Christopher Wylie Testimony on Cambridge Analytica U. S. Senate Committee 5 -16 -18 — Transcript
Full transcript
- 0:00to everyone for coming the Facebook
- 0:08matter involving Alexander Colgan and
- 0:12Cambridge analytic I shed a bright light
- 0:16on the data practices of some of our
- 0:19largest technology companies although
- 0:22advertisers and political campaigns have
- 0:25collected and used data for years the
- 0:28public seemed generally unaware this
- 0:32story has forced both the public and
- 0:34lawmakers to confront serious issues
- 0:37that need to be addressed including what
- 0:41role Congress should play in promoting
- 0:43transparency for consumers regarding
- 0:46data collection and use while ensuring a
- 0:50well-functioning marketplace for our
- 0:53data dependent technologies to drive
- 0:57further innovation we started that
- 1:00conversation with mr. Zuckerberg last
- 1:03month I hope that today we can continue
- 1:07a productive and meaningful debate about
- 1:11these serious policy issues
- 1:14unfortunately events like these more
- 1:17often than not seem to get muddled by
- 1:20partisanship and efforts to score a
- 1:23quick sound bite the Facebook story
- 1:27first broke December 2015 because the
- 1:31Guardian identified that dr. Kogan had
- 1:35allegedly transferred Facebook data to
- 1:38gain Cambridge analytic in violation of
- 1:41Facebook's data policies according to
- 1:46Cambridge press releases and a recent
- 1:49internal report in July 2016
- 1:52Facebook requested Cambridge and its
- 1:54affiliates to remove any data received
- 1:57from dr. Cogan Cambridge said that they
- 2:01removed the data and filed legal
- 2:04certification to Facebook saying as much
- 2:08I had requested that Cambridge analytic
- 2:12appear at this hearing to
- 2:14explain these facts and tell their side
- 2:16of the story
- 2:17Cambridge however recently commenced
- 2:20insolvency proceedings and therefore
- 2:23determined it could not participate in
- 2:25this area the underlying story has not
- 2:29changed much since 2015 except for two
- 2:32important events first Cambridge began
- 2:36doing work for the Trump campaign and
- 2:39secondly the Trump President Trump won
- 2:45the 2016 election these two facts
- 2:49sounded an alarm that revived the
- 2:54Cambridge story this does not diminish
- 2:57the importance of this discussion but
- 3:01only highlights the extreme partisanship
- 3:03at play and more importantly that this
- 3:07conversation could have easily taken
- 3:09place in 2015 in fact this conversation
- 3:15could have taken place much earlier
- 3:18advertising agencies and political
- 3:20campaigns have utilized data analytic
- 3:24tools for many years campaigns including
- 3:28those the presidential candidates in
- 3:30every election year since at least the
- 3:331990s use data to micro-target during
- 3:38the past three presidential elections
- 3:40these strategies have expanded to social
- 3:43media platforms specifically Facebook
- 3:47President Obama's campaign developed an
- 3:50apt utilizing the same Facebook feature
- 3:53the Cambridge used to capture the
- 3:55information of not just the apps users
- 3:58but also millions of their friends
- 4:01President Obama's apt potentially pulled
- 4:04even more information than Cambridge his
- 4:08app a former Obama campaign official
- 4:11Carol Davison recently wrote quote
- 4:14Facebook was surprised that we were able
- 4:17to suck out the whole social graft end
- 4:21quote in the 2012 election
- 4:25we also we could also be talking about
- 4:28more recent events like BuzzFeed's
- 4:32partnering with multiple Democratic and
- 4:35anti-trump super PACs in 2016 in a 2016
- 4:40interview BuzzFeed's vice president of
- 4:42politics and advocacy said that one of
- 4:46the problems BuzzFeed was working with
- 4:49other partners to solve was quote how
- 4:53are we going to get women who do not
- 4:56like Hillary Clinton to vote for her end
- 4:59of quote
- 5:00that type of order outreach is not
- 5:03surprising to many that's because it
- 5:05happens all the time
- 5:08similarly it shouldn't be surprising
- 5:10that President Trump's campaign used
- 5:12consultants to help reach voters as well
- 5:16regardless of these events and whether
- 5:19such tactics are actually effective it
- 5:22is clear that the use of data across the
- 5:25political spectrum is only increasing
- 5:27and so instead of just treating this as
- 5:31a partisan issue to score political
- 5:34points the important policy discussion
- 5:37should really have is whether tech
- 5:41consumer and Congress where we should go
- 5:44from here our tech companies have access
- 5:48to some of our most sensitive data are
- 5:51these companies doing enough to properly
- 5:54disclose their data policies and protect
- 5:59their user date many of the services
- 6:05offered by such tech companies provide
- 6:08huge benefits to consumers at little to
- 6:12no cost our consumers blissfully unaware
- 6:15or are they making informed choices with
- 6:20respect to how their data is collected
- 6:22and used in 2015 the US consumer
- 6:27technology sector directly provided for
- 6:30and 7/10 million jobs and generated one
- 6:34a 9/10 trillion in output 435 billion in
- 6:38late
- 6:39income and 192 billion in tax payments
- 6:43how do we ensure the proper amount of
- 6:46regulation to protect consumers without
- 6:48damaging an industry that hasn't been
- 6:51vital to the economy these are the
- 6:54questions we should be asking I hope
- 6:56today's hearing will allow us to
- 6:59continue that discussion senator
- 7:00Feinstein thanks very much mr. chairman
- 7:05for holding the hearing in March of this
- 7:09year a series of articles and videos who
- 7:12are published online regarding Cambridge
- 7:15analytic and its efforts to use personal
- 7:18Facebook data of millions of Americans
- 7:21to influence the United States elections
- 7:24to date numerous governments have
- 7:26launched formal investigations into the
- 7:29company including the United Kingdom
- 7:32Australia Canada Nigeria Kenya and India
- 7:37there is much we do not know about
- 7:39Cambridge analytical but there are
- 7:42significant facts already in the public
- 7:45record we know that Cambridge analytical
- 7:48was established by Robert and Rebecca
- 7:50Mercer in 2013 at the urging of former
- 7:54White House chief strategists Steve
- 7:57Bannon as an American subsidiary of a
- 8:00london-based firm SCL group it has been
- 8:05reported that the intent of creating an
- 8:08American shell was to give the
- 8:10appearance of compliance with the United
- 8:13States election law that prohibits
- 8:15foreigners from working on United States
- 8:18elections according to CEO Alexander
- 8:21Nicks Cambridge analytic I worked for
- 8:25candidates in 44 United State elections
- 8:29in 2014 during the 2016 election cycle
- 8:34mr. Nick stated that Cambridge analytic
- 8:38and I quote did all the research all the
- 8:41data all the analytics all the targeting
- 8:45and quote we ran all of the digital
- 8:49campaign the television campaign
- 8:52and our data informed all the strategy
- 8:55for the Trump campaign in addition
- 8:59Cambridge analytic obtained detailed
- 9:02personal information on approximately 87
- 9:06million people from Facebook without
- 9:09their knowledge the massive data set
- 9:12which reportedly included approximately
- 9:164,000 data points on each individual was
- 9:20used by Cambridge analytic and SCL at
- 9:24Canada to develop a comprehensive voter
- 9:27voter targeting an online behavioural
- 9:31influence tool called Project rip on
- 9:35reportedly project rip on was a software
- 9:38program that used sophisticated
- 9:41algorithms to allow campaigns to segment
- 9:44voters into groups based on
- 9:47psychological characteristics such as
- 9:50neurotic or introverted once individuals
- 9:55were identified and grouped the platform
- 9:58then provided pre-selected and focused
- 10:01group tested images and keywords that
- 10:05were most likely to alter the behavior
- 10:08of those individuals examples of the
- 10:11messages developed and used by Cambridge
- 10:14analytical included keywords such as
- 10:18drain the swamp and deep state as well
- 10:21as images of border walls in an
- 10:25undercover video Cambridge analytic of
- 10:28managing director mark Turnbull
- 10:31explained that Cambridge analytic also
- 10:34created the brand defeat crooked Hillary
- 10:38the company then created hundreds of
- 10:41different online advertisements for that
- 10:44brand including online videos that were
- 10:48viewed 30 million times through Project
- 10:52rip on selected images were then sent to
- 10:55the relevant individuals through online
- 10:58advertising services like Google and
- 11:01Facebook
- 11:04these websites provided feedback on an
- 11:07individual's reactions to those
- 11:10advertisements which were then fed
- 11:12automatically back into the targeting
- 11:15program this is what we've learned in
- 11:18the past several months however
- 11:20significant questions remain and there's
- 11:23much we still do not know about
- 11:25Cambridge analytical we do not know the
- 11:29extent to which it worked with hackers
- 11:32to illegally obtain damaging information
- 11:36on candidates including the United
- 11:39States it was reported in 2015 that
- 11:43Cambridge analytic as parent company
- 11:46facilitated the hacking and theft of
- 11:49sensitive medical records
- 11:51from a Nigerian presidential candidate
- 11:54and published them online we do not know
- 11:58whether Cambridge analytic could use
- 12:00these tactics in the United States but
- 12:03this pattern of activity was certainly
- 12:05used by Russian intelligence during the
- 12:082016 election we do not know the extent
- 12:13of Cambridge analytics connections to
- 12:16weaken WikiLeaks and other Russian
- 12:19interests it has been reported that
- 12:21Alexander Nicks contacted WikiLeaks in
- 12:25June of 2016
- 12:28mr. Nix has said this was his only
- 12:30contact with WikiLeaks however his
- 12:34former partner mr. Nigel Oakes has
- 12:37suggested that Cambridge analytic as
- 12:40first contact with Julian Assange was
- 12:44between 12 and 18 months prior it has
- 12:48also been reported that other employees
- 12:51at Cambridge analytic had direct
- 12:54connections to mr. Assange including
- 12:58through Assange as former attorney in
- 13:032016 Alexander Nicks also provided white
- 13:07papers and briefings to executives from
- 13:11lukoil Russia's second largest oil firm
- 13:14about Cambridge analytic as
- 13:17activities in the united states Lukoil
- 13:21is currently under united states
- 13:23sanctions related to the Russian
- 13:26government's activities in the Ukraine
- 13:29and in March 2017 Lukoil revealed its
- 13:34formal information sharing partnership
- 13:36with the Russian Federal Security
- 13:38Service the FSB the successor to the KGB
- 13:43finally we still do not know whether the
- 13:47data obtained by Cambridge analytic I
- 13:49was ever shared with or obtained by a
- 13:53third party the data was originally
- 13:55obtained through a Facebook application
- 13:58developed by a Russian born professor
- 14:01named Alexander Cogan professor Cogan
- 14:05maintains a teaching position at st.
- 14:08Petersburg University in Russia a
- 14:10state-funded institution and has
- 14:13travelled frequently back and forth to
- 14:16Russia
- 14:17these are concerning questions not only
- 14:20for the United States but for all
- 14:23democracies around the world based on
- 14:26what we have already learned there is no
- 14:29question that the future of data privacy
- 14:31will have a significant impact on every
- 14:35aspect of our lives including our basic
- 14:39constitutional rights today we're going
- 14:42to hear testimony from Christopher Wiley
- 14:45who served as a research director at
- 14:48Cambridge analytic ah from June of 2013
- 14:52until November of 2014 I understand he
- 14:57will be able to share insight into some
- 15:00of these significant questions based on
- 15:03his first-hand experience so I very much
- 15:06look forward to hearing from mr. Wiley
- 15:08and I thank you again mr. chairman for
- 15:11holding this hearing I'm now going to
- 15:13introduce our witnesses and after I do
- 15:19that I would ask you to stand and be
- 15:21sworn also it was our intention senator
- 15:26Feinstein and I to come down and shake
- 15:28hands with you
- 15:29and welcome you I'm sorry that
- 15:31everything was talked here so we didn't
- 15:33want to mess everything up but we want
- 15:36to both of us want to thank you for
- 15:37participating and particularly you mr.
- 15:40Wylie coming as far as you have to help
- 15:44help us with proper testimony our first
- 15:48witness is dr. Aden Hirsch as dr. Hirsch
- 15:53is an associate professor at Tufts
- 15:55University foking focuses in on American
- 15:59politics he spent seven years as an
- 16:02assistant professor at Yale University
- 16:04is a nationally published author he
- 16:08earned a PhD degree and master's degree
- 16:11in political science from Harvard
- 16:12University and a back and a bachelor's
- 16:15degree from Tufts next person besides
- 16:22thanking you we welcome you to this
- 16:24hearing and hopefully you feel
- 16:26comfortable and everything I know you've
- 16:29testified elsewhere
- 16:31Christopher Wylie is a former director
- 16:34of research at Cambridge and Latika mr.
- 16:37Wylie worked with President Obama's
- 16:39campaign for the Canadian Liberal Party
- 16:41and for the United Kingdom's Liberal
- 16:44Democratic Party from 2013 to 2014 he
- 16:48worked for Cambridge and Lathika while
- 16:50also studying for a PhD and fashioned
- 16:53trending forecasting he has an
- 16:55undergraduate degree in law from the
- 16:58London School of Economics
- 16:59lastly dr. Mark Jameson is a visiting
- 17:04scholar at American Enterprise Institute
- 17:06he's also the director and günther
- 17:09professor of public utility Research
- 17:12Center University of Florida's
- 17:14Warrington's College of Business dr.
- 17:17Jameson earned a PhD in economics from
- 17:21Warrington College of Business at the
- 17:24University of Florida and a master's in
- 17:26bachelor's degree from Kansas State
- 17:28University so would you three stand now
- 17:32please
- 17:35do you affirm that the testimony you're
- 17:39about to give before the committee will
- 17:41be the truth the whole truth and nothing
- 17:43but the truth so help you God
- 17:45all have affirmed and so we'll start
- 17:49with Professor Hirsch and then mr. Wiley
- 17:52and then dr. Jamison lastly Feinstein
- 17:56distinguished members of the committee
- 17:57thank you for inviting me here today
- 18:00Bob just a minute we may have to do
- 18:03something with your microphone try talk
- 18:09again and see if it's a Sammy is it ok
- 18:20is there anything we hear we have
- 18:25another person coming with another
- 18:27microphone we've had this happen before
- 18:30so it's not it's not you
- 18:45and kind of pull it as close as you can
- 18:48go ahead could you okay we have to turn
- 19:10it on here is what I'm told
- 19:22Thanks
- 19:23okay good thank you the controversy
- 19:28surrounding Cambridge analytic and
- 19:30Facebook has raised a number of serious
- 19:32concerns foreign interference in US
- 19:34elections the personal privacy of
- 19:36Facebook users and Cambridge analytic
- 19:38--is voter targeting strategies my
- 19:41expertise is on civic engagement
- 19:42personal data and voter targeting and I
- 19:45hope to be able to answer questions you
- 19:46have in these areas let me briefly
- 19:48summarize a few points in my written
- 19:50testimony every election brings
- 19:53exaggerated crane claims about the
- 19:54effects of the latest technologies after
- 19:57an election there is always a demand to
- 19:59figure out why the winning campaign won
- 20:01and the latest technology used by the
- 20:03winning campaign is often a good
- 20:05storyline even if it's false campaign
- 20:07consultants also have a business
- 20:09interest in appearing to offer special
- 20:11skills and products and so they often
- 20:13embellish their role to the media
- 20:15Cambridge analytic Oh was relatively new
- 20:17to the scene in 2016 and it promoted new
- 20:20strategies of psychographic targeting to
- 20:22persuade voters from everything I've
- 20:24seen publicly disclosed about Cambridge
- 20:26analytic a I am skeptical of the idea
- 20:28that its strategies of voter persuasion
- 20:30were unusually effective or contributed
- 20:32meaningfully to the election outcome to
- 20:35understand why it's useful to divide a
- 20:37campaign strategy into mobilization and
- 20:40persuasion mobilization entails finding
- 20:43supporters and encouraging them to vote
- 20:45persuasion entails encouraging voters to
- 20:47support your candidate compared to
- 20:50mobilization persuasion is very very
- 20:52hard and Facebook data or data from
- 20:54other sources doesn't help very much let
- 20:56me explain why
- 20:58first persuasion effects decay rapidly
- 21:01research has shown that an ad may change
- 21:03a voters mind for a fleeting moment but
- 21:06the effect goes away amidst all the
- 21:08other ads news posts and stimuli that
- 21:10accompany an election season second
- 21:13persuasion is hard because it is
- 21:15actually very hard even with top-notch
- 21:17data to figure out which voters are
- 21:19persuadable the reason for this is no
- 21:23person is persuadable all the time
- 21:25persuade ability is in a stable
- 21:27disposition you might be persuadable now
- 21:29but not tomorrow by one kind of message
- 21:31or messenger but not another third
- 21:34persuasions hard because when you try to
- 21:37figure out who is persuadable your
- 21:39predictions of who is persuadable are
- 21:41often wrong they're imperfect and you
- 21:43end up sending targeted messages to the
- 21:45wrong population for example campaigns
- 21:49often want to predict the racial
- 21:50identity of a voter predictions of which
- 21:53voters are black or Hispanic are wrong
- 21:54about 25% of the time so when a campaign
- 21:58sends a message targeted to these voters
- 22:00a quarter of the people receiving the
- 22:01message will be missed targeted research
- 22:04suggests that voters penalize candidates
- 22:07who missed target them and if campaigns
- 22:09get race wrong a quarter of the time
- 22:11they're going to have much much more
- 22:13error in estimating something nuanced
- 22:15like a personality how extroverted or
- 22:17neurotic you are based on your Facebook
- 22:19lights which is what Cambridge analytic
- 22:21acclaimed to be doing the idea that
- 22:24Cambridge analytic oculd use Facebook
- 22:25Likes to predict personalities then use
- 22:27those predictions to effectively target
- 22:28ads strikes me as implausible given what
- 22:31we know about the stet the challenges of
- 22:32persuasion and campaigns no evidence has
- 22:35been produced publicly about the firm's
- 22:36profiling or targeting to suggest that
- 22:38its efforts were effective or that it
- 22:40overcame the difficulties in persuasion
- 22:42that I just articulated in spite of my
- 22:45skepticism there is a lot we do not know
- 22:47about how campaigns are using social
- 22:49media to target voters this controversy
- 22:52gives us some anxiety in part because we
- 22:54don't really know where the line is
- 22:56between ads attempting to persuade
- 22:58voters and ads attempting to manipulate
- 23:00or deceive voters this anxiety is all
- 23:04the more understandable because Facebook
- 23:06hasn't really taken seriously its solemn
- 23:08civic role as a facilitator of news and
- 23:11political communication
- 23:12in my written testimony I described an
- 23:15initiative currently underway by which
- 23:17independent researchers can measure the
- 23:19effects of facebook ad targeting and
- 23:20news sharing the success of this program
- 23:23depends on a serious commitment by
- 23:25Facebook to share its data even and
- 23:27especially in cases that will bring
- 23:29negative press to the company in raising
- 23:32skepticism about Cambridge analytics I
- 23:34do not at all mean to suggest that there
- 23:36aren't serious concerns stemming from
- 23:37this controversy related to privacy
- 23:39foreign interference and a troubling
- 23:42role of social media in transmitting
- 23:44news information and fake news and fake
- 23:47information rather I hope we can focus
- 23:50on the more important of these issues as
- 23:51I discuss in my written testimony thank
- 23:54you again for your attention to the
- 23:55subject matter and I welcome your
- 23:56questions talk all right how's that good
- 24:09mr. chairman senators thank you for the
- 24:12opportunity to invite me to speak today
- 24:15Cambridge analytics is the canary in the
- 24:18coal mine we must address the digital
- 24:20echo chambers that are being exploited
- 24:22to algorithmically segregate American
- 24:25society online communities should unite
- 24:28us and not divide us data is the new
- 24:31electricity of our date of our digital
- 24:33economy and just like electricity we
- 24:36cannot escape data online platforms
- 24:39terms and conditions present users with
- 24:41a false choice because using the
- 24:43Internet is no longer a choice Americans
- 24:46cannot opt out of the 21st century all
- 24:49revolutions throw up new power
- 24:51structures the American Revolution
- 24:53required the Constitution to ensure that
- 24:55citizens of the young Republic were
- 24:57protected from the excesses of arbitrary
- 24:59government the Industrial Revolution
- 25:01required protections for workers against
- 25:03hazardous conditions in the workplace
- 25:05and in the environment so too with the
- 25:08digital revolution unless we realize
- 25:10that there are there is a new game being
- 25:12played and that the rights to life
- 25:14liberty and the pursuit of happiness
- 25:16need to be defended from those who might
- 25:19undermine them using new technologies
- 25:20whether they are corporations whether
- 25:23they are Nations or whether they're
- 25:24non-state actors
- 25:25I've come here today voluntarily as a
- 25:28witness and as a whistleblower I've
- 25:31already reported these matters to the
- 25:33authorities and it should be made clear
- 25:34that I am NOT a target of these
- 25:36investigations I was the director of
- 25:38research at SCL and Cambridge analytic
- 25:41Oh from mid 2013 to late 2014
- 25:44SDL group was a British military
- 25:46contractor specializing in information
- 25:49operations Cambridge analytic a create
- 25:52was created to allow SCL to work in the
- 25:54United States
- 25:55Cambridge analytic I did not have any
- 25:57employed staff and all of its clients
- 25:59were handled by SCL although lawyers
- 26:02warned about using foreign citizens the
- 26:04firm installed a non-us citizen as its
- 26:07CEO and embedded non-us citizens in
- 26:10American campaigns Cambridge analytic I
- 26:13offered voter disengagement services in
- 26:15the United States and there are internal
- 26:17documents that I have seen that make
- 26:19reference to this tactic my
- 26:21understanding was that this was targeted
- 26:23at African American voters when I was at
- 26:26Cambridge analytic app I was also made
- 26:28aware of the firm's
- 26:29black ops capacity I have seen documents
- 26:32relating to instances where the firm
- 26:34sought to procure hacked material some
- 26:37of these targets of some of the targets
- 26:39of these special intelligence services
- 26:41are currently heads of state in various
- 26:43countries I've also seen internal
- 26:45documents that make reference to the use
- 26:47of specialised and sir intelligence
- 26:49services from former members of Israeli
- 26:52and Russian state security services a
- 26:55further concern is Cambridge analytic
- 26:58--is employment of people closely
- 26:59associated with WikiLeaks and Julian
- 27:01Assange in addition to making approaches
- 27:04to WikiLeaks the firm hired two senior
- 27:06staff both of whom were previously aides
- 27:08to the British lawyer representing
- 27:09Julian Assange Cambridge analytic has
- 27:12sought to identify mental
- 27:13vulnerabilities in voters and worked to
- 27:15exploit them by targeting information
- 27:18designed to activate some of the worst
- 27:20characteristics in people such as
- 27:22neuroticism paranoia and racial biases
- 27:24to be clear the work of Cambridge
- 27:27analytic is not equivalent to addition
- 27:29to traditional marketing Cambridge
- 27:31analytic has specialized in
- 27:32disinformation spreading rumours comprar
- 27:35Matt and propaganda
- 27:36for those who claim that profiling does
- 27:39not work this contradicts copious
- 27:40amounts of peer-reviewed literature in
- 27:42top scientific journals even Facebook
- 27:44applied for a patent on quote
- 27:46determining user personality
- 27:48characteristics from social networking
- 27:49systems dr. Alexander Cogan was selected
- 27:52by Cambridge analytic to lead the data
- 27:54harvesting operation and over 80 million
- 27:57data subjects had their personal data at
- 27:59misappropriated given this scale this
- 28:01could be one of the largest breaches of
- 28:03Facebook's data Cambridge analytic akan
- 28:05tractors had also worked on pro-russian
- 28:08political operations in Eastern Europe
- 28:09including with suspected Russian
- 28:11intelligence agents Cambridge analytic
- 28:14has set up focus groups and polling on
- 28:16Americans views on the leadership of
- 28:18Vladimir Putin and Russian expansionism
- 28:20in Eastern Europe dr. Kogan was also
- 28:24working on Russian state funded research
- 28:26projects the Russian project at st.
