YouTube transcript (EmixKoL-xkg) — Transcript
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- 0:00It's no secret that the AI space is
- 0:02absolutely booming right now and
- 0:04everybody's trying to get a slice of the
- 0:06pie. But one of the hardest things is
- 0:08how do you actually find clients to do
- 0:10work for? And that's what I'm going to
- 0:12be talking about in this video. So in
- 0:13this video, I'm going to give you
- 0:15absolutely everything that you're going
- 0:17to need to start out in the AI space and
- 0:20to start winning work on a platform
- 0:22called Upwork and how to scale all the
- 0:24way from $0 to over $100,000 earned. I
- 0:28did this exact podcast on Lelay Molley's
- 0:30channel and that went viral. But what
- 0:32I'm going to do in this video is take
- 0:33you through it in more detail to give
- 0:35you extra information on exactly how to
- 0:37do this. If you're not familiar with who
- 0:39I am, my name is Adam. I started as a
- 0:41freelancer on Upwork in 2021. And since
- 0:44then, I'm in their expert vetted top 1%
- 0:46program. I've done over 60 projects and
- 0:48I've made over $100,000 as a freelancer
- 0:51on this platform alone. And these skills
- 0:53that I learned doing all of this in the
- 0:55AI space allowed me to go ahead and
- 0:57create three separate other channels of
- 1:00business. I built a YouTube channel. I
- 1:02built an agency that is focused around
- 1:04building custom AI powered internal
- 1:06tools for businesses. And I built a
- 1:08community helping people to learn AI
- 1:10skills and also how to sell them. Now,
- 1:12what I'm going to do in this video is
- 1:14talk you through the entire process, but
- 1:16I'm going to pay specific attention to
- 1:18that first $500 to $1,000 earned. And
- 1:21the reason for that is because there's a
- 1:23massive mental barrier or abyss between
- 1:26most people that never find a way to
- 1:29make money online and the gap which is
- 1:31honestly just $500 which actually
- 1:34validates that this is possible and it
- 1:36proves to people that you can actually
- 1:37do this if you put the work in. And that
- 1:39is the hardest part of this entire
- 1:41journey. So I'm going to pay extra
- 1:43attention to that and give you tried and
- 1:45tested methods to break through that
- 1:47barrier so that you can earn your first
- 1:49bit of money online. prove to yourself
- 1:51it's possible and then just scale and
- 1:53get better from there. All right, so
- 1:55breaking this down before I jump into
- 1:56it, I want to quickly talk on the types
- 1:59of people that are typically drawn to
- 2:01this kind of way of work and lifestyle.
- 2:03And typically they have one or all three
- 2:06of these qualities. So they're
- 2:07unsatisfied with the current working
- 2:09arrangement, whether that's because of
- 2:11pay, whether that's because of hours,
- 2:13whether that's because of the people
- 2:14that they're working with. They have a
- 2:15curiosity or a passion to work on
- 2:17something outside of work hours. and
- 2:20typically unpaid. And they've got the
- 2:22ability and the mindset to be able to
- 2:24persevere through setbacks and keep
- 2:26working on something even if they've
- 2:27been rejected and failed multiple times.
- 2:30Honestly, for the first $500 to $1,000,
- 2:33it's literally that last point there
- 2:35where that's the hardest part and you
- 2:37really need to just keep working on it
- 2:39and not giving up. And that's that's
- 2:41that's pretty much the the secret source
- 2:44to making it through something like
- 2:45this. But how do we actually do it? So,
- 2:48I've got these two bubbles here. We've
- 2:49got create freelancing profiles and
- 2:51learn AI. Now, the reason that I have
- 2:53create freelancing profiles in front of
- 2:55learn AI is because a lot of people get
- 2:58stuck in this learn AI phase. So, they
- 3:00spend all this time watching YouTube
- 3:01videos, joining communities, making
- 3:03practice projects, but they never feel
- 3:06ready to actually jump in and start
- 3:08doing it for clients. And what I'm going
- 3:09to tell you now is this is a general
- 3:11philosophy around everything, but you're
- 3:13never going to feel 100% ready. And what
- 3:16you're doing by creating the freelancing
- 3:17profiles before learning AI is you're
- 3:19taking a look at what kind of job posts
- 3:21are out there in the market. You're
- 3:22opening yourself up to opportunities and
- 3:24you're keeping your eye on what jobs are
- 3:26being posted. So when one does pop up
- 3:28that you think, "Oh, there's a chance
- 3:30that I could be able to solve that
- 3:31problem or do something with it, you're
- 3:33ready to go and you've taken some
- 3:34proactive steps into winning your first
- 3:36job." Which freelancing profile should
- 3:38you choose? Well, there's many options
- 3:40out there. I personally recommend
- 3:42Upwork. I think there's heaps of work on
- 3:44there, especially if you're getting into
- 3:45the AI space. But to be honest, all of
- 3:47them probably work. I would recommend
- 3:50picking one and narrowing down on that
- 3:51though because then you're going to
