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Вот на что способны Claude и Codex, когда прочитали лучшие книги — Transcript

by HinkoK · 2,838 words · 438 segments · language en · Watch on YouTube

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  1. 0:00If you ask an AI to write text or reply
  2. 0:03to a client and get a generic answer,
  3. 0:05you're using it wrong.
  4. 0:08AI models know every famous book on
  5. 0:10business and sales, but the problem is
  6. 0:12they don't actually use them, resulting
  7. 0:15in mediocre answers.
  8. 0:17I found a tool that turns any book into
  9. 0:19a skill. And after that, Claude or GPT
  10. 0:21starts working according to the rules of
  11. 0:23that book. In this video, I will turn
  12. 0:26five famous books into skills and show
  13. 0:28how they work on real tasks and how the
  14. 0:30result changes.
  15. 0:32And most importantly, I’ll tell you how
  16. 0:34to build the same skills even if you
  17. 0:36don't own the books.
  18. 0:37But before we start the video, I want to
  19. 0:39ask you to leave a like. It helps me a
  20. 0:41lot with promotion, and it just improves
  21. 0:44my mood. Thank you. To start, let’s
  22. 0:46understand why we should turn a book
  23. 0:47into a skill at all.
  24. 0:49After all, Claude, GPT, or any other AI
  25. 0:52model knows most books because they were
  26. 0:54trained on them, but that knowledge is
  27. 0:56barely used in practice.
  28. 0:59But if you take a book and turn it into
  29. 1:01a skill, the AI starts looking at things
  30. 1:04through the lens of that book.
  31. 1:07For example, it writes text like a
  32. 1:08professional editor, or negotiates with
  33. 1:10clients like an FBI agent.
  34. 1:14This way, you can pinpoint and upgrade
  35. 1:16any aspect of your work depending on
  36. 1:18which book you choose.
  37. 1:20And to me, this hides huge potential
  38. 1:23that is limited only by your imagination
  39. 1:25. By the way, write in the comments
  40. 1:27which book you want to turn into a skill
  41. 1:29and why. It will be very interesting for
  42. 1:31me to read. Maybe I'll take note of it
  43. 1:33too.
  44. 1:35By the way, you can find the tool for
  45. 1:37turning books into skills, as well as a
  46. 1:39guide on how to do it, at the first link
  47. 1:41in the description.
  48. 1:44I want to say right away that it doesn’t
  49. 1:46matter if you work in GPT or Claude; the
  50. 1:47skills will work in both.
  51. 1:49Well then, let’s move on to the first
  52. 1:50book. And we will start, in my opinion,
  53. 1:52with the simplest task. Writing text.
  54. 1:55The first book. "Write, Shorten." I'm
  55. 1:58sure you've encountered this problem.
  56. 1:59When you ask an AI to improve a text, it
  57. 2:02does something, but the result doesn't
  58. 2:04get any better.
  59. 2:06As an example, I took a text from a
  60. 2:08freelancer who sets up AI assistants for
  61. 2:10beauty salons.
  62. 2:11And this is the text.
  63. 2:14We are a team of AI freelancers offering
  64. 2:16innovative solutions for your business
  65. 2:18with an individual approach to every
  66. 2:20client.
  67. 2:21Blah-blah-blah. In general, below I
  68. 2:23provided real facts about the service.
  69. 2:25What the assistant can do, how much it
  70. 2:27costs? How long it takes to implement in
  71. 2:29a business, and so on. And to compare
  72. 2:31the texts not just by eye, because that
  73. 2:33would be quite subjective. I went to
  74. 2:35Glavred and provided the original text,
  75. 2:38which would be the worst one, and it
  76. 2:41scored 7.5 out of 10 points for clarity
  77. 2:44. There are 14 stop words here and these
  78. 2:46are the main issues. Now let's move on
  79. 2:49to the second version. I gave this text
  80. 2:51to Claude and asked it to improve it
  81. 2:53without any special skills. And here is
  82. 2:55the result. You can read this text and
  83. 2:58compare. And now let’s look at the score
  84. 3:00.
  85. 3:019.2 out of ten is already quite good.
  86. 3:04The previous version was 7.5.