- 28:28Petersburg was also building algorithms
- 28:30using Facebook data for psychological
- 28:32profiling and research social media
- 28:34trolling in fact Cambridge analytic a
- 28:37pitched quote the interesting work Alex
- 28:39Cogan has been doing for the Russians
- 28:41end quote to his other clients Cambridge
- 28:44analytical also was in close contact
- 28:45with senior executives at lukoil one of
- 28:48Russia's largest oil companies Cambridge
- 28:49analytic a presented lukoil with
- 28:51documents outlining his experience with
- 28:53foreign gist information rumor campaigns
- 28:55and it's American data assets Facebook
- 28:58knew about Cambridge analytic his
- 29:00schemes since 2015 before the story
- 29:03broke Facebook threatened to sue The
- 29:05Guardian and then banned me for
- 29:06whistleblowing responding on behalf of
- 29:09the British government the UK Secretary
- 29:11of State for culture called my ban
- 29:13outrageous because it reveals the
- 29:15unrestrained power technology companies
- 29:17can exercise over ordinary citizens when
- 29:20a person's entire online presence can be
- 29:22so quickly and so thoroughly eliminated
- 29:24from existence there is no check on this
- 29:27power and it raises a series question
- 29:29for Republicans and Democrats alike what
- 29:31happens to our democracy when these
- 29:33country when these companies can delete
- 29:35people at will when they speak out mark
- 29:38zuckerberg continual refusal to
- 29:40cooperate with the British inquiry
- 29:41reveals the challenge that other
- 29:43countries whole face to hold companies
- 29:45like Facebook to account the British
- 29:47Parliament is now considering a standing
- 29:49summons on mr. Zuckerberg
- 29:50after Facebook refused and failed to
- 29:53answer 40 of their questions
- 29:54the Cambridge analytic ask Angelou has
- 29:56exposed that social platforms are no
- 29:58longer safe for users these platforms
- 30:01are critical part of American cyberspace
- 30:03and are in desperate need a protection
- 30:05and oversight I'm still optimistic about
- 30:08the future of technology but we should
- 30:10not walk into the future blind and is
- 30:12the job of lawmakers to ensure that
- 30:14technology serves citizens and not the
- 30:16other way around
- 30:16Thank You chairman Grassley ranking
- 30:23member Feinstein and members of the
- 30:24committee thank you for the opportunity
- 30:26to appear before you today I can
- 30:29summarize my testimony in three
- 30:30sentences first using Facebook and other
- 30:33social media data in ways that are not
- 30:35transparent to users it's not unusual in
- 30:38modern political activity second
- 30:41Facebook's problems appear to result
- 30:42from a rapidly changing company allowing
- 30:45itself to drift from forming communities
- 30:47to serving advertisers and developers
- 30:49not from a lack of regulation third new
- 30:53regulations aimed at Facebook's errors
- 30:55are more likely to protect the business
- 30:57from competition than benefit consumers
- 30:59let me summarize my thoughts on each the
- 31:02best known are probably most effective
- 31:04political use of Facebook and other data
- 31:06analytics were the national campaigns of
- 31:09President Barack Obama so I'll focus
- 31:10there these campaigns were uniquely
- 31:13capable at leveraging Facebook Facebook
- 31:16co-founder Chris Hughes put together the
- 31:17new media strategy for Obama's US Senate
- 31:20and 2008 presidential campaigns and a
- 31:232012 campaign took things to a new level
- 31:26the campaign's obtained Facebook data of
- 31:29supporters and their Facebook friends
- 31:31through Facebook apps and by having
- 31:33supporters log in to my Barack Obama
- 31:35comm using their Facebook accounts the
- 31:382012 campaign's tech team was reputed to
- 31:41be able to exploit Facebook capabilities
- 31:44before even Facebook knew those
- 31:46capabilities existed one Facebook
- 31:48outreach program lets support us know if
- 31:50the close friends had not voted during
- 31:52an election and encouraged the
- 31:54supporters to contact those friends this
- 31:57required intimate knowledge of
- 31:58supporters Facebook friends and the
- 32:01nature of their relationships
- 32:03regarding Facebook's failings the
- 32:05company's primary failure is not being
- 32:07clear and candid with its users I
- 32:09distinguished between users who are the
- 32:11subscribers and the customers who are
- 32:14those entities that buy ads and other
- 32:16services for markets to perform well
- 32:18users should have complete and
- 32:21understandable information on the nature
- 32:23of the services they're using even those
- 32:26that have zero monetary price as in the
- 32:28case of Facebook this isn't happening
- 32:30the company has changed how it serves
- 32:32and uses subscribers without ensuring
- 32:35that they fully understand Facebook has
- 32:38morphed from a connector of communities
- 32:40to someone that investigates people's
- 32:42lives and filters their Facebook
- 32:44communications the pivotal moment
- 32:46appears to be in 2007 when Facebook's
- 32:49growth stalled from Facebook's beginning
- 32:51adding users was a primary goal the
- 32:54stall triggered the company to hire a
- 32:56team that according to some of its
- 32:58former members attempted to use
- 33:00psychological manipulation to increase
- 33:02users time on Facebook since then it
- 33:06seems fair to describe the company's
- 33:08business as gathering people into a
- 33:10context where they reveal information
- 33:12about themselves so that others can
- 33:14market products and ideas in a sense
- 33:17Facebook's users are its products one of
- 33:20Facebook's methods for expanding its
- 33:22reach was a development of newsfeed
- 33:24newsfeed changed Facebook yet again
- 33:27making it into a discussion monitor
- 33:29determining who's a loud voice and who
- 33:32hears what voices on the platform
- 33:35Facebook's shifts appear to be the case
- 33:37of a company allowing itself to drift
- 33:40each step over the years probably made
- 33:42sense by itself but taken as a whole
- 33:45they constitute a change in who the
- 33:48company is many businesses have gone
- 33:50down this road when things go too far
- 33:53competition steps in and now turn my
- 33:56attention to my last point new
- 33:58regulations are likely to harm Facebook
- 34:00users there are two reasons one is that
- 34:03the problems are business problems that
- 34:06commonly occur so new regulations are
- 34:08unlikely to help they won't be focused
- 34:10on the main issue the second reason is
- 34:13that new regulations would likely serve
- 34:15to protect Facebook
- 34:17and other large internet companies from
- 34:19competition the European Union's new
- 34:21general data protection regulation is a
- 34:24case in point the new regulations are
- 34:27driving some tech companies especially
- 34:28small ones out of Europe such
- 34:31regulations impede freedom stifle
- 34:33innovation and reduce competition I'd be
- 34:36glad to answer any questions thanks to
- 34:40everybody for your testimony and we'll
- 34:43go to questions now and we'll have five
- 34:45minute rounds for each individual I'm
- 34:49gonna start with mr. Whitely I think
- 34:52these will be easy questions for you but
- 34:54listen while I lead up to them you
- 34:57joined SCL group Cambridge analytic
- 35:01group of companies in June of 2013 in
- 35:05May of 2014 the group received Facebook
- 35:10data from Alexander Colgan you stopped
- 35:14working for the group in July 2014 in
- 35:18early 2016 Facebook contacted the group
- 35:22and yourself and asked that Facebook
- 35:24data received from mr. Cogan be deleted
- 35:27in March of 2017 following an internal
- 35:31audit the group certified it had purged
- 35:34all of mr. Cullen's Facebook data from
- 35:37its servers the group was retained by
- 35:41the Trump campaign in the summer of 2016
- 35:45so these three questions that I think
- 35:49will be easy for you to answer
- 35:50so SCL Cambridge had not been retained
- 35:55by the Trump campaign during your
- 35:56employment I when I worked at Cambridge
- 36:02analytic at the Trump campaign was not a
- 36:04client no - and you did not work for the
- 36:08Trump campaign while at SCL Cambridge I
- 36:12have never worked for the Trump campaign
- 36:14and you weren't there when the company
- 36:16made its certification to Facebook I was
- 36:20not in the company or or engaged of the
- 36:23company when they when they had that
- 36:24dealing with Facebook now thank you for
- 36:26that now mister dr. Hirsch
- 36:29there's been a lot of media attention
- 36:31around allegations that Cambridge
- 36:34analytic helped president Trump
- 36:36improperly influence the 2016 election
- 36:39by utilizing data received from Facebook
- 36:42Cambridge claims that the Facebook data
- 36:44was ineffective was deleted upon
- 36:47requests from Facebook and was not used
- 36:50in their work for the Trump campaign in
- 36:52if Cambridge
- 36:54so my question if Cambridge had kept and
- 36:56utilized the Facebook data what impact
- 37:00do you think the organisation like
- 37:01Cambridge analytic and strategies which
- 37:04mr. Wylie described quote as military
- 37:09style information warfare in the quote
- 37:11can have on influencing the outcome of
- 37:14an election given the kind of data
- 37:16received from Facebook thank you the
- 37:19question you know as I said in my
- 37:20testimony it is hard to move people it's
- 37:23easier to mobilize or potentially D
- 37:25mobilize people in to persuade people
- 37:27but as I said there's has been any
- 37:29evidence presented from Facebook or
- 37:31Cambridge analytics data that probably
- 37:33does exist that could answer this
- 37:35question in other words when Facebook
- 37:37ads are run or when companies like
- 37:39Cambridge analytical run as they do it
- 37:41so with experimentation they have a
- 37:42control group in a treatment group and
- 37:44they could know the answer to this
- 37:45question so if these things were
- 37:47actually effective I think Cambridge
- 37:48elekid would know and Facebook would
- 37:50know based on what we've seen from
- 37:52public reports and from this history of
- 37:54targeting about why it's hard to move
- 37:55people I you know I'm skeptical of of
- 37:59this this data in these ads moving
- 38:02people in a substantial way the media
- 38:08has portrayed the Trump campaign use of
- 38:10data and firms like Cambridge analytical
- 38:13as nefarious actions to manipulate the
- 38:17public quote or question are these
- 38:20strategies and use of data is something
- 38:22new in the political world and how about
- 38:25advertising generally now thank you mr.
- 38:28mr. chairman know this this is not new
- 38:31in the political world it's been around
- 38:32for a long time it feels new to people
- 38:34because it's never gotten into the
- 38:36public press before at least not in this
- 38:38kind of a volume so it's it's
- 38:40understandable that people feel that
- 38:42this is violate
- 38:43gnorm but it's been a norm for a long
- 38:45time I'll reserve my time and go to
- 38:49senator Feinstein thanks mr. chairman
- 38:54mr. Wiley in February 2018 special
- 38:59counsel Muller indicted 13 Russian
- 39:02nationals and three companies for their
- 39:05part in a well-funded coordinated
- 39:07campaign of information warfare using
- 39:11social media this information warfare
- 39:14campaign spearheaded through the
- 39:16russian-backed internet research agency
- 39:19started as early as 2014 what can you
- 39:24tell us about possible connections
- 39:26between the SCL group or Cambridge
- 39:31analytic
- 39:32and Russia thanks for your questions so
- 39:37one of my concerns is the the level of
- 39:41engagement that the company had with the
- 39:44company being Cambridge analytic out
- 39:46with Luke Oil and executives from Luke
- 39:48oil which is Russia's second largest oil
- 39:49company the the firm Cambridge analytic
- 39:54I made presentations and sent documents
- 39:57to Luke oil that made reference to its
- 40:00experience in disinformation that made
- 40:03reference to its experience in rumor
- 40:05campaigns attitudinal inoculation
- 40:09Alexander Nicks emailed me to say that
- 40:12he passed on a white paper to the CEO of
- 40:16Luke oil that white paper discussed the
- 40:21data assets that the company had in the
- 40:23United States and the strategies that it
- 40:25was employing the lead researcher that
- 40:29Cambridge analytical used to harvest the
- 40:32Facebook data dr. Cogan was also working
- 40:34on projects in Russia on psychological
- 40:37profiling at the University of st.
- 40:39Petersburg the the company had also
- 40:43engaged contractors who had previously
- 40:50worked in Eastern Europe for pro-russian
- 40:53parties
- 40:55and and indeed the company decided to
- 40:59test Americans views on the leadership
- 41:02style of Vladimir Putin and Americans
- 41:05views on Eastern European issues
- 41:09relating to Russian expansionism in the
- 41:11region to be clear the only foreign
- 41:14leader that was tested when I was there
- 41:16was Vladimir Putin and and the the bulk
- 41:20of the foreign issues that were being
- 41:21tested focused on on Russian
- 41:23expansionism in 2014 one of the concerns
- 41:27that I have is that there was a lot of
- 41:31contact with Russia both Russian
- 41:35companies and then also via dr. Cook ins
- 41:37research presentations that were being
- 41:38made in Russia that made that made it
- 41:40known that this research was being done
- 41:42so what I can't I can't say definitively
- 41:44that this had any relation to the
- 41:46internet research agency for example but
- 41:49what I can say is that a lot of noise
- 41:51was being made to to companies and
- 41:53individuals who are connected to the
- 41:56Russian government and and for me that
- 41:58is of substantial concern do you think
- 42:04it's possible or even likely that the
- 42:07Facebook data harvested by Cambridge
- 42:10analytic ended up in Russia what I can
- 42:14say is that the lead researcher dr.
