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8 BORING BUSINESSES That Make Money While You Sleep — Transcript

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0:00Every year, millions of people start
0:01businesses in India. Some open cafes,
0:04clothing brands, restaurants, cloud
0:07kitchens, and franchises. But after
0:10five years, many of these businesses
0:12are either closed or the owners are
0:14still working the same jobs from
0:16morning to evening. But there are some
0:19people in India whose businesses you've
0:21probably never heard of. They don't
0:24appear on Shark Tank, don't make
0:26motivational reels on Instagram, or
0:28upload photos with Lamborghinis. Yet,
0:31they bring in millions of rupees every
0:33month. And the most shocking thing is
0:36that their businesses are so boring
0:38that if I just mentioned their names
0:40today, you might turn off the video.
0:43But because of these businesses 'boring
0:46nature, there's very little competition
0:48, and there's a rule in the business
0:50world: the businesses that people
0:52ignore are often the ones that make the
0:54most money. In today's video, we'll
0:57look at eight such businesses in India
0:59that may not be glamorous. But if the
1:01right system is built, it can generate
1:03recurring income for years. And at the
1:07end of the video, I'll share a
1:08principle that will help you judge any
1:11future business in just 30 seconds,
1:13whether it's a restaurant, a shop, or a
1:15new business. So, let's get started.
1:19I'll introduce you to two people: Karan
1:23and Mahesh. Both had ₹ 1.5 million.
1:27Karan decided to start a business and
1:29make it something that would make
1:31people say, "Wow!" So he opened a
1:34premium cafe with interior design,
1:36imported coffee machines, fancy lights,
1:39and an Instagram wall. The opening day
1:42brought a crowd, reels were made,
1:44photos were clicked, and everyone was
1:46impressed. Mahesh, on the other hand,
1:49started a business whose name makes
1:51people say, "Is this even a business?"
1:53There was no ribbon cutting, no social
1:56media posts, no opening ceremony. Just
1:58a small office, three employees, and a
2:01few contracts. Three years later, Karan
2:04was still standing in the cafe by
2:05himself. He was waiting for customers.
2:08And Mahesh was holidaying with his
2:10family, sometimes in Goa, sometimes in
2:13Manali. Mahesh's phone rang. A
2:15notification arrived. Payment received.
2:18He locked his phone and went to sleep.
2:20The real difference wasn't money. It
2:23wasn't even talent. The only difference
2:26was that Karan was finding new
2:27customers every day. Mahesh's customers
2:30were paying themselves every month, and
2:33in today's video, we'll look at exactly
2:35such businesses. Business number eight:
2:38Commercial cleaning company. If I say
2:40that a business worth crores can be
2:43built with brooms and mops, you'll
2:45probably laugh. But let's do a small
2:47experiment. Tomorrow, when you go to
2:49the office or a mall, observe just one
2:51thing. At 8:00 in the morning, the
2:54floor will be sparkling. The washrooms
2:56will be clean, the glasses will be
2:57clean, the dustbins will be empty. Now
3:00ask yourself one question: who did all
3:03this? And more importantly, who paid
3:06him? This is where business begins. New
3:09offices are being built in India every
3:11year. IT parks, hospitals, hotels,
3:15schools, factories, warehouses. And
3:18they all need one thing daily: cleaning
3:21. It's not a luxury. It's a necessity,
3:24and businesses with that requirement
3:26survive even in economic slowdowns.
3:29This is why India's professional
3:31cleaning market is constantly growing,
3:33with rising hygiene standards and
3:35commercial infrastructure. But the
3:38biggest strength of this business isn't
3:40cleaning; it's the contract. Imagine if
3:43a hospital signed a two-year contract
3:46with you, you wouldn't need to find a
3:49new customer every day. Your income is
3:52already booked and fixed. And another
3:55interesting thing: what's the biggest
3:57mistake people make in this business?
3:58They think they have to do the cleaning
4:01themselves. But that's not true. The
4:03business owner's job isn't to clean.
4:06The business owner's job is to bring in
4:09clients, build systems, and maintain
4:11quality. The cleaning is done by the
4:14team. And remember, the customer
4:16doesn't pay for the cleaning. A
4:18customer pays to relieve their tension.
4:20When they know they'll find their
4:22office clean every morning, they don't
4:24look at price; they look at reliability
4:27. And in business, reliability is the
4:30most expensive product. But in the
4:33business I'll tell you about next,
4:36customers call you when they don't have
4:39a minute to waste. And because of this
4:42urgency, the profit margin in that
4:44business can be quite interesting.
4:47Business number seven: pest control
4:50company. A restaurant owner's phone
4:53rings at 10:00 pm. A cockroach has been
4:55spotted in the kitchen, and the food
4:57inspector is on his way. If the problem
4:59isn't solved, just one cockroach could
5:01cause losses worth lakhs. Now imagine
5:04how many options that owner has left?