  87. 3:06And here there are now nine stop words
  88. 3:09with these main issues. And there are
  89. 3:12certainly fewer of them.
  90. 3:13Now let’s move on to the third version,
  91. 3:16which I created using a skill from the
  92. 3:18book "Write, Shorten," and it gets 9.8
  93. 3:20out of ten.
  94. 3:22There are seven stop words left, but in
  95. 3:25my opinion, this text is a level higher
  96. 3:27, and after a few minor human edits, it
  97. 3:29can be put on a website landing page.
  98. 3:33By the way, this skill and all the
  99. 3:34others I’ll talk about in this video
  100. 3:36will be in my Telegram bot at the first
  101. 3:38link in the description.
  102. 3:39Go ahead and get it.
  103. 3:42Now let's move on to the book that
  104. 3:43really helps with negotiations, which is
  105. 3:45called "Never Split the Difference" by
  106. 3:47Chris Voss.
  107. 3:50If you didn't know, Chris Voss was an
  108. 3:52FBI negotiator for over 20 years, and
  109. 3:55then he wrote a book on how to negotiate
  110. 3:58correctly, not just in the FBI, but in
  111. 4:00business and other areas of life as well
  112. 4:03.
  113. 4:04And the situation here is familiar to
  114. 4:06any freelancer.
  115. 4:08Suppose you are making an AI bot for
  116. 4:10dental appointments for $ 900, and a
  117. 4:13client writes to you: "Another
  118. 4:14freelancer has the same thing for $ 400
  119. 4:17.
  120. 4:18Do it for $ 500 and we’ll start tomorrow
  121. 4:21. If not, I’ll go to him." At the same
  122. 4:23time, you are not ready to work for less
  123. 4:25than $ 700 per order. But the client
  124. 4:27doesn't know that.
  125. 4:28I went into the AI, provided the
  126. 4:30necessary context, then wrote the
  127. 4:32client's message and asked it to write a
  128. 4:34response. And now it will write a
  129. 4:36response without the skill. Let’s see
  130. 4:38what it comes up with. And here is what
  131. 4:39Claude wrote without the skill. It
  132. 4:41suggested two options. That is either to
  133. 4:43hold the price. "Good afternoon, thank
  134. 4:45you for being direct."
  135. 4:47Then we decline to do the work for $ 500
  136. 4:50and list what is included in those $ 900
  137. 4:52.
  138. 4:53After that, it subtly hints that the
  139. 4:55work for $ 400 might not be as high
  140. 4:57quality, and at the end, it politely
  141. 4:59finishes the message. Overall, it’s not
  142. 5:01a bad response. Let’s look at its second
  143. 5:03option.
  144. 5:04The second option is to cut the scope of
  145. 5:06work and lower the price.
  146. 5:08I don't think there's much need to
  147. 5:09analyze this one. Now let’s see how it
  148. 5:12answers with this skill.
  149. 5:14And it wrote this text: "Good afternoon
  150. 5:16, thank you for being direct."
  151. 5:18It seems 900 dollars looks like an
  152. 5:19inflated price, especially next to 400.
  153. 5:22As if I’m asking double for the exact
  154. 5:23same thing. Nobody wants to overpay.
  155. 5:26This is labeling and an accusation audit
  156. 5:28. You are the first to voice the worst
  157. 5:29the client thinks about the price. They
  158. 5:31feel heard and have no reason to
  159. 5:33pressure you. Next. If the 400-dollar
  160. 5:35option covers everything you need, I
  161. 5:37won't try to talk you out of it. This is
  162. 5:39composure without needing the deal. The
  163. 5:41phrase "I won't talk you out of it"
  164. 5:42shows the ultimatum doesn't scare you.
  165. 5:44If the deal matters more to you than to
  166. 5:46them, the price will creep down. Next. I
  167. 5:48just don’t understand how to do
  168. 5:50everything included in the 900-dollar
  169. 5:52plan for 500 dollars.