- 42:17Kogan who was managing the Facebook
- 42:19harvesting project for Cambridge
- 42:22analytic at was at the time working on
- 42:26projects that related to psychological
- 42:27profiling in Russia with a Russian team
- 42:30as that was going on I also know that he
- 42:32was traveling to Russia I also know
- 42:34based on conversations that I had with
- 42:36him at the time that he was making it
- 42:38known to his colleagues in Russia about
- 42:40the project and so I can't I can't say
- 42:44definitively one way or the other if if
- 42:47these data sets did end up in Russia but
- 42:49what I can say is that it would have
- 42:51been very easy to facilitate that you
- 42:53told the UK House of Commons that
- 42:57Cambridge analytic a pitched the Russian
- 42:59oil company lukoil in its services you
- 43:03have also said that Alexander Nicks gave
- 43:06Luke oil a white paper you
- 43:08that explained Cambridge analytic as
- 43:10data collection and online targeting of
- 43:13Americans
- 43:14lukoil is on the united states sanctions
- 43:17list and is said to be tied to the
- 43:20Russian Federal Security Service they
- 43:24also known as the former KGB when and
- 43:27where were these meetings taking place
- 43:29in London in the United Kingdom and also
- 43:34via the via the phone
- 43:36what did Cambridge analytic Attell
- 43:39Lukoil
- 43:40about its data on Americans did it share
- 43:43any of that data or is it possible
- 43:46Russia acquired any of its data on
- 43:49Americans in sending in sending the
- 43:53white paper and discussions that I had
- 43:56with Alexander Knicks about what he was
- 43:58speaking to the company about I know
- 44:00that the scale the scale of the of the
- 44:04data and the location of the data was
- 44:07made known and also that dr. Kogan was
- 44:10involved in in that in that data
- 44:14collection project which and the concern
- 44:16that I have is that if if you were
- 44:20intending on acquiring the data even if
- 44:22you were not intending to acquire the
- 44:24data with the willing participation of
- 44:26Cambridge analytics
- 44:27what was made known was that this kind
- 44:29of this data could have been easily
- 44:30acquired by something as simple as a key
- 44:32logger on dr. Cohen's computer when he
- 44:34was visiting Russia Canada Thank You mr.
- 44:40chairman
- 44:42professor Hersh I don't really have a
- 44:45question but if what you I'll come back
- 44:48to you may have time if what you're
- 44:49saying is that people in America are not
- 44:54persuadable or persuaded by advertising
- 44:57I think that's rubbish I think some
- 45:02really smart people spent 200 billion
- 45:05dollars
- 45:05206 million dollars last year on
- 45:08advertising and I hear kids all the time
- 45:11walk around saying dilly dilly they
- 45:14didn't just dream that up okay
- 45:17but mr. wildly let me ask you a couple
- 45:21questions I'm not interested in innuendo
- 45:24or speculation or rumor other than
- 45:29Facebook lists for me the sources of all
- 45:32of the data that you know Cambridge
- 45:35analytically used while you work for
- 45:39there was several different consumer
- 45:43data vendors that were used can you name
- 45:46them please be specific I believe I
- 45:50believe it
- 45:53Experion data was used that Believix
- 45:55axiom data was used I'm not sure but I
- 46:00can get back to you on whether contracts
- 46:03were directly with axiom and expiry
- 46:05seller the state state voter rolls and
- 46:10registration
- 46:11who else there were smaller firms which
- 46:14I can't give you just off the top of my
- 46:16head who had more specialize in each
- 46:19data and then in terms of online data
- 46:22there were experiments being done on
- 46:25collecting other social media data so
- 46:27for example Twitter that was also used
- 46:30but the the basis of the modeling that
- 46:34was being done at the time that I was
- 46:35there was primarily using Facebook data
- 46:38okay
- 46:39did Cambridge analytic put Facebook
- 46:42aside for a second the Justice
- 46:45Department FBI get to the bottom of that
- 46:48did did Cambridge on Evonik obtained any
- 46:52of this information and lawfully while
- 46:54you were there I'm not a lawyer in the
- 46:59United States so I couldn't comment on
- 47:01whether it was lawful or unlawful well
- 47:04did they do it improperly I mean you've
- 47:07been making normative judgments quite
- 47:10often I you know don't get religion now
- 47:13on me so so the the faith the Facebook
- 47:17data I believed was other than Facebook
- 47:21other than Facebook the the consumer
- 47:25data lists that were used were acquired
- 47:29via contract
- 47:30that were signed and painted it did
- 47:32Cambridge analytic ahac anybody while
- 47:37you were there did you know of the III
- 47:39have seen documents that make reference
- 47:42to special intelligence services and
- 47:45information gathering network that's do
- 47:48you have copies of those documents not
- 47:49with me now okay
- 47:51did Cambridge analytic could get money
- 47:53from WikiLeaks or get to information
- 47:55from weakened leaks not when I was there
- 47:57now okay do you know if they got it
- 48:00after you were there in terms of money I
- 48:03don't know you know that money I
- 48:05misspoke a data I'm still worked up over
- 48:08Delhi Delhi I'm I I wasn't there when
- 48:14the when the request was made while you
- 48:17were there excuse me for interrupting
- 48:18I'm not trying to be rude but we have a
- 48:20limited amount of time sure while you
- 48:22were in Cambridge analytical listen even
- 48:24give me the names of all its clients
- 48:26whether it was issue or candidate so at
- 48:32risk of speaking I am happy to give you
- 48:36a complete list of the clients that that
- 48:39were being used at the time okay well
- 48:44there were I know that there were PACs
- 48:46and various candidates that were being
- 48:48like who I mean what can't what issues
- 48:51in Canada ch so there was a network of
- 48:54PACs that I believe were primarily
- 48:58financed by Robert Mercer that were and
- 49:03then several senatorial and
- 49:05congressional candidates I believe any
- 49:07issues there were issue campaigns so for
- 49:11example John Bolton's PAC was if you
- 49:14consider that an issue based campaign
- 49:15then that was an issue based campaign
- 49:17did Cambridge analytical work for Russia
- 49:19or anybody connected with Russia while
- 49:21you were there at work
- 49:24the we did not have a Russian client at
- 49:26the time that I was there okay I'll
- 49:32yield back my 9 seconds
- 49:34Thanks Thank You mr. Wylie senator leahy
- 49:37and looking back to the early 2014 under
- 49:49the leadership of Steve Bannon Cambridge
- 49:53and literature reportedly began testing
- 49:55slogans like build the wall deep state
- 49:59drain the swamp results of message
- 50:03testing images and policies of Russian
- 50:07President Vladimir Putin now then later
- 50:13on of course heard built the wall deep
- 50:15state drain the swamp in the Trump
- 50:17campaign but they were taking this they
- 50:21said before there was any Trump campaign
- 50:23is that correct yes so the the company
- 50:28was testing as you as you said slogans
- 50:32like during the swamp images of walls
- 50:34paranoia about the deep state in 2014
- 50:38before the Trump campaign was in
- 50:40existence the the company learned that
- 50:47there were segments of the population
- 50:50that responded to messages like drain
- 50:55the swamp or or images of walls or
- 50:58indeed paranoia about the deep state
- 51:01that weren't necessarily always
- 51:03reflected in mainstream polling or
- 51:06mainstream political discourse that that
- 51:08Steve Bannon was interested in in using
- 51:11to build his movement you've noted that
- 51:15Cambridge analytical not actually have
- 51:18any employed staff it was a front group
- 51:21of the uk-based SCL group they had
- 51:25Rebecca Mercer Steve ban among others
- 51:29other board of directors client work was
- 51:33handled by a CL am I correct on that yes
- 51:37now our laws prohibit not Americans from
- 51:42working on US campaigns
- 51:44to protect our elections from foreign
- 51:47interference a 2014 memo from Cambridge
- 51:53analytical's outside legal counsel Beck
- 51:56emergency Bennett made these
- 51:59restrictions very clear did Cambridge
- 52:04analytic up all of these legal
- 52:06requirements that his work on American
- 52:08campaigns yeah so so I'm the the source
- 52:11that provided the media with thought
- 52:13that memo which I saw at the tail ends
- 52:15of my engagement at Cambridge analytic
- 52:17are the to my understanding that memo
- 52:21was disregarded because Alexander nicks
- 52:23continued to be the CEO and they
- 52:26continued to send people to the United
- 52:27States who weren't American citizens one
- 52:30thing that I would just say is that many
- 52:31of the people who were indeed sent to
- 52:33the United States who weren't American
- 52:35citizens were not privy to that memo and
- 52:37were not made aware that that
- 52:39potentially there were violations of US
- 52:41law discusses be used an election
- 52:50advertising for sometimes they know
- 52:53somebody lives in particular state they
- 52:55could target ads that reflect the
- 52:59interests of that state not all
- 53:03Cambridge were Cambridge analytical and
- 53:08correct if I'm wrong in this obtained
- 53:11the unauthorized Facebook data of 87
- 53:14million people and then target them was
- 53:18manipulative disinformation that is that
- 53:21a quick statement that wasn't everything
- 53:24that they did but yes that is something
- 53:26that they did do
- 53:30how does traditional online marketing
- 53:33compare with how Cambridge and lytic
- 53:36obtained individuals information how
- 53:40they used it so when you are looking at
- 53:46traditional marketing traditional
- 53:47marketing first of all doesn't
- 53:50misappropriate tens of millions of
- 53:52people's data if they're performing
- 53:54their duties legally and it is not it is
- 53:59not or should not be targeted at
- 54:01people's mental vulnerabilities such as
- 54:04neuroticism or paranoia or indeed racial
- 54:07biases traditional marketing does not
- 54:09exacerbate people's innate prejudices
- 54:13and and and and and coerce them and make
- 54:18them believe things that aren't
- 54:20necessarily true whole service
- 54:24propaganda machine the discouraged
- 54:26voters who are more prone to voting for
- 54:29democratic or liberal candidates and
- 54:32some of their us clients prevailed
- 54:34extremely close races
- 54:38why did Cambridge analytic as American
- 54:41clients investors like the Mercer family
- 54:44invested twenty million dollars believe
- 54:46these tactics might be helpful so Steve
- 54:51Bannon is a follower of something called
- 54:53the Breitbart doctrine which which
- 54:55posits that politics is downstream from
- 54:58culture so if you want to have any
- 55:00lasting rendering changes in politics
- 55:02you have to focus on the culture and
- 55:05when when Steve banning uses the term
- 55:08culture war he uses that term pointedly
- 55:11and they were seeking out companies that
- 55:16could build an arsenal of informational
- 55:18weapons to fight that war which is why
- 55:20they went to a British military
- 55:22contractor which specialized in
- 55:24information operations especially in
- 55:33Russian state security services now let
- 55:36me announce to everybody that record
- 55:39stays open for a week and then a few
- 55:43folks get written questions for
- 55:44people that are here like Senator Leahy
- 55:46or people that don't come we'd
- 55:48appreciate if you'd answer them and get
- 55:50them back to us as soon as you can
- 55:53senator Lee Thank You mr. chairman mr.
- 55:56Wiley I'd like to start with you if
- 55:57that's okay
- 55:59mr. Wiley while you fault Cambridge
- 56:02analytic Oh for using its data that it
- 56:06obtained you say without authorization
- 56:08its vote or targeting efforts at the
- 56:10same time you took that same data with
- 56:14you upon leaving the company isn't that
- 56:16right so so because there were no staff
- 56:21at Cambridge analytic huh
- 56:23most people were contractors or indeed
- 56:25had companies so I received a copy of
- 56:29the data okay so you had that data and
- 56:32then you started your own company
- 56:33no I my company was in existence before
- 56:36I left Cambridge and okay okay because I
- 56:39was a contractor but after leaving the
- 56:41company you you had a meeting or perhaps
- 56:45a series of meetings with a major
- 56:47campaign to discuss some micro targeting
- 56:49techniques in short yeah that's no
- 56:52that's not true I didn't I didn't meet
- 56:54another campaign to discuss that if
- 56:59you're in reference to that data set
- 57:00well it appears that you tried to use
- 57:03some of the same market as your former
- 57:07company you were gonna use that data for
- 57:08something right
- 57:09you were just going to leave it idle
- 57:11well to be clear the data was was never
- 57:15used on any commercial so why did you
- 57:18take it with you when it's not that I
- 57:21took the data with me it's just that it
- 57:24was still in existence at the time that
- 57:25I left okay what I didn't to be clear I
- 57:28didn't take any data from Cambridge
- 57:30analytic oh you didn't take it in the
- 57:33sense that it was already with you yes
- 57:36okay what type of work did you
- 57:39anticipate that your company would
- 57:40perform after you left Cambridge
- 57:41analytic oh so I I work mostly in data
- 57:46analytics looking at different kinds of
- 57:49social trends so after after I left
- 57:53Cambridge analytic I
- 57:55you know I continued working on
- 57:57independent projects but to be clear I
- 58:01didn't use that data on any commercial
- 58:06contract it couldn't that data have
- 58:08proven useful in some of your work it
- 58:11could have but I didn't I didn't go on
- 58:14and sell it right but you could have and
- 58:16had you been successful with that and
- 58:18had you gone on and your business become
- 58:20successful couldn't you have now been at
- 58:22the receiving end of some of the same
- 58:23questions now going to Cambridge
- 58:24analytic a yes but it didn't happen
- 58:26understood want to go over some
- 58:30statements that you've made in paragraph
- 58:3315 of your testimony you say and I quote
- 58:36when I was at s CL and CA I made it was
- 58:41made aware of the firm's black ops
- 58:43capacity which I understood to include
- 58:45using hackers to break into computer
- 58:47systems to acquire comprar mat or other
- 58:50intelligence for its clients the firm
- 58:52referred to these operations as special
- 58:53intelligence services or special IT
- 58:55services how did you learn about these
- 58:58blackops capacities um Alexander Nix
- 59:01told me and who was a practical matter
- 59:04was involved in these black ops my
- 59:09understanding was that in in some of the
- 59:13projects that SDL group pants in
- 59:17different parts of the world you know
- 59:21misappropriated information was used as
- 59:24as compromised in in elections in
- 59:28particular against opposition candidates
- 59:30okay in paragraph 30 if you say quote
- 59:37the Russian project undertaken by doctor
- 59:40Corrigan had a particular focus on the
- 59:43dark triad traits of narcissism
- 59:45Machiavellianism
- 59:47and psychopathy the Russian project also
- 59:50conducted behavior research on online
- 59:53trolling how did you learn all of this
- 59:56and can you describe those projects in
- 59:58more detail so at the time dr. Kogan
- 1:00:02told me about it some of the research
- 1:00:04that he was doing he also told the
- 1:00:06company about some of the research that
- 1:00:07was
- 1:00:08being done by that team in Russia so
- 1:00:12there's email correspondence from the
- 1:00:14firm that for example referenced the
- 1:00:17quote work that he was doing for the
- 1:00:20Russians so it was initially through
- 1:00:24conversations that I had with dr. Kogan
- 1:00:26and then later through the investigative
- 1:00:29reporting that has been done for the
- 1:00:31past year with the Guardian and others
- 1:00:34more details have emerged as well okay
- 1:00:37professor Hersh the use of social media
- 1:00:40to micro-target is a fairly new practice
- 1:00:44but it's my understanding that micro
- 1:00:46targeting itself is not and sadly the
- 1:00:50use of provocative information to either
- 1:00:52divide the electorate or to mobilize
- 1:00:54portions of the electorate has a long
- 1:00:56history in our country's political
- 1:00:58campaigns it was the use of social media
- 1:01:00to micro-target different than what it's
- 1:01:04been done how it's been done in the past
- 1:01:06so there's a lot we don't know we don't
- 1:01:09know about its effectiveness in some
- 1:01:10ways but it often looks the same and
- 1:01:12also responding to senator Kennedy you
- 1:01:14know just because the campaign spend a
- 1:01:16lot of money on a particular ad kind
- 1:01:18doesn't mean it works for a long time
- 1:01:20campaigns are spending money on
- 1:01:21robocalls
- 1:01:22countless experiments have shown that
- 1:01:23robocalls do nothing in an environment
- 1:01:26where there's lots of stimuli a lot
- 1:01:28going on in the campaign a lot of
- 1:01:30campaign ads don't really work probably
- 1:01:32nobody in this room or nobody that
- 1:01:34anyone in this room knows changed their
- 1:01:35mind as a result of any campaign ad in
- 1:01:38the 2016 election now for someone who's
- 1:01:40a director of research for Cambridge
- 1:01:41analytic they should know I'd be
- 1:01:43shocking if they didn't know the actual
- 1:01:45effect an estimate of which campaign ads
- 1:01:49do what part of my skepticism comes
- 1:01:51because given that there's been
- 1:01:53whistleblowing there's been no