5:07Almost zero. That's why customer
5:10bargaining works in the pest control
5:12business. They buy more of the solution
5:15, and the greater the urgency, the
5:18higher the value. In India, restaurants
5:21, hotels, food factories, warehouses,
5:23hospitals, and housing societies all
5:26require regular pace control. And this
5:29isn't a one-time job. Services are
5:31repeated every few months, and that
5:33repeat service becomes recurring
5:35revenue. The home maintenance industry,
5:39along with the demand for pace control,
5:41is rapidly growing as urban housing,
5:43restaurants, and commercial spaces
5:45continue to expand. But I love another
5:48aspect of this business: referrals. If
5:51you genuinely solve a hotel's problem,
5:54they won't just renew the contract;
5:56they'll also recommend other hotels in
5:59their network. The cheapest customer in
6:02business is the one who comes through
6:05another customer. That's why
6:07experienced entrepreneurs prioritize
6:09service improvement over advertising,
6:12because one happy client can bring in
6:1410 new clients. And perhaps that's why
6:17this business seems boring on social
6:19media, but not so much in the bank
6:21account. But the next business has
6:23quietly gained momentum in India over
6:25the past few years. It requires neither
6:28a salesperson nor a shop. Just a
6:30machine and a perfect location. And
6:32that location, combined with a month,
6:34can automatically convert thousands of
6:37customers. Business number six: the
6:40vending machine business. A simple
6:43question. If I had told you 10 years
6:46ago that goods could be sold without
6:48opening a shop, you might have laughed.
6:51But today, at airports, metro stations,
6:54hospitals, and corporate offices,
6:56there's a salesperson working 24 hours
6:59a day, seven days a week. And that
7:02salesperson's name is the vending
7:04machine. The most interesting thing is
7:06that this machine never asks for a
7:08salary increase, never takes Sundays
7:10off, never takes a tea break, and never
7:12complains. It only asks for one thing:
7:16the right location. A line is very
7:19famous in the business world: "Product
7:22can be copied, location cannot." And
7:24the vending machine business operates
7:26on exactly this principle. Imagine an
7:29IT company employing 1,500 employees.
7:33Everyone needs tea, coffee, cold drinks
7:36, or snacks once or twice a day. If
7:39each employee spends just ₹ 50, how
7:41much monthly turnover can be generated?
7:44And most importantly, the machine
7:46remains stationary. Customers come to
7:49it on their own. That's why smart
7:51entrepreneurs don't buy machines; they
7:54buy locations. Today, vending machines
7:56in India aren't limited to chips and
7:59cold drinks. Fresh coffee, protein
8:01shakes, ice cream, sanitary pads,
8:04medicine, books, mobile accessories,
8:07fresh juices, and in some cities, even
8:09gold coin vending machines have
8:12appeared. This means that opportunities
8:15are only increasing, and competition
8:18remains low. India's smart vending
8:20machine market is growing rapidly
8:22because both cashless payments and
8:25self-service culture are rapidly being
8:27adopted. But a warning: many people
8:30plan to buy a machine but don't
8:33research the location, and that's their
8:36biggest mistake. An average machine
8:39will make money even in an amazing
8:41location. But if an amazing machine is
8:44parked in the wrong location, it can
8:46also lead to losses. This isn't about
8:49the machine itself, it's about the
8:51location. And machines play a
8:53significant role in the next business,
8:55too. But the difference is that here,
8:57customers come to the machine not to
8:59buy snacks, but to get their problems
9:01solved. Business number five:
9:04commercial leather business. I
9:06guarantee you've never seen a leather
9:09business owner become a social media
9:12influencer. No podcasts, no
9:14motivational speeches, no luxury office
9:17tours. But every morning, their
9:19machines start working. A simple
9:22question: What's the one thing common
9:25in five-star hotels, hospitals, hostels
9:28, PGs, gyms, spas, and restaurants?
9:31Thousands of clothes, bedsheets, towels
9:33, and uniforms are washed every day.
9:36And not just washed, they must be
9:38washed on time. Because if the hotel's
9:40bedsheets aren't ready, the room won't
9:42be sold. And if the hospital's
9:45bedsheets aren't clean, even an
9:46operation can be delayed. Meaning,
9:49laundry isn't a luxury; it's
9:51infrastructure. And in business, demand
9:54for what becomes infrastructure doesn't
9:57easily diminish. Many hotels and
10:00hospitals prefer outsourcing rather
10:02than running their own laundry. Why?
