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13 PROFITABLE ONE-PERSON Businesses With MORE DEMAND Than Competition — Transcript

by SUCCESSFUL ENTREPRENEUR · 4,111 words · 631 segments · language en · Watch on YouTube

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0:05A designer from a town of just 500
0:06people put together a website over a
0:08single weekend. By Monday, he already
0:10had $10,000 in clients who were going to
0:12pay him every single month. And someone,
0:14right now, is getting paid to hang that
0:16little tag you see on every fire
0:18extinguisher. While everyone else is
0:19fighting over whatever is trending on
0:21social media, these businesses have a
0:23line of customers waiting and almost
0:24nobody serving them properly. I spent
0:26weeks searching for them and found 13,
0:29all of which you can start on your own.
0:30And pay close attention to number 11.
0:32It's the one that surprised me the most
0:34and most people dismiss it in 5 seconds.
0:37By the end, you won't just walk away
0:39with a list, you'll walk away knowing
0:40how to spot these opportunities
0:42yourself. Let's get started. To choose
0:43each one, I used three questions and I
0:46taped them to a sheet of paper next to
0:47my desk. First, is someone required to
0:50pay? Second, does anyone answer the
0:53phone? Almost always, there's already
0:54someone doing the work, but they're
0:56doing it badly, and that's the gap.
0:58Third, does the problem keep coming
1:00back? If it does, so does the customer.
1:03And notice this, the first businesses
1:04are ones you do with your own hands. The
1:07ones in the middle are ones you manage.
1:09And the last ones you run with nothing
1:10but a computer. Business one, fire
1:13extinguisher inspections.
1:14Let's go back to that tag, because after
1:16researching this business, I went for a
1:18walk and couldn't stop looking at them.
1:20Restaurants, offices, warehouses,
1:22apartment buildings, they're all
1:24required to have their fire
1:25extinguishers inspected periodically.
1:27And the fire inspector goes straight to
1:29check that date. If it's expired, the
1:31fine costs a lot more than the
1:32inspection. Do you really think a
1:34business owner is going to argue about
1:35the price? You show up, inspect each
1:37fire extinguisher, attach the new tag,
1:39and charge per unit. With whatever
1:41certification your city requires and a
1:43vehicle, you're in business. And listen
1:45to this, customers almost never switch
1:48providers, because switching means
1:49having to explain their entire building
1:51all over again to someone new. That's
1:53why there are inspection companies
1:55bringing in millions in revenue without
1:56anyone even knowing their names. The
1:59hard part? Each inspection comes with a
2:01relatively low price tag, so you need
2:03hundreds of accounts, and selling to a
2:04company takes time. The first step is to
2:07walk down a single commercial street,
2:09looking at the tags through the windows.
2:11Every expired date is a customer who
2:13doesn't even know they need you yet. The
2:15law requires it, almost nobody does it
2:17well, and it comes back every year. It
2:19passes all three questions without
2:21breaking a sweat. One little tag that
2:23pays for itself every 12 months.
2:25If the first business already has you
2:27noticing fire extinguishers everywhere,
2:29subscribe to successful entrepreneur.
2:31There are 12 more to go, and some are a
2:33lot stranger than this one. And the next
2:35one is the complete opposite of a clean
2:37job. It's the dirtiest business on the
2:39entire list, and that's exactly why
2:41almost nobody wants to compete for it.
2:43Business two, portable toilet rentals.
2:45Monday morning, a construction site.
2:47Saturday afternoon, an outdoor wedding.
2:49What do they have in common? The same
2:51portable toilet with two different
2:52customers paying for it. Every
2:54construction site is required to provide
2:56toilets for its workers throughout the
2:57construction project, and that means
2:59six, 12, even 18 months under contract.
3:02You charge a monthly rental fee per
3:04unit, plus a weekly visit to empty it,
3:06clean it, and restock whatever supplies
3:08are needed. On weekends, weddings,
3:10fairs, and festivals, rent whatever
3:11units you have available for 2 days.
