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Claude para SEO: Skills, MCP y datos reales paso a paso — Transcript

by Pedro SEO · 4,276 words · 605 segments · language en · Watch on YouTube

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  1. 0:00Look at this client's graph, how we've
  2. 0:02scaled it in just a few months and the
  3. 0:04results it's getting today are
  4. 0:06incredible. And we've done this using
  5. 0:09SEO with artificial intelligence. We've
  6. 0:11done it with Cloud, which if you're not
  7. 0:13familiar with it today is the most
  8. 0:15powerful artificial intelligence on the
  9. 0:17market for working. So, I'm going to
  10. 0:19share with you different skills that we
  11. 0:20use internally, processes and more, and
  12. 0:22I can tell you that you're going to
  13. 0:24flip out and you're going to see a new
  14. 0:26SEO that you probably don't know about
  15. 0:28today. Okay, first of all, why is Clot
  16. 0:31so powerful unlike Chat GPT or Gemini?
  17. 0:34Because we've been through them all,
  18. 0:36we've been through Chat GPT, we've been
  19. 0:38through Gemini and we've been, I was
  20. 0:40going to say a few months, but in
  21. 0:42reality we've been paying for Cloud for
  22. 0:442 years now. So, well, we have a pretty
  23. 0:46good command of the tool and we're
  24. 0:48streamlining and automating many
  25. 0:50internal SEO processes. So pay close
  26. 0:52attention because we're going to share
  27. 0:54with you how we do modern SEO in Palo
  28. 0:56Seco, okay? The mistake that many
  29. 0:59people make here is to just start
  30. 1:01writing with Clot directly and telling
  31. 1:03it what they want. That's the main
  32. 1:05mistake and you're obviously going to
  33. 1:07get very good results, but there's
  34. 1:09something that works much better and
  35. 1:11that's the whole topic of skills,
  36. 1:13connectors, plugins and so on. I'll
  37. 1:16give you a quick summary in case you
  38. 1:17don't know what we're talking about,
  39. 1:19okay? There are skills. As you can see,
  40. 1:21skills are here and if you expand here,
  41. 1:23you'll have a bunch. Well, in this case
  42. 1:25we have a bunch. In your case, I think
  43. 1:27it only comes with Skill Creator, which
  44. 1:29is for creating your own skills. So,
  45. 1:31over time we've been creating different
  46. 1:33skills, okay? So, if you go here to
  47. 1:36manage skills, you will have access to
  48. 1:38all of the skills you currently possess
  49. 1:40, and you will also be able to explore
  50. 1:42those skills. So, Clot has several that
  51. 1:44come by default and the community has a
  52. 1:46lot more as always, but the key is that
  53. 1:49you can create your own skills with
  54. 1:51Cloud, okay? Then you simply write the
  55. 1:53instructions for the skills or you can
  56. 1:55create them with Cloud and it will help
  57. 1:57you and if you have any skills, you can
  58. 1:59upload them directly and that's it. In
  59. 2:01fact, we are compiling all these skills
  60. 2:04and it is basically a zip file with all
  61. 2:06of them that you have here and you
  62. 2:08download them and then you can add them
  63. 2:11one by one for the ones you need. As
  64. 2:13you can see, there are a lot. I will
  65. 2:14try to show you the ones we use the
  66. 2:16most: the content one to create content
  67. 2:18, the local one for local SEO, the side
  68. 2:20map one for SAP, etc., etc. In the
  69. 2:22description of the video I tell you how
  70. 2:24you can download them, so once you have
  71. 2:26them downloaded, click here on skills,
  72. 2:28manage skills, click here on plus,
  73. 2:30create skills, upload skills and here
  74. 2:32you will drag the file, okay? The dot
  75. 2:34zip. Just so you are aware, I wanted to
  76. 2:36mention that every single skill has its
  77. 2:38own corresponding dot MD file. Inside
  78. 2:40the dot MD we will pass all the
  79. 2:43instructions. You won't have to touch
  80. 2:45anything, but I do recommend that if
  81. 2:46you modify them, you modify this file
  82. 2:48because, after all, you're going to
  83. 2:50give them all the instructions there,
  84. 2:52okay? And each skill is focused on a
  85. 2:54specific skill. I hope that's clear. If
  86. 2:57you have any doubts or questions, as
  87. 2:58always, in the comments. Next point,
  88. 3:00this skill thing is cool, because here
  89. 3:03you have a bunch of skills to do pretty
  90. 3:05much whatever you want, imagine if we
  91. 3:08then group different skills together
  92. 3:10and work on them all together. So,
  93. 3:12depending on what you need to do,
  94. 3:14you're going to pick one skill or
  95. 3:16another. These are the plugins, okay?
