15 hábitos japoneses para ahorrar más sin renunciar a las cosas que te gustan — Transcript
Full transcript
- 0:00There is a reason why Japanese
- 0:02households save more each month, even
- 0:04when they earn less, while still eating
- 0:07well, going out, and buying what they
- 0:09like. It is not a matter of willpower,
- 0:12it is not a better salary, and it is
- 0:15not about hunting for discount coupons.
- 0:17The fact is that in Japan, frugality
- 0:20doesn't happen once a month when you
- 0:22panic about your bank account. It
- 0:24happens in 15 small moments spread
- 0:27throughout the day. Moments so tiny
- 0:30that most people outside of Japan never
- 0:33notice them. Today I am going to show
- 0:36you 15 Japanese frugal habits that
- 0:38actually make you save more without
- 0:40depriving yourself of the things you
- 0:42love. Not to make you feel stingy, not
- 0:46to make you live like a monk, not to
- 0:48make you give up lattes forever, but so
- 0:51your money feels more serene, your
- 0:53kitchen fuller, and your wallet as if
- 0:56it finally has room to breathe. Stick
- 1:00with me because number seven is what
- 1:03most Americans associate with
- 1:05discipline. But in Japan, it is
- 1:08considered an act of kindness toward
- 1:10your future self and prevents 90%of the
- 1:13purchases you regret. Number 11 is the
- 1:16one that gives the impression of doing
- 1:19nothing, but it is the reason why
- 1:22Japanese calendars have little gold
- 1:24stars and why their savings actually
- 1:27grow. And number 15 takes less than 30
- 1:30seconds and is the glue that actually
- 1:32makes you want to do the other 14 again
- 1:35tomorrow. Let’s start with what
- 1:38happens even before you spend a single
- 1:40dollar. The 5-minute morning log. Look
- 1:45at what most of us do. We spend all day
- 1:49and have no idea where the money went.
- 1:53We tap, we swipe, we get a notification
- 1:56saying you’ve spent $ 400 at the
- 1:59restaurant. We feel guilty and close
- 2:02the app. In Japan, many households
- 2:06still use the kakeibo, a handwritten
- 2:08family account book; not a fancy budget
- 2:11app, just a notebook. 5 minutes in the
- 2:15morning before the kids wake up. You
- 2:18handwrite what you spent yesterday.
- 2:21Food, daily goods, restaurant outings,
- 2:24medical expenses, others, and you add
- 2:27an extra category that doesn't exist in
- 2:29the United States. An NMD, no money day
- 2:34, a day in which you spent zero.
- 2:38Japanese housewives who do this all say
- 2:40the same thing. When you write it down
- 2:43by hand, you finally feel it. Your
- 2:45brain has to process the figure instead
- 2:47of just seeing it. In the morning, when
- 2:51all of yesterday's receipts are finally
- 2:53on the table, you do a little
- 2:55reflecting. I needed it. I liked the
- 2:59change. Tomorrow morning, take a small
- 3:03notebook—not an app, a notebook.
- 3:06Write down yesterday's expenses in six
- 3:09lines, just the amount and what it was.
- 3:12If you didn't spend anything, draw a
- 3:15star. Do it for 7 mornings. You will
- 3:18stop wasting money, not because you
- 3:20restrict yourself, but because you have
- 3:22finally seen it. Shihari Washiboru. One
- 3:25payment, one point. In the United
- 3:27States, we have eight ways to pay. A
- 3:31debit card, three credit cards, Apple
- 3:33Pay, Venmo, a store loyalty card for
- 3:36points that expire, and we chase an
- 3:38extra half-percent here and there. We
- 3:42lose track and the points expire. In
- 3:44Japan, the most effective frugal people
- 3:47do the opposite. This is called
- 3:49poikatsu, the activity of points. They
- 3:53choose one main point, usually one that
- 3:55works everywhere like PayPay, Rakuten,
- 3:58or dPoint, and route everything through
- 4:01it, automating a double gain. They
- 4:05reload their electronic money with
- 4:07their credit card to get the point
- 4:09twice: once for the reload and once for
- 4:11the payment. The rule they repeat is:
- 4:14do not chase the 1%. Create a system
- 4:17that works while you sleep. If you have
- 4:20to open an app every time to check
- 4:22which card is best, you’ve already
- 4:24lost. Time is the real cost, the change
- 4:28. Tonight, choose one main point that
- 4:31you can use at the supermarket, the
- 4:33convenience store, and online. Put your
- 4:36fixed bills on that single card. Set
- 4:39this card to automatically reload your
- 4:42electronic money. Then put all your
- 4:45other points cards in a drawer. One
- 4:48payment, one point, without thinking.
