfolio companies and if
  1506. 51:41anything
  1507. 51:42you know the funds want to keep more
  1508. 51:44reserves right now because they're
  1509. 51:45looking at this environment saying
  1510. 51:47they need more reserves for their
  1511. 51:48existing portfolio companies um you know
  1512. 51:50so
  1513. 51:51there's
  1514. 51:52so there's
  1515. 51:53you know there may be less money than
  1516. 51:56than people think um that that's already
  1517. 51:58been raised so so part of it has to in
  1518. 52:00order for there to be more venture
  1519. 52:02capital it needs to be raised in the
  1520. 52:04future which you know which is which is
  1521. 52:06going to be more challenging for you
  1522. 52:07know for some for some newer venture
  1523. 52:09firms yeah i mean remember that slide on
  1524. 52:12tiger the 12 billion dollar fund that
  1525. 52:14they just announced in march it's
  1526. 52:15already gone
  1527. 52:18and we have a bunch of companies that
  1528. 52:19raise growth routes from tigers so god
  1529. 52:21bless you
  1530. 52:22but um i mean those those giant tiger
  1531. 52:25rounds were a beautiful thing but i you
  1532. 52:27can't assume that the money that they're
  1533. 52:29going to be there in the future um by
  1534. 52:32the way there's you know a lot one of
  1535. 52:33the objections that that you always hear
  1536. 52:35in vcs talk this way is um
  1537. 52:38is you guys are just talking your book
  1538. 52:40you want prices to be lower all that
  1539. 52:41kind of stuff i think it's important to
  1540. 52:42understand here that
  1541. 52:44um
  1542. 52:45the market really sets the the prices
  1543. 52:47and valuation levels in good times or
  1544. 52:49bad times we're price takers the markets
  1545. 52:52that's we just choose we want to be in
  1546. 52:53business with
  1547. 52:54and our only motivation here in doing
  1548. 52:57this call today is making sure our
  1549. 52:58portfolio companies survive
  1550. 53:01we do not want you to go bankrupt that's
  1551. 53:03100 of our motivation and reacting to
  1552. 53:06the new realities
  1553. 53:07on the ground as quickly as possible and
  1554. 53:10i think vc's this is one area where i
  1555. 53:12think we are better positioned than
  1556. 53:14founders to see what's happening because
  1557. 53:15we are in the market
  1558. 53:17for capital uh every day whereas you
  1559. 53:19guys kind of only you know poker heads
  1560. 53:22up every year or two as you need money
  1561. 53:24so you know we're telling you what's
  1562. 53:26happening and you'll you know you can
  1563. 53:28read similar things online from other
  1564. 53:30people are in the capital markets but
  1565. 53:32our goal here is just to give you guys
  1566. 53:34the information obviously it's your
  1567. 53:35companies you run them but giving you
  1568. 53:37the information so you can
  1569. 53:39adapt as quickly as possible and then
  1570. 53:42you know survive this downturn
  1571. 53:45okay one related point to end on since
  1572. 53:47we only got one more minute there's kind
  1573. 53:49of this implication that q2 is going to
  1574. 53:50be rough and that maybe this is going to
  1575. 53:52last for two years what are some of the
  1576. 53:54leading indicators that we'll know we're
  1577. 53:56making our way out of this period
  1578. 54:00well i think you want to
  1579. 54:02pay attention to at the macroeconomic
  1580. 54:04level interest rates are going to matter
  1581. 54:06a lot and inflation is going to matter a
  1582. 54:08lot so um and then you know you can look
  1583. 54:11at like stock market prices and
  1584. 54:13valuation levels um
  1585. 54:15you know you can look so so i mean in
  1586. 54:17the same way that the vc market took us
  1587. 54:19cues from the public markets on the way
  1588. 54:21down they will take their cues from it
  1589. 54:23on the way up as well
  1590. 54:25remember we still have a recession
  1591. 54:26that's likely coming
  1592. 54:28in the next six months so we gotta you
  1593. 54:30know
  1594. 54:31there could be more shoes to drop here
  1595. 54:33and i would i would only add to that um
  1596. 54:35you know gdp growth uh company revenue
  1597. 54:38and company like public company revenue
  1598. 54:39and earnings um you know
  1599. 54:41we'll probably see
  1600. 54:43you know gdp growth be negative again in
  1601. 54:45q2 maybe beyond q2
  1602. 54:47and as that starts to recover
  1603. 54:49and start to be positive again as well
  1604. 54:51as um you know just companies companies
  1605. 54:53you know p l um
  1606. 54:55and uh and there'll be some bellwether
  1607. 54:57uh companies that i think will start to
  1608. 54:59you know start to sort of show the
  1609. 55:01performance of the broader economy
  1610. 55:04okay we're out time this was a great
  1611. 55:06david jeff thank you and um we'll fall
  1612. 55:09with everybody thanks for joining
  1613. 55:10hopefully this was helpful and um
  1614. 55:13yeah just everybody at craft wants to be
  1615. 55:15helpful in this time so make sure to
  1616. 55:16talk to your point of contact or anybody
  1617. 55:18else on the team yeah and actually the
  1618. 55:19only other thing i want to add to that
  1619. 55:20about the craft being um helpful is you
  1620. 55:23know we do have a large platform team
  1621. 55:25now um
  1622. 55:26including people that can be helpful in
  1623. 55:28um you know in lots of these different
  1624. 55:30types of questions including things like
  1625. 55:31layoffs so you know if you have any
  1626. 55:33questions about that or want our input
  1627. 55:35we can certainly you know connect the
  1628. 55:36dots on that and try to be helpful there
  1629. 55:40great
  1630. 55:41okay that's it thanks everybody
  1631. 55:43thank you

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