3:13Land one large construction site that
3:15needs 20 units, and you've got income
3:17coming in every month for more than a
3:19year. Since construction projects and
3:21events don't stop even when the economy
3:23gets rough, this is one of the
3:24businesses that holds up best during a
3:26recession. I'll be straight with you.
3:28When I read about it, I wrinkled my
3:29nose. You have to buy the units, and
3:32you're the one emptying them, cleaning
3:33them, and driving from one construction
3:35site to another. The smart move is to
3:37start with a few units for events, and
3:39gradually expand into construction
3:41sites. The work nobody wants to do is
3:43exactly what somebody else is required
3:45to pay for. Now, the next business comes
3:47with a fact that left me speechless.
3:49Almost nobody under 50 is doing it.
3:52Business three, small engine repair.
3:55The owner of a pressure washing business
3:56was telling a story about how his
3:58machine would break down every few
3:59months, and every single time, he'd take
4:02it to the same repair shop. Why always
4:04the same one? Because when you find
4:05someone who gets your machine back to
4:07you quickly, you don't let them go. Lawn
4:09mowers, generators, chainsaws, pressure
4:11washers, every landscaper and every
4:13contractor depends on a machine with a
4:15small engine to make a living. And when
4:17it breaks down, there's no big company
4:19they can just call. You take in the
4:20machine, figure out what's wrong, repair
4:23it, and charge for the replacement parts
4:25plus labor. And here's what's
4:26interesting. It's not that nobody
4:28repairs engines, it's that almost nobody
4:30runs it like a real business with an
4:32actual shop where customers can drop off
4:34their machines, fast turnaround times,
4:36and someone who returns their calls the
4:38very same day. For a contractor, every
4:40hour that machine is out of commission
4:42means money lost. So, whoever responds
4:44first wins that customer. I'm not going
4:46to lie to you. This is a trade that
4:47takes time to learn, and during the slow
4:49season when nobody's mowing lawns,
4:51business drops off. A cheap way to learn
4:53is to get your hands on an old broken
4:55machine and take it apart piece by
4:56piece. While everyone else is learning
4:58how to sell things online, the person
5:00who knows how to fix an engine has the
5:01whole line of customers to themselves.
5:03And the next business is hiding behind
5:05every package that gets delivered to
5:06your house.
5:08Business four, warehouse door and
5:10loading dock service. When you click
5:12buy, your order begins a journey. And
5:15somewhere along that journey, there's
5:16one piece of the puzzle almost nobody
5:18sees. The warehouse door your package
5:20goes through on its way out. Warehouses,
5:22distribution centers, and supermarkets
5:24load trucks through roll-up doors and
5:26loading dock ramps that take a beating
5:27hundreds of times a day. When one breaks
5:30down, that loading bay comes to a
5:31complete standstill, and the owner will
5:33pay a premium to have someone fix it
5:34today, not tomorrow. But hold on,
5:37because emergencies are only half the
5:38business. The other half is the
5:40contract. Warehouses pay for maintenance
5:42visits every 3 months to inspect every
5:44door and every loading dock ramp,
5:46specifically to make sure nothing breaks
5:47down during their busiest weeks. Get 20
5:50warehouses on that plan at a few hundred
5:51dollars per visit, and you've already
5:53got a steady income base plus emergency
5:55repairs from those same customers. See
5:57the pattern again? Nobody pays for this
5:59because they want to. They pay because
6:01shutting down costs them more. And yet,
6:04there's no big national chain, just
6:06small operators driving around in
6:07unmarked vans. The hard part? You need
6:09to understand electrical and hydraulic
6:11systems because you're dealing with
6:13motors, sensors, and safety mechanisms,
6:15and the work can be dangerous. It's like
6:17repairing garage doors, but on a much
6:19bigger scale. If you don't know the
6:20trade, the way to get started is to work
6:22alongside someone who already does. As
6:25long as the world keeps buying things
6:27with a single click, somebody's going to
6:28get paid to keep that door open.
6:31And now here's one that I swear I
6:33thought was made up. What do you mean
6:35you get paid twice for the same stop?