- 4:51Bento no chikara. The 300-yen lunch.
- 4:55Here is the calculation that nobody
- 4:56wants to do. In Japan, a convenience
- 5:00store lunch plus a drink costs about
- 5:02750 yen a day. 20 work days come out to
- 5:0715,000 yen a month. A homemade bento
- 5:11with rice, a main dish like chicken or
- 5:13salmon, a side of vegetables, and a
- 5:15bottle of water costs between 200 and
- 5:17300 yen. 20 days come out to 4,000 to
- 5:226,000 yen. This difference is 11,000
- 5:25yen per month. In a year, it is over
- 5:28130,000 yen. And it's not about pretty
- 5:31lunches for Instagram. The new bento
- 5:33boom in Japan is called "Jimi-ben." The
- 5:36simple bento. It is literally the
- 5:40previous night's dinner packed with
- 5:42miso, sautéed bean sprouts, a little
- 5:44rolled egg, and leftover rice. People
- 5:48who have made the transition say their
- 5:51blood work has improved because they
- 5:53stopped eating processed, salty, and
- 5:55oily dishes every day. The switch.
- 5:59Don't try to prepare lunch from scratch
- 6:01. Make a little extra dinner tonight.
- 6:04Put half in a container, even before
- 6:06eating dinner. In the morning, add rice
- 6:09. Bring your own water. That's it. A
- 6:12300-yen lunch. Do it three days a week
- 6:16and you've just saved 8,000 yen this
- 6:18month without giving up anything you
- 6:20like. Refrigerator reset. The
- 6:23finish-the-leftovers day. Most of us do
- 6:25our grocery shopping backward. We
- 6:27decide what we want to eat. We go to
- 6:31the store, buy it, and let the
- 6:33half-onion, the single egg, the lonely
- 6:36piece of meat die in the refrigerator.
- 6:39In Japan, frugal households have a day
- 6:43called "Reizoko Risetto Day," the
- 6:45refrigerator reset day. Once a week,
- 6:50before going shopping, they look inside
- 6:52and make a meal using only what is
- 6:54already there: a carrot. Two eggs,
- 6:58frozen pork. This becomes fried rice.
- 7:02The half-cabbage becomes miso soup.
- 7:06This is based on the ancient word "
- 7:09mottainai," which means it is too
- 7:11valuable to be wasted. It's not just
- 7:14about food, it's about respect for the
- 7:17thing itself. This small degree of
- 7:20respect saves thousands of yen because
- 7:22you stop buying duplicate items you
- 7:24already have. The switch: this Sunday,
- 7:27don't go grocery shopping. First, open
- 7:30your refrigerator and freezer. Find
- 7:33three small things that are going to
- 7:35spoil in two days. Find a
- 7:37three-ingredient recipe with onion, egg
- 7:40, and pork. Make only that. Then make
- 7:44your shopping list. You will buy half
- 7:46as much. My bottle. My hashi, my bag,
- 7:49the three "Mys." In Japan, since bags
- 7:52started being charged for, almost
- 7:54everyone carries their own. My bag, my
- 7:57bottle, my hashi—my chopsticks. It
- 8:00looks like an eco-friendly initiative.
- 8:02It's a matter of money. If you buy a
- 8:05plastic bottle every day at 150 yen,
- 8:08that's 54,000 yen a year. A good
- 8:12reusable bottle costs 2,000 yen, just
- 8:15once. The same goes for convenience
- 8:19stores, chopsticks, and plastic bags.