- 1:01:54presentation of any such evidence in
- 1:01:56randomized controlled environments in
- 1:01:58which someone shows here is the effect
- 1:02:00this ad targeting neuroticism or
- 1:02:03whatever had some effect so again it's
- 1:02:06very hard to sort this out as technology
- 1:02:08changes from 2000 2004 8 12 16 lots of
- 1:02:13things are new but one point we often
- 1:02:15come back to is that in the presidential
- 1:02:17election particularly when there's so
- 1:02:18much going on the effect of one AD or
- 1:02:21one kind of AD or one row
- 1:02:22we'll call is usually zero that Senator
- 1:02:25Whitehouse thank you
- 1:02:27hello mr. Wylie you've said that
- 1:02:29Cambridge analytic and the SCL group are
- 1:02:32effectively the same thing and that
- 1:02:34Cambridge analytic who was the
- 1:02:36front-facing company for SDL's American
- 1:02:38operations is that correct yes what is
- 1:02:41SCL elections so there is a group
- 1:02:46company in the UK or was called SEL
- 1:02:50group which had several dif divisions
- 1:02:53the largest division when I first joined
- 1:02:55was defense so SEL defence SEL elections
- 1:02:59was one of the other divisions SEL
- 1:03:01commercial etc and they all handled
- 1:03:03different markets for the company so SEL
- 1:03:06elections handled political what is what
- 1:03:10are SEL Canada and aggregate IQ those
- 1:03:15were subcontractors that were set up
- 1:03:17during the time that I was there to
- 1:03:21build out a software infrastructure they
- 1:03:23played a very significant role in
- 1:03:25building the the actual infrastructure
- 1:03:27of rip on the the software product rip
- 1:03:29on are they essentially the same entity
- 1:03:31SEL Canada and aggregate IQ you could
- 1:03:34you could think of them like a franchise
- 1:03:35and the rippin program was the program
- 1:03:39that developed the software to use the
- 1:03:41Facebook data yes once you have
- 1:03:45algorithms and a target a set of targets
- 1:03:49you need something to then actually
- 1:03:50connect those targets with an online
- 1:03:53Display Network so that that's part of
- 1:03:55the role that Rippon played what is
- 1:03:56global science research global science
- 1:03:58research was the company that was set up
- 1:04:02by dr. Kogan and you've said that it
- 1:04:04became a company simply to service
- 1:04:06Cambridge and oolitic got correct it it
- 1:04:09became a company
- 1:04:10as I understand it it became a company
- 1:04:13so that it could sign a contract with
- 1:04:15Cambridge a melodica or rather
- 1:04:16technically SEL is it fair to describe
- 1:04:20the entities that I have all just
- 1:04:23described as a coordinated network yes
- 1:04:27and what was the role of Robert Mercer
- 1:04:29and funding that coordinated network he
- 1:04:32was the primary funder who put in tens
- 1:04:34of millions
- 1:04:35of US dollars into Cambridge analytic
- 1:04:37which then distributed that money to
- 1:04:39that network did that Cambridge
- 1:04:41analytical network including SCL have a
- 1:04:45recurring contracting relationship with
- 1:04:47black cube when I was there we did not
- 1:04:53have a contract with black cube have you
- 1:04:55since become aware of a connection
- 1:04:57between a CL group and black cube and
- 1:05:00working together on projects I've become
- 1:05:04aware of relationships that the company
- 1:05:08had with former members of Israeli
- 1:05:12security services
- 1:05:13how about ASI data science you've said
- 1:05:16that that company CTO worked on SCL
- 1:05:19projects that it was a subcontractor to
- 1:05:22Cambridge analytic and that there was a
- 1:05:24revolving cast of data scientists
- 1:05:26between that organization and Cambridge
- 1:05:28analytic ah yes there are a frequent
- 1:05:31contractor when I was there I believed
- 1:05:35their role was as a supplier of as the
- 1:05:38company was growing there was a an
- 1:05:40increased demand for more and more data
- 1:05:43scientists and they were I believe the
- 1:05:46contract that they had was to provide
- 1:05:48data scientists as your company consider
- 1:05:50them part of the Cambridge analytical
- 1:05:54Network we described
- 1:05:55um if if your definition of network is
- 1:05:58anybody who has an ongoing relationship
- 1:06:00then sure you said that the company
- 1:06:03Palantir had staff that were working on
- 1:06:06the data at Cambridge analytic that they
- 1:06:09were meetings with Palantir at Palantir
- 1:06:11offices and that Palantir staff helped
- 1:06:13build the models for the Rippon program
- 1:06:16is that all correct yes
- 1:06:19although found to clarify Palantir said
- 1:06:21that all of the work that was being done
- 1:06:23by Palantir staff was done in a personal
- 1:06:26capacity so let's just take I've got a
- 1:06:28minute left let's just take a quick look
- 1:06:30at Briggs in some of the forces behind
- 1:06:33brexit were vote leave be leave and
- 1:06:36veterans for Britain correct yes all of
- 1:06:39them had contracts with aggregate IQ yes
- 1:06:42is there anything peculiar about their
- 1:06:44contracts with aggregate IQ it's highly
- 1:06:47suggestive
- 1:06:48coordination and data sharing but that
- 1:06:52is currently being investigated by the
- 1:06:53Electoral Commission in the UK because a
- 1:06:55grid' IQ would have been really hard to
- 1:06:57find at the time it didn't even have a
- 1:06:58website it didn't it didn't have a
- 1:07:00website now and do we know that vote
- 1:07:01leave actually funneled money and to
- 1:07:03believe and into veterans for Britain
- 1:07:05that then went to fund aggregate IQ
- 1:07:07contracts yes we do
- 1:07:10do we also have connections between Levy
- 1:07:12you and you Kip and Eldon insurance yes
- 1:07:17related to a IQs Briggs at efforts our
- 1:07:22not to a IQs brexit efforts but rather
- 1:07:25that that side of the leave campaign
- 1:07:27engaged with Cambridge analytic at
- 1:07:29Cambridge analytical directly okay well
- 1:07:31my time has expired
- 1:07:32I will if there's a second round I'd
- 1:07:34love to have one senator corner and then
- 1:07:37then it will be centered clover char I'm
- 1:07:39going to step out for a few minutes or
- 1:07:40at the end of his five minutes you take
- 1:07:42over mister widely let me start with you
- 1:07:46please the sort of data mining that
- 1:07:49you've been describing in the targeting
- 1:07:52of messages has multiple applications
- 1:07:56correct it could be a commercial
- 1:07:58application for example and I buy
- 1:08:00something on Amazon or navy or Netflix
- 1:08:04they can send me information about
- 1:08:06something else I might like it could be
- 1:08:09used to persuade people in a political
- 1:08:12campaign for against a candidate or for
- 1:08:14against a particular issue and it's also
- 1:08:16can be used for covert information
- 1:08:20operations by governments correct all of
- 1:08:24that is correct yes data is like any
- 1:08:27kind of tool you can use it for various
- 1:08:29various means some very beneficial and
- 1:08:32legal and others not right so did SCO or
- 1:08:35Cambridge analytic serve all comers in
- 1:08:38other words were you open for business
- 1:08:40to whoever wanted to purchase the
- 1:08:42services or was that they that well that
- 1:08:45was the that was the impression that I
- 1:08:47gaunt Alexander Nix was quite keen on
- 1:08:50selling contracts however after
- 1:08:56Robert Mercer put his investment into
- 1:08:57Cambridge analytic I do know that we
- 1:08:59weren't the only restriction that we had
- 1:09:01was to not work with Democrats okay okay
- 1:09:04well like for example fusion GPS is much
- 1:09:09in the news and they provided opposition
- 1:09:12research to the DNC and the against the
- 1:09:16Trump campaign the the data itself in
- 1:09:20the the means by which you analyze it
- 1:09:22and use it is pretty much agnostic
- 1:09:25correct in other words you can use it
- 1:09:26for against a political candidate
- 1:09:29product or for an information campaign
- 1:09:33like we said yes okay so mr. Zuckerberg
- 1:09:37when he was here the other day I he kept
- 1:09:41saying we don't sell data and I
- 1:09:45responded to him well you clearly rented
- 1:09:48I don't know whether that's a fair
- 1:09:50characterization or not how would you
- 1:09:52characterize the social media platforms
- 1:09:56like Facebook use of personal data they
- 1:10:00say they don't sell it how would you
- 1:10:02characterize it they've created a
- 1:10:05platform that that encourages the use of
- 1:10:08data so it's true that you can't go to
- 1:10:12Facebook and simply buy Facebook's data
- 1:10:15but they make it readily available to
- 1:10:18its customers via its network of
- 1:10:21applications or the fact that the
- 1:10:25layouts of people's profiles on Facebook
- 1:10:28makes it very conducive to scraping data
- 1:10:30for example although Facebook would say
- 1:10:33that they don't allow that they still
- 1:10:35create an a set up which which catalyzes
- 1:10:39its misuse in my view well mr.
- 1:10:44Zuckerberg also said that the Terms of
- 1:10:46Service that that consumers agreed to
- 1:10:50when they sign on to Facebook he said
- 1:10:53people probably don't read it or if they
- 1:10:57read it they don't really understand it
- 1:10:58is your impression that most of the
- 1:11:01public has no idea about what they are
- 1:11:05sharing with these these companies
- 1:11:08when you even talk to lawyers who read
- 1:11:11through the terms and conditions some of
- 1:11:12its even dense for a lawyer so III think
- 1:11:16that it's unreasonable to expect a
- 1:11:19regular ordinary person to to have the
- 1:11:23burden of understanding dense legal text
- 1:11:25and the other thing that I would say is
- 1:11:27that you know social media is not really
- 1:11:31a choice for most people the internet is
- 1:11:33not really a choice for most people it
- 1:11:35is very difficult to be a functioning
- 1:11:36member of the workforce or society and
- 1:11:38refused to use the internet I don't know
- 1:11:40a job that would let you go in and
- 1:11:42refuse to use Google for example I don't
- 1:11:44know
- 1:11:45you know most most hiring requires a
- 1:11:47LinkedIn profile now so so although
- 1:11:50although we use this narrative of choice
- 1:11:52because someone's pushing a button even
- 1:11:55if they had read the Terms and
- 1:11:56Conditions and understood it they
- 1:11:58substantively don't really have a choice
- 1:11:59because in the modern workforce you have
- 1:12:02to use social media you have to use the
- 1:12:03internet don't really have other options
- 1:12:04I don't know a job that would hire
- 1:12:06somebody who refuses to use the internet
- 1:12:08so do you think it's too much to expect
- 1:12:10that these social media platforms get
- 1:12:13consumers informed consent I mean there
- 1:12:16is this idea in the law for example if
- 1:12:19you're going to consent to a surgical
- 1:12:21procedure by your doctor that the doctor
- 1:12:23must that your consent must be informed
- 1:12:25in other words you have to understand
- 1:12:27what you're agreeing to do you think
- 1:12:29that's too much to ask for in this
- 1:12:31context it's not that it's too much is
- 1:12:33not too much to ask for people
- 1:12:35absolutely should have informed consent
- 1:12:37but the the analogy is not is not
- 1:12:39equivalent when you when you go and see
- 1:12:42a doctor and you need a surgery you need
- 1:12:44something and that that you can sending
- 1:12:46to that surgery is proportionate to the
- 1:12:48to the the benefit that you're getting
- 1:12:50when somebody when somebody consents
- 1:12:52quote-unquote to something online even
- 1:12:56if they understand that they're
- 1:12:57consenting to their data can you know
- 1:13:00being harvested if if that's the only
- 1:13:01way that you can get a job it's not
- 1:13:03really genuinely a fair situation and so
- 1:13:06the the point that I that I would make
- 1:13:08to you is that it should take a step
- 1:13:11back from this narrative of consent and
- 1:13:12start to look at the fact that people
- 1:13:14don't have a choice they have to use a
- 1:13:16lot of these platforms to be functional
- 1:13:18in society in the workforce well I don't
- 1:13:19have to use Facebook I can use too
- 1:13:21I can use but-but-but-but all of these
- 1:13:24platforms do the same thing right they
- 1:13:26all they all as soon as you sign up to
- 1:13:29Twitter as soon as you sign up to Google
- 1:13:31as soon as you sign up to anything they
- 1:13:33all will be collecting a hugely
- 1:13:36disproportionate amount of data compared
- 1:13:38to the utility that they provide to you
- 1:13:40and further the other thing that I would
- 1:13:42say is that when you're looking at
- 1:13:43technology you know there's a question
- 1:13:45of not just informed consent in the
- 1:13:47present but reasonable expectations in
- 1:13:49the future when I first signed up to
- 1:13:51Facebook it didn't have facial
- 1:13:52recognition I posted all of my photos
- 1:13:54and then Facebook developed facial
- 1:13:56recognition algorithms that then can go
- 1:13:58and search the internet and find other
- 1:14:00things that I'm doing right so so it's
- 1:14:03not a question of just informed consent
- 1:14:04it's about is it proportionate to the
- 1:14:06benefit that the consumer is getting is
- 1:14:08it reasonably expected in the future if
- 1:14:10there's future developments and that
- 1:14:11technology that that the consumer did
- 1:14:13actually consent to that at the time and
- 1:14:16more broadly this narrative of consent
- 1:14:18is slightly problematic in the sense
- 1:14:20that when people have to use these
- 1:14:23platforms it doesn't matter whether or
- 1:14:25not they understand if they say if they
- 1:14:27have to use it to get a job they will
- 1:14:28still use it and so we are we are sort
- 1:14:30of coercing and compelling people to
- 1:14:32hand over a lot of information which
- 1:14:34which not only now could be dangerous
- 1:14:36but you have to imagine in the future
- 1:14:38also what the developments of technology
- 1:14:40you know what developments will see
- 1:14:42moving forward and what kinds of risks
- 1:14:44will be exposing to people ten years
- 1:14:47from now when that data about them still
- 1:14:48exists well my my time is up I would
- 1:14:50just conclude by saying that companies
- 1:14:53now can and do market their services and
- 1:14:56products based upon people's
- 1:14:58expectations of privacy and so if
- 1:15:01consumers are fully informed about what
- 1:15:03they're doing what the consequences are
- 1:15:05they can make their choices that may
- 1:15:07create markets for other alternative
- 1:15:10platforms that where people's data will
- 1:15:12be more protected okay thank you very
- 1:15:19much mr. chairman thank you for your
- 1:15:21succinct answers mr. Wiley and there to
- 1:15:24the point
- 1:15:24last month Senator Kennedy and I
- 1:15:26introduced a bill to protect consumers
- 1:15:29privacy online and included in that
- 1:15:33bills giving consumers the right
- 1:15:35to control their own data by allowing
- 1:15:37people to opt out of having their data
- 1:15:39collected and requiring companies to
- 1:15:41notify consumers of a privacy violation
- 1:15:44within 72 hours you previously expressed
- 1:15:47support for allowing users to opt out of
- 1:15:50all targeting criterion three clicks or
- 1:15:52less as well as rules to require the
- 1:15:54data collected by each app be
- 1:15:56proportional to the apps actual purpose
- 1:15:59would Cambridge analytic have been able
- 1:16:01to harvest the data of Facebook users
- 1:16:03and their friends if the users had opted
- 1:16:05out of having their data attracted by
- 1:16:07Facebook it it would well the the the
- 1:16:12the the the problem was that Facebook
- 1:16:14had had set up applications that that
- 1:16:19that physically allowed the collection
- 1:16:21of friends data so one of the other
- 1:16:22things that I would say is that in
- 1:16:24addition to giving consumers rights we
- 1:16:26should be putting obligations on on
- 1:16:29companies themselves so a principle of
- 1:16:31privacy by design which treats privacy
- 1:16:34as an engineering problem as a safety
- 1:16:36problem would also be incredibly
- 1:16:39beneficial because privacy is not just a
- 1:16:42governance issue or a terms issue or a
- 1:16:44policy issue it's a physical engineering
- 1:16:46issue when it comes to software I do you
- 1:16:48think that they would just do that on
- 1:16:49their own or do you think you know good
- 1:16:50to have some thank you that is my
- 1:16:53response to one of my friends on the
- 1:16:55other side of the Allen white center
- 1:16:56Kennedy and I have proposed this bill
- 1:16:58secondly the honest ads Act a bill that
- 1:17:00I've done with Senator McCain and
- 1:17:02Senator Warner
- 1:17:04I understand you've supported the idea
- 1:17:06that there should be more transparency
- 1:17:08of political ads absolutely no there's
- 1:17:10no requirements in place in your written
- 1:17:12testimony you stated if a foreign actor
- 1:17:15drop propaganda leaflets by airplane
- 1:17:17over Florida or Michigan that would
- 1:17:19universally be condemned as a hostile
- 1:17:22act but this is happening online as you
- 1:17:25know Facebook Twitter Microsoft are now
- 1:17:28supporting my bill but and they are
- 1:17:31taking measures to dispose these ads
- 1:17:34especially Facebook do you think that
- 1:17:36this patchwork of voluntary measures
- 1:17:39though will be the answer no I think
- 1:17:41that just just in the same way that we
- 1:17:43require safety standards and everything
- 1:17:45else that we care about we should be
- 1:17:46requiring safety standards
- 1:17:48and transparency standards in software
- 1:17:50and online platforms thank you
- 1:17:52at last month hearing I asked mr.
