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C8.1. FDI key concepts — Transcript

by International Business · 1,239 words · 231 segments · language en · Watch on YouTube

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  1. 0:00hello welcome to chapter eight foreign
  2. 0:02direct
  3. 0:03investments uh in this chapter we'll
  4. 0:05talk about
  5. 0:07um investing in foreign countries
  6. 0:12okay let's get started
  7. 0:17so what is foreign direct investment
  8. 0:21and this is pretty much what it sounds
  9. 0:23like it's when a company
  10. 0:25invests directly into a market or a
  11. 0:29foreign country
  12. 0:30either expanding or developing
  13. 0:33retail or storage locate locations
  14. 0:36outside of their home country
  15. 0:38and foreign direct investment is one way
  16. 0:40to become a multinational enterprise and
  17. 0:44you can do what's called a greenfield
  18. 0:45investment
  19. 0:46which is the establishment of a wholly
  20. 0:48owned new operation in a foreign country
  21. 0:51or make an acquisition or merger with an
  22. 0:53existing company
  23. 0:54to get access to the foreign market
  24. 0:59and we saw uh in one of the earlier
  25. 1:01chapters we talked about walmart
  26. 1:02and how walmart purchased a uh
  27. 1:06supermarket chain in germany to get
  28. 1:08started in germany
  29. 1:10a venture a foreign direct investment
  30. 1:12later failed
  31. 1:13but it's usually the quickest way
  32. 1:17to get a foothold into a farm market is
  33. 1:19to establish
  34. 1:20a merger acquisition with another
  35. 1:22company that's already in that market
  36. 1:27okay so there are two ways to look at
  37. 1:30fdi
  38. 1:33the amount of fdi undertaken over a
  39. 1:36given time period we have the outflows
  40. 1:38of foreign direct investment
  41. 1:40out of the country and the inflows into
  42. 1:42the country so united states has
  43. 1:44a large amount of money that is directed
  44. 1:48into um foreign businesses
  45. 1:52every year but we also have a huge
  46. 1:53amount of money that's invested in our
  47. 1:55domestic business from foreign sources
  48. 1:59okay
  49. 2:03so let's talk about some trends in fdi
  50. 2:07the past 35 years have been
  51. 2:12a huge increase in the flow of
  52. 2:15fdi in the world economy the average
  53. 2:18yearly outflow of fdi increased from
  54. 2:2025 billion in 1975 to 1.5 trillion today
  55. 2:25and the fdi outflows did contract around
  56. 2:291.1 trillion during the great recession
  57. 2:32but that's
  58. 2:34to be expected as companies pulled back
  59. 2:36in response to the recession
  60. 2:38um as markets have become freer
  61. 2:42fdi has grown alongside with
  62. 2:45free trade um
  63. 2:50and that is you know despite the general
  64. 2:51decline in trade barriers over the past
  65. 2:5330 years
  66. 2:54firms still still feel uh fear
  67. 2:57protectionist pressure
  68. 2:59so executives see foreign direct
  69. 3:01investment as a way to circumvent trade
  70. 3:02barriers
  71. 3:04to establish or increase uh fdi has been
  72. 3:07driven by political and economic changes
  73. 3:11that have been occurring in many of the
  74. 3:12world's developing nation
  75. 3:14uh nations a general shift towards
  76. 3:17domestic
  77. 3:18political institutions and free market
  78. 3:20economies that we discussed
  79. 3:22um in earlier chapters has encouraged
  80. 3:25more
  81. 3:25fdi so you know if you're
  82. 3:29if you're you know for example a lot of
  83. 3:31foreign automakers
  84. 3:32um are see a lot of
  85. 3:36laws and a lot of potential for tariffs
  86. 3:38and quarters on
  87. 3:40imports of foreign vehicles into the
  88. 3:42united states
  89. 3:44and the requirements of a certain
  90. 3:46percentage of the car being
  91. 3:48um domestic has encouraged many of these
  92. 3:52um auto manufacturers develop
  93. 3:55production plants inside the united
  94. 3:57states also mary a very uh many a lot of
  95. 4:00american companies developed
  96. 4:02uh subsidiaries in the eurozone so they
  97. 4:05had
  98. 4:06access to the eurozone without uh many
  99. 4:08of these trade restrictions as well in
  100. 4:10fact
  101. 4:10ireland was a favorite destination in
  102. 4:13many countries to set up shop in ireland
  103. 4:15and uh take advantage of a business
  104. 4:18friendly country
  105. 4:19and get direct access to the eurozone
  106. 4:21without having to worry about
  107. 4:22all the tariffs that will be inflicted
  108. 4:25upon your
  109. 4:26tariffs and trade uh administrative
  110. 4:29paperwork and all that sort of things if
  111. 4:30you're trying to
  112. 4:32um export from the united states
  113. 4:34directly into the eurozone so this way
  114. 4:35you can establish
  115. 4:36a uh subsidiary and say ireland and then
  116. 4:39you have access to ship to any of the