- 3:52build up your social proof, build up
- 3:54your reviews, uh, and build up a solid
- 3:56profile, and you can do that in one
- 3:57space rather rather than having to build
- 4:00it over four separate tools, which is
- 4:01going to take you longer. Now, I'm going
- 4:03to give you the three steps on how to
- 4:04build a winning profile, but I quickly
- 4:06just want to talk on the learn AI skills
- 4:08and then narrow in on that. So with
- 4:10learning AI, it's a massive space and
- 4:12it's also an industry that's really in a
- 4:14premature stage right now. So you've got
- 4:16all these other typical digital
- 4:18industries like social media,
- 4:20advertising, uh people that are doing
- 4:22design work, all these different jobs
- 4:24that have been around for a while. AI is
- 4:26very much a new technology and the
- 4:28market is still figuring out how to use
- 4:29it properly. So there's all these stats
- 4:31coming out and as someone that's
- 4:33implementing AI for businesses every
- 4:34single day, I can tell you that the vast
- 4:37majority of AI use cases and jobs being
- 4:40completed in the market right now are
- 4:42actually not achieving much ROI at all
- 4:45and are really underwhelming in
- 4:47comparison to what the headlines are
- 4:49telling us that AI can do. And the
- 4:50reason for that is because the
- 4:52implementation is honestly lagging
- 4:54behind the technological advancement. So
- 4:57there's a lot of things that are
- 4:58technically possible with AI, but the
- 5:01actual method or the actual process of
- 5:04implementing those into businesses takes
- 5:07months of technical development and
- 5:09understanding and scoping and that is
- 5:10lagging behind significantly. So we are
- 5:12very much very early on the AI wave. It
- 5:16is by no means too late. So how can you
- 5:18learn this? Well, there is 1 million
- 5:20opportunities. I started learning this
- 5:22stuff pre-I. Uh, and so I can tell you
- 5:25right now that just the fact that AI
- 5:27exists means that you have access to
- 5:29knowledge that the people before you
- 5:31would have taken weeks. You'd have to go
- 5:33search through blogs on the internet,
- 5:36take [clears throat] all these extra
- 5:37steps to learn the knowledge. There has
- 5:38never been more knowledge available to
- 5:40you. There has never been more knowledge
- 5:42available to you to learn than there is
- 5:44today. So, there's all sorts of spots
- 5:45you can go to. Some of my favorites are
- 5:47YouTube. So much good quality tutorial
- 5:49content on YouTube. There's all these
- 5:51communities around. There is blogs and
- 5:54forums. There's AI, huge resource.
- 5:57There's literally everything. There's
- 5:58courses. Um, and you can just jump in
- 6:00and start building your own personal
- 6:02projects and learn through action. But
- 6:04when do you stop? When is enough
- 6:06learning for you to jump out in there
- 6:07and start trying to catch some fish? And
- 6:09I would say it's long before you feel
- 6:11like you're ready. You need enough
- 6:13knowledge to talk about AI and be able
- 6:16to answer some of the typical questions
- 6:18and know the buzzwords. You do not need
- 6:20to be a master by any means. So jump in
- 6:23one or two possible personal projects,
- 6:26learn some of the basics, get familiar.
- 6:28That might take two to three weeks
- 6:30maximum. Then jump in and start applying
- 6:32for work because you're going to learn a
- 6:34hell of a lot quicker when you throw
- 6:35yourself in the deep end and start
- 6:37actually doing work for clients. In
- 6:38terms of niches that you can pick, two
- 6:40of the really low hanging fruit options
- 6:42that I recommend, start with AI coding
- 6:44in a basic sense. Tools like Lovable and
- 6:47V0. You can get started without needing
- 6:49to know how to code and it's a really
- 6:51good entry point to start to get
- 6:53familiar with how tech works and you can
- 6:56learn some of the nuances of how those
- 6:58tools work when you jump in and actually
- 6:59start using them. NAD Make.com and
- 7:02Zappia are also a really good spot to
- 7:03work in automation if you're interested
- 7:05in that space. Two really they're
- 7:08massive industries. There's so much
- 7:09opportunity in both of those. They
- 7:10honestly connect with each other really
- 7:13really well. So if you want to learn
- 7:14both of those, I would highly recommend
- 7:15it. But there's a million opportunities
- 7:17just in those two areas alone. Now, with
- 7:20the freelancing profile, so once you've
- 7:22got the absolute basics of these two set
- 7:24up, I'd say you can do this in a week.
- 7:26Honestly, create your freelancing
- 7:28profile, start learning some basic AI
- 7:30skills, you want to jump into trying to
- 7:32win work as soon as possible. I cannot
- 7:35stress enough how much you cannot get
- 7:37stuck here cuz this is what most people
- 7:38do. they get stuck here and then they
- 7:41send one or two proposals out a day or
- 7:43they kind of get lazy with this and they
- 7:45never get any projects because they
- 7:47didn't put enough effort into actually
- 7:48going out there and trying to win work.