10:06Because machinery is expensive,
10:08maintenance is expensive, electricity,
10:10water, staff, and repairs are all
10:12additional headaches for them. And
10:14business owners don't want to buy
10:16headaches, they want to eliminate them.
10:19This is where smart entrepreneurs enter
10:22. Notice an interesting thing: even in
10:25this business, income doesn't come from
10:27laundry; income comes from contracts.
10:30If you have an annual contract with 20
10:32hotels, you don't wake up every morning
10:34wondering if you'll get a customer
10:36today. The customer base is already
10:39there, and that's what makes the
10:41business stable. But the top four
10:44businesses are even more interesting
10:47because the product is yours, but it's
10:50used by many customers, not just one
10:52customer, and you get paid every time.
10:56Business number four is the equipment
10:58and tool rental business. A builder
11:01needs a concrete cutter for just 10
11:03days. Now he has two options: either
11:06buy a machine for ₹ 3 lakh or rent it
11:09for ₹ 8,000. What would you do if you
11:13were a builder? Obviously, you would
11:15choose the rental option. And the
11:17entire rental business is built on this
11:19one decision. This is the golden rule
11:22of this business: people pay more for
11:24access than for ownership. Netflix,
11:26Uber, Spotify, coworking spaces all
11:29operate on this principle, as does
11:31equipment rental. The construction
11:34industry in India is constantly growing
11:36. Every city has new apartments, new
11:39roads, new warehouses, new factories,
11:42and every project uses expensive tools.
11:45And contractors understand one thing
11:47well: purchasing a machine doesn't
11:49complete a project; payment comes only
11:52when the project is completed. That's
11:55why, instead of buying a machine, they
11:57rent it, and this becomes an
11:59opportunity. For a while, the machine
12:02covers its costs, and after that, each
12:04booking becomes almost pure profit.
12:07This is why rental businesses are
12:09considered the most underrated cash
12:11flow businesses in the world. Because
12:14assets are purchased once, and income
12:17comes repeatedly. And now we're about
12:19to enter the top three businesses. And
12:22the businesses that will emerge now
12:24will completely change the game. The
12:27next business is connected to every
12:29Indian's home, and if set up in the
12:31right place, it can earn money every
12:33day. All the businesses we've seen so
12:36far have one thing in common: either a
12:39working machine or employees. So,
12:42business number three is directly
12:44connected to every Indian's life.
12:46Business number three is an RO water
12:49business. Let me ask you a simple
12:52question: What was the first thing you
12:54used this morning? Not your mobile
12:57phone, not the internet, but water! And
13:00you'll still drink water tomorrow, the
13:03day after, next year, and even 100
13:05years from now. Technology will change,
13:09AI will change, business models will
13:12change, but one thing will never change
13:15: humans need water. And ignoring a
13:18business whose demand never ends is a
13:22huge mistake. Today, millions of people
13:26in India are paying for RO drinking
13:28water. You'll see people buying bottles
13:31everywhere—at railway stations, bus
13:33stands, hospitals, government offices,
13:35industrial areas, schools, colleges,
13:38and tourist destinations. But notice an
13:41interesting thing: Customers don't care
13:44which company's bottle it is. They only
13:47want one thing: safe drinking water.
13:50And businesses win where the need is
13:52sold before the brand. This is why the
13:55RO water ATM business is slowly growing
13:57in many cities across India. Once the
14:00machine is installed, regularly
14:01maintained, and digital payments are
14:03set up, the machine runs smoothly
14:05throughout the day. Whether the owner
14:07is at home or in another city, people
14:10make a big mistake here too: they look
14:12at the machine, not the location.
14:14Remember, it's not the machine that
14:16drives the business, it's the location.
14:19A machine installed in a remote corner
14:20of a village is unlikely to generate
14:22revenue. But if the same machine is
14:24installed outside a hospital, near a
14:27metro station, or in an industrial area
14:29, your bank balance can change in a
14:31month. And the point is, if customers
14:34come on their own, marketing costs
14:36automatically decrease. But the next
14:39business requires no machines, no
14:41inventory, no warehouse. And the most
14:43dangerous thing is, once a product is
14:45created, millions of people can use it
14:47without having to reinvent it. Business
14:50number two is MICRO, or Software as a
14:54Service. I guarantee you have at least
14:5615 applications on your phone right now
14:59for which you're indirectly paying
15:01every month. Netflix, Spotify, Google,
15:04Chat, GPT, Microsoft, AOB—do you know
15:08what these companies love most? Your
15:11monthly payment? Once you've found a
15:13customer, income keeps coming in every
15:15month. Using this model on a small
15:18scale, companies worth crores have been
15:20built, and this model is called
15:22Micro-SS. The name may sound technical,
15:25but the concept is simple: one software
15:27, one problem, one monthly subscription
15:29. Imagine a gym owner managing members,
15:33tracking attendance, and sending
15:35renewal reminders. A clinic managing
15:38appointments, a school collecting fees.