- 1:17:54Zuckerberg if Facebook had determined
- 1:17:56whether the up to 87 million Facebook
- 1:17:58users whose data was shared with
- 1:18:00Cambridge analytics were concentrated in
- 1:18:03certain states mr. Zuckerberg said that
- 1:18:06he would follow up with the state by
- 1:18:07state break down of those users I want
- 1:18:09to ask if you have any knowledge as to
- 1:18:11whether those Facebook users were mostly
- 1:18:13in any particular States I I can't say
- 1:18:17off the top of my head what the density
- 1:18:19was in each state but I do know that
- 1:18:21there were a particular focus there was
- 1:18:24a particular focus on on states from the
- 1:18:27company's activities on on swing states
- 1:18:29and states that were winnable by
- 1:18:30Republicans states like Wisconsin
- 1:18:32Michigan yes
- 1:18:35Pennsylvania and I we again await that
- 1:18:39information from Facebook mr. Wiley I
- 1:18:42also asked mr. Zuckerberg when whether
- 1:18:44any of the roughly a hundred twenty six
- 1:18:46million people who may have been shown
- 1:18:48content from a Facebook page associated
- 1:18:50with the Russian troll farm the internet
- 1:18:52research agency were the same users
- 1:18:55whose data was shared with Cambridge
- 1:18:57analytic ah he replied that he believes
- 1:18:59it is quote entirely possible that there
- 1:19:02will be a connection there what can you
- 1:19:04say about the potential for any overlap
- 1:19:07between the Facebook users whose data
- 1:19:09Cambridge analytic ah
- 1:19:10obtained and the users who were shown
- 1:19:12content from the internet research
- 1:19:14agency the thing that I would say is so
- 1:19:17firstly I I didn't ever deal with the
- 1:19:20internet research agency so I can't
- 1:19:21comment specifically on the on that
- 1:19:24entity but to your point my concern is
- 1:19:27that information either may have been
- 1:19:32shared or indeed misappropriated again
- 1:19:34at the second instance by Russian entity
- 1:19:37from Cambridge analytics what I would
- 1:19:39say though is that it's not it's not
- 1:19:43just whether or not these individual
- 1:19:45records were then targeted because if
- 1:19:48they were used to build an algorithm
- 1:19:49whether that algorithm was built by
- 1:19:51Cambridge analytical or another entity
- 1:19:53other users who share similar profiles
- 1:19:56and patterns in their data could have
- 1:19:58also been exposed you know in a way that
- 1:20:02you simply looked at were these records
- 1:20:04targeted specifically even if the answer
- 1:20:07is no that doesn't mean that those
- 1:20:08records weren't used to build a
- 1:20:10targeting algorithm I get it
- 1:20:11I'll follow up on them on the second
- 1:20:14round here one last question as you use
- 1:20:16the word profiling and these voter
- 1:20:18disengagement as you called it voter
- 1:20:20suppression one of the most horrifying
- 1:20:21things from our hearings that I saw were
- 1:20:23those ads that were clearly made to
- 1:20:26suppress the votes of African Americans
- 1:20:29do you have any knowledge about the
- 1:20:32scope of this activity and how often it
- 1:20:35occurred out of the company my knowledge
- 1:20:39relates to the the tail ends of my
- 1:20:42engagement with Cambridge analytic at
- 1:20:43one of the one of the things that did
- 1:20:47provoke me to leave was the beginnings
- 1:20:50of discussions about voter disengagement
- 1:20:52I have seen documents that reference
- 1:20:55photo disengagement and I recall
- 1:20:57conversations that that it that it was
- 1:21:00intended to focus on African American
- 1:21:02kept those documents I will I will
- 1:21:05discuss with my lawyers the best way to
- 1:21:07get you that information okay and just
- 1:21:09to be clear just as you said it would be
- 1:21:10illegal an act of a legal act to have an
- 1:21:14airplane come in with those pamphlets
- 1:21:16this under American law where you are
- 1:21:18specifically suppressing votes is also
- 1:21:21in a legal act so thank you - and to be
- 1:21:24clear I I didn't I didn't partake myself
- 1:21:27and that's why you laughed in part I get
- 1:21:30that and I appreciate you coming to
- 1:21:31testify very much today thank you thank
- 1:21:35you actually the chairs asked me to
- 1:21:37chair the committee and I also happen to
- 1:21:39be in the next water for I'm not taking
- 1:21:41chairs prerogative it's my turn so thank
- 1:21:44you all for being here I I think this is
- 1:21:47a very helpful hearing I intend to be
- 1:21:49here for the the second round as well
- 1:21:51and mr. Wylie I just leaned over to the
- 1:21:54ranking member and said that she was
- 1:21:56complimenting you on your technical
- 1:21:58expertise and I said I love having a
- 1:22:00witness before the stand that I can
- 1:22:02actually understand I can't necessarily
- 1:22:04understand lawyers but I can understand
- 1:22:06data analytics people because I was one
- 1:22:08I hope that the result of this hearing
- 1:22:11is actually trying to figure out what if
- 1:22:13anything Congress should do from a
- 1:22:14regulatory framework
- 1:22:16can compliance framework with with
- 1:22:18respect to the new Avenue for data use
- 1:22:23you know all of us in these committees
- 1:22:25have already used data from aggregators
- 1:22:28we take the voter data we know what
- 1:22:30voting propensity czar that's downloaded
- 1:22:33from the boards of election you use that
- 1:22:34as a basis for targeting voters and then
- 1:22:37there was the the next wave data
- 1:22:39aggregator so that you can overlay
- 1:22:41people's affiliations with associations
- 1:22:44the magazine subscriptions that's all
- 1:22:46really become passe in terms of data
- 1:22:48matching it's been happening for
- 1:22:50probably ten or twenty years and in our
- 1:22:53campaigns and I would dare say that
- 1:22:55every single member here who's gone I
- 1:22:56ran up for election has had that now
- 1:22:59that is where they buy data and they
- 1:23:01aggregate it they built their and then
- 1:23:03they build their proprietary platforms
- 1:23:04around it now with the advent of social
- 1:23:06media we have entities who have come
- 1:23:10into play that really don't want to sell
- 1:23:12their data they want to sell the
- 1:23:14analytic result of that data so that
- 1:23:16they can target people on certain social
- 1:23:17media platforms would you agree with
- 1:23:19that analysis
- 1:23:20yes we're it's it's the age of access
- 1:23:24rather than the age of transfer in terms
- 1:23:27of data and something baseline is a part
- 1:23:31of their their intellectual capital a
- 1:23:33part of their or their institutional
- 1:23:35value uh yes data is an incredibly
- 1:23:39powerful it's like the new oil for
- 1:23:43either of the other two witnesses to to
- 1:23:47chime in a part of when mr. Zuckerberg
- 1:23:50was before us just some weeks back I
- 1:23:55tried to focus on what we should all be
- 1:23:58looking at as policymakers as other
- 1:24:01practices beyond the camera gen oolitic
- 1:24:03and I should say that my firm engaged
- 1:24:05camera channel it occur I met them the
- 1:24:07day that they proposed it and I saw him
- 1:24:09again on election day I do have some
- 1:24:12questions about the focus on trying to
- 1:24:16get cyclo graphic data from people
- 1:24:18through in-person interviews it may or
- 1:24:20may not have been captured through some
- 1:24:22of the techniques that we're discussing
- 1:24:23today but I also want to go back and
- 1:24:26talk about if we're going to do a
- 1:24:27thorough impartial
- 1:24:31nonpartisan review of the facts that we
- 1:24:34really should go back probably over
- 1:24:35about the last ten years if I don't know
- 1:24:38if you've had an opportunity to but I
- 1:24:39would commend it to you to read in the
- 1:24:42MIT Technology Review they had a
- 1:24:43three-part series and the series was
- 1:24:46titled how Obama's team used big data to
- 1:24:48rally voters and if you go through that
- 1:24:51that very well-written review and
- 1:24:54through articles associated with it
- 1:24:58there were quotes from campaign workers
- 1:25:00who said we literally took the whole
- 1:25:02social graph from Facebook and were able
- 1:25:05to download it through the use of an
- 1:25:07application they there's a terminal term
- 1:25:09in here I don't know their specific page
- 1:25:10but they talk about gamifying the apps
- 1:25:13that campaign workers would use and
- 1:25:14possibly gamifying the apps that would
- 1:25:18be supporters would use and then the
- 1:25:20Obama campaign I think it may have been
- 1:25:22the first one could have been the second
- 1:25:24they actually asked whether or not if
- 1:25:27you were a Facebook user if you would
- 1:25:29mind by clicking on an on a button be
- 1:25:32willing to share information about all
- 1:25:34your friends in my case I have about
- 1:25:37forty nine hundred friends so by
- 1:25:38clicking that button I was actually
- 1:25:40giving access to thousands of people's
- 1:25:43information without their knowledge and
- 1:25:46this was a document in practice that I
- 1:25:48think also has to be looked at in the
- 1:25:51context of creating good policy that's
- 1:25:55based on various uses contemporary
- 1:25:57unisys uses of data on social media
- 1:26:00platforms and so in my remaining time in
- 1:26:04this and the the first round I would
- 1:26:07just ask you do you believe that some of
- 1:26:13the technology players today simply have
- 1:26:16grown so large so quickly that some of
- 1:26:20what you thought would have been
- 1:26:21captured through just good corporate
- 1:26:23governance and code of conduct
- 1:26:25having somebody from a social media
- 1:26:27platform who either leans conservative
- 1:26:30or leans liberal kind of putting their
- 1:26:33thumb on the scale and giving them
- 1:26:35people information that they really
- 1:26:36shouldn't if they were good stewards of
- 1:26:38the data and the social media platform
- 1:26:40that they were on and I'll leave that as
- 1:26:42an open question
- 1:26:42anybody on the panel and reserve my
- 1:26:44remainder for the next round I just say
- 1:26:49that you know I I don't hold a view that
- 1:26:51Facebook is somehow necessary for our
- 1:26:53lives as a instructor of political
- 1:26:55science I encourage my students never to
- 1:26:57share information about politics or ads
- 1:26:59or news online because they're not
- 1:27:02professional editors they should direct
- 1:27:04their attention to newer sources that
- 1:27:06have editors the idea that you must
- 1:27:08contact your friends and family and
- 1:27:10upload pictures and that there is no
- 1:27:12alternative is really something that
- 1:27:13doesn't strike me not as an expert but
- 1:27:15as an ordinary citizen as something
- 1:27:17that's that's true
- 1:27:17and so I think in answering your
- 1:27:20question Facebook has a lot of data
- 1:27:22I think it's acted really
- 1:27:22inappropriately in terms of how its
- 1:27:25conveyed news sold ads to just about
- 1:27:27anyone who wants to target hate groups
- 1:27:29fine bring it in we have an algorithm we
- 1:27:31don't pay too much attention to it and
- 1:27:32it's not our fault if it goes wrong I
- 1:27:34think it's a really terrible way that
- 1:27:36they've conducted business and again I
- 1:27:39would encourage people to use Facebook
- 1:27:41but I am surprised by by people's
- 1:27:43continuing interest in the company I
- 1:27:49concur a lot in what he was saying I
- 1:27:52think it's difficult to argue that that
- 1:27:54Facebook per se is necessary for
- 1:27:56people's lives what about half the
- 1:27:58Internet users aren't on it and there
- 1:28:00are lots of other types of social media
- 1:28:03to your point about would someone with a
- 1:28:06particular ideological political view
- 1:28:08tilt the scales one way or another I
- 1:28:10don't know if people would deliberately
- 1:28:12do it they might but by the nature they
- 1:28:15will because because what I view as true
- 1:28:18is influenced by how I think
- 1:28:20ideologically and so things that I might
- 1:28:22screen out and say well this this is bad
- 1:28:25this is disruptive to the community
- 1:28:26would be influenced by how I think
- 1:28:28thank you Sarah Coons Thank You senator
- 1:28:32tell us and thank you to the panel for
- 1:28:34the chance to be with you today I think
- 1:28:36the reason this matters is that we're
- 1:28:38talking about the intersection of
- 1:28:40several important developments that are
- 1:28:42difficult for the average American to
- 1:28:43understand big data and social media and
- 1:28:48foreign interference in our 2016
- 1:28:50election and we're trying to tease out
- 1:28:52what actually happened or didn't happen
- 1:28:55mr. Riley let me start
- 1:28:57to Cambridge University professor
- 1:28:59Michael Kaczynski studied the use of
- 1:29:01Facebook data and found that based on
- 1:29:03average of 68 Facebook Likes by a user
- 1:29:07these are just likes what you liked or
- 1:29:09disliked you could predict sexual
- 1:29:12orientation political party affiliation
- 1:29:14race with 85% accuracy further factors
- 1:29:19like religious affiliation alcohol or
- 1:29:21drug use even whether your parents were
- 1:29:23divorced could be deduced is that your
- 1:29:26understanding of that analysis and do
- 1:29:29you think Cambridge analytic oh and the
- 1:29:32the work of Professor Cogan used that
- 1:29:35predictive power to develop algorithms
- 1:29:38that then weaponized differences between
- 1:29:40Americans for electoral game so the
- 1:29:44basis of the research that we were doing
- 1:29:47at Cambridge analytic I was from the
- 1:29:52papers that you're citing from from dr.
- 1:29:54Kaczynski so so the firm replicated his
- 1:29:59approach and then sought to improve it
- 1:30:02and did I correctly summarize the
- 1:30:05incredibly high correlation that you
- 1:30:08could show in terms of really knowing
- 1:30:09the individual Facebook user if you had
- 1:30:12access to their likes and their friends
- 1:30:14and their social media activity yeah it
- 1:30:16it increases the particular paper that
- 1:30:19you're citing the the number of likes
- 1:30:22once you surpass a hundred and 200 you
- 1:30:25can get to the same level of accuracy at
- 1:30:29predicting for example personality
- 1:30:31traits as as your spouse would if they
- 1:30:35were answering questions about you and
- 1:30:36in in comparison to how you would result
- 1:30:38was the point that Professor Hirsch made
- 1:30:40earlier all of us who have stood for
- 1:30:42election have struggled with the
- 1:30:44difficulty of actually targeting our
- 1:30:46voters effectively because the data sets
- 1:30:48we've had access to mostly publicly
- 1:30:51available data are very thin very narrow
- 1:30:53there's very little that we have the
- 1:30:55data sets that Facebook has access to
- 1:30:57that's why it's a multi-billion dollar
- 1:30:59company are unbelievably deep and rich
- 1:31:02and so it's unlike anything we've had to
- 1:31:05confront before correct yeah III don't I
- 1:31:08don't can contest what Professor
- 1:31:10Hirsch was saying in the sense that
- 1:31:11there are you know it is true persuading
- 1:31:16somebody compared to motivating them to
- 1:31:19to turn out as much more difficult and
- 1:31:21the the datasets that traditionally were
- 1:31:24used are often very sparse and not
- 1:31:27necessarily reliable but that data it's
- 1:31:29that available now through Facebook are
- 1:31:31orders number attitude yes yes and
- 1:31:33that's why Cambridge analytic ended up
- 1:31:36pursuing that path because it found that
- 1:31:39in comparison to traditional marketing
- 1:31:43datasets the the the data that you could
- 1:31:45procure from social networking sites was
- 1:31:48the was much more dense and actually
- 1:31:50much more reliable to create a precise
- 1:31:52algorithm and to be clear a billionaire
- 1:31:55American mega donor and supporter of the
- 1:31:57Trump campaign funded a shell
- 1:32:00corporation Cambridge analytic Oh still
- 1:32:02run by foreign nationals to take
- 1:32:04advantage of this research this
- 1:32:06understanding and gained access to
- 1:32:08eighty seven million Americans Facebook
- 1:32:11information and developed some of the
- 1:32:15algorithms that came out of that I want
- 1:32:17to ask you in the time I have remaining
- 1:32:19about your experience working with Steve
- 1:32:20Bannon one of president Trump's senior
- 1:32:23campaign advisers and the goals that he
- 1:32:25used Cambridge analytical to achieve was
- 1:32:27one of his goals to suppress voting or
- 1:32:29discourage certain individuals in the
- 1:32:31United States from voting that was my
- 1:32:34understanding yes was voter suppression
- 1:32:35a service that US clients could request
- 1:32:38in their contracts with Cambridge
- 1:32:40analytical while Bannon was vice
- 1:32:41president yes and so Steve Bannon is
- 1:32:46running an organization where you could
- 1:32:48as a client request in contracts voter
- 1:32:51suppression using this remarkable data
- 1:32:54set I don't know if it was referenced in
- 1:32:57contracts but I have seen documents that
- 1:32:59make reference to it in relation to
- 1:33:01client requests and services providing
- 1:33:03has got a last question you testified
- 1:33:06that back in 2014
- 1:33:07Cambridge analytic a set up focus groups
- 1:33:09message testing and polling on Americans
- 1:33:12views on the leadership of Vladimir
- 1:33:14Putin and Russia's expansionism in
- 1:33:16Eastern Europe
- 1:33:18you've also testified that it's entirely
- 1:33:20possible would have been relatively easy
- 1:33:22for Russian intelligence to
- 1:33:24put a keylogger on professor Cogan's
- 1:33:26computer and get access to this full
- 1:33:29data set why do you think Cambridge
- 1:33:31analytic Oh was testing Putin's
- 1:33:33aggressive actions and what threat would
- 1:33:36it pose to our 2018 elections if this
- 1:33:39entire data set all the algorithms that
- 1:33:41go with it are currently in the hands of
- 1:33:44Russian intelligence so I I don't have a
- 1:33:48clear answer as to why the company
- 1:33:50wanted to was so engaged in testing
- 1:33:52Russian expansionism and the leadership
- 1:33:54of Vladimir Putin that's a question
- 1:33:57better put to Steve Benin in terms of
- 1:34:01the dangers for not just American
- 1:34:04democracy but you know other democracies
- 1:34:06around the world this this data is
- 1:34:09powerful and if it's put into the wrong
- 1:34:11hands it becomes a weapon and we have to
- 1:34:14understand that you know companies like
- 1:34:17Facebook and platforms like Facebook or
- 1:34:20Twitter are not just social networking
- 1:34:21sites there are opportunities for
- 1:34:23information warfare not just by state
- 1:34:26actors but also non-state actors and so
- 1:34:28we really do have to look at protecting
- 1:34:30cyberspace as a national security issue
- 1:34:34just in the same way that we have
- 1:34:35agencies to protect our borders you know
- 1:34:38Lance Ian Ayre thank you very much mr.
- 1:34:40Whaley thank you
- 1:34:43Thank You mr. chairman welcome to each
- 1:34:46of the witnesses thank you for being
- 1:34:47here you know I think Americans are
- 1:34:50rightly concerned about privacy and the
- 1:34:52security of our data and we're also
- 1:34:55concerned about the power that is being
- 1:34:58collected in Silicon Valley if a handful
- 1:35:00of companies having enormous troves of
- 1:35:02data that they're able to use an employ
- 1:35:06with very few rules governing what they
- 1:35:10do with that information much of the
- 1:35:13media attention in recent weeks and
- 1:35:15months has focused on the data operation
- 1:35:17of the Trump campaign but the Trump
- 1:35:20campaign was hardly the first to employ
- 1:35:23data in a very significant way in a
- 1:35:25political campaign dr. Jameson in your
- 1:35:28written testimony you talked about the
- 1:35:30Obama campaign in 2008 and 2012 and and
- 1:35:34their data operations can you share with
- 1:35:36this committee what
- 1:35:38the Obama campaign did regarding data in
- 1:35:40O eight and twelve sure during the the
- 1:35:442008 campaign what they did is they had
- 1:35:47as an advisor a co-founder of Facebook
- 1:35:49who helped him understand how they could
- 1:35:52use Facebook and obtain data from
- 1:35:54Facebook and a lot of that work was done
- 1:35:57by consultants but that was the center
- 1:36:00of it in 2012 the campaign changed his
- 1:36:02strategy and then pulled all of that
- 1:36:04in-house and made it much much more
- 1:36:05effective they were able to combine
- 1:36:07their Facebook data more cleverly more
- 1:36:10carefully with other sources of data and
- 1:36:13do a much better job of understanding
- 1:36:14what individual voters were like who was
- 1:36:17connecting with whom and how they could
- 1:36:20understand those conversations and his
- 1:36:23Facebook approached access to data on a
- 1:36:28fair and even-handed matter allowing
- 1:36:31candidates from whichever party the same
- 1:36:35access to data or have they been more
- 1:36:37political and partisan players in that
- 1:36:38regard I have no knowledge of that
- 1:36:41you know I will note that Carol Davidson
- 1:36:44who was the director of data integration
- 1:36:46and media analytics for the Obama for
- 1:36:48America 2012 she said quote Facebook was
- 1:36:53surprised that we were able to suck out
- 1:36:55the whole social graph but they didn't
- 1:36:58stop us once they realized that was what
- 1:37:02we were doing and she also said that
- 1:37:05Facebook quote came to office in the
- 1:37:09days following election recruiting and
- 1:37:11they were very candid that they allowed
- 1:37:14us to do things that they wouldn't have
- 1:37:16allowed someone else to do because they
- 1:37:19were on our side so that's the head of
- 1:37:22data analytics for the Obama campaign
- 1:37:24saying Facebook is giving preferential
- 1:37:27treatment to the Obama campaign because
- 1:37:31that's the that that's the political
- 1:37:33side they're on
- 1:37:36did they give the Romney campaign the
- 1:37:39same access to data in the in that
- 1:37:41election in 2012 not to my knowledge
- 1:37:44all right how about in 2016 there's been
- 1:37:47a lot of discussion of what the Trump
- 1:37:48campaign did with data
- 1:37:51did the Hillary Clinton campaign have a
- 1:37:53date operation I presume so but I'm not
- 1:37:56familiar but that's a lot wasn't excuse
- 1:37:58me there not was not very much written
- 1:38:00about her campaign on any of this so
- 1:38:04does anyone on the panel know what the
- 1:38:05Hillary Clinton campaign did on the data
- 1:38:07side does anyone on the panel think that
- 1:38:13there is a chance in a million years
- 1:38:15that the Hillary Clinton campaign didn't
- 1:38:18have a substantial investment in in data
- 1:38:20analytics mr. Wylie sure um so campaigns
- 1:38:26across the across the spectrum in the
- 1:38:28United States use data and and just to
- 1:38:30to your point you know when we look at
- 1:38:33you know a lot of people are concerns
- 1:38:36about for example the ability of big
- 1:38:38government to inhibit our liberties and
- 1:38:41choice big data can engineer a situation
- 1:38:45that limits our choice and our freedom
- 1:38:48and it's not a partisan issue so to your
- 1:38:51points about other parties using types
- 1:38:55of access on Facebook I actually agree
- 1:39:00with you in the sense that there is a
- 1:39:03substantial risk of distorting the
- 1:39:05electoral process if a company like
- 1:39:08Facebook decides to pick aside whether
- 1:39:10that is Democrat or Republican and so
- 1:39:12the thing that I would hope that this
- 1:39:15committee and others really you know
- 1:39:18internalize is that this is we're
- 1:39:20talking about Cambridge analytic ah but
- 1:39:22it's not a partisan issue we're talking
- 1:39:25about the future of how these technology
- 1:39:28companies operate and the risks to
- 1:39:31ordinary American citizens and the risks
- 1:39:34to the integrity of our democratic
- 1:39:36processes here in the United States and
- 1:39:37around the world and it's that that's
- 1:39:39not a partisan issue I very much agree
- 1:39:42with that and I would note that there is
- 1:39:43an overlay on top of that that Facebook
- 1:39:46and other social media companies are now
- 1:39:49the vehicle through which some 70% of
- 1:39:53Americans get their political news and
- 1:39:55so the specter of censorship I I think
- 1:39:59is a profound threat to Liberty and so I
- 1:40:02appreciate this panel being here and
- 1:40:03thank you thank you for your testimony
- 1:40:09senator Blumenthal thanks mr. chairman
- 1:40:14welcome to you all thank you for being
- 1:40:16here mr. Wylie are you aware of
- 1:40:20conversations between Cambridge
- 1:40:23analytics executives and any
- 1:40:26representatives of the Russian
- 1:40:28government or people associated with the
- 1:40:30Russian government um I'm I'm aware of
- 1:40:33meetings that the company had with
- 1:40:35Lukoil which has close connections with
- 1:40:39with the Russian government those
- 1:40:41conversations documented anywhere in any
- 1:40:44letters or emails or any other kinds of
- 1:40:50evidence there are documents pertaining
- 1:40:53to the conversations and and
- 1:40:56presentations made to to lukoil and I
- 1:41:00have passed on some of those documents
- 1:41:01to the authorities to this committee I
- 1:41:07know I get to this committee you know
- 1:41:09would you be willing to provide them to
- 1:41:12this committee um I will consult my
- 1:41:14lawyers instead the best the best way to
- 1:41:16get you that information thank you
- 1:41:17during your time at Cambridge analytic
- 1:41:19oh my understanding is that you are
- 1:41:23aware of the founders or funders
- 1:41:30including Robert Mercer providing monies
- 1:41:36so that they would not be quote
- 1:41:39necessarily considered declara Beltaine
- 1:41:42contributions are you aware of
- 1:41:45conversations to that effect by mr.
