Am I Just Making Excuses? — Transcript
Full transcript
- 0:00You do what you've been rewarded for
- 0:01doing in the past and you avoid things
- 0:02you've been punished for in the past.
- 0:03That I will absolutely agree with to the
- 0:04day
- 0:04>> But don't you believe even as a child,
- 0:06let's say, you could be shaped by your
- 0:08parents. So, let's just say you're told
- 0:09by your parents, you are worthless, you
- 0:11can never do anything. Like, that's hard
- 0:13to break, I think, as an adult.
- 0:14>> disagree with the fact that they're hard
- 0:15to break. I'm just saying,
- 0:17you choose to believe it.
- 0:19There's a choice.
- 0:21>> Could it also be that your brain is
- 0:22wired in such a way that the the neural
- 0:25pathways all point to you being
- 0:27worthless, and you're told that you will
- 0:30amount to nothing, and it's so ingrained
- 0:33that when you become an adult, it's just
- 0:36like these are patterns that are really
- 0:38difficult to break cuz you've been told
- 0:40your entire life and you believe one
- 0:41thing, and shattering all of that takes
- 0:44a lot of work.
- 0:45>> So, to anyone who has that that
- 0:47paradigm,
- 0:49you're right.
- 0:50It's not your fault. You're never going
- 0:53to be successful.
- 0:55Now what?
- 0:59Okay, well, maybe I can do something
- 1:00about it. Okay, great. You know what I
- 1:01mean? Like, there's like there's no
- 1:03there's like there's no benefit. You
- 1:05know what I mean? Like, if someone like
- 1:07cuz I I get Q&A's every once in a while
- 1:08and someone's like, "I can't grow my
- 1:09business because of my kids, right?
- 1:11Like, they take up all my time and it's
- 1:12just impossible for me to do the
- 1:13things."
- 1:14Uh so, what would you tell me?
- 1:16I say, "You're right.
- 1:17You're never going to be successful and
- 1:19it's not your fault."
- 1:21And then you can just watch the person
- 1:22just writhe. They're just like,
- 1:25"Well, I mean." And I'm like, "What?
- 1:27You're going to fight me on the fact
- 1:28that you're going to be successful?
- 1:29Great. The fighter showed up. So, what
- 1:30are we what are we talking about?
- 1:32Do you want my permission to not be
- 1:33successful or do you want to accept that
- 1:34you're not going to be like what do you
- 1:35want?" And they're like, "Well,
- 1:37okay." And I'm like, "Well, yeah,
- 1:38there's your answer." Like, whatever
- 1:39reason you're giving yourself is the
- 1:41very reason you should do the thing.
- 1:42Like, if your mom was mean as [ __ ] to
- 1:43you your entire life and she told you
- 1:44you're worthless, that's a great reason
- 1:46to be successful.
- 1:47There's just as many people who've had
- 1:48terrible upbringings who became
- 1:49successful as people who didn't.
- 1:50>> you tell that person who says, "I have
- 1:52kids, I can't be, you know, give the
- 1:53business the time it needs." Why
- 1:54wouldn't you tell that person
- 1:55practically, "Well, you're going to have
- 1:57to structure your day better, you're
- 1:59going to have to sacrifice some time
- 2:00with your kids, you're going to have to
- 2:01wake up a little earlier, it's going to
- 2:02suck in the beginning, you'll get used
- 2:03to it. Why not go in with that approach?
- 2:06>> Cuz I think that person's looking for
- 2:07permission.
- 2:09I think they're looking for an excuse
- 2:10that's reasonable that protects their
- 2:11ego.
- 2:11>> I don't think so. I think sometimes
- 2:12people just need to be told what to do.
- 2:14>> Maybe.
- 2:14>> They they might know what the answer is,
- 2:16but if you tell them what the answer is,
- 2:19they'll do it and they'll believe it
- 2:20because you're the one telling them.
- 2:21>> Well, this person was saying, I I'm not
- 2:23going to be successful like in the
- 2:24premise of saying, this person said, I'm
- 2:26not going to be successful. Here's my
- 2:27excuse, tell me it's okay that I have
- 2:29this excuse. Then I say, you're right.
- 2:31It's not your fault, you're never going
- 2:32to win.
- 2:33And then all of a sudden their whole
- 2:34psyche changes cuz they want to
- 2:35contrast, they want to rebel against
- 2:36that. And they're like, what do you
- 2:36mean? I mean, I'm totally in like,
- 2:38great. Cool, so you agree. So you are
- 2:40going to win. So what are we talking
- 2:41about? Right, so like the it's it's just
- 2:43this back and forth that people always
- 2:44rebel. Um and I just find I just find
- 2:46that that context interesting because a
- 2:48lot of times if you actually just like
- 2:49put a knife in and just twist and say,
- 2:51sure, let's take it to the natural end,
- 2:52you'll never win. Okay, how do you feel
- 2:53now?