  96. 3:18So, within plugins we have different
  97. 3:20plugins, okay? So, you can choose the
  98. 3:22plugin you want, for example, Paloco
  99. 3:24SEO. And within Paloseco SEO you have
  100. 3:26the different skills already grouped
  101. 3:28together. So it's much more powerful.
  102. 3:30Let's say that when you don't know
  103. 3:32which skill to use, you just tell it to
  104. 3:34activate the plugin directly and that's
  105. 3:36it. It works very much the same as
  106. 3:38skills, right? You click on manage
  107. 3:40plugins and here you have them all,
  108. 3:41right? And then we would have the
  109. 3:43connectors. For me, this is what
  110. 3:46changes it radically and almost why
  111. 3:48Cloud is more powerful than Chat GPT or
  112. 3:51Gemine. Basically, you can connect to
  113. 3:54different tools through MCP. MCPs are
  114. 3:57basically an artificial intelligence
  115. 3:59translator, meaning that Semrush's AI,
  116. 4:02for example, understands Cloud or
  117. 4:04Gmail's AI or the Gmail tool, sorry,
  118. 4:06connects to Cloud and understands it
  119. 4:09perfectly. That way you can make
  120. 4:11requests to Semrush automatically.
  121. 4:14Something we've done and that works
  122. 4:16very well for us is connecting, for
  123. 4:18example, Cloud with our Google Search
  124. 4:20Console. For example, you can detect
  125. 4:22opportunities for the paloseco.com
  126. 4:24domain from the Search Console. It's a
  127. 4:26pretty bad prom because the
  128. 4:28opportunities are super broad, but hey,
  129. 4:30what this is basically going to do is
  130. 4:32connect to our Search Console, pull the
  131. 4:34data from the 90 days and, well,
  132. 4:36analyze the opportunities that this
  133. 4:38domain has, okay? So this helps a lot
  134. 4:40to work on SEO with artificial
  135. 4:43intelligence. Pedro, how do you connect
  136. 4:45Google Search Console with Cloud via
  137. 4:47MCP? Well, I recently uploaded this
  138. 4:49video where I explain the step by step
  139. 4:50so that you can do it. And look, do you
  140. 4:52see? That one tells you about the
  141. 4:53opportunities. Look, the gold mine, web
  142. 4:55positioning, I don't know how many
  143. 4:56thousand impressions, this and that, it
  144. 4:57really tells you a bit about everything
  145. 4:58, okay? It tells you a little bit about
  146. 5:00the keywords, the clusters, well, it
  147. 5:01does a little bit and here you now tell
  148. 5:02it, you ask it a little bit about
  149. 5:03everything, okay? Because you'll
  150. 5:05understand that the prom that I've
  151. 5:06given you here is pretty bad, right?
  152. 5:07But if you tell it, "Hey, let's go with
  153. 5:08the first one, explain everything to me
  154. 5:10, how to do it step by step, etc., okay
  155. 5:11?" And it will create that roadmap for
  156. 5:13you so that you can then apply it, okay
  157. 5:15? But anyway, this is just so that you
  158. 5:17know that this can be done and that's
  159. 5:18how we should work on it. But let's
  160. 5:20move on to the whole topic of skills,
  161. 5:22okay? Because for me this is super
  162. 5:24powerful, okay? So, anyway, I'm going
  163. 5:26to explain a little bit about what each
  164. 5:27one of them does. For example, if we
  165. 5:28have questions, for example, in this
  166. 5:30one here we put it and we say, "Hey,
  167. 5:31what does this skill do?" Okay, you ask
  168. 5:33it this and it will tell you a little
  169. 5:34bit about everything it does. See? That
  170. 5:36one tells you that it will crawl up to
  171. 5:37500 pages, respecting Robot XT, it
  172. 5:39detects the type of business, well, it
  173. 5:40does a little bit of the analysis for
  174. 5:42you. Okay, let's try it out, okay?