6:38Business five, used oil collection.
6:40Let's do the math together. An auto
6:42repair shop pays you to take away its
6:44used oil. You pick it up, and then a
6:46refinery that reprocesses that oil pays
6:48you for that exact same oil. One stop,
6:51two payments. When I finally understood
6:53how it worked, I drew it out in two
6:55columns in a notebook because I couldn't
6:57believe it. Auto repair shops,
6:59restaurant deep fryers, and small
7:00factories produce oil and grease that,
7:02by law, they can't just pour down the
7:04drain. So, they have to pay someone to
7:05take it away. You sign customers up for
7:08regular scheduled pickups, show up, pump
7:10out the oil, and collect your fee. Once
7:12you become their regular collector, the
7:13customer isn't out looking for someone
7:15else because nobody wants an inspector
7:17showing up and finding their paperwork
7:18out of order. The catch is getting
7:20started. You need a truck equipped with
7:22a suction system and the permits
7:23required to operate, and that isn't
7:25cheap. Plus, the price you get for what
7:27you sell goes up and down with oil
7:29prices. Before investing a single
7:30dollar, visit the repair shops in your
7:32area and ask who collects their used oil
7:34and how often they come by. What other
7:36people pay to get out of their sight is
7:38someone else's raw material. Hold on a
7:40second. Fire extinguishers, portable
7:42toilets, engines, warehouse doors, used
7:44oil. Five businesses nobody would ever
7:46put in a social media photo, and in
7:47every single one, the problem keeps
7:49coming back on its own.
7:51Which one can you picture yourself
7:52doing? Keep that one in mind because up
7:54to this point, you're the one doing the
7:56actual work. From here on, we're moving
7:58up a level. You manage, and other people
8:00do the work. And waiting for us even
8:02higher up is number 11. If you want to
8:05see just how far this ladder goes,
8:06subscribe and turn on the notification
8:08bell because the second half is on a
8:10whole different level.
8:11Business six, non-emergency medical
8:13transportation. It's 6:00 in the
8:15morning. A 70-year-old woman is waiting
8:17at her front door with her purse resting
8:18on her lap. She has dialysis and she'll
8:21need it three times a week, every single
8:23week for years. She can't drive. Who's
8:25going to take her?
8:26That's where the business comes in.
8:28Millions of people need transportation
8:30to dialysis, chemotherapy, or their
8:32medical appointments. And in many cases,
8:34the patient isn't the one paying for the
8:36ride. Their health insurance is. That's
8:38why the rates are much higher than what
8:40you'd get through any rideshare app. And
8:42listen to this, you don't have to be the
8:44one behind the wheel. In every city,
8:46there are independent drivers with their
8:48own vehicles or vehicles adapted for
8:50wheelchairs looking for something more
8:51stable than rideshare apps. You schedule
8:53the appointments, bill the insurance
8:55company, meet the requirements, and send
8:57the rides to the drivers. Once a patient
8:59and their family trust a driver, they
9:01don't switch. Is there anything more
9:03recurring than an appointment that
9:04happens three times a week? Here's what
9:06nobody tells you. Getting approved to
9:08bill insurance companies is a mountain
9:10of paperwork and patience. And payments
9:12take time to come in. Plus, your drivers
9:14are your product. If you send someone
9:16who shows up late, you lose the patient.
9:18In this business, being on time matters
9:20more than anything else. Every ride
9:22there comes with the promise of a ride
9:24back. The next business is the complete
9:26opposite. The work almost never repeats,
9:28but every single job is worth thousands
9:30of dollars.
9:31Business seven, foundation repair and
9:33waterproofing. Between $5,000 and
9:35$15,000. That's what a homeowner pays
9:37when they notice a crack in their
9:39foundation or a floor that floods every
9:41time it rains. And they don't think
9:42twice about it because the alternative
9:44is a house that keeps getting worse
9:46month after month. The interesting part
9:47is that you can be in this business
9:49without ever lifting a single bag of
9:51cement. How? You partner with licensed
9:53crews that already have all the
9:54specialized equipment and spend their
9:56time waiting for someone to refer
9:58customers to them. You provide what they
10:00don't. The advertising, the phone calls,
10:02the inspection visits, and the sales
10:03conversations. They show up and do the
10:05actual repair work. And you keep a
10:06percentage of every job you bring them.