- 2:54Great, so then you making all of that
- 2:55fanfare about all these reasons why it's
- 2:58justified that you won't win, how does
- 2:59that serve you? It doesn't. So you might
- 3:01as well act as though it didn't matter
- 3:02anyways and do the stuff that is
- 3:04required. Just to be clear for everybody
- 3:05like I share the stuff that worked for
- 3:07me. If if what you're doing is working
- 3:08for you, then
- 3:09I love you, keep crushing it. You know
- 3:11what I mean? Like I I just share this
- 3:12stuff because people ask, you know, I
- 3:14they're like, how did you do this by
- 3:15this time or whatever and I share my
- 3:17worldviews and they're relatively
- 3:18contrary. Not a lot of a lot of people
- 3:20believe as little as I believe about
- 3:22anything, really. Um there are a few
- 3:24things that I absolutely believe through
- 3:25and through and then the everything else
- 3:27for the most part I feel is noise. And
- 3:28that has helped me a lot because
- 3:30um it has gotten me out of like, you
- 3:32know, 99% of the Oh, 99, who knows? But
- 3:34like
- 3:35a vast majority of the content that I
- 3:36see on the internet is there's a lot of
- 3:37fluff. There's a lot of just like just
- 3:40BS, a lot of people giving advice that
- 3:41have never done the thing that they're
- 3:42trying to give advice on. Um
- 3:44and so
- 3:46it's like when people talk about like
- 3:47the you know, energy and manifesting and
- 3:49you know, psychology and affirmations
- 3:51and all these things, it's like
- 3:53even even this the statement like have
- 3:55you heard be do have? Heard that? It's
- 3:57like a pretty big in like the personal
- 3:58development space. It's like be the
- 3:59certain way so you do the things to get
- 4:01what you want or have the thing, right?
- 4:02And it has to you have to be the person
- 4:03first then you can to do the things to
- 4:05have the thing, right? That's like a big
- 4:06everyone's like be do have.
- 4:08I think it's complete [ __ ] Because
- 4:13being is a function of doing.
- 4:15If we were to say who is this person, we
- 4:18would describe their identity by the
- 4:19things they do.
- 4:21Like he is a carpenter. He's into these
- 4:23things. He does he takes these actions.
- 4:24That is what creates his identity, how
- 4:26we describe him.
- 4:27So if being is a function of doing, then
- 4:29we can just cut being out, right? So
- 4:31it's just doing and then have. But if
- 4:34the having comes from the doing,
- 4:36then
- 4:38that's an after effect. That's an
- 4:39outcome, not the thing that created it.
- 4:42And so the doing creates the having.
- 4:44And so you can cut out the have. And so
- 4:46it just comes down to doing.
- 4:48And so we don't need to like obsess
- 4:49about like am I a good person, am I a
- 4:51bad person, am I a villain, am I an
- 4:52[ __ ] That's the point we're making
- 4:53the very beginning of this. It's like
- 4:56maybe you are an [ __ ] Maybe you are
- 4:57a loser.
- 4:59You can still do the stuff to win and
- 5:00win anyways. If Graham identified as a
- 5:03loser tomorrow, like truly through his
- 5:05being identified as a loser and still
- 5:07made the same video and posted it, it
- 5:08would still crush.
- 5:11And for me that's actually given me a
- 5:12lot of
- 5:15shelter in hard times.
- 5:17Which is like I don't need to be the
- 5:20best whatever. And I don't even need to
- 5:21be in a great mood. I don't need to
- 5:23identify as like some shining knight
- 5:25hero.
- 5:26But I can still run these ads or make
- 5:28these calls or do these outreach
- 5:29attempts or make this partnership deal
- 5:31and I will still get the end result. And
- 5:33to me that is very
- 5:35reassuring because it puts a lot more
- 5:36into my control.
- 5:38>> Do you think that you would do better in
- 5:39that case if you're feeling bad, if you
- 5:42were feeling better about yourself, that
- 5:45you would have a better result?
- 5:47>> If the exact same activity was done, no.
- 5:49>> Yes.
- 5:51>> If the same number of If I send the same
- 5:52100 emails to the same exact people,
- 5:54whether I'm in a bad mood or good mood,
- 5:55the same response rate's going to come
- 5:56back.
- 5:56>> If you feel like you're in a really
- 5:58great mood, don't you feel like you
- 5:59could craft those emails in such a way
- 6:01that's maybe 1% better?
- 6:03>> about.
- 6:04If we just stick to what they're doing,
- 6:05it's cuz then at that point it's like,
- 6:06"Shit, great, we shifted the doing." But
- 6:08like, the doing itself can just be done.
- 6:10And I like that a lot because for people
- 6:13who are in hard times, it's like you can
- 6:15you don't have to feel confident to do
- 6:17[ __ ] You can still get the result for
- 6:19it. Like you don't need to be confident
- 6:21to go up to the girl. You can just go up
- 6:21to the girl and not be confident and
- 6:23still ask her out. Basically, what I'm
- 6:25trying to prevent against is the person
- 6:26who's waiting to be in a good mood to
- 6:27work.
- 6:29Because that sometimes that good mood
- 6:30never comes. But the work still needs
- 6:31doing.
- 6:32>> Real quick, if you were a business owner
- 6:33and you were not growing as fast as
- 6:35you'd like, I'd like to give you a free
- 6:36gift. So, my team and I put together the
- 6:39$100 million scaling road map, which is
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- 6:48got stuck and how they got past it. And
- 6:50so, we broke it in these 10 stages and
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- 6:53where if you put in your business
- 6:54information, it'll tell you where you're
- 6:56at and the most important part for you,
- 6:58what to do for each of functions of
- 6:59business across product, marketing,
- 7:00sales, customer success, recruiting, IT,
- 7:03human resources, and finance. And so, no
- 7:05matter what you're struggling with,
- 7:06someone else has already struggled with
- 7:08it and solved it. And so, I'd like to
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- 7:11can go to acquisition.com/roadmap,
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