  175. 5:43Let's try it out quickly. Look, let's
  176. 5:45enter SEO Audit skills, paste a URL and
  177. 5:48that's it. Uh, we don't have to do
  178. 5:50anything else because this is a skill.
  179. 5:51So, we just enter this and this and
  180. 5:52that's it. We forget about these
  181. 5:54kilometer-long pronouns that people use
  182. 5:57to do it inside a clot. This is no
  183. 5:59longer done, now all this is done with
  184. 6:00skills, okay? So, you see, here it's
  185. 6:02already reading the entire SEO skill
  186. 6:04file, sorry, and then it starts
  187. 6:05tracking everything for you and it's
  188. 6:07much more efficient than not weighing a
  189. 6:08complete prom, okay? since each skill
  190. 6:11is focused on a specific area. For
  191. 6:13example, SEO Audit is focused on doing
  192. 6:15audits and it will automatically do an
  193. 6:18SEO audit with all the critical
  194. 6:20findings that you have to improve. And
  195. 6:22here, well, it creates this PDF with an
  196. 6:24executive summary, the critical
  197. 6:26findings so that you can correct them
  198. 6:28and so on, all the technical part, what
  199. 6:30you have right, what you have wrong,
  200. 6:31what you can improve, content and the
  201. 6:33part of a page and so on, okay? The
  202. 6:36topic of Geo and Geo, let's not take
  203. 6:38this into account because we'll do this
  204. 6:40with another skill focused 100%on SEO,
  205. 6:42but anyway, because this is, well,
  206. 6:44that's it, a complete audit to quickly
  207. 6:46see what it does and so on, okay? Is
  208. 6:48this cool or not? Even so, I'm telling
  209. 6:50you that this is simply, I mean, I'm
  210. 6:52telling you, we've done this plus this,
  211. 6:53okay? I mean, we haven't done a single
  212. 6:55prom, okay? I mean, let's not stop here
  213. 6:57. Now we have to go deeper, investigate
  214. 6:59and so on, okay? So gradually do
  215. 7:02different analyses, okay? We can't just
  216. 7:04stop here because if not, what? Hey, I
  217. 7:06do this and then we start selling
  218. 7:08audits, okay? No, we have to create
  219. 7:10something more professional, okay? At a
  220. 7:12strategic level, what we do is
  221. 7:13basically use the different skills,
  222. 7:16okay? So, our audit is simply intended
  223. 7:18to be done in broad strokes and to
  224. 7:19ensure that it is something global,
  225. 7:21okay? What really interests them, for
  226. 7:23example, is the technical SEO part, for
  227. 7:25example. So, here we can repeat the
  228. 7:27same pattern and, for example, well,
  229. 7:28hey, we put another web page, we click
  230. 7:30on execute and now it's going to do a
  231. 7:32full analysis of the technical part,
  232. 7:34okay? And here it's going to do a
  233. 7:36technical analysis, you see? With the
  234. 7:37different categories, the score it's
  235. 7:39given and so on, okay? Critical, fix it
  236. 7:41now, ta ta ta ta ta, all this and so on
  237. 7:43, okay? Then here, look, well, it keeps
  238. 7:45running, okay? You see? And here, hey,
  239. 7:47we could generate a report so that we
  240. 7:49can view it later, okay? But I'm
  241. 7:51telling you this saves us a lot of work
  242. 7:53. One of the skills that we work on the
  243. 7:56most is also this one here, it's skills
  244. 7:58and it's mainly the structure,
  245. 8:00architecture, sorry, this one here,
  246. 8:02okay? This really helps us understand a
  247. 8:05business and how to structure it, okay?
  248. 8:07Because there are many times when we
  249. 8:09have many problems, especially with
  250. 8:11e-commerce, which has a lot of
  251. 8:12categories, subcategories and so on,
  252. 8:14okay? And here the trick is not only to
  253. 8:16create the architecture, which we can
  254. 8:18just say the architecture and that's it
  255. 8:21, but to use a connector, okay? In this
  256. 8:23case we are going to connect to Sem
  257. 8:25Rush, which I will leave a link in the
  258. 8:26description so you can try it for free.
