5 Ways I Make Money With Hermes Agent — Transcript
Full transcript
- 0:00Most people install Hermes agent and
- 0:02then ask it random questions. That is
- 0:05not how I would do it. If I wanted
- 0:08Hermes to pay for itself, I would treat
- 0:10[snorts] it like a junior operator, not
- 0:12some magic money printer. Not some
- 0:15trading bot that secretly makes me rich
- 0:18while I sleep. A junior operator that
- 0:21can research, monitor, draft, remind,
- 0:25summarize, and help you move faster. So,
- 0:28in this video, I'm going to show you the
- 0:30five ways I would actually try to make
- 0:33money with Hermes agent. Let's get
- 0:35started. The internet is full of make
- 0:39money with AI videos, and I've made a
- 0:42ton of them as well. But, most of them
- 0:45are either too vague or
- 0:48just a little bit fake. They tell you to
- 0:51start an AI agency, to sell prompts, to
- 0:54build a bot, to automate the business,
- 0:57and somehow money magically appears.
- 1:00But, that is not how most of this works.
- 1:03Hermes does not remove the need for a
- 1:06real offer, for your business to have a
- 1:09real offer. It does not remove the need
- 1:11for you to figure out distribution. It
- 1:14does not remove the need for you to talk
- 1:17to customers.
- 1:18What it can do is remove a lot of the
- 1:20repetitive operator work
- 1:23that happens in the background around a
- 1:25real opportunity.
- 1:27That is the frame that I'm going to be
- 1:30taking around this video. I'm not going
- 1:33to give you five fantasy businesses. I'm
- 1:35going to give you five workflows where
- 1:38Hermes can create real leverage around
- 1:40something people already pay for.
- 1:44The first way I would make money with
- 1:46Hermes is lead generation and outreach.
- 1:50In fact, which is one of the first ways
- 1:52we started deploying Hermes
- 1:55uh over at Unfungible.
- 1:58This is the most boring one I know,
- 2:00which usually means it's typically the
- 2:03most real one. Every business needs more
- 2:06customers.
- 2:07Agencies need leads, consultants need
- 2:10leads, B2B founders need leads,
- 2:13freelancers even need leads. The problem
- 2:16is that lead generation is a very
- 2:19extremely repetitive task. You have to
- 2:22find accounts, qualify them, understand
- 2:25what they do, find the relevant angle,
- 2:28write a message, follow up constantly,
- 2:31and track the replies across all.
- 2:34Hermes is useful here because it can act
- 2:36like a research assistant and a
- 2:38follow-up operator, not as a spam
- 2:42machine to go ahead and send millions of
- 2:45messages, and that distinction matters.
- 2:47The bad version
- 2:49would be you telling Hermes, "Send a
- 2:52thousand generic AI emails." The good
- 2:54version is, "Find 50 companies that
- 2:58match this profile." This profile being
- 3:01your ICP, your ideal customer profile.
- 3:04"Explain why each one might need this
- 3:07offer, draft a specific first message,
- 3:10and log everything in a sheet or
- 3:13Notion." Okay, so this would be the
- 3:16first prompt that I would give it. "Find
- 3:1825 B2B companies in crypto, SaaS, or
- 3:21creator tools that look like they could
- 3:23benefit from a short-form content
- 3:25system." Here, make sure that you put
- 3:28your industry or your service or offer
- 3:32instead. "For each one, capture the
- 3:34company name, website, what they sell,
- 3:37why they might need content, and one
- 3:39personalized outreach angle. Do not send
- 3:43anything, put the research into a table,
- 3:46and draft three message variants for
- 3:49review." That last part is important. Do
- 3:53not send anything automatically. Let
- 3:56Hermes research and draft. You review
- 3:59and you send. That is a real service
- 4:03workflow. If I were starting from zero,
- 4:07I would sell this as a done-for-you
- 4:09prospecting system for agencies and for
- 4:12founders. The offer is not AI outreach.