- 7:50And what a lot of people are scared of
- 7:52is they're like, "Well, I don't know how
- 7:53to do this and if I win a project for a
- 7:55client, I'm not going to know how to do
- 7:56it." So, they start freaking out about
- 7:58that. What I'm going to talk to you
- 8:00about in here is an easy way that you
- 8:01can pitch to clients to avoid that harsh
- 8:04reality. Honestly, it's a lot more of a
- 8:06fear. It's actually I don't think it's
- 8:08ever happened over the 60 projects that
- 8:09I've done on Upwork and over the 250
- 8:12that I've done in total. There's usually
- 8:13always a way to make something work,
- 8:15even if it's an edge case. But I'll
- 8:17teach you exactly how you can word your
- 8:19proposals and how you can set this up so
- 8:20that doesn't happen to you. At the
- 8:22start, you're going to be in what I call
- 8:24the crawl phase. So, this will teach you
- 8:26how to crawl, walk, and then run. The
- 8:29crawl phase is very much about learning
- 8:31rather than money. So what I see a lot
- 8:33of people do, especially people that are
- 8:35coming from existing careers where
- 8:36they're getting already getting paid,
- 8:38you know, somewhat significant
- 8:39substantial amounts of money, they come
- 8:42to something like freelancing and
- 8:43they're not willing to drop their rate
- 8:45because it's a bit of a hit on their
- 8:46ego. They're like, well, I'm already
- 8:48earning $40 or $50 an hour here or
- 8:50whatever the case is. I'm not going to
- 8:51go and then work for $10 an hour on
- 8:53Upwork. And I think that's a real
- 8:55barrier because at the start, unless
- 8:57you're already an AI pro in your
- 8:58existing work, there's a lot of learning
- 9:00that you're going to need to do. You're
- 9:02going to need to learn all of the
- 9:03technical skills, which is what you're
- 9:04going to be learning in this crawl
- 9:05phase. You'll be learning all the
- 9:07technical skills. You'll be learning so
- 9:09many valuable soft skills. Client
- 9:11management, how to work on Upwork, how
- 9:13to invoice, how to handle variations
- 9:15properly, how to manage client uh
- 9:18expectations. All of these things that
- 9:20you seem you don't really think of when
- 9:22you actually jump into here. You're
- 9:24going to learn often the hard way by
- 9:26possibly doing a lot of unpaid work or,
- 9:29you know, doing projects for a very
- 9:31discounted rate. And it might seem like,
- 9:33oh, damn, I'm working for free or
- 9:35whatever the case is. You're really not
- 9:38because you're building invaluable
- 9:39skills that will be so much more
- 9:41important when you start working on 10,
- 9:4450, $100,000 deals, mistakes, because
- 9:46you're going to make a hell of a lot of
- 9:48mistakes in here. Every mistake that you
- 9:50make here repays itself 10 times in
- 9:54later stages when you learn and you
- 9:56don't make the same mistakes on project
- 9:58sizes and budgets that actually matter
- 10:00and are actually significant. The other
- 10:02thing you're going to do in here is
- 10:02build your confidence. This is the
- 10:04hardest phase. So I call this the
- 10:05inflection point because the vast
- 10:07majority of people never make it past
- 10:09this phase uh for a number of reasons.
- 10:11But as soon as you make it past here,
- 10:13it's it's honestly much easier to then
- 10:16go through the the the next stages
- 10:18because it's really just about refining
- 10:20and getting better at the processes that
- 10:22you learned here. So whilst a lot of
- 10:23people don't like this phase because you
- 10:25might not make too much money and
- 10:27there's a lot of learning that could be
- 10:29embarrassing, you might make a fair few
- 10:31mistakes. Trust me, you're in the
- 10:33playground here. You're dealing with
- 10:34small project sizes. Worst case
- 10:36scenarios, you can't do something. It's
- 10:38not the end of the world on a $500
- 10:40project. and I'll teach you how to word
- 10:41that correctly. But long story short,
- 10:44the the most valuable skills that I
- 10:46learned, I learned here and they've
- 10:47aided me amazingly the rest of the way
- 10:50through this journey. Now, if you want a
- 10:51video on how to set up your Upwork
- 10:53profile completely, I've got that in my
- 10:55channel. You can check that video out
- 10:56right here. But what I'm going to do now
- 10:58is talk you through the three things
- 11:00that you need to get right to succeed
- 11:02and get to that $1,000 mark on Upwork
- 11:04and beyond. Step one, create a winning
- 11:06profile. This might sound like it's
- 11:09common sense, but believe me, 80% of the
- 11:13people on Upwork are not doing this as
- 11:15well as they could be, and it's costing
- 11:16them. The most important thing you can
- 11:18do for your profile, in my opinion, is
- 11:20to build a clear video. And the aim of
- 11:22that video is not to tell everybody
- 11:24about how great you are, although you
- 11:26might subtly put that in there
- 11:28somewhere, but the aim is to show how
- 11:30well you communicate and be able to
- 11:32connect with the client in the easiest
- 11:35way possible. You're showing how well
- 11:36you can communicate and you're basically
- 11:38giving them confidence that they can
- 11:40trust you to deliver the solution to
- 11:41their product. This video can be around
- 11:44about 60 seconds long. Does not need to
- 11:46be extensive at all. You're basically
- 11:49introducing yourself. Then you're
- 11:51quickly going into what you do to help
- 11:53people. What kind of people do you help
- 11:55on Upwork? Do you help automate
- 11:58businesses with AI? Do you help develop
- 12:00nice landing pages? What do you do? If
- 12:03you want to quickly mention some success
- 12:05stories that you've had now at the
- 12:07start, you can use your personal
- 12:09portfolio projects that you did in the
- 12:11learning phase. Um you you don't need to
- 12:13have massive project knowledge. Uh it
- 12:16does help but you can use you can very
- 12:19much use this at the start. Uh and you
- 12:21basically want to quickly introduce
- 12:23yourself, what you do, who you help, and
- 12:26how they can get in touch with you and
- 12:27what the next steps are. That can all be
- 12:28done in 60 seconds. I'm going to take
- 12:30you through some example profiles and
- 12:32you can visit my profile, but you can
- 12:33visit some of these other people's
- 12:34profiles as well to see exactly how to
- 12:36do that. But other basic things are
- 12:38clear profile photo, optimized title,
- 12:40description. Try and fill that portfolio
- 12:42section out as much as possible. Now, if
- 12:44you've got any relevant work experience,
- 12:45throw it in there, but also personal
- 12:47projects can go in there as well. It
- 12:48really just needs to look nice. I'll be
- 12:50honest, most clients don't really look
- 12:52at most of this. They skim over it at
- 12:53the max most of the times. And then
- 12:56reviews. Now, if you're just starting
- 12:58out, you're not going to have any
- 12:59reviews. There's two options you can do
- 13:01here. You can go through the rest of
- 13:03this process. Uh, having no reviews does
- 13:05make it a little bit more difficult to
- 13:08win jobs. And I'll teach you how to send
- 13:10proposals to to get around that. But the
- 13:13other option you can do is you can do
- 13:14what's called seeding your account. Now,
- 13:16you have to be very careful here because
- 13:18it does need to look natural or Upwork
- 13:20can flag the transaction. But what you
- 13:23can do is you can create a client
- 13:24account. And basically what you do is
- 13:26you do a test project for a certain
- 13:29amount of money to get a couple of
- 13:32seated reviews onto your profile. Now I
- 13:34know a lot of people do this. It's up to
- 13:37you. It's going to cost you. So Upwork
- 13:40take 10% as a fee. It will cost you a
- 13:42little bit. What I will say though is it
- 13:44will make it will add social proof to
- 13:46your platform and just a couple of
- 13:48reviews do make your profile stronger
- 13:50and they do stand out more. So, if you
- 13:53have the budget and you want to do that,
- 13:55you can do that. That being said, you
- 13:56can still do it the the the proper way.