  259. 8:29And here we do have to enter a complete
  260. 8:31prominence. Here's nothing, here we
  261. 8:33simply tell it to connect to Semrush so
  262. 8:35that it extracts the keywords with the
  263. 8:37greatest potential, search volume,
  264. 8:39difficulty, search intent and cost per
  265. 8:41click. Okay, for my computer e-commerce
  266. 8:43, the product categories are X and Z.
  267. 8:45Here you put yours. With this data I
  268. 8:47want you to design the complete web
  269. 8:49architecture of the e-commerce,
  270. 8:50organizing it into thematic clusters
  271. 8:52ready to work. And what we need is a
  272. 8:54map of the categories, a keyword
  273. 8:56cluster. The good thing here is that it
  274. 8:58connects to Semrush, which I suppose
  275. 9:00you all know about, right? It's one of
  276. 9:02the best SEO tools today. I understand
  277. 9:04that it doesn't need an introduction
  278. 9:06because if you do SEO, you should
  279. 9:07already know about it. So, it includes
  280. 9:09a wide variety of functions and many
  281. 9:11different tools for SEO professionals.
  282. 9:13So, I understand that you already know
  283. 9:14about it and the key to this is that we
  284. 9:16can connect it to the cloud. So, what
  285. 9:17the cloud is basically going to do is
  286. 9:19connect to Semrush, extract all the
  287. 9:21keywords, whether by category, by main
  288. 9:23business keyword, by secondary keywords
  289. 9:25and by keywords associated with each
  290. 9:27cluster. Then it will return the search
  291. 9:30intentions and content opportunities,
  292. 9:32okay? For guides, comparisons and so on
  293. 9:33. This is more for the blog topic. And
  294. 9:35then it will give you a roadmap to know
  295. 9:36what we have to prioritize. Nothing. We
  296. 9:38click on execute and look, you see,
  297. 9:39it's already connecting. Do you see?
  298. 9:41Here it has connected to Semrush and
  299. 9:42it's extracting everything one by one.
  300. 9:44Okay, so here it is extracting the
  301. 9:46topic of desktop gaming. Here it has
  302. 9:48the keywords mixed and it is going to
  303. 9:49start grouping them. Now it looks for
  304. 9:51the component terms. Well, and little
  305. 9:53by little it is executing. Okay, it has
  306. 9:54already done it. It took a while, but
  307. 9:56look at everything it has created for
  308. 9:57us. Okay, since it has connected to
  309. 9:59Semra, here we have all the keywords
  310. 10:01with the category and search volume,
  311. 10:03okay? Along with the intention that
  312. 10:05each keyword has, the cost per click
  313. 10:07and the difficulty of the keyword, okay
  314. 10:09? So, we have everything organized by
  315. 10:11categories and so on, okay? Then we
  316. 10:13would have, this is the keyword
  317. 10:14research, here we would have the
  318. 10:15cluster and the categories, okay? So,
  319. 10:17here it would define which categories
  320. 10:19are the main ones, the ones in blue are
  321. 10:21the ones we are going to work on the
  322. 10:23most and the most complicated ones,
  323. 10:25okay? Because if you notice, for
  324. 10:27example, laptops have 33,000 searches,
  325. 10:29so this is going to be very difficult
  326. 10:31to position and it suggests the URL
  327. 10:33laptop, okay? But then inside laptops
  328. 10:35we would have all these subcategories,
  329. 10:37okay? So, for example, we would have
  330. 10:39the cheap section, the brand section,
  331. 10:41recommendations, second-hand, compacts
  332. 10:42and so on. And here it tells you a
  333. 10:44little bit about the keyword that we
  334. 10:46should work on as the main one. Here it
  335. 10:48then maps the URLs, how it should be
  336. 10:50and then it gives you the
  337. 10:52prioritization order. Then, in addition
  338. 10:54, here I explain to you a little bit
  339. 10:56visually how the sidemap should be,
  340. 10:58okay? So, here we would have all the
  341. 11:00categories, subcategories and so on,
  342. 11:02okay? Well, here you see this, this is
  343. 11:03also great because here I have simply
  344. 11:04clicked on laptops, you see that you
  345. 11:06can click and here it tells you, "Hey,
  346. 11:07now it automatically details the
  347. 11:08laptops category and it starts doing a
  348. 11:10little bit of everything for you." Okay
  349. 11:11, but okay, okay. Just so you know a
  350. 11:13little bit about this, which is the
  351. 11:15best way to work, basically because if
  352. 11:17we start analyzing and researching how
  353. 11:19to create all this, to begin with,
  354. 11:21which is going to take a lot of time,
  355. 11:23which does make sense, we have to keep
  356. 11:25thinking and so on; but the key here is
  357. 11:27that it's done with data and, damn,
  358. 11:29artificial intelligence, well, what can
  359. 11:31I say, it knows a lot, okay? So here,
  360. 11:33all we have to do is check, we must
  361. 11:35check that all of this makes complete
  362. 11:36sense, are we in agreement on that? So,
  363. 11:38hey, do we have second-hand laptops?
