3 Proven Strategies That Make You Money with Skool — Transcript

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1. 0:00let's talk about making money monetizing
2. 0:01your group so there's four kind of Life
3. 0:03Paths of someone who enters school and
4. 0:05starts a school Community the first and
5. 0:08easiest one is that you can just keep
6. 0:09your community free forever and that's
7. 0:11totally fine it's a better platform it's
8. 0:13more engaging you guarantee the reach of
9. 0:15all your posts people can interact with
10. 0:16each other you have leaderboards you can
11. 0:18unlock content making sure they actually
12. 0:19share it and refer people back to you
13. 0:21there's tons of amazing features that
14. 0:23make school super to any other platform
15. 0:25for just providing value at the next
16. 0:27level you might start with this and and
17. 0:30then switch to paid over time now to be
18. 0:32clear you can't start everyone for free
19. 0:35and then switch to paid and then all of
20. 0:36them are getting buil that would be
21. 0:38unethical and so if you switch to paid
22. 0:40everyone who's free will be G will be
23. 0:42grandfathered in it free now here's a
24. 0:44little Pro tip for you if you know that
25. 0:46you're going to eventually go to paid
26. 0:48tell people when you're inviting them
27. 0:50that this group will be paid in the
28. 0:52future and so they'll have a stronger
29. 0:53incentive to join now it puts urgency
30. 0:55around why like the big reason why they
31. 0:57should join because it's going to be
32. 0:59paid eventually all right and you can
33. 1:00tell them you're going to keep that
34. 1:02price forever as long as you stay in
35. 1:05right and so it gives them an incentive
36. 1:06to stay and engage as well so free and
37. 1:09then you switch to paid now after that
38. 1:11point anyone who joins now joins the
39. 1:14party late after the part is already
40. 1:16booming and then you charge ticket for
41. 1:17entry right and that's recurring monthly
42. 1:20so that's option two option three is
43. 1:22that you keep your free community right
44. 1:24you keep the same free community and
45. 1:26then you just start a second Community
46. 1:27where people can choose to join at at a
47. 1:30price of some sort and you might get
48. 1:33additional features additional access
49. 1:35additional events additional content
50. 1:37whatever that comes in this community
51. 1:38that isn't here and honestly the best
52. 1:41way to get people to want to join this
53. 1:42one is to make this one
54. 1:44awesome the fourth path and I just put
55. 1:46it here for obviousness is that you can
56. 1:48just start a paid Community which is
57. 1:49totally fine but I like to show all of
58. 1:52the past because people are be starting
59. 1:53a different points with different skill
60. 1:54sets and different Assets Now what are
61. 1:57you going to price your community at so
62. 1:59just to give you some data the majority
63. 2:02of groups on school right now are
64. 2:03between $19 and $299 a month and that's
65. 2:06a big range and part of that comes down
66. 2:08to what the group is about if you're
67. 2:10teaching digital marketing tactics to
68. 2:13agency owners doing $220,000 a month or
69. 2:15more then you can probably charge a lot
70. 2:17more because the value of the content
71. 2:19you are delivering relative to how much
72. 2:20they're going to make there's a huge
73. 2:22discrepancy so you can charge more for
74. 2:23it on the flip side if you're showing
75. 2:25people how to water paint for kids
76. 2:28there's probably going to be a lower
77. 2:29amount of budget that people are willing
78. 2:30to spend on their kids and even for the
79. 2:32information relative to what's available
80. 2:33online for free and so that is kind of
81. 2:36how you're going to dictate where on
82. 2:37this range you go now again you can go
83. 2:39outside of this range this is just to
84. 2:40give you an idea of where most people
85. 2:42are you can obviously go above you can
86. 2:44even go below now here's my
87. 2:46recommendation for thinking through this
88. 2:48is what's your goal now I'm going to use
89. 2:50$10,000 a month because that's the most
90. 2:52common goal that we get when people say
91. 2:53they're coming in of what they want to
92. 2:55make all right so if I were to reverse
93. 2:56engineer this $110,000 a month goal I
94. 2:58could either have 10 people at $9.99 per
95. 3:02month I could have a hundred people at
96. 3:03$99 a month or I could have a thousand
97. 3:05people at $9.99 a month any of these
98. 3:08would still accomplish the goal the
99. 3:10difference between these prices going to
100. 3:11be relative to who I'm serving and the
101. 3:13value that I'm delivering Andor the
102. 3:15problem that we're solving and so once
103. 3:17you know the price that you're going to
104. 3:19charge and you know what your goal is
105. 3:21all you have to do is reverse engineer
106. 3:24the N which is the number of units that
107. 3:26you have to sell and when I say sell get
108. 3:29people to join your community in order
109. 3:32to accomplish your goal if you want to
110. 3:33take this a step further you can even
111. 3:35think about this from a daily goal
112. 3:37perspective which is how I like to do it
113. 3:39so if I know that I want to get to 100
114. 3:41then I know I have to add three people a
115. 3:42day and that's just to get to 100 a
116. 3:44month but if I did 100 in a year then I
117. 3:46can divide that by 12 and be like okay
118. 3:49well I need to do well I don't know
119. 3:50what the math is there but not nearly as
120. 3:53many uh per month so I might have to
121. 3:55just shoot for one every other day and
122. 3:58I'll still be able to get there or even
123. 3:59higher all right and so that's the
124. 4:01thinking that I would like you to
125. 4:02approach this with is this is where most
126. 4:04people are you don't have to be there
127. 4:06for you think about what goal you have
128. 4:08and then reverse engineer the end that
129. 4:10you need to get into your community to
130. 4:12hit your goal and then guess what you
131. 4:14can increase your goal so click the
132. 4:16button below join us in the school games
133. 4:18I take calls every Monday hop on and be
134. 4:20sure to let me know you're new I'll see
135. 4:21you on the other side