- 4:15The offer is I will build you a weekly
- 4:18pipeline of qualified leads with custom
- 4:21opening angles. That is much easier to
- 4:24sell. You always want to sell the
- 4:26outcome.
- 4:27Never the method of deployment. Your
- 4:31customer doesn't care how it gets done.
- 4:33They care that it gets done. Let's move
- 4:35on to number two.
- 4:37The second way is content research.
- 4:41This is one I actually also happen to
- 4:44use constantly.
- 4:45Creators and founders do not just need
- 4:48more content. They need better angles.
- 4:51They need to know what is working, what
- 4:53competitors are doing, what titles are
- 4:56breaking out, what keywords are rising,
- 4:58and what topic is worth filming before
- 5:02everyone else copies it.
- 5:04Hermes is perfect for this because
- 5:06research is not just one task when you
- 5:09break it down and think about it.
- 5:11Research is an entire loop that repeats
- 5:15every single time. I mean, you have
- 5:17check competitors,
- 5:18check YouTube, check X, check keywords,
- 5:23check comments. Turn all of that
- 5:25information into a brief, then repeat
- 5:28every single day. And this is the second
- 5:32prompt right here. Act as my YouTube
- 5:35research operator. Find 10 recent videos
- 5:39in the AI agent niche that are
- 5:41outperforming their channel average. For
- 5:44each one, capture the title, channel,
- 5:47views, upload date, hook pattern, why it
- 5:50likely worked, and how I could adapt
- 5:52that pattern without copying the video.
- 5:55Return the top three ideas I should film
- 5:58this week. This is a very simple
- 6:01dumbed-down version. If you want the
- 6:02full
- 6:04agent setup for that, I literally have
- 6:07that video on my channel, and I've
- 6:09open-sourced that agent, so you can
- 6:10literally download it and send it to
- 6:12your Hermes agent. And this right here
- 6:15can become a service. In fact, we have
- 6:17turned it into a service. We've created
- 6:20a platform called Founder Funnel, where
- 6:24we surface the top trends in founders'
- 6:27niches, so that they can react to them
- 6:30and help guide them to create more,
- 6:32better,
- 6:34targeted content that speaks directly to
- 6:37their ICP. And you can sell that to
- 6:40founders who post on X.
- 6:42You can sell it to creators who need
- 6:45YouTube ideas. You can sell it to
- 6:47agencies who need trend research for
- 6:49clients. And because Hermes can run
- 6:52recurring jobs, this does not have to be
- 6:55a one-off report. It can become a weekly
- 6:57content intelligence system, and that is
- 7:00a real productized service.
- 7:03The third way is a trend scout. This is
- 7:07similar to content research, but more
- 7:10real-time. A lot of creators miss
- 7:12opportunities because they see the trend
- 7:15a little too late. A topic pops up on X.
- 7:18A model drops. A competitor video starts
- 7:21just ripping. A founder says something
- 7:24controversial, or a new tool launches.
- 7:28>> [snorts]
- 7:28>> If you see it in the first hour, you can
- 7:30post a reaction, film a short, write a
- 7:32thread, or record a quick video. If you
- 7:35see it 3 days later, then you're just
- 7:38late. The conversation has already moved
- 7:40on to something else.
- 7:42Hermes can monitor the services you care
- 7:45about and send you opportunities in real
- 7:48time. Here's the prompt. Every morning
- 7:51at 8:00 a.m. check X, YouTube, Hacker
- 7:54News, and AI news sources for topics
- 7:58related to AI agents, Clock Code, Open
- 8:00Claw, Hermes, and AI automation.
- 8:03Obviously, here
- 8:05change the sources depending on where
- 8:08the sources live in your specific
- 8:11industry. Maybe your industry is
- 8:13different than mine.
- 8:15Then change the things that you're
- 8:17looking for in your industry. What
- 8:19keywords specifically intrigue you in
- 8:22your industry?
- 8:23Then put only send opportunities that
- 8:26are fresh and relevant and actionable.