  117. 4:41eurozone countries
  118. 4:49and of course with globalization you
  119. 4:52know
  120. 4:52companies want to have a presence all
  121. 4:55around the world
  122. 4:56and you know with the pressure of stock
  123. 4:59markets for companies having to increase
  124. 5:01sales and increase
  125. 5:01profits they need to expand globally to
  126. 5:04maintain that momentum
  127. 5:05moving forward here are some trends and
  128. 5:08you can see
  129. 5:08the overall trend is increasing except
  130. 5:10in times of recession
  131. 5:12in the early 2000s and the mid-2000s
  132. 5:18in the past most of foreign direct
  133. 5:20investment was targeted
  134. 5:21at in between developing nations um
  135. 5:25specifically the united states european
  136. 5:27union but more recently
  137. 5:29the whole world has been able to share
  138. 5:31in the foreign direct investment as
  139. 5:33much of a foreign direct investment has
  140. 5:36been shifted towards the development
  141. 5:37world
  142. 5:39and we can see a lot of developing
  143. 5:40countries benefiting from this foreign
  144. 5:42direct investment specifically china
  145. 5:44as other companies rush in to get
  146. 5:46involved in growth markets of
  147. 5:48say china india latin america brazil
  148. 5:50things of that nature
  149. 5:56okay since world war
  150. 6:00ii the u.s has been the largest source
  151. 6:02of foreign direct investments
  152. 6:04in total and that makes sense since it's
  153. 6:06the world's it's been the world's
  154. 6:07largest economy for
  155. 6:0940 years or so but other countries that
  156. 6:11have a high amount of
  157. 6:13investment and foreign direct investment
  158. 6:15to other countries of course are
  159. 6:17certain european countries like you know
  160. 6:19you have england france germany
  161. 6:21japan being the big four and recently
  162. 6:24chinese companies have emerged as a
  163. 6:26major foreign investor as chinese
  164. 6:28companies have been making a lot of
  165. 6:29money over the past 20 years
  166. 6:32have been turning around and using
  167. 6:34foreign direct investments
  168. 6:35one specific area would be commodities
  169. 6:37and they've invested heavily in
  170. 6:38countries like brazil
  171. 6:40venezuela and australia
  172. 6:46and here is just the levels of foreign
  173. 6:48direct investments you can see by far
  174. 6:49the united states is the biggest still
  175. 6:54okay so let's talk about forms of
  176. 6:57um foreign direct investment um
  177. 7:02now the foreign direct investment um
  178. 7:06can take a few different forms like i
  179. 7:08was saying before there's the green
  180. 7:09field investment
  181. 7:10where you build a new facility or or an
  182. 7:13acquisition of
  183. 7:14a merger with an existing local firm
  184. 7:18the u.n estimates that somewhere between
  185. 7:2040 to 80 of all foreign direct
  186. 7:22investment inflows were this type of
  187. 7:24form of merger acquisition
  188. 7:29and acquisitions account for about 78 of
  189. 7:31all foreign direct investment
  190. 7:33and the reason is because once you make
  191. 7:34an acquisition everything's ready set up
  192. 7:36for you the employees the facilities
  193. 7:38the stores the paperwork the government
  194. 7:41ties
  195. 7:42it's just a much easier thing to do
  196. 7:43rather than starting from scratch in a
  197. 7:45foreign country where you're not
  198. 7:46familiar with the tastes the culture the
  199. 7:49bureaucracy
  200. 7:50so that's why those acquisitions are so
  201. 7:52popular
  202. 7:56um know however foreign direct
  203. 7:59uh foreign direct investment flows into
  204. 8:02developing nations differ
  205. 8:04from those of developed nations in the
  206. 8:06case of developing nations
  207. 8:08um about two-thirds
  208. 8:17come from cross-border mergers and
  209. 8:19acquisitions a lower percentage of
  210. 8:21mergers and acquisitions
  211. 8:22acquisitions they simply reflect the
  212. 8:24fact that there are fewer
  213. 8:26target companies to acquire in
  214. 8:27developing countries this makes sense so
  215. 8:29there may not be a a local company
  216. 8:33that a supermarket chain that you could
  217. 8:36buy out so you have to go in there and
  218. 8:38create it from scratch
  219. 8:40so um i mean firms do prefer
  220. 8:44to acquire existing assets rather than
  221. 8:45undertake uh greenfield investment
  222. 8:48however it's sometimes you have no
  223. 8:50choice
  224. 8:52the uh acquisitions are quicker to
  225. 8:54execute
  226. 8:56uh however you know sometimes if there's
  227. 8:59no market there
  228. 9:00you're really the first mover you may
  229. 9:02have to build up your own
  230. 9:04uh distribution and retail locations
  231. 9:09and manufacturing plants yourself

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