All you need to know about communication you learned in kindergarten | Gerry Kierans | TEDxGroningen — Transcript
Full transcript
- 0:33I'm waiting for the slide to kick in
- 0:35here.
- 0:38Oh wow, voila.
- 0:40Um, I should start by explaining um, why
- 0:44I am showing you two tin cans.
- 0:47Now, we know this normally means
- 0:49communication.
- 0:50Um, but you'll see that there's a line
- 0:52between the two tin cans. And on one
- 0:55side we have the word kindergarten and
- 0:57on the other side the boardroom.
- 0:59Now,
- 1:00I actually happen to have two tin cans
- 1:03with me.
- 1:04And um, I've been using these tin cans
- 1:07as a metaphor
- 1:10to explain to um, my clients
- 1:12that um,
- 1:14communication
- 1:15is um, scientific.
- 1:18It is strategic.
- 1:21But it is also
- 1:23um,
- 1:23very important to understand that it is
- 1:26a skill.
- 1:27And that means each and every one of
- 1:29you, if you practice the right
- 1:31communication strategies,
- 1:34you can be a very effective
- 1:36communicator.
- 1:37But I don't want to talk about great
- 1:39communication today.
- 1:41I would like to talk about what happens
- 1:42when we're not using
- 1:44effective
- 1:45communication strategies.
- 1:47Which illustrates why I have the line
- 1:49down the middle. Which also illustrates
- 1:51why on these two cans
- 1:54I have some communication strategies
- 1:57written down.
- 1:58They are
- 1:59involvement,
- 2:02uh, communicating with emotions,
- 2:06um,
- 2:07delivering a message,
- 2:10and finally storytelling. Now, there's
- 2:12others, but those are the ones I want to
- 2:14talk about today.
- 2:16In a in the spirit of TED
- 2:19Talks, I guess what I would like to say
- 2:21and have you think about is the fact
- 2:23that um,
- 2:26communication
- 2:27um, in the business world really needs
- 2:30to go back to kindergarten to learn how
- 2:33to
- 2:34do the very basics.
- 2:36Um, and um, I will conclude my talk
- 2:39today by actually giving you a proposal,
- 2:42a call to action that we can solve this
- 2:46problem, this breakdown.
- 2:48Now,
- 2:49another great thing about communication
- 2:51is using visuals. So, I'd like us to go
- 2:53on a journey, a visual journey that
- 2:56brings us back to kindergarten.
- 3:00Now, here is kindergarten.
- 3:02Um, and this is the kindergarten meeting
- 3:05room.
- 3:07Opposite the kindergarten meeting room,
- 3:10we have what most of us adults would be
- 3:12probably more familiar with, the
- 3:15business meeting room. But I don't want
- 3:17to talk about the environment. What I
- 3:20want to talk about, remember, are the
- 3:21four communication strategies that take
- 3:24place in this environment. So, let's um,
- 3:27let's continue our journey.
- 3:30Um, one very key
- 3:33um, communication strategy that is
- 3:35practiced very well in the kindergarten
- 3:39environment is involvement.
- 3:42And you can see the consequence in the
- 3:43image of what great involvement does.
- 3:47In contrast, let's take a look at the
- 3:50business world.
- 3:56All right. I don't need to say anything
- 3:57more about that. Um, so involvement is a
- 4:00communication strategy. Let's look at a
- 4:02second one that we have long since
- 4:04forgotten that is used in kindergarten.
- 4:09Communicating and connecting with people
- 4:12via emotions.
- 4:15Um, the result is pretty evident. Now,
- 4:17let's take a look at how we use um,
- 4:21the uh, skills of connecting with
- 4:24feelings and emotions in the uh,
- 4:26business environment.
- 4:28Even though we all instinctively know
- 4:30that we all make decisions based on
- 4:32emotions,
- 4:34the business environment has a tendency
- 4:35to believe that um,
- 4:37uh, expressing emotions are childlike.
- 4:41And so, we end up with uh, sometimes a
- 4:43lot of frustration.
- 4:45On and out turn to the third strategy
- 4:47that we are forgetting
- 4:49um, from kindergarten.
- 4:51And that is how to um,
- 4:54get a message
- 4:56and to deliver it and to design it. Now,
- 4:58the image in the kindergarten is pretty
- 5:00clear.
- 5:01The teacher has great eye contact and a
- 5:04wonderful broad smile.
- 5:06Now, um, I'm think most of you are going
- 5:08to probably identify with this
- 5:10photograph.
- 5:14Now, I have specifically chosen a
- 5:17PowerPoint as a design and a delivery
- 5:21problem because we're all intimately
- 5:24um, aware of what happens when this is
- 5:26not used properly.
- 5:28Um, now, I would like to talk about
- 5:30PowerPoint specifically
- 5:32because
- 5:33um,
- 5:34if you have not developed great
- 5:36PowerPoint skills,
- 5:38um, it's vitally important that you do.