- 14:00Um, it may just take you a little bit
- 14:01longer, but that's fine. So, that's
- 14:03that. Next up, proposal writing. So,
- 14:06before I jump into proposal writing, I'm
- 14:08going to take you through these are
- 14:10actually some people from my community
- 14:11that I've helped, friends, and people
- 14:13from my community that I've helped
- 14:14develop their output profiles. And
- 14:16you'll see that they actually all look
- 14:17very, very similar. So, here's mine. The
- 14:20video for me, I think, is the main
- 14:22selling point. 80% comes down to the
- 14:24video. It does not have to be super
- 14:27professional, super properly filmed.
- 14:29When I started out, it definitely
- 14:30wasn't. I had a little green screen that
- 14:32I bought off eBay for like $20. I threw
- 14:34that behind me and I had a little video
- 14:36in there that I filmed off of a cheap
- 14:38camera that I got down at the local
- 14:39shop. I've since changed it obviously as
- 14:42my profile scaled, but don't overthink
- 14:44it and don't let like expensive
- 14:46equipment or nice setups get in the way
- 14:48of you getting a clear video in there.
- 14:50The main thing is just smile. Look like
- 14:52someone that can communicate well. Look
- 14:54like someone that's nice and easy to
- 14:55talk to and look like someone that knows
- 14:58what they're doing to a degree and
- 15:00someone that's responsive and can help
- 15:02people deliver solutions. That's pretty
- 15:04much it. But you see here, clear
- 15:06metatitle, clear description on exactly
- 15:08what you can do. Try and throw as many
- 15:10meta words in here as possible. And
- 15:12you'll see we all have a similar thing.
- 15:14Clear photo of the the face. Clear
- 15:16video. Clear photo of the face. Clear
- 15:18video. Clear photo of the face. Clear
- 15:20video. Similar kind of design on all of
- 15:22these profiles. Now, how do you actually
- 15:24send proposals? The interesting thing
- 15:27with this is that five years ago, preAI
- 15:30nice detailed proposals did really well
- 15:33because clients were like, "Damn, this
- 15:35person has spent so long properly
- 15:37formatting out these proposal responses.
- 15:40They've put so much information. They
- 15:42must be really invested in the project."
- 15:44Fast forward to today with AI and
- 15:47everybody's just AI generating proposals
- 15:49that are formatted amazingly, but they
- 15:51stink like AI and clients can smell it
- 15:53from a mile away. So, how do you stand
- 15:55out? Well, on the client dashboard, this
- 15:58is what proposals look like. So, when
- 16:00they post a job on Upwork, they see
- 16:03this. So, as you can see, you've got
- 16:05around about 100 words to stand out.
- 16:07They can see some basic information
- 16:08about who you are and what kind of
- 16:10projects you've done and your reviews
- 16:12are really important. They see up to 100
- 16:14words, let's say, of your cover letter.
- 16:17And it's so like this one's chat GBT. So
- 16:19is this one because it's got emojis in
- 16:21it. This one, yep, probably also chat
- 16:23GPT. I reckon this one may also be chat
- 16:26GPT. So, I think every single one of
- 16:27these are chat GPT. What me and and my
- 16:31community members and other people that
- 16:33I've helped out do, which works really,
- 16:34really well, is throw all of that out
- 16:37the window and instead be super direct.
- 16:39So, what this looks like, you can do
- 16:42this in as few words as possible. So, I
- 16:44think a really good intro is something
- 16:47like, I have done this already, all in
- 16:49caps. it immediately grabs attention,
- 16:51doesn't look too GP generated. Then from
- 16:54there, I usually recommend using a Loom
- 16:56video. Now, if you're not familiar with
- 16:58Loom, it's just basically just a really
- 16:59easy way that you can record your screen
- 17:01and your your face. But you record a
- 17:03Loom video, and in that Loom video, you
- 17:06basically introduce yourself, you stand
- 17:09out, and you basically say, "Hey, look,
- 17:11my name's Adam. I read through the job
- 17:12description, and I I've actually done
- 17:14something similar for these clients, X,
- 17:16Y, and Zed." You don't need to talk
- 17:17about it too much. Um, if you could show
- 17:19a quick demo, like really quick, that's
- 17:22fine. But the main point of the Loom
- 17:23video is to say, "I've done this for
- 17:25blah blah blah. I think I can get
- 17:26started on this ASAP and I'm very
- 17:28confident I can deliver it. If you're
- 17:29willing to award the contract, I can get
- 17:31started tomorrow, whatever the case is,
- 17:33today even." But what you're doing is
- 17:35you're using very few words and you're
- 17:37actually using your face and your
- 17:39communication skills because the point
- 17:41of this is to stand out. Now,
- 17:43automatically you're standing out with
- 17:44something like this because it grabs
- 17:45attention and it's not chatp generated.