  170. 5:53You could have gone to them right away,
  171. 5:55but you wrote to me about what matters
  172. 5:57most to you in this bot. And the phrase
  173. 5:59: "You could have gone to them right
  174. 6:00away." He wrote: "So, something is
  175. 6:02keeping you there." The question helps
  176. 6:04find out what exactly and forces them to
  177. 6:06name the reason themselves. And finally
  178. 6:08. Would it be a bad idea to hop on a 15
  179. 6:10-minute call tomorrow to compare what
  180. 6:12exactly is in both offers? Actually, as
  181. 6:14a rule, I would write "a good idea" here
  182. 6:16. And here is the essence of the last
  183. 6:19suggestion.
  184. 6:20It’s a question that’s easy to answer: "
  185. 6:22No, they'll use it tomorrow, but you set
  186. 6:24the deadline."
  187. 6:25Comparing will show if the competitor
  188. 6:27really has the same thing, without you
  189. 6:29speaking poorly of them.
  190. 6:32Overall, I think you’ve realized that
  191. 6:35this skill uses many tricks you can
  192. 6:37employ in negotiations to close them in
  193. 6:39your favor and, of course, earn money.
  194. 6:43In fact, I will use this skill myself
  195. 6:45because, in my opinion, it is very
  196. 6:47useful. Book three. The Mom Test.
  197. 6:51The title of this book is certainly very
  198. 6:53interesting, but the point is that if
  199. 6:55you ask your mom or even an AI, "What do
  200. 6:57you think of my business idea?"
  201. 7:00, both your mom and the AI will likely
  202. 7:02tell you they like it.
  203. 7:05But we ask primarily to get constructive
  204. 7:07criticism and understand what can be
  205. 7:08improved.
  206. 7:10And your potential clients lie to you
  207. 7:12out of politeness in exactly the same
  208. 7:14way. Therefore, the book has three
  209. 7:16simple rules. First. Talk about the
  210. 7:19person's life, not your idea. For
  211. 7:21example, instead of asking how they like
  212. 7:24your service, you ask: "How are you
  213. 7:26currently making covers?" Second. Ask
  214. 7:29about the past, not the future. To the
  215. 7:32question: "Would you pay for this?" They
  216. 7:34might tell you out of politeness: "Yes,
  217. 7:37I might pay for that."
  218. 7:39But the question of when you last paid
  219. 7:41for a YouTube video thumbnail will show
  220. 7:43how things really stand.
  221. 7:46And third, talk less and listen more,
  222. 7:48because the more you tell someone about
  223. 7:50your idea, the more they start to just
  224. 7:52agree with you.
  225. 7:54And here is my task.
  226. 7:56Let’s say I want to launch a service
  227. 7:59that generates YouTube video thumbnails
  228. 8:01based on a description for $ 15 a month
  229. 8:04.
  230. 8:05And before launching, I want to talk to
  231. 8:08potential clients. And here is a prompt
  232. 8:10I’ve put together, which I’ll send now
  233. 8:11without the skill. I want to launch a
  234. 8:13service that makes thumbnails for
  235. 8:14YouTube videos based on their
  236. 8:16descriptions. Subscription is $ 15 per
  237. 8:18month. The target audience is beginner
  238. 8:20YouTube creators. Draft 10 questions for
  239. 8:22an interview with potential clients. And
  240. 8:24I’m sending it. And here are the
  241. 8:26questions it formulated. You can pause
  242. 8:28and read them.
  243. 8:30They aren't terrible, of course, but
  244. 8:31let’s see what comes out with the skill
  245. 8:32.
  246. 8:33And with the skill, it’s a completely
  247. 8:34different story.
  248. 8:36It said not to mention the service or
  249. 8:37the $ 15 price until the end, otherwise
  250. 8:39people will just politely praise the
  251. 8:41idea instead of talking about themselves
  252. 8:43.
  253. 8:44So, first we ask about their channel
  254. 8:46without mentioning thumbnails. Then we
  255. 8:48gradually approach the topic of
  256. 8:50thumbnails by asking these questions.
  257. 8:52Next, we move on to money and ask what
  258. 8:55the person has paid for and how much
  259. 8:57they’ve earned. And here is how to
  260. 8:59correctly interpret the answers.
  261. 9:01If thumbnails didn’t come up on their
  262. 9:03own within the first four questions,
  263. 9:04that’s a signal that they aren't the
  264. 9:05person's main problem.