10:08To get started, all you need is a
10:10business profile on online maps, before
10:13and after photos, and the willingness to
10:15answer the phone when it rings, which is
10:17already more than a lot of the people in
10:19this business are doing. See what I
10:20mean?
10:21The gap isn't a shortage of repair
10:23crews. It's that nobody answers the
10:24phone. The price you pay for all this?
10:27It's a one-time job. You fix a
10:29foundation, and that's it. The following
10:31month, you're starting from scratch
10:33again, waiting for the next call. And
10:35sometimes that can weigh on you. But
10:37when a problem scares someone, they
10:38don't haggle over the price. They look
10:40for the first person who can give them
10:42peace of mind. And the next one is among
10:44my favorites from all the research I
10:45did, because almost nobody talks about
10:47it. A trucking business where you don't
10:49own a truck.
10:50Business eight, truck driver
10:52recruitment. The mistake almost everyone
10:54makes is thinking that to make money in
10:56trucking, you need to own a truck. Check
10:58this out. A trucking company operates on
11:00very tight margins, and every truck
11:02sitting parked because there's no driver
11:04behind the wheel costs that company
11:05around $4,000 a month. That's why
11:08they'll pay up to $4,000 for every
11:10qualified driver you bring them, who
11:11actually stays on the job. Your job is
11:14to find those drivers. You run social
11:16media ads targeting people with
11:18commercial driver's licenses, who are
11:20looking for better pay or a route closer
11:22to home. You verify that they have a
11:24valid license, a clean driving record,
11:26and experience, and then you introduce
11:28them to the company. Your only real
11:29investment is what you spend on
11:31advertising. This is where I pulled out
11:33my calculator. Place 10 drivers a month,
11:35charge just half of that fee, and you're
11:37looking at around $20,000 a month. And
11:39if you work with several companies,
11:40you're not dependent on the hiring pace
11:42of just one. The problem? There's no
11:44subscription. Every month you're back
11:46out hunting for drivers again, and a
11:48slow month really hits hard. But out of
11:50everything we've seen so far, this is
11:52the closest thing to a business that
11:54fits inside a computer. No trucks, no
11:56warehouses, no inventory, just the right
11:58person in the right driver seat. Eight
12:00businesses. If any of them have already
12:02made you think, I could do this myself,
12:05leave this phrase in the comments.
12:07My next business will be a successful
12:09venture.
12:10I want to see how many of you write it.
12:11And now we're climbing the final step,
12:13just you and a computer. To get there,
12:15we need to go back to the designer from
12:17the beginning because he actually shared
12:18which businesses he'd start today if he
12:20were starting from scratch.
12:22Business nine, thumbnail subscriptions.
12:24Let me ask you something. How many
12:26thumbnails do you think a big YouTube
12:28channel tests for a single video? One?
12:30Two? 10? Sometimes 20.
12:33Ever since the platform started allowing
12:35creators to test multiple thumbnails at
12:37the same time, channels haven't stopped
12:39making them, and some even create new
12:40ones a month after publishing a video
12:42just to see if they can bring it back to
12:44life.
12:45The designer from the beginning puts it
12:46perfectly. This is a need that never
12:48goes away.
12:49You offer a monthly rate, the channel
12:51sends you its videos, and you deliver
12:53the thumbnails week after week with no
12:54quotes and no meetings. What made me
12:56raise an eyebrow is that with artificial
12:58intelligence, a team of two or three
13:00people can produce hundreds of
13:01thumbnails in a single day. Before, this
13:03was work done by hand, one thumbnail at
13:06a time. Today, a single person can serve
13:08multiple channels at once. But pay
13:10attention because here's the catch. The
13:12tool creates the image, not the judgment
13:14behind it.