  364. 11:40Well, no, we don't want to avoid
  365. 11:41second-hand, so hey, this category has
  366. 11:42been eliminated, okay? We have gaming
  367. 11:44laptops, well, that's not it either,
  368. 11:46okay? But anyway, let's eliminate them.
  369. 11:48There are some opportunities, like, for
  370. 11:49example, RTX gaming laptops with
  371. 11:51graphics cards, okay?, which have 210
  372. 11:53searches. Damn, this is a very good
  373. 11:55opportunity because I'm sure very few
  374. 11:58people or very few companies have
  375. 12:00created this category exclusively for
  376. 12:02this type of laptop, okay? So, even if
  377. 12:04they have small searches, it's surely
  378. 12:06one of the ones we would start to
  379. 12:07create, because that's where we start
  380. 12:09to position ourselves, because we
  381. 12:10differentiate ourselves from all the
  382. 12:12competition. Obviously, except for
  383. 12:14gaming, computers, which we have
  384. 12:15competed with and have been at the top
  385. 12:18for a long time with a client, it's
  386. 12:19possible, okay? So, competing with PC
  387. 12:22components and so on. So, for me, this
  388. 12:24is essential to understand the entire
  389. 12:27structure of a web page, okay? And now,
  390. 12:29what would be the next step? Now that
  391. 12:31we have the entire structure, all the
  392. 12:33keys and categories defined, now it's
  393. 12:35as easy as telling it, we activate the
  394. 12:38SEO content skill and tell it, we're
  395. 12:40going to create SEO content for the
  396. 12:42laptops vertical, okay? For the
  397. 12:44e-commerce that we have, okay? Here we
  398. 12:45say again, select the keywords that
  399. 12:47best combine with the search volume and
  400. 12:49so on, the type of content, the online
  401. 12:51structure. Well, you already know,
  402. 12:53you're going to know all this by now,
  403. 12:54but we're telling you just in case.
  404. 12:56Then we call it Brand Boys, it applies
  405. 12:57the style tone. Well, in this case I've
  406. 12:59put Pedro Oseo because I don't have the
  407. 13:01style of this brand, well I'm making it
  408. 13:03up, but here it's key that you put this
  409. 13:04, that is, we always have to have Brand
  410. 13:06Boys, okay? In fact, here we also tell
  411. 13:08him again, "Apply the Brand Boys skill,
  412. 13:09okay? Here, if you notice, we have a
  413. 13:11skill that is this one here, Pedrooseo
  414. 13:13Brand Boys, okay? If you read a little
  415. 13:15bit, it applies Pedro Seo's voice and
  416. 13:17brand to any content. So this skill has
  417. 13:19my transcriptions of YouTube videos,
  418. 13:20Linking articles, emails that I have
  419. 13:22sent, etc. And in that way it adapts
  420. 13:24very well to my filler words, to my way
  421. 13:27of speaking and so on. Okay, I say this
  422. 13:29because since he is going to create
  423. 13:30content, it is very important to have
  424. 13:32this brand voice or this tone so that
  425. 13:34the content he creates for you is not
  426. 13:36something generic and that it is not
  427. 13:38like just another one. Okay, we click
  428. 13:40on execute here, you see? And here I
  429. 13:42have told him to listen, before putting
  430. 13:43together the table I check the real
  431. 13:45volume for the subgroups. So it is
  432. 13:46already intelligent and you see and it
  433. 13:48has automatically connected to Semar
  434. 13:52some other words that were around there
  435. 13:53in the middle, okay? And here, well,
  436. 13:54that was the brief of the desired
  437. 13:55content. See? Here it is creating all
  438. 13:57the content that could be, you know?