- 5:41Because when you next stand up in front
- 5:43of your peers and you say, "I would now
- 5:45like to share with you
- 5:48my most recent PowerPoint presentation."
- 5:50This is what I do not want to happen to
- 5:54you.
- 6:05Now, um, this is pretty funny. I have to
- 6:07admit, I've seen it hundreds of times
- 6:09and uh, my favorite part is actually it
- 6:11stopped, which is very unfortunate. Um,
- 6:14the dog actually continues to run out.
- 6:16Um,
- 6:17the sad reality of this, of course, is
- 6:19that when we are trapped in a room and
- 6:21someone is using PowerPoint
- 6:23ineffectively, we cannot escape the
- 6:26room. So, now let's turn to the um,
- 6:29fourth
- 6:30um, kindergarten strategy that we have
- 6:33long since forgotten, and that's the
- 6:35strategy of storytelling.
- 6:37I have an image of Winnie the Winnie the
- 6:40Pooh, who you may or may not know is
- 6:42actually Canadian, but that's a long
- 6:44story that we don't have time
- 6:46to share today.
- 6:47Um,
- 6:48storytelling, unfortunately, is
- 6:51completely lost in the corporate world.
- 6:54And uh,
- 6:55we have a tendency to think analytically
- 6:59and to express our concepts with um,
- 7:02numbers and charts.
- 7:05So, that covers the four, you know, at
- 7:07least four key strategies that we have
- 7:10forgotten in the kindergarten world.
- 7:12What I'd like to do now is to um, share
- 7:15another image with you.
- 7:17Now, I'm hoping that this is going to
- 7:19work. This is an optical illusion and I
- 7:22want all of you to lean back into your
- 7:24chairs and relax.
- 7:26Um, and it's going to be like the the
- 7:28wave in a football stadium, okay? Want
- 7:31you to lean back. I want you to focus on
- 7:33the dots in the center.
- 7:36And then I want you now to all lean
- 7:37forward.
- 7:39Nice and slowly. Don't take your eyes
- 7:41off the dot.
- 7:43And now slowly lean back.
- 7:46Let's try it one more time.
- 7:48Lean forward.
- 7:49Now, if you think this is moving,
- 7:52I have someone very wise who would like
- 7:54to make a comment for you.
- 7:57George Bernard Shaw,
- 8:00who is simply saying that the single
- 8:03biggest problem with communication is
- 8:05the illusion
- 8:07that it is actually taking place.
- 8:09So, fundamentally, what am I saying
- 8:11here? What I'm saying is if the
- 8:13corporate world believes um, that
- 8:16storytelling is not good and that uh,
- 8:19connecting emotionally is not good,
- 8:22they are fooling themselves because
- 8:24communication is not taking place.
- 8:27Now, I have one more final image that
- 8:29I'd like to share with you.
- 8:32Um, I was told that you are all um,
- 8:35high achievers, high potential
- 8:37achievers. Um, and um,
- 8:41I chose deliberately
- 8:43an image of a ladder to inspire you.
- 8:46Um, as you have unlimited potential.
- 8:50Um, but I what I want you to do right
- 8:52now is to take um, a look at both of
- 8:54these ladders and to compare the
- 8:56kindergarten one with the boardroom one.
- 8:59And I want you to find the difference.
- 9:09Now, if you're having a difficult time,
- 9:11it's because
- 9:13there is no difference.
- 9:15I've deliberately used the same
- 9:17photograph.
- 9:19And I did that because I want to
- 9:21in a dramatic way
- 9:23kind of let you know that I don't think
- 9:26that communication strategies should be
- 9:28any different.
- 9:31Now, I promised you that I would come up
- 9:34with a solution
- 9:35for this um, challenge
- 9:38to um,
- 9:40start to get the boardroom
- 9:43to start thinking about some of the
- 9:44strategies that we've long since
- 9:46forgotten.
- 9:47And here's my call to action for you.
- 9:50What I would like you all to do um,
- 9:52after you leave TEDx and you go back to
- 9:55work, is I want you to um,
- 9:59speak to your peers, speak to your
- 10:00colleagues. I want you to form form a
- 10:03team, and I want you
- 10:06you're probably going to guess. I want
- 10:08you to go to kindergarten.
- 10:10I want you to spend an entire day there.
- 10:12I want you to interview the students.
- 10:16Okay. I want you to
- 10:19ask the teacher what strategies she or
- 10:21he is using.
- 10:23And the second part of this image
- 10:27that I want you to think about was the
- 10:29first kindergarten meeting
- 10:32meeting room that I showed you with the
- 10:33little yellow chairs. I want you to not
- 10:35just go with your peers. I want you to
- 10:37take the board members.
- 10:40I want you to take the faculty members.
- 10:44I want to take you to take them to the
- 10:47kindergarten also for an entire day.
- 10:50Now, with this image of board members
- 10:53and faculty members sitting in little
- 10:55yellow chairs,
- 10:57I'd like to come
- 10:59conclude my talk and to thank you very
- 11:02much for allowing me to share my ideas.
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