13:16If you don't understand what makes
13:17someone click on a video, no artificial
13:19intelligence is going to figure that out
13:20for you. And as long as videos exist,
13:22somebody's going to need people to watch
13:24them.
13:25And the next business makes money from
13:26something creators have already
13:28recorded, but nobody is taking advantage
13:30of. Business 10, short-form video
13:32clipping. Here's something interesting.
13:33The client hands you a job that's
13:35already halfway done. A creator records
13:37a long video, an hour-long podcast, or
13:39an interview. Hidden inside that
13:40recording are 10, 15, 20 moments that
13:43would work as short videos, but the
13:44creator doesn't have time to find them.
13:46You find those moments, cut them into
13:47clips, add subtitles, and send them back
13:50ready to publish. The same thing happens
13:51with podcast editing. Every week,
13:53there's a new episode waiting. And do
13:55you know why the designer from the
13:56beginning likes this business model so
13:58much? Because you only get paid once to
14:00design a brand, but with this, you get
14:02paid every single week as long as the
14:05creator keeps publishing. Once again,
14:07it's that third question. The problem
14:09keeps coming back. So, the customer
14:11keeps coming back. You don't need an
14:13office or inventory, just a computer and
14:15an ear for knowing which phrase will
14:16grab people's attention. The downside is
14:19that more and more people are offering
14:20this service, so the cheapest person
14:22isn't the one who wins here. The winner
14:24is the one who understands the creator,
14:26knows their audience, and delivers clips
14:28that people actually watch. The footage
14:30is already recorded. All that's missing
14:31is someone who knows where to find the
14:33gold. And now, we finally made it. The
14:35one I've been telling you about since
14:36the beginning. The one almost everyone
14:38dismisses in 5 seconds is the business
14:40coming up next. Business 11, house
14:43cleaning managed from a computer.
14:45I'll admit it. When I read the name, I
14:47dismissed it, too. Cleaning houses?
14:49Seriously? Until I found out that the
14:51owner of this business never even
14:53touches a mop. It's one of the biggest
14:55home services industries out there,
14:57generating billions of dollars a year,
14:59and it's completely fragmented into tiny
15:01pieces. Not a single company controls
15:03even 1% of the market. It's an ocean of
15:05people cleaning houses on their own, and
15:07most of them don't answer the phone,
15:09don't have a website, and have no
15:10interest in growing. Meanwhile,
15:12thousands of families where both adults
15:14work are searching for house cleaning
15:16near me every single day. Does that
15:18remind you of the second question? There
15:20are more than enough customers, but not
15:22enough people answering the phone.
15:24Listen to how it works behind the
15:25scenes. You find the customer and
15:27schedule the appointment. The actual
15:28cleaning is done by independent cleaners
15:30who already have their own supplies,
15:32their own car, and their own experience.
15:34An initial deep cleaning costs around
15:36$350. Half goes to the person doing the
15:38cleaning, and the other half stays with
15:40you. And here's the business within the
15:41business. Roughly one out of every three
15:43customers who try the service once
15:45becomes a regular, booking every week,
15:47every 2 weeks, or every month. It's like
15:48a small neighborhood subscription
15:50service. Except instead of TV shows,
15:52you're delivering clean houses. With
15:54around 30 cleanings a month, you're
15:55already looking at roughly $10,000 in
15:58revenue and between $3,000 and $4,000 in
16:00profit without a single employee. Now,
16:03here's the mistake that sinks almost
16:05everyone who tries this. They start
16:06cleaning the houses themselves to save
16:09money. They get attached to their
16:10customers, never learn how to recruit
16:12cleaners, and end up with a job instead
16:14of a business. Your job isn't to make
16:15the house sparkle, it's to make the
16:17phone ring and make sure someone
16:18reliable shows up on time. It passes all
16:20three questions at once. The customer
16:22needs the service, nobody provides good
16:24customer service, and the dust comes
16:26back every single week. That's why it's
16:27number 11. And that's why almost
16:29everyone overlooks it. If this one
16:31changed the way you think about what a
16:33business can be, support us by
16:35subscribing.