  439. 13:59This is because I have given it here,
  440. 14:00okay? But it is executing this
  441. 14:02internally, okay? Just so you can see
  442. 14:04everything it is doing, okay? Because
  443. 14:06it is not just content and nothing more
  444. 14:07, okay? But it has phases, okay? I mean
  445. 14:10, all the skills are already programmed
  446. 14:12for this, so that they do all the
  447. 14:14analysis and so on, okay? And here it
  448. 14:16has already created the entire content
  449. 14:18plan for all the search intent pages,
  450. 14:21all the clusters and so on. It is
  451. 14:23absolutely crazy. Okay, so here we have
  452. 14:25everything, but it does create this
  453. 14:28document that you can see here where it
  454. 14:30tells you a little bit about the laptop
  455. 14:33section, category 1, SEO title, meta,
  456. 14:35H1, H2, H3, brand intro. Well, here it
  457. 14:37tells you a little bit of text, but
  458. 14:39basically it has already created the
  459. 14:41entire structure with the headings and
  460. 14:42so on, okay? So now here, what we would
  461. 14:44have to do, look, is to go through it
  462. 14:46category by category and creating all
  463. 14:48the content, okay? But hey, with this
  464. 14:50we already have a base, I mean, as I
  465. 14:52said, with this we can handle the vast
  466. 14:54majority of stores that are currently
  467. 14:57there, okay? Another skill that we
  468. 14:59appreciate and which also functions
  469. 15:01quite well is, for example, that of
  470. 15:03local SEO, all right? This one here
  471. 15:05basically does that you also give it a
  472. 15:07URL, just like that, we're going to
  473. 15:08launch it like this so that we don't
  474. 15:10have to touch anything. We do it like
  475. 15:12this. What it's basically going to do
  476. 15:14is an analysis of all the local SEO of
  477. 15:17this URL, okay? In this case, it's a
  478. 15:19dental clinic in Andorra and you'll see
  479. 15:21what it shows us. Look, you see, here
  480. 15:23it does the entire local SEO analysis
  481. 15:26of this web page, okay? So, it already
  482. 15:28tells you that it doesn't have a Google
  483. 15:30Business Profile on Bed on the website.
  484. 15:32Yes, it does have phone numbers, which
  485. 15:33is fine. It doesn't have the opening
  486. 15:35hours, it does have photos, and it
  487. 15:37doesn't have FAQs. It doesn't have the
  488. 15:39reviews on the website either. Then the
  489. 15:41navigator, right? In one place it says
  490. 15:44This, somewhere else it says this. The
  491. 15:46same with the phone, right? Let's
  492. 15:47remember that the NAP has to always be
  493. 15:49the same everywhere. And then in the
  494. 15:51SEO it's not done well either, okay?
  495. 15:53And in fact here it suggests one, but
  496. 15:55well, for this I'm telling you it's
  497. 15:56much better. To use the SEO SEO, okay?
  498. 15:59And here it creates an SEO, but crazy,
  499. 16:01it creates a brutal SEO. So, here it
  500. 16:03would simply be, hey, to go applying a
  501. 16:05little bit of everything it recommends,
  502. 16:06okay? Here it gives you a top 10
  503. 16:08priority actions. Yes, I've seen that
  504. 16:10it's done it in English, but well, here
  505. 16:11it's simply telling you," Hey, do it
  506. 16:12for me in Spanish and that's it. "And
  507. 16:13it translates it for you. Okay, okay.
  508. 16:15Finally, I'm going to show you one last
  509. 16:17thing because otherwise this video is
  510. 16:19going to be super long and it's the Geo
  511. 16:21skill, this one here, okay? So, this
  512. 16:23skill basically does the GEO analysis.