- 8:28For each one, include the source, why it
- 8:31matters, and the recommended response
- 8:33format and a draft hook. This is
- 8:36valuable because speed is money in
- 8:38content. If you're a creator, this helps
- 8:41you grow. If you're an agency, this
- 8:43helps you find and attract clients
- 8:46earlier. If you're a founder, this helps
- 8:49you join the conversation before it
- 8:51becomes saturated.
- 8:53This is one of the cleanest ways to use
- 8:55Hermes because the agent is not
- 8:57replacing your taste. It is increasing
- 8:59your surface area. It is helping you
- 9:02find opportunities. You still decide
- 9:05what is worth sharing, what is worth
- 9:07reacting to. The fourth way is also the
- 9:10most dangerous if you position it
- 9:12wrongly.
- 9:14So, I want to be very clear. I would not
- 9:16start by letting an AI agent trade with
- 9:19real money on autopilot. And I'm saying
- 9:22this as someone who has let AI agents
- 9:26start trading money
- 9:27real money on autopilot.
- 9:30That is how people get wrecked and that
- 9:32is how a lot of my AI agents got wrecked
- 9:36very early on.
- 9:38The useful version is a research and
- 9:40alert agent or even a testing agent that
- 9:44plays around with paper money.
- 9:46Polymarket and prediction markets have a
- 9:49lot of signal. There's a lot of places
- 9:52where you can find real leverage.
- 9:55Market prices change, volume changes,
- 9:58news changes, narratives change.
- 10:02The hard part is not clicking buy or
- 10:04sell. The hard part is noticing when
- 10:06something is worth looking at. And that
- 10:09is where Hermes can help you. This is
- 10:12what that prompt would look like.
- 10:13Monitor these Polymarket categories for
- 10:16unusual movement. Crypto, elections, AI,
- 10:19sports, and macro. You can change these
- 10:21depending on the markets you want to
- 10:24monitor. Do not place trades. When a
- 10:27market moves more than 8% in 24 hours or
- 10:30volume spikes unusually, send me a brief
- 10:32with the market link, current price,
- 10:34possible reason for the move, related
- 10:37news, and what I should verify before
- 10:39taking any action. Now, a couple of
- 10:42things you can adjust or customize here.
- 10:45You can customize how sensitive you want
- 10:48this to be or you can customize how
- 10:51much of a filter you want here. With 8%
- 10:55movement in 24 hours, you're going to
- 10:57get a lot of notifications. You're going
- 10:59to get spammed a lot,
- 11:01which might
- 11:03arguably reduce signal. You You might
- 11:05have analysis paralysis. So, you can up
- 11:08this. You can put this if there's a 25%
- 11:11change in 24 hours, then notify me. And
- 11:14you can also change the time frame. So,
- 11:1625% in 1 hour, like holy moly.
- 11:21So, those are the things you can
- 11:22customize in that prompt. I mean, hey,
- 11:25that can become a product, a paid alert
- 11:28system. And I know a lot of them. A
- 11:31private research feed, um a newsletter,
- 11:35a Discord bot, or a Telegram bot, a
- 11:37consulting workflow for people who
- 11:39already trade. But, again,
- 11:42the money is not in pretending the agent
- 11:45can predict the future. The money is in
- 11:47making research faster, cleaner, and
- 11:50more consistent. If you guys want a full
- 11:53video on this one, I've made plenty, not
- 11:56specifically on the research part, but
- 12:00more so on the entire agentic trading
- 12:04bot journey. Because the direct API side
- 12:07is easy for reading data, but real
- 12:10trading and positioning a bot with
- 12:13very good guardrails is extremely
- 12:17difficult.
- 12:18Or a lot more difficult than it is just
- 12:21to
- 12:22make it functional.
- 12:24You need off, wallets, approvals,
- 12:27balances, order signals, risk controls,
- 12:30and a lot of different safety checks.
- 12:33So, if you're interested in videos like
- 12:34these, there's a ton of them in my
- 12:37channel. Make sure to check them out.
- 12:39The fifth way, and my personal favorite,
- 12:42is client ops.
- 12:44This is probably the most underrated
- 12:46one. Every founder has the same problem.