- 17:48Then you're giving them a chance to see
- 17:50who you are, how you can communicate,
- 17:52and what you're capable of straight
- 17:54away. They don't need to jump on a call
- 17:55to do that. Because keep in mind, there
- 17:57could be 10, 20, 50 people that have
- 17:59applied. If they can get to know who you
- 18:01are without getting on a meeting with
- 18:04you, and they can see that you've
- 18:05actually read the job description and
- 18:07given real advice or real insights into
- 18:10how you could possibly solve it, I'm
- 18:12telling you right now, you're in the top
- 18:135 to 10% of people applying for a
- 18:15project. You do that 5 to 10 times a
- 18:17day. it's inevitable that you're going
- 18:19to start winning some work. So, you'll
- 18:20see here the exact same stuff. I'm going
- 18:22to make this entire uh document free for
- 18:26you guys to access, but it'll have all
- 18:29these screenshots on it. U but you can
- 18:30see here, same kind of approach. Now,
- 18:33how do you write proposals in a way that
- 18:36are going to get you looked at,
- 18:38especially when you have a less
- 18:39developed pro profile? And also, how do
- 18:42you write them in a way that you're
- 18:43protected in the case that you can't
- 18:45deliver something? So, first off,
- 18:48writing proposals. I just touched on
- 18:50that. I'd recommend using that exact
- 18:51same approach. If you're new on the
- 18:53project and you haven't got that much
- 18:54confidence yet, what you can do, and I'd
- 18:57recommend possibly saying this on the
- 18:58call rather than the proposal, but what
- 19:00you can do is remove the risk for the
- 19:02client by saying, "Look, I'm new on
- 19:04Upwork. I've been doing this for a large
- 19:07number of time and worked on a number of
- 19:09projects, but I'm new as a freelancer
- 19:11and I'm trying to develop my profile and
- 19:13go above and beyond for my first few
- 19:15clients so that I can start to develop
- 19:17some reputation on this platform.
- 19:19Because of that, I can do this project
- 19:21quick like you you need to undercut so
- 19:23lower price point uh you can do it
- 19:26quicker. You can basically get in and
- 19:28get things done. But the other thing is
- 19:30you can say if the if the output is not
- 19:33complete or not delivered to a cord of
- 19:35your satisfaction, you can refund the
- 19:37entire I'll give you a full refund, no
- 19:39questions asked. Uh and so what you're
- 19:41doing there is you're basically saying,
- 19:42look, if I give this a shot for a couple
- 19:45of days and I can't deliver something,
- 19:47I'll give you a full refund. And
- 19:49usually, as long as you display that
- 19:51you're making progress and you're honest
- 19:54and you communicate well and you're
- 19:56making some progress and you're trying
- 19:57and you're cheap, if you're if you're
- 19:59doing something for like a fixed price
- 20:00at the start, $100 project or $10 an
- 20:03hour, whatever, the client's not going
- 20:05to ask for the refund in most scenarios.
- 20:06They'll be like, "Okay, cool. Here's a
- 20:08couple extra days. See what you can get
- 20:09done." Because if you take money out the
- 20:11equation at the start here, we're just
- 20:12looking to get paid some money for
- 20:14learning. So even if you're getting paid
- 20:1550 bucks and it takes you 50 hours,
- 20:18you've just learned a really valuable
- 20:20skill. So next time you go and do that
- 20:22same thing, you're going to be able to
- 20:23do it quicker and for a higher price. So
- 20:25don't get fooled here. You're you're
- 20:27getting experience and skills. You and a
- 20:30little bit of money. But it's really
- 20:31about experience, skills, and reviews.
- 20:34Stop. You got to stop thinking about
- 20:35earning bucket loads of money in this
- 20:38particular phase. Now the next part is
- 20:41sales and closing. So ideally, you've
- 20:43got a winning profile that can attract
- 20:45people um but it can also win win you
- 20:47jobs when people look at it. Then you
- 20:49learn how to send out proposals um and
- 20:51how to get proposals that actually get
- 20:52viewed. And the third part is usually
- 20:54what happens here is you'll have to jump
- 20:56on a meeting to close the deal. How does
- 20:59that work? Now the way I think about
- 21:01sales calls in my opinion is the same
- 21:03way that you go to the doctor and talk
- 21:05with the doctor. Typically what happens
- 21:08is that two minutes of small talk intros
- 21:11look like a nice person, you know, ask
- 21:13them ask some questions, smile, just
- 21:16bring some positive vibes cuz I cannot
- 21:18understate how important just having
- 21:20like a friendly relationship and
- 21:22actually enjoying talking to a client
- 21:24should be. If it's too businessy, too
- 21:27serious, and it's not fun, you're going
- 21:28to get bad outcomes cuz nobody's
- 21:30enjoying it. Try and make it as
- 21:32enjoyable as possible. But what happens
- 21:34with the doc usually go in there for 2
- 21:36minutes, ask how the day is going,
- 21:38little bit of small chat and then for 15
- 21:40minutes, what usually happens as the
- 21:41patient is you go in there and you get
- 21:43whatever problems you have off your
- 21:44chest. So that might be you've got a
- 21:46sore shoulder and it hurts when you, you
- 21:49know, do this or you lift boxes or you
- 21:50do whatever the case is. You basically
- 21:52tell them all about your problem. So
- 21:54that's 2 to 15 minutes roughly. The same
- 21:56thing will happen with clients that jump
- 21:58on a call with you. They might have a
- 22:00problem. They, you know, their admin
- 22:02staff spending 20 hours doing something.
- 22:04Can you use an AI automation to complete
- 22:05it? They're getting really frustrated.
- 22:07Whatever the case is, that's that. From
- 22:09there, we then have you offering the
- 22:12solution. So, the same way the doctor
- 22:13will be like, "Okay, let me take them
- 22:16through some motions, figure out where
- 22:18the pain is, start to diagnose the
- 22:19pain." That's what you're going to do
- 22:21from the 15 to 25 minute mark roughly.