- 8:22Japan uses about 30 billion plastic
- 8:25bags a year. When they started being
- 8:29charged for, the people who carried
- 8:31their own bags not only saved three or
- 8:33five yen per bag, but they also stopped
- 8:35impulse buying because they could only
- 8:37buy what fit in their own bag. The
- 8:40change. Put a small cloth bag in your
- 8:43work bag right now. Put a water bottle
- 8:46near your coffee maker. Put a set of
- 8:49chopsticks in your office. Tomorrow you
- 8:51won't buy water. You won't take a bag.
- 8:54It seems tiny. Add this up over 30 days
- 8:57and it’s 4,000 yen back in your
- 9:00pocket. Shunoko. Buying at the peak of
- 9:03the season. In America, we eat the same
- 9:05tomatoes all year round. They come from
- 9:08far away, taste like water, and cost
- 9:10more in winter. In Japan, people ask,
- 9:13what is in peak season right now? Every
- 9:16fish, every vegetable, every fruit has
- 9:19a 10-day window where it's at its
- 9:21absolute peak. When you buy shun it’s
- 9:24cheaper because there is an abundance.
- 9:26It's when the flavor is best. Therefore
- 9:29, you don’t need heavy sauces and you
- 9:31have something to look forward to every
- 9:33month. Bamboo in spring, edamame in
- 9:36summer, chestnuts in autumn, daikon in
- 9:39winter. This takes you out of infinite
- 9:42choice. You don't choose between 100
- 9:44items, you choose between five that are
- 9:46cheap and perfect today. The change
- 9:49this week at the market, ask the grocer
- 9:52what just arrived in large quantities.
- 9:55Buy one thing that is shun and cook it
- 9:57simply with salt and heat, without
- 9:59heavy sauces. It’s a
- 10:02restaurant-worthy meal for a third of
- 10:04the price and your brain learns that
- 10:07saving can taste better. Chotto matte
- 10:09and ichinichi ruuru. The 24-hour wait.
- 10:14This is the rule that most Americans
- 10:16consider willpower, but in Japan,
- 10:18it’s benevolence. Be honest. How many
- 10:23times have you bought something at 11
- 10:25at night because you felt tired or
- 10:27bored? A gadget, a shirt, a course you
- 10:31never opened? Thrifty Japanese
- 10:33households have a rule. If it isn't
- 10:36food or toilet paper, write it on a
- 10:39list and let it sleep overnight. The
- 10:41list stays on the refrigerator. If
- 10:45after 24 hours you still want it and
- 10:47can say where you’ll find its place
- 10:49in your home and what you won’t buy
- 10:51because of this, then you buy it.
- 10:54Neuroscience confirms it. That desire
- 10:57to buy is dopamine, a quick spike. It
- 11:01reaches its peak and falls back down in
- 11:03about 20 minutes. If you sleep, your
- 11:06prefrontal cortex reactivates and you
- 11:09can differentiate between a passing
- 11:11whim and a true desire. The change.
- 11:15Tonight, create a note on your phone
- 11:18called wait list. Every time you want
- 11:21to buy something non-essential, write
- 11:23down the name, the price, and the date.
- 11:26Don’t buy it today. Tomorrow, at the
- 11:29same time, look at it. For half of
- 11:31those things, you won't even remember
- 11:33why you wanted them. Delete them, and
- 11:36you've just paid yourself. Matome-gai
- 11:39and Reitou. Buy together, freeze
- 11:42together. Here is why shopping every
- 11:46day ruins your budget. Every time you
- 11:49walk into a store, you buy three things
- 11:50you didn't plan on. In Japan, busy
- 11:54families shop twice a week, not every
- 11:56day. They do matome-gai, bulk buying,
- 12:01and then reitou hozon, freezing in
- 12:04small portions. Meat is divided into
- 12:08single-meal portions the same day of
- 12:10purchase. Vegetables are chopped and
- 12:13frozen. Rice is cooked in a large pot
- 12:16and frozen in individual containers. So
- 12:20, on a busy Tuesday, you don't order
- 12:22takeout because you're tired. You take
- 12:25out a frozen bag of salmon and frozen
- 12:28edamame and dinner is ready in 8
- 12:30minutes. The change. On your next
- 12:33shopping day, go home and spend 20
- 12:35minutes prepping before putting
- 12:37everything away. Put meat into small
- 12:40bags, one dinner per bag. Chop the
- 12:43onions and freeze them flat. Cook two
- 12:46extra cups of rice and wrap them up.
