Comment trouver un produit et le lancer sur Pinterest Ads : le guide complet (avec One Radar) — Transcript

Full transcript

1. 0:00Hi everyone, welcome to this short
2. 0:02video that will be quite quick and
3. 0:04efficient. Basically, I’m going to
4. 0:07explain how to find products that are
5. 0:10already selling on Pinterest and that
6. 0:12you can, in turn, sell in your own
7. 0:15Pinterest shop. The reason I’m making
8. 0:19this video is that it’s currently
9. 0:22very difficult, if not impossible, to
10. 0:25really know who is selling on Pinterest
11. 0:27, how much revenue they make, or which
12. 0:30pins perform best on Pinterest. And
13. 0:35actually, I’ve found a tool, sorry, a
14. 0:37tool that will help us find the best
15. 0:39products and the best pins that are
16. 0:41trending on Pinterest. And we’re
17. 0:46going to use it to find the products
18. 0:49that were hits last year during Q4, so
19. 0:52we can resell those same products on
20. 0:55Pinterest through a shop we’ll launch
21. 0:58now to explode during Q4 2026. Let’s
22. 1:04head over to the PC. The tool, you can
23. 1:07see it right here, is called One Radar.
24. 1:09It’s a brand-new tool. Why am I
25. 1:11showing you this tool? Because it’s
26. 1:14the only tool currently that allows you
27. 1:17to track the best-performing pins on
28. 1:19Pinterest, and it’s a tool that will
29. 1:21save you a huge amount of money and
30. 1:24time to maximize your chances of
31. 1:26success on Pinterest. So, I’m simply
32. 1:29going to create my account and we’ll
33. 1:31meet inside the tool. We’re now on
34. 1:34the One Radar tool, we’ve clicked on
35. 1:36the ads section, and we’ve selected
36. 1:38Pinterest. Currently, we have all the
37. 1:42pins that are performing, all the pins
38. 1:44tracked on Pinterest for up to 34 days,
39. 1:47the last 34 days. And so, we’re going
40. 1:52to use filters that I’ll show you
41. 1:54during this video to figure out which
42. 1:57product was a hit last year on
43. 1:59Pinterest, and which product you can
44. 2:02launch and sell in turn on Pinterest.
45. 2:06So, we’re simply going to select
46. 2:08videos first. We’re going to target
47. 2:12only the videos that are present on
48. 2:13Pinterest. We’re going to set it to
49. 2:18last year's time frame. We’ll simply
50. 2:21go to, say, August 2025 until December
51. 2:2531st. So here, we can see which product
52. 2:30was launched during the period that
53. 2:32allows you to maximize your chances of
54. 2:35success for Q4 2025. Because you should
55. 2:38know that on Pinterest, if you launch a
56. 2:40product right now, you have a very high
57. 2:42chance of that product exploding during
58. 2:44the Christmas holidays or around
59. 2:46Halloween. Whereas if you launch it a
60. 2:49week or two weeks before an event, you
61. 2:50have absolutely 0%chance of success. So
62. 2:54that's why you need to target broadly
63. 2:56and start selling right now for
64. 2:58products that will blow up at the end
65. 3:00of 2026. So we are looking at the end
66. 3:04of 2025. So we sort and then we will
67. 3:08set it by the most reach. So here you
68. 3:12see we have the pins that had the most
69. 3:14impressions, the most reach, and I will
70. 3:16explain that to you right after, for
71. 3:18the period I decided on. In this case,
72. 3:22we have Shopify ads and the second ad
73. 3:24is a Minopia ad. Minopia, you should
74. 3:27know that it's a dropshipping store
75. 3:29that sells exclusively on Pinterest. So
76. 3:32that already shows that we can find the
77. 3:34pins that are performing during this
78. 3:36period. If we decide, uh, to go see a
79. 3:39bit further, we can click "open details
80. 3:41." And so we'll see that it's a pin,
81. 3:44sorry, that is performing. A pin that
82. 3:47performed during the period with, in
83. 3:49theory, between 8.6 million in reach
84. 3:52over the period. We can go to Pinterest
85. 3:56and so we will directly see that it's a
86. 3:58pin that redirects to a store, well,
87. 4:01simply Shopify. We can click on "visit
88. 4:04site" and we see that it is indeed a
89. 4:07Shopify store. We can use another
90. 4:09extension, Trend Track. In any case, I
91. 4:11will put all the links in the
92. 4:13description that allow you to confirm
93. 4:15that it is indeed a Shopify store. So
94. 4:19there you go, we are indeed on a
95. 4:20Shopify store. And precisely, if you
96. 4:23wish to see the pin's reach, we simply
97. 4:26need to copy the ID of that pin, go to
98. 4:28the Pinterest ads repository, and
99. 4:31copy-paste the ID at the end. By doing
100. 4:36that, simply, we will see that the pin
101. 4:39indeed has 8.6 million in reach over
102. 4:41the period given on the Adradar tool.