  265. 9:07In that case, you should move on to the
  266. 9:09fifth question.
  267. 9:10Further, the skill suggests that the
  268. 9:12best interviewee is someone who has
  269. 9:14already paid for thumbnails, tried
  270. 9:15several tools, remade thumbnails after
  271. 9:17publishing, and generally spends money
  272. 9:19on their channel.
  273. 9:21It also notes: if you hear "usually" or
  274. 9:23"I would" during the conversation, bring
  275. 9:25them back to the facts by asking when it
  276. 9:27last happened. Do not record praise as
  277. 9:29data.
  278. 9:31In short, with this skill, you can
  279. 9:33analyze the market much more accurately
  280. 9:36, understand people's pain points, and
  281. 9:39pivot your idea in the right direction
  282. 9:41to actually solve those customer
  283. 9:44problems.
  284. 9:46The fourth book is "The Goal".
  285. 9:48It’s a great book, but I saved the best
  286. 9:50for last, so make sure to watch this
  287. 9:52video to the end.
  288. 9:55Essentially, it’s a business novel about
  289. 9:57a factory manager who is given just
  290. 9:59three months to save the plant from
  291. 10:01closure.
  292. 10:02And the whole book is about how to find
  293. 10:05the one bottleneck that is holding back
  294. 10:07the entire business. And here is my task
  295. 10:10.
  296. 10:11An owner of an online English school
  297. 10:13writes that he gets 40 leads a day, but
  298. 10:15only two payments.
  299. 10:17Because of this, he wants to increase
  300. 10:20his ad budget from 1,500 to 3,000 and
  301. 10:22provides many other details.
  302. 10:25Site conversion is low, Instagram reach
  303. 10:26has dropped, and teachers are
  304. 10:28complaining about the schedule.
  305. 10:30I wrote this prompt on behalf of the
  306. 10:33school owner and asked what I should do
  307. 10:35about all this.
  308. 10:38By the way, you can read this prompt and
  309. 10:40write in the comments what you think the
  310. 10:42problem with his business is.
  311. 10:44Done that. Good. Now let's see what
  312. 10:47Claude answers without the skill. So,
  313. 10:49Claude without the skill found the
  314. 10:52bottleneck, and it was Anna. And he saw
  315. 10:54this from the numbers. He calculated
  316. 10:56everything correctly. I won't argue with
  317. 10:58that, he handled it even without the
  318. 11:00skill. Let's read what he wrote next. I
  319. 11:03read it and here is what I found. In the
  320. 11:05third point, he suggests hiring a second
  321. 11:08manager immediately, meaning spending
  322. 11:10money.
  323. 11:11And in my opinion, this is his
  324. 11:13shortcoming, because I already have a
  325. 11:15version with the skill, and now I will
  326. 11:17show you everything. And with the skill
  327. 11:20, he suggests following the five steps
  328. 11:21from the book.
  329. 11:23First, find the constraint—which is
  330. 11:25Anna's calls. You need to squeeze the
  331. 11:28maximum out of her working time. And so
  332. 11:31that she doesn't drown in all this work
  333. 11:32, you need to unload her a bit, take
  334. 11:34correspondence and CRM away from her.
  335. 11:37And he also suggests allocating another
  336. 11:391,500 dollars for advertising to see the
  337. 11:41effect of these changes.
  338. 11:43And only then, if it doesn't work, hire
  339. 11:45a second manager. And this is what the
  340. 11:48essence of this skill is.
  341. 11:51It's that it provides a more
  342. 11:52strategically correct answer than Claude
  343. 11:55without this skill.
  344. 11:56And moving on to my last favorite book.
  345. 12:00Atomic Habits. Look, we are all human.
  346. 12:03Sometimes we get lazy.
  347. 12:05And sometimes, what we started with
  348. 12:07great enthusiasm, we just quit after a
  349. 12:09week.
  350. 12:10And I've had that happen too.
  351. 12:12But then many years ago I read the book
  352. 12:15Atomic Habits, and thanks to it, I
  353. 12:17adopted several good habits that I still
  354. 12:20follow today.