- 12:49You have just eliminated five future
- 12:51excuses to order takeout. Gohyaku-en
- 12:54dama cho. The 500-yen jar. It is the
- 12:57most famous little savings method in
- 12:59Japan. It’s not an app; it’s a jar.
- 13:03The rule is absurdly simple. Every time
- 13:06you find a 500-yen coin in your wallet,
- 13:08you put it in the jar. You don’t
- 13:11count them. You don’t touch them to
- 13:13borrow. One person online saved 12,000
- 13:17coins in a year and a half just by
- 13:19doing this, which is about 6,000,000
- 13:22yen, enough for a trip. Another saved
- 13:26for 10 years and got 300,000 yen. The
- 13:29reason this works is visual and
- 13:31physical. You see the jar getting heavy
- 13:34; you feel its weight. There is also a
- 13:37practical hack. Banks in Japan now
- 13:40charge a fee if you bring more than 100
- 13:43coins to the counter, sometimes over
- 13:461,000 yen for 600 coins. So, people use
- 13:51the ATM inside the bank that allows
- 13:53depositing up to 75 coins at a time for
- 13:56free and go several times. The change.
- 14:03Take a jar or an old coffee bottle, put
- 14:04it where you empty your pockets. For
- 14:09the next 30 days, every dollar coin or
- 14:11500 yen or five of your currency,
- 14:14anything that feels like a small win,
- 14:16goes there. Don't count until the end
- 14:20of the month. Let the weight surprise
- 14:22you. Sakidori Chokin. Pay yourself
- 14:25first on payday. In America, we save
- 14:28what is left after spending. So there
- 14:30is nothing left. In Japan, the oldest
- 14:33rule is sakidori, taking beforehand. On
- 14:37payday, before paying rent, before
- 14:39shopping, you automatically transfer a
- 14:42fixed percentage to another account,
- 14:44even just 10%. 20%is the classic
- 14:49Kakeibo goal. It's like the bento box
- 14:52idea mentioned earlier. You decide the
- 14:55size of the box first, then you fill it
- 14:58. If you decide your spending box
- 15:01represents 80%of your income, you
- 15:03cannot let it overflow. People who do
- 15:06this say it removes the guilt. The
- 15:08money in your checking account is yours
- 15:10to spend because the saving has already
- 15:12been done. The change starts tonight.
- 15:15Open your banking app and set up an
- 15:17automatic transfer for the day after
- 15:20payday. Give the account a name you
- 15:23like, such as Travel, Freedom, or
- 15:25Future Home. 10%. No more. Make it
- 15:29automatic and forget it. You just made
- 15:32saving effortless. No-spend day. The
- 15:35celebration of zero spending. This is
- 15:38number 11 and it's the reason why
- 15:40Japanese frugal calendars look so
- 15:41cheerful. Most of us think a day
- 15:45without spending money is deprivation.
- 15:48In Japan, especially among Kakeibo
- 15:50users, it's a victory to be celebrated.
- 15:53They call it "no money day" and put a
- 15:57cute sticker on the calendar. This
- 16:00teaches creativity, not scarcity. On a
- 16:03no-spend day, you can't buy coffee, so
- 16:05you brew a better one at home. You
- 16:08can't buy lunch, so you eat those
- 16:11leftovers from the fridge. You can't go
- 16:16to the mall for fun, so you go to the
- 16:19library or the park and realize how
- 16:21often you spent just to kill boredom.