103. 4:45So it's a pin we can clearly reuse, a
104. 4:47product we can clearly reuse and that
105. 4:49we can sell in turn on Pinterest. So
106. 4:52you see that already in a single search
107. 4:54, I found a product that I can launch
108. 4:56right now on Pinterest. We can also
109. 4:59continue to scroll and find other
110. 5:02stores. So we can simply continue to
111. 5:06scroll and we find yet another store,
112. 5:08Fulanda, in theory with a pin that had
113. 5:115.3 million impressions. So we can go
114. 5:14directly to the store and all these are
115. 5:16products you can sell on your
116. 5:18generalist Pinterest store, and so you
117. 5:21just have to recover the pins that you
118. 5:23can simply click here and on download
119. 5:25the creative. It's super fast. And so,
120. 5:29this is how you will be able to
121. 5:31maximize your chances of success on
122. 5:33Pinterest by launching products that
123. 5:35were already hits in the previous year
124. 5:37and launching them again on your store.
125. 5:41Now, I am going to show you another
126. 5:43filter that lets you search for pins
127. 5:45and stores that have the most potential
128. 5:48because these are stores that are
129. 5:50currently exploding on Pinterest. To do
130. 5:57this, we will simply clear the filter
131. 5:59and we can set it to the last three
132. 6:02months with Shopify stores that were
133. 6:04also created in the last three months.
134. 6:09So, we just have to apply the filter
135. 6:11and there you go, we see pins that are
136. 6:12exploding on emerging stores arriving
137. 6:14on Pinterest. We have Vunica, uh Velvus
138. 6:18, Bonzai, Mavea and so on. Velvus, the
139. 6:22more you see that the store offers pins
140. 6:24, the more you are sure that it is a
141. 6:27store that is exploding. So for example
142. 6:30Velvus, here we just have to click and
143. 6:31we see that it is a Pinterest store,
144. 6:32there you go, that is exploding. So we
145. 6:35have the growth curve right here. We
146. 6:38can do the same for Vunica for example,
147. 6:40shop now. And so we arrive at the store
148. 6:43and OK, it's quite recent so the
149. 6:45traffic hasn't been recorded but what
150. 6:47is certain is that it is a pin that
151. 6:48performs and it is a store that
152. 6:50performs. And in this way you will
153. 6:52simply be able to relaunch the same
154. 6:54products as these stores by taking
155. 6:59their creatives and simply sending them
156. 7:01onto Pinterest. Here we have dresses,
157. 7:04so these are AI-generated creatives for
158. 7:06women. Uh, these are dresses, I suppose
159. 7:09for the summer parties that are coming
160. 7:11up. I had seen one right here. There
161. 7:13you go. Shop now. OK. The collection is
162. 7:16no longer there because it redirects to
163. 7:17a collection, but that's not a big deal
164. 7:19. This denture here, it seems to me
165. 7:21that it is one of the best-selling
166. 7:22products on Pinterest. There you go,
167. 7:23it's just a denture, quite simply. So
168. 7:25this strategy precisely with this tool,
169. 7:27AdRadar, which I repeat, you have the
170. 7:29link with a promo code in the
171. 7:31description. You can actually get a
172. 7:33subscription to this tool, if only for
173. 7:35a month to start and find as many
174. 7:37creatives as possible. You can save
175. 7:39them and you will be able to launch
176. 7:41them on Pinterest uh over the days and
177. 7:43over the weeks to really maximize your
178. 7:46chances of success on Pinterest. We can
179. 7:48extend the search because Pinterest is
180. 7:50a platform that needs time. So, quite
181. 7:53simply, we can set it to six months,
182. 7:55and we can even remove the shop filter
183. 7:58if we want to see pins that took a
184. 8:00while to rank in the algorithm and have
185. 8:03a high chance of blowing up soon if you
186. 8:06launch them. Here, we're looking mostly
187. 8:10at established brands, but you'll very
188. 8:12quickly recognize dropshipping store
189. 8:15ads. And so these are ads that you'll
190. 8:18be able to launch yourself. So here,
191. 8:20we're looking at completely recognized
192. 8:22brands. We just need to scroll and find
193. 8:26products to launch. We can set the shop
194. 8:30, we can set the creation date, we can
195. 8:32set it to the last six months, for
196. 8:33example, to see what it suggests. And
197. 8:36there you go, we're finding more shops
198. 8:38again. We have a new shop appearing
199. 8:40here, it's My Vera, with a product
200. 8:42specifically for hair. We can see that
201. 8:44it's this product, and that's another
202. 8:46product—well, it's the same product,
203. 8:48sorry, with two pins. So that is a
204. 8:49product you can launch; you're
205. 8:50practically guaranteed to make sales.
206. 8:53So there you have it, that's the method
207. 8:54I'm currently using to find products
208. 8:55and pins that have a high chance of
209. 8:57working on Pinterest. If you have any
210. 8:59questions, don't hesitate to contact me
211. 9:01on my social media. I've put absolutely
212. 9:02everything in the description. And I'll
213. 9:04see you very soon for the next video.