- 22:24This is all an estimation, but you're
- 22:26going to listen for the first 15
- 22:27minutes. Then from there, you're going
- 22:29to be like, "Okay, cool. I've actually
- 22:31seen similar use cases of this or
- 22:33similar examples of this, and typically
- 22:36those people are suffering from blah
- 22:37blah blah." And the typical way we've
- 22:40solved those issues is blah blah blah.
- 22:42So, that's all going to happen in this
- 22:4315 to 25 minute mark. And you're going
- 22:45to show them that you understand what
- 22:48pain they're experiencing in whatever
- 22:50case it is. And you've worked with
- 22:52something like this before. and you know
- 22:53of some solutions. Now, in the early
- 22:56days, you might have to do a little bit
- 22:58of waffling here. So, the key thing here
- 23:01is you don't have to get these solutions
- 23:02correct 100% of the time at the start.
- 23:05And if you don't know the answer to
- 23:06something, that is okay. Some quick ways
- 23:09you can get around that is one, straight
- 23:11after the call, do some research and
- 23:13follow up with more researched
- 23:15solutions. B, if you don't know
- 23:18something on a call, it is okay to be
- 23:19like, "Hey, look, I've heard of this,
- 23:21this, and this that could solve that,
- 23:22but I'm not 100% sure." And what I'll do
- 23:25straight after this meeting is I'll
- 23:26quickly just check my notes or do a
- 23:28quick do some research or ask someone
- 23:30that I know that has done something like
- 23:32this and I'll get back to you on on a
- 23:34recommendation on how to solve that.
- 23:36That's fine. And then 25 to minute 30
- 23:39minutes. This is super important. In
- 23:41here, we need to map out the next step.
- 23:45So, what we're doing here is we the
- 23:48earlier you get financial investment for
- 23:50the client from the client, the more
- 23:51likely you are to win the work. And that
- 23:53is a real tip. So, ideally, if you're
- 23:56not signing a contract straight after
- 23:57that discovery call to at least get
- 23:58started, you're mapping out the the date
- 24:01for a next follow-up call. But for most
- 24:03projects of low value, you should be
- 24:05able to get financial investment
- 24:07straight after this meeting in most
- 24:09scenarios. Now, I've also got a video on
- 24:12how I do this typically. You can watch
- 24:13that on YouTube. But the other thing
- 24:16with this is don't be afraid to make
- 24:18mistakes here. I definitely wasn't a
- 24:20sales closing pro when I started at all.
- 24:22There's probably a lot of sales calls
- 24:23that I got on that flopped. But if you
- 24:25can record them and at least analyze
- 24:27yourself after and start to reflect. The
- 24:30main thing is just about getting the
- 24:31reps in. Like for this for this stage
- 24:34here, it can take time, but that's fine
- 24:36cuz you'll learn these skills. These are
- 24:38super valuable no matter what you do.
- 24:41So, so don't be afraid to keep just
- 24:44honestly keep sticking with this. You
- 24:45might jump on your first few sales calls
- 24:47and not close the deal. That's okay.
- 24:49Again, it's all about reps and I need to
- 24:52hone into the fact that like you need to
- 24:53keep pushing through. A lot of people
- 24:56will quit because they'll do a couple of
- 24:58sales calls and be like, "No, this
- 24:59doesn't work." Maybe they said something
- 25:01embarrassing. Maybe the client made them
- 25:03feel stupid. Whatever the case is, I'm
- 25:05telling you, you need to push through
- 25:07that. And once you get through to these
- 25:08later stages, you'll look back on that
- 25:10and be like, damn, look how far I've
- 25:12come, you know, and you'll be handling
- 25:14things like a boss because you learned
- 25:15all the hard lessons down here. So that
- 25:18is everything from 0 to 1k. I'm just
- 25:21going to quickly talk you through where
- 25:23I came from so you can see how long this
- 25:25took me and how long I know it's taking
- 25:27other people. So I came from a
- 25:29construction background, no technical
- 25:30experience at all. I'd worked eight
- 25:32separate jobs before I turned 21. None
- 25:36of them were techreated at all. Uh I was
- 25:39very busy. I was working two jobs plus I
- 25:42was doing university which I later
- 25:44dropped out of and I was doing Upwork
- 25:45consulting on the side. But everything I
- 25:47was I was I was definitely focused on
- 25:51the freelancing. Um so I did a personal
- 25:53project when I f I discovered it in June
- 25:552021. I tried to build a personal
- 25:57finance app that probably went for like
- 25:592 or 3 months. It failed. But again,
- 26:01that was the personal project that I
- 26:03used to as social proof for what I was
- 26:06doing. And it taught me a lot of the
- 26:09basic skills to be able to answer some
- 26:11basic tech questions. From there, along
- 26:13I was doing this alongside jobs. I
- 26:15obviously wasn't working at it
- 26:16full-time. It took me over a year to get
- 26:20to $1,000 earned on Upwork. You break
- 26:22that down into days, it's $1.93 per day,
- 26:25but I just stuck at it over a long
- 26:27period of time. you can do it a hell of
- 26:29a lot quicker than me. I didn't have any
- 26:31mentors or anything like that that were
- 26:33really showing me how to learn these
- 26:34skills and how to do this to a degree.
- 26:36So, it took me a long period of time. I
- 26:38know people, some of these guys here,
- 26:40they're doing it in 30 to 60 days or
- 26:42less. And that is so doable if you know
- 26:44what you're doing. But I'm just trying
- 26:46to reiterate that like the people that
- 26:48are at 100K, 200k plus, typically they
- 26:51probably did kick the for a long
- 26:53period of time to then get the
- 26:55confidence and like the amount of skills
- 26:57that I learned in these phases have
- 26:59aided me to become a lot better at
- 27:01scoping and a lot better at everything I
- 27:03do later on in this journey. So that's
- 27:06that. Now the next step is walking. Here
- 27:08is optimizing and going value. So if
- 27:11you've made it to here, congratulations.