- 16:25Households that do two to three
- 16:27no-spend days per week naturally reduce
- 16:30their monthly variable expenses by 15
- 16:33to 20%without feeling deprived of what
- 16:36they really love. The change. Look at
- 16:40your calendar for this week and pick a
- 16:42day, just one, Wednesday. Mark it NMD.
- 16:47Tell your family you're doing a
- 16:49no-spend day. Prepare your bento the
- 16:52night before. Fill your bottle, bring
- 16:54your book. At the end of the day, put
- 16:57on a star. See how proud you feel.
- 17:00Naosu bunka, repair it before replacing
- 17:03it. In America, when a sweater has a
- 17:05hole, it gets thrown away. In Japan,
- 17:09there is a long culture of "naosu":
- 17:11repairing, sashiko embroidery on jeans,
- 17:14darning socks so they look beautiful,
- 17:17sharpening a cheap knife so it cuts
- 17:20like new, or taking shoes to the
- 17:23station cobbler for 800 yen instead of
- 17:26buying new ones for 8,000 yen. It is
- 17:30the concept of Mottainai again; the
- 17:32object still has life. When you repair
- 17:34something, you also relearn its value
- 17:36and don't want to replace it every year
- 17:38. The change this week: choose one
- 17:41thing that is slightly broken and
- 17:43repair it instead of replacing it. A
- 17:46shirt with a loose button, a dull knife
- 17:49, a wobbly chair. Look up how to fix it
- 17:53in 5 minutes. You will save the cost of
- 17:55replacement and remember that you are
- 17:57someone who takes care of things, not
- 17:59someone who settles for buying.
- 18:02Furoshiki Tsutsumi, wrapping without
- 18:04wasting. The Furoshiki is a square
- 18:08cloth, about 70 by 70, used since the
- 18:11Edo period to transport objects. A
- 18:15single piece of fabric can serve as a
- 18:17shopping bag, gift wrap, bottle carrier
- 18:20, lunch bag, or tablecloth. When Japan
- 18:24started charging for plastic bags, the
- 18:26furoshiki returned not as a tradition,
- 18:29but as a frugal tool. In America,
- 18:32wrapping paper costs a lot per roll and
- 18:35is thrown away in 10 seconds. A
- 18:38Furoshiki can be used for 10 years. If
- 18:41you give a gift wrapped in a Furoshiki,
- 18:43you ask for the fabric back or let it
- 18:46be part of the gift. It is elegant and
- 18:49allows you to save hundreds of dollars
- 18:51just in December. The change: take a
- 18:54large scarf, a furoshiki, or a clean
- 18:56cotton cloth that you already have. Use
- 19:00it as a shopping bag for a week. When a
- 19:03birthday approaches, wrap the gift with
- 19:06it. You will be surprised by the number
- 19:09of people who will ask you where you
- 19:11bought it, and you will never buy
- 19:12wrapping paper again. Mercari Mindset:
- 19:15let someone else love it first. In
- 19:19Japan, second-hand is not embarrassing;
- 19:21it is smart. Stores like Second Street
- 19:24and online marketplaces like Mercari
- 19:26are huge because people take great care
- 19:29of their things. A children's snowsuit
- 19:32used for one winter is sold at half
- 19:34price and is still in perfect condition
- 19:37. The frugal mindset is as follows: do
- 19:41I need it new, or do I just need it? If
- 19:45you need a rice cooker, a coat, or a
- 19:47camera lens, look for it on Mercari
- 19:50first. And on the other hand, if you
- 19:53have something you don't use, sell it
- 19:55within a week instead of letting it rot
- 19:57in the closet. The money you get from
- 20:00the sale is not additional income; it
- 20:02is the recovery of money you have
- 20:04already spent. The change for tonight.
- 20:08Open your closet and find three things
- 20:10you haven't worn in 6 months. Take a
- 20:13photo of them and put them up for sale.
- 20:15Take the money you earn and put it
- 20:17directly into your Sakidori account.
- 20:20Then, the next time you want to buy
- 20:22something, check second-hand items
- 20:25first. The same joy at half the price.