- 1:41:48Mercer or anyone else what I'm
- 1:41:51referencing is what was explained to me
- 1:41:54after I inquired as to the relatively
- 1:41:59convoluted setup that was happening in
- 1:42:01the United States with respect to the
- 1:42:03setup of Cambridge analytic huh what was
- 1:42:06explained to me is there was an and this
- 1:42:08is necessary to say that this was the
- 1:42:09primary reason so it could be an
- 1:42:11ancillary benefit but that when you
- 1:42:14invest money as an investor into a
- 1:42:16company that you own
- 1:42:17it doesn't necessarily constitute an
- 1:42:22electoral contribution which is declara
- 1:42:24bill let me let me just cut right to the
- 1:42:27intent of my question was there specific
- 1:42:32explanation to you that the purpose of
- 1:42:35structuring these funds as investments
- 1:42:38was to in effect avoid the reporting
- 1:42:42requirements or other provisions of the
- 1:42:43United States election laws it was
- 1:42:46explained to me as a benefit of the set
- 1:42:49up
- 1:42:50were there any firewalls during the time
- 1:42:54he worked at Cambridge analytic oh
- 1:42:56that's separated work on different
- 1:42:58campaigns or were the funds in effect
- 1:43:01commingled in all the campaign whilst I
- 1:43:09was there I did not see firewalls being
- 1:43:13set up or or or any sort of barriers
- 1:43:19between people or or conversations if
- 1:43:21that's your question so there was no
- 1:43:23recognition of the legal responsibility
- 1:43:26to separate campaigns I'm aware of memos
- 1:43:31from the company's lawyers to some of
- 1:43:35the executives of the company that
- 1:43:37outlined the responsibilities in the
- 1:43:38United States to separate contact
- 1:43:41between staff and activities that relate
- 1:43:44to different campaigns or PACs etc but
- 1:43:47those memos were instructions those
- 1:43:49memos were instructions from or rather
- 1:43:51advice from lawyers to executives but
- 1:43:54when I was there I did not see in
- 1:43:57practice those instructions were not
- 1:43:58followed No
- 1:44:02can you provide some specific examples
- 1:44:05of your direct knowledge of either focus
- 1:44:11groups or other efforts to suppress
- 1:44:13voting so in terms of specifics I'm
- 1:44:20happy to work with the committee to give
- 1:44:23a more full explanation just I
- 1:44:25understand there's limits on time but I
- 1:44:27am aware of
- 1:44:28of research that was being looked at
- 1:44:32about what what motivates and indeed
- 1:44:35what demotivates different types of
- 1:44:37people and so if you you focus on
- 1:44:39messaging that demotivates certain types
- 1:44:41of people you decrease the amount of
- 1:44:44turnout you dr. Jameson you served as
- 1:44:49part of the agency landing team in the
- 1:44:53transition for the Federal
- 1:44:55Communications Commission for president
- 1:44:59elect Trump correct yes during that time
- 1:45:02did you have any contact with Michael
- 1:45:04Kohn about FCC policy no during the
- 1:45:08transition did you ever meet him no not
- 1:45:10to my knowledge
- 1:45:11thank you thanks mr. chairman senator
- 1:45:15Harris
- 1:45:21so we're here today to talk about how
- 1:45:23Cambridge analytic obtain sensitive data
- 1:45:25about millions of Americans from
- 1:45:27Facebook without the users knowledge or
- 1:45:29consent and then used that data to
- 1:45:30target voters and influence our
- 1:45:32elections and there are broader issues
- 1:45:35of privacy that are highlighted by this
- 1:45:37incident and I think it's worth stepping
- 1:45:39back to pull all this in context for the
- 1:45:42American public to put it plainly most
- 1:45:45Americans have entered into a bargain
- 1:45:47with Facebook and other web service
- 1:45:49providers in which users unknowingly
- 1:45:51give those companies huge amounts of
- 1:45:54personal data in exchange for the free
- 1:45:56service of social networking in turn
- 1:45:59Facebook uses this data to show its
- 1:46:02users carefully targeted ads which are
- 1:46:04the source of 98% of Facebook's revenue
- 1:46:08interesting interestingly enough this
- 1:46:11business model makes the Facebook user
- 1:46:13the product and makes the advertisers
- 1:46:16the customer but let's be clear this
- 1:46:20arrangement is not always working in the
- 1:46:22best interests of the American people
- 1:46:24first users have little to no idea just
- 1:46:28how Facebook collects their data
- 1:46:30including tracking the users location
- 1:46:33the device they are using their IP
- 1:46:36address and activities on other web
- 1:46:38sites to be clear this occurs whether or
- 1:46:42not they are logged into Facebook and
- 1:46:44whether or not they even use Facebook
- 1:46:47let me put this in perspective in the
- 1:46:50real world this would be like someone
- 1:46:53following you every single day as you
- 1:46:56walk down the street watching what you
- 1:46:58do where you go for how long and with
- 1:47:02whom you're with for most people it
- 1:47:05would feel like an invasion of privacy
- 1:47:06and they called the cops and yes social
- 1:47:12network sites technically lay all this
- 1:47:15out in their Terms of Service but let's
- 1:47:17be honest
- 1:47:18few Americans can decipher or understand
- 1:47:21what this contract means second as this
- 1:47:26hearing illustrates Americans do not
- 1:47:29have real control over the data
- 1:47:31collected on them and there's almost
- 1:47:33nothing that users can
- 1:47:35once data is shared with third parties I
- 1:47:37believe it is therefore government's
- 1:47:40responsibility to help create rules that
- 1:47:43yield a better and more fair bargain for
- 1:47:45the American people one that respects
- 1:47:48their rights as consumers and their
- 1:47:50privacy in the meantime of a few
- 1:47:53questions I have for the witnesses today
- 1:47:55mr. Wiley in particular you've mentioned
- 1:47:57there's been a lot of discussion about
- 1:47:59how Canberra Cambridge analytic a
- 1:48:01targeted african-american voters and
- 1:48:03discouraged them for participating in
- 1:48:05elections when Steve Annan was the vice
- 1:48:07president what specifically did Steve
- 1:48:10Bannon or anyone else decide motivates
- 1:48:13or demotivates african-americans to vote
- 1:48:16so it's it's not just focusing on racial
- 1:48:21characteristics of people actually when
- 1:48:24you pull a random sample of African
- 1:48:26Americans they're not all the same
- 1:48:28people oftentimes are very different at
- 1:48:30very different lives and different
- 1:48:31motivators so when you're looking at any
- 1:48:35any program whether it is motivating or
- 1:48:37demotivating someone understanding their
- 1:48:40internal characteristics is a very
- 1:48:41powerful thing because you don't treat
- 1:48:44them just as a black person you treat
- 1:48:46them as who they are that can be used to
- 1:48:49encourage people to vote or discourage
- 1:48:50people to vote so how specifically then
- 1:48:53did they target african-american voters
- 1:48:57understanding as you do that the African
- 1:49:00American population is not a monolith
- 1:49:01how did they then decipher and determine
- 1:49:04who was African American so they would
- 1:49:06target them in their intent to suppress
- 1:49:09the vote so racial characteristics can
- 1:49:12be modeled and I'm not sure about the
- 1:49:17the studies that my colleague here was
- 1:49:19referencing but we were able to get an a
- 1:49:23UC score which is a way of measuring
- 1:49:25accuracy for race that was 0.89 I
- 1:49:28believe only a you see is what area
- 1:49:31under the receiving operator operates
- 1:49:33characteristic it's a way of measuring
- 1:49:35precision which means it's very high so
- 1:49:40but to be clear I didn't participate on
- 1:49:45any
- 1:49:47voter suppression programs so I can't
- 1:49:50comment on the specifics of those
- 1:49:52programs I can I can comment on their
- 1:49:53existence and I can comment more
- 1:49:55generally on my understanding of what
- 1:49:57they were doing but those questions are
- 1:50:00better placed for or Steve Benin okay
- 1:50:03and I've joined in the request for any
- 1:50:04documents you can share with us that are
- 1:50:06evidence of the conduct you've described
- 1:50:08on a different note what should Facebook
- 1:50:10have done to verify that either you or
- 1:50:12Cambridge analytic in fact had deleted
- 1:50:15the unauthorized data so I can't speak
- 1:50:20for Cambridge analytic I can speak for
- 1:50:22myself in 2016 they sent me a letter
- 1:50:27that said we're aware that you may still
- 1:50:31have data from this harvesting program
- 1:50:34it informed me that dr. Cogan actually
- 1:50:38didn't have permission to use the
- 1:50:40application that he was using for
- 1:50:41commercial purposes and only academic
- 1:50:42purposes that was actually new
- 1:50:44information to me I did not know that at
- 1:50:46the time and then it requested that I if
- 1:50:51if I still had the data to delete it and
- 1:50:53then sign a certification of that that I
- 1:50:59no longer had the data did it require
- 1:51:01you to sign that under the supervision
- 1:51:05of a notary or just sign it and send it
- 1:51:06back it did not require a notary or any
- 1:51:11sort of legal procedure so I signed the
- 1:51:16certification and sent it back and they
- 1:51:18accepted it just as a housekeeping we
- 1:51:24will have a vote called
- 1:51:25around noon on time we know that means
- 1:51:28we need to be there within about 25
- 1:51:30minutes so we I think we'll be able to
- 1:51:33get the first round we have senators
- 1:51:34Durbin Hirono and Booker and I'm happy
- 1:51:37to stick around to the end of the vote
- 1:51:38for anyone if we can agree to
- 1:51:40three-minute rounds in the remaining
- 1:51:41time before the votes call senator
- 1:51:42durbin thanks mr. chairman thanks to the
- 1:51:45witnesses let me say initially senator
- 1:51:47Harris
- 1:51:48I thought your presentation on the issue
- 1:51:50of privacy was spot-on
- 1:51:53it really described what we are about at
- 1:51:56least one of the things we should be
- 1:51:57about I asked a question of mr.
- 1:52:00Zuckerberg whether he felt comfortable
- 1:52:02telling me the name of the hotel he
- 1:52:04stayed in last night and after a couple
- 1:52:07minutes or seconds of hesitation he said
- 1:52:09no I've asked a lot of questions in the
- 1:52:12Senate that one got a lot of attention I
- 1:52:15think because it really got to the heart
- 1:52:18of the issue in terms of mr. Zuckerberg
- 1:52:20and his own feeling about personal
- 1:52:23privacy and where he would draw the line
- 1:52:25we know of course from what senator
- 1:52:28Harris has said what we all know from
- 1:52:29life experience is the last hotel I
- 1:52:32stayed in is probably a matter of some
- 1:52:34record with my name attached to it
- 1:52:37somewhere who knows but privacy is a
- 1:52:41critical issue here and the right of
- 1:52:44Facebook or any entity to use my
- 1:52:47information without my express
- 1:52:49permission I think is over the line I
- 1:52:51sent to Senator Coburn or Senator Cornyn
- 1:52:54my friend amended earlier when he said
- 1:52:58that he thought consumers were aware
- 1:52:59when information was being gathered on
- 1:53:02him but I'm sure he's wrong we have now
- 1:53:04put a little piece of electric tape over
- 1:53:07the camera on my laptop most people do
- 1:53:11now because they're being watched and
- 1:53:14they may not even know it but there are
- 1:53:16two other issues here that I'd like to
- 1:53:18spend a moment addressing and one of
- 1:53:21them relates to mr. Nix mr. Nix is a
- 1:53:25British national
- 1:53:26I said correct yes and he was clearly
- 1:53:29involved in some of the campaign
- 1:53:32activities of Cambridge analytics
- 1:53:35he was the CEO of the company so he was
- 1:53:40the point person for all of the clients
- 1:53:42you know he often made the presentations
- 1:53:44and recommendations to those clients and
- 1:53:47the Federal Election Commission says
- 1:53:49expressly that regulations prohibit
- 1:53:51foreign nationals from directing
- 1:53:53dictating controlling or directly
- 1:53:55indirectly participating in the
- 1:53:57decision-making process of any person
- 1:53:59with regard to any election related
- 1:54:00activities in the United States
- 1:54:02so there is a red flag or red Union Jack
- 1:54:06whatever you want to call it that should
- 1:54:09make it clear that we're in a territory
- 1:54:12here that it may be may be a violation
- 1:54:15of law you have said that the
- 1:54:17involvement of Cambridge and successor
- 1:54:20organisations and Russia came after you
- 1:54:25left is it correct I know sorry can you
- 1:54:30clarify slightly what you mean by my my
- 1:54:34my experiences direct as it relates to
- 1:54:37Lukoil
- 1:54:38as it relates to understanding you know
- 1:54:43the research that was being done in
- 1:54:44terms of the focus groups and all of
- 1:54:45that in the use of information by the
- 1:54:49Russians in the election campaign oh I'm
- 1:54:51sorry I misunderstood yes that was
- 1:54:54either happened some other place or
- 1:54:55after you had left generally yeah I was
- 1:54:58I was not aware at the time that there
- 1:55:01was activities in Russia to influence
- 1:55:05the United States elections so I would
- 1:55:08just add that to the second category the
- 1:55:10first question privacy the second
- 1:55:12question is the involvement of foreign
- 1:55:13nationals in the United States campaign
- 1:55:15whether mr. Knicks personally or Russia
- 1:55:17as a country trying to influence the
- 1:55:20impact the third has been brought up on
- 1:55:22colleagues and I think gets to the heart
- 1:55:24of another very important issue and that
- 1:55:26is the issue of the secrecy of this
- 1:55:27activity the fact that we know that mr.
- 1:55:31Mercer was engaged in this is because of
- 1:55:33something called open secrets and other
- 1:55:35sources that weren't disclosed in the
- 1:55:39ordinary course of business in this and
- 1:55:42did you have any guidance from Cambridge
- 1:55:45when you were there in terms of the
- 1:55:47secrecy of the clients that you were
- 1:55:49working for so to to your first point
- 1:55:53about non-us nationals working in u.s.