- 27:13you're above 80% of people that can
- 27:14never get past this. If you are here,
- 27:17honestly, it's really just about
- 27:19repetitions, getting better and better
- 27:20and better. So, what do I mean by that?
- 27:22In here, you're now a little bit
- 27:24familiar with client management. You're
- 27:25familiar with the soft skills. You're
- 27:27familiar with Upwork proposals and how
- 27:28to work through that. You're familiar
- 27:30with some of the technical expertise
- 27:32required to deliver solutions. And this
- 27:34is all about basically, long story
- 27:35short, getting better at what you're
- 27:36doing. And now is when you start to grow
- 27:38your hourly rate and earn a little bit
- 27:40more money. And [clears throat] it's
- 27:42also where you start to optimize some of
- 27:44your processes. So maybe discovering a a
- 27:46specific niche that might be a little
- 27:48bit more tailored to your skills and a
- 27:49bit more profitable. Maybe that's
- 27:51learning how to smoothen the service
- 27:52life cycle. How can you smoothen the
- 27:55onboarding process for clients? How can
- 27:56you ask better questions? How can you
- 27:58scope things out better? How can you
- 28:00send invoices and build better payment
- 28:01models? All that kind of stuff. So
- 28:03what's going to happen here is you'll
- 28:05start to earn amounts of money that may
- 28:07allow you to take this more seriously,
- 28:09might allow you to quit your job. Um,
- 28:11but it's also going to start
- 28:12dramatically improving your confidence
- 28:14and it's going to give you a real solid
- 28:17base for you to start building a a very
- 28:20successful freelancing career or an
- 28:22agency. Now, this typically happened to
- 28:24me around about I guess it would be this
- 28:27phase. Things started to move it very
- 28:29quickly from Feb 2023. So, you see from
- 28:31Feb 2023, this entire process is
- 28:34exponential and I went from doing you
- 28:36know $1,852,000
- 28:38on Upwork. In a year from there, I did
- 28:4125,000. So, as you can see, it took me
- 28:43like, you know, almost two years to get
- 28:45to 1.8. From there, it took me a
- 28:48following year to times that by 26, I
- 28:50guess you can call it, or 20, whatever
- 28:52it is, um, to get to 26,000. And around
- 28:56about here in December 2023, I built my
- 28:58agency. So, I was starting to earn
- 29:00enough money to be able to hire somebody
- 29:02else to help me with delivery. And how
- 29:05that works is my hourly rate, let's say,
- 29:07was $40, $50 US an hour. So if I can
- 29:10hire someone for 20, $30 US an hour, I
- 29:13can now start to slot in there as more
- 29:14of a project manager and I can start to
- 29:18deliver more work and take that middle
- 29:20ground. Again, to be able to do that
- 29:22properly and to be able to manage
- 29:24projects, you need a really good
- 29:25understanding of the of how the actual
- 29:27process works. And I think any good
- 29:29project manager knows how to do delivery
- 29:31if they need to. And there was a lot of
- 29:33times I was still jumping in and doing
- 29:34delivery and fixing things and and
- 29:36helping out. So by no means is it
- 29:38completely out of the equation in this
- 29:40phase. But once you get there, you then
- 29:42move into running. So again, this is
- 29:45just this is just iterating and getting
- 29:47better and better. Still, you go from
- 29:48that 10 to 100K phase. And basically
- 29:51what this is is it's just doing more and
- 29:53more projects, getting better and
- 29:54better, smoothening the life cycle out
- 29:56more, understanding your niche even
- 29:58better, and essentially growing your
- 29:59hourly rate more and more and more
- 30:01through more social proof. So you can
- 30:02see here from Feb 2024 to Feb 2025. This
- 30:06is through Upwork alone, I was doing a
- 30:09lot more than this off of Upwork as
- 30:10well, but the growth can be replicated
- 30:12through the Upwork earnings. I then did
- 30:1480K. So again, that's probably four
- 30:17times the previous year roughly. And I
- 30:19was able to do things like build a
- 30:20YouTube channel and my community. Um,
- 30:23and from there, you know, we've grown
- 30:25exponentially since this point as well
- 30:28through Upwork alone. I don't use Upwork
- 30:30that much anymore because I run an
- 30:32agency. But what I'll be talking about
- 30:34here is once you've got through that
- 30:36phase and you've got a really solid
- 30:39knowledge that you've developed through
- 30:40your freelancer career, you have three
- 30:42paths. one the highly profitable
- 30:45freelancer you can just sit on earning
- 30:47you know$150 USD dollars an hour for the
- 30:50rest of your life and that's pretty much
- 30:51going to enable anything that you want
- 30:53to do if you want to travel you can do
- 30:55that you're flexible uh and you can earn
- 30:57a lot of money and you're in control of
- 30:59your own career no one can really fire
- 31:01you because you can easily go and win
- 31:03work whenever you want and you can
- 31:05manage multiple clients at one time to
- 31:06reduce that risk two is the agency model
- 31:09if you want to build an agency you can
- 31:12then start using that social proof to
- 31:13win work. You can start hiring people.
- 31:16Um, and you can start to build out a
- 31:18agency model and then possibly explore
- 31:20things like running ads or building more
- 31:22of a process to build a larger company,
- 31:25which is the route that I've gone down.
- 31:27Or three, you can use all of your
- 31:29experience to then go in and build a
- 31:31product like a SAS product, possibly an
- 31:33education product, whatever the case is.