  513. 16:26In fact, if you tell this skill, for
  514. 16:28example," Hey, what do you do and how
  515. 16:30do you work? "" Okay? It's going to
  516. 16:31explain to you a little bit about
  517. 16:32everything this skill does. I'm saying
  518. 16:33this in case you import some of the
  519. 16:35ones we've left here, so that you know
  520. 16:36a little bit, okay? Activate this skill
  521. 16:38, such and such. See? Here it tells you
  522. 16:40, "I'm activating a Geo skill that I
  523. 16:42have configured to optimize websites
  524. 16:43for AI search engines, GPT chat, Cloud,
  525. 16:45Perplexity and others." Okay? Well, the
  526. 16:47use is quite similar to the one I've
  527. 16:49shown you so far, okay? We paste it, we
  528. 16:51paste the URL, we click on it and it's
  529. 16:53going to start doing the entire Geo
  530. 16:55analysis of this web page and you'll be
  531. 16:57amazed by the result. And here it
  532. 16:58returns a complete Geo audit and here
  533. 17:00it tells you, for example, that in
  534. 17:02terms of citability and visibility it
  535. 17:05has a 55 out of 100 and that's what has
  536. 17:07the most weight. Authority has an 80,
  537. 17:10which is really its strong point. EAT
  538. 17:12content has a 50, fundamentals has a 60
  539. 17:15, base correct without blocking handles
  540. 17:17and so on. And well, and here's nothing
  541. 17:19, it simply tells you the critical
  542. 17:20findings, that is, the high priority,
  543. 17:22okay? So it doesn't have an Eskimo. I
  544. 17:24mean, it's great it lacks an Eskimo,
  545. 17:25since the first thing would be to
  546. 17:27basically create one. Then the issue of
  547. 17:28real reviews without taking advantage.
  548. 17:30So it has an opinions page with
  549. 17:31hundreds of real testimonials and
  550. 17:33explicit mention of 4 with the Maps,
  551. 17:34but there is no, there is no this in
  552. 17:36the Eskimo, so this should be there.
  553. 17:38Also the issue of the llxt file says
  554. 17:41that it doesn't make sense; the Google
  555. 17:43Chrome developers have a guide on how
  556. 17:45to optimize that file. So although some
  557. 17:48tell you not to, then others tell you
  558. 17:49how to optimize the file, so for how
  559. 17:51little it costs, well, hey, it's
  560. 17:53created and that's it. It doesn't have
  561. 17:55authority within the blog, I mean, it
  562. 17:56has articles, but they probably don't
  563. 17:58have the authors cited and so on. And
  564. 18:00title with emoji, okay? Well, I don't
  565. 18:02know, just this, okay? Here, it
  566. 18:03provides a few more steps, okay? I, I
  567. 18:05here now, well, we would say, "Hey,
  568. 18:06help me create the LMSXT file, create
  569. 18:08the Eskimo for me." Okay, I mean, I
  570. 18:10would tell him now, "Hey, let's connect
  571. 18:12the Eskimo plugin, create the schema
  572. 18:14for, well, for this website." I should
  573. 18:16have put the URL, okay? Exactly, but
  574. 18:18anyway, let's see what it does. Okay, I
  575. 18:19suppose it's going to do it for the
  576. 18:20home page and that's it. And you see,
  577. 18:22here it creates a super complete schema
  578. 18:25that your competition doesn't have and
  579. 18:27that by simply copying and pasting
  580. 18:30you'll be way ahead of the vast
  581. 18:32majority. And well, there are a lot of
  582. 18:34other things that we are doing with SEO
  583. 18:36and with Cloud. And yes, there are a
  584. 18:39lot of SEO processes and strategies
  585. 18:41with artificial intelligence to achieve
  586. 18:43the results that we are offering our
  587. 18:45clients. But we explain all this in
  588. 18:47depth in our community, where you will
  589. 18:50have access to the exact framework that
  590. 18:52we use in our agency and a lot of other
  591. 18:54content, such as the complete pack of
  592. 18:56all the SEO skills that we use in the
  593. 18:59agency. So if you want more information
  594. 19:01, I'll leave the link in the video
  595. 19:03description. And anyway, I want to tell
  596. 19:05you to get ready because this is going
  597. 19:06to change a lot and everything is
  598. 19:08moving very quickly. So, we will
  599. 19:09continue to inform you, we will
  600. 19:11continue sharing content. So if you
  601. 19:13liked the video, give me a like. a good
  602. 19:15like, subscribe to the channel if you
  603. 19:16want to learn more SEO with artificial
  604. 19:18intelligence and let's go on the path
  605. 19:19to continue learning. A big hug. Ciaao.

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