- 1:55:56elections Cambridge analytic I received
- 1:56:00formal legal advice and which I've
- 1:56:03disclosed to the media and that legal
- 1:56:07advice did make clear that the company
- 1:56:10should not be sending non-us nationals
- 1:56:12to
- 1:56:13work on American elections Minh with
- 1:56:20respect to the the secrecy everybody had
- 1:56:24to sign a nondisclosure agreement a very
- 1:56:26thorough non-disclosure agreements and
- 1:56:28in fact after I left you know when the
- 1:56:31when the company engaged in a protracted
- 1:56:35legal correspondence with me also
- 1:56:37ensured that myself and other people who
- 1:56:40decided to leave signed a an undertaking
- 1:56:44of confidentiality which was sort of a
- 1:56:47higher threshold of NDA you've been
- 1:56:49asked for some documents earlier and
- 1:56:51those two you just referred to the legal
- 1:56:52opinion about the involvement of
- 1:56:54Cambridge yeah
- 1:56:56employees it's I've made it public so
- 1:57:00it's if you wouldn't mind sure it with
- 1:57:01the canary as well as I'll make a note
- 1:57:03of hood a copy of the non-disclosure
- 1:57:04agreement that you signed or others
- 1:57:06might have signed that would be helpful
- 1:57:08too thanks mr. chairman Thank You
- 1:57:09Senator Durbin senator Hirono Thank You
- 1:57:12professor Hirsch elections very much
- 1:57:15turn on voter turnout so you would agree
- 1:57:19that efforts to suppress voter
- 1:57:21engagement or voter turnout should be a
- 1:57:23matter of serious concern to us
- 1:57:25certainly you testified that it is
- 1:57:28easier to demobilize people than to
- 1:57:30mobilize them in fact you've testified
- 1:57:32on the impact of voter ID requirements
- 1:57:36on voter turnout so if Congress if we
- 1:57:41were to consider regulating anything and
- 1:57:42I realized that there are privacy issues
- 1:57:44it's all very complicated but if you
- 1:57:46want to focus on some kind of a
- 1:57:48regulatory scheme should we focus on
- 1:57:50regulating ads or messages that
- 1:57:52demobilize people so thank you for the
- 1:57:55question
- 1:57:55I think this issue is really complicated
- 1:57:57personally I've worked as an extra
- 1:57:58witness for the ACLU in the Obama
- 1:58:00Justice Department on government voter
- 1:58:01suppression yes voter ID laws nonsense
- 1:58:04including regulations this is really
- 1:58:06different and it's different because
- 1:58:07campaigns do things that are not nice
- 1:58:09all the time if a Democratic campaign
- 1:58:11where to go and remind Trump voters of
- 1:58:13all of the moral failings and Trump's
- 1:58:15past and say don't vote for him is that
- 1:58:18to mobilization or not I don't know I
- 1:58:20really I know that it's not the thing to
- 1:58:22figure out whether a message actually
- 1:58:24demobilize does anybody but lets us know
- 1:58:26we can come up with some way to define
- 1:58:29what demobilization because that is a
- 1:58:31sea of matter serious concern you said
- 1:58:32that that is easier to affect so that
- 1:58:36may be an area for us to pursue in terms
- 1:58:39of any kind of regulation in this very
- 1:58:42complex space that we're in right now
- 1:58:44that might be right I I mean I'm not a
- 1:58:47regulatory expert in terms of you know
- 1:58:49First Amendment issues and so forth you
- 1:58:52know if I were to ask someone who
- 1:58:54they're voting for and they said
- 1:58:55president Trump and I said don't vote
- 1:58:57for him I'd really rather you not vote
- 1:58:59it doesn't seem to me that that is a
- 1:59:01form of voter suppression I know we're
- 1:59:04talking about basically people paying to
- 1:59:07suppress both as mr. Wylie testified
- 1:59:09that Steve Bannon was running an
- 1:59:11operation where clients could request
- 1:59:13voter suppression messages which they
- 1:59:16would then pay for we're talking about a
- 1:59:18very different kind of circumstance than
- 1:59:20somebody just saying yeah well don't
- 1:59:22vote for so-and-so so I think you
- 1:59:23understand the differences mr. Wylie you
- 1:59:26obviously have an awareness of the use
- 1:59:27of misuse of massive amounts of data so
- 1:59:30I want to ask you this the US
- 1:59:32Immigration and Customs Enforcement has
- 1:59:33proposed a new extreme vetting
- 1:59:35initiative or life cycle vetting their
- 1:59:38plan is to hire a contractor to exploit
- 1:59:40publicly available information such as
- 1:59:43media blogs public hearings conferences
- 1:59:46academic websites social media websites
- 1:59:48such as Twitter Facebook LinkedIn
- 1:59:51LinkedIn to extract pertinent
- 1:59:53information regarding targets to
- 1:59:55determine who will be a productive
- 1:59:58member of society and who will commit
- 2:00:00crimes and terrorist acts
- 2:00:01we're talking about people who are
- 2:00:03wanting visas to come to our country so
- 2:00:06according to the nonpartisan brennan
- 2:00:08center for justice isis plan would
- 2:00:11automatically fat people for deportation
- 2:00:13or visa denial based on the exact
- 2:00:16criteria from the original Muslim ban so
- 2:00:18it was the original Muslim ban of the
- 2:00:20president that set up this this extreme
- 2:00:23vetting program and so do you think that
- 2:00:28that kind of prediction of human
- 2:00:30behavior as to whether somebody is gonna
- 2:00:32become an upstanding contributing member
- 2:00:35or whether that person is likely to
- 2:00:36become a terrorist or or because
- 2:00:38Curnow is even possible from the sorts
- 2:00:40of information that could be available
- 2:00:42to the US government so two points that
- 2:00:47there is no Universal definition of a
- 2:00:50bad person and therefore it is a social
- 2:00:53construct and it is it is laden with
- 2:00:57people's moral judgments so there is no
- 2:01:00mathematical way to determine whether
- 2:01:02someone is a bad person in the abstract
- 2:01:04in the sense that there is no Universal
- 2:01:07definition of a bad person so the second
- 2:01:11point that I would make though is that
- 2:01:13just because you are using data Science
- 2:01:18and Mathematics you could have the most
- 2:01:21advanced neural network made yet but if
- 2:01:27the underlying training set for that
- 2:01:30algorithm uses systemically biased
- 2:01:32information so for example if you're
- 2:01:35looking at criminal justice statistics
- 2:01:36and you have a model that ends up
- 2:01:39predicting that this particular
- 2:01:41african-american is more likely to
- 2:01:42commit a crime because more
- 2:01:44african-americans end up in prison you
- 2:01:46you create an algorithm which is simply
- 2:01:48reflecting social and moral biases of
- 2:01:51the of the of the data sets in the PLA
- 2:01:54okay I I think that you know the
- 2:01:56predictive value of what the government
- 2:01:59is pursuing is very questionable and
- 2:02:01problematic in terms of all kinds of
- 2:02:03issues privacy you name it and and the
- 2:02:06accuracy and the ability of that kind of
- 2:02:08initiative and yet they are pursuing it
- 2:02:10by the way
- 2:02:11so I think it's very problematic of
- 2:02:13professors would you agree that you know
- 2:02:15we admit government getting their hands
- 2:02:18and all this kind of information so that
- 2:02:20they can determine whether somebody
- 2:02:21would commit crimes or somebody's gonna
- 2:02:23become an upstanding citizen does that
- 2:02:25even make sense to you
- 2:02:26no thank you Thank You mr. chairman
- 2:02:30Sarah Booker thank you very much mr.
- 2:02:33Wylie um I have a lot of concerns about
- 2:02:36how these platforms can be used to pit
- 2:02:38people against each other one of the
- 2:02:40greatest values of America is this idea
- 2:02:42of indivisibility that we have the lines
- 2:02:44of the tires together are stronger than
- 2:02:46than the lines that divide us as a
- 2:02:48country
- 2:02:49and you know this morning when I woke up
- 2:02:51I listened to the New York Times podcast
- 2:02:53which was all about Sri Lanka the
- 2:02:55headline is when Facebook rumors incite
- 2:02:57real violence and it was about how the
- 2:03:00platform Facebook was being used by
- 2:03:02sinister forces to incite hatred between
- 2:03:06groups fear between groups and
- 2:03:08ultimately violence in this circumstance
- 2:03:11I was just so deeply disappointed and
- 2:03:16angered when Nigel Oakes who's a founder
- 2:03:18of the SEL group is you wrote would say
- 2:03:21things and record a conversation where
- 2:03:23he's it's things like this that
- 2:03:25resonates sometime to attack the other
- 2:03:27group and know that you're going to lose
- 2:03:29them is going to reinforce and resonate
- 2:03:32your group which is why Hitler attacked
- 2:03:35the Jews because he didn't have a
- 2:03:36problem with the Jews at all but people
- 2:03:40didn't like the Jews so he just
- 2:03:41leveraged in our official enemy well
- 2:03:44that's exactly what Trump did he
- 2:03:46leveraged a Muslim Trump had the balls
- 2:03:49and I mean really the balls to say what
- 2:03:51people wanted to hear this is to me a
- 2:03:54really frightening reality a threat to
- 2:03:58the very ideal of a nation that wasn't
- 2:04:00founded because we all pray alike
- 2:04:01because we all looked alike but we had a
- 2:04:03set of common aspirations and democratic
- 2:04:05principles that united this country our
- 2:04:07founders talked about pledging to each
- 2:04:09other not religious alliances not racial
- 2:04:13alliances but our our sacred honor and
- 2:04:15and I'm wondering first and foremost
- 2:04:18your experience with this organization
- 2:04:21that you ultimately left did you look to
- 2:04:24see did you feel that this was a
- 2:04:26manipulation of the data to prey upon
- 2:04:30divisions prejudices biases inflaming
- 2:04:34them in order to produce and as a
- 2:04:37demagogues often do a certain elect
- 2:04:39electoral outcome sure so the United
- 2:04:43States went went through a civil rights
- 2:04:44movement a couple decades ago in an
- 2:04:47attempt to desegregate society and one
- 2:04:50of the things that we're seeing now is a
- 2:04:52resegregate of society that is catalyzed
- 2:04:57by algorithms so some people call that
- 2:05:00echo chambers
- 2:05:01an echo chamber is where you start to
- 2:05:04receive information from one side and
- 2:05:07you stop to see information from another
- 2:05:08side which ultimately interferes with
- 2:05:11that common fabric because what we're
- 2:05:13doing is we're tearing that fabric apart
- 2:05:15with respect to what Cambridge analytic
- 2:05:19who was doing it was looking to find
- 2:05:21ways of exploiting certain
- 2:05:24vulnerabilities in certain subsets of
- 2:05:26the population so not everyone certain
- 2:05:28subsets of the population to send them
- 2:05:31information that will start to then
- 2:05:32remove them from the commonly the the
- 2:05:36public forum if you will where they
- 2:05:38start to see more and more conspiracy
- 2:05:40theories or they start to see more and
- 2:05:42more vitriolic messaging and they start
- 2:05:44to internalize that messaging and they
- 2:05:47start to you know discount mainstream
- 2:05:50media and in fact if if there's enough
- 2:05:52money being spent on targeting these
- 2:05:55individuals they'll stop seeing any
- 2:05:56mainstream media online and from the a
- 2:05:59and from that point they've now been
- 2:06:00removed from the public forum and for me
- 2:06:04that's deeply problematic because when
- 2:06:06you look at what democracy is supposed
- 2:06:07to be about it's supposed to be there's
- 2:06:08a an element of a common experience that
- 2:06:10voters need to have in order to
- 2:06:12collectively make a decision if you are
- 2:06:14segregating people in terms of the
- 2:06:17information space so that one set of
- 2:06:19voters only see one thing and another
- 2:06:21set of voters only see another thing we
- 2:06:23have destroyed the public forum and I
- 2:06:25know from your your statements first of
- 2:06:27all that was an excellent observation
- 2:06:28and from your public statements on your
- 2:06:32statement you talked about leaving as
- 2:06:33they're creating videos to try to incent
- 2:06:37to inflict hatred towards Muslims fear
- 2:06:40of Muslims that's correct right yes so
- 2:06:43there were videos created by the firm
- 2:06:46that were in there's no other way to
- 2:06:51describe it other than sadistic and
- 2:06:53Islamophobia and and and I wouldn't I've
- 2:06:56three seconds left but just to shift my
- 2:06:59colleague Chairman Tillis talked about
- 2:07:02Obama using big data to rally voters
- 2:07:04which i think is I'm somebody that also
- 2:07:08is very interested in big data and the
- 2:07:10potentials it has predictive analytics
- 2:07:12how they can help us with everything
- 2:07:13from
- 2:07:14empowering police officers to you name
- 2:07:16it and we can talk about that but the
- 2:07:18question this was stunning to me was to
- 2:07:20use big data not to rally voters but to
- 2:07:22suppress voters based upon their racial
- 2:07:25ethnicity and until your testimony am I
- 2:07:28correct that you're saying that this was
- 2:07:30a determined effort to suppress not just
- 2:07:33black votes but the votes of Asians and
- 2:07:36the most votes of other ethnic
- 2:07:37minorities it was it was as I understand
- 2:07:40it so I didn't participate on it but my
- 2:07:42understanding was that it was to target
- 2:07:44anybody with characteristics that would
- 2:07:46lead them to vote for the Democratic
- 2:07:48Party including and in particular
- 2:07:50african-americans and it seemed that mr.
- 2:07:52Bannon was particularly focused on on
- 2:07:54black voter suppressing african-american
- 2:07:56voters do you understand where that was
- 2:07:59coming from do you have any insight into
- 2:08:01motivations there you'd have to ask mr.
- 2:08:05Bannon about his own views thank you
- 2:08:07very much I think we have a few more
- 2:08:10minutes
- 2:08:11senator Kennedy would you be open to a
- 2:08:15three-minute round with a hard gavel of
- 2:08:17the three minute mark
- 2:08:19senator Kennedy Jamison Thank You
- 2:08:26Brittany dr. James I want to be sure I
- 2:08:28understand your testimony in response to
- 2:08:32answering mr. Cruz's question in the
- 2:08:36presidential campaign between Governor
- 2:08:39Romney and Senator Obama now President
- 2:08:43Obama the Facebook co-founder shared
- 2:08:48Facebook information with the Obama
- 2:08:51campaign that it didn't share with the
- 2:08:54Romney campaign because the Facebook
- 2:08:57co-founder wanted mr. Obama to win is
- 2:09:00that accurate
- 2:09:00I didn't mean to say that it was that
- 2:09:03Chris Hughes was working for the Obama
- 2:09:07campaign who is Christian he was a
- 2:09:09co-founder of Facebook okay and he was
- 2:09:11working for the Obama campaign I don't
- 2:09:15have any information that says he took
- 2:09:16information from Facebook but he
- 2:09:18explained to the campaign here's how you
- 2:09:20use Facebook
- 2:09:24did he share that information with mr.
- 2:09:27Romney divided always no he wasn't wrong
- 2:09:30name okay and do you know why he shared
- 2:09:34this information with the Obama campaign
- 2:09:36well he actually volunteered to work for
- 2:09:39for Obama when he was running for US
- 2:09:41Senate so they'd had a long relationship
- 2:09:43all right so he wanted the President
- 2:09:46Obama to become personal yes okay here
- 2:09:54is one of the things that to me they're
- 2:09:56there too there are two issues
- 2:09:59well they're many but they're at least
- 2:10:01two issues regarding the social media
- 2:10:03platforms first is the privacy issue I
- 2:10:07happen to believe that social media
- 2:10:09platforms led by Facebook has they have
- 2:10:12the ability to influence what we believe
- 2:10:15how we vote what we buy how we feel
- 2:10:19about ourselves and they have a
- 2:10:23responsibility to disclose that to
- 2:10:25people and how they do it and then
- 2:10:28people still want to use Facebook fine I
- 2:10:30I don't believe in the lottery for
- 2:10:33example I think it's a tax on poor
- 2:10:35people but as long and people but people
- 2:10:38understand that the odds of winning it
- 2:10:40are not great I'm I'm pretty libertarian
- 2:10:42people want to play the lottery more
- 2:10:44power to them
- 2:10:45but here's the problem gentlemen and
- 2:10:47this is the problem mr. Allen I think we
- 2:10:50could spend several days talking about
- 2:10:52we can all agree that poison is being
- 2:10:55spread on social media here's the tough
- 2:11:00part to find poison I don't want
- 2:11:04Facebook censoring what I see I don't it
- 2:11:10doesn't violate or does violate the
- 2:11:12First Amendment if somebody wants to run
- 2:11:14an ad on Facebook that says don't
- 2:11:16believe the mainstream media they're
- 2:11:19biased if you tell them they can't do
- 2:11:22that then you don't believe in the First
- 2:11:25Amendment now it's a lot different if
- 2:11:29somebody wants to run an ad that says go
- 2:11:32kill every Rohan go Muslim that you
- 2:11:36and fine in Burma but where you draw
- 2:11:39that line is tough talk I'll let you
- 2:11:47finish but if you've got a great memory
- 2:11:49we're gonna take a brief recess or I'll
- 2:11:52let you respond very quickly we're gonna
- 2:11:53take a brief recess I'm gonna run to and
- 2:11:56from the chamber and there are at least
- 2:11:57three members who have asked and we will
- 2:11:59keep it to three-minute rounds 30
- 2:12:01seconds I just because I think that
- 2:12:02Senator Booker and Senator Kennedy's
- 2:12:04comments really get to my view of the
- 2:12:06heart of the matter is which is that we
- 2:12:09have a basic human response that we are
- 2:12:11attracted to provocation and extremism
- 2:12:13and and what the platforms are doing
- 2:12:15online at the basic level is just
- 2:12:16encouraging that behavior letting us
- 2:12:19click and share and we're not drawn to
- 2:12:21things that are civically responsible or
- 2:12:22truthful we're drawn to extremism and I
- 2:12:25think to me that's that's the hardest
- 2:12:28part about this is that it's not about
- 2:12:29ads it's about what we want and want to
- 2:12:32share and whose job it is whether it's a
- 2:12:34cultural a leadership a corporate a
- 2:12:36governmental response to that very that
- 2:12:39very human response we have to share
- 2:12:40things that are not necessarily nice for
- 2:12:42the world or good Civic professor at
- 2:12:44some point you've got to trust people
- 2:12:45yep we're going to go into a recess
- 2:12:49it'll probably be less than a second
- 2:12:50round I have mainly now because I have
- 2:12:53to preside in 20 minutes if we could
- 2:12:56keep the rounds to about three minutes I
- 2:12:57would appreciate it or keep the each
- 2:13:00turn for about three minutes and we'll
- 2:13:02start with Senator Whitehouse Thank You
- 2:13:05mr. Wylie I wanted to go back to the
- 2:13:09brexit campaign and the role that
- 2:13:14aggregate IQ played in it in the
- 2:13:18aftermath of that campaign person named
- 2:13:22Dominic Cummings who was a campaign
- 2:13:24strategist for vote leave said that
- 2:13:26tweeted out that Cambridge analytic I
- 2:13:29had a essentially 0% role in the brexit
- 2:13:32referendum is that true
- 2:13:38so it's I I don't I don't I don't agree
- 2:13:43with that because a IQ was set up to
- 2:13:47service and build technology for SDL and
- 2:13:50Cambridge analytic ah so it's true in
- 2:13:53the sense that Cambridge analytical was
- 2:13:55the forward facing front for this
- 2:13:59network for its American operations but
- 2:14:02not was the front for the brexit
- 2:14:06operations the the a IQ was only set up
- 2:14:13to service SEL group and Cambridge
- 2:14:16analytic have intellectual property
- 2:14:18agreements that transferred their IP to
- 2:14:20Cambridge analytic and at the time of
- 2:14:23the brexit referendum they were also
- 2:14:25concurrently working with Cambridge
- 2:14:27analytical on different projects so I so
- 2:14:30to say that Cambridge analytic I didn't