15:42A distributor managing inventory. Every
15:45business has a boring problem. And you
15:48know the interesting thing? Business
15:49owners don't want innovation. They want
15:52relief. If you can get their daily work
15:55done in 10 minutes, they're ready to
15:58pay every month. That's why the world's
16:01largest software companies follow the
16:03same principle: save time and earn
16:06recurring revenue. And the biggest
16:08advantage of micros is that once the
16:10software is built, even one customer
16:12can use it, even 100 customers, or even
16:1510,000 customers. Each new customer
16:17doesn't require a new factory, a new
16:19warehouse, or the purchase of new stock
16:22. This is why software businesses have
16:25the highest margins in the world. But
16:28why am I not ranking it number one?
16:30Because number one isn't a business at
16:32all. Honestly, if you understand just
16:34the number one point, you'll be able to
16:36identify profitable businesses yourself
16:38in the future. No matter the advent of
16:41AI, no matter the changes in technology
16:42, no matter how much the world changes.
16:45Believe me, this is the principle that
16:47creates the biggest difference between
16:49the wealthy and the average businessman
16:51. And now, number one is the business
16:54that you see again and again and again.
16:58If you watched the entire video
17:00carefully, you might have noticed a
17:02pattern: cleaning companies, pest
17:04control, vending machines, commercial
17:06landfills, equipment rentals, RO water,
17:09software. All were different businesses
17:11. Some had employees, some had
17:14machinery, some had technology, and
17:16some had service. But one thing was
17:18exactly the same in all of them, and
17:20that was number one. Let me ask you a
17:23simple question. Suppose you sold a
17:25product today. The customer paid ₹
17:2810,000 and left. What will you do to
17:30generate income tomorrow? Find a new
17:32customer, then marketing, then sales,
17:35then negotiation, then delivery. And
17:37the same process again next month. And
17:40the same again the month after that.
17:42Meaning, if you stop, income could stop
17:45. Now imagine another scenario: a
17:47customer comes in. They sign a contract
17:49, and payments come automatically every
17:52month. You don't have to convince them
17:54again and again. You don't have to
17:55chase them, you don't have to sell them
17:57again. You just have to provide good
17:59service. And this one difference is
18:02recurring revenue. And believe me, this
18:04is the hidden secret of the world's
18:07most successful businesses. Netflix
18:10monthly, Spotify monthly, Microsoft
18:13monthly, gym membership monthly,
18:16internet connection monthly, office
18:20cleaning monthly, pest control AMC
18:23every few months. Every successful
18:27business generates recurring revenue in
18:29some form or another. And that's why
18:31smart businessmen ask the same question
18:34before choosing a business: How often
18:37will customers pay? One-time or
18:39repeatedly? Millions of people are
18:41starting businesses in India today. But
18:43many of them ask the wrong question.
18:46They ask, "What is the profit?" But a
18:49millionaire businessman asks a
18:51different question: "How often will
18:54profits repeat?" This small difference
18:57changes the entire game. Now, if you
19:00ask me, "Which of these eight
19:02businesses is the best?" I'd say, "None
19:05." Because the best businesses change
19:08according to the situation. But the
19:11best principles never change. And that
19:14principle is to find a business where
19:17customers pay repeatedly. If you
19:20understand this one line, then in the
19:22future, whenever someone says this
19:23business is very profitable, you should
19:25immediately ask one question: whether
19:27it has recurring profits or not. Then
19:29you will automatically know whether you
19:31should do the business or not. This
19:33simple filter can save you from 90%of
19:36missed opportunities. I want to end
19:39this video with one line: Many people
19:41think rich people run different
19:43businesses. But in reality, that's not
19:46the case. Rich people choose businesses
19:49differently. They don't chase
19:51excitement. They chase cash flow. They
19:55don't chase trends. They build systems.
19:58They don't chase one-time sales. They
20:01build repeat customers. And perhaps
20:03that's why their businesses seem boring
20:06. But their bank balances are never
20:08boring. So, the next time you think of
20:12a business idea, just ask one question:
20:15Will this business pay me once or every
20:18month? If even one of the eight
20:20businesses mentioned in this video was
20:23something you've never seriously
20:25considered before, be sure to like the
20:27video. And tell me in the comments
20:30which of these businesses surprised you
20:32the most and why. And if you want to
20:35see more research-based videos like
20:37this, which discuss not just motivation
20:40but real business models, real money,
20:42and real wealth-building strategies,
20:44subscribe to our channel, Growth Story
20:47Studio, and press the bell icon to be
20:49the first to receive new videos. See
20:52you in the next video.

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