  355. 12:21But before the main task, I want to
  356. 12:24answer one question that you might have
  357. 12:27. How do I create a skill from a book
  358. 12:29that I most likely don't have?
  359. 12:32And actually, I have good news because
  360. 12:35it can be created even from open sources
  361. 12:37.
  362. 12:39These could be YouTube videos with a
  363. 12:41summary of this book, or various
  364. 12:42summaries in text form.
  365. 12:45You take all of this and combine it into
  366. 12:48one place, and that becomes a skill. And
  367. 12:51moving on to the task I want to instill
  368. 12:54in myself as a habit. Here is this
  369. 12:56prompt. I want to write a post for my
  370. 12:58Telegram channel every day, but I always
  371. 13:00quit after a week. I work from 10:00 to
  372. 13:0319:00, and I'm tired in the evening.
  373. 13:05Help me set this up. And I send this
  374. 13:08prompt. And here is what Claude wrote
  375. 13:10without skill. First, do not write in
  376. 13:13the evening. Next, separate ideas from
  377. 13:16the writing process. It’s harder to come
  378. 13:18up with an idea than to write the text.
  379. 13:20Next, record by voice and don't type. A
  380. 13:231–2 minute voice memo. Transcribe it
  381. 13:25using Whisper. 5 minutes of editing.
  382. 13:27That’s actually not a bad idea. Fourth.
  383. 13:30Lower the bar. A minimal post. Three to
  384. 13:32five sentences with a photo or one
  385. 13:34thought. Fifth. Batch on the weekend.
  386. 13:36Spend 1 hour on Saturday or Sunday
  387. 13:38writing two or three posts and schedule
  388. 13:40them. Sixth. The rule of not missing two
  389. 13:43days in a row instead of a perfect
  390. 13:45streak. By the way, this rule is from
  391. 13:47Atomic Habits. I remember it like it was
  392. 13:48yesterday. Seventh. Day-specific
  393. 13:50categories. For example, Monday:
  394. 13:52observation, Wednesday: AI, Friday:
  395. 13:54weekly reflection. Overall, I understood
  396. 13:56the points, and the advice is actually
  397. 13:58quite good. Now let’s see what it wrote
  398. 14:01with skill. And here is what it wrote
  399. 14:03with skill. People quit after a week not
  400. 14:05because of weak willpower. Motivation
  401. 14:07carries the first week, then it fades,
  402. 14:09but the post still requires coming up
  403. 14:11with a topic. First: move the post from
  404. 14:13the evening to the morning. You won't
  405. 14:15have energy in the evening, so take it
  406. 14:17off your schedule. Second. Create a
  407. 14:18minimal version of the post. On a bad
  408. 14:21day, a post is 2–3 sentences in 2
  409. 14:22minutes, and it counts as a full one.
  410. 14:25Third. Keep two backup posts. Write them
  411. 14:28over the first weekend and put them in
  412. 14:30Telegram scheduled messages. Fourth.
  413. 14:33Make progress visible. Oh, this is
  414. 14:35straight from Atomic Habits, I remember
  415. 14:37. Hang a calendar in sight and put an X
  416. 14:40right after publishing. Fifth. Create a
  417. 14:43reward right after the post.
  418. 14:45Reactions come with a delay, so open
  419. 14:47social media and news only right after
  420. 14:50publishing. Sixth. Do not miss twice in
  421. 14:53a row. And this repeats from the
  422. 14:55previous version. And it says: "Where to
  423. 14:58start?
  424. 14:59Choose a time and place, write down the
  425. 15:01phrase from the first point, jot down 10
  426. 15:02topics, and tomorrow morning publish
  427. 15:03your first post, even if it's just three
  428. 15:05sentences."
  429. 15:07Overall, this is very good advice, and
  430. 15:09it is actually from the book Atomic
  431. 15:10Habits.
  432. 15:12Be sure to watch my last video, where I
  433. 15:14talked about all the latest Claude
  434. 15:15updates and why you're missing out if
  435. 15:17you don't use them.
  436. 15:20And also subscribe to my YouTube channel
  437. 15:21if you haven't already.
  438. 15:23Bye.

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