- 2:14:32have any role or influence on the brexit
- 2:14:35campaign I think is looking at it a
- 2:14:37little too narrowly in fact you've said
- 2:14:39a IQ played an absolutely pivotal role
- 2:14:41in the overspending scheme that was set
- 2:14:43up at vote leave what did you mean by
- 2:14:46the overspending scheme um when you look
- 2:14:49at how vote leave transferred money from
- 2:14:54vote leave into a bunch of different
- 2:14:56entities some of which it had set up to
- 2:15:01funnel money into into those schemes and
- 2:15:05then those schemes those campaigns all
- 2:15:09coincidentally used the same service
- 2:15:11provider such that 40% of vote leaves
- 2:15:14spending went to a IQ forty percent vote
- 2:15:18leave spending went to an entity that
- 2:15:19didn't even have a website and would
- 2:15:20have been virtually impossible despite
- 2:15:22the fact that Dom Cummings that he found
- 2:15:24them on the internet I don't know how he
- 2:15:26would he must be an incredible sleuth if
- 2:15:28he did there's an individual who you
- 2:15:30described as playing a pivotal role to
- 2:15:33use your words in the relationship
- 2:15:35between Cambridge analytic ah and black
- 2:15:38cube and you refer to the same woman as
- 2:15:42playing a pivotal role in the connection
- 2:15:48of the leave
- 2:15:50you and Nigeria projects in which a IQ
- 2:15:54was involved I don't know if I should
- 2:15:59bring her name into this hearing but you
- 2:16:02know who I'm referring to I know the
- 2:16:04person that you're referring to yes what
- 2:16:07do you mean by pivotal role connecting
- 2:16:10Cambridge analytic up black cube the
- 2:16:12Nigeria project and Levy you the person
- 2:16:15that you're referencing joined the
- 2:16:20company and played a substantial role in
- 2:16:24setting up the company's projects in
- 2:16:28Nigeria which involve black cube which
- 2:16:31involves the procurement of hacked
- 2:16:34material and in addition this person was
- 2:16:40also at the for example press launch of
- 2:16:44levy you sitting on a panel with other
- 2:16:47directors of levy you and black cube
- 2:16:50figured in that how you said she was a
- 2:16:51pivotal role between the two she as she
- 2:16:55testified at Parliament
- 2:16:57she made introductions to a group of
- 2:17:01Israelis to to Cambridge analytic a and
- 2:17:05they're the ones who work through the
- 2:17:06black cube corporation or entity you'll
- 2:17:11you'll have to ask Cambridge and when I
- 2:17:13came black cube that okay Sarah char I'm
- 2:17:17gonna defer to senator Blumenthal or
- 2:17:19something and then I'll go after him
- 2:17:22thank you thanks mr. chairman and thanks
- 2:17:27to senator Klobuchar mr. Wylie are you
- 2:17:30aware of services performed by Cambridge
- 2:17:34analytic afore American clients for free
- 2:17:38or as in-kind contributions at the
- 2:17:43expense of another entity specifically
- 2:17:50no but what I would say to that is that
- 2:17:52the money invested by Robert Mercer in
- 2:17:57the tens of millions allowed the company
- 2:17:59at least when I was there to work on
- 2:18:01projects
- 2:18:03and charge client substantially less
- 2:18:06money for the work that was being done
- 2:18:10than it would have then it would have
- 2:18:13actually cost had the client would be
- 2:18:14paying for it entirely themselves you
- 2:18:18know so it goes back to my earlier
- 2:18:21question about the commingling of funds
- 2:18:23as as an investment in other words
- 2:18:27characterizing money put into Cambridge
- 2:18:31analytic as an investment rather than a
- 2:18:33contribution and thereby used for a
- 2:18:36variety of different campaigns but
- 2:18:38reported as a contribution for none of
- 2:18:41them correct because as I understand it
- 2:18:44and I'm not an expert in this but as I
- 2:18:47understand it one of the ancillary
- 2:18:50benefits of the set up was that when
- 2:18:53whenever mr. Mercer would invest money
- 2:18:56it would be an investment in a company
- 2:18:58for research and development which
- 2:19:02ultimately was for the benefit of its of
- 2:19:05its clients various packs and campaigns
- 2:19:08but that benefit wasn't necessarily
- 2:19:11reported in whichever reporting
- 2:19:14mechanisms you have in the United States
- 2:19:16beyond the direct payments that the the
- 2:19:19campaigns were were using in their
- 2:19:22contracts and the the dangers to privacy
- 2:19:28of collecting data and regarding
- 2:19:33consumers as the product not the
- 2:19:36customer or their data is sold they are
- 2:19:39in effect the product and advertisers
- 2:19:43are the clients is a very serious issue
- 2:19:47but just to be clear here data was in
- 2:19:51effect harvested or collected from
- 2:19:55Facebook according to Facebook without
- 2:19:59its knowledge as well and what I would
- 2:20:04like to ask you is whether there were
- 2:20:05conversations at Cambridge analytic
- 2:20:08about in effect that taking or
- 2:20:12harvesting or collecting of this
- 2:20:14without Facebook's knowing so whenever
- 2:20:19you have an application you have to
- 2:20:23submit to Facebook terms and conditions
- 2:20:25for that application so at the time I
- 2:20:29was aware that the terms and conditions
- 2:20:31that the app was sending or at least
- 2:20:33when I was told the terms and conditions
- 2:20:36that dr. Kogan sent to Facebook did
- 2:20:38include clauses about transfers to third
- 2:20:42parties and commercialization of that
- 2:20:44data so in effect Facebook was being
- 2:20:50notified of at least sort of generally
- 2:20:55that this app is collecting data for
- 2:20:57those purposes however I never directly
- 2:21:02communicated with with Facebook about
- 2:21:06that project until until after I left
- 2:21:08the company but my understanding is that
- 2:21:11dr. Cogan did have conversations with
- 2:21:14Facebook Facebook has consistently told
- 2:21:17me that they were under the impression
- 2:21:19that he was doing solely academic
- 2:21:20research but I wasn't a party to those
- 2:21:23conversations so you'd have to ask
- 2:21:24Facebook well in fact in my questioning
- 2:21:27of Mark Zuckerberg I showed him the
- 2:21:30Terms of Service indicating that
- 2:21:32Facebook was put on notice about the
- 2:21:35possible sale or the use of this
- 2:21:37information and he denied knowledge of
- 2:21:40it but you're confirming that you heard
- 2:21:42about conversation between Cogan and
- 2:21:44Facebook well I I recall dr. Cogan
- 2:21:48informing me of conversations that he
- 2:21:50had with Facebook but I wasn't a party
- 2:21:52to those conversations however what I do
- 2:21:54know is that if you set up an
- 2:21:56application on Facebook you have to
- 2:21:59submit the terms and conditions of your
- 2:22:02app for review before Facebook lets you
- 2:22:05activate that application which was as I
- 2:22:08understand it the case for this
- 2:22:09application which meant that Facebook
- 2:22:11was notified at least via the app review
- 2:22:14process that there was some intense of
- 2:22:18transferring or commercializing the the
- 2:22:20information whether or not they bothered
- 2:22:22to read the terms and conditions sort of
- 2:22:24like how many users don't read
- 2:22:25Facebook's own terms and conditions
- 2:22:27is another matter though Thank You
- 2:22:30senator Klobuchar thank you very much
- 2:22:33mr. chairman mr. professor Hirsch you
- 2:22:36and I were talking on the break there
- 2:22:38about this disengagement issue and I'm
- 2:22:42following up on senator Hirono questions
- 2:22:44and I pointed out that while you can
- 2:22:47have a negative ads and I don't think
- 2:22:50that is exactly what mr. Whaley is
- 2:22:51referring to about disengagement you do
- 2:22:54have blatant examples from ads that were
- 2:22:57bought with Russian money or through
- 2:23:01other parties from this last election
- 2:23:03that actually are blatant criminal
- 2:23:05violations because they tell people to
- 2:23:08vote with the african-american face you
- 2:23:10know save time or avoid the lines and
- 2:23:12text three five four two three and you
- 2:23:16can vote now do you consider that
- 2:23:18disengagement yeah that seems terrible
- 2:23:21and and you know hopefully legal if it's
- 2:23:23not okay all right I just wanted to
- 2:23:25clear up bet that there are gray areas
- 2:23:27there are areas that you probably would
- 2:23:30say are just persuasion and then there
- 2:23:32are areas that are purely illegal but of
- 2:23:35course using foreign money to influence
- 2:23:38an election is illegal on its face to
- 2:23:40begin with you would agree with that I
- 2:23:42agree yeah it's not helpful to clarify
- 2:23:43the issues all right Thank You mr. Wiley
- 2:23:46the in addition to the improper access
- 2:23:52by Cambridge analytical we've also heard
- 2:23:55about the misuse of user data by other
- 2:23:57analytics firms like cube U which sold
- 2:24:00data that it gained from quizzes that
- 2:24:02had been misleadingly labeled for
- 2:24:04nonprofit academic research Facebook has
- 2:24:08acknowledged that we will hear more
- 2:24:10about incidents like these my question
- 2:24:12to you is what do we know about the
- 2:24:13scope of the problem here how many more
- 2:24:15Cambridge analytic a--'s are out there
- 2:24:18that's a question that actually only
- 2:24:21Facebook can answer and you know it's
- 2:24:23interesting that their behavior before
- 2:24:27the story broke was to threaten to sue
- 2:24:30the Guardian they then banned me as a
- 2:24:33whistleblower from their platform I
- 2:24:35think in part because you know this may
- 2:24:38be highlighting
- 2:24:40a systemic problem that not only
- 2:24:43Facebook experiences but I suspect other
- 2:24:45social media platforms do as well and
- 2:24:48that's why we need rules for
- 2:24:49transparency exactly so we were just
- 2:24:51talking about that that it is as much as
- 2:24:53Facebook has been the focus and and Mark
- 2:24:56Zuckerberg testified in some ways with
- 2:24:59the online political ads they have
- 2:25:01agreed to go further than some of the
- 2:25:03other companies leading us in terms of
- 2:25:05disclosure and disclaimers and so do you
- 2:25:10think that if you just have and I know I
- 2:25:12asked this before but could you
- 2:25:14elaborate on just having a few companies
- 2:25:16out there doing different things how
- 2:25:19that is not going to lend itself in the
- 2:25:20future to rules of the road because in
- 2:25:23my mind you're gonna have companies
- 2:25:24emerge that are more blatantly violating
- 2:25:27the rules stuff goes over their
- 2:25:28political ads go over here and that you
- 2:25:31must have not only privacy rules in
- 2:25:33place but some rules of the road when it
- 2:25:36comes to political ads could you
- 2:25:37elaborate on that answer I mean we we we
- 2:25:41we don't allow you know car companies to
- 2:25:45make unsafe cars and just put terms and
- 2:25:47conditions on the outside of that car we
- 2:25:50require seatbelts in all cars and and
- 2:25:53because it's important for safety and
- 2:25:56when you look at industries that are
- 2:25:59important you know cars food medicine
- 2:26:02nuclear power airlines we have rules
- 2:26:06that that require safety and to put
- 2:26:09consumers first because you know it's
- 2:26:12very difficult for Americans to get
- 2:26:15around if they don't have a car and so
- 2:26:17therefore that car should be safe it's
- 2:26:18very difficult for people to survive
- 2:26:20without food so therefore that food
- 2:26:22should be safe and in the 21st century
- 2:26:24it is nearly impossible for people to be
- 2:26:26functional in the workplace and in
- 2:26:28society more at large without the use of
- 2:26:30the Internet okay absolutely if this is
- 2:26:34something that affects everybody
- 2:26:35everyday then there should be some
- 2:26:38degree of accountability and public
- 2:26:41oversight speaking which and then I will
- 2:26:43and here but you and I were discussing
- 2:26:47on the break algorithms and the changes
- 2:26:49that we've seen the great changes so
- 2:26:51Facebook made some changes a few months
- 2:26:53ago
- 2:26:53I've always found it a useful platform
- 2:26:55to do some things that aren't as caustic
- 2:26:59actually as we see in our politics
- 2:27:02whether it's engagement about veterans
- 2:27:05issues or it's something about I do a
- 2:27:10photo contest with all the people in my
- 2:27:12state it's been a very positive thing
- 2:27:14you get they get to display their photos
- 2:27:16and things like that or Nate you name it
- 2:27:20and I've seen a dramatic change in those
- 2:27:23kinds of more moderate posts about doing
- 2:27:25things with Republicans for instance
- 2:27:27senator that was including our burn pit
- 2:27:31bill a dramatic change in those kinds of
- 2:27:34posts in this change in algorithm and I
- 2:27:38to me it seems like when we should have
- 2:27:41a hearing on this alone I think that I
- 2:27:44am NOT certain that those companies
- 2:27:46should be deciding what political speech
- 2:27:50gets exposed it seems like the most
- 2:27:53volatile I get on Twitter when I you do
- 2:27:55a post and you get more base retweets if
- 2:27:58it's really a volatile but Facebook it's
- 2:28:01just been a dramatic change on the way
- 2:28:04the posts are being shared and and who's
- 2:28:06commenting because I have the numbers
- 2:28:08I've done my own little sting operation
- 2:28:11as pathetic as it is to check different
- 2:28:13posts on different days from before this
- 2:28:15change in algorithm and I know it's
- 2:28:17happening to me and I've heard other
- 2:28:19members saying it's happening to them
- 2:28:20and to me this is free speech and our
- 2:28:22own democracy as opposed to the Russians
- 2:28:24obviously I'm gonna talk to Facebook
- 2:28:25about it I still think it's an
- 2:28:27incredible platform I want it to work
- 2:28:29for everyone but could you just comment
- 2:28:31about this change in algorithms recently
- 2:28:34and what kind of speech that is
- 2:28:35reinforced sure so the first thing that
- 2:28:37I would say is the the concern that you
- 2:28:39have has to do with distortion right and
- 2:28:42when we look at what other sectors we
- 2:28:45you know we regulate for example in
- 2:28:47financial markets or in mergers and
- 2:28:49acquisitions and competition if if if
- 2:28:52there's potential disruptive distortions
- 2:28:54in the market we we regulate that and
- 2:28:57what you're talking about is distortion
- 2:28:59in the access to information that people
- 2:29:01have an engagement with that information
- 2:29:03which arguably is even more important
- 2:29:05because it's the information that we
- 2:29:06consume
- 2:29:07to know what's happening around the
- 2:29:08world so in terms of the specifics with
- 2:29:12respect to the changes in algorithms
- 2:29:14Facebook is still a company and
- 2:29:17therefore it creates algorithms which
- 2:29:19prioritize paid engagement and penalize
- 2:29:23or organic engagement and even when it's
- 2:29:26looking at you know what what pieces of
- 2:29:31information to show or not show your
- 2:29:33friend network or your followers things
- 2:29:35that the algorithm suspect are going to
- 2:29:38induce more clicks are prioritized you
- 2:29:42know that's happening before it a change
- 2:29:45in that somehow so that has become more
- 2:29:47exacerbated so yes because the other
- 2:29:50thing you have to understand about
- 2:29:51algorithms is that they have no
- 2:29:53awareness they just continue to optimize
- 2:29:54until they're told to stop right so
- 2:29:56again getting back to oversight somebody
- 2:29:59at some point has to look at that and
- 2:30:01tell a company that's managing those
- 2:30:04algorithms what is appropriate and not
- 2:30:05appropriate to to to continue to
- 2:30:08prioritize and not project it's a
- 2:30:09message I'm getting is if you're gonna
- 2:30:10do a more sort of moderate policy
- 2:30:13oriented post you better pay for that to
- 2:30:16get that out there because or if you
- 2:30:18want to do a really a polarizing post
- 2:30:21that's gonna they're gonna they're gonna
- 2:30:23prioritize that and I get that things go
- 2:30:25viral I understand all that I have I
- 2:30:27write my own tweets blah blah but I'm
- 2:30:30telling you that yeah that something has
- 2:30:32dramatically changed and I think I'm
- 2:30:34hoping that they will look at that and
- 2:30:37my final comments you're gonna relate to
- 2:30:40this I think a part of what we have to
- 2:30:42talk about thank you senator klobuchar a
- 2:30:45part of what we have to talk about is
- 2:30:47these models came up with a purely ad
- 2:30:50based revenue stream
- 2:30:52I found it surprising that we had a
- 2:30:54member here who was somewhat somehow
- 2:30:56offended by the idea that maybe the next
- 2:30:58generation model is having someone who
- 2:31:01engages on any social media platform -
- 2:31:04as they do with Pandora say I pay a
- 2:31:07certain fee and I get no ads I get none
- 2:31:10of that engagement that would be the
- 2:31:11target of these algorithms so we have to
- 2:31:13make sure that as we go through these
- 2:31:15social media platforms that suddenly we
- 2:31:18don't make them I'm somewhere between
- 2:31:19professor professor
- 2:31:21and mr. Wiley on just how much we need
- 2:31:25social media to be a functioning society
- 2:31:28but I was in talking about paid ads I'm
- 2:31:31talking about a company deciding how
- 2:31:32they're going to amplify unpaid but if I
- 2:31:36may finish all of that targeting at the
- 2:31:38end of the day creates an interaction
- 2:31:40that goes beyond the organic interaction
- 2:31:42that would come by virtue of someone
- 2:31:44deciding to engage with you and whatever
- 2:31:45group that is and so it would never
- 2:31:48become relevant if the industry moves to
- 2:31:51that model but we have to have a
- 2:31:52thoughtful conversation around this if
- 2:31:54we want to continue to have growing
- 2:31:56social media platforms because we can
- 2:31:58talk about all the bad they've done but
- 2:32:00I could also talk about life that
- 2:32:01they've saved and crowdsourcing that
- 2:32:04they've been responsible for that has
- 2:32:06literally fed people and prevented
- 2:32:08suicides so there's a good social
- 2:32:10outcome from these platforms but they're
- 2:32:12going to have to move to a different
- 2:32:14model in order to sustain themselves and
- 2:32:17to provide people who want to engage a
- 2:32:19safer path of interaction I'd like if I
- 2:32:24may I'd like to offer for for the record
- 2:32:27without objection a couple of the
- 2:32:29articles that I mentioned that we're
- 2:32:30from the MIT Technology Review they were
- 2:32:33written I think in 2012 and they're
- 2:32:36mostly they're not taking an opinion but
- 2:32:38they're talking about some of the uses
- 2:32:40of these tools and things that we should
- 2:32:42be mindful of is we're crafting
- 2:32:44legislation and then I also wanted to
- 2:32:46offer for the record the it's an
- 2:32:48editorial I don't know that I agree with
- 2:32:50all the conclusions in the editorial but
- 2:32:52they do have quotes in there that have
- 2:32:54been referenced in fact that I think are
- 2:32:56also important for people who want to
- 2:32:57come with a thoughtful outcome to the
- 2:32:59extent the government has to get
- 2:33:01involved and address some of the issues
- 2:33:02that I think have been legitimately so
- 2:33:05without objection they'll be submitted
- 2:33:06for the record have been legitimate
- 2:33:08legitimately brought up thank you for
- 2:33:10the extended hearing and the time on the
- 2:33:12committee we welcome your feedback and
- 2:33:14certainly you should be tracking what
- 2:33:15we're doing here to form your own
- 2:33:18opinions about whether or not they're
- 2:33:19helpful or harmful to addressing some of
- 2:33:21the issues and then the future of these
- 2:33:22platforms this meeting is adjourned
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