- 12:50Way too many messages, way too many
- 12:53follow-ups, way too many promises made
- 12:56in calls.
- 12:58Too many small admin tasks that are not
- 13:01hard, but still need to happen and take
- 13:04a lot of your time.
- 13:06Hermes can help here because it sits
- 13:08close to the communication layer.
- 13:10I mean, it can help you summarize. It
- 13:12can help remind you of things. It can
- 13:15create follow-up drafts for you. It can
- 13:18keep track of recurring client details
- 13:21that are very easy to miss. It can turn
- 13:23messy conversations into next steps or
- 13:26next actions. And here's the fifth and
- 13:29final prompt. I just finished a client
- 13:32call. Turn these notes into a clean
- 13:34follow-up message, a list of actions,
- 13:36owners,
- 13:37deadlines, and reminders. Save the
- 13:40durable client preferences to memory,
- 13:42but do not save temporary task progress
- 13:45as a memory. Ask me before sending
- 13:47anything externally. This is not as
- 13:50flashy as AI makes money while I sleep,
- 13:53but it is the kind of workflow
- 13:55businesses actually pay a ton of money
- 13:58for. A founder does not always need a
- 14:00robot that builds a whole company.
- 14:03Sometimes they need an operator that
- 14:06makes sure nothing falls through the
- 14:08cracks. And if you can build that system
- 14:10for a founder, an agency, or even
- 14:13yourself, there is real money and real
- 14:16leverage in that. So, those are the five
- 14:19ways I would actually try to make money
- 14:22with Hermes agent. And a lot of the ways
- 14:25I have personally made money with my
- 14:27Hermes agent.
- 14:29Let's summarize. Lead gen and outreach,
- 14:31we have content research, we have X and
- 14:35YouTube trend scouting, we have
- 14:37Polymarket and trading alerts, and
- 14:39finally we have client ops for founders.
- 14:42Notice the pattern?
- 14:44None of these rely on some fantasy.
- 14:48They all attach Hermes to a real
- 14:51business function,
- 14:52whether it's research, whether it's
- 14:55sales, or content, or monitoring, or
- 14:58operations.
- 15:00That is where AI agents are very useful
- 15:03right now.
- 15:04Not as magic CEOs, but as junior
- 15:08operators that make real workflows just
- 15:10happen a whole lot faster.
- 15:13If you want to go deeper on one of
- 15:16these, then I've got just the thing for
- 15:18you.
- 15:19If you're interested in the outreach
- 15:21system, you can find the video for that,
- 15:25the full video of how we deploy that on
- 15:28my co-founder's channel, Leon Abood. If
- 15:31you want the YouTube research system, I
- 15:33have open-sourced my YouTube AI agent.
- 15:38So, you can literally download it for
- 15:41free and have your Hermes learn it as a
- 15:43skill. You can find that video in my
- 15:46channel as well.
- 15:47If you want the X and YouTube monitoring
- 15:51setup, I've also open-sourced that setup
- 15:53on GitHub. So, you can also take that
- 15:55file, send it to your Hermes agent or
- 15:58that link, and have it to learn it as a
- 16:00skill. That is also one of my YouTube
- 16:03videos. If you want the trading agent or
- 16:05the trading alerts agent, those are also
- 16:07videos I have on my channel that you can
- 16:11check out. And if you want the client
- 16:13assistant system,
- 16:15that is the one I don't have on my
- 16:18channel yet or an in-depth view of it
- 16:20because not a lot of people find it
- 16:22appealing or, you know, as hot as the
- 16:25other ones. Comment ops
- 16:28down below and I'll know how many people
- 16:31are interested in that video. And if
- 16:33you're new to Hermes, start simple.
- 16:36Don't try to build a money machine on
- 16:39day one. Build one workflow that saves
- 16:42time and creates opportunities. Then,
- 16:46have it pay for itself. If you enjoyed
- 16:49this video, make sure to subscribe for
- 16:52more content like this. I'll see you in
- 16:54the next one.
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