- 31:36Again, the basis for all three of these
- 31:38become so much stronger when you've done
- 31:41this hard yards here and you've learned
- 31:43all of the skills the hard way. Because
- 31:45what I'll tell you right now is there's
- 31:46no shortcut to learning these skills. At
- 31:48the end of the day, you have to learn
- 31:49them somewhere. And the best place to
- 31:51learn them is in a nice playground where
- 31:53the worst case scenario when you make a
- 31:54mistake is maybe you lose a couple of
- 31:56hundred or you waste 20 to 50 hours. Um,
- 32:00and waste is the wrong word because you
- 32:01still learned something. So when you get
- 32:03to here, you realize that this was by no
- 32:06means a waste at all. And whilst you
- 32:08might not have learned that much earned
- 32:09that much money, you earned a hell of a
- 32:11lot of skills. So from there, you get to
- 32:14the 100k plus or the flying, which is
- 32:17building an agency, building a product,
- 32:19building an education platform, whatever
- 32:21the case is. Now, let me pitch the
- 32:23alternative to you. This takes a lot of
- 32:25time. So if you have a lot of money but
- 32:27not much time, you could jump straight
- 32:29to building an agency with no tech
- 32:31experience and doing all this. But what
- 32:33happens if you do that is you have a
- 32:35lack of experience in business faculties
- 32:38and that means you have a really big
- 32:39reliance on everyone around you. So I
- 32:42haven't actually seen many examples of
- 32:44this working well at all to be honest.
- 32:46But you end up relying on tech expertise
- 32:49to build projects. You end up relying on
- 32:51HR. you end up relying on all these
- 32:53different people to manage your business
- 32:54because you've never managed your
- 32:55business and you don't understand how
- 32:57that works and they have a complete hold
- 32:59over you and also they could be doing
- 33:02things really badly. But if you don't
- 33:04understand how those processes work, you
- 33:06can't tell who's good from who's bad.
- 33:08The other thing is you're going to have
- 33:09difficulty making decisions because you
- 33:11have no business experience really. Uh,
- 33:13and so you're you're going to be making
- 33:16a lot of mistakes that you would
- 33:17otherwise be making here on small
- 33:19amounts of money, but you're going to be
- 33:20making mistakes on big amounts of money.
- 33:22So mistakes that you make here could
- 33:24cost you 10 $20,000 plus. The other
- 33:27thing here is big overheads. So you need
- 33:29to hire people straight away in this
- 33:30approach. So you're going to be spending
- 33:32a lot of money before you make money.
- 33:34Whereas in this approach, you're not
- 33:36spending much money. It's it's pretty
- 33:38very very cheap to do, but you are
- 33:40spending a lot of time. So yeah, those
- 33:43that's the pros and cons because I see a
- 33:45lot of people that go like oh no this is
- 33:47too long it's too slow or whatever the
- 33:49case is they want to jump straight to
- 33:50here. I haven't seen many people that
- 33:52have done this successfully that haven't
- 33:53got experience. If you come from a
- 33:55corporate seuite background or you've
- 33:57got 20 years industry experience or you
- 34:00know you've you've managed business
- 34:01whatever the case is you might be able
- 34:02to do this but for the average person
- 34:04the vast majority of people I think
- 34:06there's really no other way to getting
- 34:08to this point than doing the hard yards
- 34:11and going through here and you can
- 34:12achieve this in 6 to 12 months
- 34:14realistically with the right guidance
- 34:16and a lot of hard work. Now that's
- 34:19pretty much everything in a nutshell. I
- 34:22know it was a lot of waffling. So,
- 34:23that's pretty much the entire process in
- 34:25a nutshell from start to finish on how
- 34:28you would go from someone that's earning
- 34:30no money online to how you would go to
- 34:32making six figures plus online as a
- 34:34freelancer and then paving the way to go
- 34:36ahead and make agencies, make
- 34:38businesses, make products. It took me 4
- 34:40years to figure this out. I know a lot
- 34:42of people that have done it in 60 days
- 34:44or less. Pat actually went through he
- 34:46has previous experience in sales. I
- 34:49mean, he knows how to do this, but he he
- 34:51did 20K in Upwork in less than two
- 34:53months. So, he is actually he's he's one
- 34:58of the people that actually helped me
- 34:59start in the beginning, but he is
- 35:02proving that that can still be done in
- 35:042025.
- 35:06And so, if you're interested in figuring
- 35:08out, you know, if you need a little bit
- 35:09of extra help, you want to talk to other
- 35:10people that are doing the same thing,
- 35:12feel free to comment on this video, cuz
- 35:13I'm sure there's a lot of people that
- 35:15watch this channel that are trying to do
- 35:16exactly that. You're welcome to join my
- 35:18community where we have weekly Q&As's
- 35:20and we talk about exactly this AI skills
- 35:22and how to freelance and how to sell
- 35:25those solutions to businesses. And I
- 35:26wish you all the best and I hope you
- 35:28found some value in here. The last thing
- 35:29as well is if you want to view my
- 35:31profile with Upwork profiles, you can
- 35:33view all of these publicly by going to
- 35:35the search bar in Upwork, searching for
- 35:37talent, and then typing in whoever you
- 35:39like. So find someone that's in your
- 35:41niche that you want to replicate and
- 35:43just copy the way their profile looks.
- 35:45You don't need to copy it absolutely
- 35:46word for word, but just rip out most of
- 35:48it. You know, take a look at their video
- 35:50and copy it as much as possible. Uh
- 35:52because obviously what they're doing is
- 35:54working. So, I would recommend not
- 35:56reinventing the wheel wherever you don't
- 35:57have to. Good luck, all the best. And I
- 36:00want to hear about your Upwork success
- 36:02stories. And put in the work and don't
- 36:04give up. Those are the only two things
- 36:06that I can tell you and this should work
- 36:08out for you.
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