- 20:28Ouchi Cafe Time, the switch to coffee
- 20:31at home. This is the pillar of it all
- 20:33and it takes 30 seconds. Japanese
- 20:36households love cafes, but they also
- 20:38love coffee. The coffee at home moment.
- 20:43At 3 PM, instead of walking to a cafe
- 20:46and spending money on a latte and a
- 20:49sweet, you make good tea or good coffee
- 20:52at home and enjoy a small treat on a
- 20:55pretty plate with both hands. The key
- 20:59is to make this intentional. You use
- 21:03the nice cup, you sit down, you hold it
- 21:05with both hands like in a tea ceremony.
- 21:09You really savor it. People think
- 21:12saving means you can never enjoy a
- 21:14coffee. Cafe time means you still get
- 21:18the break, the warmth, the sweetness,
- 21:21but you get it every day for a few
- 21:23cents and save the real cafe for the
- 21:25moments when you really want to go out
- 21:28with someone you love. When you do this
- 21:32, you stop eliminating the things you
- 21:34love. You simply move them to where
- 21:37they cost less and provide more
- 21:39sensation. The change. Tomorrow at 3 PM
- 21:44set a 10-minute timer. Prepare the hot
- 21:48drink you like. Put it in your favorite
- 21:50mug. Place a small cookie or a
- 21:53chocolate on a plate. Sit near a window
- 21:56without a phone with both hands around
- 21:59the mug. That is Ouchi Cafe. Do it
- 22:04every day for a week and you will save
- 22:06money and feel richer than when you
- 22:08bought it out. So here is everything in
- 22:12one breath. 5-minute morning tidy, one
- 22:17payment, one point, 300-yen bento,
- 22:20fridge reset day, my bottle, my
- 22:23chopsticks, my bag. Buy shun and in
- 22:27peak season. 24-hour waitlist, shop
- 22:31together. Freeze together. 500-yen jar.
- 22:35Pay yourself first on payday. No-spend
- 22:39day with a star. Repair before replace.
- 22:42Furoshiki wrapping. The Mercari mindset
- 22:46: second-hand first and coffee at home
- 22:48at 3 PM with both hands. Do this for 7
- 22:52days and you won't have to try to feel
- 22:54frugal. You will simply have more money
- 22:58for the things you truly love. Now,
- 23:01here is the 60-second reset so you know
- 23:04exactly where to start tonight. Step
- 23:08one, the three-point check. Go to your
- 23:12kitchen right now and ask yourself, did
- 23:14I record what I spent yesterday? Is
- 23:17there food in my fridge that is going
- 23:19to spoil tomorrow? Is my bottle in my
- 23:22bag, ready by the door for tomorrow?
- 23:25Step two, the entry-to-exit trace.
- 23:28Mentally walk from your front door to
- 23:31your bed. You brought home a plastic
- 23:34bag you didn’t need. You bought a
- 23:36drink you could have brought along. You
- 23:39ordered takeout because you had no
- 23:40reserves in the freezer. Every "yes" is
- 23:43a leak where money slips away. Fix just
- 23:46one tonight. Just one. Maybe it’s the
- 23:50jar by the door. Maybe it’s the wish
- 23:53list on your phone. Maybe it’s
- 23:55cooking a little extra rice and
- 23:57freezing it. Fix one. Now I want to
- 24:00hear from you. Which of these 15 habits
- 24:02have you adopted without realizing it
- 24:05saved so much? Which one seemed too
- 24:08simple and now makes perfect sense?
- 24:11Tell me the number from 1 to 15 in the
- 24:14comments and commit to fixing just that
- 24:17one tonight. If these Japanese habits
- 24:20have changed your perspective on how to
- 24:23build wealth without sacrificing your
- 24:25joy, please subscribe and like this
- 24:27video. We uncover the quiet systems
- 24:31that lead to sustainable financial
- 24:33freedom. Join our community as we
- 24:36continue to perfect the art of living
- 24:38well for less. Your journey toward a
- 24:42more intentional life begins with the
- 24:43next click.
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