16:36With just one click, you're helping us
16:37keep finding hidden gems like this one.
16:39And the next business is for anyone
16:41who's good with technology because it
16:43solves a problem for thousands of people
16:45who are stuck trying to figure out
16:46artificial intelligence.
16:48Business 12, turnkey websites and apps
16:51built with artificial intelligence. It's
16:532:00 in the morning. A business owner
16:54has spent 3 weeks asking an artificial
16:56intelligence tool to finish building his
16:58app. Every attempt costs him money, and
17:00the app still doesn't work. These days,
17:02anyone can start building something with
17:03artificial intelligence, but the moment
17:05they need to connect a database, accept
17:07credit card payments, or publish it
17:09online, most people get stuck. That
17:11exact moment is your business
17:12opportunity.
17:14You build it, connect everything, launch
17:15it, and make sure it doesn't break.
17:17And listen to this number.
17:19The designer from the beginning said
17:20that if he were doing this himself, he'd
17:22charge between $10,000 and $20,000 a
17:25month to keep a client on this service.
17:27Why so much? Because the client isn't
17:29buying code. They're paying to avoid
17:30having to deal with any of that. Plus,
17:32the peace of mind of knowing they have
17:33someone to call if something goes wrong.
17:35And since more businesses are being
17:36created every month that needs something
17:38built, the line of potential customers
17:40just keeps growing. Now, let's get
17:41straight to the point. You really need
17:43to know what you're doing here or have
17:44someone on your team who does because
17:46security and payment processing leave no
17:48room for improvisation. And artificial
17:50intelligence tools cost money, so your
17:52pricing has to cover those expenses. The
17:54tools are available to everyone. What
17:56people pay a premium for is knowing how
17:58to use them all the way through to the
17:59finished product. And I'm not going to
18:01introduce the last business to you. I'm
18:03going to let you recognize it yourself
18:05because you already know it. Business
18:0613, May subscription-based design, $449
18:10a month. That was Brett's original
18:11price. The designer from a town of 500
18:14people whose story opened this video. He
18:16was working at a transportation company,
18:18saw that rideshare apps were going to
18:19eat the company alive and came up with a
18:21plan B. On Friday, he had the idea. On
18:24Saturday, he built the website. And on
18:26Sunday, he launched it on a website
18:28where people vote on new products. He
18:30had no followers. The votes came from
18:32his friends and family. He finished in
18:33fourth place that day, received around
18:3536,000 visits, and by Monday, he had
18:38$10,000 in monthly recurring revenue
18:40from clients. His idea: unlimited design
18:42for a flat monthly fee, one request at a
18:44time, no calls, no contracts, and
18:47customers can pause their subscription
18:48whenever they don't need it. Now, look
18:50at what he did with his pricing, because
18:51this left my jaw on the floor. Every
18:53time he filled up with clients and felt
18:54like he couldn't handle any more work,
18:56instead of closing his doors to new
18:57customers, he raised his prices. 849,
19:001,299,
19:022,500, 4,000, 6,000, all the way up to
19:05$8,000 a month. And do you know what
19:06happened? Demand grew, because the price
19:09put him in a completely different
19:10category. At one point, he had 50
19:12clients at the same time. And today, he
19:14works around 30 hours a week with
19:16average monthly profits of 60, 000 to
19:1880,000 dollars and expenses of about
19:201,000 dollars. But it didn't come
19:22without a cost. Before he got his system
19:24organized, he worked so much that he
19:26almost ended up in the hospital. He
19:27learned to choose his clients more
19:28carefully and work faster, not longer
19:30hours. It all started with a website
19:32built on a Saturday and the courage to
19:34launch it on Sunday. 13 businesses,
19:35three questions, and now you know how to
19:38spot the next opportunity. If you've
19:39made it this far, subscribe to
19:41Successful Entrepreneur and watch the
19:42video I'm leaving on your screen,
19:44because it's exactly what you need to
19:45see right now.

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